Slashdot Mirror


Gates on Google

EnsignExtra writes " A long and interesting article in Fortune on the battle between Gates and Google. 'Forced to watch Google's stock soar the way Microsoft's used to, and Brin and Page enjoy their roles as tech's new rock stars, Gates brings to the fight a ferocity that nobody has seen since the Netscape war a decade ago. Their popularity gets under his skin. "There's companies that are just so cool that you just can't even deal with it," he says sarcastically, suggesting that Google is nothing more than the latest fad, adding, "At least they know to wear black."...Trying to build a Google killer, however, has turned out to be truly humbling for Microsoft.'"

162 of 755 comments (clear)

  1. Microsoft's Underdog by Anonymous Coward · · Score: 5, Insightful
    [Microsoft] has spent about $150 million on its search project, code-named Underdog.
    Oh the irony, a one-hundred-fifty million dollar Microsoft project named "Underdog." "Don't be Evil" vs. "It Just Works," the battle rages on...
    1. Re:Microsoft's Underdog by Anonymous Coward · · Score: 5, Funny

      If Gates used Linux he could just "killall -9 Google"

    2. Re:Microsoft's Underdog by Scruffeh · · Score: 5, Funny

      I think it's because Dogs need constant attention and maintenence, much like MS' software

    3. Re:Microsoft's Underdog by lachlan76 · · Score: 4, Funny

      Well it keeps to the spirit of their software! It just works.

    4. Re:Microsoft's Underdog by ricotest · · Score: 3, Funny

      Its ambitious new operating system, code-named Longhorn, is more than a year late, even after having been scaled back. Linux, the free operating system that Gates once scoffed at, is fighting Microsoft for share in both the server and desktop markets, forcing the company to do the unthinkable: offer customer discounts. Last year it had to spend $1 billion to rewrite thousands of lines of code to make its programs less susceptible to viruses. Its Xbox gaming console is winning raves from players but has yet to make serious money. Meanwhile, Apple has stolen the show in online music with its hugely popular iPod and iTunes Music Store. Plus, the recently released Firefox browser, which can be downloaded free, has forced Gates to reconstitute an Internet Explorer development team.

      And as Microsoft is getting attacked on all fronts, am I the only one smiling from ear to ear?

    5. Re:Microsoft's Underdog by Snarfy · · Score: 2, Funny

      Why would he be upset when his own search tool can be used to search for firefox?

    6. Re:Microsoft's Underdog by KutuluWare · · Score: 3, Funny
      Well it keeps to the spirit of their software! It just works.
      ...once
    7. Re:Microsoft's Underdog by catman · · Score: 2, Interesting

      changing out of windows ... would require a wholesale hardware change
      Well, not necessarily. The BSDs and Linux - and more - run extremely well on the same hardware that runs Windows - modulo the odd driver, winmodems and stuff like that. And about the ladies, well, those aren't ladies in my book.

    8. Re:Microsoft's Underdog by ZP_558963 · · Score: 2, Informative

      Microsoft has a long way to go to catch up to google. First thing they need to do is speed up their Infrastructure. Especially with the speed and acuracy of their web search. Another problem is the fact that they use advertisements slowing down the website greatly. True google is an advertiser, but images in their search engine are small, minimal, and no advertisements.

      Lastly, the number of useful and inovative projects google has produced makes microsoft look bad. This only leaves copycat items for Microsoft to produce. Here are some tools sites by google. http://www.google.com/options/, http://labs.google.com/, http://www.google.com/about.html. Strange thing is I can't find anything for Microsoft search tools being produced. http://www.msn.com/

    9. Re:Microsoft's Underdog by daeley · · Score: 4, Funny

      --DOINK!--

      It looks like you're trying to destroy another company! Would you like to:

      a) Buy it and assimilate it into your company, then claim to the media that this constitutes "innovation."

      b) Buy it and lock the employees into their buildings to starve to death once the vending machines give out.

      c) Buy it and send Ballmer over to annoy the hell out of them.

      d) Buy a country and send its armed forces to wipe all assets of the company from the face of the Earth.

      --
      I watched C-beams glitter in the dark near the Tannhauser gate.
    10. Re:Microsoft's Underdog by fupeg · · Score: 2, Insightful

      Well of course they're being attacked. They have THE established technology. They enjoy a level dominance that you'd be hard pressed to find in any other major industry. Established technologies always come under attack from disruptive technologies. In this case, Microsoft is the established technology. Now what they've done a good job in the past is embrace disruptive technologies, like web browsers, and re-establish themselves as unchallenged kings. They are finding it more and more difficult to do that. Personally I don't think that has as much to do with Google being so great, it's just that Microsoft is finally started showing its age in the last five years.

      Look at the whole desktop search "race." It wasn't like there weren't lots of niche companies who already offered something pretty similar. And it's not like this hasn't been on Microsoft's radar for a very long time -- Gates was talking about it before Jobs was talking about Spotlight. Yet they still got beat to the punch by Google.

      That's not really that big of a deal though. Microsoft has never been known for being first. But the "old" Microsoft would have rolled out a new version of Windows in Q1 2005 and it would have had its "MSN" desktop search fully integrated into Windows explorer. There would have been a search box (of some sort) in the freakin' Start menu! Any kind of search would show both desktop results and web results from MSN, probably including paid listings. By Q2 of 2005 there would have been a new version of Office that included search features. There would be ads with kids writing a paper for school (in Word of course), doing research (performing a search) right there in Word, and then getting an A on their paper. That would have been what the old, classic "embrace and extend" Microsoft would have done. The "new" Microsoft tries to innovate on its own (WinFS, Avalon, etc.) but just flounders in the process, then is unable to change directions quick enough when others innovate.

  2. The ultimate fight by baadger · · Score: 3, Funny

    Google vs
    Microsoft ..the fight concluded.

  3. GOffice? by DoubleDangerClub · · Score: 5, Interesting

    The interesting thing is that supposedly Google is interested in the power of OpenOffice. This could maybe lead to online creation of office documents, emailing them through GMail, and storing them in Google webspace. It starts to kill the use of Windows apps.

    Next, they'll come out with a GBrowser and add extra functionality for their new line of star studded packages in your Google account if you use their browser. Maybe that's why they've taken a bunch of Firefox developers...but who knows?

    --
    Ubuntu, the way linux should be.
    Try Ubuntu FREE! --
    1. Re:GOffice? by giginger · · Score: 2, Insightful

      i'm starting to worry abou the amount of google apps and tools that are available/beta. It could all implode when they realise they've got far too much on their plates. They're just adding and adding all the time. It's losing the simpleness factor.

    2. Re:GOffice? by kootsoop · · Score: 2, Insightful

      The interesting thing is that supposedly Google is interested in the power of OpenOffice. This could maybe lead to online creation of office documents, emailing them through GMail, and storing them in Google webspace. It starts to kill the use of Windows apps.

      The Network Is The Computer[tm].

      --
      "Engineering is the art of making what you want from things you can get" - Jerry Avins
    3. Re:GOffice? by UnxMully · · Score: 2, Insightful

      As long as they don't forget twhat is their core business, Google will be fine.

    4. Re:GOffice? by Anonymous Coward · · Score: 3, Insightful

      The page at http://www.google.com/ is just as simple as ever.

      When that turns into a portal, then we worry. Until then, let them experiment with stuff. They are not just going to sit on their new wealth.

    5. Re:GOffice? by Anonymous Coward · · Score: 5, Insightful

      Does anyone else remember the days when Slashdot ranted daily against the privacy-violating evil of Doubleclick cookies?

      Well, what google is doing is DoubleClick *10^100, and everyone's hunkydory with it because they *might* help runner-ups like OpenOffice or Firefox become more popular by morphing them into data collection mechanisms. (Which itself is an ironic business model for "free as in freedom software".)

      Anyway, don't kid yourselves. Google is really an advertisement vendor -- their customers are increasingly ad agencies and big corporations. They want this data to build consumer profiles on you (and probably governmental profiles too), which they will sell in one form or another.

    6. Re:GOffice? by vidarlo · · Score: 5, Interesting
      The interesting thing is that supposedly Google is interested in the power of OpenOffice. This could maybe lead to online creation of office documents, emailing them through GMail, and storing them in Google webspace. It starts to kill the use of Windows apps.

      I guess this might be reallity in a few years. The challenge for google would be to switch the corporate marked, not the private market. But microsoft get most money from the corporate market in the office-land. So, if every single person switched to openoffice, while corporates stuck with office, it'd be relatively harmless to microsoft. But imagine if google comes with Glinux! That'd be very interesting, and as connections is getting faster, they might even run it as thin terminals. Google has the infrastructure for running a few million thin clients...

    7. Re:GOffice? by Ubergrendle · · Score: 4, Interesting

      Google O/S (linux/bsd), running Google Office (OpenOffice), with free integration with webservices (Google Maps, Google Groups, Google Mail, Picasa) that have unlimited usage/storage.

      Gates has always insisted that his company could cease to be viable in a span of as little as 5 years, given the IBM PC experience (but at least IBM even in the 1980s was much more diversified). With a 3-5 year refresh cycle for desktop PCs this makes Microsoft even more vulnerable than IBM was.

      If Google has the 'cool' factor and all of the sudden people start demanding Google desktops like they're demanding iPods, I can see a sudden shift. Unlikely, but possible.

      --
      John Maynard Keynes: "When the facts change, I change my mind. What do you do?"
    8. Re:GOffice? by teksno · · Score: 2, Insightful

      well the 2 markets have a lot of influence on each other....why do you think the majority of people use MS off at home....because its already familiar to them. they use it at work. but if we can convert the private sector....then there will be a corprate demand for it.....because users will want to use the same apps that they are already comfy with. now what this actually could lead to is a set of open document standards the even MS would support wholey....(wait sombody punch me im dreaming again)

    9. Re:GOffice? by nysus · · Score: 4, Interesting

      Mod up the AC. Google is collecting many data dots about you. It would not take much for them to connect them to create an accurate picture of your hobbies, interests, and buying habits. This is every marketer's dream. Corporations will buy this data and purchase very precise profiles of each of us, enabling them to efficiently shake even more money from our wallets using all sorts of psychological enticements that will be very hard to defend against.

      --

      ---Technology will liberate us if it doesn't enslave us first.

    10. Re:GOffice? by Venkata+Prasad · · Score: 2, Insightful

      Its not just OpenOffice.... A few things in the past can't stop me from thinking that Google is behind firefox too... Here are a couple of them: 1.Default start page for firefox at http://www.google.com/firefox 2.XUL Search for mozilla/firefox sidebar at http://www.google.com/mozilla/google.xul 3.Ben Goodger - lead firefox developer joins Google. God knows what google is up to!

    11. Re:GOffice? by garcia · · Score: 3, Insightful

      It sure is but doubleclick was doing something that was basically hidden from view. Most people didn't know about firewalls, their hosts file, cookies, cookie blocking, etc. Doubleclick was silently aggregating your habbits on the web behind the scenes.

      Google, while what they are doing is becoming increasingly scary, is at least up front about it... "Our programs scan your emails and display ads related."

      You don't have to use Google. You could be screwed and use something worse (MSN, AskJeeves, whatever) or you can suffer w/Yahoo, whatever newbie comes into the market...

      You don't have to use GMail, GOffice, or any of the other various pieces of software they do/will offer.

      Personally, I use them for now. As they become scarier and possibly grab a greater hold over us and start hiding their privacy violations I might change my mind. Until then just pay attention.

    12. Re:GOffice? by popeyethesailor · · Score: 2, Informative

      Well IMHO, thats completely wrong - they are only interested in peddling their content. Nothing more.

      I wonder why people cant see this ; developing and supporting major applications like wordprocessors and browsers are a total money drain. And that field is a mature field- there is not much innovation to be done there.

      The innovation will be in the value additions. If you have MS Office 2k3, try doing an Alt+Click. A neat little Research pane pops up, within which you can do web searches, encarta lookups etc. without opening a browser. Users love gizmos like this - they feel it is a real convenience for them.

      I expect google to keep producing these little searchlets (you heard it here first, folks!). For eg, an ActiveX google search control for your MS office application. Voila, search from within Outlook, Excel,Word,Powerpoint the whole shebang! Add spellcheck to it, smart-tag lookups, search-as-you-type in a document etc etc.

      This war is not to produce the greatest app, not to be cross-platform, not to beat MS, and definitely not about being a top software vendor.

      It is for your eyeballs - the more you see their content, the more the money they'll make.

    13. Re:GOffice? by ajs · · Score: 5, Insightful

      "Well, what google is doing is DoubleClick *10^100"

      Wow, I was wondering why my browser was so slow! With that many cookies, I guess I must just be running low on RAM ;-)

      "Does anyone else remember the days when Slashdot ranted daily"

      Yep... I think that was... ah, let me check my watch...

      The "Some people on Slashdot ranted about X, thus X has been proved to be useful only for the forces of darkest evil" line of logic isn't really all that sound, you realize.

      "everyone's hunkydory with it because they *might* help runner-ups like OpenOffice or Firefox become more popular by morphing them into data collection mechanisms"

      No, I'm OK with what Google does because they have a track record of doing the right thing. They support open source projects, they have never disclosed my personal information, they write damned good code, their services continue to benefit the state of the art and my life is a bit more productive because of them.

      "Anyway, don't kid yourselves. Google is really an advertisement vendor"

      OK.... and? Did you think no one had noticed what their revenue model was?!

      "They want this data to build consumer profiles on you"

      Targetted advertising is not a problem except in that it's a type of advertising. If you have a problem with ads, targetted ads should be no more objectionable, and at least in my case, they're slightly LESS objectionable.

      If Google were to start selling that database to anyone with cash, then I'd be pretty irrate. Google has demonstrated, though, that they are committed to a more reasonable course of action. A lot of people get upset because Google put "Don't be evil," in their S-1, but keep in mind that the standard retort to "they are doing good so far," is that they have an obligation to stockholders and will HAVE to do anything they can to meet that obligation. That's not quite true. For example, if McDonalds got involved in the diamond trade, they might make more money, but they don't HAVE to try to do that because it's not in their business plan, and thus not in their SEC filings.

      Google's anti-evil statement in their S-1 is a fair warning to investors (and they go into detail on this in their S-1) that they operate at a disadvantage by applying ethics. This shields them from the obligation to do "whatever it takes" to increase shareholder value. They still have to work on the stockholders' behalf, but only within those parameters.

      "and probably governmental profiles too"

      Oooh, "governmental"! Sounds spooky. Of course, even you aren't sure what you mean by that, and it's certainly a wild guess.

    14. Re:GOffice? by Ubergrendle · · Score: 5, Interesting

      The difference I see between Doubleclick and Google is their attitude towards my personal data. Doubleclick surepticiously tracks my behaviour in the background, their client is the website and their customer is advertisers. I have no oppportunity to 'buy in' or have any ability to affect the transaction, aside from a) avoiding sites that use doubleclick (and how do I figure that out before visiting a link??) and b) turning off coookies, which breaks most of my browsing experience.

      Google on the other hand values my personal information. Their customers are still advertisers, but they are partnering with me and offer me value in exchange for my personal information. The offer me free services that are industry best, for the opportunity to present me advertisements. Its a win-win so long as I want to play. And since google's whole strategy is about advertising through services, there's a decent hedge against their abuse of this trust -- people stop trusting google, they lose eyeballs and thus their business strategy fails.

      Also, to my knowledge, advertisements are presented at the time of information retreival...there is no master datawarehouse trying to compile the master "Ubergrendle" user profile where they can create a psychological model of my buying patterns. I'm very comfortable with a rules-engine providing me with contextually useful advertisements...its actually user friendly.

      This is where Microsoft has their biggest problem -- after years of abusing EULAs, even if MS provided the EXACT SAME SERVICES and comparable technology as Google, most users wouldn't trust them based on their a) other interests, and b) previous behaviour.

      --
      John Maynard Keynes: "When the facts change, I change my mind. What do you do?"
    15. Re:GOffice? by Speare · · Score: 3, Funny
      Well, what google is doing is DoubleClick * 10^100, and everyone's hunkydory with it.

      Hm, let's see.

      googol
      n : a cardinal number represented as 1 followed by 100 zeros (ten raised to the power of a hundred)

      I guess they're finally starting to make apparent their business model.

      --
      [ .sig file not found ]
    16. Re:GOffice? by stlhawkeye · · Score: 5, Insightful
      Mod up the AC. Google is collecting many data dots about you. It would not take much for them to connect them to create an accurate picture of your hobbies, interests, and buying habits. This is every marketer's dream. Corporations will buy this data and purchase very precise profiles of each of us, enabling them to efficiently shake even more money from our wallets using all sorts of psychological enticements that will be very hard to defend against.

      I've always said this...

      I don't mind commercials if it's for something I might actually buy.

      I don't mind junk mail for products I might actually want.

      I don't even mind telemarketers selling me something that I'm interested in.

      I don't mind advertising when it's for stuff I'm interested in or curious about.

      What I mind is having to sit through ads for "Desperate Housewives" and other pop/crap culture TV shows. What I mind is "American Idol" conspiracy theories on respectable news reporting web sites. What I mind is being hassled at dinner time to switch my long distance carrier. What I mind is getting junk mail for any Chevy product.

      Yet, I get Dell's monthly/quarterly mini-mag all the time and I never fail to flip through it and review prices.

      When I want to buy something on-line, I often hit www.google.com and type the item in and then click on the ads to check prices and on-line vendors.

      Advertising isn't evil. It's just annoying when it's for stuff that you don't want. I wouldn't even mind spam if the spam I got was, first of all, not fully of elementary school grammar and spelling errors, and second of all, not insulting my intelligence. If I got spam for stuff I might actually buy, I'd object to it less.

      So, if Google can find a way to target advertising at me for products that I am actually interested in, then more power to them.

      Why do you think word-of-mouth is the best advertising?

      1. Your friends tend to like the same stuff you do
      2. Your friends and family know you and know what you will and won't like and tend to recommend things that you'll like
      3. Somebody else took the plunge and was satisfied, thus allowing somebody whose opinion you probably respect to personally recommend a product/service

      You get the point. Word of mouth is highly directed personal advertising. If Google can reproduce that to some degree programmatically, I don't mind.

      From a privacy perspective, I object to this data being collected without my knowledge, but that's not what they're doing. I _KNOW_ exactly what they can do with my information, and I continue to let them do it.

      --
      "I have never won a debate with an ignorant person." -Ali ibn Abi Talib
    17. Re:GOffice? by bigpat · · Score: 2, Insightful

      Do Google's apparent "good" intentions and contributions to the Internet make their plans more insidious? Does doing something in the open make something that isn't in our best interest even harder to stop. As has been pointed out other companies have gone about doing the same types of things for many years, accumulating credit card purchasing information, merging databases tracking each and every one of us electronically all for the purpose of getting us to buy more stuff at greater profit for the seller. The sellers see this as helping us buy what we otherwise want or need, but I see it as tilting the balance of information too far in favor of the seller. Everyone has weekness, some more than others. Many of us have the same weeknesses. Google provides the sellers an opportunity to have a more perfect picture of the buyer.

      How many of us will think twice about doing a google search about even our most secret interest? Even when they start collecting search interests and link it together with your google login how many people will care? Sure at some point people need to take responsibilities for their own lives and just say no to things we don't really need or want, but there are some things that we just need to live or have been made to believe we need through long term marketing campaigns.

      Google has been on balance good for buyers so far in that it gives us great ability to get more information than was ever before possible. But that balance could begin to shift back as the sellers start to learn more about us as individuals than was possible before.

    18. Re:GOffice? by DarthTaco · · Score: 4, Insightful

      "Somebody else took the plunge and was satisfied, thus allowing somebody whose opinion you probably respect to personally recommend a product/service"

      That's the one I was thinking of. We don't trust a company that is telling us how great their product is because that is a conflict of interest. A friend isn't trying to get our money when they tell us how great product X is. Although there is the occasional person who is trying to justify buying something they regret by telling you how great it is.

  4. Obvious by tnhtnh · · Score: 5, Insightful

    Of course Bill (and Microsoft) are going to hate Google; they are after all competitors in the search industry. What, do you really except them to sit down and play a game of checkers?

    1. Re:Obvious by tnhtnh · · Score: 2, Interesting

      Dont believe what you read and only half of what you hear ;) The article is a load of shit and mis-portrays all relevent parties.

    2. Re:Obvious by InadequateCamel · · Score: 2, Insightful

      Yes, but just because they are competitors doesn't mean that Gates has to be a bitch, because it just makes him look cheap and petty (note that this standard applies to Google as well...I'm not just trying to bag on MS). Attack their products, not the people who make them, and when you do attack their products you should be able to back it up.

      ie. Disparaging Google as using "antiquated" word searches when you can't even do that much yourself is disingenuous.

  5. Microsoft is too gaudy by Gabrill · · Score: 4, Insightful

    Well, if Microsoft hadn't built up an AOL-like overdone presence with their MSN web portal, maybe people wouldn't be sick of M$. I go to Google for the refreshing simple-ness.

    --
    Always going forward, 'cause we can't find reverse.
  6. The best Google Ad Ever! by notany · · Score: 5, Interesting

    "There's companies that are just so cool that you just can't even deal with it," - Bill Gates, about Google

    --
    Dyslexics have more fnu.
    1. Re:The best Google Ad Ever! by khujifig · · Score: 3, Funny

      ...they're so cool you could keep a side of meat in them for a month, so hip you have difficulty seeing over their pelvis...

      (sorry, Douglas)

    2. Re:The best Google Ad Ever! by AndroidCat · · Score: 4, Interesting

      Luckily Microsoft has never had that problem! (The recently surfaced pics of Bill posing on his desk are proof of negative coolness.)

      --
      One line blog. I hear that they're called Twitters now.
  7. Re:Ugh... by Adrilla · · Score: 3, Insightful

    Competition is all well and good...when you're winning!

    --

    "Plans are for fools! Oglethorpe, the plutonian (Aqua Teen Hunger Force)
  8. Innovate, not copy by QuietLagoon · · Score: 5, Insightful

    If Microsoft would innovate, instead of copy, then Gates would not have to be envious of Google's success and coolness.

    1. Re:Innovate, not copy by baadger · · Score: 5, Informative
      Direct quote from the article.

      "I remember when [Payne's team] showed off their first prototype in early 2004people laughed because it was so much like Google," says a former Microsoft executive. "We had copied them. That's not how you lead."


      They even admit copying the top dogs.
    2. Re:Innovate, not copy by bani · · Score: 4, Insightful

      since when has microsoft innovated, ever ?

      microsoft is good at only one thing - copying. innovating is a completely alien concept to them.

      if they can't copy something, they assimilate it. the borg analogy works very well.

    3. Re:Innovate, not copy by Gopal.V · · Score: 2
      > If Microsoft would innovate, instead of copy

      • DOS -- CP/M
      • Windows 3.1 -- Apple
      • Windows NT -- OS/2
      • IE -- Netscape
      • MS Word -- WordPerfect
      • WinFS -- BeFS (and Cairo OFS)
      • .NET/C# -- Java
      And Longhorn will have the kitchen sink .. it promises to deliver everything Cairo promised to deliver in '96.
    4. Re:Innovate, not copy by IncarnadineConor · · Score: 3, Funny

      What about Bob?

    5. Re:Innovate, not copy by Titusdot+Groan · · Score: 2, Insightful
      There seems to be this Slashdot-think that companies should always come up with radical innovations. Even Google hasn't, after all, plenty of companies were doing searching, web-mail and news browsing way before them. They just took an idea, added a few new features and a bit of polish.

      Have you tried other seach engines? Do you remember how bad Alta-Vista was when Google first came on the scene? They took a problem and mostly solved it unlike the "solutions" that came before.

      Slashdot-think about innovation vs. Microsoft has a lot to do with Microsoft's constant "freedom to innovate" crap and the overwhelming impression the uneducated have about how much Microsoft innovates.

      It's also about how Microsoft copies an idea badly and then uses marketing muscle and illegal monopoly tactics to destroy the better technical soluion. As tech geeks, watching better products die is very disheartening.

      As a sub 300K uid you should know all of this :-)

    6. Re:Innovate, not copy by Jon+Peterson · · Score: 5, Interesting

      Microsoft innovate all the time. Just not particularly in writing software programs. But then not many companies do - the history of software is the history of incremental improvements - no one innovates that much. Google is merely grep version 9082.1 , and even the clever bits of Google were done 'first' in research instituations around the world.

      MS's only big software innovation has been integration. They realised that people don't want programs. They want a computer. One thing that does everything in a consistent joined up manner. That _WAS_ innovation. Everyone else at the time still thought it was a _good_ thing to have lots of little programs each with it's own purpose, UI, etc tailored to a specific job.

      MS realised that this was crap, and to the annoyance of software people everywhere, MS was right. Most people want to buy a word processor and a spreedsheet from different companise in the same way they want to buy their hob and their oven from different companies. Not at all.

      I would also say that ASP pages were innovative - not so much the idea of templates, but the idea of creating a proper web SDK, with a cohesive set of classes. It's not rocket science, but no-one else had thought of offering a complete solution to what was _still_ being viewed as a set of separate problems - a web server, a programming language, a database API, etc. etc.

      However, where MS is _really_ innovative is in marketing. They have found ways to promote and market software that no-one else has ever thought of. Now, those ways may not be 'nice' but they are certainly innovative.

      --
      ----- .sig: file not found
    7. Re:Innovate, not copy by NovaX · · Score: 2, Insightful

      Quick definition, since many of your replies are that Microsoft doesn't innovate.

      As defined by Eric von Hippel (MIT), innovation is commercializing a new change. It can be incremental and very small. Inventions, on the other hand, are unique and can be hidden away in your basement.

      What Microsoft needs is a major breakthrough (invention), because Google has proven itself to be just as good at integrating services and incremental innovation. Microsoft can't use its famed tactic of integrating and incremental improvements to beat Google. They need something a degree or two better, just like Google did with Yahoo.

      That's Microsoft's problem, and they know it. Gate's often talks about their R&D labs as how they will beat Google. Until they hit a breakthrough, they'll try to compete (unsuccessfully) using the same old tactics. That's what makes Gates so angry, he knows there stuck.

      --

      "Open Source?" - Press any key to continue
    8. Re:Innovate, not copy by justforaday · · Score: 2, Insightful

      ...even the clever bits of Google were done 'first' in research instituations around the world.

      Y'mean like that research into search technology that was done at Stanford in the late 90s.

      --
      I'll turn into a supernova and burn up everything. Well I'll turn into a black little hole and you'll turn into string.
    9. Re:Innovate, not copy by Blitter · · Score: 2, Informative
      MS's only big software innovation has been integration. They realised that people don't want programs. They want a computer. One thing that does everything in a consistent joined up manner.

      This was one of the ideas behind the Macintosh. Gates saw it and Windows followed.

      I would also say that ASP pages were innovative - not so much the idea of templates, but the idea of creating a proper web SDK

      NeXT's WebObjects predated ASP by about a year I believe.

      --
      I am Jack's writable stack pointer.
    10. Re:Innovate, not copy by m50d · · Score: 2, Informative

      Huh? I'd never seen a GUI set up that way before. It was innovative, just horrible.

      --
      I am trolling
    11. Re:Innovate, not copy by bani · · Score: 2, Informative

      You have a bunch of very odd ideas about Linux and Unix, basic misconceptions which rendered your entire argument fatally flawed.

      ls, echo, system(), select(), etc. are all defined in the POSIX standard. Hell, even basic shells, shell syntax, job control, and redirection are defined. Anything which wants to be POSIX standards compliant must implement them.

      Your claim that Linux "copies/mimics/re-implements" Unix is about as valid as claiming GCC "copies/mimics/re-implements" microsoft visual c++ because GCC implements ISO 9899:1999 (ANSI C).

      What's next, claiming Mozilla copies IE because they both display HTML?

      You claimed linux copies, and I pointed out it doesn't. In fact the whole point of Linux is that it doesn't copy or mimic or re-implement (and Linux is often criticized on this basis -- for doing things "differently"). Though SCO would have you believe otherwise.

      This isn't minutiae.

  9. WTF with Google anyway? by Zemplar · · Score: 2, Interesting

    Don't get me wrong, they do a good job overall, but Yahoo! is making GREAT strides and slips under the radar for press coverage when every /.'er ooohs and aaaahs over every move Google makes.

    Besides, Google is returning results for pages that are OVER A YEAR OLD when I Yahoo! regularly picking up changes no more than two weeks old.

    1. Re:WTF with Google anyway? by Timesprout · · Score: 2, Interesting

      Its cos its geek cool. I was quite surprised when a number of my non techie friends rejected gmail invites after some of my techie friends had practically begged for them. The reason? they were uncomfortable regarding privacy after reading the t&c. This morning I was installing the google web accelerator until I got to the 'we may record personally identifable data on you' and even better, 'we may download pages you have not actually requested to your machine' parts at which point it went in the bin. Lets make it the microsoft web accelerator and see what sort of response that eula would get here.

      --
      Do not try to read the dupe, thats impossible. Instead, only try to realize the truth
      What truth?
      There is no dupe
    2. Re:WTF with Google anyway? by mshmgi · · Score: 2, Insightful

      Google is returning results for pages that are OVER A YEAR OLD

      Sometimes 1-year old pages are the most relevant results for a particular search. The fact that a document is less than 2-weeks old only means that the document is "new". Unless you're searching for information about the latest & greatest cutting edge technology ... $NEW !== $RELEVANT.

    3. Re:WTF with Google anyway? by perp · · Score: 5, Insightful
      Timesprout sez: "I was quite surprised when a number of my non techie friends rejected gmail invites after some of my techie friends had practically begged for them. The reason? they were uncomfortable regarding privacy after reading the t&c."/

      I am having a very hard time believing that your non-technical friends read the Terms and Conditions. This is something that I have never seen. The whole spyware industry is based on the fact that most people do not read or understand EULAs.

      --
      There are two kinds of sysadmins: paranoids and losers. I'm both kinds.
    4. Re:WTF with Google anyway? by bigbigbison · · Score: 2, Insightful

      Most of my friends turned them down simply because they didn't understand why they would need another email address. And honestly, they are right. I've got a gmail account and only one person knows about it (the person that gave me the invite). The other email services I use are fine for what I use them for and especially since gmail forced hotmail and yahoo to up their storage, there isn't as much motivation to move.

      --
      http://www.popularculturegaming.com -- my blog about the culture of videogame players
  10. Revenue streams by bpuli · · Score: 4, Insightful
    Microsoft has multiple revenue streams. Google, at this point, has only one.I think MS is doing the right thing by trying to attack Google before they come close to any of their core product lines. While it may seem that Google is encroaching on MS territory, it is far from true.

    I hope Google expands into areas that generate revenue while competing directly against MS - that will put pressure on MS and hopefully bring down cost and maybe even improve quality.

    --
    BP http://www.card-central.com
  11. Why is he so upset? by Transcendent · · Score: 2, Insightful

    The only reason MS has interest in Google's success is because of $$$$.

    There is no "market share" or distributed software that comes from people searching through your website... the only problem is that since people are going to Google, MS is loosing money in advertising.

    It's not even about software, it's about ad revenues.

  12. Tidbits by cOdEgUru · · Score: 4, Insightful

    Confidence ran high. A senior Microsoft executive said the top brass thought the fight against Google "was going to be Netscape all over again."

    *Chuckle*

    "I remember when [Payne's team] showed off their first prototype in early 2004--people laughed because it was so much like Google," says a former Microsoft executive. "We had copied them. That's not how you lead."

    Hmm..isnt that how they led with XP, copying Aqua?

    One reason Google has been rolling out so many new or improved products is that Schmidt understands that innovation is the only sure edge Google has. The moment Google allows itself to slow, Microsoft could overwhelm it.

    This is the reason why Odds are stacked so high up against companies such as Google or Apple. All their success depends on their ability to innovate constantly and continuously, that any letup will cost them both users and provide enough leverage for competitors to one_up them.

    "Microsoft can play its old game to compete with Linux and Apple. It has to play Google's game to compete with Google."

    And that sums it all. Google has proven to Microsoft that they cant compete on the same level. Microsoft has bureaucratic issues that needs to be resolved in terms of its size and the products it push through, and in their direction. Google has its own such as growing pains, the push to constantly innovate and the drive to outlast a cash cow ten times bigger.

    1. Re:Tidbits by bani · · Score: 2, Insightful

      google innovates. this is a completely alien concept to microsoft, and it is why google is successful and microsoft is completely lost.

      but it also means the moment google pauses even for a split second, microsoft will overwhelm them with copying.

      quite funny to see google putting a bug up billy's butt though. suffer, bill. suffer.

  13. different league by tnhtnh · · Score: 3, Interesting

    Rasmus (PHP) pointed out at linux.conf.au that while google does some really great things, they are a child compared to yahoo or MS. Yahoo has some 50 subsites that must support same sign on in seconds etc and millions of users worldwhite. "Talk to me when google has some 50 million email users and we'll see how well they do it" - Rasmus

  14. google's threat to ms by Scruffeh · · Score: 2, Insightful

    Surely Google can't be that much of a threat to Microsoft? MS' dominence is built mostly on the popularity (+ lack of competition) of Windows, Office and other expensive items of software. I would be much more worried about OSS like Openoffice and Firefox than someone offering better webmail! Besides, the MS search engine is always in with a chance of gaining popularity because of the fact that they integrate it into Windows. All they need is a product that is competitive. This has shown to be the case with MSN messenger (pretty much killed ICQ) and media player. People will just use whatever is there, as long as it works adequately. There's a limit to how much Google can actually grow, just as Microsoft have found. It's very rare that someone comes up with as innovative product as google's search. I would be surprised if they continued in this manner. Google is already scaring people with their new internet accelerator, soon most people will simply regard them as another annoying large company deperate to applease their shareholders...

  15. Thanks googledot! by wahgnube · · Score: 4, Funny
    From the article: "Indeed, four years have passed since Microsoft released a piece of software that generated the kind of buzz Google seems to generate every month."

    No small thanks to our very own googledotdotorg :).

  16. typical Microsoft by cahiha · · Score: 2, Interesting

    This isn't really anything new. Gates embodies a blend of arrogance, ignorance, and intelligence fairly common in the tech community (and really no different from Jobs or McNealy): he thinks he can do everything better, he doesn't know or care what other people have done as long as they aren't on his radar screen as competitors, and he is smart enough to pull it off some time.

    Of course, a great deal of luck and a huge war chest is also part of it: Microsoft got away with that sort of behavior for about a decade because they set the standards and because they could pump money into failing projects for as long as it took. It didn't matter whether Windows reinvented the wheel, because Microsoft made all the cars and because Microsoft could outspend everybody else until they got it right.

    Will it work again? Perhaps, perhaps not. Microsoft can try to push their search product to market late in the game, with enormous effort and an enormous investment. But that alone isn't enough to unseat Google; they would have to leverage their Windows near-monopoly, but in a way that doesn't attract the attention of regulatory agencies around the world. Good luck.

    1. Re:typical Microsoft by bani · · Score: 5, Insightful

      If there is anything unique about gates, it's his obsessive desire to possess and dominate everything. Jobs and McNealy are content to do a few things well. But gates won't be content until he rules it all. Everything. The whole world.

      Its quite funny to see linux, ipod, google, etc drive bill into fits of rage.

  17. Re:One statment in the article is not true... by smellystudent · · Score: 5, Informative

    ...or because Opera and Firefox have a Google search field in the toolbars already and don't need a third party to add the functionality?

    --
    Predictive text is shiv!
  18. Re:One statment in the article is not true... by Tx · · Score: 2, Informative

    Or maybe because they know the open source community will fill that gap, probably in better ways. I mean, how many ways do Firefox users have to use google - Googlbar/Googlebar lite, quick searches, "i feel lucky" via the address bar, the built-in search box of course, etc.

    --
    Oh no... it's the future.
  19. Re:Ugh... by Anonymous Coward · · Score: 2, Funny

    McDonalds?

  20. Re:Another day.. another google story.. by baadger · · Score: 2, Informative

    I've never had an error on Google.

    I have. They look like this

  21. Are they completely out of touch? by MullerMn · · Score: 5, Insightful

    Gates says that when Microsoft is done integrating search into future versions of Windows and Office, the world will look back at the way we are now "Googling" for stuff on the Internet and laugh. "The idea that you type in these words [in the search box] that aren't sentences and you don't get any answers--you just get back all these things you have to click on--that is so antiquated," he says, later adding, "We need to take search way beyond how people think of it today and just have it be naturally available, based on the task they want to do." For example, if you wanted to look up a factoid while you were writing a document, you might search for it without ever leaving Word.

    It seems to me that the high-ups at MS are completely out of touch with the real world nowadays. This quote from Gates is just like all their recent releases comparing Longhorn to Tiger.. their perception of what MS's products offer is way inflated from what they actually do, and they seem to be persuading themselves that empty promises of what a future product will do is somehow better than a product which is available here and now, today.

    Is there anyone outside of MS that thinks they have the slightest chance of beating Google at the search technology game? Google are far closer to natual language searching than any of MS's efforts, and comparing past trends of how MS promises stack up against reality, I think we can all be sure that by the time MS gets anywhere close to what they're promising here, the competition are going to be offering searching by telepathy from within Duke Nukem Forever.

    1. Re:Are they completely out of touch? by j_snare · · Score: 4, Insightful

      This quote from Gates is just like all their recent releases comparing Longhorn to Tiger.. their perception of what MS's products offer is way inflated from what they actually do, and they seem to be persuading themselves that empty promises of what a future product will do is somehow better than a product which is available here and now, today.

      That really seems to be one of the keys to not only the folks at Microsoft, but a lot of the die-hard fans too.

      For instance, one of the developers here is a die-hard Microsoft fan, and he loves Visual Basic. But the frightening thing I've found is that whenever he talks about it, he always talks about "the next version." We should go ahead and use more of it in our production systems because of what they're going to put into it "soon." Nevermind that all the features he's pushing already exist in other languages, ones that we already know and use. He also talks about other apps that Microsoft has made. Unfortunately, they are all either in Alpha or Beta, or are planned to come out soon.

      Fortunately, the head of development is a sharp guy, and a programmer himself. We'll stick with features we know and can test right now, thanks.

    2. Re:Are they completely out of touch? by coolGuyZak · · Score: 2, Funny

      But the frightening thing I've found is that whenever he talks about it, he always talks about "the next version." We should go ahead and use more of it in our production systems because of what they're going to put into it "soon." ... Unfortunately, they are all either in Alpha or Beta, or are planned to come out soon.

      Sounds like the same thing I do with OSS ;)

  22. Job Advertisements Tell The Truth by putko · · Score: 5, Insightful

    Did you notice that Google appeared on Gates's radar screen when he read their job ads, and saw they were looking for the same sorts of folks as him? That told him they were looking to compete.

    I first saw Paul Graham mention this -- he would read the job ads of his competitors. If he saw C++, Oracle, etc. then he knew the people didn't matter (and wouldn't matter).

    If he saw Perl, Python, etc. he took notice. [He never saw Common Lisp, of course]

    Graham's said that no matter what Mar-Com (marketing communications) bozos have to say, the job ads tell the real story.

    --
    http://www.thebricktestament.com/the_law/when_to_s tone_your_children/dt21_18a.html
    1. Re:Job Advertisements Tell The Truth by Quixote · · Score: 4, Funny
      The point everyone's missing is: what was Gates doing looking at Google's help-wanted page? Things not going so well at Microsoft, Bill? Or is sharing a cubicle with Ballmer starting to bother you?

      ;-)

  23. Maybe some truth there by thepotoo · · Score: 2, Insightful
    I hate MS just as much as the next guy, but, honestly, they will win eventually. Google is great, but Microsoft makes so many products (OS, Word, search, email) and has so much more money, that it will eventually win.


    Now, it's possible that google could pull things around, but in order to beat MS, it would have to become more diverse than it currently is (I mean, google would have to make and market an equivalent to Windows and every other MS product).


    See, the way things are right now, all MS has to do is block attempts to reach *.google.com in Longhorn, and google will have been nothing but a fad (this won't happen, but something similar might).

    --
    Obligatory Soundbite Catchphrase
    1. Re:Maybe some truth there by REggert · · Score: 2, Insightful

      Google = really good at a narrow range of things
      Microsoft = half-assed at everything

      On a side note, Googlefight shows Pam Anderson beating out Anna Nicole Smith by a narrow margin (5,820,000 results vs. 4,900,000 results). ;-)

      --

      cp /dev/zero ~/signature.txt

    2. Re:Maybe some truth there by 1010011010 · · Score: 4, Insightful

      That may be true. But it's pretty sad that, for Bill, it's not enough to win; someone else has to lose. He hates sharing the stage. It's like Bill thinks all computers everywhere are his personal domain. There's probably medication available for that problem.

      --
      Napster-to-go says "Fill and refill your compatible MP3 player", which is a lie. It's not MP3. It's WMA with DRM.
    3. Re:Maybe some truth there by geoffspear · · Score: 2, Interesting
      Your logic is wonderful; I'm convinced.

      I'm waiting for Procter & Gamble's search engine, though. It's going to completely destroy both Google and MSN.

      --
      Don't blame me; I'm never given mod points.
    4. Re:Maybe some truth there by Tim+Browse · · Score: 4, Funny

      "If you want to be the best,
      If you want to beat the rest,
      Medication's what you need..."

    5. Re:Maybe some truth there by Dan+Ost · · Score: 4, Insightful

      Yeah, but none of those make real money for Microsoft. Profits made from
      Office and Windows subsidize everything else that Microsoft does. This is
      why Microsoft seems to desperate lately: their only two cash cows are under
      the heaviest attack from OSS.

      BTW, did anyone else notice that MS slashed their R&D budget? How do they
      expect to thrive in new markets if they don't try new stuff? You can only
      leverage a desktop monopoly so far...

      --

      *sigh* back to work...
    6. Re:Maybe some truth there by XxtraLarGe · · Score: 3, Funny
      In fact, I thought the XBox was still losing money for Microsoft. Didn't the XBox have only one profitble quarter?

      BTW, did anyone else notice that MS slashed their R&D budget? How do they expect to thrive in new markets if they don't try new stuff? You can only leverage a desktop monopoly so far...

      I thought they had a free R&D facility in Cupertino, CA?

      --
      Taking guns away from the 99% gives the 1% 100% of the power.
    7. Re:Maybe some truth there by MightyMartian · · Score: 2, Insightful
      I hate MS just as much as the next guy, but, honestly, they will win eventually. Google is great, but Microsoft makes so many products (OS, Word, search, email) and has so much more money, that it will eventually win. Now, it's possible that google could pull things around, but in order to beat MS, it would have to become more diverse than it currently is (I mean, google would have to make and market an equivalent to Windows and every other MS product).

      I really don't see that at all. Why should Google need to become Microsoft to beat Microsoft in particular areas? They are diversifying, but not just wantonly in all directions, and where they do go, they take a brand name that's approaching Coca-cola in recognition. I think Microsoft has met a competitor they simply cannot rub out, nor can they seem to get any traction with the web-users, the vast number which are using Microsoft's own operating systems. In the end, MS never really did figure the Internet out, no matter how much they've spent the last decade pushing and pushing.

      See, the way things are right now, all MS has to do is block attempts to reach *.google.com in Longhorn, and google will have been nothing but a fad (this won't happen, but something similar might).

      The days when MS can do that are also gone. The EU and US governments would come down so hard on them now that it probably mean instant death of a unified Microsoft. They may have lots of money, but they are a tarnished beast. They've lost to Google on the portal front, and that's the size of it. Gates can be as pissy as he wants, but that's the way the cookie crumbles.

      --
      The world's burning. Moped Jesus spotted on I50. Details at 11.
    8. Re:Maybe some truth there by Thundersnatch · · Score: 2, Interesting

      Windows and Office are not subsidizing everything at MS. Exchange Server and SQL Server are certainly cash cows for Microsoft. They probably make more money with those two products than all revenues from all commercial Linux companies combined.

      MySQL and PostgreSQL don't really compete with MS SQL (or Oracle or DB2) on features, ease-of-maintenance, scalability, or mind-share yet. And there's nothing in the open-source world that compares with Exchange (or Notes/Domino/WebSphere Portal) in terms of functionality and integration.

      When/if the open-source world produces real competitors to Exchange and SQL Server, MS will really start to get scared. Ceeding a small portion of the file/print/web server space to Linux hasn't really made and impact in teh Redmond bottom line. But an "install and go" open-source alternative to MS SQL or Exchange would really hurt, since it would eliminate not only Exchange/SQL revenues, but a bunch of Windows Server revenues as well.

      Finally, an open-source alternative with a robust desktop-management solution like Active Directory's Group Policy would make Linux servers a real choice for organizations. Right now, we control so much of our network through group policy (configuration, software installation, etc.) that switching to Linux servers without that functionality is a complete non-starter. Hacking a bunch of scripts together to configure machines and applications is not a cost-effective desktop managment strategy when compared to managing Windows Servers and desktops with Group Policy.

    9. Re:Maybe some truth there by octavist · · Score: 2, Funny

      And also he's ticked about Google's corporate slogan, "Don't Be Evil", since it is an obvious take-off on Microsoft's corporate slogan...

  24. My Favourite Quote: by md81544 · · Score: 2, Funny

    My favourite quote from the article:

    In fall 2003, Microsoft briefly considered buying Google, only to realize that even if Brin, Page, and their board could have been persuaded to sell--which seemed unlikely--Microsoft would have been left to explain to the world why it was now running a search engine built entirely on Linux instead of Windows.

    LOL

  25. Re:One statment in the article is not true... by Anonymous Coward · · Score: 5, Informative

    "Mozilla/Firefox/Opera do not have the google toolbar."

    You are wrong, and I dub thee "fuckbeak" for the error...

    Google Toolbar Firefox Extension: (there are actually multiple flavours)
    https://addons.update.mozilla.org/extensions/morei nfo.php?id=33

  26. Ahem.... Without MS applications? by vegaspctech · · Score: 4, Interesting

    You can use Google software with any Internet browser to search the web and your desktop for just about anything; send and store up to two gigabytes of e-mail via Gmail (Hotmail, Microsoft's rival free e-mail service, offers 250 megabytes, a fraction of that); manage, edit, and send digital photographs using Google's Picasa software, easily the best PC photo software out there; and, through Google's Blogger, create, post online, and print formatted documents--all without applications from Microsoft.

    Emphasis mine. Nice notion, but rather inaccurate. Google Toolbar is for Internet Explorer only. Google Desktop Search is available only for Windows XP and Windows 2000. Picasa Photo Organizer requires Internet Explorer and Windows XP or Windows 2000. Same for Google Deskbar and GMail Notifier. You can use Google's sites without applications from Microsoft, but you sure can't use any of their downloadable software without a good dose of fairly recent Microsoft product.

    --

    Making the world a better place, one psychotic episode at a time.

  27. There Can Be More Than One by lake2112 · · Score: 2, Funny

    It's quite scary to think about the complete reliance that many people place on two companies: Microsoft and Google. The allure of Google is now gone, as they have shown their allegiance to the almighty dollar. I feel like this is the beginning of Independence Day. Google is placing their ships over all strategic points (Search, Webmail, Browsers, Maps, etc.) There is some secret countdown and once all the pieces are in place BAM! We will face a corporate wrath the likes of which we have never seen.

  28. There's no need to fear... by dpilot · · Score: 4, Funny

    When criminals in this world appear
    and break the laws that they should fear
    and frighten all who see or hear
    the cry goes up both far and near
    for Underdog! Underdog! Underdog! Underdog!

    Credits to: http://www.delorie.com/users/dj/tidbits/underdog_l yrics.html (#2 hit on Google "underdog theme song" search, #1 had a .wav link. Add "lyrics" as a search term and that link is still #2, and #1 is: http://www.wickedcoolnews.com/underdoglyrics.html which also has the lyrics.)

    --
    The living have better things to do than to continue hating the dead.
    1. Re:There's no need to fear... by circusboy · · Score: 3, Informative

      the butthole surfers do the best version of this song...
      there's a clip here.

      (amazon's clips seem to be mostly wmv, sorry)

      --
      -- it's ridiculous how many people misspell ridiculous... (damn, damn, damn...)
  29. Too many fronts for Microsoft by s.d. · · Score: 5, Insightful

    I think that this section says a lot:

    But Microsoft isn't exactly in fighting trim. Its ambitious new operating system, code-named Longhorn, is more than a year late, even after having been scaled back. Linux, the free operating system that Gates once scoffed at, is fighting Microsoft for share in both the server and desktop markets, forcing the company to do the unthinkable: offer customer discounts. Last year it had to spend $1 billion to rewrite thousands of lines of code to make its programs less susceptible to viruses. Its Xbox gaming console is winning raves from players but has yet to make serious money. Meanwhile, Apple has stolen the show in online music with its hugely popular iPod and iTunes Music Store. Plus, the recently released Firefox browser, which can be downloaded free, has forced Gates to reconstitute an Internet Explorer development team. Indeed, four years have passed since Microsoft released a piece of software that generated the kind of buzz Google seems to generate every month.

    So Microsoft is competing with Linux on the overall OS, with Sony and Nintendo in the gaming market, with Apple for music related things, with Mozilla for browsers, and with Google (and Yahoo) for search. The battle is being fought on too many fronts. All of these companies that are succeeding in competing with Microsoft are succeeding because they're trying to do one thing well. They may have other projects they work on, but they devote themselves full out to that one arena in most cases. Apple isn't trying to write search engines. The Moz folks aren't getting into digital music. Too many fronts...

  30. Innovation !== Invention by baadger · · Score: 2, Interesting

    There's a big difference between inventing something and using something.

    I have my own personal theory that very few ideas are original. I wouldn't be surprised if collectively people all over the Earth has had every idea Google has manifested.

    The importance of innovation vs invention is moot, as one is totally useless without the other.

    My favourite definition of innovation (from the results returned by Google's define: operator) is "the process of adopting a new thing, idea, or behavior pattern into a culture." from the Tel el-Far-ah dictionary.

  31. Google by choice,MSsearch by force by lcsjk · · Score: 3, Interesting
    I downloaded and installed Google because I wanted to try it and use it if I wanted to. Recently, MS Search showed up in my task bar without my knowledge. I uninstalled it, not because it is bad, but because MS did not give me the option of saying yes or no.

    It took me a while to find uninstall instructions. I knew I could have used control panel, but I was wondering how the home user with no knowledge of computers could get rid of it.

    I don't know if users of XP (I use 2000) have had the same problem, but if MSSearch is automatically installed on users' computers, it may get used more by the unsuspecting and those that don't care what they use. If MS can put MSSearch on all XP computers without the users' permission, it will gain market share. This would be another similar case to the IE-Bundled to give it market share, but this time MS would be able to say the users have choices.

    1. Re:Google by choice,MSsearch by force by Therlin · · Score: 4, Funny

      You downloaded Google? Did it fit on a floppy or did you need a Zip disk?

  32. Hidden tidbit in your post by dpilot · · Score: 4, Insightful

    >"Microsoft can play its old game to compete with Linux and Apple. It has to play Google's game to compete with Google."

    How many fronts can Microsoft take on, at once? They're used to competing in "steamroller mode" where they mobilize the company against a smaller (or larger but less focused, like IBM) competitor, and run them over. But now Linux and Google are recognized as major threats, Firefox and Apple are chipping away at market share, and OpenOffice is sitting in the wings, especially considering IBM's embedding it, and other such efforts. They can't mobilize the company against any one of these things without taking the finger off of the others.

    If I were Microsoft, I'd have a small focus group figuring out how the company can survive and thrive as "just another highly successful company" rather than as "The Industry Dominator," because it just doesn't look to me as if they're going to be able to keep that position in the long run.

    --
    The living have better things to do than to continue hating the dead.
  33. Re:I'm amazed... by jimi+the+hippie · · Score: 2, Insightful

    "the big machine in Redmond shows no fear, even in the face of major competition from Linux and FOSS"

    They show no fear because there is no "major" competition for them. At least not in Linux and FOSS, the competition they're worried about is in the online portals, like Gooogle.

  34. Microsoft Will Fail - Tales From The Inside by Anonymous Coward · · Score: 5, Interesting

    Have to post anon for the obvious reasons. I have a close friend who's been on the the core team for the search engine at M$ for nearly 2 years now.

    Though he's in complete denial about his position he projet is nop nearer to rollout then a year ago. Why? Because M$ has turned from a team of highly skilled engineers to a mass of bumbleing corporate sycopnts.

    The tales he tells about the project are astounding. Engineers are suin the company and being transferred about like cattle. Far, far more time is spent on interoffice politics and CYA then ever is done on engineering. Teams get reshuffled and project specs get redone. My friend had to get a lawyer just to threaten the company enough to keep his own job there and the weird thing is....the significance all this seems to be completely lost on him.

    He maintains that the new search engine peoject will knock the socks off Google even and he's been maintaining this for almost a year now....with nothing real to show. Looks like the reality distortion field isn't just restricted to Jobs.

    My prediction...M$ will drop this project after another year after spending dozens (hundreds) of millions on it and the let the finger pointing and firings begin! M$ no longer has what it takes to carry an innovative project to completion. They're too fat, too decadent, too full of disloyal temp workers and too busy trying to cover their own asses.

    Mark my words...the M$ search engine project and it's (imho) inevitable failure will be the death knell for M$.

    Tiger anyone ? ;)

    1. Re:Microsoft Will Fail - Tales From The Inside by Anonymous Coward · · Score: 3, Funny

      Mark my words...the M$ search engine project and it's (imho) inevitable failure will be the death knell for M$.

      If you are wrong, we'll never believe an A.C. again.

    2. Re:Microsoft Will Fail - Tales From The Inside by Tony · · Score: 2, Insightful

      Everyone said the company would be dead within the decade. That comapnies name? IBM!!!!

      That IBM is not the IBM of today. IBM has successfully transformed itself from a hardware vendor with questionable sales tactics, to a service company with questionable sales tactics. I'm not sure what kind of service company they really are these days, but that is the focus of IBM's business.

      If Microsoft is to survive, it's going to have to transform itself. They have been trying, but by concentrating on multiple fields (game console, search engine, phones, media, ISP, etc), they are spreading themselves too thin.

      I've heard stories similar to the GP post. Microsoft doesn't know where to turn, doesn't have commitment to any single line. Unless they can find a new cash cow, they are going to have problems moving forward. PCs have pretty much stopped expansion (at least at the rates of the '90s), so MS-Windows and MS-Office aren't reeling in the dough like they used to. That's hurting their bottom line, which hurts the stock, which hurts the "market valuation."

      It's not obvious to everyone yet, but it is to many: MS needs something new, and big, or its going to end up like IBM-- a (very large) service company that is at the whims of their customers, not a market-controlling monolith. The words and actions of Mr. Gates pretty much confirms this. Between Mac OS X, Linux, falling sales numbers, and an increasingly-disastisfied customer base, Microsoft is not on solid ground.

      --
      Microsoft is to software what Budweiser is to beer.
    3. Re:Microsoft Will Fail - Tales From The Inside by jonabbey · · Score: 2, Insightful

      Heck, I'll tell you how bad it is.

      I'm a moderately geeky guy, I use the Internet for a dozen hours a day..

      And I don't even know what the URL for Microsoft's search engine is. Do you? Does anyone? I never hear anyone talk about it, never hear anyone refer to it, mention it, use it.

      One of the most startling things in this Fortune article (aside from the wonderfully interesting view into the Microsoft psychology) was the reminder that Microsoft actually has a search engine.

      I wonder where they keep it? Maybe I could google for it.

    4. Re:Microsoft Will Fail - Tales From The Inside by sopuli · · Score: 4, Funny

      Maybe I could google for it.

      Yes, just google for worst search engine.

  35. Not sure by smittyoneeach · · Score: 3, Insightful
    I'm smiling, but not sure I buy all of the assertions in TFA:
    Simply put, Google has become a new kind of foe, and that's what has Gates so riled. It has combined software innovation with a brand-new Internet business model--and it wounds Gates' pride that he didn't get there first.
    Microsoft, once it owned the bulk of the market, has been a second-mover.
    Gates aims for the fat cash hump in the middle of the market distribution.
    The real question is, will Google turn this second-mover strategy into a giant suppository?
    Microsofties have always been voracious samplers of competitors' products; many used the Netscape browser for years until Microsoft's Internet Explorer was good enough.
    Yep. The Google-branded Apple MacIntosh, coming soon to a nightmare near you...
    --
    Get thee glass eyes, and, like a scurvy politician, seem to see things thou dost not.--King Lear
    1. Re:Not sure by Winkhorst · · Score: 3, Insightful

      "Simply put, Google has become a new kind of foe, and that's what has Gates so riled. It has combined software innovation with a brand-new Internet business model--and it wounds Gates' pride that he didn't get there first."

      New? Wasn't this the reason M$ took defeating Netscape so seriously after they had ignored the internet for years? They finally figured out that browsers could make operating systems obsolete. Now the same threat appears from a just slightly different angle and M$ passes a brick again. But this time, giving it away free doesn't help.

      --
      "Is this Winkhorst a nova criminal?" "No just a technical sergeant wanted for interrogation."
  36. I would just like to take a moment to thank Firefo by Truth_Quark · · Score: 2
    x and the Adblock plugin, without which I could never have read that article.

    at Google, engineers are responsible for the software that they write--period. They don't hand it off to a "system operations" team to deal with bugs.
    You've really got to admire Microsoft there. Instead of alowing the people with emotional investment and pride in the application nurture their children until they're the best that they can be, they fob off the bug fixing to a team of bored bug fixers - freeing up the development crew to cram out another highly hyped, bug-ridden, overpriced production for premature realease on the long suffering public.
  37. Not first? by It+doesn't+come+easy · · Score: 2, Interesting
    [Google] has combined software innovation with a brand-new Internet business model--and it wounds Gates' pride that he didn't get there first.

    Excuse me.....when has Microsoft ever really gotten there first? Their signature business method is to buy some small or unknown software company in a given market and then use their monopoly influence, price undercutting, and FUD to drive out or hinder competitors while they hurry to catch up with whatever software they bought. Years later, they have little competition and a product that is "good enough" (read: Marketing has convinced enough people to buy it and put up with all the bugs that remain).

    They've already bought their search technology but apparently it's harder than it looks. Of course, they would have preferred to eliminate the competition outright.

    The real problem here is that Microsoft can't cut their price below free and Google has at least one software generation or so head start (that, coupled with the other Microsoft bug-a-boo -- FOSS). Billy boy is never so pissed than when a company points out just how uninnovative Microsoft really is...

    Their next slogan? "Microsoft -- following the leader like usual."

    --
    The NSA: The only part of the US government that actually listens.
  38. "They can't understand context, for example; by Senor_Programmer · · Score: 2, Interesting

    if you type "chip," they can't tell whether you are looking for a snack food or high-tech equipment..."

    Was mentioned in the article as a shortcoming of search engines.

    Take a look at:
    chip results on Wikipedia.

    Any /.ers care to comment on possible directions for Wikipedia that would make it a threat to google?

  39. Microsoft's Customers by mosel-saar-ruwer · · Score: 4, Insightful

    I the only one smiling from ear to ear?

    I'd be willing to wager that Microsoft's customers are pretty darned happy - everytime M$FT gets angry at the competition, their customers are rewarded with a vast new generation of ably-crafted products [often given away for free].

    1. Re:Microsoft's Customers by killjoe · · Score: 4, Interesting

      Yea, it's called dumping. Supposedly it's illegal but the only companies who ever get changed with it are foreign. Although in a new twist the FSF is being sued civilly for it.

      --
      evil is as evil does
  40. What, all this time there's been no development? by It+doesn't+come+easy · · Score: 3, Insightful

    Plus, the recently released Firefox browser, which can be downloaded free, has forced Gates to reconstitute an Internet Explorer development team.

    Now there is a telling quote...no competition, no development? Someone needs to send this to Congress...

    --
    The NSA: The only part of the US government that actually listens.
  41. .NET by mosel-saar-ruwer · · Score: 3, Informative

    Microsoft, once it owned the bulk of the market, has been a second-mover.

    I don't know whether you do any business programming, but the momentum behind C# and .NET is just massive. There are on the order of terabytes and terabytes of code that have been [or are being] written for that platform.

    Now you could say that Sun was the "first mover" with Java, and M$FT was the "second mover" with .NET, but my point is that just because M$FT has been working quietly behind the scenes on something like .NET doesn't mean they aren't innovating. It's just that they're innovating [and grabbing market share] in an arena that isn't quite as sexy as Google, iTunes, or Playstation.

    1. Re:.NET by smittyoneeach · · Score: 4, Informative
      Now you could say that Sun was the "first mover" with Java, and M$FT was the "second mover" with .NET, but my point is that just because M$FT has been working quietly behind the scenes on something like .NET doesn't mean they aren't innovating.
      That is exactly my point. .Net is far more evolutionary than revolutionary. Not to say that Anders Hjelsberg isn't 16 times the hacker I'll ever be.
      Sure, the .Net momentum is massive, and the C# codebase will only grow faster if Mono ever gains traction in the FOSS world.
      TFA article touched on the browser war from the standpoint of MS crushing Netscape on price.
      Where there article didn't seem to go was into the anxiety in Redmond when they realized that the browser could diminish the importance of the desktop OS in a major way, which is where I was going with the point about Google partnering with Apple (admittedly unlikely, given the personalities in question) or Google rolling a killer Linux distribution (feel the waves of fear emanating from the NorthWest...)
      --
      Get thee glass eyes, and, like a scurvy politician, seem to see things thou dost not.--King Lear
    2. Re:.NET by RoLi · · Score: 4, Insightful
      I don't know whether you do any business programming, but the momentum behind C# and .NET is just massive. There are on the order of terabytes and terabytes of code that have been [or are being] written for that platform.

      So Microsoft keeps telling me.

      But where is all that stuff?

      What important software is written in C#?

      Windows? Linux? MS Office? Apache? Autocad? Photoshop? ... Nope, no C# in sight.

      So where is it? All I've heard so far is a few ASP.NET websites and a few demos like calculators, etc. Nothing really impressive and nothing really important.

      So what are you talking about?

    3. Re:.NET by smittyoneeach · · Score: 2, Informative
      Bill Gates would be perfectly happy to see other platforms choke on a big stick and die.
      Wikipedia offers a slightly more detailed view:
      Through the 1990s, personal computers based on Microsoft's Windows operating system began to gain a much larger percentage of new computer users than Apple. As a result, Apple fell from controlling 20% of the total personal computer market to 5% by the end of the decade. The company was struggling financially under then-CEO Gil Amelio when on August 6, 1997 Microsoft bought a $150 million non-voting share of the company as a result of a court settlement with Apple (Microsoft has since sold all Apple stock holdings). Perhaps more significantly, Microsoft simultaneously announced its continued support for Mac versions of its office suite, Microsoft Office, and soon created a Macintosh Business Unit. This reversed the earlier trend within Microsoft that resulted in poor Mac versions of their software and has resulted in several award-winning releases.
      Although your analysis may well be correct, there is at least a fig leaf in place to ward off the lustful eye of anti-trust regulators...
      --
      Get thee glass eyes, and, like a scurvy politician, seem to see things thou dost not.--King Lear
    4. Re:.NET by Anonymous Coward · · Score: 2, Interesting

      I don't know whether you do any business programming, but the momentum behind C# and .NET is just massive. There are on the order of terabytes and terabytes of code that have been [or are being] written for that platform.

      .Net is still pretty miniscule compared to what is going on in the Java world. Sure, C# is a good language (despite the stupid stupid decision to not have nullable value types which will be corrected in .Net 2.0). Sure, it is easy to port Java apps to C# and that is the thing that is making C#/.Net more viable. But its happening slowly. Java is already there with all the amazing or just plain useful tools for it such as Eclipse, Spring, Hibernate, JUnit, log4j, Ant, numerous web MVC frameworks, app servers, etc. The C#/.Net world is playing catch-up, essentially porting all the good stuff from Java and not doing very much which is new and exciting. Meanwhile, Java is taking some of the few good "new"(*) ideas C#/.Net has and leveling the playing field again. Basically just proving the point of the parent poster, who was saying Microsoft has always been a "second-mover". This is yet another case. No innovation here on Microsoft's part.

      (*) I quoted new because none of this stuff is really all the new when you look at what LISP has been capable of all this time.

      C# will be much more interesting once Mono takes off. An equivalent of Eclipse for Mono will be what makes the difference. It will be the open source tools that will make it a powerful and productivity environment to work in (kinda like what happened with Java), and not Microsoft's half-assed offerings.

      (I am speaking here from the perspective of someone who develops in both Java and C#)

  42. Re:Jobs on Microsoft by Anonymous Coward · · Score: 2, Insightful

    The only problem with Microsoft is they just have no taste; they have absolutely no taste. And what that means is -- I don't mean that in a small way, I mean that in a big way -- in the sense that they don't think of original ideas, and they don't bring much culture into their products... And so I guess I am saddened, not by Microsoft's success; I have no problem with their success, they've earned their success, in the most part; I have a problem with the fact they make really third rate products. -- Steve Jobs

  43. Never write off Microsoft... by WIAKywbfatw · · Score: 5, Interesting

    And as Microsoft is getting attacked on all fronts, am I the only one smiling from ear to ear?

    Or, put another way, Microsoft is competing on all fronts. You can bet your bottom dollar that's the way Bill Gates sees it and that he likes it that way too.

    Lest we forget, Microsoft is still making money hand over fist, and its profits continue to rise. It might have missed its last profits forecast by some fraction of a percentage point but the Microsoft vs Everyone Else battle is still pretty firmly tipped in its favour.

    The company is a behemoth. Apple isn't really a threat in the short or medium term because so many computer users (especially large corporates) are tied into x86-compatible architectures. iPods might and switching might help Apple erode some of the home market, but the business market isn't going to jump onto that bandwagon so easily. Besides, we all know that Microsoft will do whatever it takes to get the deal done when faced with the possibility of losing serious business to a competitor.

    Firefox isn't really much more than an annoyance, because it will never have the marketing muscle to compete with MSIE - the reason why MSIE destroyed Netscape's dominance wasn't its superiority, it was because MSIE was just there, an easy mouse click away on every new Windows 95 PC, whereas Navigator wasn't, and needed to be installed from scratch.

    Xbox might not have made any money but I doubt that Microsoft was expecting to get into the console gaming market and have made a profit by now. It's not in it for the short-term, it wants to be a long-term player, and the console gaming market, just like most things, is one in which you have to speculate to accumalate. The market was Nintendo/Sega, then Sony/Nintendo/Sega, now it's Sony/Nintendo/Microsoft (or maybe Sony/Microsoft/Nintendo): who's to say in five years time that it won't be Microsoft/Sony/Nintendo?

    Never write off or underestimate what lies in Redmond. Too many companies have made that mistake - even mighty IBM - and learnt not to do it the hard way.

    --

    "Accept that some days you are the pigeon, and some days you are the statue." - David Brent, Wernham Hogg
    1. Re:Never write off Microsoft... by jwinter1 · · Score: 5, Informative
      [T]he reason why MSIE destroyed Netscape's dominance wasn't its superiority, it was because MSIE was just there, an easy mouse click away on every new Windows 95 PC, whereas Navigator wasn't, and needed to be installed from scratch.
      Not really. The fact that IE was right on the desktop was certainly part of its success, but IE 5 was substantially better than Netscape 4. Believe me, I was a stalwart Netscape user until a coworker showed me how much faster IE was rendering pages. Netscape then threw out their codebase to build Gecko and couldn't get anything decent out the door for way too long. They also lost jwz along the way, which I'm sure didn't help matters.
      --
      Anything you can do, I can do meta.
    2. Re:Never write off Microsoft... by Crayon+Kid · · Score: 3, Insightful

      Firefox isn't really much more than an annoyance, because it will never have the marketing muscle to compete with MSIE - the reason why MSIE destroyed Netscape's dominance wasn't its superiority, it was because MSIE was just there, an easy mouse click away on every new Windows 95 PC, whereas Navigator wasn't, and needed to be installed from scratch.

      Ah, but things change(TM), that's one of the points the article made too. Firefox isn't Netscape and nowadays the issue is quite another: what's the use of having IE a mouseclick away if running it makes you feel like bending over to pick up the soap in a prison shower? Features and security, not easy availability, that's the current browser tune.

      --
      i ate crayons when i was a kid and now i have two braincells and the blue ones taste nicer
    3. Re:Never write off Microsoft... by WIAKywbfatw · · Score: 2, Insightful

      Yes, really. You might have been one of the many Netscape users who abandoned it for MSIE but there were far more MSIE users who never even experienced Navigator and who've never run any browser other than that that came bundled with their OS in their lives.

      Also, you're forgetting that Microsoft not only had MSIE on all Windows 95 machines as default but it was giving away its browser at the time when Netscape was still charging for it. For home users this wasn't an issue (because it wasn't exactly like the police would be breaking down your doors if you were a non-education user without a license) but for corporates it made MSIE even more of a no-brainer over Navigator/Communicator. Again, this free (as in beer) vs paid for was better marketing by Microsoft, albeit anti-competitive marketing in my opinion, as MSIE was 100 percent subsidised by other parts of Microsoft's business (in effect they "dumped" MSIE on the market).

      Like I said, superior marketing.

      --

      "Accept that some days you are the pigeon, and some days you are the statue." - David Brent, Wernham Hogg
    4. Re:Never write off Microsoft... by MagikSlinger · · Score: 2, Insightful
      Never write off or underestimate what lies in Redmond. Too many companies have made that mistake - even mighty IBM - and learnt not to do it the hard way.

      Only two products in the entire company turn a profit. Microsoft is now viewed as "the evil guy" by the really technically savvy. The smartest people no longer want to work for Microsoft. OK, not enough? Try this.

      Netscape was undone by its internal problems including lack of coder discipline (releasing a really buggy release that so pissed off Netscape users they defected en mass to IE). IBM was culturally unable to cope with the modern world of start ups. No one could make a decision without getting 100% buy-in from everyone. Sun is well... I won't go there.

      The point is that Microsoft has traditionally gone up against incompetents. Google (despite some claims) is not incompetent. Google doesn't lose focus on what they are doing. More importantly, Google innovates in ways Microsoft no longer does. And it helps that Google's motto is "Do no evil". It might surprise you how far that goes to encouraging people to switch. Microsoft used to be like that too, but now they've bought into their own press and have become like IBM and the other behemoths they helped "take down".

      Sorry, I just don't buy it. MS will continue to exist and be profitable. It just won't be the hottest thing on the market anymore.

      --
      The bitter lessons of a veteran coder: http://bitterprogrammer.blogspot.com
    5. Re:Never write off Microsoft... by drsquare · · Score: 2, Insightful

      Not to mention, Netscape was ugly. The interface was clunky, when it rendered pages they just looked awful, whereas on IE they looked aesthetically pleasing.

      This discussion is irrelevent anyway. For all its flaws, Firefox has won the browser war. As far as I'm concerned anyway.

    6. Re:Never write off Microsoft... by Anonymous Coward · · Score: 3, Insightful

      You switched because IE rendered pages faster? That fraction of a second (or maybe even a second or two on a rare page at the time) actually made a difference?
      Firstly, with a Pentium 166MX, it was much more than a fraction of a second. Secondly, yes, it did make a difference. Finally, it is impossible to render pages swiftly when you've crashed. Sorry but Netscape 4 was an unstable piece of shit and crashed frequently. I don't care who wrote it, IE was simply a better browser.

    7. Re:Never write off Microsoft... by RzUpAnmsCwrds · · Score: 3, Insightful

      "Only two products in the entire company turn a profit."

      Not the case. Windows, Windows Server, Exchange, MSSQL, Visual Studio, Office, Mac Office, and a number of other products are consistantly profitable. The mobile division has recently become profitable.

  44. Information is power, don't they get it? by master_p · · Score: 2, Insightful

    I am surprised with many things the article says.

    First of all, I am surpised by Bill Gate's suprise that Google shares value increases while Microsoft remains at the same level. Google is an information company, i.e. it helps find information. Information is the most valuable asset today. Doesn't Microsoft get it?

    Secondly, I am surprised by the statement that "Microsoft always hired the smartest engineers". For me, Win32 is piece of crap. Who the hell designed that? Whoever did, is worthy of public humilation and torture.

    Thirdly, I am suprised by the fact that Microsoft thoughts of themselves as 'innovators' (as the article says). Come on guys at MS! what innovation? aren't you the guys that dismissed the internet until you saw how much demand there was for Netscape?

    Finally, I am surprised that each time I say on Slashdot that 'an distributed information management operating system' is needed, everybody dismisses that...but now Google is about to become the next Microsoft, with products that do just that: they manage information for us.

    Microsoft fails to recognize the 4 primary operations for a computer:

    a) creation of new information
    b) deletion of information
    c) display for information (including search)
    d) update of information

    If Microsoft was the innovator they thing they are, their operating system should be a giant model-view-controller process, where each 'application' could register itself to any kind of information available to the system (either local or distributed).

    Who ever can produce a product that can seamlessly intergrate the above 4 operations with a programming language and an operating system over a distributed environment will win both the desktop war and the computing platform war. Google seems to be ahead, simply out of the process of evolution. It's not too late for others to jump on the bandwagon, but I doubt Microsoft can be one of them, since they are like a big slow-moving dinosaur right now compared to Google.

  45. Winning != Not Losing. by IPFreely · · Score: 2, Interesting
    You have showed why Microsoft can not lose. They have plenty of money and can stand up to anyone and not be run down.

    But that is not the same thing as winning, at least as far as Bill is concerned. MS has only two major wins, OS and Office. Their DB offering is behind Oracle. Their online services are marginal. Media player is battling Quicktime and Real. They have not won any of those areas, though they are trying very hard. Simply having money does not guarentee a win.

    In the case of Google, Google is very intrenched across the internet. They have search, they have adds, they have mindshare all over the place. That is more than product. That is content and it is wide networked support. MS can't easily overcome that even by levereging their monopoly. And most things that they might try to leverage would probably land them in anti-trust court.

    --
    There is nothing so silly as other peoples traditions, and nothing so sacred as our own.
  46. picasa by yagu · · Score: 2, Informative

    Well, I'm not even entirely through the article, but when you read something like: manage, edit, and send digital photographs using Google's Picasa software, easily the best PC photo software out there;..., the author does much to discredit him(her)self. First, there aren't many products that qualify for the descriptors "easily the best" in anything, and second Picasa isn't, (and third Google didn't even write Picasa, they purchased it). It's a great piece of software, but it ain't the best, and it ain't even close.

    Google is doing some great stuff, but let's not genuflect when they sneeze.

  47. Re:MS is dying... by eric_brissette · · Score: 2, Funny

    Sounds like the headline of the next John C. Dvorak article.

  48. Gates has shown poorly-camouflaged fear before by BenEnglishAtHome · · Score: 4, Interesting

    I saw ol' Bill give a little rah-rah speech a number of years ago. I dropped my can of tuna fish in the box at the door, thus feeding the MS PR machine (that was, at the time, making hay about how MS was helping feed the hungry) and gaining free entry to Jones Hall in downtown Houston. Most of the attendees had obviously never been to the symphony so they didn't know the layout of the place. Since there was no reserved seating, I ran around to a box entrance and grabbed a seat within, literally, spitting distance of the stage. I mean, the guy was right there in front of me, close enough for me to hear him breathe off-mike. Close enough for me to feel what he was feeling instead of just listen to his words. We were treated to the Gates/Baldwin parody of that silly SNL-inspired movie, A Night at the Roxbury. I guess that would make this about 5 years ago.

    The PR garbage flowed from him, everyone made nice, and then questions were taken from the floor. Someone asked about Linux. That was when things got surreal.

    Gates made a point of screwing up the pronunciation of the name, trying to give the impression that this OS was from a foreign planet or something. Then he set about ridiculing the available apps, the ease of use, etc. He threw a handful of ill-considered (to anyone who knew anything about Linux) criticisms against the wall, hoping something would stick. He tried to make fun of the whole thing.

    And he sweated bullets. Literally and figuratively.

    It dawned on me at that moment that the guy was flat-out scared. He saw this THING bearing down on him and he clearly didn't have a clue how to respond. "Barely-concealed panic" is how I would characterize it. I get the feeling this Gates character really hates to not be in control and this Linux thing was giving him ulcers.

    That was the ridiculing stage. The fighting stage came soon after. But that was also the moment that I realized Linux was here to stay.

    1. Re:Gates has shown poorly-camouflaged fear before by Anonymous Coward · · Score: 2, Interesting

      I was there too, Ben.

      What was really surreal was soon after the initial Q&A, Gates began to visibly crack under pressure. Pools of sweat stained his underarms and chest. His hair was plastered to his pasty forehead. Gates began pacing back and forth on the stage, screaming, "Linux! Linux! Linux!" over and over again.

      Steve Ballmer had to quickly run on stage and lead Bill to the back. He then attempted to crack a few jokes to help relieve the tension in the building, but it wasn't happening.

      That seemed so long ago. Funny thing, though. I can't seem to locate any of my college friends who had went with me that night. Not a single one.

      Are we the only two left, Ben? What's happening$^@##%%^CARRIER LOST

  49. Very "interesting" quote... by Seoulstriker · · Score: 2, Insightful
    "Here Microsoft was spending $600 million a year in R&D for MSN, $1 billion a year for Office, and $1 billion a year for Windows, and Google gets desktop search out before us? It was a real wake-up call," says an exec. "It was the first time many people in the corporation understood that Google was <b>more than just a search engine.</b> People said, 'If they can do desktop search, what prevents them from doing a version of Excel, PowerPoint, or Word, or buying Star Office [from Sun Microsystems]?' "


    Desktop search is part of a search engine. Jumping from desktop search to Excel is a pretty good stretch of the imagination. I'm not really sure if that's the way the MSFT exec meant it.
    --
    I am defenseless. Use your button. Mod me down with all of your hatred.
    1. Re:Very "interesting" quote... by LWATCDR · · Score: 4, Insightful

      " Jumping from desktop search to Excel is a pretty good stretch of the imagination. I'm not really sure if that's the way the MSFT exec meant it."

      I think that is exactly what the mean. I think it shows more what Microsoft is planing than what Google is. Microsoft is seeing that Netscape was right after all. Windows is rapidly getting to the point of not mattering all that much. Many companies have moved from running on Windows to using the browser as the UI for applications. Gmail and Google maps have shown that Google are the masters of web based interfaces. Let's look at Two of Microsoft biggest projects. XBox360 and .Net Notice anything? The both break the link between Microsoft and the X86. I would bet that Microsoft vision of the future is Microsoft XBox like systems tied to MSN using Network enabled applications to store files on Microsoft servers. Not to mention watching movies served from those servers and listening to music bought from those servers. There will come an end to must have upgrades to Windows. Computers are very close to doing what ever you want them to now. Microsoft can not expect a constant stream of new Windows and Office users. That is one reason they went into Games. People will always want a new game. With the end of the constant upgrade cycle the only way that they can keep the money flowing in is going to a computing as a services model.
      Why the break from Intel with .net and the XBox360? Someday the x86 will run out of steam. It has already been hacked and extended to death. Microsoft has not had any luck using other ISAs until WindowsCE started to get some traction. They do not want the end of the X86 to be the end of Microsoft.

      Often what people fear is what they themselves are planing.

      --
      See my blog http://ilovecookes.blogspot.com/ for light hearted technical information.
  50. GLinux? by brontus3927 · · Score: 2, Funny
    According to TFA, Gates read Google's help-wanted listings and saw that Google was looking for people with experience in OS design. Does that mean there might be a GLinux in the works?

    Imagine if Google did indeed do this, but took it a step further and made their on WM (GWindow Manager?) so that Google's services were integrated into the distro. Clicking the mail link on the desktop would lead you to GMail (possibly read through their GBrowser). You could do google searches directly from a taskbar widget. You would use Picassa for your pics. A future "GOffice" to word proccessing, spreadsheets, etc. Maybe the future would see a Gplayer?

    Oh shit, this is starting to sound like Windows...except it would be free...but you would probably have an AdWords pane in your file manager...I think my head is going to explode now

  51. What's up with Longhorn? by Mistah+Blue · · Score: 2, Insightful

    Methinks Microsoft has totally lost focus. One of the cover articles in this weeks Computerworld is an article on Microsoft adding virtualization to Longhorn.

    What's up with that? The rate they're going they will never get a release of Longhorn out. At some point, you've got to draw a line in the sand and say this is what we're going to release. Then DO it! Save the virtualization for a follow-on release!

    I'm so glad I bailed on Wintel a couple of months ago for my personal machine. I've got a 15" PowerBook with Tiger on it (blow me TigerDirect!). I know I have a predictable product release cycle ahead of me. You can't say the same with Windows.

  52. Re:One statment in the article is not true... by Clockwurk · · Score: 2, Insightful

    If you have ever used the google toolbar, you know that a google search field is probably the least helpful part of the google toolbar. The really useful stuff is search highlighting (and the ability to find your search text on the webpage just by clicking on the word), the ability to translate page into your native language, etc.

  53. Google's "help wanted" ads by Animats · · Score: 2, Interesting

    What they're actually referring to is Google's practice of using their AdWords system for recruiting. If you search Google for obscure, advanced topics in computer science, a Google employment ad may appear.

  54. Ok, M$ is bad, but Google is heading the same way by Lou_Crazy · · Score: 2, Interesting

    We all have some reason to despise Microsoft, so I won't repeat all of them.
    Thats' why many people are ready to follow anyone who tries to put up some competition to them.

    In some cases, the competition has a much better product (go, Firefox!)
    In some others, the competition might even be worse... or at least trying to use the same heavy handed tactics M$ has used for decades.

    I'm afraid Google might fall into this second class. They have lots of very sensitive data on us: our searches, our emails, maybe we are even handling them the documents on our desktop.

    All this data can be easily correlated through an immortal cookie (with an expiration date in 2038, it will definitely outlast my PC).

    There is a web site keeping an eye on Google:
    http://www.google-watch.org/

    While I would take anything in this site with a grain of salt, it still paints a very disturbing of Google; anyone can verify their claims, afterwards... but first of all read it!

  55. A simple test by bananahead · · Score: 3, Interesting
    One way to look at BillG's ranting, and his ability to turn those rants into product that could take on Google is the simple parking lot test. We used to use this to test a startup's chances for success.

    The test is simple. Drive through the parking lots at Microsoft at, say, 9PM on Tuesday evening. Count the cars. Now do the same at Google. The difference is the competitive edge.

    It used to be, back in the early-to-mid 90's, that the Microsoft parking lots were full well into the early morning. It wasn't unusual to see full lots at 3AM. Now days the lots only begin to fill at 9am, and by 5:30 they are half-empty again. By 9pm, the janitors are parking in front of the building. There is not a car in site. I suspect the Google parking lots resemble the early-90's lots at Microsoft.

    The typical Microsoft rank-and-file employee simply doesn't care any more. It's a job. The employee morale at Microsoft is at an all-time low. One of the major concerns the HR-driven corporation has these days is the attrition ratio. The fear is that the new surge of startups in the Washington area will pull the best people out, leaving Microsoft with the dregs.

    --
    A most overlooked advantage to owning a computer is if they foul up there's no law against wacking them around a bit.
    1. Re:A simple test by David+Off · · Score: 2

      > It used to be, back in the early-to-mid 90's, that the Microsoft parking lots were full well into the early morning. It wasn't unusual to see full lots at 3AM.

      Hah, that's why Microsoft software was so much buggier back then!

  56. Doh! by stlhawkeye · · Score: 2, Insightful
    Somebody's jeeeeaaaalous! Somebody's jeaaaallllous!

    Gates is like, "WTF? Google isn't open source! Why does the future generation of computing flock to it!?"

    Because Google doesn't have animated paperclips and a Dennis-the-Menace approach to its software.

    "It looks like you're trying to use your computer! Would you like me to help? PLEASE? I just want to help. PLEASE! PLEASE LET ME HELP YOU!"

    NO. FSCK. OFF.

    Google also doesn't hijack and break standards and implicitely force everybody to do things their way or, to date, abuse its position as the de facto leader in its particular sector of the industry to make more money at the expense of the user in terms of both financial cost and overall computing experience.

    --
    "I have never won a debate with an ignorant person." -Ali ibn Abi Talib
  57. Huh? by Mr.+Underbridge · · Score: 4, Funny
    Do you think Gates is upset that google can be used to search for "firefox"? The truth is, changing out of windows would be like trying to change from gasoline to power cars- all the vehicles out there have internal combustion engines, and the infastructure to fuel them is in place- so even if we have a great alternative (biodiesel, cars that run on boogers... whatever), it would require a wholesale hardware change... The changeover period would be rough.... As much fun as it is to love to hate Microsoft, they are successful- sort of like when you make fun of some guy with a gold chain and a Firebird- sure he is an a--ho--, but he gets all the ladies....

    I have no idea what that was supposed to mean. Mix in a few more metaphors and it might just make sense.

  58. In summation.. by warrped · · Score: 2, Interesting

    First they ignore you, then they laugh at you, then they fight you, and then you win. - Gandhi

    It looks like Billy's in the stage between "laughing" and "fighting."

    --
    - Bachelorhood is the father of necessity.
  59. Move toward the light by planetfinder · · Score: 2, Interesting

    Because so much computer functionality can be enhanced through intelligent search and because intelligent search and interfacing to intelligent search offer endless opportunity for innovation this issue has the potential to become a real problem for Microsoft. If the pace of innovation is fast and sustained then Microsoft's only option for maintaining control will be litigation. Apparently Google and Apple have decided that relentless innovation is the route to survival. If all of the other non-Microsoft players adopt that posture then its going to be a fun time for computing enthusiasts.

  60. INtegrated google world. by Mr.+Underbridge · · Score: 4, Insightful
    Google O/S (linux/bsd), running Google Office (OpenOffice), with free integration with webservices (Google Maps, Google Groups, Google Mail, Picasa) that have unlimited usage/storage.

    Yep. And the funny thing is that Google has a real chance to do what MS has been trying to ram down people's throats for years - namely, "sell" web-based applications. Difference is google would rather just put inobtrusive ads on your workspace, while MS wants you to subscribe. Easier and cheaper always win.

    The other thing is the potential to integrate all your communication and work tools. Imagine better collaboration, documentation, and email sofware seamlessly integrated. Guarantee you Google's already working on it. How MS has avoided making Outlook better I have no idea. Guess it's that whole monopoly thing, they don't have to.

    The question is how and when they roll out GMail. It has to be close - I use it all the time and love it. I imagine they're still refining the business model? When the public at large starts using that and realizes that it beats the crap out of everything else, and starts having their mail forwarded to their gmail accounts because it's better...google wins.

    I this way, Google can jump OSS as the biggest threat to MS. Imagine people running all their apps as java apps (or similar) served by google. It's hardware-agnostic. It's OS-agnostic. Watch MS try making a TCO argument there:

    MS: OK, how much is the GOffice software?

    Google: It's free from google.

    MS: OK, I remember this crap from the linux days. It's impossible to maintain, right?

    Google: No, google maintains it. You don't even install it. You just run it.

    MS: So how much does *that* cost?

    Google: That's free too.

    MS: So when do you pay?

    Google: You don't. Advertisers do.

    MS: Uh oh...

    This has the potential to do in a *non-evil* way everything MS tried to do between the combined nebulous efforts of Passport and the failed part of its .Net initiative. And people will love it.

    1. Re:INtegrated google world. by dave1g · · Score: 2, Funny

      While I agree, if you watch the google slashdot articles there are 2 camps, the ones that love them, and the ones who think that google will have too much power with all their advertising and information on each person using their services, this is the tinfoil crowd.

      And then there are the people who were tinfoil freaks but are addicted to google and they are having a crisis like a 13 yr old gay son of 2 ultra christian conservative parents.

  61. Integration was not innovation for MS by alispguru · · Score: 2, Insightful

    MS's only big software innovation has been integration. They realised that people don't want programs. They want a computer.

    Wasn't this "innovation" copied from the Macintosh?

    (who copied it from Xerox, who copied it from Doug Englebart...)

    To my knowledge, MS has only tried major innovation once. The result was Microsoft BOB.

    However, where MS is _really_ innovative is in marketing. They have found ways to promote and market software that no-one else has ever thought of. Now, those ways may not be 'nice' but they are certainly innovative.

    No argument there. Of course, many of those marketing innovations were eventually found illegal...
    --

    To a Lisp hacker, XML is S-expressions in drag.
  62. The REAL battle is people by Ridgelift · · Score: 4, Insightful

    FTA: Google has even had the nerve to set up an office five miles down the road from Microsoft's Redmond, Wash., headquarters. Its opening last November was supposed to be an invitation-only affair, but word spread and by 7 p.m. the place was swarming with dozens of uninvited Microsofties--casually, and sometimes not so casually, looking for work. The Google migration has gotten so bad, says a former Microsoft employee, that when he told his bosses and colleagues he was leaving earlier this year, "the first question out of their mouths was 'You're not going to Google, are you?' "

    THIS is the real battle, not software, not market share, but people. I can't see any other reason why Google setup an office just down the road from Microsoft other than to siphon off their talent. When the industry believes the smartest and brightest are at Google and not Microsoft, confidence in products, market share and ultimately the future will follow.

    Make no mistake, Bill is livid because Google is stealing sheep from his cherished flock of programmers.

    1. Re:The REAL battle is people by Redshift · · Score: 3, Insightful

      Make no mistake, Bill is livid because Google is stealing sheep from his cherished flock of programmers.

      I don't think Google are after the sheep ...

  63. I don't get it by wardk · · Score: 2, Insightful

    maybe I am just slow, but I don't really understand WHY Microsoft would even give a shit about google.

    Google has no OS, no Office Suite, no database, they are a website. what's the fucking competition? MS already lost the cool website wars about 8 years ago.

    is this really over a searching? And why would Bill Gates give a damn about google as long as the people using google are doing it on windows? Is google leading the migration from windows? if so, I missed that headline. Are they working on google OS? Google Office? GoogSQL?

    Can someone explain again why it is that google "threatens" microsoft? only use english, not "industry-speak" (aka nonsense)

    1. Re:I don't get it by anno1602 · · Score: 2, Interesting

      I don't buy this, a browser on a machine with no OS

      No, not without an OS, but the browser and the OS would stop mattering - as long as it can do Google, it can do anything you want. MS would have a hard time charging as much as they do for Windows if all it is used for is launching a browser.
  64. Maybe this is sour grapes by hey! · · Score: 4, Interesting

    Sometimes I fantasize about what I would do if I had a lot of money.

    I look around at guys who are making a lot more dough, and I think to myself, they aren't any smarter than me; usually they're less smart. I'm just not willing to do what they did: primarily spend a lot of their time and energy thinking about how to make more money. I'd rather do something beautiful, or fascinating, and to work with people I really like being around. The rich aren't like you and me -- and the difference isn't just money.

    Bill Gates is a the example of this in the extreme. I deeply respect his philanthropic work. But there is something to his outsized competitiveness that I find disturbing. It's almost as if somebody else's success amounts to a personal failure to him, and that positive attention to others is a personal affront to him. Of course, it's this competitiveness that enables him to do the fantastic philanthropic work he does, but it strikes me as almost, well, insecure and a little sad.

    As an ordinary person when I look at Sergei and Larry of Google fame being successful, I'm delighted that a couple of nice guys are getting positive attention for being smart and decent. I'm not sure this is a feeling Mr. Gates can ever share.

    Some psychologists are now suggesting that people have a kind of "set-point" for happiness; a level they happen to gravitate towards despite things that happen in their lives. Success can make them more happy briefly, but they tend to return to their baseline. So, I suppose if I ever do decide to put my mind to making serious money, I'll still be as happy as I am today. But I doubt I ever will get a chance to put this to the test.

    --
    Post may contain irony: discontinue use if experiencing mood swings, nausea or elevated blood pressure.
    1. Re:Maybe this is sour grapes by GPLDAN · · Score: 4, Interesting

      You know who had that in spades? Michael Jordan. He HATED when some new kid would be appointed the next Jordan. And way before Kobe, there were lots of people given that title. I remember one kid, same kind of build, bald held - could jump out of the gym, played for the Heat. Jordan asked that he be put on him, he often rotated the offense to force the matchup. And then he would just POUND guys. make them look stupid. At both ends of the floor.

      He'd do this to WHOMEVER was the hot new thing. He really got off on it. It wasn't just a fuel to win, a competitive drive, it was vindictive and it was personal. Michael's trash talk was considered some of the most mean spirited talk in the league for many years. He'd talk about your mother. He made it personal.

      I think for some guys, the Gordon Gekko Sun Tsu thing is just there. Business is war. You msut hear the lamantations of their women. Ellison at Oracle is like that. He launched a smear campaign aginst the Peoplesoft execs that were holding out on him, he wiped them out.

      FOr Gates, it's weird. He knows most people hate him. He has a huge, very generous and very well directed foundation that does a ton for AIDS in developing nations, but it seems to buy him no PR. He has no personal charm or charisma at all. He's petulant and vindictive by all accounts. Everybody would like to see the guy get his. Even customers.

      I'm trying to think of another historical figure in the United States history who was that powerful, that philanthropic, and yet that reviled. Andrew Carnegie maybe.

  65. Microsoft is relentless by Infonaut · · Score: 4, Insightful
    Never write off or underestimate what lies in Redmond.

    That saying should be tatooed in reverse on the forehead of every CEO of every company that competes against Microsoft, so that every morning they look in the mirror and see that message in bold black ink.

    The aggressiveness and will to succeed that you find in the CEOs of so many technology companies tends to go hand in hand with the sort of hubris that becomes an iron anchor. They succeed temporarily against Microsoft, get happy about it and crow to whomever will listen, and a few years later they get solidly trounced by the Beast of Redmond.

    It has been proven over and over again that Microsoft succeeds against opponents who become complacent. Those that don't (Intuit is a good example) can fend off Microsoft's attacks. But I'm seeing signs that Google is already getting too full of themselves. If they're not paranoid of Microsoft, they're screwed.

    --
    Read the EFF's Fair Use FAQ
    1. Re:Microsoft is relentless by killjoe · · Score: 3, Insightful

      Along with DON'T EVER EVER EVER EVER PARTNER WITH MS. I can't think of one company that continued to thrive after partnering with MS. The only reason MS ever wants to parner with anybody is to learn their business and then compete with them.

      --
      evil is as evil does
    2. Re:Microsoft is relentless by after+fallout · · Score: 2, Insightful

      But Google doesn't see itself as competing to Microsoft. Microsoft revenue comes primarily from 2 sources: Windows and Office. Google's revenue comes only from one place: Ads.

      If Google starts into PC applications, they become a direct competitor for Microsoft, and will only survive if they can outlast Microsoft(as Intuit did). That means continuously having a generation better product than what Microsoft is providing.

      The only reason Google cares what we think is that advertizers might pull out of Google's program if they aren't finding it a good source of advertizing. As long as there are advertizers that can pay the bills, there will be innovation from Google.

      Microsoft on the other hand used to care what the end user wanted. If users were using some other product it was obvious that the other product was better in some way. Microsoft has no reason to innovate without competition.

    3. Re:Microsoft is relentless by mvdwege · · Score: 2, Insightful

      I can't think of one company that continued to thrive after partnering with MS.
      I can think of one: Citrix. MS has licensed parts of their codebase for Windows Terminal Server, if I am not mistaken.

      Of course, that is the only example that I can think of, so it tends to confirm your general observation.

      Mart
      --
      "I know I will be modded down for this": where's the option '-1, Asking for it'?
    4. Re:Microsoft is relentless by killjoe · · Score: 2, Insightful

      I would hardly call citrix a thriving company. They used to be the only company that sold thin client solutions for windows and now MS is giving away what citrix is selling.

      I suppose it's something that they are still in business but going from being the only vendor of something to competing with something MS is giving away can't be a picnic.

      --
      evil is as evil does
  66. I'd disagree by Razzak · · Score: 2, Interesting

    The problem isn't too many fronts, it's a lack of surprise and innovation. Microsoft is what it is today by making smart business decisions and capitalizing on the arrogance of others (and, as we know, quite a few illegal monopolistic practices). Steve Jobs isn't going to let Microsoft just take the iPod market. Sony and Nintendo know that Microsoft *is* a competitor and need to hold onto their game devs to compete. Google realizes that MS can develop a search engine too, and has begun to make its site the be-all end-all of information gathering on the net. The way google maps works with its yellow pages search is brilliant.

    The problem isn't too many fronts. The problem is that other businesses have caught onto Microsoft's previously deceptively brilliant business strategy. Microsoft has never innovated products, they've always been a business strategest company. When they can't outthink their competitors at a higher, business level, their products lag behind. The only thing new here is that Microsoft hasn't figured out a way to kill its competition through non-competitive means. That doesn't mean they won't, however.

  67. The important thing to take from that... by tgd · · Score: 2, Insightful

    Smart companies do their strategic hiring under the radar... they don't post for them.

    Thats an important thing that engineers and architect type people need to understand as they move up the ranks in a company -- you reach a point where the best companies to work don't advertise the positions you want.

    What that means is you better be focusing on networking and getting the right contacts, because you won't find the job you want listed in a corporate website or on Monster.

  68. Actually, Microsoft is now paying for its by crovira · · Score: 4, Interesting

    success at comoditizing the PC.

    There are almost no designers of PC chassis left. The differentiation comes with 'plastic panels' on the same box. Regardless of which panels you might buy, you're still stuck with the box underneath it all.

    The Mac design team __designed__ the new iBook, PowerBook, PowerMac, eMac, MacMini and iMac to look, feel, work and be disctinctive.

    In the case of the last two, the MacMini is arguably the smallest form factor white the latest iMac has suceeed in making the computer disappear entirely.

    Gates will never be able to do that because of his success. There's NOBODY left who can do that kind of innovative design. He stuck with the same chassis with different coloured plastic panels stuck to them.

    --
    MSBPodcast.com The opinions expressed here are my own. If you don't like 'em... Think up your own stuff.
    1. Re:Actually, Microsoft is now paying for its by RzUpAnmsCwrds · · Score: 2, Insightful

      "Gates will never be able to do that because of his success."

      You know what? He doesn't care. Because, as cool looking and functional as Apple products are, Apple still only has ~4% of the market.

      That's not changing anytime soon.

      (non-real quotes)

      Jobs: "We're better than you"
      Gates: "It doesn't matter. We already won."

  69. Microsofties like Sergey and hate Bill 'n' Steve by mbkennel · · Score: 2, Interesting

    The answer is simple, I believe.

    The real Microsoft hackers, in their hearts, really like Sergey and his attitude much better than they like Gates and Ballmer.

    Before Google, I guess they sold out to the Dark Side because they thought 'OK, in order to pay for my hard core hacking, I guess the sales part of the company has to be Evil. Since it pays for my check and stock options, I'll deal with it."

    But Google isn't. They're not Doing Evil: they're Doing Cool. Getting a job at google must feel like cleanliness and liberation.

    The MS hackers are tired of expending all their energy making non-innovative products merely to Protect The Empire: .NET versus Java
    Xbox versus PS2
    Longhorn versus OSX
    MS Search versus Google

    They don't want to be the last ones protecting a giant EDS.

    For all Bill's BS about Research and Innovation, they really haven't done squat, and the employees are sick of it.