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Coming Soon to a Wireless Hotspot Near You: Ads

mindless4210 writes "A new generation of spam is born with the launch of FreeFi's new Wi-Fi advertising network. It is the first service of its kind, with intentions of delivering ad content to hotspots around the world starting in mid-Summer. FreeFi's President, Lawrence Laffer, says that the service displays a 'persistent set of ads adjacent to the user's browser without use of invasive advertising software or pop-up ads.' He also claims '[their] market research indicates that, except for pop-ups, people really don't mind ads.'" This seems like the kind of thing that would keep me from using "free" wireless access, but I've a feeling I'm in the minority.

363 comments

  1. Ads... so what? by strictnein · · Score: 3, Insightful

    This seems like the kind of thing that would keep me from using "free" wireless access, but I've a feeling I'm in the minority.

    Good... stay off the free service and leave bandwidth for those of us who have the amazing innate ability to ignore ads. Hosting these free hotspots costs money (as does slashdot). They need to recoup their costs or they will go bye-bye. Who f'en cares if there's a little bit of your screen taken up with ads that will be easily ignored (at least by the majority of us not included in your minority)?

    It's a good thing you run a website free of ads. Oh... wait... shoot. Now, why again do you have ads? Oh... that's right, to pay for shit.

    1. Re:Ads... so what? by crackshoe · · Score: 5, Interesting

      I'd rather deal with ads (although i'm undecided about flash adds with cutesy soounds) to get free wireless access, although i've had some bad experiences with hotel's that offer free wireless - mostly that they periodically shunt you to a very slow loading, grpahics intensive splash page. Still... free with a catch is still free enough.

      --
      Don't worry - its just stigmata. Pass me a napkin and don't you dare tell my mother.
    2. Re:Ads... so what? by kallisti777 · · Score: 5, Insightful
      Who f'en cares if there's a little bit of your screen taken up with ads that will be easily ignored?

      Amen. I'm just waiting for the deluge of "How dare they!" posts to begin from people with Hotmail and Gmail accounts.

      Somehow I doubt they'll see the irony.

      --
      Vanya's Law: "In any culture without irony, fart jokes will be the highest form of humor."
    3. Re:Ads... so what? by Short+Circuit · · Score: 2, Funny

      Noisy ads are a PITA. Especially at the campus computer lab I work in. The Dell boxen have built-in speakers that serve as a mono sound output, and IT hasn't gotten around to disabling them in BIOS. (You could disable sound with a ghost image, sure, but that screws over the people who use Sam & Tom, and other applications that are still useful with headphoens.)

      Speaking of disruptive (or annoying) sounds...they're doing something in the elecrtonics lab upstairs that sounds like the warp core of the STTNG Enterprise.

    4. Re:Ads... so what? by Cruciform · · Score: 5, Insightful

      Agreed. Advertising makes the market go 'round. If it pays their bills, and allows them to offer the service, then more power to them.

      As long as the ads don't pop-up or pop-under what I'm viewing, or blare out annoying audio soundbites, I don't mind them.

      Unobtrusiveness is the key.

      I've never had a ThinkGeek ad try to commandeer my attention through brute force, but they still get my clicks now and then. The same can't be said for the ads that come with full audio and video presentations. If I can't block them, I stop visiting the host site until they're gone, or if there is a readily available contact for the advertiser, let them know just how annoying it is.

      There's no chance in hell I'll every buy a "Solo" cell phone after the endless waves of annoying ringtone ads that permeated local news sites, and those using geo-specific adware. But if I could get free wi-fi at a local coffee shop and see ads for local businesses letting me know what they have to offer, I wouldn't complain. Heck, I'd even fill out an "interests" questionnaire to generate an *anonymous* cookie if it meant that the served ads were relevant to me.

      Advertising does not have to be the enemy. They just need to learn how to deal with their prospective audiences. And then small businesses can offer great things like free wi-fi without eating the overhead themselves.

    5. Re:Ads... so what? by azav · · Score: 1

      I hate ads.

      The response is simple.

      Ad Filter.

      --
      - Zav - Imagine a Beowulf cluster of insensitive clods...
    6. Re:Ads... so what? by scovetta · · Score: 1

      ...the amazing innate ability to ignore ads

      And once they know you're ignoring the, they'll make them flash pop-overs, etc until you're so angry you ALMOST won't use their service. Squeeze every last cent they can from you. Yay capitalism.

      --
      Wer mit Ungeheuern kämpft, mag zusehn, dass er nicht dabei zum Ungeheuer wird. --Nietzsche
    7. Re:Ads... so what? by French+Mailman · · Score: 1

      Isn't there a possibility that this ad service will at some point become controversial, in the same way that some of the adware in Kazaa, or the Adwords in Google became controversial ? Imagine the guy sitting in a coffee shop, surfing on an airline's website for ticket reservations, and he gets an wifi advertisement for a competing airline while doing so...

    8. Re:Ads... so what? by Anonymous Coward · · Score: 0

      Yay capitalism.

      Go communism! Make everyone pay for the "free" wifi access, right?

    9. Re:Ads... so what? by Major_Small · · Score: 1
      Who f'en cares if there's a little bit of your screen taken up with ads that will be easily ignored (at least by the majority of us not included in your minority)?

      I wouldn't mind a small, unobtrusive ad, but if you check out what they're planning, it would annoy me to no ends... the 'adjacent bar' they have a screenshot of looks like nothing more than a cleverly disguised pop-up...

    10. Re:Ads... so what? by Nurf · · Score: 1

      Good... stay off the free service and leave bandwidth for those of us who have the amazing innate ability to ignore ads.

      Hm. It seems I do not have this ability. Any motion draws my eye. I feel obligated to absorb everything about me. Adverts are a cancer growing on my existence. I dispise them with all my soul, because I have to consciously ignore them, and it degrades the quality of my existence.

      Not everyone is like you. Your "amazing innate ability" is not an ability everyone has, or wants. For the record, I like being interested in everything around me. I'm not going to change that just because of some social leeches.

      It's a good thing you run a website free of ads. Oh... wait... shoot. Now, why again do you have ads? Oh... that's right, to pay for shit.

      I am a paid slashdot subscriber, for the reasons I have cited above. I think that advertising is slowly losing ground as a way to inflict pain on people in the name of commerce. I live in the hope that it dies the ugly death it deserves (though I know my hope is very probably a dream).

      Ah well.

      --
      ---
    11. Re:Ads... so what? by bruce_the_moose · · Score: 1

      Let's imaging a common free wifi access scenario: the local Starbucks. They're offering the access so I'll park my butt in one their chairs and suck down their overpriced coffee. It should be a loss-leader for them. Except now, some smart MBA at Starbucks will sell them on this so they can recoup the cost of offering the wifi, and maybe even make some money to boot.

      It's akin to slapping billboards on golf carts at the muni. Nobody's going to not use the golf cart because of the billboard. But the carts, and the wifi, would still be available without it.

      So I agree the advertising is a bad thing, and the poster shouldn't be excoriated for saying so.

      --
      To reduce crime, make fewer things against the law.
    12. Re:Ads... so what? by MrLizardo · · Score: 1, Insightful

      Not that anyone has actually visited the website, but all this is is a banner ad in its own window. Its not spam. Its not a trick to steal your immortal soul. It will not kill your first born child. Its like demanding free email without banner ads on the page. Just like free email, if you don't want to use it there is always non-free alternative. The only thing I'm worried about is if it will be compatible with Macs and the multitude of different handhelds that are also wireless enabled (Palms, Zaurus, iPaq, etc).

      -Mr. Lizardo

      --
      ^I'm with stupid.^
    13. Re:Ads... so what? by Anonymous Coward · · Score: 0

      Oh my, how can you function? It's called ADHD, and it's time to medicate!

    14. Re:Ads... so what? by lullabud · · Score: 2, Insightful

      Hosting these free hotspots costs money
      Yes, running a hot-spot costs money, but the theory is that having "free" wi-fi will attract enough business to pay for the initial invetment, upkeep, and then some. If advertising will increase the profit then of course a wise business will choose that as well. I think that advertising income is easier to make solid numbers from, since you can't realiably track how much money your wi-fi users are spending at your shop, which makes it another plus for business owners.
    15. Re:Ads... so what? by clichekiller · · Score: 3, Informative

      That would be true, except for one small thing, at least at the Starbucks in Phoenix. It's not free. I have to pay $6.00 and hour to use the wireless connection there through T-Mobile. So I would very much like the idea of having a free hotspot in return for adds. Like was mentioned above it would even be cool if the adds were for local vendors.

      --
      Sir, there is a dragon outside with an armful of armor. He's inquiring if we offer free refills.
    16. Re:Ads... so what? by Anonymous Coward · · Score: 0

      I agree with the spirt of your comment, but "free with a catch" isn't free.

      A free toy inside a box of cereal isn't free.

    17. Re:Ads... so what? by Glonoinha · · Score: 1

      You almost keyed in on the real controversy - not that you got an ad to a competing airline, but that the ad-engine knew you were surfing an airline's website for ticket reservations in the first place. The phrase you are looking for here is 'spyware' - their is someone (a program) running on your computer watching what you do, where you surf, potentially capturing every keystroke and determining what you are doing in order to present you with that wifi ad for a competing airline. Therein lies the real problem I have with these 'browser helper objects'.

      --
      Glonoinha the MebiByte Slayer
    18. Re:Ads... so what? by Lumpy · · Score: 1

      I find that free wifi hotspots are easy to fund with USER SUBSCRIPTIONS.

      by using nocatauth freebies get very limited access to only port 80 traffic and their bandwidth is throttled every time a member logs on. (Members get the bandwidth first plus lots of ports open, freebies get it last and port 80.)
      cince we put this fact on the initial auth screen, we get at least 20-30 new memberships a month. which pay's for the free wirelees net we have going and has funded the 7th hotspot. (we now offer "branded" hotspots for companies willing to donate/sponsor a hotspoty location.)

      works great, only advertising is Google style on the hotspot login/auth page.

      --
      Do not look at laser with remaining good eye.
    19. Re:Ads... so what? by gcaseye6677 · · Score: 1

      Hopefully the smart thinking MBA (I crack myself up) will remember that too much advertising will destroy the effectiveness of their loss leading wifi service. If people are willing to come into Starbucks and buy some overpriced coffee knowing that it will be worth it so they can get on the internet, they'll stop doing this once the ads become too intrusive and/or annoying. Then Starbucks has lost this service as a competitive advantage and coffee sales suffer as a result. This should motivate them to find a point where advertising is making money for them, but not annoying the customer too much.

      As a side note, some stores have already taken in store advertising to an annoying extreme. Last week, I left Foot Locker without buying anything because they have very loud advertisements playing on their in store PA system that are for things not even related to shoes. Normally I would tune out something like this, but the thumping rap music in the commercials was too much to deal with. Will the accounting people think of this when they notice that sales are falling?

    20. Re:Ads... so what? by Anonymous Coward · · Score: 0

      Uh, hello retard. You can do that with transparent proxying, nothing is required to run on your computer as spyware. Get a clue before you open your mouth and speak your bullshit.

    21. Re:Ads... so what? by lukewarmfusion · · Score: 1

      Note that they describe non-intrusive ads. People are annoyed by pop-ups - so they get pop-up blockers. People don't want spam, so they get spam-blockers. People are willing to put up with banner ads, so they put up with them.

      Is this a hard concept to grasp?

    22. Re:Ads... so what? by antarctican · · Score: 4, Insightful

      My question is.... how many slashdot readers who would use this service actually would be firing up a web browser to begin with?

      I mean whenever I seek out a hotspot for some quick access the only thing I do is fire up putty and ssh into my machine. Pine be thy friend. So if there were ads, I'd never see them.

      There's also ways to get around this.... some of Mozilla's features might be very good at stopping these ads. Or one could blackhole them using their hosts file if you were really determined to elimiante them.

      There's nothing to complain about in this. For those who don't mind ads for some free service it's great. For those who rarely use the web while on the road, it's great. It's only those who feel the need to complain whenever they see the word "ad" that should be concerned.

    23. Re:Ads... so what? by nightsweat · · Score: 2, Informative

      I don't put up with them. I use a hosts file that points most of the douleclick and big ad serving domains to 127.0.0.0

      --

      the major advances in civilization are processes which all but wreck the societies in which they occur - A.N. White
    24. Re:Ads... so what? by Anonymous Coward · · Score: 0

      wow... you're so fuckin' cool w/ your pine and SSH... ur teh r0x0r 1n my b0x0r...

      btw, I agree w/ everything that you're saying about the ads not mattering to those who will ignore/break them... I just fear when mass-market ad-breaking tools come into being and force the ad-pushers to become more and more invasive, or drop their "free" service because everyone blocks the ads.

    25. Re:Ads... so what? by moviepig.com · · Score: 1
      Good...for those of us who have the amazing innate ability to ignore ads.

      Moreover, the oft-decried Flash (and other "rich-media") ads can be expected eventually to follow the lead of their TV brethren, which have become increasingly creative/entertaining in search of the viewer's willing interest. And the Internet's higher intellectual demands (it says here) should, as with TV's annual Super Bowl ad-fest, make new Internet ads something to look forward to.

      --
      Seeing bad movies only encourages them. Watch responsibly
    26. Re:Ads... so what? by crackshoe · · Score: 1

      Free toy in cereal is different from 'free with a catch'. Hell, 'free if you tolerate some ads' is even differant than 'free, all you have to do is listen to us talk about timeshares'. The majority of the internet is therefor, not free. I pay nothing to slashdot, and i consider it a free service. Yeah, there are ads, but i move past those, and accept them as part of the service. Since i don't consider myself 'paying' for the ads, I'm still getting the site for free (assuming i'm not looking at depreciation of my box's value, electricity, or broadband prices).

      --
      Don't worry - its just stigmata. Pass me a napkin and don't you dare tell my mother.
    27. Re:Ads... so what? by Anonymous Coward · · Score: 0

      /. has ads?

    28. Re:Ads... so what? by TheCarp · · Score: 2, Insightful

      However it does further the intentions of advertisers.... namely to help convince people that advertising actually does something.

      Remember, when your consumers are not your customers, and your product is comepletely intangible, you have to somehow justify your existance and convince executives that paying you is a legitimate buisness expense.

      Thus you need to come out with wonkey statistics like how many eyeballs viewed the vapid nonsense that you are putting out.

      I say fight advertising at every turn, delete it, remove it, deride people just for even viewing it or listenin got it whenever possible. Frankly I do whatever possible to never even have an ad pass my eyes or ears. I choose CDs and NPR over commercial radio. I choose dvds over commercial TV. I choose popup blockers and limited choice cookies acceptance over unique ids and innundation with ads.

      Fuck advertisers, I say lets drive their entire buisness model into the ground.

      -Steve

      --
      "I opened my eyes, and everything went dark again"
    29. Re:Ads... so what? by thpdg · · Score: 1

      But you still have the box of cereal, and if you didn't get the toy, you'd still have paid for the cereal, because, you need cereal.
      What is the TCO of a cereal box toy over 5 years, anyway?

      --

      -Patrick

      "They never stop thinking about new ways to harm our country and our people, and neither do we."

    30. Re:Ads... so what? by Anonymous Coward · · Score: 0

      You should probably read the article or the headline. This is done without the use of extra software on the client. When you are using their server, they know just about everything that you are doing anyhow. They can also feed your browser whatever they want. They don't need spyware.

    31. Re:Ads... so what? by Lord+Kestrel · · Score: 2, Insightful

      It's a little hard to disable when it's an application that you have to run on your windows box in order to use their service. As you said, it's trivial if it's an external thing, but once you let them run their code on your box, it's game over.

    32. Re:Ads... so what? by Anonymous Coward · · Score: 0

      I'm with you. (anonymously; I moderated in this story)

    33. Re:Ads... so what? by micromoog · · Score: 1
      [Ads] have become increasingly creative/entertaining in search of the viewer's willing interest.

      On the one hand, that's true. On the other hand, they're also becoming more intrusive . . . for example running at the bottom of the screen DURING shows, or showing up at the beginning of new DVD's with the forward skip disabled.

    34. Re:Ads... so what? by _Sprocket_ · · Score: 3, Insightful


      Heck, I'd even fill out an "interests" questionnaire to generate an *anonymous* cookie if it meant that the served ads were relevant to me.


      I'm behind all that you had to say until this point. The issue I have with an "anonymous" cookie is that there is no guarantee that it remains anonymous. Look at Doubleclick and its plans to merge with Abacus Direct. Part of that plan was to have client sites that link names to cookies. Suddenly, an entire history of anonymous browsing is linked to a full-on identity.

      As a side note - these plans were put on hold but not (as far I know) canceled. This will be a returning issue, I'm sure.


      And then small businesses can offer great things like free wi-fi without eating the overhead themselves.


      Fair enough point. But then, wireless access should also be a draw to the business itself. I splurge on the local coffee shop more often now that my big-cup-o-caffeine comes with connectivity. I can nip out of the office, get some coffee, and then VPN back to work and catch up on stuff without interruptions from people dropping by my desk.
    35. Re:Ads... so what? by irokitt · · Score: 1

      Not only that, but how much you want to bet that these ads will only work with Internet Explorer, and I (and many other Slashdot readers) can bypass them simply by firing Firefox up? And for those of us who use Powerbooks or put a Linux distro on our laptops, would that negate the ads as well? Guess we can wait-and-see.

      --
      If my answers frighten you, stop asking scary questions.
    36. Re:Ads... so what? by sweede · · Score: 1

      and of course, using the Free Net-zero access with ad viewing-software.

      --
      I follow the SDK and GDN principles.. Spelling Dont Kount, Grammer Dont Neither
    37. Re:Ads... so what? by sweede · · Score: 1

      Do you have a job? does the place you work for do something? How do people find out about your product/service that your work provides? oh ya, advertising.

      So, No advertising, No product placement, no product research & development, no demand, no more work.

      Do you tell people about the CD's you listen too, or about NPR?, then you are advertising their services just the same as anyone else does.

      Also, DVD's have ads in them too.

      --
      I follow the SDK and GDN principles.. Spelling Dont Kount, Grammer Dont Neither
    38. Re:Ads... so what? by Anonymous Coward · · Score: 0
      Do you have a job?

      Yes. Yes, I do. I work for an electric utility.

      does the place you work for do something?

      Yes, it provides electric service to the citizens of my fair city.

      How do people find out about your product/service that your work provides?

      Well, if they want electric service, they usually find their way to our door.

      oh ya, advertising.

      Bzzt! Wrong answer! Not all jobs are retail, remember...?

    39. Re:Ads... so what? by Anonymous Coward · · Score: 0
      I use a hosts file that points most of the douleclick and big ad serving domains to 127.0.0.0

      Me too! Now I just have to deal with browser pop-ups. (ie: Connection Closed By Remote Server) So, I still have my pop-ups, but at least they're not trying to sell me something.

    40. Re:Ads... so what? by sweede · · Score: 1

      I see plenty of Com ed commercials on TV.
      electric, gas, water, phone are all public utilities. your right they dont need to advertise at all since they are legal monopolies.

      However, i see Electric, Gas, and Telephone(not long distance) ads on TV all the time.

      Although, I can say i've never seen a water company advertise anywhere.

      --
      I follow the SDK and GDN principles.. Spelling Dont Kount, Grammer Dont Neither
    41. Re:Ads... so what? by Syriloth · · Score: 1

      So it's true, then! The editors really don't read their own site!

    42. Re:Ads... so what? by sosegumu · · Score: 1

      I'm with you. Honestly, I can't say that I ever notice ads much less even think about clicking one. As long as there are people out there clicking them and buying stuff to pay my way, I'm all for the ads keeping it free (as in beer).

      --
      It's easier to wear the spandex than to do the crunches. --David Lee Roth
    43. Re:Ads... so what? by doubtless · · Score: 1

      My question is.... how many slashdot readers who would use this service actually would be firing up a web browser to begin with?

      So you suggest a better way to surfing slashdot without using browser? *ducks*

      --
      geek page at KY speaks
    44. Re:Ads... so what? by Cruciform · · Score: 1

      Heheh. I said I click, didn't say I buy.

      Though, the entertainment factor of showing someone some of the more interesting things on there has probably netted them a sale or two.

    45. Re:Ads... so what? by Anonymous Coward · · Score: 0

      It probably won't matter to me anyway. I'd be supprised if the qwikbar software, which does not appear to be running in the browser and probably won't allow a connection if it is not running on the desktop, runs under Linux. All I run currently is Linux.

    46. Re:Ads... so what? by Cruciform · · Score: 1

      Valid points, both of them. I would want to see something in place that guarantees that the ads track via what you're interested in, but do not attach in any way to personal info or transactions.

      I don't care if the ad company knows that I'm user D876A who likes to check out mountain bikes and adult videos, and has been known to click through to ads campaigns 67, 45, and 32 relating to them. But I don't want it linked to the account used to make actual purchases at the vendor. It's enough to know that their campaign is getting interest or adding entries to shopping carts. Strip out the rest.

      And for the wireless draw, it would be nice if that could bring in enough money on it's own, but for small independent operations and those in smaller cities it might not be enough on it's own. Profitable businesses like Tim Horton's and Starbucks shouldn't have any problem covering the expense, though Starbucks has a demographic that just screams "disposable income!!!" to ad-men :)

    47. Re:Ads... so what? by Unregistered · · Score: 1

      I still don't see what is the problem with target ads. I see ads that might lead me to something i want and the advertiser is more likely to benefit from that ad. It seems like a win-win situation to me.

    48. Re:Ads... so what? by peragrin · · Score: 1

      Well w3m is a web browser but it runs on the command line. and even though putty doesn't support inline images, every thing else does show up nice. Even Slashdot is usable.

      w3m in a terminal window shows graphics as well it's pretyy simple and easy way to surf with out hvaing pop ups.

      --
      i thought once I was found, but it was only a dream.
    49. Re:Ads... so what? by _Sprocket_ · · Score: 1


      Valid points, both of them. I would want to see something in place that guarantees that the ads track via what you're interested in, but do not attach in any way to personal info or transactions.


      Sure. Doubleclick did that. Their privacy policy assured you that your ID cookie was anonymous. And they repeated ad nausium in the press that you were anonymous and they do not and would not ever associate your ID to an identity.

      Then they began the merger with Abacus Direct (the largest direct mail firm in the US), announced a program with partner sites to link IDs to names, and changed their privacy policy. Public backlash (and possibly the FCC investigation) caused them to put off these plans. The more cynical would suggest that they are biding their time until they have managed to buy the right laws before continuing.

      So... exactly what kind of "guarantee" would be acceptable? I tend to think there are none.


      Profitable businesses like Tim Horton's and Starbucks shouldn't have any problem covering the expense, though Starbucks has a demographic that just screams "disposable income!!!" to ad-men :)


      Starbuck's charges for their service (TMobile). Basic free service is a nice edge for the local shop who has to compete with the coffeshop powerhouse.
    50. Re:Ads... so what? by _Sprocket_ · · Score: 1


      I still don't see what is the problem with target ads.


      Care to point out where I said I dislike targeted ads? I don't mind it. As long as I'm not being tracked to do it.
    51. Re:Ads... so what? by Unregistered · · Score: 1

      yea, but they have to track you in order to target. That doesn't seem bad to me as long as it's kept anonymous.

    52. Re:Ads... so what? by _Sprocket_ · · Score: 1


      That doesn't seem bad to me as long as it's kept anonymous.


      Sure, sure. And Doubleclick promised anonymity too.
    53. Re:Ads... so what? by Anonymous Coward · · Score: 0

      It's also relatively painless to implement a system where you don't get an internet connection untill you've fired up a browser. Also one could ensure that you're atleast making the http requests for the ads or dump the connection. I've implemented just like the first and close to the second in the past using nothing but iptables and shell scripts. The http server was infact a shell script.

      Like anything else there are ways to avoid it, but it's free why would you want to?

  2. Sorry? by Pingular · · Score: 0

    Any kind of popups are invasive.

    --

    When anger rises, think of the consequences.
    Confucius (551 BC - 479 BC)
  3. I wonder.. by Anonymous Coward · · Score: 0

    If I could rig my free hotspot AP to show Google ads...

  4. heheh by f13nd · · Score: 3, Funny

    reminds me of good 'ol /. with the ad-banner down the side

    --
    www.necroticobsession.com
    1. Re:heheh by pilgrim23 · · Score: 3, Insightful

      Question: Is this a Internet Explorer specific system or will these ads show up on ANY web browser? So far, I have had very few pop-up, banner or other issues when I use Lynx.

      --
      - Minutus cantorum, minutus balorum, minutus carborata descendum pantorum.
    2. Re:heheh by drinkypoo · · Score: 3, Insightful

      If I were implementing a system like this I would use a slightly customized transparent proxy to put my ads on the page, and embed whatever you were viewing in an iframe. Rewriting pages to work with frames could potentially be a PITA, though perhaps replacing all instances of _top or whatever it is with the funky psuedorandom name of your frame would be sufficient. (I have not used iframes, but AFAIK web pages don't know they're running in one.) Meanwhile if the proxy is not serving you the ads, it can be configured to refuse to serve you anything else but a "until you can see our ads you're not getting free web access sucka" message. I suggest adding a new error code number, 5000, to the list of valid HTML error codes for this purpose.

      --
      "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
    3. Re:heheh by josh3736 · · Score: 2, Informative
      I suggest adding a new error code number, 5000, to the list of valid HTML error codes for this purpose.

      Or how about 507 or 508 or 520? A four-digit code would probably confuse some browsers.

      Or, even better, just use 402! The RFC defines it as "402 Payment Required."

    4. Re:heheh by drinkypoo · · Score: 1

      402 is a great idea. I was just making a joke, along the lines of "five thousand, G, five thousand!" I guess it wasn't funny though, the proof is in the fact that it required explanation :/

      --
      "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
  5. Mod parent up by jargoone · · Score: 5, Funny

    I was going to say this same thing, thanks for saving me the time.

    In other news, television, magazines, radio stations, newspapers, taxi cabs, and sporting events may soon have to turn to advertising to help cover costs.

    1. Re:Mod parent up by MalaclypseTheYounger · · Score: 1

      We had ads on TV, Radio, in movies, on buses, billboards, written in the sky.. but *NOT* in dreams. /Futurama hack

      --
      Check out the best P2P sharing website: MEDIACHEST.COM
    2. Re:Mod parent up by Saeed+al-Sahaf · · Score: 3, Insightful

      Interesting to note that commercial-free TV (PBS..), is not really. Those messages between NOVA and Antiques Roadshow from Pfizer and IBM telling us how Earth-friendly they are? Those are called ads. They help pay for Public TV... Many worthwhile things are paid for with ads (Slashdot may fall into this category, only YOU can say...)

      --
      "Who are in control, they are not in control of anything - they don't even control themselves!" - Glen Beck
    3. Re:Mod parent up by DebianRcksLindowsLie · · Score: 1

      We even have ads on sports jerseys, on the outfield wall, right behind home plate, anywhere that the camera looks.

    4. Re:Mod parent up by Buran · · Score: 2, Interesting

      I don't mind those at all since they don't shove themselves into the content screaming at me to BUY BUY BUY! when I'm in soak-up-all-the-info mode during a NOVA or other documentary about a subject that interests me. When I sit down to watch a program, I'm there to learn (my tastes are typically documentaries when I'm watching television, with the occasional Star Trek or similar thrown in; the Trek stuff gets the ads skipped via Tivo; sadly, I've seen most of the ads I skip over at least once because they just run the same ads over and over. I already know whether or not I'm interested in the advertised products).

      Typically, the ads in PBS talk about something that actually interests me (while I don't like Ford automobiles and wouldn't buy one - I'm a Volkswagen gal - I found their mention of buses powered by propane - I think it was, anyway - interesting and worthy of following up by websearches sometime when I'm in the mood.) They are also not flashy and annoying like ads on regular TV are; they present their information usually with a narrator describing something (and closed captioning reprinting what he/she is saying; I'm hearing-impaired so I have it on all the time) and simple is sometimes better, or at least quite sufficient.

      And I do want to hear about what big companies are doing to preserve the environment and at least try to put something other than profit first, even if it's just a miniscule part of what they do. While sometimes I think they're not doing enough, the fact that they're doing SOMEthing is a good thing and hopefully in the future more will follow, and these companies will continue to improve themselves in that regard.

      My parents are a member of the local PBS station, too. So we are also supporting these great programs through direct donation.

    5. Re:Mod parent up by Guppy06 · · Score: 1

      "television,"

      That's that thing I have my GameCube plugged into, right?

      "magazines,"

      That's what I have the internet for. I don't see ads on the internet.

      "radio stations,"

      Sirius Hell, I'm not even sure there's payola involved there...

      "newspapers,"

      Google News

      "taxi cabs

      I own my own car.

      "sporting events"

      What, you mean there's something else I can do with my GameCube's display? You're talking about watching anime DVDs, right?

      I keep on hearing about all these silly campaign ads Bush and Kerry keep on spending money on. I haven't seen or heard one yet!

    6. Re:Mod parent up by Anonymous Coward · · Score: 0

      Well, those PBS ads are rather tastefully done. If online ads were similar, no problem, but those never ending PBS beg-for-money-to-support-our-wonderful-work ads -- is that what they are? -- of almost info-mercial length very truly suck, and they suck big time at that.

  6. Go Anti-Spammers by Anonymous Coward · · Score: 2, Interesting

    Wifi is a medium which requires cooperation to work, so if enough people object to this, they can actually do something about the commercials. Drown the ads ... ... or just offer free access to your AP.

    1. Re:Go Anti-Spammers by Saeed+al-Sahaf · · Score: 1

      The point is, that in exchange for providing you with WiFi for FREE AS IN BEER, you have to put up with the ads. There is no law that says they have to provide you with WiFi for FREE AS IN BEER, just as to keep Slashdot going there are ads here too.

      --
      "Who are in control, they are not in control of anything - they don't even control themselves!" - Glen Beck
    2. Re:Go Anti-Spammers by Anonymous Coward · · Score: 0

      I don't see any. Time to upgrade your browser, eh?

    3. Re:Go Anti-Spammers by Anonymous Coward · · Score: 0

      That's my point: I don't have to put up with the ads, not even with other people seeing ads in exchange for bandwidth. If I'm close to one of their APs and I object to their idea of "free" access, I can use up all the bandwidth. It's the ISM band, they can't tell me to stop. All I have to do is plug in a cheap wireless video transmitter which uses the same band (all of it, to the best of my knowledge): Bye bye Wifi.

  7. Past experience by pen · · Score: 4, Interesting

    Isn't this the same exact thing that NetZero (and Juno and others) have tried in the past with dial-up? Are any of them still offering free access?

    1. Re:Past experience by morcego · · Score: 4, Informative

      At least in Brazil, there are many ad-based, free dialup ISPs. Many on business for more than 2 years, and doing well.

      --
      morcego
    2. Re:Past experience by mekkab · · Score: 3, Informative

      NetZero still has a LIMITED free service. I used it for immediate dial-up access when my cablemodem went down.

      --
      In the future, I would want to not be isolated from my friends in the Space Station.
    3. Re:Past experience by Anonymous Coward · · Score: 0

      ok dude, i dont mind you having a sig advertising your website. but if you HAVE TO advertise your website in your sig AT LEAST make sure that you fucking mysql connection is setup correctly in your php script. fucking moron

    4. Re:Past experience by Sirinus · · Score: 1

      Over here in england, I believe we too have a stable base of 'free' providers - they make their money from recieving a portion of the 1 penny a minute the telco charges us to use the phone line. Getting back on topic - employees, infastructure, bandwidth *all* cost money. So other than adverts, or straight up charging, how else can these companies('free' ISPs) stay in the black? I'd much rather have an ad supported, stable backup service/'free' wifi for out-and-about than have to plug in and dial up. ...but then, the next question is, can we trust that these companies arn't going to suddenly turn around and introduce a pay model?

    5. Re:Past experience by Dr.+Blue · · Score: 1

      At least NetZero is still offering free dialup, albeit limited. I use NetZero when I'm traveling and don't have other options (high-speed internet in the hotel, for instance).

      You're limited to 10 hours/month in the free service, but really -- if you need it more than that you should be willing to pay for service. I've never used even half of that....

  8. what browser? by Hatta · · Score: 5, Interesting

    This seems like the kind of thing that would keep me from using "free" wireless access, but I've a feeling I'm in the minority.

    Yep, the majority of us will just find a way around it. I kinda doubt they'll be putting ads next to my lynx window.

    --
    Give me Classic Slashdot or give me death!
    1. Re:what browser? by Mateito · · Score: 1

      You've already forgotten the "blink" tag?

    2. Re:what browser? by Anonymous Coward · · Score: 1, Funny

      Or next to my Mail.app window, for that matter.

    3. Re:what browser? by Anonymous Coward · · Score: 0

      "Look at me I'm so cool I use a browser that won't give me ads although it's a shame i'll never see a web page like they were meant to be seen...you know, with graphics."

    4. Re:what browser? by Anonymous Coward · · Score: 0

      I'd like to see them get past my proxy filter.

      In the end this is a flawed business model. Just think how much T-mobile is charging for wifi access. Do they really think they can make nearly as much with ad supported access? They must have some pretty dumb advertisers lined up. Either that, or they have some other form of income generation up their sleeves.

      grtz

      Hans

    5. Re:what browser? by MrLizardo · · Score: 0

      I'm going to sounds old (though I'm actually not), but I really miss the days when pictures were few and far between on the web. You could browse in lynx all day, and for the most part all the pages rendered correctly, except for that one guy who had to get fancy and use tables. Anyways, my point being that most of the web pages I visit are about the function (ie the content, which is usually text) not the form (ie the animated javascript sidebar). So, I hope you enjoy your fancy graphics, you young hooligan!

      -Mr. Lizardo

      --
      ^I'm with stupid.^
    6. Re:what browser? by Anonymous Coward · · Score: 0

      You DO know the 'T' in HTML stands for "TEXT", right? DO you see a 'G' in there anywhere?

    7. Re:what browser? by micromoog · · Score: 1

      Until now. Thank you for bringing back painful memories.

    8. Re:what browser? by ThreeDayMonk · · Score: 1

      Not really. For USD/EUR 50 you can pick up an 11b access point. Add about 30-60 more a month for ADSL, and you've got a pretty sweet hotspot service. In addition, if your business already has a broadband connection - pretty common these days - then offering a hotspot is almost free.

      What does cost money is implementing the whole charging model - that's complicated. If they can replace that with one centrally-administered ad service, then I don't see why it wouldn't be profitable.

      As for how much T-mobile is charging for access... well, they are charging that because they can. Some people - perhaps very few - need the service enough to pay their rather high charges. Mobile phone companies are the same folks who brought us SMSes for 15 cents per measly 160 characters. I can easily call another country for under 10 cents/minute, and yet if I make use of GSM roaming, I am charged about EUR 1.50. I find it very hard to believe that what they charge has any relation to its actual cost.

      --
      If your comment title says 'Re: Foo', I'm not likely to read it.
    9. Re:what browser? by rednox · · Score: 1

      How about $4.99 (after $25 in rebates) for a Microsoft 802.11b router, with a 4-port switch?

      I guess Microsoft is not doing so well in the networking hardware market. Must be hard to compete with all the manufacturers using Linux to run their access points.

    10. Re:what browser? by Anonymous Coward · · Score: 0

      Actually what is expensive is the customer facing end of the whole service. I can just plug a ap in and hope for the best, but what's the point.

      Who fixes it if it goes down, which of your employees is capable of troubleshooting the ap, wireless network and adsl line for faults while still pouring coffees? Who can explain to the random techno pesant suit how to connect?

      Not that I agree with the current pricing, but there is more a wifi offering needs to provide for most of it's user base than just the radio signal.

  9. Free with ads? No problem here. by RobertB-DC · · Score: 5, Interesting

    Submitter: He also claims '[their] market research indicates that, except for pop-ups, people really don't mind ads.'"
    CowboyNeil: This seems like the kind of thing that would keep me from using "free" wireless access, but I've a feeling I'm in the minority.

    Actually, Mr. Cowboy, you just validated their business plan.

    While the idea of free wireless Internet access is fun for the user, there's still the annoying fact that someone's paying for your bandwidth. Ideally, geeks like us would be more than happy to open their broadband connections to the world -- I would, if I could get broadband in rural east Texas.

    Unfortunately, there aren't enough altruistic geeks per square mile to sustain that "business model". So someone has to pay the bill. Why not advertisers?

    I run Opera, but I'm too cheap to pay for it. So I have a banner ad built into my browser. I even click it sometimes -- out of curiosity, or to send Opera some ad clicks. I'm willing to put up with advertising to get the product, and lucky for me, the model is working.

    I hope ad-supported wireless access takes off. I wouldn't put my money in the companies, though... anyone remember Bluelight?

    --
    Stressed? Me? Of course not. Stress is what a rubber band feels before it breaks, silly.
  10. Must be closed by Anonymous Coward · · Score: 5, Insightful
    The obvious problem with this, is that you'll need special software to be able to use it (so that the ads will be displayed). It will probably be Windows only, and you won't have acces\s to source code, so you won't know what you're really getting or have any idea if it's secure or not.

    Maybe you can run it inside Vmware, and have your "real" OS route through the virtual machine. Or the crossover guys could make a hacked WINE just for running this client and network interface.

    1. Re:Must be closed by KingOfBLASH · · Score: 5, Informative

      That's not necessarily true. They could set up the access point to run all connections through a proxy, or even run the wireless access point as a proxy, which basically would allow the computer to change web pages on the fly. So they could force all content to resize into a frame (or iframe, or table, or do any of a number of HTML tricks) on whatever portion of the screen they allocate for content, and then put the ad bar in. Or they could create a flash "float over" ad bar. Or they could do any of a number of things to modify the web page, without requiring the user to install any special software at all. Note this would even allow you to play games / whatever online, because it would only modify traffic going over port 80, and then only modify HTML.

    2. Re:Must be closed by Anonymous Coward · · Score: 0

      What about BSD?

    3. Re:Must be closed by Anonymous Coward · · Score: 0

      I don't want to start a holy war here, but what is the deal with you BSD fanatics? I've been sitting here at my freelance gig in front of a BSD box (a PIII 800 w/512 Megs of RAM) for about 20 minutes now while it attempts to copy a 17 Meg file from one folder on the hard drive to another folder. 20 minutes. At home, on my Pentium Pro 200 running NT 4, which by all standards should be a lot slower than this BSD box, the same operation would take about 2 minutes. If that.

      In addition, during this file transfer, Netscape will not work. And everything else has ground to a halt. Even Emacs Lite is straining to keep up as I type this.

      I won't bore you with the laundry list of other problems that I've encountered while working on various BSD machines, but suffice it to say there have been many, not the least of which is I've never seen a BSD box that has run faster than its Windows counterpart, despite the BSD machines faster chip architecture. My 486/66 with 8 megs of ram runs faster than this 800 mhz machine at times. From a productivity standpoint, I don't get how people can claim that BSD is a "superior" machine.

      BSD addicts, flame me if you'd like, but I'd rather hear some intelligent reasons why anyone would choose to use a BSD over other faster, cheaper, more stable systems.

    4. Re:Must be closed by doublem · · Score: 2

      You know, if that's the way tehy hadle it, and they don't burden us with annoying ads that jump around or make sound, I say go for it.

      --
      "Live Free or Die." Don't like it? Then keep out of the USA
    5. Re:Must be closed by XMyth · · Score: 1

      So they'll be monitoring my traffic AND spamming me with ads?! BAH! PRIVACY PRIVACY PRIVACY!!!!

    6. Re:Must be closed by XMyth · · Score: 1

      pseudo /sarcasm tag got filtered out apparently....it's there though!

    7. Re:Must be closed by Anonymous Coward · · Score: 0

      SSH boxatwork

      route it over SSH, no more problems now :).

    8. Re:Must be closed by whovian · · Score: 2, Informative

      I get a hunch they already can do that. I mean, to get an IP address you lease your IP address in their redirecting your web browser's first request to their log-on site. That would be the simplest way to put in advertising. But of course as these things go, users end up having ads thrust upon them (google take exception).

      --
      To-do List: Receive telemarketing call during a tornado warning. Check.
    9. Re:Must be closed by JFitzsimmons · · Score: 2, Insightful

      But maybe I'm not running a browser... what about when I'm playing online games or using ssh?

      --
      Beware he who would deny you access to information, for in his heart he dreams himself your master. -Anonymous
    10. Re:Must be closed by Anonymous Coward · · Score: 0

      ...because, uh, it's open source! And we all know that anything open source will be better than its closed source equivalent, even if the former is slower. Because open source is somehow intrinisically better.

      Seriously, though, it sounds like there's something wrong with that machine's hardware. Could you put another OS (Windows?) on a different hard disk and try the same operation, and see if the same thing happens?

      I haven't had your experiences with FreeBSD, other than to say that I thought the installer really sucked. It seemed about as fast as any Linux install I've tried.

    11. Re:Must be closed by Anonymous Coward · · Score: 0

      Or they could create a flash "float over" ad bar. Or they could do any of a number of things to modify the web page, without requiring the user to install any special software at all.

      so flash is an open standard that doesn't require the user to install any special software at all? not even macromedia flash player?

    12. Re:Must be closed by MrLizardo · · Score: 1, Informative

      Looking at the website, it seems to indicate that the banner would appear in a separate window. Would it be possible for it to work the way you described it in that situation? I'm not flaming/trolling, I'm just curious because I'm behind on hacking around in proxies, I've always just used NAT...

      -Mr. Lizardo

      --
      ^I'm with stupid.^
    13. Re:Must be closed by KingOfBLASH · · Score: 2, Interesting
      If they are only modifying traffic going in and out of port 80, you should still be able to play online games, etc. (Assuming they don't firewall off those ports). Besides, it's easy to tell whats a web page and what's binary data. Web pages usually use charachters and not weird characthers, and usually have things like
      <html><head></head></html>
      in them.
    14. Re:Must be closed by KingOfBLASH · · Score: 1

      even most linux installs come with a copy of flash installed on the browser. and if you don't have the plugin you'll see an ugle puzzle box (or whatever hte icon for a missing plugin is) wherever the add would be.

    15. Re:Must be closed by Apreche · · Score: 4, Informative

      Right, so they modify the html. And firefox modifies it right back to where it came from with my handy dandy user-content.css. If they work some evil magik that gets around it I'll just use that adblock extension. Remember, there is NO WAY to stop the determined geek.

      --
      The GeekNights podcast is going strong. Listen!
    16. Re:Must be closed by Obfuscant · · Score: 1
      So they could force all content to resize into a frame (or iframe, or table, or do any of a number of HTML tricks) on whatever portion of the screen they allocate for content, and then put the ad bar in.

      Isn't there existing case law (as in, someone already sued and won) that says that putting someone else's content into your pages is not legal? Wasn't there some large (or small) portal that was doing this, and they got sued? I don't recall the details, but I seem to remember this making /..

      Note this would even allow you to play games / whatever online, because it would only modify traffic going over port 80, and then only modify HTML.

      So then the trivial way around it is to find a proxy that doesn't use port 80.

    17. Re:Must be closed by tvh2k · · Score: 1

      Hehe...can we say SSH tunnel :-D

    18. Re:Must be closed by KingOfBLASH · · Score: 3, Interesting
      So then the trivial way around it is to find a proxy that doesn't use port 80.

      Yup. You got it. But, again, they don't have to allow traffic on non-standard ports. They could decide that P2P clients / games were too bandwidth hungry, and there was no income coming in from them anyways, so just have the firewall drop all outbound connections to any port other then 80. In which case you would need a proxy that used port 80 to play games.

    19. Re:Must be closed by Mr.+McGibby · · Score: 1

      Wow, you're a genius. Too bad that's not at all what the parent poster was talking about.

      --
      Mad Software: Rantings on Developing So
    20. Re:Must be closed by Anonymous Coward · · Score: 0

      In real time, it cracks the ssh encryption, does a MitM, and inserts the ads. Duh. Didn't you read the article?

    21. Re:Must be closed by 3)+profit!!! · · Score: 1

      And then there would be ads randomly inserted in your game's packets?

    22. Re:Must be closed by Anonymous Coward · · Score: 0

      There sure is, when you don't look at the ads, they don't get the revenue, they cant pay bandwidth charges, they go bust, you cant get on the internet for free anymore.

      They've stopped you.. or I guess you could argue you've stopped yourself, but it's a pyrrhic victory at best.

    23. Re:Must be closed by KingOfBLASH · · Score: 1

      No. Such a proxy would have to differentiate between binary content (i.e. photos/movies/audio) and text/html. Maybe it would look at the headers, maybe it would look at whether the data looks like text. So long as the proxy saw you using binary data it probably wouldn't do anything.

  11. Hmm by Anonymous Coward · · Score: 0
    Appears to be windows only?

    No thanks. I don't have windows on this laptop any longer for a REASON, bubb.

  12. The difference by Anonymous Coward · · Score: 0

    For each Netzero customer you need a phone line and a modem. With this, one AP with one net connection can serve many people.

  13. Been there done that by MoneyT · · Score: 3, Insightful

    And it failed too, remember free dialup? Free internet access for looking at ads. Where did they all go? Out of business.

    --
    T Money
    World Domination with a plastic spoon since 1984
    1. Re:Been there done that by MysticalMatt517 · · Score: 3, Insightful

      Ahem... They offer a free account with ads and a paid account that's inexpensive with no ads. Seems like a pretty good business model.

    2. Re:Been there done that by mconeone · · Score: 2, Insightful

      Yes it was done and wasn't profitable. Does it change the fact that people used it and enjoyed it? All this says is that its not very wise to make free wireless in the first place. I disagree. I see the real benefit in this lies not in making existing wireless cheaper, but in expanding the reach of wireless by allowing it to be in places that would not normally be covered. Think waiting rooms and fast food restaurants. The business sees a benefit without cost, the user gets free wireless. And of course, if the ads get to you, you can go to a place that provides their own wireless access without ads.

    3. Re:Been there done that by Lord+Ender · · Score: 1

      "And it failed too, remember free dialup? Free internet access for looking at ads. Where did they all go? Out of business."

      Actually, no, they coverted to $10/month internet and are still going.

      --
      A slashdotter who didn't build his own computer is like a Jedi who didn't build his own lightsaber.
    4. Re:Been there done that by Anonymous Coward · · Score: 0

      such a small mind

      most of those AP's are not businesses.
      in fact i have yet to see an AP that is trying to make money.
      i would be tempted to profit by this method because it would be profit. my AP is open, i will have the internet anyways.
      might as well make a bit of money.

    5. Re:Been there done that by repetty · · Score: 1, Interesting

      Terrible business model. The model has failed.

      That fact that only one company retains a version of is proof.

      --Richard

    6. Re:Been there done that by MrLizardo · · Score: 1, Interesting

      Just because the profit margin for operating an ISP on ad revenue wasn't too good, doesn't mean that ad-supported wifi won't work out. Wifi is just about as close to zero upkeep cost as Internet access gets. I mean, you get an access point, a smallish server hooked to it if you want to get fancy, and pay for a business DSL line. All you have to do is bring in more than the cost of the physical Internet connection+fixed business expences+pay off the access point and you're in the clear. Operating a Dial-up ISP on the other hand would be much more cost prohibitive both in initial cost and recurring costs. A physical CoLo facility, enough phone lines to support all the users that could be logged on at once at peak hours, a decent sized pipe to the Internet, a couple web/email servers in that CoLo. There is kind of a lot of recurring cost there.

      -Mr. Lizardo

      --
      ^I'm with stupid.^
  14. It's pure capitalism by Jack+Wagner · · Score: 5, Insightful
    Lets face it, nobody wants to look at an ad, but companies blast them out for a reason. It's the seed that drives the revenue that makes the giant capitalist machine plod onward. You need look no further than the former communist Russia if you want a failed model for how to do commerce, why do you think they never had a spam problem in Russia???

    Sure the ad system isn't the best but it's functional and beats having to wait in line for 45 minutes to buy a pack of $20 ciggarettes in a Socialist/Communist society.

    You can't have your cake and eat it too I'm afraid.

    --


    Wagner LLC Consulting Co. - Getting it right the first time
    1. Re:It's pure capitalism by anarxia · · Score: 1
      Not everything is black or white you know. Most countries are living in the gray area between communism and capitalism.

      No socialist country rations cigarettes. WW2 is over in case you haven't heard.

    2. Re:It's pure capitalism by Anonymous Coward · · Score: 0

      Jesus H. Christ, for what has to be the 8 quadrillionth time, Russia was never a communist society, they never evolved beyond the central authority stage which means they were a Stalinist state, not Socialist nor Communist. History has always shown that dictatorships (like Stalinism) are never ever good.

      Also, in a true socialist societies like Norway and Sweden, you don't have to wait 45 minutes for a $20 pack of cigarettes. Moreover, they're consistently ranked as a better places to live than the US. So try thinking for yourself rather than regurgitating the crap the RNC spoon feeds you.

    3. Re:It's pure capitalism by Anonymous Coward · · Score: 0

      Part of the `solution' to the Spam problem in Russia was the criminalisation of means of communication (fax machine, mimeograph, printing press, &c.). This isn't exactly a feature of communism per se, but of totalitarianism.

    4. Re:It's pure capitalism by adoarns · · Score: 1

      /*My favorite method:*/

      void get_over_it(trouble x) {
      if (! good_ol_fashioned_capitalism(x))
      printf("Must be communism!\n");
      else {
      corporation += joe6pack - absurd_amt;
      printf("At least it's not communism!\n");
      }
      return;
      }

      --
      Tenemus pyrobolos atqui jacimus cognitiones.
    5. Re:It's pure capitalism by Anonymous Coward · · Score: 2, Insightful

      Lets face it, nobody wants to look at an ad, but companies blast them out for a reason.

      Because marketing companies have sold other companies on the idea that their advertising actually accomplishes anything?

    6. Re:It's pure capitalism by Anonymous Coward · · Score: 0

      It's easy to be good when you don't have a lot of people or area, and a homogenious culture :-)

    7. Re:It's pure capitalism by Frizzle+Fry · · Score: 1
      Most countries are living in the gray area between communism and capitalism.

      Including the United States.
      --
      I'd rather be lucky than good.
    8. Re:It's pure capitalism by _Sprocket_ · · Score: 1

      Sometimes it is difficult to tell the difference between ignorance and humor.

    9. Re:It's pure capitalism by subtillus · · Score: 1
      It's easy to be good when you don't have a lot of people or area, and a homogenious culture :-)

      so,

      are you saying the US should disolve into entities of about the same size as canada?

      If so, I think it would probably be a good idea!

  15. But how does it work? by TooTallFourThinking · · Score: 3, Insightful

    I kept looking for how it actual works but didn't see anything. Maybe I just don't have much Wi-Fi experience. Are the ads forced through the browser? Does a custom piece of software need to run first? I'm not quite sure how the ads are going to get onto my computer screen.

    1. Re:But how does it work? by LilMikey · · Score: 1, Insightful

      My best guess would be the free WiFi forces you through a proxy that'll insert the ads mid-stream. One major downside to that, apart from the actual advertising of course, is that it's often not perfect and may dork up the page. That's the only method I could imagine that wouldn't really piss people off or be more trouble than free WiFi is worth.

      --
      LilMikey.com... I'll stop doing it when you sto
    2. Re:But how does it work? by jagilbertvt · · Score: 1

      my guess would be a transparent proxy via squid or similar package. Thus they can put a wrapper on anything you see.

    3. Re:But how does it work? by Depili · · Score: 0

      Thy will probably use a proxy to modify all the pages that you view to include a banner in a frame or something like that, quite easy to do.

    4. Re:But how does it work? by Anonymous Coward · · Score: 0

      You're not very smart. They come through the browser, since that's how you get to the internet. Duh.

    5. Re:But how does it work? by merky1 · · Score: 1

      Three to one says they use a transparent proxy. Redirect all content through their server and stream adds inline with the content.

      If this is true, then I bet the system would block any non-http content, which means no circumventing. But then again, for the ocassional free web surfing, who cares...

      --
      --WooooHoooo--
    6. Re:But how does it work? by Anonymous Coward · · Score: 1, Funny

      They haven't decided the implementation. They're still waiting for good suggestions on this thread.

    7. Re:But how does it work? by Anonymous Coward · · Score: 1, Informative

      The QwikBar suggest an client-side application, and not only a proxy.
      Plus you need to login, which indicates it's not a transparant proxy on the Freefi server which modifies all Port 80 traffic, IMHO, but a separated app (the QwikBar) which gives you adds tailered to you clicks.

    8. Re:But how does it work? by lullabud · · Score: 1

      QwikBar suggests an Explorer toolbar, so my question is this... Is this going to make Wi-Fi free only for IE users, or is it only going to make IE users look at ads?

    9. Re:But how does it work? by Fjord · · Score: 1

      I know it doesn't work this way, but I'd like to see something similar to Salon's day pass, where you have to sit through a commercial, and then you get allowed to use the network.

      --
      -no broken link
  16. Oh, this will play out as usual. by Sevn · · Score: 5, Insightful

    Someone will write an application/patch/work-around that deactivates their ads without effecting the service. Those in the know will use it. Those not smart enough, or not clued in won't. This is how it always is. The application/patch/work-around will be brought up here of course. It always is.

    --
    For every annoying gentoo user, are three even more annoying anti-gentoo crybabies. Take Yosh from #Gimp for example.
    1. Re:Oh, this will play out as usual. by Anonymous Coward · · Score: 0

      What about those of us who don't care about the ad because we use the service at most 20 min./day?

      Or those of us who realize that TANSTAAFL and are `honest' enough to live with it?

      No, I suppose we get lumped in under your "stupid" category. Pity.

    2. Re:Oh, this will play out as usual. by AndroidCat · · Score: 1
      Since they control your pipe, they could make it tougher to avoid. i.e. if you don't fetch their inserted ads, then you don't get anything else. Of course, they have no control over what my browser does with their ad once it's fetched it. :^)

      They'll have to tune their system. I doubt any business model that depends on being annoying bastards will last long. (I could be wrong, there are certainly a lot of annoying bastards out there.)

      --
      One line blog. I hear that they're called Twitters now.
  17. Nice to have a free hotspot, but... by Anonymous Coward · · Score: 2, Funny

    ...this guy is really named LARRY LAFFER?

    1. Re:Nice to have a free hotspot, but... by Boone^ · · Score: 1

      And does he wear a Leisure Suit?

    2. Re:Nice to have a free hotspot, but... by Mr+Z · · Score: 1

      Good... I wasn't the only one to notice. :-)

      I think he's been looking for WiFi in several wrong places.

      --Joe
    3. Re:Nice to have a free hotspot, but... by Boone^ · · Score: 1

      yeah first thing I did was to grep for "laffer" to see if anyone had made the connection as well. Al Lowe should meet this guy.

  18. Re:Past experience, but by millahtime · · Score: 5, Interesting

    But, Netzero, Juno and others got themselves a customer base from offering free then converted to pay. They turned many of those customers to pay customers. Same thing could be applied here.

    It's like drung dealing. First you get them addicted then you start charging.

  19. ads: Horizontal or Vertical? by commo1 · · Score: 3, Interesting

    This reminds me of an old points programme (emphasis on the "mme") that paid people to surf with ads on their machines..... Now: My poll question: What is more acceptable: Ads a) on top or below your surfing/working window or b) to the left or right? My vote is for the right side, as we normally read from left to right, and the ads are discarded by (my) brain as superflouous. Comments? Opinions?

    BTW, I only ask this and entertain the notion because like it or not, ads are going to be a part of the hotspot experience.... why not do it right from the beginning?

    1. Re:ads: Horizontal or Vertical? by Sylver+Dragon · · Score: 1

      I think the bottom would work best for me, mostly because I hate having to scroll left to right, and an add on the right ot left hand side would probably create the need to do so. If its on the top, then its right there where you are going to notice it constantly. If its on the bottom, it would seem, to me, to be less noticable. As it is, I think most of us are trained to scroll down for more information, whereas the right to left scroll is less ingrained.

      --
      Necessity is the mother of invention.
      Laziness is the father.
    2. Re:ads: Horizontal or Vertical? by KanSer · · Score: 2, Interesting

      I know if it's on the right they'll get lots of inadvertant clicks when people are aiming for the scroll bar. Then again, it's another reason to put it there.

      Stuff on the bottom just fucks with my brain. Anytime I'm on a friend's computer and those huge msn e-mail warnings come up (and those are hella small compared to these ads) or some retard has logged on I always scream out in horror. No one should put anything down there that isn't in a taskbar and cordoned off from doing anything to my sanity!

      Left sucks, it would just jar your browsing experience. No one needs that.

      On the top? Uhh... Probably again alot of inadvertant clicking trying to minimize or close. I know for me I have all my windows maximized so I can just whip my mouse up to the top right (Requires no brain use) and start mashing mouse buttons.

      So if the Victorians taught us anything about logic, the choice is to put it on the right.

      --
      • MOD PARENT UP by Anonymous Coward Wednesday April 20, @4:20
    3. Re:ads: Horizontal or Vertical? by sparcnut · · Score: 1
      I know for me I have all my windows maximized so I can just whip my mouse up to the top right (Requires no brain use) and start mashing mouse buttons.

      So if the Victorians taught us anything about logic, the choice is to put it on the right.

      If the bar is on the right, you can't whip your mouse up to the top right and click to close because the top right would still be in the ad window. Victorian logic must have had some holes in it.

      See, the ad companies are going to WANT you to click the ads. To be most prominent, I wouldn't be surprised if they put 4 ads on the screen at once, at every edge. Any mistakes in your cursor movement and... oops, I clicked an ad.

      BTW, remember Altavista's free internet service which had ads? They were across the bottom IIRC.

      --
      perl -e 'print $i=pack(c5, (41*2), sqrt(7056), (unpack(c,H)-2), oct(115), 10);'
  20. No no no by Anonymous Coward · · Score: 0, Troll

    I will not run foreign code on my computer and nobody else should either. This is just a stepping stone to security vulerabilities that we should be trying to squash, not needlessly encourage.

    A computer should be a tight ship. Not a leaky dingy like Microsoft Windows. They have independently spawed a whole category of spyware and malware that's automatically downloaded and executed through the web browser. Need we say more?

  21. adblock anyone? by rsmith · · Score: 1

    I wonder how long it will take before someone develops a program that kills the ads or hides their windows?

    --
    Never ascribe to malice that which is adequately explained by incompetence.
  22. Larry Laffer? by jelevy01 · · Score: 5, Funny
    1. Re:Larry Laffer? by kidMike · · Score: 1

      It's so sad that it took so many responses before someone posted any link to LSL. I thought it would merit first post honors, perhaps I'm making LSL too important...:)

      --
      -- You can't drink all day. (Unless you start in the morning...)
    2. Re:Larry Laffer? by Anonymous Coward · · Score: 0

      Anyone know where I can get a copy of one of the old Larry games without blowing $100 on eBay? I miss my old friend Larry.

  23. Ads are a tax on intelligence by bunhed · · Score: 1

    Would you like to super-size your Wifi today? It's free!

  24. Am I the only one laughing? by asalati · · Score: 1
    FreeFi's President, Lawrence Laffer...

    Lawrence Laffer? Now don't tell me his nickname is Larry ...
    Or am I the only one here remembering Al Lowe's character?

    --
    "I shouldn't have let you guys have all that money. Biggest mistake I made" - Ross Perot
    1. Re:Am I the only one laughing? by DR+SoB · · Score: 1

      Funny, I was thinking "Leisure Suit Larry", wasn't he Larry Laffer?

      --
      Mod +5 Drunk
    2. Re:Am I the only one laughing? by Hatta · · Score: 1

      Or am I the only one here remembering Al Lowe's character?

      Apparently not, about half the posts are about his name. And they say ./ers don't read the articles.

      --
      Give me Classic Slashdot or give me death!
  25. Not enough info by MysticalMatt517 · · Score: 3, Interesting

    I think I could live with the ads if it was definately a free service. The thing that scares me about this is that eventually we'll start seeing services that make you pay AND cram ads down your throat. (see Cable TV)

    Also, it depends on what kind of software they make you install to see the ads / access the network. I'm assuming that they'll have to use something because if it's just a proxy I think it would be to easy too defeat. If they make you install special software, is it going to be Windows only?

    I don't have enough details to make judgment yet.

  26. not ads by photoblur · · Score: 5, Interesting

    I'd much rather the hotspot be funded by charging an extra $0.10 for coffee, or whatever the business may be. Actually, I just set up a WiFi hotspot for a local coffeehouse and the "free" WiFi has brought him enough extra business that he feels quite justified in not charging extra for the service.

    WiFi should be a condiment, like catsup or salt or paper napkins...

    1. Re:not ads by doublem · · Score: 3, Insightful

      Good point.

      The Wi-Fi is, in the classis sense, a "Loss Leader"

      If $150 / mo for a business cable modem and $300 in one time setup hardware results in an extra $200 a months in business with no extra "tech support" issues from customers, then it's worth the investment.

      --
      "Live Free or Die." Don't like it? Then keep out of the USA
    2. Re:not ads by TheViciousOverWind · · Score: 2, Insightful

      Except when every café has a hotspot, and it doesn't generate extra business, then it's just an added monthly cost, and has to be paid somehow.

      --
      My <1000 UID is with a hot chick
    3. Re:not ads by vondo · · Score: 1
      Maybe, maybe not. Sure, I might pick one coffee house over another because it has Wi-fi. (Sometimes I do.)

      I might also choose to go to a place with Wi-fi instead of staying in my office or at home because I can get work done that way.

      Point is, Wi-fi at all restaurants, etc., will increase business for all of them. By how much? Who knows.

    4. Re:not ads by aardwolf204 · · Score: 1

      Thats just the cost of doing business. Every cofee house has an expresso machine, if Bobs Cup-o-Joe decided to cut his expenses by loosing the expresso machine he would find that his business would go down wouldnt he? There is a cost for having a hot-spot sure, but ever think of the cost of *not* having a hot spot?

      --
      Im dreaming ofa big bndwdth, That can resist the /.crowd.May ur days b merry & bright & may al
    5. Re:not ads by aardwolf204 · · Score: 2, Insightful

      WiFi should be a condiment, like catsup or salt or paper napkins...

      This is the only intelligent thing I've see posted to this story yet. WiFi isnt the business, but its a great way to get people to visit your establishment. If you think your going to get rich WiFi'ing a park and collecting ad revenue your living in 1998. If your one of these guys more power to you.

      --
      Im dreaming ofa big bndwdth, That can resist the /.crowd.May ur days b merry & bright & may al
    6. Re:not ads by Anonymous Coward · · Score: 0

      Unless you are a patron of said coffee establishment for coffee only and not to subsidize the inability or reluctance of another patron to pay for Internet access.

      The concensus among many is that everything should be readily available for "free" and financed by a) the providing company as some sort of "pubilc goodwill" or b) other taxpayers or c) other customers.

      In my book that makes the aforementioned "bums" and "freeloaders" and hastily shown the door or the location of a stack of dirty dishes.

      Cheers,

    7. Re:not ads by Blaubart · · Score: 2

      WiFi should be a condiment, like catsup or salt or paper napkins...

      Agreed! If I were a business owner and had a way of offsetting the cost of installing and maintaining business class DSL, I'd do it in a heartbeat because I know I'd be using that connection as much as anyone else.

      Ah, just the thought of it almost gives me a woody...

      - Install WiFi hotspot.
      - Get more business.
      - Make enough from extra business to pay for access.
      - Enjoy my own "free" access.

  27. Windows Only? by loginx · · Score: 4, Interesting

    This will require software to be installed on the client's computer in order to display the ads besides the browser, I assume.

    Does that mean that there is a 99.99% chance that this software won't install on linux (or Mac) and only windows laptops will be able to access those spots?

    Isn't there a better way to do this that doesn't require software installation? like injecting HTML code for banner ads in the pages viewed by users on your network like free hosting companies were doing all the time back in the days?

    Does that also mean that there will be no way to tell if there is malicious (or even vulnerable) code bundled with the software?

    1. Re:Windows Only? by Therlin · · Score: 2, Insightful

      Actually if you look at the screenshot in the article, it looks like it's simply a new browser window that is sent to the top of the screen while slightly reducing your main browser window. In other words, I believe that this will work with many browsers (but maybe not all).

    2. Re:Windows Only? by Anonymous Coward · · Score: 0

      Now that you said it, it does looks like a POP-UP style ads

    3. Re:Windows Only? by nandhp · · Score: 2, Informative

      It says "FreeFi allows full web access needing no plug-ins or additional software on your PC."

    4. Re:Windows Only? by drinkypoo · · Score: 2, Insightful

      The easiest way would be to embed your browsing of other sites in an iframe using a transparent proxy. You can do this even on nonstandard ports, by using pattern match support plus stateful filtering. This would mean you'd need a browser capable of displaying iframes, but that hardly seems like a show-stopper to me.

      --
      "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
    5. Re:Windows Only? by DGregory · · Score: 1

      What if you're using a PDA though? YUCK.

    6. Re:Windows Only? by nandhp · · Score: 1
      It says "FreeFi allows full web access needing no plug-ins or additional software on your PC."

      A PC Is not a PDA.

      But a Pocket PC running Pocket Internet Explorer is another matter.

      I wonder when they'll get Wi-Fi browsing on iPod Linux.

    7. Re:Windows Only? by geminidomino · · Score: 1

      I have Wi-Fi browsing on my Zaurus already.

  28. And in other hot breaking market-research news... by dpbsmith · · Score: 4, Insightful

    ...they've found that the reason people don't mind ads other than pop-ups is that they don't notice them.

    Oops, so much for that business model.

  29. Irrelevant ads by toesate · · Score: 1
    He also claims '[their] market research indicates that, except for pop-ups, people really don't mind ads.'

    I have a feeling that what people don't mind is context relevant ads.

    I, for one, do not like ads that are irrelevant, even if they are along side the browser. Especially if the ads are animated, and loops endlessly.

    What about you?

    --
    Hey, that's my password you are typing
  30. Lawrence Laffer by Hatta · · Score: 2, Funny

    "As of 2003, there were almost 10,000 Wi-Fi Hotspots in the U.S. alone" says Lawrence Laffer, President of FreeFi Networks.""

    Laffer? Larry Laffer? Ditched the Leisure Suit for a business suit I see.

    --
    Give me Classic Slashdot or give me death!
    1. Re:Lawrence Laffer by tobechar · · Score: 1

      To continue Laffer's quote...

      "And we control almost none of them."

      :)
      --
      -
  31. What?! by Huxley_Dunsany · · Score: 1, Funny
    ...starting in mid-Summer. FreeFi's President, Lawrence Laffer, says that...

    Lawrence Laffer? Larry Laffer?! Is this guy Leisure Suit Larry? No wonder he's trying to make more money from ads - he's still trying to get that hooker!

    :-)

    Huxley

  32. Not Really Spam... by zokrath · · Score: 5, Interesting

    If the free wireless internet access is funded via advertisements, then those ads are not spam. Television ads are not spam; spam is widespread and unsolicited advertisement.

    This is not to say that advertising is not often irritating and intrusive, but beggars can not be browsers without being subjected to ads.

    Of course, they could very well be monitoring and recording what you are doing online, above and beyond simple browsing information, in the name of 'targeted marketing'. But that is for the tin foil crowd to determine; I do not have a laptop, let alone use wireless access in public locations, so I am not too concerned about the privacy implications, 'First they came for the WiFiers' be damned.

  33. No way this will last... by PoprocksCk · · Score: 1, Insightful

    While this whole thing sounds just great on paper, I truly think it will suffer the exact same fate as NetZero --- placing ads simply does not bring in enough revenue to cover the costs of such a service and to break even, let alone to make a profit.

    I'll bet that after a year or two, they'll start charging money, somehow.

  34. Not free?? by www.sorehands.com · · Score: 1

    I looked at the site. It allows a location to be a fre or reduced cost hot spot. The service is free or a reduced cost to the location, but is the reduced cost passed one?

  35. And like all other forms of computer advertising by God+Hates+Liberals · · Score: 1

    The smart will block it, people who don't know better will tolerate it. What is the big fucking deal? And yes, author, you are in the minority. Too bad there's not a RELEVANCE TO MY LIFE threshold.

  36. what about other protocols? by corris · · Score: 1, Interesting

    last I tried, wifi supported other protocols like ftp, ssh, etc. are they going to block those and only allow http?

    obviously they're injecting the adds into the http stream.

    I'll just ssh to work and tunnel to my proxy server...

  37. Didn't NetZero try this and fail miserably? by kryonD · · Score: 5, Insightful

    Granted high speed has more value to it than POTS dialup, but is this company really going to be able to compete? Several states are starting to consider WiFi as a viable public utility that they provide for "free" using the Tax Base. Benefit to the people is seamless wireless access without ads. Benefit to the state is reliable high speed access for public safety and services such as fire, police, EMS, etc.. Plus, once they ensure that everyone is online, they can begin reducing costs by allowing a great deal of government red tape to be handled electronically. (i.e. paying speeding tickets or applying for building permits)

    --
    I've dirtied my hands writing poetry, for the sake of seduction; that is, for the sake of a useful cause. --Dostoevsky
    1. Re:Didn't NetZero try this and fail miserably? by Anonymous Coward · · Score: 0

      While that's an interesting proposal (public wifi), do you have any evidence? AFAICT, even wired networking cannot be made into a public service for whatever reason...

    2. Re:Didn't NetZero try this and fail miserably? by Anonymous Coward · · Score: 0

      What states are you talking about? Rhode Island and Vermont? I can't imagine that any full size state could possibly afford to do something like this.

      Yes sir. I am officially calling bullshit. Prove me wrong.

    3. Re:Didn't NetZero try this and fail miserably? by Anonymous Coward · · Score: 0

      Plus, once they ensure that everyone is online, they can begin reducing costs by allowing a great deal of government red tape to be handled electronically. (i.e. paying speeding tickets or applying for building permits)

      Yup, that paperless office is right around the corner now that we have this high-fangled intarweb thingy.

    4. Re:Didn't NetZero try this and fail miserably? by Cy+Guy · · Score: 1

      Didn't NetZero try this and fail miserably?

      You mean the NetZero that is one of about Five surviving nationwide dialup internet providers?

      Doesn't seem like failure to me. The ones that failed miserably were the ones that not only gave away the internet access, but also gave away the PC to get on the net in the first place, those did fail miserably.

      The cost to such a start-up is hardware, and this FreeFi place has to have essentially NO HARDWARE, (other than whatever they run their web and ad servers on - which they could easily have hosted by a third party). All the hardware is owned by the locations providing the FreeFi service. It seems like a pretty good business model to me, just as long the ads aren't too obtrusive, the ads are served up in a way that doesn't require a specifc OS or browser (they could for examply hijack the ad space already on webpages by redirecting browser GETs for ad images to their own adservers, and clickthroughs of the ads to their advertisers), and they get a enough locations signed up to get real advertisers interested.

    5. Re:Didn't NetZero try this and fail miserably? by Anonymous Coward · · Score: 0

      Any full size state? I wasn't aware there was a surface area under which a state is considered pint- or halfsize.

    6. Re:Didn't NetZero try this and fail miserably? by vasqzr · · Score: 1


      [i]You mean the NetZero that is one of about Five surviving nationwide dialup internet providers? Doesn't seem like failure to me. [/i]

      They failed miserably at giving away free Internet access in exchange for advertising. As you can see, they don't do it anymore.

      But, United Online, who owns Juno/BlueLight/NetZero, is a profitable company, like you said. But they don't give free Internet away access anymore.

    7. Re:Didn't NetZero try this and fail miserably? by Anonymous Coward · · Score: 1, Funny
      Any full size state? I wasn't aware there was a surface area under which a state is considered pint- or halfsize.

      Forget about that, at which point does a state become super-sized? Do you get fries with that?

    8. Re:Didn't NetZero try this and fail miserably? by Anonymous Coward · · Score: 0

      According to this link, Juno still offers a free service. It's limited to 10 hours a month, but it is still free.

    9. Re:Didn't NetZero try this and fail miserably? by adamfranco · · Score: 1

      Vermont has only the second smallest population, 616,592 (2002 estimate) after Wyoming with 493,782 (2000 census).

      We are NOT... ...well, maybe Vermont is pint-sized -- a Ben & Jerry's pint, though!

      All that said, the state government would not have to blanket its entire area in WiFi coverage. Adding free wireless access around government buildings, museums, etc where the wired access is already in place would be reasonably low-cost and could be rolled out over the course of many years. Of importance is the impetous to start doing this where feasable.

      --
      "When ideology and theology couple, their offspring are not always bad but they are always blind." -- Bill Moyers
  38. Remember that Sierra Game... by Anonymous Coward · · Score: 1, Funny

    Leisure Suit Larry - Wasn't his name Larry Laffer. (Larry / Lawrence)

    I always wondered what happened to old Larry - thought he died of an STD or something. Turns out he's running a wireless hotspot startup. Who would have thunk it?

  39. spoof these ads too by Anonymous Coward · · Score: 0

    Do you suppose you can block these ads by spoofing your local host table via:

    http://pgl.yoyo.org/adservers/

    ?

  40. PDAs? by Anonymous Coward · · Score: 0


    Yeah, that ad thing'll work really well on my Clie UX50.

    The PDA Nazi

  41. Re:Free with ads? No problem here. by IANAAC · · Score: 1
    I'm willing to put up with advertising to get the product, and lucky for me, the model is working.

    I have to wonder sometimes how successful banners really are. I used to work at a TV station that had banners on it's web site, and the numbers were pretty dismal. Granted, maybe that's changed since then, but I'd love to see a study done as to the effectiveness of banner ads (I'm sure someone's already done one - I just don't know where to look for it).

  42. Fine with me... by Anonymous Coward · · Score: 0

    Just means that we all went from being "users of a free service who are not entitled to tech support/guaranteed bandwidth/troubleshooting/etc..." to customers who are.

  43. Mirror , just in case by pigscanfly.ca · · Score: 1, Interesting

    Just in case the server crashes and burns (like they usually do),I have put up a mirror.
    The mirror of http://www.freefinet.com/ is at http://mirrorit.demonmoo.com/r_304/www.freefinet.c om/
    The mirror of http://www.dailywireless.com/modules.php?name=News &file=article&sid=240 is at http://mirrorit.demonmoo.com/r_304/www.dailywirele ss.com/modules.php%3fname=News&amp%3bfile=article& amp%3bsid=240
    The mirror of http://www.freefinet.com/id13.html is at http://mirrorit.demonmoo.com/r_304/www.freefinet.c om/id13.html

  44. Market Research by Kang and Kodos by handy_vandal · · Score: 2, Funny

    market research indicates that, except for pop-ups, people really don't mind ads.

    Furthermore, market research* indicates that people really don't mind anal probes.

    -kgj

    *Market research conducted by Kang and Kodos. All test subjects consented voluntarily to mind-control ray and anal probe. No human species were exterminated during this course of this research. Earth void where prohibited.

    --
    -kgj
  45. Let's whine about it by Myrrh · · Score: 3, Interesting

    It's cool, it's FREE, supported by nonintrusive ads on the side of your Web browser, and it's likely fast, too.

    And all a significant portion of the Slashdot crowd can think to do is whine about it being "probably closed source" and "probably Windows" and you don't know if it's secure or not ... cry me a river.

    You want to use it, cool. Don't do anything that you wouldn't want published in the NY Times. Do that stuff at home.

    If you want your Open Source and your Linux and your guarantees that it's free, well, open up your own business and give away YOUR bandwidth.

    And quit whining, dammit. Geesh. Use it or don't.

  46. Re:Past experience, but by Anonymous Coward · · Score: 1, Funny
    It's like drung dealing.

    Hmm, did you mean dung dealing? I thought monkeys were the only ones who did that. And, BTW, I don't really find dung dealing to be very appealing. There may be some weirdos out there who like it. But I don't think I'd get addicted to it.

    That is, I might get addicted, nay, even willing to pay if the dung dealing was occurring to people whom I loathe. For example, Darl McBride. I'm sure lots of other people would too.

  47. No problem at all by DaHat · · Score: 5, Informative

    Long ago I took up updating my hosts file with data from http://pgl.yoyo.org/adservers/ which provides a list of known ad servers that you then point back to your local machine.

    I decided to take this one step further and change the mapped to IP to be that of SCO, so that each time I come to Slashdot and don't see their ads, I instead see a small bit of the SCO homepage, what you might call a mini DoS

    1. Re:No problem at all by Fjord · · Score: 1

      Somewhere at SCO, there is a middlemanager with a printout of 404 errors, riding his content team to figure out why they keep referencing /cgi-bin/addserv.cgi or some such thing, because those 404s are "slowing down the system."

      --
      -no broken link
    2. Re:No problem at all by bot24 · · Score: 1

      It is much faster to use the adblock plugin. If you put too much data into your hosts file it starts to slow things down, and not just web browsing.

    3. Re:No problem at all by DaHat · · Score: 1

      Quite true, but it's not as satisfying. That and I don't mind seeing that good looking girl holding the followers from the SCO page pop up now and then.

  48. Two words: duck tape by Chemisor · · Score: 1

    > Someone will write an application/patch/work-around
    > that deactivates their ads without effecting the service.

    Look, all you have to do is put duck tape over the area where their annoying ads pop up. Sure you'll lose some screen space, but without all that distraction you'll actually get some work done. Duck tape rules!

    1. Re:Two words: duck tape by otomo_1001 · · Score: 1

      Duck tape rules!

      Umm, it is Duct tape. Meant to patch holes in ductwork originally.

      But if you are taping up ducks, who am I to judge?

  49. Handhelds by mongolian · · Score: 2, Insightful

    So what is to happen to the use of handheld computers whose browsers are already hugely limited by screen size? I'd hate to have to use a computer on which literally half of the screen was consumed by advertisements. Still not too bad of a deal for laptop users though. But one would have to be on crack to tolerate that on a CE machine.

  50. Irony by HeghmoH · · Score: 1

    A site which used to be completely free, funded by ads, and is still mostly free and mostly funded by ads, and an editor of said site criticizing another free, ad-funded service because he doesn't like ads. I guess he's lucky not everybody has the same opinion, or else he'd have to find another job.

    --
    Mod down posts with a "Free Mac Mini/iPod" sig, they're spam!
    1. Re:Irony by Anonymous Coward · · Score: 0

      Now, THAT was an in5ightful post.

      And I'm too lazy to be anything but AC.

  51. Larry Laffer? by Natchswing · · Score: 2, Funny

    Wait, Larry Laffer is choosing the ads for us? I hope they have a PG version.

  52. I don't see anything wrong with this... by NitroWolf · · Score: 2, Insightful

    I don't see anything wrong with this at all... if there's a free hotspot somewhere, and the owner puts ads on it, it's not like you're forced to use it.

    It's *FREE*...

    If you don't like it, PAY for a hotspot that doesn't have ads. What's wrong with that?

  53. Recovering the cost MY ASS. by slappyjack · · Score: 4, Interesting

    When you look at it, whats the cost for a small coffe chop of restaurant to offer free wireless in their place? Maybe $50-70 a month for broadband, then slap in a Linksys wireless router for $100, then maybe figure out how to lock the thing down a little.

    Let the customers know that this is a free and open network, and that you're not responsible to what happens to their machines, and thats about it.

    Its been my experience that people will go to a place to pay 10 times over cost for a cup of coffee spedifically because they can boot up and be online without having to goof with their settings too much. Like these folks, I will even spend a little more just staying there a little longer because I can sit and read /. for hours on end in a nice environment.

    10 people a week spend an extra $2.50 a visit because of the wireless and you get $25. 4.2 weeks in the average month adds up to $105.

    Bingo. WiFi cost recovered.

    This doesn't even take into account the Evercrack geeks that will sit there for hours on end mainlining shot after shot of espresso into themselves for that extra twitch speed while playing.

    This is just yet another attempt at a useless industry trying to insert themselves into a place where they're not wanted or needed.

    Hey Marketers, fuck you. We're not going to buy your shit no matter how many times you put it in front of us.

    1. Re:Recovering the cost MY ASS. by realmolo · · Score: 3, Insightful

      A coffee shop (or any business, or private party) can't just hook up a cablemodem and resell their bandwidth. Their ISP would have a fucking FIT. It's against their Terms of Service.

      Generally, you don't get to resell your cablemodem bandwidth. You might be able to work out a deal with your ISP, but you'll definitely be paying more than $70.

    2. Re:Recovering the cost MY ASS. by Otto · · Score: 4, Informative

      A coffee shop (or any business, or private party) can't just hook up a cablemodem and resell their bandwidth. Their ISP would have a fucking FIT. It's against their Terms of Service.

      Generally, you don't get to resell your cablemodem bandwidth. You might be able to work out a deal with your ISP, but you'll definitely be paying more than $70.


      I have yet to see a cablemodem provider that doesn't offer "business class". You're right about the $70 being low, but if the lowest grade of business class service they offer is greater than about $200-$250, I'd be freakin' shocked.

      And those Terms of Service do allow reselling, or at least use in a such a way as to allow something like internet for your customers. That's the whole point of getting business class service in the first place.

      Low end business class in my area runs around $150, gives you 6mbit down, 1.5 up, and yes, you can resell to your greedy little hearts content.

      --
      - Give a man a fire and he's warm for a day, but set him on fire and he's warm for the rest of his life.
    3. Re:Recovering the cost MY ASS. by Ian+Peon · · Score: 1

      My ISP allows this. Heck, they're even set up to resell it.

    4. Re:Recovering the cost MY ASS. by Anonymous Coward · · Score: 0

      The OP described a coffee shop with free wireless access. The cost would be made up by selling more coffee because more people hang out there because of the free wireless access.

      They would not be reselling their bandwidth. They would be selling coffee to people who are using their bandwidth.

    5. Re:Recovering the cost MY ASS. by Anonymous Coward · · Score: 0
      A coffee shop (or any business, or private party) can't just hook up a cablemodem and resell their bandwidth. Their ISP would have a fucking FIT. It's against their Terms of Service.


      That must be why the non-chain coffee shops in my town (Seattle) don't resell the bandwidth. They just give it away after you buy a cup. Oh, and by the way, some ISPs don't give a fit...they encourage you to resell. NetShare
    6. Re:Recovering the cost MY ASS. by Anonymous Coward · · Score: 0

      Wrong! The biggest cost of running a hotspot is going to be the customer facing bits. Someone competent to deal with downtime, hardware failure etc. Someone to tell joe average user how to connect. Setting it up and leaving it to the customer wont make people except geeks use the service.

      This is akin to the coffee shop setting up a printing press in the back. "yeah sure you can have a paper, press is in the back... watch your hands, but we're not responsible if you lose them trying to figure out how to run off today's paper."

    7. Re:Recovering the cost MY ASS. by slappyjack · · Score: 1

      I completely disagree with this.

      "Joe User" generally doesnt take the time to find the free hotspots in the city and seek them out.

      Then again, I havent seen a "Joe User" type hanging in very many coffeeshops.

  54. AdShield by kjfitz · · Score: 1

    I'm sure that ten minutes after the service is offered there will be a utility to block the ads like AdShield does in most browser ads today.

  55. better than what scumbag hotels are doing by straponego · · Score: 5, Interesting

    I've stayed at a hotel (C??rty?rd) which, on top of $10/day for Internet access, has proxies configured to hijack requests for Amazon. If you try to buy something through their connection, they rewrite the headers to get the referral credit. This should be illegal... I noticed because at the time I stayed, their code was a little broken, at least with Moz/Linux, but it was clear from the error message what they were attempting. I just used an SSH tunnel through one of my systems for the rest of my browsing... but I'm sure they made some nice bucks from the victim class (MS/IE users).

  56. Pocket PCs? by tmbg37 · · Score: 2, Insightful

    I for one am the owner of a Pocket PC with a built-in WiFi chipset, and I don't like the idea of mandatory ads obscuring half of my device's tiny screen. I might not even be able to use the service at all if it requires software to be installed (probably Windows only, and/or resource hogging.)

    --
    This comment was thought up very late at night and does not necessarily reflect my views at a more reasonable hour.
    1. Re:Pocket PCs? by skidde · · Score: 1

      I doubt the service would work at all, but not because it'd be extra software. From what I can tell from the screenshot the service has an additional IE window that says "Closing this window disconnects FreeFi" or something to that effect. So I'd imagine it probably inserts HTML into each page or something that forces browsers to resize and fit under the ad on top, and if the service thinks the ads aren't working (like if they're not being served to you) you don't get any other content. Otherwise I don't know why they'd rely on an IE window that you might be able to F11 out of to show their ad if they're writing their own program. And any program would probably be too much of a pain in the ass to install in the first place (doing a good job of defeating the purpose of hotspots).

      Seems sort of stupid to me to alienate your PPC users or those whose browsers won't support whatever the method they use is, but it's business.

      --
      For every karma whore there are four more people with mod points to kill.
  57. Mod parent flamebait by fiannaFailMan · · Score: 0

    There's no need for that tone.

    --
    Drill baby drill - on Mars
  58. eah whatever, hes misguided by t_allardyce · · Score: 1

    People stop worrying, the ads can easily be defeated and if you cant be bothered to write a filter-rule for it, someone will be making some nice "QwikBar" blocking plug-ins. This business model is aimed at Internet Explorer users only. I love the little "Closing this window disconnects FreeFi" caption on the top of the explorer window, and the name is just brilliant! Combining two words into one with capitalised first letters (as is the poncy fashion these days) as well as managing to totally fuck the spelling! I'm not trolling, seriously, when companies do this it just makes me think they're run by idiots.

    I don't mind adverts, banners are fine, but when someone assumes that they can objectionably control my browser in any way, that's when they have crossed the line. The user has the last say in what their computer does and that's final. I don't know what other people think about this, but when the public says we don't like pop-ups i think what they really mean is 'we don't like things happening on our computers that we don't want'?

    --
    This comment does not represent the views or opinions of the user.
  59. A businees model to exploit by Julien+Brub · · Score: 4, Funny

    If this business model works for Wi-Fi networks, could it works for water network?

    Our water network, here in Montréal, Québec, is in a very bad state. It will cost billons of dollar to repair it, and neither municipalities, provincial or federal government want to pay for fscking it.

    I personnaly wouldn't care to have an ad displayed in the bottom of my toilet. I might even enjoy using it, sometimes, depending on the advertiser!

    --
    "I can not bring myself to believe that if knowledge presents danger, the solution is ignorance." Isaac Asimov
  60. How did anyone miss the obvious? by stubear · · Score: 0, Redundant

    The guy who started this is Lawrence Laffer....Larry Laffer...Leisure Suit Larry..am I getting through? Hello, is this mic on?

  61. Free with a catch isnt ok by nurb432 · · Score: 4, Interesting

    Its a way to rope you in, then slowly increase your cost to actual hard dollars...

    Look at what happened with TV.. used to be free.. then commercials.. then nothing but commercials...then cable... now you got cable and dish with a fee to watch the commercials.....

    --
    ---- Booth was a patriot ----
    1. Re:Free with a catch isnt ok by Joseph+Vigneau · · Score: 2, Insightful

      Look at what happened with TV.. used to be free.. then commercials.. then nothing but commercials...then cable... now you got cable and dish with a fee to watch the commercials.....

      TV has always had commercials. People who wanted commercial-free content, more recent movies, etc., started to pay to get cable, because they couldn't get that (for free or otherwise) over broadcast. To pay for this new content, cable companies could depend solely on customer fees. Now, with content becoming more expensive, and more demands for revenue from shareholders, cable providers are augmenting customer fees with ads. But even then, ad rates are declining due to less viewership because of the Intarwab, video games, etc. Would you rather pay more and have no ads? Cable and sattelite providers are guessing not.

    2. Re:Free with a catch isnt ok by Anonymous Coward · · Score: 1, Insightful

      Cable providers never relied strictly on customer fees for basic cable. The only channels that have never had ads are premium channels like HBO, Cinemax, and Showtime and they still don't have ads. And the cable providers only get a part of that advertising dollar. Most of it goes to the cable networks themselves.

    3. Re:Free with a catch isnt ok by Anonymous Coward · · Score: 0
      Look at what happened with TV.. used to be free.. then commercials.. then nothing but commercials...then cable... now you got cable and dish with a fee to watch the commercials....

      Truth is, whatever doesn't have advertising makes more money with advertising. So, you may pay a higher amount for something without advertising. However, a while later, unless your rates go up, you'll find advertising. Heck, even IF the rates go up, corporations add the advertising back in. "Experience" isn't important anymore, "Revenue" vs. "Revenue+" is. For the uninitiated, Revenue+ is anything + advertising.

    4. Re:Free with a catch isnt ok by Zigg · · Score: 1

      You're wrong. Right off the top of my head, American Movie Classics had actually been ad-free for quite some time.

    5. Re:Free with a catch isnt ok by Anonymous Coward · · Score: 0

      AMC has no commercials even between movies? And if they don't then it is probably because they are actually owned by Cablevision. Either way that doesn't make me wrong. One channel that handles its income a little different does not change the fact that basic cable has always had advertising.

    6. Re:Free with a catch isnt ok by Anonymous Coward · · Score: 0

      It does if that channel is basic and does, in fact, not have advertising. To make such a blanket statement as "basic cable has always had advertising" is risky at best. In this case, it is very easy to demonstrate how stupid your claim is.

    7. Re:Free with a catch isnt ok by Anonymous Coward · · Score: 0

      Basic cable has always had advertising. I am not sure what is stupid about that. I never said that every basic cable channel has at every date and time had advertising. Basic cable, meaning cable channels that are not Premium (i.e. HBO, Cinemax, etc.), have always been supported by advertising.

      The original poster (which obviously you never read) said that cable was originally free of advertising but that cable providers are the ones that decided to add advertising. That is plain stupidity. Cable providers (i.e. Comcast, Cablevision, Time Warner Cable) don't determine what channels provide commericials and which don't (unless of course they own them as in the case of AMC). It is the discretion of the content developer (i.e. ESPN, A&E, Lifetime).

      Until you can prove me wrong then stop posting your stupid uninformed responses.

      God damn trolls.

  62. It's subsidized, not spam by eggboard · · Score: 2, Insightful

    First off, these guys aren't the first: a company called DotSpot (read my article) launched six weeks ago. Second, if you don't want the ads, don't use the free service. Spam is unsolicited commercial whatever that you're the unwilling recipient of. Terms of service are different. If you sign up for a free ISP and then promise to spam you, it's not spam. If they don't disclose they spam, it is spam.

    --
    Freelance tech journalist for the Economist, MIT Technology Review, Macworld, and others
  63. Internet or just web? by IWannaBeAnAC · · Score: 2, Interesting

    Are these guys offering wireless internet access? or just a web proxy stuffed with adds?

  64. Re:Past experience, but by Anonymous Coward · · Score: 1, Funny

    It's like drung dealing...

    It's all the psychedelic effects of drugs with the stink of dung! You too will say, "Man, this is some good shit!"

  65. Everything should be free! by Stevyn · · Score: 4, Insightful

    "Wait, I thought the consensus here was that everything should be free be and open. I for one find it apppaaaauuulling that they're not willing to offer a service that costs them money for free. I mean what if i'm at the park and the next kernel comes out and I can't update until I get home? This is just like the corporate fat cats, always trying to "make money to live off of!""

    I know at least 20% of the people out there reading the headline to the article were thinking that. I'm also willing to bet that 40% of them are currently unemployed as they would be at work now and not slashdot. (I'm a college student so I got an excuse.) What's the big deal with this, everything "free" today is laced with ads of some type. Ads are everywhere, deal with them by not buying sugared water for $2 not by bitching on slashdot (which by the way is free to you and paid for by ads!).

    Other than your internet connection, most of the content on the web is free but paid for by ads. If you're in the park and you get free web access and bitch because of some popup ad, then don't use it! Connect to the internet from your cell phone and pay for the minutes!

    1. Re:Everything should be free! by Anonymous Coward · · Score: 0

      I'm also willing to bet that 40% of them are currently unemployed as they would be at work now and not slashdot.

      yeah... i don't read slashdot at work

    2. Re:Everything should be free! by Nintendork · · Score: 1
      lol, ditto. This kid needs to get out of the academic world.

      -Lucas

    3. Re:Everything should be free! by Lost+Race · · Score: 1
      I know at least 20% of the people out there
      I know that at least 137% of all statistics are made up.
    4. Re:Everything should be free! by Anonymous Coward · · Score: 0
      I'm a college student so I got an excuse.

      That's funny, because the whole time I was in college, I supported myself with one or more jobs -- and that was after receiving financial aid. The last thing I need to read is some snot-nosed jerk lecturing me about economics when he's still supported by mom and dad.

  66. Really? by starphish · · Score: 1

    This seems like the kind of thing that would keep me from using "free" wireless access, but I've a feeling I'm in the minority.

    Apparently it's not the type of thing that keeps you from using the "free" Slashdot service.

    --
    Yeah, yeah, yeah. The story is a dupe, the topic is boring, the facts weren't checked. WE GET IT!!
  67. Wait one second by GabeK · · Score: 0, Redundant

    Lawrence Laffer? Are you kidding me? Leisure Suit Larry is running FreeFi? What are these ads going to be? Undress...Get in tub...Give Fawn Apple... Game over

    --

    [sig] 10 + 10 = 100 [/sig]
  68. Re:Free with ads? No problem here. by edremy · · Score: 1

    Ideally, geeks like us would be more than happy to open their broadband connections to the world

    Are you really sure about that? It works these days since geeks tend to be the only ones with netstumbler and similar.

    But it's not going to be long before people start using this for less than savory purposes. Think a spammer would be happy to use a connection for free? How about someone looking for kiddie porn or visiting Al Quada websites? (I can't find the reference, but there was a story recently about a guy driving along a road, surfing porn off of unsecured WiFi.) You could get a lot of unwanted attention very, very rapidly.

    --
    "Seven Deadly Sins? I thought it was a to-do list!"
  69. Remember Netzero? by argent · · Score: 1

    Remember Netzero and others selling free (subsidised) dialup the same way, with these persistent banners? I used netzero for a while, it worked well enough but they apparently couldn't get enough ad revenue to make money.

    Anyway, this isn't spam, and it's not a bad idea at all.

  70. Lawrence Laffer ... by Anonymous Coward · · Score: 0

    Any relation to Larry?

  71. All they sell is advertising by Anonymous Coward · · Score: 0

    If you'd look at their site, it appears that they don't sell WiFi at all.

    They offer places that are already offering WiFi an advertising revenue stream to pay for (or, more likely, help pay for) the WiFi.

    I assume this is via their special FreeFi router or software.

  72. To cheap to meter by pauljlucas · · Score: 2, Interesting
    Hosting these free hotspots costs money...
    Not really.
    --
    If you reply, do so only to what I explicitly wrote. If I didn't write it, don't assume or infer it.
  73. web services by chris_mahan · · Score: 2, Insightful

    as long as they can identify xml-rpc payloads. Otherwise, it's not going to be pretty.

    --

    "Piter, too, is dead."

  74. This does sound that bad by bigjnsa500 · · Score: 1

    Considering the number of open Linksys WAPs increasing every year so this doesn't sound like a problem. How can they control the ads on personal WAPs? They can't!

    --
    This is a test. This is a test of the emergency sig system. This has been only a test.
    1. Re:This does sound that bad by Fjord · · Score: 1

      In Soviet Russia, the point misses you.

      --
      -no broken link
  75. Re:Past experience, but by gl4ss · · Score: 1

    dunno about drung dealings.. but with random wifi access it's essential that no money needs to change hands between the consumer and the provider.

    (because this makes it so much easier to provide and most importantly to USE. no need for cc's, sms or other billing ways. just use and go.)

    --
    world was created 5 seconds before this post as it is.
  76. Without intrusive software? by Myself · · Score: 1

    How exactly do they plan to deliver "persistent" ads adjacent to the browser without invasive software? Check out the freefi site, their claim of "no adware" is the most amazing piece of doublethink I've seen outside the legislature.

    The sample on their site looks like it's IE-specific and probably easily filtered with Proxomitron. If not, then it's a software wedge a la Netzero, and non-Windows users will be screwed.

    The question is, does it interfere with non-port-80 traffic? As long as I can still ssh, there's no problem.

  77. ads may suck by Anonymous Coward · · Score: 0

    but let's be clear...they don't equal spam

  78. Re:Past experience, but by JohnGrahamCumming · · Score: 5, Funny

    > It's like drung dealing.

    I'm sorry it's nothing like that. Dealing in one of the 56 ethnic groups in China is totally different to this.

    I've never received a supply of free Chinese people only to have them turn around and ask to be paid.

    John.

  79. What has this to do with spam? by broothal · · Score: 3, Insightful

    "A new generation of spam is born with the launch of FreeFi's new Wi-Fi advertising network....

    Excuse me, but that's not spam. It's like calling the ads on the side of slashdot for spam. It's not. Spam is something you didn't ask for. You do indeed ask for these ads when you chose to use their free service.

    I hate spam as much as the next guy, so no reason to cry wolf!

  80. Re:And in other hot breaking market-research news. by drinkypoo · · Score: 1
    I disagree. You still notice the ads, unless like me you use squid with adzapper. They're just not intrusive. Popup ads block your view, popunder ads require you to close an extra window which is not difficult (unless you are disabled in some tragic way) but noneless annoys. I do click on the occasional banner ad, though to date I have never purchased anything on a banner ad click-through.

    You notice them too, if only on a subconscious level.

    --
    "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
  81. Free Hotspots, where? by clichekiller · · Score: 1

    Several times I've read about Starbucks and their free Hotspots. Where are these? Perhaps in Manhattan or some other metropolitan region but here in Phoenix they're all T-Mobile hotspots and I have to pay $6.00 for an hour, minimum, and .10 a minute thereafter. I would greatly welcome a free hotspot, even with some advertisements. Assuming they were unobtrusive, ie. non Pop-ups, unders, Flash with sound. Half the time I just want to connect to check email and have to pay for the first full hour anyway, so adds wouldn't be a major problem.

    --
    Sir, there is a dragon outside with an armful of armor. He's inquiring if we offer free refills.
    1. Re:Free Hotspots, where? by Blaubart · · Score: 1

      I live in smalltown America (Bozeman, MT - Not Manhattan) and we have several spots in town offering free WiFi (besides my next door neighbor) including the local Arby's.

      Some of them advertise, and some of them do it quietly - which I would assume would be to benefit the regulars.

    2. Re:Free Hotspots, where? by clichekiller · · Score: 1

      Arby's now that is really interesting. That would be the last place I'd expect a hotspot, but then again McDonalds is joining the frey so I guess I shouldn't be all that surprised. I haven't found any free hotspots in Phoenix. I'm not saying they don't exist, just that all the places I visit as hotspots have that damnable T-Mobile sign in their window. $6.00 to check my email is a little stiff. I've even tried some of the web's wi-fi listing sites but they only seem to carry the big ones, the Sprints, T-Mobile, etc. Is there a site that catalogs the small ones?

      --
      Sir, there is a dragon outside with an armful of armor. He's inquiring if we offer free refills.
    3. Re:Free Hotspots, where? by Blaubart · · Score: 1

      I don't know of any sites that catalog WiFi hotspots, besides a few WAR sites that list unsecured access points.

      Our Arby's is right across the street from the High School, and I think that might have a lot to do with why they've chosen to offer WiFi. Since there are about 15 fast food places within a couple blocks of the high school, I figure the person who came up with this idea probably got promoted off the fryer, at least to the sandwich assembly lines!

  82. Re:Free with ads? No problem here. by RobertB-DC · · Score: 1

    But it's not going to be long before people start using this for less than savory purposes.

    You're right, and that's another reason why the geeks-for-geeks free wireless web won't work. You've got to be geeky enough to put all the firewalls and other protection in place, and configure them properly. Otherwise, the ISP will cut you off when you get 0wnXord. And even then, you'd still have to be willing to accept the small (but non-zero) risk of having to stand up in court and say "it wasn't me, Mr. Ashcroft!"

    --
    Stressed? Me? Of course not. Stress is what a rubber band feels before it breaks, silly.
  83. Leisure Suit Larry by Webmoth · · Score: 2, Funny

    Lawrence Laffer... Lawrence... Larry... Larry Laffer...

    I know I've seen that name somewhere before.

    Ah yes, here.

    --
    Give me my freedom, and I'll take care of my own security, thank you.
    1. Re:Leisure Suit Larry by AndroidCat · · Score: 1

      I guess he's going to add WiFi access to the Bar/Quiki-Wed.

      --
      One line blog. I hear that they're called Twitters now.
  84. That's great and all... by p00p+at+instable.net · · Score: 0

    but Soviet Russia wasn't communist.

  85. Ads are acceptable in small amounts by kasperd · · Score: 1
    I don't mind if there are a few ads on the website I'm looking at. As long as it doesn't destroy the content. When it gets too much people will start disabling it. So the trick advertisers should learn is to place as many ads they can without annoying people.

    A few examples of ads going too far:
    • Ads using a significant amount of the bandwidth
    • Animations
    • Extremely large pictures
    • Ads covering parts of the text you want to read
    • Popup windows
    Some ads have annoyed me enough to actually do something about it. And when I first got started with removing ads, I figured I might as well remove some more of them.

    I can understand why people discuss how this particular system is implemented. It is not perfectly clear from their explanation. And there are many wrong ways to do it. From their (poor quality) screenshot, it looks like you need to use a webbrowser to login. Not that I understand why they even want people to login, it is a free service, they could just let people use it without any kind of login. Seems it is all done with some kind of javascript, though I'm not absolutely sure that is the case.

    It looks like they might think IE is the only application people would ever think about using. In that case they are wrong, if I was ever going to use this system, it would be to run ssh. Will it work only with IE or can any browser be used? Of course IE is required it could be run under wine or VMWare, or you might even reverse engineer the system. Of course once you get it working hiding the ads would be trivial, run the browser under Xvnc for example.
    --

    Do you care about the security of your wireless mouse?
  86. No ads, no way. by SurfTheWorld · · Score: 1

    What irritates me the most is that there usually is not an effective way to filter out the advertisements by those who are willing to pay for a service. It would be one thing people were willing to look at ads in exchange for a service.

    If you want to market a service, offer an advertisement revenue based system for the people that can tolerate the ad nuisance but also offer a pay-as-you-go service that is ad-free for those of us willing to pay for convenience. TiVo is wildly successful because it allows people (with money to spend) to purchase a device that essentially kills off advertisements. You can very easily fast forward through ads (commercials) and it's really really great.

    The bottom line is that we are barraged with advertisements almost every waking hour of the day. You wake up, and you see advertisements in the newspaper (even tho you paid for the paper). Brush your teeth, there are advertisements on the toothpaste container (try our new brand that helps get rid of gingivits!). Drive to work, advertisements on the side of the road. Listen to the radio, it's there (this traffic report brought to you by A&B Mortgage - for your mortage needs, go to A&B Mortgage). They are literally everywhere.

    One day I tried to count how many forms of advertisements or sales that I encountered during the day. I stopped when I reached 100 by mid afternoon.

    So for cripes sake, offer a way for those of us that have money and are willing to spend it, can avoid your blasted advertisements. Sell a subscription based setup for these hot spots, or offer a "after 5 truly free connects, you get ads or you have to subscribe" system.

    --
    Do it for da shorties
  87. It can be cheaper to run a free hotspot by rspivack · · Score: 1

    Something I have only seen mentioned briefly is that it can actually be cheaper to run a free hotspot than a paid one. With a free hotspot, there is no need for proxy software, billing software, authentication server, and of course customer service or tech support. Since an inexpensive broadband accesspoint/gateway is only $50 to $100 now, and a broadband line (DSL or cable) is about $50/month, a free hotspot can cost under $100 to setup and only $50/month to operate. That's why a lot of the smaller/independent coffee shops or other businesses are offering free Wifi. It's a competitive value (free vs. paying at Starbucks or other spots) and the fixed cost of $50/month is much less than even one newspaper or yellow pages ad so the cost can be absorbed as general marketing/promotional expense.

    1. Re:It can be cheaper to run a free hotspot by clichekiller · · Score: 1

      I can see where the absence of all the additional software and hardware would make it significantly cheaper to run a hotspot. Where I question your hypothesis is in the $50.00 estimate for the broadband connection. Assuming they're using a residential connection the $50.00 is appropriate but the terms of service usually prevent the use as a free wireless hotspot. A commercial connection costs significantly more and then usually is accompanied by bandwidth restrictions and/or meters rates based on bandwidth used. Additionally, although I'm not certain on this point, wouldn't you be liable for whatever is done through your access point since you make no effort to secure it?

      --
      Sir, there is a dragon outside with an armful of armor. He's inquiring if we offer free refills.
  88. Really? by rpatrasc · · Score: 1

    This seems like the kind of thing that would keep me from using "free" wireless access, but I've a feeling I'm in the minority


    It's hard for me to believe that you don't use Google. Were you too quick to opinionate or does slight hypocrisy apply?

    That aside, the service isn't actually free. It takes mental effort to ignore ads, and that has its cost, however hard it is to translate it into monetary cost. In tune with the trend of big corporations trying to make us, the poor_looking_for_freebies_everywhere, all angrier, more afraid, and angrier again, and spend more money on stress relieving services/medication/THINGS... and guns I suppose.

    So we all win in the end... if we're very rich to start with, of course.

  89. Relax by Anonymous Coward · · Score: 0

    The ads may be mandatory for this service, but the service is not mandatory for you. You're free to use another WI-FI service that doesn't use the same business model.

    1. Re:Relax by tmbg37 · · Score: 1

      All I'm saying is that their implementation of this business model is ailienating a large portion of the people most likely to use it.

      --
      This comment was thought up very late at night and does not necessarily reflect my views at a more reasonable hour.
  90. Re:Missing Option by MrLizardo · · Score: 0

    Dude, turn dma on for your harddrive. Its this great invention that allows your computer to have Direct Memory Access to the harddrive so that it can write from memory to the harddrive, instead of using a Programmed Input Output mode where all data being transferred must be sent through the Central Processing Unit, hence the horrible slowdown. The fact that your computer's processor usage is spiked when copying a file should have been the first thing that tipped you off. DMA is probably off because you didn't install the driver for whatever Intergrated Drive Electronics cntroller chipset you're using. The same thing would happen in NT4 if you don't install the IDE chipset driver for whatever motherboard you have. As for BSD being slow: I've found it slight slower in some multimedia applications than running Linux on the same system, but in other respects its faster. Its only fair to give it half a chance by at least setting the machine up correctly. I mean, you couldn't compare an NT4 machine with no graphics card drivers installed to the same machine running Linux with all of the optimizations turned on and the hardware setup right. Plus, if you have to use this computer for work, it might at least make it tolerable.

    --
    ^I'm with stupid.^
  91. technology used? by kisrael · · Score: 2, Insightful

    I know this might be a naive question, but how does the technology work? I mean usually wireless is the lower protocol level (ala TCP/IP) and ads are at a higher level (ala HTTP)...do requests for webpages serve up a dummy page that loads up the small and ad on the side and the forwards to the real thing, or what?

    --
    SO YOU'RE GOING TO DIE: The Comic for Dealing with Death
  92. Pocket PC by thpdg · · Score: 1

    What about people with limited screen real estate, especially with non PC devices?
    I love using my PDA on the T-Mobile wifi setup, because it allows the built-in software to just work as intended. I'm thinking that wouldn't be possible with this setup.

    --

    -Patrick

    "They never stop thinking about new ways to harm our country and our people, and neither do we."

  93. 1998 called. by aardwolf204 · · Score: 2, Funny

    Makeing money by putting ads on a users screen while they surf...

    Yeah...

    1998 called. It wants its business model back.

    --
    Im dreaming ofa big bndwdth, That can resist the /.crowd.May ur days b merry & bright & may al
  94. come on by Scott+Richter · · Score: 2, Insightful
    And once they know you're ignoring the, they'll make them flash pop-overs, etc until you're so angry you ALMOST won't use their service. Squeeze every last cent they can from you. Yay capitalism.

    And if they profit gouge and annoy the customer, someone else will come along offering less obtrusive ads while still making money, stealing all of the original company's business, making everyone more happy except the original assholes. Yay capitalism...really!

  95. Re: these costs are 100% tax deductable by rpatrasc · · Score: 1

    When you look at it, whats the cost for a small coffe chop of restaurant to offer free wireless in their place? Maybe $50-70 a month for broadband, then slap in a Linksys wireless router for $100, then maybe figure out how to lock the thing down a little.

    It's really no cost to them. It's all tax deductable. They can only win.

  96. Cross platform? by torklugnutz · · Score: 1

    Ok, so I see that they use something called a "QwikBar" to provide ads. This would seem to double as the login UI as well. What I wonder is how this system would interface with something like a Palm Pilot, or a Linux laptop, or any number of other wireless devices. The news article specifically mentions business travellers having PDA's, but the actual website for the company is a little vague.

    --
    Often in Error, Never in Doubt.
  97. Your Troll Misses the Point by lysium · · Score: 1
    What's the big deal with this, everything "free" today is laced with ads of some type.

    Ads are everywhere, so do not complain about the appearance of even more ads. Would you feel the same way if movies (in theater and on DVD) started breaking up the way television is broken up? You can always protest by removing yourself from popular culture altogether.

    That said, I think people have more of a problem with a middleware company inserting itself into the meager wifi profit stream, than with providers recouping their costs.

    ===---===

    --
    Together, we will drive the rats from the tundra.
  98. So don't use the service by Scott+Richter · · Score: 1
    Hm. It seems I do not have this ability. Any motion draws my eye. I feel obligated to absorb everything about me. Adverts are a cancer growing on my existence. I dispise them with all my soul, because I have to consciously ignore them, and it degrades the quality of my existence.

    Then you have the right to pay for all forms of commercial-free media. Don't use free wi-fi. Make sure you only frequent establishments that will allow you to pay for their services.

    I think that advertising is slowly losing ground as a way to inflict pain on people in the name of commerce. I live in the hope that it dies the ugly death it deserves (though I know my hope is very probably a dream).

    Damned selfish attitude. Don't screw up the free party for those of us who actually have the ability to focus.

    1. Re:So don't use the service by Nurf · · Score: 1

      I think that advertising is slowly losing ground as a way to inflict pain on people in the name of commerce. I live in the hope that it dies the ugly death it deserves (though I know my hope is very probably a dream).


      Damned selfish attitude. Don't screw up the free party for those of us who actually have the ability to focus.


      Not selfish at all. Unlike you, I dont make the assumption that advertising is necessary. Also, I dispute that it is "free". It has a cost - your time (in the case of TV), or your attention in other cases.

      I am annoyed at being called selfish, when at the end of the day the only thing speaking is your pre-assumptions. Also, I didn't notice me actually screwing with any advertisers. I don't even use an ad blocker, and I stated that actually do pay for services.

      In other words: chill.

      --
      ---
    2. Re:So don't use the service by Scott+Richter · · Score: 1
      Not selfish at all. Unlike you, I dont make the assumption that advertising is necessary. Also, I dispute that it is "free". It has a cost - your time (in the case of TV), or your attention in other cases.

      Again, so don't use it. I'd rather spend a few seconds of my time - or ignore ads - than subscribe. Otherwise, ads are most certainly necessary, if one doesn't want to pay for content, which seems to define the majority of people given the other responses.

      I am annoyed at being called selfish, when at the end of the day the only thing speaking is your pre-assumptions. Also, I didn't notice me actually screwing with any advertisers. I don't even use an ad blocker, and I stated that actually do pay for services.

      The "selfish" bit was your desire that the ad-based systems die, when they satisfy the needs of the vast majority.

  99. What about PDAs and other smaller-screen devices? by Anonymous Coward · · Score: 1, Insightful

    I looked at the screenshot for the ad service and I was wondering - I have a wifi-enabled HP iPaq that runs Pocket PC 2003.
    I use it at hotspots frequently, because its almost always on me.
    The running resolution is 320x480. (Would the ad fill the entire screen?) Also, Internet Explorer on Pocket PC 2003 does not support two browser windows to be open simultaneously.

    What happens then?

  100. Duck Tape BRAND duct tape by Spuffin · · Score: 1

    Perhaps he is talking about Duck Tape brand Duct Tape?

  101. But what about ads within content you've paid for? by Blaubart · · Score: 1

    I don't think I'm going to use ad-supported wi-fi hotspots any time soon, simply because when I'm away from my desk, I prefer not to be connected. (No cell, no pager, no laptop, no pda, etc) But I can understand, as many have stated here, that some free services depend on ad revenue to exist, and if you don't like that, don't use them. But - What I really hate, and it will be very hard for any of you to sway me on this, is stuff that you pay for that is laced with ads! For example, we just dumped our cable company (Bresnan) mainly because their menu sucks! They have to abbreviate almost every show title because there is no room to show the full title since the left half of the screen is used for ads. Another example, DVD's that show movie previews that you can't skip using a commercial DVD player because it says "Operation prohibited" when you try to access the menu or fast forward. I know what you're saying, "I like the previews" (and so do I, most of the time), or "Once isn't so bad". But when you get a few scratches on your DVD and it restarts the DVD several times during a viewing, and you end up watching the same previews 5 times in the course of watching a movie, that really sucks... Anyway, isn't this thread about wi-fi hot spots?

  102. Could it be.... by acidrain69 · · Score: 2, Interesting

    without use of invasive advertising software or pop-up ads?

    Sounds like they may just be using a transparent proxy to add some HTML to the sites you view to show some ads. Could be as simple as a 2 column table with one column for ads and the other for the page you requested.

    Time to break out the hosts file. Although this would leave an empty table on one side. There are some proxies available that will actually edit out pages for you, so you could have little proxy wars with the provider.

    I know advertising has it's place, but for me personally, they just get in the way, especially when they are flashy and annoying. If the host can't afford to provide without annoying it's visitors, it's time to close up shop, or get a clue.

    --
    -- Having a Creationist Museum is like having an Atheist place of worship
  103. the old netzero by serial_crusher · · Score: 0

    Anybody remember when netzero dialup worked like this? It was slow and anoying, but the best I could afford.

  104. Re:Missing Option by Anonymous Coward · · Score: 0

    YHBT. YHL. HAND.

    http://bsd.slashdot.org/comments.pl?sid=96420&ci d= 8249264

  105. Filter the damn ads... by Anonymous Coward · · Score: 0

    Bah, always will be a way to filter those ads..
    I use Firefox and I never see a ad (not even the Slashdot ads)...

  106. Sounds good to me by BrianKHud · · Score: 2, Interesting

    It doesn't sound that bad to me. Free wireless access in exchange for some ads? Yes I'd hate the ads, but I don't think Joe user would mind that much so long as it didn't physically interfere with their experience like popups.

    Heck, it would probably be entertaining for a lot of people for my girlfriend. I think the thing that a lot of slashdotters forget is that not everyone puts all of their worth in their independent activist intelligence. Some people don't feel insulted by things like this, in fact, often times they are blessed in a way that many of us (including myself) could benefit from because they just ignore it.

    I mean, really. Think about it. User goes out to favorite public park. Surfs the internet, chats with family back home, has to look at skippy peanut butter ad. I'd say it's a pretty fair trade.

    --
    He who controls the past, commands the future... He who controls the future conquers the past.
  107. Leisure Suit Larry's Current Occupation? by ddillman · · Score: 1

    Does anyone else find it funny that the President of Free-Fi cited in the cover blurb is none other than Larry (Lawrence) Laffer, star of the Leisure Suit Larry game series? Still lame after all these years...

    --
    Little girls, like butterflies, need no excuse. -- L. Long
  108. Wrong assumption to make! by Anonymous Coward · · Score: 0

    They didn't all go "out of business".
    they were "out of business" from the start.
    I.E. not making much money.

    They simply went INTO business

    By Converting from free with a catch.
    to pay for, with no catch.

    That means more $$$ for them.

    Since when is that called going out of business?
    IMHO I call that going INTO business!

  109. Me thinks CowboyNeal doth protest too much. by Lord+Kano · · Score: 1

    This seems like the kind of thing that would keep me from using "free" wireless access, but I've a feeling I'm in the minority.

    I'm suddenly feeling perplexed as I type this message with a fucking banner ad across the top of the page!

    In order to express righteous indignation, one must first be righteous.

    LK

    --
    "Hi. This is my friend, Jack Shit, and you don't know him." - Lord Kano
  110. Most likely implementation method... by Anonymous Coward · · Score: 1, Interesting
    ... or the one that first came to my mind, and of course a way to avoid it while we're at it:

    Implementation method: Refreshing authentication page, works like this:

    1. laptop uses dhcp or whatever to get started, technical details omitted (for simplicity) here 'cept that most likely it gets a reserved (10.x.x.x, 172.16.x.x, 192.168.x.x) IP...
    2. laptop tries to access *any* tcp port (ok, most likely dns but who cares?)
    3. if unexpected (non-login) destination, reply with pseudo-human-readable http redirect regardless of the protocol actually used (well, except for dns which should do same kind of redirect too) -- for simplicity udp, ipsec and others are ignored for now...
    4. on "login" page just have a button for opening the ad window (javascript or just frame target)
    5. every time the ad page is loaded, create/extend a session for the laptop, thus allowing all traffic the user wants (IPv6 anyone?)
    6. have a meta refresh tag on the ad page or if evil/greedy, use a more difficult to avoid javascript version of the same
    7. for extra user friendliness have custom firewalling available on the login page! :-)

    And now, the way to avoid this kind of solutions: Create a (trivial) app to handle the login keepalive stuff. Even if some silly javascript is used this should be really trivial for those who know. Luckily for this business model the chances of Joe Average actually going for such extremes are non-existent as long as the implementation is mostly non-intrusive.

  111. I'll Tell you what I mind thank you. by Bruha · · Score: 1

    I mind popups, spam, and anything else that is there witout my express permission to be there. I want full use of the expensive 17-23 inch monitors I have on my systems and not a pixel less is acceptable.

    Advertising is a myth. If I need something I go out and look at it and buy it. I cannot remember the last time I was moved by a commercial to go out and buy a product at all. I'm sure many other tech savvy americans are the same way.

    Advertising is so prevalent on the radio that trying to listen to music on my 30 minute commute to work every morning and afternoon is a work in futility becuase all I hear are ad's for head shops, fake products, and those damn radio ad's of the station itself.

    Hello XM Radio, Hello XM Wifi next if they push this.

  112. No Ads and free by presarioD · · Score: 1

    I use my neighbor's wireless, it's free and no ads!

    --
    Yam, yam, uga booga, yam, yam, yade, yade, uga booga, yam, yam, yade, yade
  113. dilution of "free" is bad. by twitter · · Score: 1
    While the idea of free wireless Internet access is fun for the user, there's still the annoying fact that someone's paying for your bandwidth. ... someone has to pay the bill. Why not advertisers?

    Imagine you own a hotel and want people to stay there. Do you build wifi that pushes adverts on your customers or do you simply put in a few WAPs and share the network you have already built?

    Someone else posting here worried about "unsavory" uses. The same arguments can be made about public phones and they are equally clueless. Anyone dumb enough to run spam, kiddie porn or whatever from a public hot spot will quickly be busted on their second visit.

    Clients and other forms of "accountability" are bullshit designed to push adverts. They will all fall apart as soon as someone realizes it's in their best interest to not annoy their customers the way other do.

    I run Opera, but I'm too cheap to pay for it.

    Then I suggest you look at Konqueror 3.2 or a later version of Mozilla. You won't lose any features and you will get some of your screen back. I hope ad-supported wireless access takes off. I wouldn't put my money in the companies, though...

    I hope they don't. They will create the kind of distrust for free wifi that shareware creates for free software. That would be a shame and it would delay the roll out of real free wifi by diluting the competitive advantage of a sign saying "free wifi". A sign saying "wifi, no clients or adverts" will sell well, but it's long and expensive.

    --

    Friends don't help friends install M$ junk.

  114. Ads can be a lot less obnoxious by Greyfox · · Score: 1
    When you disable all animation on your browser. Oh and...

    alias disableflash='locate libflashplayer.so | xargs chmod 000'
    alias enableflash='locate libflashplayer.so | xargs chmod 755'

    Run that as root and you can have your flash and ignore it too (I usually run it disabled.)

    --

    I'm trying to teach myself to set people on fire with my mind... Is it hot in here?

  115. without use of invasive advertising software... by ebyrob · · Score: 1

    except "The FreeFi QwikBar"!

    A piece of software designed to make me watch adds isn't supposed to be invasive?

  116. BBB by DreadSpoon · · Score: 1

    If this was in the US, then contact the Better Business Beaureu. (Ya, I probably spelled that wrong, and no I don't care.) Complaining on Slashdot does the equivalent of Jack Shit, and Jack left town. Complaining to the BBB can result in real consequences for the hotel(s) in question.

    1. Re:BBB by Fjord · · Score: 1

      Actually, int hat case, I can't see the BBB caring. But contacting Amazon would be better.

      --
      -no broken link
  117. Re "You notice them on a subconscious level." by dpbsmith · · Score: 1

    Yeah, right. Obviously you've fallen for the subliminal advertising the ad agencies put in their pitches to you.

    Advertisers are not willing to pay much for ads that you notice "subconsciously."

    Actually, I don't think anyone has believed the subconscious effect of advertising since, I dunno... the 1950s when Vance Packard wrote The Hidden Persuaders?

    1. Re:Re "You notice them on a subconscious level." by drinkypoo · · Score: 1

      I'm not saying it makes you go out and buy shit and then you get home with your packages and you wonder why - although that would explain a lot about some people's shopping habits. I'm saying that you tend to remember names you read a lot, so if you go looking for a product later, you're likely to feel some (perhaps low) level of affinity for the name. If you actually have opinions on that particular product already it won't do them any good, but I am certain that more than one sale has been made as a result of this type of effect.

      --
      "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
  118. Irony, yes, but you missed it. by twitter · · Score: 0
    The irrony is in the business model. It won't work for advertisers, it won't work for the businesses trying to attract customers and it won't work for customers.

    First, the advertising won't work. People who "don't mind" adverts are members of the MS victim class. Their computers are generally so owned, there's no telling what will actually be displayed. More importantly, these people are so barraged with adverts that yours will not be effective.

    About the only thing the customer will notice is that they are being screwed a little more. Their web mail will display in a box with about as many characters as a digital wrist watch, or about half the size they are used to.

    Businesses offering this service will soon notice that it pisses people off. There's only one thing worse for a business than not doing something and that's doing it wrong. The whole scam, "no spyware, no adware" is a lie. People will notice.

    --

    Friends don't help friends install M$ junk.

  119. Port 80? Another reason for VPN by lullabud · · Score: 1

    Using VPN has always been a good idea when connecting to public networks, but if it's going to help you block ads that would otherwise be issued to your browser, triggered by going through their router on port 80, then sanity is next to security on reasons to use a VPN.

  120. Not spam by jcuervo · · Score: 1

    I recall some phone company trying an experiment where all phone calls are free, but a recorded advertisement breaks in once an hour. That's not spam. That's a good deal.

    Email clogging up my networks and slowing down my servers pisses me off. Banner ads don't (as long as they're non-flash and don't pop up, under, over, off to the side, or what the hell ever).

    Even then, as long as they don't insert weird things into my ssh connections, hell, they can blast advertisements at me all day. I'll tell fvwm2 to autoplace them on some far away desktop. :-)

    --
    Assume I was drunk when I posted this.
  121. Ignoring ads by HomeGroove · · Score: 1
    "people really don't mind ads."

    It should probably read "people really ignore ads." How many of us really see the ads? With oversaturation and not really caring, I ignore 99% of the ads that I see. I'd like to see a report on how web ads are working. I used to work at a local tv station web site and they were all but giving away ads just to get people to advertise on the site. After their contract was up when they didn't see the clickthroughs, they didn't renew the contract. You can argue brand awareness, but people want to see concrete results and people aren't clicking.

    That being said and writing about this, I did look at the ITManagersJournal.com ad that is currently running on slashdot. Damn, I guess internet advertising does work.

    --

    ----
    Spam subject of the moment: Offshore account secrets -nashville disrupt

  122. The Cost of Payment is more expensive than Free by AnamanFan · · Score: 1

    Right now, I am posting this post at a coffee shop with wireless access. Late last year, a few of the Espresso Royale Caffe's in Boston carried a paid WiFi service. I was already in the cafe regularly, so I paid the monthly subscription fee for $15/month. Since I was in the cafe on average of five hours each day, this was a comparable deal. However, the hourly rate was $7/hour, so the less frequent users were not apt to go on-line.

    The service was provided by a separate WiFi provider. The provider puts in the equipment, does the billing and support, and ran the system. The owner gets a cut in the fee. Or so he thought.

    The cafe cut their deal with the company after two months. Though they had an increase of customers and sales, their return from WiFi was less than comparable. I figure someone informed the owner that it was cheaper for the shop itself to deal with the WiFi on its own and offer it for free. Because it was free, the expectation for support is signifantly lowered. Also, there's no billing involved. You don't need to pay someone to create a system to take in money. If the customer has the equipment, they're on-line. End of story.

    As a result, customers stayed longer because the WiFi is free, and the café sold more drinks and food. Their bottom line was achieved by providing free access.

    The moral of the story is that sometimes, the process to charge WiFi cuts into profits. The investment needed for a support and billing system made the system less profitable than providing the access for free. Some times the best way to make money is to not charge.

    --
    AnamanFan - Trying to find the Truth, one post at a time.
  123. Re:Free with ads? No problem here. by Anonymous Coward · · Score: 0

    I would counter this by opening only DNS, SSH and IPSEC to the public:

    DNS: UDP port 53 (with rate limit)
    SSH: TCP port 22 (with syn rate limit)
    IPSEC: UDP port 500, protocols 50 & 51 (and possibly UDP port 10000, which is Cisco's default IPSEC-over-UDP port)

    That way anyone who uses my access point must connect to his homebase in order to do anything useful on the net. All open ports are either harmless or point to authenticated services.

  124. Um, Starbucks? by Anonymous Coward · · Score: 0

    This just seems kind of dumb. Systems that deliver ads are complicated to build and expensive to maintain -- at least compared to just plugging in a Linksys router and paying the cable modem bill every month. (I've heard the rumor that most hotspots spend vastly more running their billing systems than on the internet connections and access points themselves.) Why not just put your ads on the wall, or sell overpriced triple-mocha-lattes and prohibit people who aren't paying customers from "loitering?"

    Sure if your signal's too strong, there will be some guy sitting in his car accross the street getting free internet access, but he's not actually costing you anything and and it's a pain to type with your laptop resting on the steering wheel.

    Better yet, enable WEP, change the key every day, and put Today's WEP Key on the bottom of every cash register receipt at the coffee bar. This will stop the vast majority of wardrivers (and if you really want to go after the remaining few you can become a soulless bastard and press charges under the DMCA).

    Just my $.02.

  125. Free = Anonymous by Anonymous Coward · · Score: 0

    I'm willing to take ads if paying nothing means that they don't want my (real) name and address, etc. It's not that I'm doing anything sleazy online, so much as I'm not thrilled by T-Mobile keeping a list of every website I visit...

  126. Re:Free with ads? No problem here. by TYC · · Score: 1
    You're right, and that's another reason why the geeks-for-geeks free wireless web won't work. You've got to be geeky enough to put all the firewalls and other protection in place, and configure them properly. Otherwise, the ISP will cut you off when you get 0wnXord. And even then, you'd still have to be willing to accept the small (but non-zero) risk of having to stand up in court and say "it wasn't me, Mr. Ashcroft!"

    That assumes you'll even have access to the courts, which in today's "war on terrorism" world is not at all a safe assumption.

    If you're unlucky, your wireless net access will get jacked for porn and you'll face the prosecutor.

    But if you're really unlucky, you'll be declared an "enemy combatant" because you've aided al Qaida by giving them free anonymous net access, and you'll be jailed without the right to habeas corpus until the end of the "war on terrorism". Care to bet we'll win that war before the end of your natural life?

  127. Crappy name by nfotxn · · Score: 1
    Doesn't "FreeFi" sorta read like a poodle's name to you too?
    Come'ere FreeFi! OH who's a PRETTY girl?! Who's a pretty GIRL?!"
    --

    _nfotxn

  128. F(r)ee FI foe by BStorm · · Score: 1

    My guess is that that the way that it works is as follows:

    FreeFi has their own router that the WI FI hotspot must use between their Cable/DSL modem and the WI FI access point. For each IP connection setup, this router injects the HTTP ad content into the connection established with the client.

    This implies that the browser secondary window will open up:

    1) even if you just connecting to view your email.

    2) on any other OS linux, Max, or ... as well.

    The 'router' could drop the connection if the 'browser' window does not periodicly ACK the server.

    The question is then how soon before someone implements a 'blocker' that will eat the ad packets while acking the server?

    --
    Research is what I doing when I don't know what I am doing - Werner von Braun
  129. Re:Past experience, but by Anonymous Coward · · Score: 0

    >I've never received a supply of free Chinese people only to have them turn around and ask to be paid.

    Sounds like there's a Norma-Rae among the new batch of outsourced hires.

  130. Re: bandwidth burners..... by King_TJ · · Score: 1

    My big issue with these ads are the way they tend to bog down the connection.... I have no problem ignoring the advertising, but what I can't ignore is reduced xfer rates due to them streaming updated ads to me the whole time I'm connected!

    I guess it really depends on how it's implemented. Software like ICQ has advertising running with it, and it never really bothers me in the least. The ads are small, and generally use very little bandwidth. Besides, they only seem to display 2 or 3 at a time.

    But I could easily see this turning into a big annoyance, with hundreds of rotating ads, some including sound and streaming video.

  131. He's kidding, right? by AlphaSys · · Score: 1


    His name can't be Larry Laffer, can it? Wasn't that the full name of Leisure Suit Larry?

    --
    Can I bum a sig? I left mine at the office.
  132. The Proxomitron will do nicely by guck · · Score: 1

    The Proxomitron

    I am cool with adding another proxy into the chain - and my proxy will simply unfuck their fucking :)

    At the end of the day, Palladium notwithstanding, I get to decide what I do with the bits and bytes coming into my machine.

  133. Leisure Suit Larry? by L'Emmerdeur · · Score: 1

    I hadn't thought about "Leisure Suit Larry" for quite a while...how freaky to find Larry Laffer is a real person! Any connection between the real and the character in the game?

  134. What if it's hacked... by sparcnut · · Score: 1

    If this thing actually goes online I just can't wait till someone hacks it.

    It would be great if someone changed all the ads' text to "All your ads are belong to us".

    Or if some malicious hacker hacks it and adds a little script... we could be in a "In Soviet Russia, the ads hack you!" situation.

    --
    perl -e 'print $i=pack(c5, (41*2), sqrt(7056), (unpack(c,H)-2), oct(115), 10);'
  135. I think.. by ShadowRage · · Score: 1

    these assholes need to get the hint that we dont like ANY advertising. because it's intrusive, annoying, and all someone has to do is put spyware in one of their ads or a trojan and then your computer is fucked.

    then most people in that case need to sue the advertiser.

    online advertising is a joke in most cases.

    only online advertising I've seen is google.
    and people argue that google is monopolizing.. this may be true to an extent, but they're doing it the right way by offering us services we like and want, and do it right.

    if these ads are more like adsense, then I dont see a problem, if they're huge flashing images, or javascript tricks that throw an iage over your screen and wont go away no matter how much you try to rid of it... then I say it's lawsuit time.

  136. there's ways around that by igotmybfg · · Score: 1

    even you don't run a linux laptop like i do, you can trick out your hosts file...

  137. Probably Mac incompatible by JeffTL · · Score: 1

    And guess what company is making lots of moolah of wireless hardware, having a 20% marketshare in Wireless-G?




    You guessed it, Apple. And given the number of PowerBook users I see taking advantage of WiFi in academic settings alone, possibly excluding Mac users is a good way to shoot yourself in the foot in the hotspot business.

  138. Another model that I like by LincolnQ · · Score: 1

    Free hotspots are acceptable in places where it's not much of a marginal cost, and where people wouldn't be able to 'leech' very much (i.e., hotels and such.) But in places where there are a lot of randoms, that is no good.

    I've also seen pay-to-access credit card methods, but I wouldn't want to use them -- that is mainly for business users.

    An advertising based hotspot as in this article seems very annoying, but it would also be pretty easy to hack Mozilla and get around the advertising overall.

    How else can we pay for wireless? Here -- My idea, never heard it elsewhere, I think it's good:

    A wireless hotspot 'jukebox' (or parking meter, or vending machine, or whatever metaphor you would like).

    It is simply a box with a coin deposit -- anyone can go up and put a coin in, and the machine gives everyone in range Internet access for X amount of time. (1 dollar for 15 minutes? If people actually USED dollar coins, it would be good, I think).

    Anyway, I believe the social model of this would be interesting: the person who needs it most and who can probably afford it the easiest (doing business or whatever) will end up paying for everyone as long as they want to use it. If there is no 'business user' at the time, the people who just want to use it casually will probably just volunteer to pay for one unit at a time.

    This method is convenient, easy to implement, cheap to build, and easy to use. Admittedly, business users would probably rather have a credit card and authentication system that would allow them to charge it to the company, but I think that casual users would spend quite a bit more than they currently do. It is pretty cheap for them.

    Anybody hear of anything like this implemented anywhere else? (If not, you heard it here first! :-) )

  139. Adjacent to my browser?? by jesser · · Score: 1

    persistent set of ads adjacent to the user's browser

    My browser window is maximized. Will the ads appear to the left of my screen or to the right of my screen? I hope they appear to the left of my screen, because my password post-its are on the right side.

    --
    The shareholder is always right.
  140. they just announced... by zogger · · Score: 1

    ... this past weekend that they are going to start allowing horse racing jockeys to have ads on their racing silks, like racing cars I guess.

    Hmm, maybe paint ads on the HORSES too?? hehehee, that would be a hoot!

    hey, how about ads on the hot babes at nudie bars? NO ONE would ignore them!

  141. All your failed economic models are belong to us by Zhe+Mappel · · Score: 2, Insightful
    Sure the ad system isn't the best but it's functional and beats having to wait in line for 45 minutes to buy a pack of $20 ciggarettes in a Socialist/Communist society.

    You can't have your cake and eat it too I'm afraid.

    Cake, eh?

    In our system, most businesses fail. Most wealth is horded by the top few percentiles. For the majority, most real incomes have been stagnant since the 1960s. Our communities and workforces have been devastated by two decades of rapacious mergers, corporate accounting scams, and stock inflation. Millions upon millions of Americans have no health care. Millions are so overextended in debt that they're only a couple of paychecks away from the street, even as home foreclosures have hit a 30-year high. Our middle class is contracting while our masters export our jobs overseas. Our armies are bogged down losing an imperial war being fought by economic conscripts. As conspicuous consumption driven by advertising has brought our environment to the brink of calamity, our labor force has been reduced to peeing in cups to keep their Wal-Mart jobs.

    But, yes, cigs are $6 a pack in New York. Eat your heart out, socialists!

  142. Cosmic Karma coming home or something. by john.r.strohm · · Score: 1

    Lawrence Laffer?

    as in Larry Laffer?

    As in "Leisure Suit Larry in the Land of the Lounge Lizards"?

    Somehow, this is about as cosmically appropriate as anything has ever been in my experience.

  143. PDA by Krizhek · · Score: 1

    Currently I see this as a huge problem for pda user's. Ialready feel like even something the size of a dime is way to big. I guess I can only hope that the adwill not work on pocket pc. Like popups don't work now on the pocket pc.

  144. This is called greenwashing by Benwick · · Score: 1

    The classic political "whitewash" concept (a P.R. cover-up) is referred to, when applied this way, as greenwashing. If you see an oil company--say, Exxon Mobil--describing how great they are for the environment, there may be an element of truth in it. The truth stops wherever there's no profit to be found. Pay attention to the distinction between the often vague, platitudinous words juxtaposed with the glorious images of unspoilt nature. They're visually trying to establish a connection between themselves and the nature they're--generally speaking--destroying irrevocably. A corporate-sponsored ad is not a good source for accurate information about that corporation...

    They target PBS because they know the left-leaning viewers are unsettled about the spectre of environmental apocalypse--but not radical enough to really go nuts about it. A gentle greenwash will settle them down...

    Granted, it would also be fallacious to assume the company has no environmental motive, just because they are a big, faceless corporation. There's no sense in either jumping to the negative conclusion, or breezily accepting the corporation's positive spin. But keep in mind, they're likely to say something like "we have invested over $2 million in environmental initiatives"--but a) that money is peanuts to Exxon, and insignificant contrasted to the money spent opposing the same initiatives; b) the phrase "environmental initiatives" is an amorphous or meaningless term; c) what exactly that "investment" would entail is vague; etc. etc. etc. Yes, my argument here is a straw man, but a fairly representative one.

    To read more about greenwashing, check out these articles: These Greenwashers Don't Come Clean and Perception is Reality.

    Ads that give us free stuff are basically good, but don't ever take them seriously.

  145. But hey, it's something! by Buran · · Score: 1

    Oh, I know they're only mostly doing it to be appealing to people, and I know full well they could go a LOT further than they actually are, so far - I read all kinds of stuff on both sides of the issue in addition to the "propaganda". It's still interesting to learn about these programs, and then go look into them on my own. And those ads provide a place to start when asking these companies why the programs they've told us about are mostly just lip service.

    But, like you said - at least they're doing SOMEthing. They could just as easily do nothing and tell us all to stuff it. While I'd love it if they did a lot more than they're already doing - it sounds like you would too - it's a start.

    As for the natural gas buses? Far, far outdone by those zillions of dirty SUVs Ford sells.

  146. Re:All your failed economic models are belong to u by Money+for+Nothin' · · Score: 1

    In our system, most businesses fail.

    Business is a high-risk venture. Always has been. And that's why...

    Most wealth is horded by the top few percentiles.

    Higher risks mean higher reward. As the British SAS say, "those who dare, win."

    Those who have dared, are most-likely to win. They are the most-likely to have the most money. Some people bet their net worth on a company, ony to go broke. Others become billionaires.

    Such is the case in a dynamic, capitalist society. There are no guarantees except the promise of being able to take risk yourself, hoping that you too may strike it rich.

    For the majority, most real incomes have been stagnant since the 1960s.

    These folks say real income rose - even for the poorest 20% - by 12.9% between 1982-1989. Other time periods have risen less, true, but the point is that real incomes are rising.

    Are they rising as much as the 530% rise for the executive class? Clearly not. That's where thrift-minded, cost-cutting, efficiency-zealot shareholder activists need to come into play in publicly-traded companies, realizing that executives are too much of a drain on profits and need to either take a pay cut or take a hike.

    Our communities and workforces have been devastated by two decades of rapacious mergers, corporate accounting scams, and stock inflation.

    Walmart's done a good bit to run small business out of business, yes.

    Mergers? Perhaps, although the biggest merger of them all -- AOL/Time-Warner -- has been an utter dud the last few years, with talk of even breaking up again! Hasn't happened yet though.

    Millions upon millions of Americans have no health care.

    Those that do, get it promptly however. In other countries (Canada, France, etc.) you have to wait perhaps 3 months or more for medical service.

    Consider the problem of the "Tragedy of the Commons." That is, if everybody had "FREE! click here!! FREE! click here!! FREE!!!" healthcare, the number of people seeing the doctor would rise, because there's no incentive *not* to go to the doctor. There's no incentive *not* to use that "FREE!," now-communal resource known as a Medical Doctor...

    That sort of system leads to the problems found in Canada and France. A better system, IMO, would be for government-sponsored "catastrophe" healthcare, such that people with expensive, life-threatening conditions (leukemia, needing a heart-transplant, etc.) can get it without worrying about its affordability, while more-routine checkups are paid for by individuals and/or their healthcare plans.

    This would lower the cost of healthcare for individuals, because the healthcare company would no longer have to worry about extreme expenses, while it would prevent the "tragedy of the commons" problem I explained above by removing the "third-party" aspect of payment from the individual. As it stands now, we rely on other people to spend money on us. That money would be more wisely-spent if we spent it ourselves.

    Millions are so overextended in debt that they're only a couple of paychecks away from the street, even as home foreclosures have hit a 30-year high.

    Whose fault is it that those individuals got into debt?

    Did Joe Sixpack have his credit cards stolen by Stealing Sixpack and have huge bills run up in his name? Or did Joe use those cards and run up his own bills?

    Did Joe Sixpack take out loans for which he failed to determine whether he could repay (with interest)?

    Being in debt is almost never somebody else's fault. Barring unusual, not-normally-planned-for circumstances (extreme medical bills, acts of God (which tend to be covered by insurance), etc.) or the illegal actions of another person (fraud, theft, etc.), blame can almost always be placed on the spender, despite his/her attempts to plac

  147. Commercial television at its finest.... by iamcf13 · · Score: 1

    Commercial television at its finest....

    The advertising is BETWEEN the programs instead of IN the programs or INTERRUPTING the programs.

  148. Ads, Just minimise them by Caledai · · Score: 1

    If ppl are going into a cafe most of the time like i do its for checking email, icq or other small tasks. U can put up with a small banner if u actually use a browser. As long as they don't slow down ur connection jsut ignore them.

    --
    Although it can be funny, tell them to plug the power in.
  149. Re:All your failed economic models are belong to u by pipingguy · · Score: 1


    In other countries (Canada, France, etc.) you have to wait perhaps 3 months or more for medical service.

    Where did you get this information? How do you define "medical service"?

  150. Re:All your failed economic models are belong to u by Money+for+Nothin' · · Score: 1
    Canada:

    Canada lags even further behind in access to high-tech equipment, including machines used for magnetic resonance imaging (MRI) and computed axial tomography (CAT) scans. This shortage affects wait time for diagnostic assessments, which in provinces such as Saskatchewan can run well over three months.

    Canada again - average wait time up to 16.2 weeks:

    Total waiting time between referral from a general practitioner and treatment, averaged across all 12 specialties and 10 provinces surveyed, rose from 13.11 weeks in 1999 to 16.2 weeks in 2000-01.

    United Kingdom

    Under European Community law E112 rule, any EU citizen suffering so-called "undue delays" in receiving treatment in their home country can apply to have the operation in another member state.

    Mrs Watts required a hip replacement operation, and was initially told that the wait would be 12 months.

    She shortened that time by paying for a private consultation and putting pressure on the hospital to move her up the list, but was still offered an eight month wait.


    When she applied for authorisation to go abroad for treatment under the European Community rule, Bedford Primary Care Trust told her it was not necessary because it was meeting the Government's then target waiting time of 15 months for in-patient treatment.

    It was at this point that she decided to book the operation abroad in a hospital in Abbeville, northern France.

    Following this decision, the trust reviewed her case, decided it was more urgent and offered to carry out Mrs Watts' hip replacement within three to four months, despite a general in-patient waiting list of 12 months.

    The UK again...

    Health authorities have been ordered to cut waiting lists

    Some patients in England are having to wait up to four years for an outpatient appointment in hospital, according to new research.

    A study has shown that waiting times after referral by a GP are up to four years - or 208 weeks - for one orthopaedic surgeon.


    The research by the charity, the College of Health, also shows patients are waiting 147 weeks and 145 weeks to see foot specialists in two separate hospitals.

    The worst waiting time for an out-patient appointment in neurology was 126 weeks, with one example of a 95-week wait to see an eye specialist, the study showed.

    The UK has some long wait times, alrighty...

    Friday, 28 June 2002 15:28
    Edinburgh Evening News www.edinburghnews.com
    'FOUR-YEAR WAIT' FOR MS DIAGNOSIS

    A single mother crippled by multiple sclerosis claims it took Edinburgh doctors four years to tell her she had the illness because of an "unacceptable" breakdown in communications.

    Rebecca Jones, 32, underwent an MRI scan at the Western General Hospital in 1997 after suffering a series of inexplicable collapses and blinding headaches.

    But although the scan revealed signs that she could have MS she was not informed of the results.

    Doctors conducted further tests over the next few years as her condition fluctuated and eventually diagnosed MS in 2001.


    But Ms Jones was still not told immediately because a letter she should have received was not sent out at the time, further delaying much-needed treatment for the now unemployed mother, who has a nine-year-old daughter, Natasha.

    To add insult to injury, when Ms Jones complained about her treatment to hospit

  151. Re:All your failed economic models are belong to u by pipingguy · · Score: 1


    This is all personal experience on your part, then.

    You attempt to marginalize me by insinuating that Google is the answer to problems and I do not know how to use it. I'd say "shame on you" but you are likely beyond the state of being shamed for anything.

    I'd call you a moron, but I want to be civil.

  152. Re:All your failed economic models are belong to u by Money+for+Nothin' · · Score: 1

    Personal experience?

    I live in the USA; I cannot comment directly on the state of healthcare in Europe. Rumor has it that France generally has the best healthcare of any of the European countries, and the number of people who leave the UK to go to France for surgery seems to substantiate this rumor, but as I noted earlier, the French still wait roughly a month for attention, whereas I wait roughly a week. So I'm still better off here.

    You asked a question that can be easily answered (like most questions, it seems) by Google. If it was an honest question, then I apologize for my intentionally-snide conclusion, but I typically don't get honest responses to my posts, I get responses typically along the lines of "capitalizm sux, communism rulez! Go stuff yourself Mr. Capitalist pig-dude! And give me all your sourcez!!" So then I post a few URLs and either the person asking for sources doesn't bother to read them, or they say "you're biased dude! Find bad articles from the World Socialist Web Site, then I'll believe you!" At that point, I might as well ignore the person.

    So Pavlov strikes again -- I've been conditioned to respond to idiots, I suppose, and just figured you were yet-another one of them. Again, I apologize if you were asking an honest question, because most people don't... I do emphasize though that I found all my links via about 3 or 4 Google searches, total...

  153. Re:All your failed economic models are belong to u by pipingguy · · Score: 1


    Thank you and I'll add a "sorry" because I'm a Canuck.

    I live in Canada; I cannot comment directly on the state of healthcare in the USA.

    I haven't had to use our health care system much, but when I have, it was there, "free" and effective. Yes, there are wait times, but if the situation is urgent, you go straight to the front of the line. Any Canadian can walk into any clinic and consult a doctor without having to fork out money or prove that they have health insurance. This means that you do have people going for unnecessary visits and you might have to wait one hour, but I prefer that to the alternative, and if it's your health that is the issue, you make the time.

    Sure, our taxes are high, but that's the cost of providing basic needs to everyone. Does that attitude make me an evil commie?