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Microsoft In Talks To Buy Claria

axonis writes "For the last two weeks, Microsoft has been in talks to buy Claria, an adware marketer formerly called Gator, and best known for its pop-up ads and software that tracks people visiting Web sites. The offer price on the table as recently as Wednesday was $500 million. One person briefed on the deal said there was opposition within Microsoft to the acquisition. Analysts said Microsoft would probably be most interested in the long-term potential of Claria's personalization software rather than its pop-up ads."

352 comments

  1. I thought that said CHINA! by bc90021 · · Score: 5, Funny

    ...and I got really scared there for a second. ;)

    It could, of course, be a good thing, if they can buy the company, and use their software for something other than spyware and popups!

    1. Re:I thought that said CHINA! by ari_j · · Score: 4, Funny

      I thought the exact same thing, but I didn't even get scared. The only reason I took the time to click on the comment link without even reading the blurb, much less TFA, was because I realized I read it wrong. Had it actually said "China," I would have just passed it off and gone on with my day. And that is scary.

    2. Re:I thought that said CHINA! by qwijibo · · Score: 1

      I read the same thing. I thought maybe they had a new global strategy to pirate all of their competitors out of business.

    3. Re:I thought that said CHINA! by Lord_Slepnir · · Score: 4, Funny

      Or they might embed spyware that's even more impossible to remove from your computer. You thought gator was hard to remove? Wait until he's coded into the kernel

    4. Re:I thought that said CHINA! by Gabrill · · Score: 0

      China, nothing. I thought it said California! Nah, the Terminator pwns that.

      --
      Always going forward, 'cause we can't find reverse.
    5. Re:I thought that said CHINA! by CSMastermind · · Score: 5, Interesting

      No, Microsoft has had a long record of strongly fighting spammers and their lot. Now Microsoft is releasing antivirus and antispyware tools. What better way to shut down a company that produces so much spyware and other unwanted adds than to buy them. From the deal, they'd not only get the code to the software (which could improve their removal tools) but also valuable code for personalization. I say they should go for it.

    6. Re:I thought that said CHINA! by Halthar · · Score: 1

      You aren't the only one.

      I then followed the train of thought that maybe they were buying China so that they could get back at the "Land of the rising Sun", after all, they just released OpenSolaris, and are gonna make laptops, or something.

      Time for more coffee, I think.

    7. Re:I thought that said CHINA! by rpozz · · Score: 5, Insightful

      What better way to shut down a company that produces so much spyware and other unwanted adds than to buy them.

      Sends out the wrong sort of message when they buy them for $500 million though.

    8. Re:I thought that said CHINA! by Anonymous Coward · · Score: 0

      hardly, IE records all the sites that you visit and then hides this list on your hard drive, the only way to even view this list is to go in through DOS, and IE is continually dialing home by itself, setting aside the entire "Activation" which is just recording everything Microsoft can get about your computer onto their servers.

      They maybe against 3rd-party spyware but they are all for 1st-party spyware.

      I agree that it is more likely just going to have spyware in your kernal.

    9. Re:I thought that said CHINA! by harks · · Score: 1

      What better way to encourage more spyware companies to start than to buy them?

    10. Re:I thought that said CHINA! by skarps · · Score: 0
      Why would they want to close down a company that produced spyware? Wouldn't that take away from the use of their antispyware tools. That would be like Symantec buying out virus writters and making their antivirus software pointless.

      If anything, they will probably start producing more spyware to get people to buy thier antispyware software. That way they are making money and spying on people... wait, they do that already.

    11. Re:I thought that said CHINA! by ssimontis · · Score: 1

      Can't Microsoft just send out their army of lawyers and sue them out of existence for something random?

      --
      Scott Simontis
    12. Re:I thought that said CHINA! by Anonymous Coward · · Score: 0

      What's scarier is that I did the exact same thing.

    13. Re:I thought that said CHINA! by pete6677 · · Score: 1

      The problem with that is spyware changes so frequently. The technology that Microsoft gets when they buy Claria will only help them fight older forms of spyware, not the new and more damaging kind that other people are creating. As for personalization code, they will probably have something to gain there which probably is the main reason they are interested.

    14. Re:I thought that said CHINA! by rpozz · · Score: 1

      Although it would probably be cheaper and more amusing to sue the fuck out of them and buy the corpse of the company, Gator/Claria seem to operate just about within the boundaries of the law, which would make it quite a difficult and lengthly process.

    15. Re:I thought that said CHINA! by ducttapekz · · Score: 1

      "What better way to shut down a company that produces so much spyware and other unwanted adds than to buy them"

      What better way to market your anti-spyware tools than to own the very software that your tool removes. That is the same as Norton writing a virus.

    16. Re:I thought that said CHINA! by Anonymous Coward · · Score: 1, Insightful

      What better way to shut down a company that produces so much spyware and other unwanted adds than to buy them.

      I hate unwanted ADDs, almost as much as I hate unwated SUBs.

      Of course unwanted DIVs are the worst.

    17. Re:I thought that said CHINA! by Sfing_ter · · Score: 2, Funny

      The $500mil is for the DATA they have collected. The software is trivial, although we will see M$ really integrate it in the next version of IE. >:}

      --
      A computer once beat me at chess, but it was no match for me at kick boxing. Emo Philips
    18. Re:I thought that said CHINA! by tzuriel · · Score: 2, Interesting

      That's so weird. I also thought it said CHINA. I see that others experienced the same thing. There must be a name for this phenomenon. Any Grammarians out there?

    19. Re:I thought that said CHINA! by hosecoat · · Score: 0

      I thought it said cuba.

    20. Re:I thought that said CHINA! by MikeDX · · Score: 1

      The software is trivial, although we will see M$ really integrate it in the next version of IE. >:}

      Juding by the ammount of spyware and crapware already installed on the ammount of systems that have "crashed" that I am fortunate enough to go and help out with, I'd say it was ALREADY integrated into IE (or near as dammit).

    21. Re:I thought that said CHINA! by jazman · · Score: 1

      Just what I thought when I read it.
      1. Irritate the hell out of millions of Windows users
      2. Sell self to Microsoft
      3. Profit!!!

      I mean, how inconsiderate - part 2 is supposed to be "...?" or something like that.

    22. Re:I thought that said CHINA! by w0lver · · Score: 1

      The stated plan is to compete with Google... So they want to use their ad serving technology to compete with AdWords. http://www.claria.com/products/searchscout/ You really don't think Microsoft would spend $500 to but an adware compnay out of business? And the reason www.msnbc.com doesn't work with Firefox anymore is to protect the user experience...

    23. Re:I thought that said CHINA! by killjoe · · Score: 1

      Right, everybody knows that MS would never do anything anything unethical or sleazy. They also never change their minds, always tell the truth, and always deliver on their promises.

      --
      evil is as evil does
    24. Re:I thought that said CHINA! by Animekiksazz · · Score: 1

      Oh good, I'm not the only one. I almost fell out of my chair and choked on the starburst I was eating.

    25. Re:I thought that said CHINA! by Reo+Strong · · Score: 1

      please, provide me with directions to this file... as I would like to view it... especially on one of my boss's machines...

      --
      "Never attribute to malice that which can be adequately explained by stupidity." -Anon.
    26. Re:I thought that said CHINA! by Anonymous Coward · · Score: 0

      1-dominate OS market
      2-sell AV and spyware remover for insecure and flawed software
      3-infect computers with spyware
      4-$$$profit$$$

    27. Re:I thought that said CHINA! by Leroy_Brown242 · · Score: 1

      Well, they could probably afford to buy the people, if they could manage to only pay $1 USD person. :)

    28. Re:I thought that said CHINA! by NekkidBob · · Score: 1

      Do you have any proof of this? Like the location of the file? Or network logs of IE calling home? Give me something here, I'm very interested in this.

    29. Re:I thought that said CHINA! by Leroy_Brown242 · · Score: 1

      Microsoft has the capital, and this should at the least give them some strong insights into how a company lke that opperates, so they can counter it.

    30. Re:I thought that said CHINA! by l00sr · · Score: 1

      Microsoft buying China? In Soviet Russia, maybe...

    31. Re:I thought that said CHINA! by Sporkinum · · Score: 1

      MSNBC works fine. Playing videos on MSNBC doesn't work.

      --
      "He's lost in a 'floyd hole"
    32. Re:I thought that said CHINA! by dattaway · · Score: 1

      I had to check my calendar to make sure April 1st is over.

    33. Re:I thought that said CHINA! by alerante · · Score: 1

      I definitely read that as Claris. Microsoft buying an Apple company?

    34. Re:I thought that said CHINA! by agallagh42 · · Score: 2, Funny

      A direct result of some fantastic industrial espionage. Quoting from an "official" memo I stumbled across in a dumpster in redmond:

      "We have established that much of Google's success is based on their corporate culture. The culture is based on their unofficial motto. We were unable to retrieve a full copy of the motto, but hopefully two thirds of it will be enough to get the point. I recommend basing all future business decisions on the idea that this motto puts forth.

      The motto as we know it is "{smudged word} BE EVIL"

      Hopefully the smudged word isn't too important...

      --
      Carpe Cerevisi - Seize the Beer
    35. Re:I thought that said CHINA! by Anonymous Coward · · Score: 0

      It's called homosexuality. Don't worry - it's socially acceptable now.

    36. Re:I thought that said CHINA! by capilot · · Score: 1
      No, Microsoft has had a long record of strongly fighting spammers and their lot.

      No, Microsoft has had a long record of strongly fighting (or buying) competitors.

    37. Re:I thought that said CHINA! by krakelohm · · Score: 1

      Should read like this "What better way to sell x-ware services when you can guarantee it will bypass Microsoft Antivirus and spyware..."

      Just a thought...

      --
      You are all a bunch of idots.
    38. Re:I thought that said CHINA! by Hal_Porter · · Score: 2, Funny

      Off course not, that would be underhanded.

      --
      echo -e 'global _start\n _start:\n mov eax, 2\n int 80h\n jmp _start' > a.asm; nasm a.asm -f elf; ld a.o -o a;
    39. Re:I thought that said CHINA! by Beale · · Score: 2, Funny

      You just wait until Clippy is replaced by the Bonzi Buddy.

    40. Re:I thought that said CHINA! by Anonymous Coward · · Score: 0

      Old: Where do you want to go today?
      New: Where do you want your homepage to be today?

    41. Re:I thought that said CHINA! by way2trivial · · Score: 1

      ala road runner latin

      comprehensious incapabullus?

      --
      every day http://en.wikipedia.org/wiki/Special:Random
    42. Re:I thought that said CHINA! by Anonymous Coward · · Score: 0

      No, they're borrowing a page from their mostly defunct "CallerID" playbook. Microsoft knows damn well what the basic vulnerabilities are in Internet Explorer that allow pop-up manipulation, but is unwilling to close the holes because of applications and tools that they sell and use and don't want to break.

      So they will sell keys that allow your pop-ups to be "approved by Microsoft" and get past the holes that are frankly easily closed in IE. he pop-up weasels will of course buy these keys, making a few bucks for Microsoft, or in most cases steal them, but allowing Microsoft to play innocent in the game and preserving the tools they like to use those pop-up facilites for.

      Actual pop-up ad reduction? Slight, since stealing keys from Microsoft applications is currently trivial. (This may change when Trusted Computing happens, but don't hold your breath.) But it puts the money spent dealing with pop-ups into Microsoft's pocket and under their management, instead of being monopolized by non-Microsoft browsers.

    43. Re:I thought that said CHINA! by The+Wooden+Badger · · Score: 1

      Wow I said the same thing and because I didn't read any posts I get moderated as redundant. Go figure.

      --
      Heroscape, it's like legos combined with anachronistic wargames.
    44. Re:I thought that said CHINA! by The+Wooden+Badger · · Score: 1

      I think it might be an old video clip (SNL?) about Bill Gates buying the US, Canada, and Mexico to avoid the anti-trust suits. I think that if you have seen that video clip and laughed at it/liked it, it's probably just a natural reaction. Of course it's also a few years removed.

      --
      Heroscape, it's like legos combined with anachronistic wargames.
  2. They should combine the names to get ... by xmas2003 · · Score: 0, Troll

    Gatersoft - eats up all the competition.

    --
    Hulk SMASH Celiac Disease
  3. What to do with them? by dlefavor · · Score: 5, Funny

    With any luck they'll buy them and then blow them up.

    1. Re:What to do with them? by ds_job · · Score: 3, Interesting

      I did think that $500 million was a little steep to buy the company, then shut it down, then distribute some Marketing PR to say that Microsoft had just made progress towards making you Windows PC safer. Why fix privacy loopholes if you can just buy the people who exploit / use them.

    2. Re:What to do with them? by millahtime · · Score: 4, Funny

      Doubt that. I can see them integrating it with their install of Office on a mac though.

    3. Re:What to do with them? by Alien54 · · Score: 2, Interesting
      I did think that $500 million was a little steep to buy the company, then shut it down,

      Well, if you have enough deep pockets, that might be the way to get rid off spyware. buy their knowledge base and see how they do it.

      Off course, this becomes the newest way to make money via a popup software. Get annoying enough so that Microsoft buys you.

      I wonder which way this will effect the MS reputation?

      --
      "It is a greater offense to steal men's labor, than their clothes"
    4. Re:What to do with them? by BewireNomali · · Score: 3, Interesting

      This seems to me the kind of acquisition that microsoft might have wanted to keep under wraps. They have a shoddy reputation as a company, and buying an adware company just doesn't seem like a good PR move on paper. Even with the best spin you can put on it, it just gives the general user less reason to trust what it already feels is shoddy software. And that 500 million might be seen as rewarding the efforts of adware and spam outfits.

      Keep in mind that I didn't read the article.

      --
      un burrito me trampeó.
    5. Re:What to do with them? by Anonymous Coward · · Score: 0

      (Obligatory Simpsons:)

      ill Gates: Your Internet ad was brought to my attention, but I can't figure out what, if anything, [edit: Claria] does, so rather than risk competing with you, I've decided simply to buy you out.
      Homer: I reluctantly accept your proposal!
      Bill Gates: Well everyone always does. Buy 'em out, boys!
      [Gates' lackeys trash the room.]
      Homer: Hey, what the hell's going on!
      Bill Gates: Oh, I didn't get rich by writing a lot of checks! [insane laughter]

    6. Re:What to do with them? by Mysticalfruit · · Score: 1

      It's merely steep us mere mortals...

      Microsoft probably spent more than that on snacks and soda for it's developers last year!

      --
      Yes Francis, the world has gone crazy.
    7. Re:What to do with them? by saintp · · Score: 4, Insightful
      I wonder which way this will effect the MS reputation?
      Here, I'll write the first line of their press release for them: "Microsoft (MSFT) has spent over half a billion dollars this year fighting spyware,...."
    8. Re:What to do with them? by Progman3K · · Score: 1

      If they don't CLOSE the holes, some one else will just pick up where Claria left off.

      --
      I don't know the meaning of the word 'don't' - J
    9. Re:What to do with them? by zoomzit · · Score: 1

      "Buy him out boys!" Actually, I think only good can come from this. Microsoft tends to screw up any software that they aquire. In this case, screwing up popups is good for us all.

    10. Re:What to do with them? by lee1026 · · Score: 0

      well, it won't work - it is rather easy to estalish a new spyware company.

    11. Re:What to do with them? by erikkemperman · · Score: 1

      I can see them integrating it with their install of Office on a mac though.

      I see them integrating it with their search. Remember, Ballmer claims MS will catch up with Google.. As someone mentioned in that thread, the real money, for both MS and Google, is in the marketable information that your input to the search function represents.

      --
      Gosh, thanks. That must be why the other ships call me Meatfucker -- GCU Grey Area (Eccentric)
    12. Re:What to do with them? by Anonymous Coward · · Score: 0

      A: They need bonzai buddy for office.
      Q: Whats more annoying than the paper clip.

    13. Re:What to do with them? by idonthack · · Score: 1

      Unless you get a BSOD instead. I'd take a popup over a forced reboot any day.
      ---
      A guy walks up to his friend and sees him hitting himself on the head with a hammer. "Why are you doing that!?", he asks. "Because it feels so good when I stop.", was the reply.
      Generated by SlashdotRndSig via GreaseMonkey

      --
      Why is it that when you believe something it's an opinion, but when I believe something it's a manifesto?
    14. Re:What to do with them? by Anonymous Coward · · Score: 0

      If you ever had adware, you would understand easily.

      Their popping up code rocks, no heavy cpu usage.

      New release of clipper!

    15. Re:What to do with them? by Jumpin'+Jon · · Score: 1

      "...it just gives the general user less reason to trust what it already feels is shoddy software"

      I think you're missing a major point here... most "general users" are not the Slashdot crowd, and are blissfully unaware of the so-called shoddyness. They know it runs their Internets, e-mail, games and office applications, just like everywhere (and everyone) else.

      Plus, what makes you think these same people will ever pick up on a story like this?

      JJ
  4. Antispyware, and now this? by bheer · · Score: 5, Insightful

    Microsofts Antispyware's cred just took a dive for no fault of its own. Pity, since Giant (which it was before MS purchased it) was one of the better antispyware apps.

    1. Re:Antispyware, and now this? by Rolan · · Score: 1

      Jumping to conclusions can do that kind of thing. As was said in the summary, "Analysts said Microsoft would probably be most interested in the long-term potential of Claria's personalization software rather than its pop-up ads." MS's ownership of the company may be a great thing. They can take use of the personalization software and shut down all the crap adware and pop-ups.

      --
      - AMW
    2. Re:Antispyware, and now this? by Anonymous Coward · · Score: 0

      With Microsoft's antispyware app and now the purchace of Claria, you can be assured that you will run only Microsoft approved spyware...

    3. Re:Antispyware, and now this? by Mr_Silver · · Score: 2, Interesting
      Microsofts Antispyware's cred just took a dive for no fault of its own. Pity, since Giant (which it was before MS purchased it) was one of the better antispyware apps.

      Crikey, nothing like jumping the gun on limited information.

      If Microsoft bought Claria, killed the spyware division and used their personalisation tools to launch a Google Adwords competitor ... how exactly would that make the AntiSpyware's cred "take a dive"?

      --
      Avantslash - View Slashdot cleanly on your mobile phone.
    4. Re:Antispyware, and now this? by DaFallus · · Score: 1

      I would have to disagree with you about the quality of Giant's software. I used to run Giant Antispy before Microsoft bought them and Spybot would always find things that Giant had left behind. There are also a number of other free tools that offer much more than Giant ever did.

      --
      No one cares what your captcha was

      Houston TX, USA
    5. Re:Antispyware, and now this? by MynockGuano · · Score: 1

      Does this mean that Microsoft also get the copious amounts of marketing data "aquired" by Claria's present and former programs? Some people might not be too happy about that, I thinks.

    6. Re:Antispyware, and now this? by kawika · · Score: 2, Insightful

      If the deal went through, I am sure that Microsoft would clean up any issues with Claria's distribution practices. After all, they have Windows Update and don't need no steenkin' drive-by downloads. My concern would be with the data that Claria has collected so far. They have the seventh largest data warehouse of "consumer behavior"; it's 12 terabytes and growing.

      Claria's already said that they are moving towards an Adwords-style advertising network, and this is what Microsoft wants. They are planning to buy inventory from big web sites in bulk, then display ads in that space based on their monitoring of where the user has been and what they bought. The genius of this is that it turns web publishers from enemies into customers. The only losers are the users.

    7. Re:Antispyware, and now this? by MynockGuano · · Score: 1

      That's "acquired", of course.

    8. Re:Antispyware, and now this? by bheer · · Score: 1

      Yup, it was jumping the gun of sorts -- but it was a gut reaction based on an educated guess. I strongly doubt MS are interested in Claria for their tools alone. As someone noted, Claria is sitting on 12TB of collected information. That data pile, in my eyes, is tainted. The fact that Microsoft would want it (and if they bought Claria they _would_ own it, Claria has no privacy poison-pill) disgusts me.

      And Judging by TFA's account of 'internal debate' within Microsoft, I'm guessing some people there had the same gut reaction I did.

    9. Re:Antispyware, and now this? by NeoSkandranon · · Score: 2, Informative

      I suspect YMMV here; for me it was just the opposite. Giant Antispy removed a number of things that spybot and AdAware either didn't detect or couldn't remove completely.

      --
      If you can't see the value in jet powered ants you should turn in your nerd card. - Dunbal (464142)
    10. Re:Antispyware, and now this? by Ponzicar · · Score: 1

      On bad spyware infestations, I've sometimes used 4 or 5 antispyware programs, each of which finds stuff the others don't. There's so much spyware out there that using just one program is rarely enough to catch everything.

    11. Re:Antispyware, and now this? by neocrono · · Score: 1

      I apologize, you can't get much more off-topic than this, but did you used to play the game Shattered Galaxy?

    12. Re:Antispyware, and now this? by blackcoot · · Score: 1

      so *that's* why they're called lusers...

    13. Re:Antispyware, and now this? by MynockGuano · · Score: 1

      I did, during beta. Holy cow. >8)

      Dude, that's quite impressive. It was, what, 4-5 years ago? I don't think I particularly stood out or anything, either.

    14. Re:Antispyware, and now this? by neocrono · · Score: 1

      That game stole a good 1.5 years of my life. Worst...addiction...ever. "CronoStrife" I used to play as. I can't remember what I ate for breakfast, but I can recite a laundry list of names of people I knew in that game.

      And "MynockGuano" isn't a common name. :P

    15. Re:Antispyware, and now this? by MynockGuano · · Score: 1

      Ha! I do remember you!!! Although, had I only seen the name "ChronoStrife" somewhere, I would have probably spent a week trying to figure out how I recognized it. I seem to remember you being like 13 years old at the time, though I could be thinking of someone else.

      SG was about the only game we could SOCKSify out of our brutal campus firewall (remember IronMaiden and/or Kuanti? We were in adjacent dorms together). After I moved out of the dorms, I traded in that addiction to try out EverQuest--which turned out to steal another 3-and-a-half years or so. I play WoW, now, but work prevents it from consuming more than a little of my life.

      Good times, though. Lots of fun. Send me an e-mail sometime; the address is up above.

    16. Re:Antispyware, and now this? by zalbag · · Score: 1

      I was also another SGer, Zallybag was my name. Great times, I miss them very dearly.

  5. Like a realy bad movie... by a_greer2005 · · Score: 1
    They are the anti-spyware provider vor their own OS so mow they need to make damn sure that EVERY customer needs them the minute MS anti spyware goes gold and gets a pricetag.

    This may seem a little tin-foil-hatish of me but what else could it be?

  6. This will eliminate SPYWare by spicydragonz · · Score: 5, Funny

    Microsoft will just embed Gator into Longhorn.

    1. Re:This will eliminate SPYWare by Alien+Being · · Score: 5, Funny

      old: Where do you want to go today?
      new: We know where you've been!

    2. Re:This will eliminate SPYWare by lurch_ss · · Score: 2, Funny

      Actually, it would probably get dropped out of Longhorn along with almost everything else.

    3. Re:This will eliminate SPYWare by Anonymous Coward · · Score: 0

      So antispyware programs will be removing Longhorn? Nice!

    4. Re:This will eliminate SPYWare by highspl · · Score: 1

      If you can't beat 'em, might as well join 'em.

      --
      It puts the lotion on it's skin, or else it gets the hose again.
    5. Re:This will eliminate SPYWare by ettlz · · Score: 1

      It's times like these you don't just need a tin-foil hat, but a whacking great Kraftwerk stage costume.

    6. Re:This will eliminate SPYWare by kajoob · · Score: 1

      So Longhorn is going to be like pretty much the rest of their operating systems? ;-)

      --
      Quidquid latine dictum sit, altum viditur
    7. Re:This will eliminate SPYWare by hosecoat · · Score: 0

      In order to meet deadlines, that feature has been delayed.

    8. Re:This will eliminate SPYWare by Mercano · · Score: 3, Funny

      I can't wait to see what Clippy suggests now...

      "It looks like you are surfing for pr0n. Would you like help?"

      --
      #include <signature.h>
    9. Re:This will eliminate SPYWare by codeonezero · · Score: 1

      Reminds me of being 18 and claiming Windows had a virus writing SDK :-)

      Maybe the 18 year old me would now say "Oh and Spyware SDK too"

      I'm perplexed at Microsoft, part of me is just thinking "this is so stupid reward a company that makes my job difficult!"

      I mean it's not like they are saying "Oh we are going after people who exploit flaws in our operating system (or internet explorer) or who use deceptive practices to install software that makes our operating system unusable, costing our customer money (which they should be using to buy our new products not fixing their old outdated stuff)" , they seem to be saying quite the opposite to me. Or maybe that's what they meant to do...

      My respect in Microsoft just went down five more notches (yes I have a measuring stick! and yes I'm kidding)

      You betcha I'm showing my boss this article :-) We've already had a Gator/Claria incident he must remember.

      --

      ....
      int main (void) { ... }

    10. Re:This will eliminate SPYWare by lgw · · Score: 2, Funny

      With the added experience in annoying users, MS will develop a JarJar version of clippy: Meesa sees yousa writing a letter! Meesa help!

      --
      Socialism: a lie told by totalitarians and believed by fools.
  7. Microsoft is no longer the Microsoft we all love by Bemmu · · Score: 5, Funny

    What are they thinking, don't they realize what this is going to do to their image? Microsoft, the company cherished for it's warm human point of view and high quality software, associating itself with such a low-life company.

  8. Encouragement by Mark_Uplanguage · · Score: 5, Insightful

    Yes, let's reward these companies for their abuses of the internet. 500 million reasons to be unscrupulous in business. This is going to make spyware/adware that much worse. Yea, let's here it for best business practices!!! /rant

    --
    "The difference between stupidity and genius is that genius has its limits." -- Albert Einstein
    1. Re:Encouragement by Art_Vandelai · · Score: 3, Insightful

      Flamebait?? This comment is insightful. Because of this action, how many more asshats out there will start up spy-shit tracker cookie uninstallable scumware companies in hopes of striking it rich?

    2. Re:Encouragement by smooth+wombat · · Score: 4, Interesting
      Of course it's Flambait. More and more mods on here don't have:

      a) a sense of humor
      b) an understanding of what sarcasm is
      c) any idea of what they're doing

      Unfortunately we're stuck with the current system until the bad mods can somehow be weeded out. Meta moderating doesn't seem to be doing the trick

      --
      We will bankrupt ourselves in the vain search for absolute security. -- Dwight D. Eisenhower
    3. Re:Encouragement by Emetophobe · · Score: 1

      I would agree, I didn't think the GP was flamebait. This just goes to show you that you should start your own spyware company for money, because it Just Works(tm).

    4. Re:Encouragement by jacksonj04 · · Score: 1

      I want to start moderating the metamoderations, an m system in fact.

      I have had my moderations marked as wrong by metamoderators who couldn't moderate to start with, the system doesn't compensate for that.

      --
      How many people can read hex if only you and dead people can read hex?
    5. Re:Encouragement by at_slashdot · · Score: 1

      I browse slashdot at 4+ and I'm pretty happy with the job moderators do for me. I still see sarcasm in too many of the posts and frankly I'd like them modded down. I think we need a separate qualifier for posts (-1 Sarcastic). Of course people who love it they could set the modifier to see only sarcastic posts. That would be fun!

      --
      "It is our choices, Harry, that show what we truly are, far more than our abilities." -- Prof. Dumbledore
    6. Re:Encouragement by Anonymous Coward · · Score: 0

      What pisses me off is the truth is modded down to nothing and humor and stupidity are modded up.
      That stupid "We welcome out new overlords" moron always seems to make the front page.
      I know meth junkies that will slit his throat for a case of beer. Maybe that'll shut that dumb fuck up.

  9. Wow... by trogdor8667 · · Score: 3, Interesting

    Just imagine. IE is already the browser most known for succombing to popups. Now Microsoft is going to own the company who makes them. Either Microsoft is doing something smart by trying to buy the technology BEHIND the popups, making them easier to block... (yeah right)... Or soon, MS will launch a Google-like system that sees us running OpenOffice, and pops up a dialog for MS Office. We'll be running Winamp, and see a popup for WMP. Just imagine! Windows popups! How fun will that be. *runs and hides from the evil Windows*

    1. Re:Wow... by DrSkwid · · Score: 3, Funny

      IE doesn't succomb, it's just having a bad hair day!

      --
      There are places where the networks are not touching,and there are places where they are-Boeing's Lori Gunter
    2. Re:Wow... by danheskett · · Score: 4, Insightful

      buy the technology BEHIND the popups, making them easier to block... (yeah right)...
      There is no "technology behind popups". It's trivial.

      The technology is in personalization of content. Adware companies are actually somewhat advanced in this area. Data-mining and such.

      Everything you said was absurd. If MS wanted to the popups you mentioned you think they'd have to pay $500M for the "technology"? Are you an idiot or just daft? I could write that program in 15 minutes, as could any decent programmer.

      I hope you are kidding.

    3. Re:Wow... by hahanoob · · Score: 1

      Any Microsoft needs Claria to do that why?

    4. Re:Wow... by bedroll · · Score: 1

      or they'll just switch focus to make multi-platform FireFox spyware.

    5. Re:Wow... by MindStalker · · Score: 1

      Thats actually the main problem with most spyware. They write the software quickly and bad. A piece of software running in the background that doesn't want to be noticed shouldn't hog resources or make the computer crash. AdWare is notorius for this.

    6. Re:Wow... by peragrin · · Score: 1

      That's right. MSFT wants to collect even more data from it's DRM'd users to make sure MSFT can just deduct money right from your accounts.

      Why does MSFT want that much data on their users? What purpose would it serve? Targeted ads? well considering the backlash againist advertising MSFT is late as usual. Do you need proof of said backlash? go back and watch the latest superbowl and how many less people watched the ads this year.

      --
      i thought once I was found, but it was only a dream.
    7. Re:Wow... by pete6677 · · Score: 1

      I think that would cost them the all-important corporate market. Nobody wants their employees being blasted with popups all day while they're trying to work.

    8. Re:Wow... by Kojiro+Ganryu+Sasaki · · Score: 1

      That's why the corporate edition of windows doesn't have popups. Only the "for the masses" release has them.

    9. Re:Wow... by danheskett · · Score: 2, Insightful

      Maybe they want to include it as a business intelligence feature in various packages they offer.

      For example, MS sells CRM package that's pretty big and fairly powerful. Maybe they want to add a feature so that users of the package can determine that customers in certain regions like certain products at higher rates than others, and therefore customize direct mail or catalogs or websites to meet that demographic need.

      Or maybe they want to offier more advanced OLAP into other products that will allow customers to find patterns in data.

      It's not very likely for MS's own advertising purposes, but rather, for features to be added into software they make for other businesses.

    10. Re:Wow... by MrNiceguy_KS · · Score: 2, Funny
      Microsoft doesn't need Claria for this. They already have lots of experience creating annoying popups. Here, let me refresh your memory:

      It looks like you're writing a letter! Would you like me to start randomly adjusting the formatting for you?

      --
      Redundancy is good And also good.
    11. Re:Wow... by squallbsr · · Score: 1

      I will have to say that I am enjoying my escape from Microsoft. I don't have to worry about any of these kinds of ads or spyware or malware. So when M$ actually does put their own "Clippy" ads into windows, I'll just sit back listending to my Beep Media Player, Open Office and Firefox smiling...

      God I love linux...
      Now if only they would take the strong points of Ubuntu and combine them with the strong points of Fedora Core - we would be one step closer to a perfect desktop distro...

      --
      Sleep: A completely inadequate substitution for Caffeine.
    12. Re:Wow... by caferace · · Score: 2, Funny
      The technology is in personalization of content. Adware companies are actually somewhat advanced in this area. Data-mining and such.

      That's a nice thing to think, but you'd also be "buying" the employees who came up with Gator and all that nifty "personalization" associated with it. Personally, I wouldn't want to work with somone that skanky.

    13. Re:Wow... by Anonymous Coward · · Score: 0

      I'm confused. Gator pwns internet explorer, but now MS owns Gator. Does this mean that MS pwns itself? How does that work?

    14. Re:Wow... by Anonymous Coward · · Score: 0

      Longhorn: Popups enforced by DRM. Cool.

    15. Re:Wow... by Trelane · · Score: 1
      Man, you forgot the best part!
      It looks like you're writing a letter! Would you like me to start randomly adjusting the formatting for you? [Yes] [OK]
      --

      --
      Given enough personal experience, all stereotypes are shallow.
  10. on the bright side... by downerad · · Score: 5, Funny

    Well, at least deciding which company we hate most should get a lot easier.

    1. Re:on the bright side... by EnsilZah · · Score: 2, Funny

      And after Balmer drowns in his own sweat, Lord Gates (He's a knight you know) will make a special life support suit for him, upon wearing which he should shout "Developers!" looking dramatically upwards.

    2. Re:on the bright side... by slashrogue · · Score: 1

      Knights are addressed as "Sir" not as "Lord". Lords are an entirely different beast. There was just a link to this on a story on the front page yesterday... http://www.debretts.co.uk/etiquette/correct_forms_ of_address.html

  11. I felt a great disturbance in the force. . . by smooth+wombat · · Score: 5, Funny

    as if millions of pcs suddenly cried out in terror and were suddenly silenced.

    --
    We will bankrupt ourselves in the vain search for absolute security. -- Dwight D. Eisenhower
    1. Re:I felt a great disturbance in the force. . . by HeliumHigh · · Score: 1
  12. Bonzai Buddy by DavidLeblond · · Score: 5, Funny

    Microsoft should buy whoever made Bonzai Buddy (or whatever that purple guy was called.) The integration of that and Clippy would be revolutionary.

    1. Re:Bonzai Buddy by ozbon · · Score: 1

      Bondi Buddy.

      Awful, truly awful. Both the product, and that I remember what it was called.

      --
      I say we take off and nuke it from orbit. It's the only way to be sure...
    2. Re:Bonzai Buddy by AndersOSU · · Score: 5, Funny

      Could we make 'em fight? You know to the death? I'd install the buddy and resurect clippy if I could see that.

    3. Re:Bonzai Buddy by aftk2 · · Score: 1

      "It looks like you're viewing helpful, targeted popup advertisements - at least, you will be soon!"

      --
      concrete5: a cms made for marketing, but strong enough for geeks.
    4. Re:Bonzai Buddy by spauldo · · Score: 1

      IIRC, they're both based on microsoft agent. Essentially, they're the same thing, except one annoys you about office, and the other annoys you about everything else.

      --
      Those who can't do, teach. Those who can't teach either, do tech support.
    5. Re:Bonzai Buddy by AndyBusch · · Score: 1

      Bonzi. Take heart that you didn't remember correctly.

    6. Re:Bonzai Buddy by StonedRat · · Score: 3, Funny

      Actully it's Bonzi Buddy. You can download it free from http://download.bonzi.com/freebuddy/wd/bbsetuphom. exe May contain traces of spyware.

      --
      "Religion is the most malevolent of all mind viruses." - Arthur C. Clarke.
    7. Re:Bonzai Buddy by Buzz_Litebeer · · Score: 1

      I see you are writing a letter, would you like to buy some letterhead from Office Depot?

      I see you may be writing a letter about cars, would you like to buy a car for the lowest prices for area? Click here!

      --
      If you don't vote, you don't matter, so don't waste your time telling me your opinion
    8. Re:Bonzai Buddy by DavidLeblond · · Score: 1

      Props to you for having the balls to post that link using your username. ;)

    9. Re:Bonzai Buddy by suitepotato · · Score: 1

      Well since a bunch of scientists just realized our brains are analog and not binary (see elsewhere on /.) maybe we'll see more rapid breakthroughs in AI and be able to personalize those little electronic helpers and talk to them. They'll become our own person Internet NeoPets, flitting from system to system, ready to dive into the net and retrieve info and whatnot.

      "Hey Oscar, go get me anything you can find on the next Debian kernel's development progress."

      "That's Linux related. Are you sure you don't want me to go to Microsoft and get some patches for you?"

      "Should I have seen this coming?"

      --
      If my grammar and spelling are off, I am [distracted/tired/careless] (take your pick)
    10. Re:Bonzai Buddy by Anonymous Coward · · Score: 0

      Throw in the search puppy while you are at it. I don't mind him on XP home, but someone please explain to me why the hell when I start a search on Windows XP PROFESSIONAL CORPORATE, I have to talk to a fucking puppy!

    11. Re:Bonzai Buddy by suwain_2 · · Score: 1

      Actully it's Bonzi Buddy.

      You have to admit, though, Bonsai Buddy would be interesting to see.

      --
      ________________________________________________
      suwain_2 :: quality slashdot p
    12. Re:Bonzai Buddy by Anonymous Coward · · Score: 0

      Because the only people that refer to XP Pro with a Corporate moniker are the ones that downloaded it.

    13. Re:Bonzai Buddy by Anonymous Coward · · Score: 0

      What about all of the IT pros out there who purchased XP for their corporate network?

  13. Bad news by kahei · · Score: 3, Funny


    When they combine, they form a new terror, as vast as Microsoft yet as wicked as Claria -- and our weapons will be useless against it. It will destroy all of Meta-Tokyo, unless we can find the Magic Princess in time and give her the Moon Crystal and the Seven Essences! Your quest begins here...

    (Press 'B' to continue)

    --
    Whence? Hence. Whither? Thither.
    1. Re:Bad news by Anonymous Coward · · Score: 0
      When they combine, they form a new terror, as vast as Microsoft yet as wicked as Claria -- and our weapons will be useless against it.
      Behold - the SuperTux!

      There's your weapon.
  14. Nothing new here...move along by Rick+Zeman · · Score: 1, Troll

    The anti-deal group, the person said, fears the move could bring an outcry as critics portray Microsoft as a corporate Big Brother, trying to track every mouse click on the Web and profit from it.

    There's that perception with or without Claria's purchase.

    1. Re:Nothing new here...move along by dustmite · · Score: 1

      Not sure how the above is a troll?? Must be astroturf moderators again.

      Anyway, MS are not exactly known for being in favour of user privacy. In Media Player for example they added a feature that keeps track of everything you watch / listen to, and sends that information back to Microsoft. They had this feature on by default until it was discovered and there was a small media furore; now the feature is off by default, but it's labelled, I'm not joking, as the "Customer Experience Improvement Program" (sic) - you click a checkbox that is labelled "I want to help make Microsoft software and services even better by sending Player usage data to Microsoft" - who would say no to that??

  15. spyware insight by dannyitc · · Score: 1

    Maybe MS will use gator's spyware tactics to improve its Windows AntiSpyware program.

    1. Re:spyware insight by MynockGuano · · Score: 1

      What? To prevent stupid users from uninstalling it?

      Actually...

      hmmmmm

  16. In the related news... by should_be_linear · · Score: 2, Funny

    ... Popup blocking functionality was stripped from Longhorn, Microsoft announced today.

    --
    839*929
  17. Opposition from within Microsoft by Sketch · · Score: 3, Insightful

    > One person briefed on the deal said there was opposition within Microsoft to the acquisition.

    Would that be from the AntiSpyware group? ;)

    --
    -- OpenVerse Visual Chat: http://openverse.com
  18. Well sure, since IE7 is supposed to block pop-ups by ScentCone · · Score: 4, Interesting

    Besides, since Ballmer's indicated that they want to "catch Google," they'd better be able to do some very, very clever stuff with ad targeting on the MSN search side. Might as well buy (rather than build) a business unit that already has a jillion-view history, and some people that have waded through all this stuff a million times.

    Though, they should take at least a couple of the Gator people out back and wack 'em just on principle.

    --
    Don't disappoint your bird dog. Go to the range.
  19. Nooo by Anonymous Coward · · Score: 0

    Popup ads built into windows isn't something I'm looking forward to

  20. You can see what's coming... by Vonotar82 · · Score: 3, Funny

    Pop-up security updates, click here to patch XP, "Win an X-Box 360 if you can whack Ballmer" Microsoft ads, Pop-up spam on competitors web sites. It is the beginning of the Microsoft Dirty War.

    --
    "I drank WHAT?!"--Socrates
    1. Re:You can see what's coming... by Anonymous Coward · · Score: 0

      Your Computer Is BROADCASTING AN IP ADDRESS!

      Click here to downgrade to NetBIOS.

  21. Makes sense to me... by pegr · · Score: 3, Funny

    Gator=evil money sucking leeches...
    MS=(I'll let you figure that one...)

    1. Re:Makes sense to me... by Neon+Spiral+Injector · · Score: 5, Funny

      How about:

      Q: What is the difference between Microsoft and Claria?

      A: One makes software that subverts control, slows operation to a near halt, and generally damages the way your computer functions. The other is just a spyware company.

    2. Re:Makes sense to me... by Anonymous Coward · · Score: 0

      Now THAT'S a good damn joke!!:)

  22. Interesting strategy... by TripMaster+Monkey · · Score: 0, Troll


    So let me get this straight...in its attempt to 'catch Google' (one of the most beloved companies in the business), Microsoft is persuing the acquisition of Claria (formerly Gator, one of the most reviled companies in the business).

    I wonder if Steve Ballmer has any extra pot he can sell me...

    --
    ____

    ~ |rip/\/\aster /\/\onkey

    1. Re:Interesting strategy... by millahtime · · Score: 3, Funny

      I wonder if Steve Ballmer has any extra pot he can sell me...

      I don't think Steve is smoking pot. It's something way stronger than that. Something top secret and isn't on the streets strong.

    2. Re:Interesting strategy... by rpozz · · Score: 1

      Firstly his speech admitting MS had cocked up, and now the purchase of a despised spyware company for $500-fucking-million, it's really starting to look like Ballmer has totally lost the plot. If I remember correctly, Hotmail was bought for $350 million. What the hell could Gat^H^H^HClaria have that is worth that much?

      And this really makes MS's attempt to improve on security appear comical.

    3. Re:Interesting strategy... by ZeroExistenZ · · Score: 1

      Ofcourse! It must be! it all makes sense now

      --
      I think we can keep recursing like this until someone returns 1
    4. Re:Interesting strategy... by richyoung · · Score: 1

      No, I think he already finished it himself ;^)

      --
      6. Audible Alarm (not shown)
      -from a Cuisinart product owner's manual.
    5. Re:Interesting strategy... by MynockGuano · · Score: 1

      If I remember correctly, Hotmail was bought for $350 million. What the hell could Gat^H^H^HClaria have that is worth that much?

      Lots and lots of marketing data collected from their unwitting "users".

    6. Re:Interesting strategy... by xENoLocO · · Score: 1

      iPot?

      --
      "The need to build the internet comes from something inside us, something programmed... something we can't resist."
  23. so, let me get this right.... by millahtime · · Score: 3, Funny

    One division of M$ will infect software from another divsion while a 3rd division tries to clear it off. This sounds like M$ has some serious inner turmoir going on? Talk about not being able to make up your mind.

    I really want to see how the PR people market this.

    1. Re:so, let me get this right.... by Tedington · · Score: 1

      One big evil hand not knowing what the other big evil hand is doing. Maybe they won't be able to coordinate their efforts to collectively fuck the whole world now.

      personilization software??? Their PR guys will just come out with another piece of genius like "why open source ISN'T safe" and people will believe 'em.
      --
      and the man on the tape said that they'd suffocate, if the sharks would stop swimming in circles.
    2. Re:so, let me get this right.... by suwain_2 · · Score: 1

      One division of M$ will infect software from another divsion while a 3rd division tries to clear it off.

      What are you talking about? It's pure genius on their part!

      They'll sell you an OS laden with spyware already, and then, as an additional accessory, sell you an anti-spyware tool. It'll double their sales!

      --
      ________________________________________________
      suwain_2 :: quality slashdot p
  24. Now I'll NEVER get rid of those stupid pop-ups.... by rickthewizkid · · Score: 1

    ... like the one that keeps popping up about the fact that my MSN messenger is out of date - and that I can get a MSN Hotmail account for free.

    What's next - clippy popping up from MSIE - "It looks like you're trying to find airline tickets..." and having it redirect me to an MSN branded site??? ...Just my click-here-for-a-free-pc's worth
    -RickTheWizKid

  25. Microsoft Buys Evil From Satan by infonography · · Score: 1

    True, BBSpot came up the title, but isn't is strange to see Fiction become Fact?

    --
    Sorry about the writing. Robot fingers, you know? Cliff Steele in DOOM PATROL #23
    1. Re:Microsoft Buys Evil From Satan by rylin · · Score: 1

      Depends, the bible seems to have been accepted as Fact.

      -1, Troll

    2. Re:Microsoft Buys Evil From Satan by gurumeditationerror · · Score: 1

      Depends, the bible seems to have been accepted as Fact.

      Only by morons.

  26. Another great innovation by MS ! by alexhs · · Score: 1

    Let's speculate :

    Taking the analogy from virii (or viruses if you prefer) we can suppose that Longhorn will include a builtin adware, and then will propose a costly anti-adware solution.

    Or maybe the adware will be used to discourage the use of legacy, non-trusted apps ?

    --
    I have discovered a truly marvelous proof of killer sig, which this margin is too narrow to contain.
    1. Re:Another great innovation by MS ! by Pheersum · · Score: 2, Funny

      Or maybe the adware is their final solution to the piracy problem...

  27. I wonder.... by Chanc_Gorkon · · Score: 3, Insightful

    I wonder if this buyout is just a way for Microsoft to kill off a whole slew of spyware? Seems to me that 500 million is a fair price to rid us of Claria's crap.

    --

    Gorkman

    1. Re:I wonder.... by PetriBORG · · Score: 1

      It seems to me that it would be a whole lot cheaper then 500M to just fix IE. Besides Gator isn't the only spyware. There are lots more where that came from.

      --
      Pete/Petri "damn, my chainsaw is clogged with 1's and 0's again." --clyde
    2. Re:I wonder.... by Void_of_light · · Score: 1

      for half that amount I would gladly kill off the whole claria corporation. one person at a time right down the the last secretary.

    3. Re:I wonder.... by dragon_imp · · Score: 2, Funny

      Might be cheaper than fixing Internet Explorer...

    4. Re:I wonder.... by Anonymous Coward · · Score: 0

      I wonder how many new spyware startups will pop up as a result of this.

  28. Re:Microsoft is no longer the Microsoft we all lov by guycouch · · Score: 3, Funny

    You mean Claria, not Microsoft.

  29. Is anyone else scared? by suman28 · · Score: 5, Interesting

    What in the world is going on?
    First, the senior level executive from Gator goes to work for Homeland Security (head still spinning from that one).
    And now, Microsoft is in talks to buy Claria?
    I smell something fishy. Suddenly, the HSD will be buying all things Microsoft, in the name of anti-terrorism and patriotism.

    1. Re:Is anyone else scared? by Thaelon · · Score: 1

      Jesus that is scary.

      Just imagine if the senior level executive from Gator is still secretly on the payroll of Claria (Gator) and now the payroll of Microsoft.

      Just imagine. The former "Chief Privacy Officer" (that title has got to be an inside joke) of Gator/Claria on the Data Privacy and Integrity Advisory Committee of the Department of Homeland Security. And now his former company is in the hands of Microsoft?

      If I get wind of Microsoft landing some huge ass Department of Homeland Security contract I'm heading for the fucking hills.

      Pretty soon it's going to be the United Subsidiaries of Haliburton and Microsoft not the USA. (where did I first read that? can't remember or I'd cite)

      --

      Question everything

    2. Re:Is anyone else scared? by Animats · · Score: 4, Interesting

      Department of Homeland Security appointments in the computer security area are disappointing. Amit Yoran, head of the "National Cyber Security Division" at DHS, quit in disgust. He was replaced by a lawyer and TV producer. The "National Cyber Security Division" seems to have been pushed down to a lower level of the DHS bureauracy.

    3. Re:Is anyone else scared? by WaR.KiN · · Score: 1

      Haven't you heard the old saying? Microsoft is as American as apple pie!

    4. Re:Is anyone else scared? by Politburo · · Score: 2, Informative

      the HSD

      FYI, the correct acronym is DHS (Department of Homeland Security).

  30. One of the first times... by JonN · · Score: 1

    I actually support Microsoft (Or any industry giant) buying yet another company in the same industry. Claria also owns GAIN Publishing which has some of the most annoying ads. Also, I must say that Claria software, seeing as they own an advertising agent, is seen around the web more often than much of the other annoying programs we see out there.

    --
    do.what.promptcmds
  31. Brilliance or stupidity? by justforaday · · Score: 1

    So let's see here. After building a popup blocker into IE, they've now realized that if they purchase a popup/adware company they can be the only ones to have popups that work with IE?

    --
    I'll turn into a supernova and burn up everything. Well I'll turn into a black little hole and you'll turn into string.
    1. Re:Brilliance or stupidity? by SenorPez · · Score: 0
      I can almost see the marketing strategy now

      • Buy Spyware company.
      • Create system popups in Longhorn that aren't affected by the IE7 pop-up blocker. And if you're using a browser that's not IE... hehehehehe...
      • Include a "fix" for the problem in the Plus! pack we'll sell for $125.
    2. Re:Brilliance or stupidity? by Build6 · · Score: 1

      in which case if you want to have any ads that IE7 users will actually see, you have to ... go to Microsoft and pay *them* to advertise?

      MS gets a new, ad-based revenue stream that they can keep everyone else out of with the IE7 blocker - they probably figure people don't hate ads so much - I mean, hey, Google lives off ads, right? (then again, Google doesn't charge you $$$ in order to use your PC so their logic, if it's along these lines, would have a flaw)

      In which case, "integration" will be complete. MS is free to integrate whatever it feels like, AND also sell you ads on your desktop.

  32. Innovation by poxymoron · · Score: 1

    Looks like Longhorn is going to ship with Spyware installed out of the box. Now thats innovation for you!

    1. Re:Innovation by shicklin · · Score: 1

      the only innovation that hasn't been pulled

  33. Gotta be a story plant by Chairboy · · Score: 4, Insightful

    This rumor defies logic. By acquiring a spyware maker, no matter whether or not they intend to use the spyware themselves, Microsoft would seriously endanger their efforts to gain credibility among technical users.

    Claria is 'fruit of the poisoned tree'.

    Typically, acquisitions like this are done because it's cheaper to buy target company A then it is to develop a solution internally, and any competent business manager should be taking into account the 'cost' of associating Microsoft with a company with Claria's history.

    I would guess that the story is a plant, and that someone fell for it. Was the purpose of the plant to expose leakers? Or was it a well orchestrated prank? Either way, it seems contra-indicated for good business, and successful business is Microsoft's #1 product.

    1. Re:Gotta be a story plant by Anonymous Coward · · Score: 0

      I concur...Logically, wouldn't buying a spyware company put a nice hole in their market for anti-spyware software? Seems counter-productive to me. Has to be fake.

  34. In other news... by thrill12 · · Score: 1

    Microsoft announced that its anti-spyware solution will be handed over to Claria for further improvements...

    Seriously, look for alternatives to be on the safe side (English version out soon).

    --
    Slashdot: stuff for news, nerds that matter, matter for news, stuff that nerd
    1. Re:In other news... by tomstdenis · · Score: 1

      I have better alternatives myself...

      Tom

      --
      Someday, I'll have a real sig.
    2. Re:In other news... by Anonymous Coward · · Score: 0

      Huh? Was that just an attempt to promote your product?
      I'd mod that down, it's not like the story is speaking of Microsoft's antispyware tools.

    3. Re:In other news... by harley_frog · · Score: 1

      Sales of Apple computers recently spiked today. Projected sales figures for the day are expected to more than double the number of compuers Apple sold last year. Meanwhile, Microsoft's stock took a nosedive, dropping 30 points. (Hey, if you're going to dream, dream big)

      --
      It's all fun and games until someone loses the key to the handcuffs.
  35. Looks like Bonzi Buddy has a friend to play with! by IcyNeko · · Score: 0, Redundant

    Maybe MS will have a feature where Bonzi Buddy and Gator will duel.. kinda like Godzilla and Mothra!

  36. See that virginia? by grasshoppa · · Score: 1

    Crime really *does* pay.

    --
    Mod me down with all of your hatred and your journey towards the dark side will be complete!
  37. I'd say... by Spy+der+Mann · · Score: 1

    i'ts more about R&D in the spyware area. "Oh, so THAT's how they sneaked into our security!"

    If you can't fight them, buy them :P

  38. The jokes write themselves by m50d · · Score: 1

    What's the difference between MS and their newest subsidiary? One's a bunch of scumbags who trick old ladies out of their money with a product that promises to do one thing but actually does something different and unpleasant, the other's - oh, nevermind.

    --
    I am trolling
  39. $500 Million! by HisMother · · Score: 0

    Five hundred million dollars. Five hundred million dollars. Half a billion dollars. In all seriousness: for what? I can't see where there's anything of any value to buy.

    --
    Cantankerous old coot since 1957.
    1. Re:$500 Million! by bigberk · · Score: 4, Insightful

      Marketing value is worth a lot. People still haven't caught on that Google's largest asset is the huge marketing knowledge they have access to both directly and indirectly (searches); the text ads are cute but not the main show. You'll see.

    2. Re:$500 Million! by SenorPez · · Score: 0

      Seems like a fair price. We get rid of Gator AND sully Microsoft's reputation...

  40. They can't patch IE to be adware/spyware proof by Arthur+B. · · Score: 1

    So instead they buy adware/spyware companies... Clever move !

    --
    \u262D = \u5350
    1. Re:They can't patch IE to be adware/spyware proof by Yaotzin · · Score: 1

      Not necessarily cheap though...

      --
      Error: No error occurred
  41. bah. by blackcoot · · Score: 1

    i already get spammed by m$ and its various subsidiaries as it is. i really don't need them to get any better at it than they already are.

  42. A useful public service from Microsoft! by erroneus · · Score: 1

    Now *THIS* is a useful application of Microsoft's buying power. Forget about buying just Claria though... buy a BUNCH of them... buy'em and shut'm down. (Making every last employee sign a no-compete agreement so they don't just go off and start another one...)

    If they did that, I might like Microsoft again... maybe...

  43. Re:Microsoft is no longer the Microsoft we all lov by DarkBlackFox · · Score: 4, Funny

    "...the company cherished for it's warm human point of view and high quality software..."

    I think you misspelled "crap."

    It's a common typo, they keys are like, right next to each other.

    (with apologies to bash)

  44. Re:Microsoft is no longer the Microsoft we all lov by Anonymous Coward · · Score: 0

    Or maybe he meant China?

  45. Couldn't Microsoft... by Cheapy · · Score: 1

    The first thing I thought of when I read that was that Microsoft was going to buy the company out, then just let it rot away.

    An interesting idea...but I doubt they'll do that.

    --
    Would you kindly mod me +1 insightful?
  46. Gator name change by nytmare · · Score: 2, Insightful

    Almost two years ago Gator changed their name to Claria in an attempt to distance themselves from their scummy reputation. It's encouraging that the media still refers to Claria/Gator by both names -- it keeps the name association going and lets people know exactly who they're dealing with.

  47. Could this spark a new spyware business model? by rubberbando · · Score: 1

    If they are buying them to eliminate a big spyware creator, wouldn't that cause a new business model for spyware startups to open up?
    Someone could just start up a spyware company that annoys people enough that M$ would just buy them out.

    1. Startup new Spyware company
    2. Annoy users until Microsoft buys them out
    3. Profit!

    --
    DEAD DEAD DEAD DELETE ME
    1. Re:Could this spark a new spyware business model? by rylin · · Score: 1

      Depends whether or not said spyware companies have any patents.
      I wouldn't be surprised to hear that claria has a somewhat impressive (when it comes to spyware) patent-portfolio.

      I'd expect that's why MS are making the bid they are.

  48. Perhaps we'll get lucky... by Karl+Cocknozzle · · Score: 1

    ...And they'll shut the company down and have all the spyware developers skewered in the public square in Redmond...

    Well, it's a beautiful dream anyway.

    --
    Who did what now?
  49. Its Microsoft so its done for attack by NigelJohnstone · · Score: 1

    This is Microsoft we're talking about, so its most likely done to attack its competitors rather than any useful purpose. (Who would pay silly money for something they don't want?!).

    The only thing I could find that might be it is Relevancyrank (patent pending) which might allow Microsoft to attack Google and Yahoo for personalised search (I haven't studied the patent application yet).

    http://www.claria.com/relevancyrank/

  50. Let me give you a little history lesson by Rogerborg · · Score: 5, Insightful

    Number of times in the entire history of the world that buying off thugs has ever made them go away: 0

    --
    If you were blocking sigs, you wouldn't have to read this.
    1. Re:Let me give you a little history lesson by MindStalker · · Score: 2, Insightful

      There is a difference between buying off thugs and buying your way into their leadership position. Doesn't mean they won't jump ship and become thugs somewhere else though.

    2. Re:Let me give you a little history lesson by Anonymous Coward · · Score: 0

      "Whoa to the Vanquished" Celts to Romans, after telling the Romans to pay up before the Celts would leave town. The Celts showed up outside of Roman when one of the Celtic priest was killed by a Roman, and apparently behaved very borish.

      The Romans bought them off to leave town.

      The Celts thought the Romans were short changing them on the weight of the gold, and the Romans where bitching about having to pay.

    3. Re:Let me give you a little history lesson by Anonymous Coward · · Score: 0

      Yes, but that's only for small values of zero.

    4. Re:Let me give you a little history lesson by Anonymous Coward · · Score: 0

      History lesson? Try an English lesson before you try explaining something to someone else. "Whoa to the Vanquished?" Is this from the movie version, starring Keanu Reeves? In summary, you suck. FOAD.

  51. It's ironic by Balaam's+Donkey · · Score: 0
    Let's start the speculation about why they're doing this:
    1. after all this time, they have no idea how the spyware actually infects windows, so they needed to buy one of the companies to find out.
    2. they're rewarding claria for keeping windows security experts busy.
    3. they generously want to provide a central location to store all of our financial information.
    4. all of the above
  52. talk about a value-add for the OS!!! by Thud457 · · Score: 5, Funny
    Don't forget:

    NWO : "For only $29.99, we won't tell the wife/DEA/Homeland Security!"


    Oh damn, forgot to click "Post Anonymously"...

    --

    the preceding comment is my own and in no way reflects the opinion of the Joint Chiefs of Staff

  53. Renaming the product? by PornMaster · · Score: 1

    Maybe they'd reintroduce the spyware as Gatesor!

  54. Two evils... by Exitar · · Score: 1

    don't make a good...

  55. Battle Of The Popups by DanielMarkham · · Score: 1

    So picture this: two years from now you're surfing arond on IE when an ad pops up "Click here for a free vacation to Bermuda" suddenly another ad pops-up on top of that one "Pay no attention to the previous ad, the prevsious ad was not authorized by Microsoft. If you click right away, you can buy Steve Ballmer a new golf club"

    Seriously. Does Microsoft have so much cash sitting around they need to buy things? It doesn't even make sense. You would think they had an acquisition strategy, but instead it looks like "Have money, will purchase"

    Worf was right!

    1. Re:Battle Of The Popups by lightknight · · Score: 1

      They're singing my song. Lot's of money + bored = idle rich. I need a patent or company quick. DOTCOM v2.0 is a go!

      Seriously though, we should start patenting something or building a company quick. Any OSS who want money (but can't get over the whole morals thing), meet me behind the tool shed with a pair of pliars. Ethicetomys for all! Or you could just cry about it later, telling yourself what a bad, horrible person you are as you take your trophy wide for a spin in your Ferrari.

      Anyone? :)

      --
      I am John Hurt.
  56. The hunt for linux users by vettemph · · Score: 1

    I think MS is looking for a way to identify alternate OS and browsers in order to block them from content. This could give MS a way of following all surfers instead just the folks who visit MSN and microsoft.com

    IF Browser = M$-IE THEN show_small_banner
    GOTO content
    ELSE show_huge_banner
    delay_delay_delay
    try_fullscreen.swf
    show_longhorn_ad
    tell_george_bush
    tell_CIA_ATF_MPAA
    trample_civil_liberties
    FI

    (I know, web pages aren't a mix of basic and sh. so sue me.)

    --
    The government which is strong enough to protect you from everything is strong enough to take everything from you.
  57. Godwin's law by benhocking · · Score: 1

    We're getting very close...

    --
    Ben Hocking
    Need a professional organizer?
  58. Buying it just to remove the crap from the market by GuyverDH · · Score: 1

    In other news, the number of reported calls to MS and other vendor support centers has been seen to plummet after MS purchased the leading spyware/adware vendor and ground all the bits into dust.

    --
    Who is general failure, and why is he reading my hard drive?
  59. My God! by Scratch-O-Matic · · Score: 1

    When I first saw the headline, I read, "Microsoft in talks to by China."

    --


    Evil is the money of root.
  60. On the odd chance... by kaellinn18 · · Score: 4, Informative

    ...that there's someone who's in the dark on this:

    Linky

    --

    --------
    This isn't the sig you're looking for. Move along.
  61. Wait by Anonymous Coward · · Score: 0

    What the hell does this have to do with Nazis?

  62. Imagine.... by powermung · · Score: 1

    Gator gets integrated into future versions of Windows or service packs and everytime users visit MS's competitors' sites 100 pop-ups appear. They now have the arsenal to really destroy google now.

    1. Re:Imagine.... by Yaotzin · · Score: 1

      Isn't that the situation already?

      --
      Error: No error occurred
  63. Another anti-trust trial on the horizon by AIX-Hood · · Score: 1

    Jump ahead five years, Microsoft is taken to court for yet another anti-trust hearing, where the EU is trying to stop Microsoft from shipping its own adware with Longhorn, thereby stamping out competition from other adware/spyware companies.

  64. "Minion! Get over here!" by Cr0w+T.+Trollbot · · Score: 2, Funny
    "Minion! Get over here!"

    "Yes, Master Gates! We scurry to obey our Lordship's fearsome wrath!"

    "Minion, it's been more than a month since I found a way to make myself more evil and I'm completely out of ideas! I was wondering if your abject, toady self could come up with anything better."

    "Errrr, Your Worship could turn his steely fist of retribution to the task of creating more Windows security holes, oh Instigator of Mandatory Overtime?"

    "Bah, that's an automated process now! Try harder, you pathetic cringing worm!"

    "Ummm, you could always give more money to Darl McBride, oh Slayer of Open Source!"

    "That idiotic bungler! We were cought faking evidence in the middle of our trial and still came out on top, and he can't even drag his pathetic little farce out three years?"

    "Create an iPod clone, oh Exterminator of the Jobsian Herasy?"

    "Been there, done that, got the T-shirt. Next!"

    "You could get William Hung and Billy Ray Cyrus to collaborate on a new version of "Achy Breaky Heart."

    Gates fixed his minion with a steely glare. "Even I have limits."

    "Well, then what about buying a spyware company, oh Vengeful Wielder of Billiions? One with really annoying popups and tracking software that's impossible to remove."

    "What, like RealMedia?"

    "Well, that would work, but I was thinking about Gator, oh Bringer of Viruses."

    "That's it! Great idea! Good thinking, minion! Tonight you get extra fishheads in your gruel!"

    Crow T. Trollbot

  65. Hiring Tactic by spauldo · · Score: 2, Funny

    Perhaps microsoft just wants to aquire a group of programmers who have proven their capability for evil. People who won't let bad karma get in the way of making a buck.

    Next, they'll be buying SCO for its executives and legal team. These are the staff they need to fight open source.

    (it's a joke people, don't take it seriously)

    --
    Those who can't do, teach. Those who can't teach either, do tech support.
    1. Re:Hiring Tactic by WhiteDeath · · Score: 1


      I think they already tried that.... I wonder if they did better research this time?

    2. Re:Hiring Tactic by scum-e-bag · · Score: 1

      My initial thought was that MS was only buying it for the staff as well. Those guys at Claria have a real grasp of writing code for MS products and could probably do a lot for the MS codebase.

      --
      Does it go on forever?
  66. It kind of makes sense.... by zappepcs · · Score: 1

    Mr Gates has tons of quoted missives, but this is a doozy... And I quote "Longhorn, the next version of Windows operating system, will make malicious software (malware) that gets onto computers without the users' knowledge 'a thing of the past'." If he actually intends to make this so, buying some blackhats to do the internal testing of Long(wait)horn just might be smart. Let them sit around and crack on longhorn now, so by the time the public gets a copy of it, it will have already been patched 43,000 times in the development cycle.

  67. Microsoft re-establishes position in global market by NickFortune · · Score: 1
    I think this is a shrewd move.

    Think about it: ever since SCO started playing silly bugger's a couple of years back, Microsoft's position as Slimeball #1 has been under seige. Combined with increasing pressure from other sectors of industry, Microsoft were facing serious problems of the lack of ethics front.

    In that light, this is clearly a strategic move aimed at firmly re-establishing MS' position as the world leaders in sleazoid corporate tricks.

    Of course, if they hadn't been blocked from merging with the RIAA by those ridiculous anti-monopoly laws, they'd never have been in this postion in the first place, but that's another discussion entirely.

    --
    Don't let THEM immanentize the Eschaton!
  68. Re:Now I'll NEVER get rid of those stupid pop-ups. by WhiteDeath · · Score: 1

    It looks like you're trying to browse the web. Would you like me to:

    * Throw up annoying windows promoting competitors sites

    * Redirect any domains that don't actually exist to MSN Search

    * Tell Microsoft where you've been

    * Suggest Microsoft products designed for totally unrelated tasks

    * Insert banners bagging OSS and linking to bogus Microsoft funded studies

    * All of the above

  69. See Sedetenland by benhocking · · Score: 1

    See also Neville Chamberlain, and "Peace in our Time".

    --
    Ben Hocking
    Need a professional organizer?
  70. Obviously I need coffee... by pu'u_bear · · Score: 0, Redundant

    I initially read the headline as "Microsoft In Talks To Buy China", and I thought, "WTF? That's ALL we need." Off to caffeinate.

    --
    --You're BOTH right. It's a floor wax AND a desert topping!
  71. Makes *some* sense. by Anonymous Coward · · Score: 0

    Just because you buy a company doesn't mean that you have to keep that shop running. There have been countless instances in the past where large corporations (MS included) have bought the competition just to eliminate it.

    MS is in the anti-spyware game, so it could do wonders for their image to purchase-and-dispose-of the most infamous spyware brand in the business. Also, software like Gator threatens to make Windows just plain look bad when compared to, for instance, OS X.

    Besides, who wouldn't pay $500 million to get rid of Gator.

  72. NO! The Claria Clippy arrives! by WidescreenFreak · · Score: 1

    Oh, God! No, please! It's bad enough to have a pop-up Clippy just from MS Office! But I refuse to tolerate a Clippy on the desktop!

    Hi! I'm Clippy! It looks like you're visiting a Linux web site! I am compelled to erase your hard drive right now! Would you like that?
    * No, close the evil Linux window and open an MSN window.
    * Yes, I must be punished for going outside of Microsoft.


    or maybe...

    Hi, I'm Clippy. I'm tracking every place that you go to and reporting it back to unscrupulous marketers. (Sorry for being redundant there.) Would you like me to keep tracking where you go on the Internet?
    * Yes, and automatically install software that I don't want
    * Yes, and automatically install software that I don't want
    * Yes, and automatically install software that I don't want

    --
    The Overrated mod is for reversing inappropriate, positive mods, not for voicing disagreement with a post.
  73. MS to buy Gator! by haggar · · Score: 1

    Holy fagioli, talk about "evil conglomerate"! Will the Microsoft headqarters transform into something ominous and purely evil like the Event Horizon ship from the same movie?

    So evil, your eyes melt.

    --
    Sigged!
  74. Funny thing by WindBourne · · Score: 1

    IF MS was smart, once taking over Claria, they would have them port to Apple and Linux (via Firefox and konqi).

    --
    I prefer the "u" in honour as it seems to be missing these days.
  75. In other news . . . by Anonymous Coward · · Score: 0
    . . . Microsoft purchases Christmas Island. Bill Gates, Chief Software Architect, has now taken over as monarch from Queen Elizabeth II.

    It is reported that the acquisition was targeted at a certain "goatse" technology, which will be incorporated into Longhorn's Digital Restrictions Management (DRM) scheme.

    ~~~

  76. Hmm, an interesting idea.... by Anonymous Coward · · Score: 0

    Being an IT guy and having to have had to clean Gator off of dozens of computers *twitch* it does sadden me that M$ would aquire such a company.

    M$ is like the Empire from Star Wars, you hate it, but you love to hate it. They are just that kind of evil.

    Gator is the type of evil where you want to drag to some dark alley and use a MAC-9.

    Any estimations till when we shall see Gatorsoft coming out?

  77. The deal is going smoothly by lupinstel · · Score: 0

    I heard the deal is going smoothly because Bill Gates used Gator to fill in his credit card information and address into the Claria buy out form.

    --
    Don't blame me, I voted for Cthulhu.
  78. And, of course, by Sedetenland by benhocking · · Score: 1

    I mean Sudetenland. Neville Chamberlain made his "Peace in our Time" speech regarding the Munich Conference.

    --
    Ben Hocking
    Need a professional organizer?
  79. $500 Million?? by SamSeaborn · · Score: 1
    $500 Million??

    Man, Looks like the dot-com boom is starting all over again.

    I've got to get off my ass and write some piece of crap spy-ware so I can sell it for $100 million in 12 months.

    Sam

  80. This is Microsoft by EmperorKagato · · Score: 1

    Make software against us, you will be assimilated.

    The empire has struck back. Rejoice!

    --
    ----- You know you have ego issues when you register a domain in your name.
  81. Shrinking supply of Mod points. by infonography · · Score: 0, Flamebait

    Your forgetting that one of every 5 mod points must be used for a TripMaster Monkey post. Pity the MOD who fails in his/her civic duty.

    --
    Sorry about the writing. Robot fingers, you know? Cliff Steele in DOOM PATROL #23
  82. Shills need to work on their technique by Hosiah · · Score: 1
    How much more obvious could you be? 95% of the responses are what you would expect from any rational average Joe on the street. The remaining 5% put on the Missionary Suit and proclaim that Microsoft CAN DO NO-O-O-OOO Wrong! No matter what!

    It is so predictable:
    Headline: Bill Gates buys Al Quaida.
    Shill: They're doing it so they can shut down terrorism! They're protecting us!
    Headline: Engineer lifts comp room floor tiles, discovers bodies of 100,000 refugees, victims of genocide.
    Shill: That's a frame! Saddam sneaked in and hid them there! And some Linux users helped!
    Headline: Bill Gates seen rampaging the streets, biting the heads off small children, stabbing people with hypos full of AIDS virus, and drawing pentagrams on the ground in order to call up Satan himself to rule the Earth.
    Shill: They're testing Longhorn!

    *sigh* I could write a shell script to do this...

    1. Re:Shills need to work on their technique by anno1602 · · Score: 1

      rational average Joe

      You see me baffled. How did you manage to get the terms "rational" and "average Joe" in such close proximity without them fighting to death an leavin bloody spots on the monitor?

      In my experience, the "average Joe on the street" is anything but rational when it comes to things he doesn't have a clue about (i.e. Computers).

  83. Microsoft AntiSpyware? by jim_v2000 · · Score: 3, Funny

    When I heard MS was going to get adware and spyware under control, I thought they meant with a program...not by buying the whole adware companies!

    --
    Don't take life so seriously. No one makes it out alive.
  84. Robin Hood? by Anonymous Coward · · Score: 0

    What are the odds they acquire Claria and then just shut it down, doing the world a favor?

  85. Hey, makes perfect sense to me by mcc · · Score: 1

    I basically see them as an adware company now. I've only been using this WinXP thing for a few weeks, but every time I log in or start up I get a nagware dialog trying to convince me to install their antivirus program. I don't want their damn antivirus program. But there doesn't seem to be any way to turn the OS's self-advertising dialogs off.

    Then there's Outlook Express. I used to rather like Outlook Express. Except now apparently it launches MSN messenger or something every time that you start it, without asking you, without telling you. I kept being totally baffled to find the program open and sitting in the start bar thingy, and going, how does this keep opening? Before I finally figured out Outlook was doing it. This of course isn't a problem anymore, becuase I've already switched to Thunderbird. But how the heck do I turn off this virus protection nagware screen? And how does Microsoft not implode from the irony of using adware techniques to get users to run a program reportedly designed to defeat adware?

    And what's the difference between Windows or Outlook Express starting up and running ads for Microsoft, and "Snood!" starting up and running ads for Gator? Not that much, I don't think. So what's surprising here?

    1. Re:Hey, makes perfect sense to me by Anonymous Coward · · Score: 0

      That 'nagware' is for people who get onto internet without some firewall/antivirus software.

      Now if you want to turn off that nagware thing, go to Control Panel?>Security Center. There, tell it that you don't want any nag screens. Done. Was that too hard fucktward? Did you really not know how to do it or were you just karma whoring & trying to get along with /. groupthink?

      Somebody should bitchslap you into reality....

    2. Re:Hey, makes perfect sense to me by mcc · · Score: 1

      Now if you want to turn off that nagware thing, go to Control Panel?>Security Center

      Thanks.

    3. Re:Hey, makes perfect sense to me by Anonymous Coward · · Score: 0

      He gets Score 2??? Why?? For saying 'Thanks'??? What about the guy who told him about the solution?

      What are the mods smoking? I want some of that shit..

  86. Can't beat em, by Luthair · · Score: 1

    Buy em!

    The new and improved AntiSpyware policies!

  87. I wish it was by bluGill · · Score: 1

    Much as I don't like Microsoft, I have to admit they would to a better job of governing China than the current leaders of China do. Sure they would force everyone with a computer there to run Windows, but they would also shut down all the slave and child labor there. Overall it would be a win for everyone.

    1. Re:I wish it was by Yaotzin · · Score: 1

      A win[dows] for everyone, eh?

      --
      Error: No error occurred
    2. Re:I wish it was by ari_j · · Score: 1

      Why do you think that a corporation built on laissez-faire capitalism would hesitate for a moment to employ slave or child labor if it's cost-effective to do so? Bill Gates' philanthropy aside, Microsoft is in business to make money, and if it were not profitable to use slave and child labor, there would be no need for laws against the same.

  88. What is that I hear? by mkirkpat13 · · Score: 1

    Could it be the sound of boisterous laughter coming from Apple headquarters?

    1. Re:What is that I hear? by Anonymous Coward · · Score: 0

      No, its just the sounds of boisterous anal sex coming from the office of Steve 'Rim' Jobs.

  89. Both sides of the pop-up problem by Progman3K · · Score: 2, Insightful

    If Microsoft buys Claria, they'll effectively be holding both sides of the pop-up/under problem.

    Maybe they'll be able to develop a pop-over/under technology that CAN'T be blocked by browsers by controlling both sides.

    --
    I don't know the meaning of the word 'don't' - J
  90. Re:Microsoft re-establishes position in global mar by ScentCone · · Score: 2, Insightful

    Well, you're right, of course. Search engines, including MSN and Google, should always operate at a loss, preferrably until they go out of business. And if they do decide to do something as tasteless as run side-bar ads to pay for what everyone uses millions of times a day, they certainly shouldn't use any sort of technology to make those ads actually relevent or attractive to the people that the paying advertisers want to reach. Definately not. I know that the almighty, completely benign Google will surely lead the way in first abandoning any sort of contextual/visitor awareness in their ads, and then stop running them altogether and drain their shareholders' money until it all dries up and goes away.

    Wait... I've got an idea. If you don't like MS, don't use their free search engine, and don't patronize the thousands of merchants and other entities that choose to advertise there. Gosh, that was complicated.

    --
    Don't disappoint your bird dog. Go to the range.
  91. patent by zerkon · · Score: 1

    Here's an idea, instead of fixing their crappy software M$ buys and patents all the pop-up/adware software and sues the crap out of anyone who uses it

    The only good that will ever come from software patents...

  92. OK...I'm preplexed by PenguinBoyDave · · Score: 1

    M$ creates Spyware tool, then buys the biggest offender of Spyware. Does this mean they will detect and remove themselves?

    --
    I'm not a troll, but I play one on Slashdot.
  93. Most people here dont get it! by new-black-hand · · Score: 1

    Microsoft buying Claria has nothing to do with Gator, spyware, blocking popups (oh my). What they are after is Gain, which is a Claria product. The reason why? Might have something to do with Gain being the most advanced targeted advertising system on earth. Think about it, Microsoft want to extend MSN and have it compete with Google. The main Google attraction at the moment is the advertising model, you get specific ads, and retailers can tailer their ads to only the users who want to see them. For Microsoft to get here, they can either try to re-produce such a system themselves, or go and buy the *best* system for targeted advertising that exists at the moment, so they go to Claria! The net result is that MSN offers extremely targeted advertising, much better than what Google can offer, which increases the value of the ads meaning less ads are required! Quiet the opposite of the scenarios being discussed here thus far. From the Gain site:

    GAIN Network advertising programs can generate click-through rates 20 to 40 times higher than traditional banner ads, because through GAIN, advertisers can reach consumers across the Web, at exactly the right time in their buying cycle.

    Taking into account buying cycles for ads? Unheard of anywhere else (many other features such as this that Google currently can not match). The one disadvantage that Gain does have is that it installes software (smileys, free screensavers etc.) that are used to collect the information to tailor the ads. What Microsoft will have to do instead is use their MSN services (Hotmail, MSN messenger etc.) to get this data from the users. By extending the collection of data across the whole MSN install base, the value of reaching this network for advertises is orders of magnitude larger than anything else

    End result? We all benefit.. MSN gets better advertisements, and if they follow Google's lead site owners will be able to integrate this technology into their own sites, and at the same time they drop all the crap that Claria used to carry because Microsoft will use their own software to track what ads it should send you.

    1. Re:Most people here dont get it! by Flyph · · Score: 1

      "What Microsoft will have to do instead is use their MSN services (Hotmail, MSN messenger etc.) to get this data from the users." Sounds like spyware to me...

    2. Re:Most people here dont get it! by Slashcrap · · Score: 1

      End result? We all benefit.

      This must be a definition of the word "benefit" of which I was not previously aware.

      In all seriousness, I do hope you got paid a decent amount of money to post that. Unfortunately you will find that it is difficult to buy back your self esteem and your reputation.

    3. Re:Most people here dont get it! by new-black-hand · · Score: 1

      Well, benefit in the sense that the chances that a Claria under Microsoft will continue carrying on installing and promoting the crap software they have is zero. I dont really care about how they will use it with MSN since I am not a user.

    4. Re:Most people here dont get it! by Anonymous Coward · · Score: 0

      What parent said. Maybe Microsoft will also do us a favor and get rid of Real Player.

  94. What better way? Sue 'em... by Simonetta · · Score: 2, Insightful

    These sleazy pop-up ad makers are a public nuisance. They are a major source of pollution in the internet experience. Microsoft should have just bullied them out of the way.

    The previous poster was right about making have these shitheads in the kernel. Microsoft would never pay $500 million to buy a company in order to get them to stop harassing people. It's most likely that Microsoft is buying this technology to constantly check if the individual copy of Windows on a PC is registered with them. If not (or if the registration number doesn't match the microprocessor ID number secretly included in the registration process), then the pop-up message routines embedded in the Windows kernel will incessantly blast the user to transfer the full list price from their checking account to Microsoft.
    But, like all Microsoft stuff, it won't work completely right and even after paying, the poor schmucks will continue to be blasted with annoying messages. Microsoft will charge them a service fee for problem solving, an activation fee, a supplemental fee for having used an unregistered copy of windows, a fee for having been born, etc...
    This could be good for Linux if Microsoft if Gates finally makes good on his famous 1977 letter of intent to stop people from using software without paying him. People use Windows because it is easy, more-or-less, and because Linux is such a pain in the ass to work with due to the inability of its designers to transcend their 'computer priesthood' mentality. I realize that comment will get the message marked as a troll, but, beautiful slashdaughters, it's so true.
    But if Microsoft decides to use this new technology to harass the hell out of people, then they will come to Linux, kicking and cursing the whole way, and they will provide the major boost and surge in popularity that will break the Microsoft monopoly.

  95. monopoly? by CAIMLAS · · Score: 1

    This looks like a lot of different things to me.

    One of the things I see is Microsoft purchasing yet another software company that is at the forefront of a specific software specialty - the lead in its industry. Monopoly, anyone?

    However, what I also see is Microsoft purchasing a technology which could be very well suited at enhancing any number of their existing technologies; their search engine comes most immediately to mind.

    Imagine what they could do if they had effective means of gathering personal search preference demographics using the same techniques used to target ads. I know that, for me, this would probably be very useful. I know I've wanted the ability to focus the target of my searches a bit more than even Google allows me to do. Not just things like date, time, and various technical aspects of a document, but also maybe give preference to search results based on things which I frequently or regularly browse. For instance, if I regularly load slashdot or tomshardware, and infrequently go to pricewatch (or generally don't buy things online), if I search for a specific technical device name, it would be able to direct my searches to things I'd find more preferential: documentation, things that relate to the hardware specs, and things of that matter, while filtering out the more commercial elements.

    Google tries to do this by default simply by logistics, but you often have to throw in other plugs like -shopping, -store, and things of that manner in order to get desired results - often with multiple subsequent searches to prune the tree. I can see this being very useful technology in getting towards this goal indeed.

    --
    ~/ssh slashdot.org ssh: connect to host slashdot.org port 22: too many beers
  96. Bad Encouragement by Acts+of+Attrition · · Score: 1
    What better way to shut down a company that produces so much spyware and other unwanted adds than to buy them.

    Or what better way to encourage spyware companies to be even more of a nuissance.

    "If you're annoying enough, Microsoft will buy you."

  97. Obligitory Meme by Anonymous Coward · · Score: 0

    1) Create company to annoy the entire world with popup adds
    2) ???
    3) Profit!!

  98. Linux port by Excelsior · · Score: 1

    Maybe Microsoft wants to port spyware to Linux to end the "Linux doesn't have spyware" advantage. That would probably be worth $500 million.

  99. Well if it is true by qwerty75 · · Score: 1

    Then that would explain why in the latest version of MS AntiSpyware anything from the Claria Corp is set to Ignore when found instead of Remove. I personally would love to see MS buy out all Spyware companies and force them to sign a Non compete for 20 years. Although if that happens then MS will be sued by the USG for anti trust by cornering the Spyware market.

  100. Gator and HomeSec by Tackhead · · Score: 4, Informative
    > old: Where do you want to go today?
    > new: We know where you've been!

    That's not (+5, Funny), it's (+5, Informative), you insensitive clod!

    Gator CPO at the Department of Homeland Security

    D. Reed Freeman, the "Chief Privacy Officer" of Claria Networks (formerly Gator), the creators of the pervasive spyware package GAIN, has been appointed to the Department of Homeland Security's "Data Privacy and Integrity Advisory Committee"

    Art imitates Life. Life imitates Slashdot.

  101. Re:What better way? Sue 'em... by rizzo420 · · Score: 3, Insightful

    actually, i see no problem with embedding something into the windows kernel to check if it's a legal copy. you can't get security patches for XP unless you have a legal copy, so what's the point of having it if you're susceptible to most of that crap that's floating around?

    while MS wouldn't pay that much to stop them from harassing people, they would pay that much to get the code to the software to make their anti-spyware solution the best. they would also pay that much to get the data that claria has collected in order to make their own web stuff better. think about all the browsing habits claria has collected from people (the average person, in fact). they could easily use that data to help push them ahead of google.

    --
    please me, have no regrets.
  102. When I first read the head line I read... by The+Wooden+Badger · · Score: 0, Redundant

    Microsoft in talks to buy China. Then again, wasn't gator spyware? Hmmm...it's all getting clear now.

    --
    Heroscape, it's like legos combined with anachronistic wargames.
  103. The good news is... by mpaque · · Score: 4, Funny

    The good news is that we won't have to worry about Gator being ported to Linux or other operating systems now...

    1. Re:The good news is... by Anonymous Coward · · Score: 0

      Well, there will be a Mac OS X version: http://www.microsoft.com/mac/products/gator/

  104. MOD PARENT UP. by killjoe · · Score: 1

    That's probably real reason MS is buying this company.

    --
    evil is as evil does
  105. Re:What better way? Sue 'em... by patreek · · Score: 1
    "But if Microsoft decides to use this new technology to harass the hell out of people, then they will come to Linux"
    Doubt it. Even if Microsoft would be stupid enough to add further annoyance to their OS, it wouldn't prompt a mass switch to Linux, because as you said Linux is still too cumbersome for the average user. A mass switch to the Mac might happen, but again that is dependent on Microsoft being stupid enough (which they aren't) to make their software that much more annoying.
  106. Overheard during talks by Anonymous Coward · · Score: 0

    Gates: Don't let the haircut fool you, I am exceedingly wealthy.
    Your Internet ad was brought to my attention, but I can't figure out what, if anything, Claria does, so rather than risk competing with you, I've decided simply to buy you out.

    Claria: I reluctantly accept your proposal

    Gates: Well everyone always does. Buy 'em out, boys!

  107. evil++ by Syberghost · · Score: 1

    Finally found somebody to buy to RAISE their Evil Quotient.

  108. Re:NO! The Claria Clippy arrives! by Marcion · · Score: 1

    >I am compelled to erase your hard drive right now!

    It is rather handy actually. It erases Windows for you, can you make a few more to get us through the rest of the Gentoo install!

  109. Re:What better way? Sue 'em... by Reziac · · Score: 1

    You got a link to Gates' "letter of intent"?? Would be interesting to see. Does sound like his M.O.

    And one does have to wonder about that "personalization software" -- why do we need more than the user's registered name and the software's serial number, unless the intent is to exert more control over users' machines?

    M$ has said repeatedly at their seminars (which I attend whenever I can) that they envision what amounts to a return to the dumb terminal, where you rent use of applications, and store your documents on a remote server -- for a suitable monthly fee. (Reaction from the all-IT-pros audience? Uniformly unhappy scowls.) It occurs to me that "personalization software" that works over the web is the gateway to making this reality.

    --
    ~REZ~ #43301. Who'd fake being me anyway?
  110. Sounds like it makes sense to me... by Snerdley · · Score: 1

    First, Microsoft gets to make a show of killing off the spyware vendor (and its products)...

    Microsoft today announced the discontinuation of spyware system Claria (formerly Gator). "While we've been delighted with the knowledge and technical abilities of the Claria staff," said Mr. Ballmer, "However, Microsoft always puts its user base first: in this case, it was clear that the demand for an instrusive browsing optimization system was simply not there."

    Second, they get access to all that data Gator collected over the years! This is exactly how you catch Google!

    Finally, they take that technology and expertise from Claria, and simply build a Gator++ version that isn't visible and push it out via Windows Update!

    As I said... makes sense to me!

  111. Re:Microsoft is no longer the Microsoft we all lov by HeliumHigh · · Score: 1

    YOU ALL SUCK

    Err...

    Hi

  112. Re:Microsoft re-establishes position in global mar by NickFortune · · Score: 1
    And if they do decide to do something as tasteless as run side-bar ads to pay for what everyone uses millions of times a day, they certainly shouldn't use any sort of technology to make those ads actually relevent or attractive to the people that the paying advertisers want to reach.

    Oh look, it's a straw man. Off to see the wizard, are we?

    Look, I get the idea that you think this is all about search engines, and that MS engine is (presumably) losing so much money that they need to Claria's unique expertese to make the thing profitable.

    However, you're going to have to accept the fact that a lot of people will be more interested in the fact that MS are trying buy a company that earned the dubious distinction of having to change its name to stay in business. Some people are going to wonder what MS, whose reputation is hardly spotless are regards spyware, are goign to do with all that Gator expertese.

    I mean its not like the desciscion is popular at MS; even you, whom I presume to be a fan of Microsoft reckon the Gator guys could use a kicking. Look at it that way and you have to wonder what planet Ballmer's on this week.

    Or maybe you don't. Spin it however you like, it's all the same to me.

    Wait... I've got an idea.

    And don't think we're not proud of you.

    If you don't like MS, don't use their free search engine, and don't patronize the thousands of merchants and other entities that choose to advertise there.

    heh... I won't have to change my behaviour to implement that suggestion!

    Gosh, that was complicated.

    It'll get easier with practice. Thanks for sharing, now.

    --
    Don't let THEM immanentize the Eschaton!
  113. Gator technology = low cost Windows by Gene77 · · Score: 1

    Here is their "in" to the world of low-cost Windows/Office. At reduced cost, the product will pay for itself by forcing ads through to the user.

    Just a thought.

    --
    "Man has always been his own most vexing problem." --Reinhold Niebuhr, "The Nature and Destiny of Man"
  114. On Bootup: Windows found a new Comercial ... by Frit+Mock · · Score: 1

    ... do you want to install the driver for this new comercial?

  115. Re:Now I'll NEVER get rid of those stupid pop-ups. by Anonymous Coward · · Score: 0

    one word: Linux

  116. A great disturbance by logic+hack · · Score: 1

    I also felt a great disturbance in the force... as if Mac users accross the globe laughed out loud and were suddenly modded down into oblivion ;)

  117. Re:Microsoft is no longer the Microsoft we all lov by jokercito · · Score: 1

    Naww... he was speaking in tongues.. I think it's called "marketing speak"...

  118. Thank you! Thank you! by Sj0 · · Score: 1

    Just when I think the business folks can't get any dumber, they prove me wrong.

    Thank you, business folks, for the many hours of entertainment you've given us in your god-awful decision making abilities.

    --
    It's been a long time.
  119. If they do buy... by Eric+Damron · · Score: 1

    will the next version of Windows come with Gator built into the OS? Arrrrggggghhhhhh!!!

    --
    The race isn't always to the swift... but that's the way to bet!
  120. Re:What better way? Sue 'em... by Hosiah · · Score: 1
    People use Windows because it is easy, more-or-less, and because Linux is such a pain in the ass to work with due to the inability of its designers to transcend their 'computer priesthood' mentality. I realize that comment will get the message marked as a troll, but, beautiful slashdaughters, it's so true.

    I don't think you're trolling at all. I mostly agree. However, you might want to update your view of Linux - particularly versions like Red Hat and Mandrake have gone so far in the user-friendly direction, they have attracted criticism for trying to be "I can't believe it's not Windows!" Some other distros are so hard core, even die-hard geeks get frustrated with them sometimes... The advantage to open software, however, is that you can have it any way you want it, and if you can't find it that way, pick the closest one and work it over in your ideal!

    The Big Lie that we Linux folk want people to get out of their heads is that computers are simple things like toasters and radios. Computers are inherently complex, and it should only be the user's choice how much of that complexity they want to have hidden behind layers of abstraction. And there's always been a trade-off between simplicity and functionality. It's a sad social comment that the marketing hacks have done their job so well, that people now feel justified in demanding to have *no* knowledge of computers, while reaping all of their benefits. You have to learn how to drive a car to use it. Cars are complex. You have to learn how to cook, so you don't burn yourself when you cook. Computers are expected to operate themselves, and of course, as we see when viruses and crashes happen, they are poor at doing that.

    "Computers in the home" is a concept less than 40 years old. Many twists and turns lie ahead before we get all the kinks worked out. In the meantime, it *will* help things along if my fellow geeks can put their impatience aside, realize that ignorance has been forced on the public, not chosen for themselves; and if the public, in turn, can accept some reasonable threshold of taking responsibility for the complex machines they want to use.

  121. claria.com by advb89 · · Score: 0

    Check out what is on the very bottom of their website: http://www.claria.com/ I wonder why they have that there???

    --
    <overrated>Insert Sig Here</overrated>
  122. Bill Gator by Anonymous Coward · · Score: 0

    ...sounds good, indeed.

  123. Bonzi and Ramzi by Anonymous Coward · · Score: 0

    hacking with ramzi
    (sorry, windows media)

  124. More Proof of the Nature of Microsoft by Master+of+Transhuman · · Score: 0


    This company is a flat-out menace to society. Bill Gates makes Osama bin Laden look like the Flying Nun. bin Laden at least has some principles, no matter how screwed up.

    It is run by greedy asshole liars who say one thing and do the exact opposite. Their only goal in life is to take every last dime in your pockets and give you shit in return. This has been Gate's SOP since day one - in fact, before that, since in college he was a poker player. Greed is all this fucktard knows.

    We need a "Jihad against Microsoft". This company MUST be destroyed by any means necessary if computer technology is to be advanced.

    --
    Richard Steven Hack - This sig is TOO GODDAMN SHORT TO DO ANYTHING USEFUL WITH! MORONS!
  125. Perhaps its another form of philanthropy? by waferhead · · Score: 1

    The alternative is to nuke them from orbit,,,the only way to be sure.

  126. Comment removed by account_deleted · · Score: 1

    Comment removed based on user account deletion

  127. Ob. joke by Anonymous Coward · · Score: 3, Funny
    This is an old joke I once read online.

    This is an entry in Bill Gates's diary:

    Memo to self: Next time, when my wife says we need to buy china, she means dishes.
  128. Ob. Family Guy by magefile · · Score: 1

    Hello, China? I've got something you might want.
    [pause]
    Yes, *all* the tea.

  129. You KNOW they want the user clickstream database.. by Anonymous Coward · · Score: 0

    This is something Google has, but Microsoft doesn't.

    About the only thing Google has that MSFT wouldn't want, is the former's sense of corporate ethics.

  130. You wanna talk about credibility dive? by Khyber · · Score: 1

    Go use Microsoft's Antispyware.

    deliberately infect yourself with ISTsvc....

    Watch MS-AS wipe it out, only to immediately trust it again and allow ISTsvc to reinstall itself on your computer.

    Repeat process. I posted about this a LONG time ago (or tried to submit a story, rather) and yet nobody paid any attention to it. Maybe now (if anyone has the cajones to test what I've posted) people will wake up?

    --
    Still waiting on Serviscope_minor to wake up to fucking reality and realize that Jessica Price isn't going to fuck him.
  131. Paying the Dane-Geld by alanQuatermain · · Score: 1

    Not quite the same situation, but given the parent's comment I would like to point to Rudyard Kipling's eloquent words on the subject:

    Dane-Geld

    -Q

  132. Public Termination! by Dun+Malg · · Score: 1

    My opinion of Microsoft would be raised somewhat if they bought Claria and publicly terminated all its employees. I'm imagining a live webcast of the employees being escorted out the door one by one, each carrying their box of perswonal stuff, culminating in CEO Jeff McFadden being physically thrown out the door by two beefy security guards, and his box of family pictures, gold pen and pecil sets, and executive decision makers flung into the street in front of him.

    --
    If a job's not worth doing, it's not worth doing right.
  133. BILL IS GOING SHOPPING? by Anonymous Coward · · Score: 0

    Its amazing how one man can get up in the morning and say to himself "Hmmm... How should i spend 500 million dollars today?"

    Well, if this is going to help get rid of all the crap that magically apears in people's computers then I give Mr. Gates a thumbs up (Good Job Bill)...

  134. We already have this program built-in... by Khyber · · Score: 1

    It's called Windows Messenger

    --
    Still waiting on Serviscope_minor to wake up to fucking reality and realize that Jessica Price isn't going to fuck him.
  135. OMG! by polyp2000 · · Score: 0, Offtopic

    at first glance i thought that read "Microsoft in talks to buy China"

    --
    Electronic Music Made Using Linux http://soundcloud.com/polyp
  136. Re:Microsoft is no longer the Microsoft we all lov by Anonymous Coward · · Score: 0

    If that's what's coming out of his mouth, then I don't want to know where his tongue's been....

  137. Gator by king-manic · · Score: 1

    Now when we have that un-nerving feeling gator seems to be pre-installed on our machines, it'll be true.

    --
    "There are more things in heaven and earth, Horatio, than are dreamt of in your philosophy."
  138. It's obvious now, by Grand+Facade · · Score: 1

    That MS is not in the business of suppling OS and productivity software.

    The real goal (nothing short of world domination) is right out there in your face......

    --
    Rick B.
  139. Is this related? by saskboy · · Score: 1

    I heard that Red Hat Linux was buying SCO, but it's probably just a rumour too.

    --
    Saskboy's blog is good. 9 out of 10 dentists agree.
  140. How About Fight With Technology? by EXTomar · · Score: 1

    Spyware is a technology problem so why fight it with anything else? Seems to just reward the spyware crowd. "Get big enough and MS will buy you out!"

    There are plenty of people out there in the OS field that can tell you exactly where Window's problems lie. But I guess that ignoring them is right along with this logic where you buy out your problems instead of fix the system that created them.

  141. Did anyone else... by idonthack · · Score: 1

    ...read the title as "Microsoft In Talks To Buy China"?
    ---
    A guy walks up to his friend and sees him hitting himself on the head with a hammer. "Why are you doing that!?", he asks. "Because it feels so good when I stop.", was the reply.
    Generated by SlashdotRndSig via GreaseMonkey

    --
    Why is it that when you believe something it's an opinion, but when I believe something it's a manifesto?
    1. Re:Did anyone else... by idonthack · · Score: 1

      Oh, nevermind. Sorry. I hadn't even glanced at the posts yet.
      ---
      I started with nothing and I still have most of it left.
      Generated by SlashdotRndSig via GreaseMonkey

      --
      Why is it that when you believe something it's an opinion, but when I believe something it's a manifesto?
  142. WE KNOW THE SECOND STEP NOW!!! by idonthack · · Score: 1
    1. Start a company that distributes spyware.
    2. Get bought out by Microsoft.
    3. Profit!!!

    ---
    LEEROY JENKINS!!!
    Generated by SlashdotRndSig via GreaseMonkey
    --
    Why is it that when you believe something it's an opinion, but when I believe something it's a manifesto?
  143. It'll save a lot of downloading... by Anonymous Coward · · Score: 0

    when Gator is built into the OS instead of having to find its own way in. I wonder if it will be detectable? Maybe by booting into Linux and looing for the files w/o Windows running?

  144. Steve Said No by Anonymous Coward · · Score: 0

    Just got off the phone with Steve having stated that the guys over at Slashdot was wondering if he had any extra pot. 'Sorry, no" he replied. "Quite to the contrary."

  145. Re:What better way? Sue 'em... by dbhankins · · Score: 1
    Yeah, but do you have to know how to build a car from parts, and make some of the parts yourself, in order to use it?

    When getting commonly available hardware (D-Link 802.11b card) to work requires device driver source code changes, and installing a filesystem (capture-ntfs) requires a kernel rebuild, Linux can hardly be said to be "I can't believe it's not Windows!"

  146. Reputation to Uphold by HellYeahAutomaton · · Score: 1

    Can Microsoft keep up with the quality of Claria's 'Anti-Spyware Commitment'?

  147. Isnt it obvious? by mnmn · · Score: 1

    They'll try to use all that ammunition to build spyware for Linux!

    Hmm. Come to think of it, I wonder if anyone has even TRIED to make a Bonzibuddy for Linux

    --
    "Give orange me give eat orange me eat orange give me eat orange give me you." -Nim Chimpsky
  148. MSN + gator = ... by blackcoot · · Score: 1

    "`For this to work, it has to be on hundreds of millions of desktops so there's an improved consumer experience in advertising, search and content,' Eagle said."

    what better way to get it onto the desktops via MSN? you get verizon broadband customers for free, plus those foolish enough to use microsoft's msn client. the implications...

  149. This is not for software by Edmund+Blackadder · · Score: 1

    I have no idea what Claria's personalization software is, but I have a very hard time believing that whatever it is, it is worth half a billion dollars. Especially to Microsoft.

    May I remind you that Microsoft is full of coders and if they really need some piece of software they could develop it themselves. Also, if you look at history Microsoft has been VERY miserly in aquiring software. Often they just copy the software without paying anything (remember that disc compression software?). Or as was the case with Mosaic, they pay a small fraction of what they actually agreed to pay, and then dare the owner to fight MS in court.

    Now think about this. Claria/Gator is probably one of the most hated companies out in the computer industry. They are almost unique by being equally hated by the copyright lobby and the free information crowd. If MS fucks over Claria and steals their software it might actually result in an improvement of MS's image.

    So then why would Bill pay half a billion for Claria. I think I have a good guess. He does not want the software which can be copied, he wants the data gator has been gathering on everyone for the past 5-7 years.

    1. Re:This is not for software by Anonymous Coward · · Score: 0

      They've got the fourth largest Oracle DB in the world - over 150 terabytes worth. That's a staggering amount of knowledge on people, make no mistake, and verily worth $500m. Personalisation software could be easily written by M$, so it's obviously the data which is the most important thing here.

  150. MS going for growth by Anonymous Coward · · Score: 0

    Looks like MS is going for growth by competing with Adobe photoshop, ERP (great plains) and beefing up the server software.

    I wouldn't be suprised to see MS buy Autocad in the near future since it is one of the few profitable high cost remaining end user software products.

    1. Re:MS going for growth by entrylevel · · Score: 1

      Can somebody with mod points please mod this up? The poster may be an AC, but they are right.

      --
      Karma: Incomprehensible (Mostly affected by posting at +5, reading at -1, and metamoderating everything unfair.)
  151. Re:Well sure, since IE7 is supposed to block pop-u by Jumpin'+Jon · · Score: 1

    I reckon you've sussed it -- that just makes perfect sense.

    To buy in technology rather than spend vast amounts of time and money developing their own has been their business model since day #1, and frankly it works for them pretty well. The purchase of their Anti-spyware tool is a prime example.

    I see it as a wise move on their part. This would be a giant leap towards closer to their desire to compete with Google

    JJ
    /I'll get me coat

  152. Please MS - Remove support for other systems by Anonymous Coward · · Score: 0

    Aloha!

    Microsoft has a track record of eliminating support for other OS:es in products they aquire. See for example the last two anti-virus companies where they ditched UNIX support in no time at all.

    Please Microsoft, keep this tradition up. Remove support for MacOS. And make sure that the pesky commie-Linux-thingy users don't get to share the exitement and full user experience of your new pop-up, adware and spyware. That'll teach them not to use your stuff.

  153. Gator by Eric+Damron · · Score: 1

    Gator in the next service pack?

    --
    The race isn't always to the swift... but that's the way to bet!
  154. Autocad full version in $3,700.00 brand new by Anonymous Coward · · Score: 0

    lots of profit built in.

  155. Re:What better way? Sue 'em... by welshsocialist · · Score: 1

    You got a link to Gates' "letter of intent"?? Would be interesting to see. Does sound like his M.O.

    I think you are referring to the Open Letter to Hobbyists . The text is here.

    --
    Support the Chagossians
  156. Re:What better way? Sue 'em... by Reziac · · Score: 1

    [reads] "Hobby software", eh? Methinks he was a bit weak on the concept of "hobby".

    Anyway, thanks -- interesting to see this old article.

    --
    ~REZ~ #43301. Who'd fake being me anyway?
  157. Re:What better way? Sue 'em... by orasio · · Score: 1

    The same thing happens everywhere.

    Installing hardware is difficult. A complex task.
    I pay people to install hardware in my car.

    People who use MSWindows pay to get hardware vendors to test compatibility with MSWindows.

    You can pay someone to install your hardware for you. It's much less expensive than with cars.

    The software is free, and it doesn't cost a thing, many times . The service are not.

  158. Re:What better way? Sue 'em... by orasio · · Score: 1

    Computers are not complex machines.
    The problem s that people want to accomplish complex tasks with them.
    Of course, someone convinced them that they are not complex tasks, but they are.
    You can buy a good machine, easy to use, with limited capabilities when you buy a Mac, but you lose the capability of lots of hardware and software, at least if you want to keep it simple.
    You can use Windows, where you have maybe some more flexibility (don't try to use hardware that is too old, though), with less ease of use.
    You can use GNU/Linux, gain lots of flexibility, but get a lot of complexity.

    Of course, if your needs are simple and limited, (web, mail, music, some documents) you can use a Mac with no hassle and be happy. If you want more flexibility, you will lose some of the simplicity of your Mac.

    If you want flexibility at the expense of simplicity, GNU/Linux is nice. You can even get someone to set it up for you, so it becomes simple. For a corporate environment it works great, where you manage and police centrally the features available to each desktop.

    Windows is good, because it comes preinstalled in "cheap" machines, and needs no retraining, but the hidden costs kill you, and you have none of the beefits of the other two options.

    But it's not true that computers are inherently complex, or that they can't be used simply, right now.

  159. Do you like Kipling? by Rogerborg · · Score: 1

    I don't know, I've never Kippled.

    --
    If you were blocking sigs, you wouldn't have to read this.