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Gamasutra is reporting on new Senate legislation intended to place additional requirements on the ESRB. Backed by R-Kansas Sam Brownback, the 'Truth in Video Game Rating Act' aims to mandate specific amounts of time with each title, and places the organization under the auspices of the Government Accountability Office. From the article: "Were the Truth in Video Game Rating Act to pass, it would require the ESRB to have access to the full content of and hands-on time with the games it was to rate, rather than simply relying on the video demonstrations submitted by developers and publishers as it currently. The hands-on system might be more akin to the UK's BBFC ratings board's approach, which requires a team of testers to spend at least a day playing through a game."

Gamasutra reports on pricing for PS3 games in Japan, where some titles may rise as high as (equivalently) $75. From the article: "Japanese game prices can vary considerably across even a single format, depending on the title. Higher profile games, such as the recent Nintendo DS title Final Fantasy III, are often sold at an increased price. Similarly, Xbox 360 titles Dead Rising and Lost Planet will be priced at ¥8,379 ($72) when they are released — ¥1,000 to ¥2,000 ($9 to $17) more than usual. Tecmo's Dead or Alive Xtreme 2 will be sold at an even more excessive ¥9,240 ($79)."

Gamasutra reports on comments from a Japanese analyst group, characterizing the pre-launch price drop for the Japanese market as ridiculous. From the article: "Meanwhile, Naoki Fujiwara of Shinkin Asset Management suggested that the price reduction was 'negative for the short term because the company may not be able to sell enough consoles to cover an instant loss caused by the price cut.' The PlayStation 3 was already expected to be sold at a loss, with Sony allowing up to five years to recoup the costs. Shares in Sony fell 1.9 percent following the announcement, although this coincided with a generally poor day for the Tokyo Stock Exchange and may not be entirely related to the price cut."

Gamasutra's regular feature asking a question of the game development community is back. This week's question cuts to the heart of the reporting from the Tokyo Game Show: Can Sony Convince Us it is Still Dominant?. From the article: "All that Sony needs to do is stop acting so arrogant. People can forgive any number of faults if the company generally acts responsible for their mistakes. When the PSP came out and people complained about the square buttons getting stuck and not being as responsive as the other buttons, Sony said 'There may be people that complain about its usability, but that's something which users and game software developers will have to adapt to.' We have to adapt to their broken button... Comedic at best. When everyone said the price of the PS3 was rather high, Sony told everyone that 'people will buy it no matter what.' What do they say about PCs? 'The PlayStation 3 is a computer. We do not need the PC.' - Dave Fried, The Collective"

An anonymous reader writes to mention a Gamasutra article about a surprise announcement from MTV. They're going to be acquiring Guitar Hero creator Harmonix for $175 Million. From the article: "Harmonix have had a long history of critically acclaimed, largely music related titles, including Amplitude, Frequency and EyeToy: AntiGrav for Sony and the Karaoke Revolution series for Konami. However, none of these games have proven significant commercial successes until the release of Guitar Hero last year for publisher RedOctane (itself recently acquired by Activision). MTV intends to uses the developer's expertise creating content for the company's websites, as well as for mobile services and VMTV - the online virtual world due to be introduced next year - and in general 'increase audience engagement and time spent with the brand across all screens.'"

FCifaldi writes "In response to yesterday's report of Guitar Hero publisher RedOctane filing a trademark and copyright infringement lawsuit against The Ant Commandos over their wireless PlayStation 2 guitar peripheral, the controller manufacturer has responded with a countersuit of their own." From the article: "TAC filed its counter claim in the United States District Court for the Central District of California against both Activision and RedOctane, alleging that both companies are violating Federal Antitrust legislation pertaining to the Guitar Hero game and controller bundle. In addition, the counter claim goes on to allege that both Activision and RedOctane 'copied the identifiable trade dress of the controller from its developer and part owner of TAC, Topway Electrical Appliance, Co.' ... More specifically, the complaint alleges that the controller's design was copied by RedOctane (including its color, shape, and placement of the five fret buttons located on the controller), and that RedOctane developed Guitar Hero 'around Topway's identifiable trade dress.'"

FCifaldi writes "In response to yesterday's report of Guitar Hero publisher RedOctane filing a trademark and copyright infringement lawsuit against The Ant Commandos over their wireless PlayStation 2 guitar peripheral, the controller manufacturer has responded with a countersuit of their own." From the article: "TAC filed its counter claim in the United States District Court for the Central District of California against both Activision and RedOctane, alleging that both companies are violating Federal Antitrust legislation pertaining to the Guitar Hero game and controller bundle. In addition, the counter claim goes on to allege that both Activision and RedOctane 'copied the identifiable trade dress of the controller from its developer and part owner of TAC, Topway Electrical Appliance, Co.' ... More specifically, the complaint alleges that the controller's design was copied by RedOctane (including its color, shape, and placement of the five fret buttons located on the controller), and that RedOctane developed Guitar Hero 'around Topway's identifiable trade dress.'"

simoniker writes "Microsoft's Brannon Zahand has been addressing the key issues of accessibility, from all aspects of game development, noting: 'The demand for accessibility will continue to grow as the gaming population ages. As people grow older, mild impairments can become more severe. Also, people are likely to develop new difficulties and impairments as they age. Adding basic accessibility features to titles can help publishers and developers continue to draw revenue from these customers.' Will we have to change how games play as gamers get older?"

Microsoft's Tokyo Game Show press conference had quite a few choice revelations, above and beyond 1080p for the 360. Several 360 titles are now platinum with games like Kameo, Project Gotham Racing, and Perfect Dark Zero becoming available for about $30 in October. For those with Xbox Live, the first bring it home content is now available from TGS. Demos are expected later this week, but so far all we have to show for the event are some picture packs. The hopeful Xbox presentation, located as it is in Tokyo, has prompted some consideration of the 360's future in Japan. Despite the upbeat tone, the general consensus seems to be Microsoft has already lost the Japanese market, before the other systems are even on the market.

simoniker writes "The CEO of Vancouver company Threewave, famous for creating Capture The Flag, has been explaining their current project — multiple versions of a free, ad-supported FPS: 'We'd like to provide sponsored content that also supports the brand of the FPS, allowing it to have a whole stream of maps that are available month after month, featuring different product placement each time. Maybe in a Jeep-Chrysler level you'll be able to drive their vehicles. Maybe a Pepsi branded level where you jump through a Pepsi logo to materialise somewhere else.' He also noted: 'For example, one of the projects that we completed recently... features terrorists taking over the Alienware computer factory.'"

An anonymous reader writes "James Portnow has written up an in-depth article about 'risk in game design'. He discusses the concept of the safe game, 'any game where given X hours (with minor variance for skill) any player will beat the game and get the prize.' Do you prefer your games tricky and studded with failure points, or does smooth and easy win the race?"

Gamasutra reports that the first 360 to hit a million copies sold is, unsurprisingly, Call of Duty 2. From the article: "The World War II themed first person shoot 'em-up was already the best selling title available at launch in the U.S. and is now officially the best selling title of all time on the format, as well as being the most popular Xbox 360 game on Xbox Live. Although console launches have traditionally been dominated by first party releases this convention has proven less true in recent years with LucasArts' Star Wars: Rogue Leader - Rogue Squadron II (also published by Activision in Europe) proving to be the best selling title at the launch of the GameCube. Sony meanwhile, has rarely relied heavily on first party titles for any of its console launches."

simoniker writes "Gamasutra has quizzed game analysts from Wedbush Morgan, Screen Digest and DFC Intelligence on the state of the PC game biz, with thought-provoking results. From Michael Pachter's comments: 'The PC games market is becoming a niche, substantial in size, but a niche nonetheless.' David Cole also notes: 'When I first started covering the game industry back in 1994, the general consensus was PC games would dominate the market and console systems were doomed.' What changed?" How do you think Microsoft's recent push to treat the PC as the 'fourth console' will affect things?

Tim Schafer's Double Fine Studios (originator of the double-plus awesome Psychonauts) has joined up with Vivendi to publish a title. The property, as yet unnamed, will be published under the Sierra Entertainment label. From the article: "Said an atypically straight Tim Schafer, president and CEO of Double Fine Productions, 'The Sierra team has been awesome to work with. Everyone we've met brings experience from a small developer background, so they know where we're coming from and what we have to do to make a great game. Combine a developer-friendly attitude, support for innovation, major-publisher status with a worldwide scope and you have a perfect match for Double Fine.'"

Much talk yesterday in Austin centered around Rob Pardo's keynote, but there were several other events you might be interested in. Dell Chairman Michael Dell talked about that company's gaming plans in a 'fireside' chat. Movie producer Jon Landau spoke on the role of gaming in the entertainment industry. Gamasutra has several pieces from smaller talks, with titles like The Death of Cinematics, New Models for Game Stories, and Writing for Digital Actors. Finally, Raph Koster offers an ultimatum to the games business: evolve or die. From that article: "The end result, according to Koster, is the current hit-driven state of the game industry, which focus on the top 20 percent of games. 'The particular adaptation that we've made to this is to not bother making or stocking or selling the other 80 percent,' Koster said. 'So when you walk into your friendly neighborhood GameStop, you won't find the game that is 21 on the charts. Because of limited shelf space, they just don't want it around. It's just not worth having it compared to game number 20 twice, or better yet, The Sims and all of its expansions.'"

Much talk yesterday in Austin centered around Rob Pardo's keynote, but there were several other events you might be interested in. Dell Chairman Michael Dell talked about that company's gaming plans in a 'fireside' chat. Movie producer Jon Landau spoke on the role of gaming in the entertainment industry. Gamasutra has several pieces from smaller talks, with titles like The Death of Cinematics, New Models for Game Stories, and Writing for Digital Actors. Finally, Raph Koster offers an ultimatum to the games business: evolve or die. From that article: "The end result, according to Koster, is the current hit-driven state of the game industry, which focus on the top 20 percent of games. 'The particular adaptation that we've made to this is to not bother making or stocking or selling the other 80 percent,' Koster said. 'So when you walk into your friendly neighborhood GameStop, you won't find the game that is 21 on the charts. Because of limited shelf space, they just don't want it around. It's just not worth having it compared to game number 20 twice, or better yet, The Sims and all of its expansions.'"

Much talk yesterday in Austin centered around Rob Pardo's keynote, but there were several other events you might be interested in. Dell Chairman Michael Dell talked about that company's gaming plans in a 'fireside' chat. Movie producer Jon Landau spoke on the role of gaming in the entertainment industry. Gamasutra has several pieces from smaller talks, with titles like The Death of Cinematics, New Models for Game Stories, and Writing for Digital Actors. Finally, Raph Koster offers an ultimatum to the games business: evolve or die. From that article: "The end result, according to Koster, is the current hit-driven state of the game industry, which focus on the top 20 percent of games. 'The particular adaptation that we've made to this is to not bother making or stocking or selling the other 80 percent,' Koster said. 'So when you walk into your friendly neighborhood GameStop, you won't find the game that is 21 on the charts. Because of limited shelf space, they just don't want it around. It's just not worth having it compared to game number 20 twice, or better yet, The Sims and all of its expansions.'"

simoniker writes "IBM has announced that the 'Broadway' CPUs created for the Nintendo Wii have been shipping from the company's East Fishkill, N.Y., fabrication facility since earlier this year. Nintendo, it would seem, is ramping up for the launch of their next-gen console in a month or two." Joystiq and Kotaku have the news as well. From the article: "Nintendo has also confirmed their reception of IBM's chip: 'The first chips are in our possession,' said Genyo Takeda, Senior Managing Director/General Manager, Integrated Research & Development Division, Nintendo Co., Ltd. 'Today's milestone marks the final stage of our drive to reach both core and nontraditional gamers with an inviting, inclusive and remarkable gaming experience.'"

Gamasutra has Nintendo's 're-confirmation' that they're going to try to ship 6 Million units by the end of March 2007. If you're looking forward to Nintendo's new-gen console, their upcoming media event on September 14th may have just what you're looking for. The article also has a few details on upcoming accessories. From the article: "Although the price and release date of the Wii console and controller is not likely to be revealed until worldwide press events on September 14th and 15th, the Gamestop website lists a number of peripherals for release on November 1st. Included on the site is a Wii 'Controller Glove' for $9.99, a 'HD Premium Component Cable' for $59.99 and a 'S-Video Premium AV Cable' for $39.99." Relatedly, 1up has the news that Castlevania's creator is warming to the Wii. This will result in Belmont-related adventures for the Wii, one would hope.

SiliconJesus writes "Rob Pardo, VP of Design at Blizzard, gave an interesting keynote at the Austin Game Conference outlining the Blizzard philosophy on designing game content, core and casual players, and why story should always drive the game." From Raph's writeup: "If you extend the leveling curve too far, it becomes a barrier. You hit a leveling wall. Our walls are shorter and there are less of them. The short leveling curve also encourages people to reroll and start over. We had some hardcore testers who would level to 60 in a week. There was much concern within the company. But I would tell them that we cannot design to that guy. You have to let him go. He probably won't unsubscribe, he's going to hit your endgame content or he'll have multiple level 60s. In games with tough leveling curves, it discourages you from starting over." More is available from the conference, with Gamasutra having a rundown on Mark Terrano's writer's keynote, and Gamespot's piece on the MMOG Rant session. Paneled by the likes of Matt Firor, Lum, Rich Vogel, and Jessica Mulligan, that must have been entertaining to see live. One more thing - WoW has 7 Million subscribers now.

simoniker writes "Baseball legend and avid MMO fan Curt Schilling is forming a new Boston-based video game company, Green Monster Games, with Spawn creator Todd McFarlane and noted sci-fi/fantasy author R.A. Salvatore. They're going to create what is described as 'industry-changing games'. Schilling, who is the pitcher for the World Series-winning Boston Red Sox, is already known for his online game interest (he is a long-time EverQuest/EverQuest II player), so is evidently extending this to form a video game developer."

simoniker writes "As voted by game industry professionals, the results of the Quantum Leap Awards for the first-person shooter genre have been revealed, honoring the titles which 'brought the FPS genre forward' in the biggest ways. The winner is a truly classic title, but there's at least one seminal FPS that, surprisingly enough, didn't make the top 5." The top 5 are, from 1 to 5, Half-Life, Quake, GoldenEye, Wolfenstein, and System Shock 2.

simoniker writes "German game company and Accordion Hero creator Schadenfreude Interactive have been carefully considering what copy protection to use for their next game, and have documented their process in detail in a new Gamasutra article. After rejecting scratch and sniff cards, dongles, and musclebound Russian copy protection outfit NovaHammer ('You would not want any of your computer games to get hurt, would you?'), they come to the (fictional but agreeable!) conclusion: 'We decided against using any sort of copy protection on our games. After all, you shouldn't feel you are being forced to buy our games. You should want to. And if you do not want to, that is really our failure — not yours.'"

Above and beyond the announcement of their videogame last Friday, PAX apparently passed pleasantly for the PA fans who made it to Bellvue, WA this past weekend. Various news organs have a look at what transpired. eToyChest has a journal of each day, with firsthand accounts and lots of pictures. Gamasutra covers the Penny Arcade Scholarship announced at the event; $10k towards an education to get yourself into the games industry. Kotaku was there to liveblog the keynote, while Joystiq covers the making a comic panel. For wrap-up, we have an IGN report, and the ever exhaustive 1up minisite for everything you'd want to know.

simoniker writes "In a rare interview with the COO of MMO item-selling giant IGE at Gamasutra, topics discussed include the ownership of in-game items, why gold selling can be a "great business opportunity" for Chinese suppliers, and why power-leveling (paying other players to increase your character stats) is something IGE will be moving into." From the article: "Clarke also noted that, in pure economic terms, paying people to level your character is 'a market which tends toward commoditization.' Of course, those handing over their character have 'a high degree of sensitivity' to what's happening to their virtual avatar — the COO quipped: 'It's almost like day care... you'd be amazed how much they check in.'"

simoniker writes "A new Gamasutra article asks provocatively in its synopsis: 'Could games like Civilization benefit from putting their interfaces on a diet? Can a player control too many objects at once in a strategy game?' Are RTS titles too UI-intensive? The author notes: 'Even for a Civ addict like me, the game isn't much fun after about 1800. Too many clicks. I counted the clicks, mouse movements, and keystrokes that it took me to get through one move of Civilization III in the year 1848. Many hours later, when that turn was done, I'd counted 422 mouse clicks, 352 mouse movements, 290 key presses, 23 wheel scrolls, and 18 screen pans to scroll the screen.'"

simoniker writes "Q Entertainment's Tetsuya Mizuguchi, creator of Rez and Lumines, has been discussing why he set up his own company as part of a wider Gamasutra interview, interesting because many major Japanese creators (such as Yuji Naka and Hironobu Sakaguchi) are leaving the big companies to form their own independent outfits. He explained: 'I don't know about everyone, but from just my case, I felt like I didn't have freedom. I was in Sega. At the time, I don't know now, but at the time, that was a big client for me, and I had a studio called UGA, United Game Artists. And I had seventy people. I had many visions, like to make casual games. Not big stuff, but small games. Not Lumines, but many other ideas. If I made a presentation to Sega executives about this kind of thing, and if they said no, that's over. That's it.'"

An anonymous reader writes to mention a Gamasutra article about a surprising announcement from EA. They've made the move to license the Unreal 3 Engine for a series of next-generation titles. "The brief announcement states that EA 'employs a variety of engines, tools and technologies to best serve the needs of each game and development team', but raises interesting issues regarding the Criterion-authored Renderware engine, purchased by EA in 2004 alongside the Burnout developer, and its intended global EA rollout."

simoniker writes "At Microsoft's GameFest earlier this week, Gamasutra got up close and personal with the Xbox 360 Live Vision camera, including more information about packed-in game TotemBall, as well as the Xbox 360 facemapping tech from Digimask, and most interestingly, the gesture-based Xbox 360 software from GestureTek. This includes face and motion-tracking, as well as "a solution for tracking individual, non-facial objects on-screen, such as handheld peripherals". Could Wii-like control schemes work on Xbox 360 using this tech?"

simoniker writes "At Microsoft's GameFest earlier this week, Gamasutra got up close and personal with the Xbox 360 Live Vision camera, including more information about packed-in game TotemBall, as well as the Xbox 360 facemapping tech from Digimask, and most interestingly, the gesture-based Xbox 360 software from GestureTek. This includes face and motion-tracking, as well as "a solution for tracking individual, non-facial objects on-screen, such as handheld peripherals". Could Wii-like control schemes work on Xbox 360 using this tech?"

simoniker writes "At Microsoft's GameFest earlier this week, Gamasutra got up close and personal with the Xbox 360 Live Vision camera, including more information about packed-in game TotemBall, as well as the Xbox 360 facemapping tech from Digimask, and most interestingly, the gesture-based Xbox 360 software from GestureTek. This includes face and motion-tracking, as well as "a solution for tracking individual, non-facial objects on-screen, such as handheld peripherals". Could Wii-like control schemes work on Xbox 360 using this tech?"

Daysaway writes "Gamasutra is reporting that the Phantom Game Service will be replacing the Phantom Game Console. The company formerly known as Infinium Labs has stated that the Phantom hardware was originally designed to run on a Windows XP platform, so it is not a stretch to believe this service will be launched sometime in the very near future." From the article: "A recent update to Phantom Entertainment's website, though, indicates that 'The Phantom Game Service was originally engineered to run on a Windows XP embedded operating system on a Phantom Game Receiver managed by Phantom content servers over the Internet.' The site now suggests that: 'The Company intends to modify the Phantom Game Service software to run as client software on personal computers operating Windows XP and Windows XP Media center operating systems.'"

An anonymous reader writes "Microsoft has been talked about its future plans at GameFest in Seattle, and revealed that its Xbox 360 Live Vision camera will ship next month with a free game, TotemBall, which uses gestural technology to control an on-screen avatar, much like Sony's EyeToy games. In addition, the camera will also be used for facemapping technology in Activision's World Series Of Poker game." Gamespot is reporting on other, equally interesting peripherals for the Xbox 360, many of which have come up in recent rumormongering. They discuss the price point for the HD-DVD drive (probably about $200), support for 1080p (likely), a new media jukebox for the console (quite possible), and the likelihood that Microsoft will release a new controller designed specifically for FPSes (would make sense).

Via Gamasutra, an interview in USA Today with Nintendo's Reggie Fils-Aime confirms that the Wii's online component will be free to play. The outspoken Nintendo advocate says "We will offer online-enabled games that the consumers will not have to pay a subscription fee for. They'll be able to enjoy that right out of the box. The Wii console is going to be Wi-Fi enabled, so essentially, you'll be able to plug it in and go. It won't have hidden fees or costs."

simoniker writes "Frank Lantz, who used to work at game developer Gamelab and helped create Pac Manhattan, the real-life version of Pac-Man set in the streets of New York, has been talking in detail about his new company, area/code, which has been set up to create 'large-scale, real-world games'. Lantz comments: 'I've also always felt that digital games were more properly understood as a subset of games, rather than as a subset of computer media. In other words, for me Counter-Strike has more in common with tennis and golf than people tend to think. Ditto for World of Warcraft and Chess.' Is the next wave of innovation in gaming going to occur nowhere near the video game screen?"

simoniker writes "As part of an in-depth postmortem of Xbox title Stubbs The Zombie over at Gamasutra, company founder and Bungie co-founder Alex Seropian has revealed his own personal 'indie game commandments' when setting up his new firm: 'First Commandment: We shall establish our game's creative direction... Second commandment: We shall own our intellectual property... Third commandment: We shall not let a third party determine our success, such as the publisher who's doing (or not doing) the marketing, or the funding source (likely a publisher) making demands that are not in-line with our goals... Fourth Commandment: We shall have a small manageable team. We don't want 50 employees making one game over three years in house (we want low overhead), and we don't want to suffer the churn of ramping up and down for projects.'"

simoniker writes "Talking on the eve of its Gamefest event in Seattle, Microsoft has revealed XNA Game Studio Express, a new product which will allow indie developers and students to develop simultaneously on Xbox 360 and PC, and share their games to others in a new Xbox 360 'Creators Club'. XNA Game Studio Express will be available for free to anyone with a Windows XP-based PC, and will provide them with what's described as "Microsoft's next-generation platform for game development." In addition, by joining a "creators club" for an annual subscription fee of $99, users will be able to build, test and share their games on Xbox 360, as well as access a wealth of materials to help speed the game development progress."

Venues like PAX, Tokyo Game Show, and GDC are taking stock in the wake of E3's 'demise', and coming to terms with what this will mean next year. Gamasutra reports that another trade show is stepping up the the plate: Gen Con. From the article: "In order to better accommodate the video game business into its existing shows, Gen Con organizers plan to expand its venue space at the Indianapolis show in 2007. An additional 43,000 square feet will be added to the exhibit hall with additional space expanding into area hotels as well to accommodate the thousands of games taking place over the four-day event. In addition, Gen Con So Cal, the companies' show traditionally held in Anaheim, will be moved to the Los Angeles Convention Center, the former site of the annual E3 trade show, for an unspecified 2007 date, and will attempt to attract further video game companies to exhibit alongside the traditional paper-gaming and CCG Gen Con stalwarts. 'When the news came out about the drastic changes at E3, we began to hear from some industry players about Gen Con increasing its capabilities to better accommodate the industry,' said Peter Adkison, CEO of Gen Con, LLC." This is truly surreal.

simoniker writes "In his latest 'Designer's Notebook' question, columnist Ernest Adams asks a very simple question: are video games' lack of cultural credibility partly due to the fact that "we don't have any highbrow games"? Titled 'Where's Our Merchant Ivory?', Adams asks: 'Almost every other entertainment medium has an elite form... We produce light popular entertainment, and light popular entertainment is trivial, disposable, and therefore culturally insignificant, at least so far as podunk city councilors and ill-advised state legislators are concerned.' Do games have an image problem compared to other popular media, and how do we fix it?"

simoniker writes "Gamasutra has a rather huge article up explaining the state of the platform gaming genre, with an interesting introduction: 'Platform games used to enjoy a 15% share of the market in 1998 - and considerably more in the 16-bit era - but [has now dropped significantly]. As a consequence, marketing circles are reportedly deliberating that platform games - as a genre - are not as attractive to consumers as they once were. We believe it's not an issue of genre, but an issue of effective design principles of past being forgotten.' There follows plenty of comparisons between Sonic, Mario, Rayman, Crash, Jak, and friends! Is it time for the platformer to make a bigger comeback?"

Heartless Gamer writes "Ziff Davis Shuts Down CGW, Opens Games For Windows. The Ziff Davis Game Group, which produces consumer game site 1UP and Electronic Gaming Monthly and Official PlayStation Magazine in North America, has announced that it is shutting down its US print magazine Computer Gaming World and replacing it with an officially Microsoft-branded 'Games For Windows' magazine and website."

simoniker writes "Gamasutra's latest 'Analyze This' column has game industry analysts commenting on the rise of casual games, asking whether simpler games that take less time to play may be vital to game industry growth. David Cole of DFC Intelligence disagrees that any one genre or game type is vital, suggesting: 'A key for the industry is being able to diversify.... For the N64 and GameCube, Nintendo focused primarily on its big franchises and didn't have the same level of diversity. The platform that did was the Sony PS2. Which platform could work as a karaoke machine, allowed you to put yourself in the game, had all kinds of trivia products? The reason the PSOne and PS2 sold [so well] was diversity.' Is this the key to working out who wins in next-gen?"

The increasingly important role that China is taking on the world stage, both politically and economically, has been reflected in the gaming industry of the last few years. Last week BusinessWeekOnline published an article looking at 'China's Online Gaming Craze.' The piece looks at the huge surge in online players in China, and estimates that the online gaming market for the country will surpass $2 Billion by the end of the decade. Relatedly, Simon Carless and the Gamasutra crew attended the ChinaJoy event in Shanghai last week, and return bearing information on how the games business ticks over there. Articles include another look at the online gaming market, the business of outsourcing in the country, and a lot of general information on the state of the industry. From that article: "In terms of a long-term bet, especially with the Chinese economy continuing to grow swiftly, it's clear that it's the domestic Chinese market is one that most major game companies want to be in. In addition, it needs to be in a way that the Chinese government feels comfortable with. Thus, we're seeing Electronic Arts moving its Pogo casual game service into China, and other companies such as Ubisoft building branch offices."

Gamasutra reports that the DS is officially the fastest selling console in Japan. The console has taken just twenty months to sell 10 Million units. From the article: "As noted in the report translated by consumer website GameSpot, the Nintendo DS has been credited with reversing the shrinking Japanese games market, with Nintendo DS software and hardware dominating sales charts for at least the last twelve months. With a population of around 128 million, these latest results show that nearly 8 percent of Japanese consumers now own the console." Update: 08/02 21:20 GMT by Z : Fixed reversed month/unit numbers. Sorry, apparently lisdexic today.

simoniker writes "As you may have heard, Steve Purcell's beloved Sam & Max franchise is finally returning, thanks to TellTale Games. The new episodic PC game's designer Dave Grossman has been expounding on the new game, suggesting that having a fanboy niche is actually good: 'We work small enough that we don't need to have the license that's the biggest movie of the year... if we just have kind of a small devoted fanbase, we can make something that's kind of personal and fun.' The TellTale biz guys also comment on development team size. 'Actually it's about seven core people, and then the team grows to about fourteen for a couple months, but the production cycles are short, the teams aren't huge, our tools are very tailored to be efficient.' Maybe Sam & Max is finally getting done because it's been scaled correctly for its audience?"

simoniker writes "As you may have heard, Steve Purcell's beloved Sam & Max franchise is finally returning, thanks to TellTale Games. The new episodic PC game's designer Dave Grossman has been expounding on the new game, suggesting that having a fanboy niche is actually good: 'We work small enough that we don't need to have the license that's the biggest movie of the year... if we just have kind of a small devoted fanbase, we can make something that's kind of personal and fun.' The TellTale biz guys also comment on development team size. 'Actually it's about seven core people, and then the team grows to about fourteen for a couple months, but the production cycles are short, the teams aren't huge, our tools are very tailored to be efficient.' Maybe Sam & Max is finally getting done because it's been scaled correctly for its audience?"

simoniker writes "Following some rampant media speculation over the weekend, the ESA trade organization has released an official statement on the future of the E3 game trade show, revealing that it is not cancelled outright, but is rather 'evolving into a more intimate event focused on targeted, personalized meetings and activities.' E3 2007 will still take place in Los Angeles next year, according to the ESA's Doug Lowenstein, but 'will not feature the large trade show environment of previous years.'" Which is to say, it's not really E3 anymore.

simoniker writes "Mythic's Mark Jacobs, whose MMO company is being acquired by EA, has commented in detail on why fantasy MMOs sell better as part of an extended interview. He suggests of MMOs: 'Fantasy is easier than sci-fi. Want to know why? It's simple. A gun. What's a gun? A gun is impersonal. A gun can shoot somebody from across the room... Part of the challenge we found with Imperator is how do you make a combat system based on lasers and energy weapons, compelling to an RPG audience. The other challenge with a sci-fi game is that fantasy is very well defined in our minds ... I also think there's something I can't explain, which is that people are more willing to play a fantasy game that's not as good online, than they are willing to play a sci-fi game that's not as good online. And I'm not sure why that is.' Suggestions?"

simoniker writes "Mythic's Mark Jacobs, whose MMO company is being acquired by EA, has commented in detail on why fantasy MMOs sell better as part of an extended interview. He suggests of MMOs: 'Fantasy is easier than sci-fi. Want to know why? It's simple. A gun. What's a gun? A gun is impersonal. A gun can shoot somebody from across the room... Part of the challenge we found with Imperator is how do you make a combat system based on lasers and energy weapons, compelling to an RPG audience. The other challenge with a sci-fi game is that fantasy is very well defined in our minds ... I also think there's something I can't explain, which is that people are more willing to play a fantasy game that's not as good online, than they are willing to play a sci-fi game that's not as good online. And I'm not sure why that is.' Suggestions?"

simoniker writes "Xbox 360 game piracy appears to be spreading notably in China, with at least one Shanghai-based vendor offering Xbox 360 titles such as Hitman: Blood Money for around 30 Chinese yuan ($3.50). This comes after hackers managed to flash changes to the BIOS on the Xbox 360's Optical Disc Drive earlier this year, which allowed non-authenticated (copied) games to be played. Microsoft's John Porcaro commented at the time: 'The core security system has not been broken. However, on some Xbox 360 consoles the authentication protocol between the optical disc drive and the console may be attacked.'"