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Dog Bites Website

I'm not much of a salesman, in comfort or skill, but I'm willing to hype my books, especially given the realities of 21st Century publishing, when you do it yourself or nobody does it. Some people think if you get a book published, you're a big deal and a rich one. If you're Grisham or King, that's true. The reality: Few books sell well, and even fewer (mine, for example) make money. Can content like books be successfully "open-marketed" on the Net? I say yes.

In early March my eleventh book A Dog Year; Twelve Months, Four Dogs and Me was published by Random House/Villard. For several months I've been working on a bottom-up, Net-based marketing program that permits me to push my own book in my own way, rather than rely on big publishing or big media. That led me to the banner ad on this site a lot of you have seen and e-mailed me about. So why am I buying a banner ad, on Slashdot of all places, to tout my new book about a year with four dogs? It's a chance for me to tick off the yowling hordes, which is always fun. Some will shriek that a dog saga has little to do with open source, technology or selling things on the Net. But it does, and I'm happy -- eager, even -- to explain why.

I do most of my hyping for A Dog Year in the expected places -- in media interviews and on various dog-related sites, mailing lists and forums.

My reason for advertising here, too, is that I believe the Net offers the best place for individual entrepreneurs of all kinds -- writers, game creators, artists, musicians, software designers -- to skirt conventional costs, limitations and marketing practices and find their own audiences. To me, that's a big part of the "open" in open source. Younger people raised on the Net don't pay nearly as much attention to mainstream media as their elders, so we have to reach them where they are. The good news is that we can.

In fact, Net communications themselves have become increasingly segmented and targeted. Much has become subterranean, centered on mailing lists, IM and other limited-entry venues. In the weeks before my book's publication, I concentrated on these grass-roots venues, contacting websites, subscribing to mailing lists, e-mailing excerpts of my book to people who were interested. People on special interests lists and chat rooms don't mind being pitched on subjects they're interested in. They don't consider it spam. What they hate is being bombarded with messages for things they don't care about, which is what traditional media does. Besides which, I can't afford to take an ad out in Time magazine or on the ABC Evening News.

Elsewhere, individual entrepreneurs and creators find it more and more difficult to survive. The megacorporations who've taken over much of culture and media are primarily interested in best-selling mega-products -- Britney Spears, John Grisham -- not idiosyncratic ones like mine. They have a point, too. My last book found its own audience, or rather its audience found it. It did all right, but didn't sell much beyond it's core audience. To successfully market a book like Running To The Mountain or A Dog Year (at least in the conventional way) could cost more money than my publisher expects to earn. And interesting, I believe the Running To The Mountain excerpt that ran on Slashdot sold more books than a subsequent appearance on the Oprah Winfrey show.

The Net, at least in theory, can bypass that stalemate and create radical new opportunities for artists of all kinds. So I don't mind paying for my own ad. I think it has worked.

Individuals are under attack all across our culture, from the likes of Microsoft and Wal-Mart and Sony to publishing conglomerates. The Net can be a way out for people like me (us), whether we're telling the story of our dogs or coming up with new software. What's why I bought a banner on Slashdot. If it works, it could sell some books, sure. I have no apologies to make for that. But it could also help demonstrate to writers and other people struggling to survive in a mass-market world that the Open Source idea is only fractionally about software. It's about individualism, free expression, and a culture open to us all.

352 comments

  1. My stupidity is reaching new heights. by Anonymous Coward · · Score: -1, Offtopic

    Im not just confused; I am utterly baffled! therefore I am also quite stupid. And I say, again, once more : thanks for your time reading this. I bet you wish you had the last x seconds of your silly life back. HAHAH BITCH. Eat that.

    1. Re:My stupidity is reaching new heights. by Luke+SkyTroller · · Score: -1

      Dir Sir, I understand you have come to grips that you are in fact confused as well as utterly baffled. You also seem pretty damn stupid. I agree. You are the dumbest mutherfucker I've ever seen. Holy Shit! Kill yourself you fuckin' fool!!! NOW!!!

  2. I Hate You by alphaparadigm · · Score: 2, Insightful

    JohnKatz is lame!

    --
    -=The Dude=-
    1. Re:I Hate You by Anonymous+Cowrad · · Score: -1

      Q: How does JohnKatz change a lightbulb?

      A: JohnKatz is a filthy whore!

      --

      --
      pants ahoy
  3. Of Course by wirefarm · · Score: 1, Insightful

    Plugging it again here on SlashDot can't hurt...

    Oh, wait a minute...

    Cheers,
    Jim in Tokyo

    --
    -- My Weblog.
    1. Re:Of Course by Anonymous Coward · · Score: 0

      Hey, can I plug my wife's book? (And yes, its a pen name).

      It is about a lawyer who starts laundering money, then decides "this is bad". Good read, even if I do say so myself :-))

  4. I didn't read the story, it was too long by Anonymous Coward · · Score: -1, Offtopic

    So could someone tell me which paragraph he starts talking about the gay sex?

  5. Advert as content? by casio282 · · Score: 2, Insightful

    I don't mean to be troll-ish, but why is Slashdot posting this blatant advertisement as a news story? Am I missing something?

    Gentle corrections are welcomed.

    --

    :wq
    1. Re:Advert as content? by Kredal · · Score: 2, Funny

      Because Jon Katz is a slashdot editor, and can post whatever he wants, basically. If CmdrTaco wrote a book, I'd expect a writeup about it here.

      Now what we need is for someone to write a review about "A Dog Year" and get it submitted.

      Hopefully from someone who didn't like the book. (:

      --
      Whoever stated that signature sizes should be limited to one hundred and twenty characters can just go ahead and kiss my
    2. Re:Advert as content? by Kombat · · Score: 2, Funny


      Because part of Slashdot's new finance model includes the posting of one "sponsored" story (i.e., advertisement in the form of a story) per day. This was announced along with a bunch of the other subscription news.

      --
      Like woodworking? Build your own picture frames.
    3. Re:Advert as content? by aikido_kit · · Score: 5, Interesting
      Not only is this an advertisement, but on my preferences, I have it set to not show articles by Jon Katz. But I see it anyway. Wonder if this is a bug, or an article that I can't filter out.

      Looks like Jon wanted to make sure everyone saw this.

    4. Re:Advert as content? by shawnmelliott · · Score: 1

      This isn't an Advertisement [buy waxo wax polish] but rather an apologetic excuse for why he's running banner ads [20% off at macy's] just like this is nothing more than an innocent [law and order - are you watching?] post in response to your question

      [Sig for Sale]

    5. Re:Advert as content? by Spankophile · · Score: 2, Funny

      > If CmdrTaco wrote a book, I'd expect a writeup
      > about it here

      If Taco wrote a book, I expect you'd have to buy a copy of it to avoid seeing popup ads.

    6. Re:Advert as content? by Xaoswolf · · Score: 1

      Had he wrote a story about an author that published his story via the web entirely, or started some kind of open ended story project on his website. Then I could see this as being tech news or possible an "open sourced" story. However this comes across as "I bought a banner ad, buy my book", so no, you didn't really miss anything.
      Perhaps it's time to stop reading posts by mr Katz...

    7. Re:Advert as content? by Anonymous Coward · · Score: 0, Interesting

      We were warned on April Fools' Day that this
      would be happening. It was taken to be one of
      the sorry jokes of the day. Of course, it has
      been happening everywhere in commercial
      publishing for quite a while.

      The really sorry joke was that the april fools
      announcement was true.

      Actually though, this Katz article is one of his
      least obnoxious. I wish him luck selling his books.
      He deserves to make some money, and whether he
      succeeds or fails, we all may be able to learn something
      from his efforts.

    8. Re:Advert as content? by kasek · · Score: 1

      now i may be wrong here, but i do believe that whole "one sponsoerd story a day" thing was posted april 1st....so draw your own conclusions from that.

    9. Re:Advert as content? by Anonymous Coward · · Score: 0

      I suggest you read *all* of the comments in this thread.
      Mine was in a similar vein, but was metamoderated down
      to -1, off topic. I don't think it was particularly offtopic.
      Certainly not more so than many posts that score highly.

    10. Re:Advert as content? by KnowsNot · · Score: 3, Interesting

      I'm not sure that I see the problem with this article. I would say that it makes a valid point about the possibilities of grassroots advertising and the individual creator on the net. There is no doubt that it also advertises JonKatz's new book, but using the same engine that the article comments on--which in some circles might be considered clever. There is probably some argument that this article is such "preaching to the choir" that the newsworthiness of grassroots online advertising is reduced and only the advertisement remains. However, the generally negative reaction to the article suggests that maybe the point is news (or at least a good topic for discussion). Comments that relate less to the obvious fact that there is advertising in the article and more to whether or not such article/advertisements are a boon or bane to open online communities would certainly be more interesting. I support the use of online communities for grassroots marketing, understanding that the marketer must try to walk the line between contributing to the community and mere profiteering. Perhaps, this article crosses that line, but I wouldn't have thought so.

    11. Re:Advert as content? by nodrama · · Score: 3, Funny

      Come on, be fair.

      This blatant ad is the best thing Katz has ever written. To the point, logical, even engaging. Certainly the first Katz speel I've read to the end.

    12. Re:Advert as content? by Anonymous Coward · · Score: 0

      This is not an advert, this is just Katz usual verbal masturbation. No, nothing new or to worry about.

    13. Re:Advert as content? by neal+n+bob · · Score: -1

      what anal planet are you from - what do you think all the reviews of books with easy links to amazon are. What about all the planted apple stories - like "study proves imac users get more hot gay sex." No one is surprised to hear that katz is a furry - I am just thankful that he is having sex with animals and not little boys for now. I know Junis is relieved.

    14. Re:Advert as content? by phaze3000 · · Score: 5, Funny
      If CmdrTaco wrote a book, I'd expect a writeup about it here.

      I pity the poor editor that has to correct Taco's spelling and grammar..

      --
      Blaming GW Bush for the Iraq war is like blaming Ronald McDonald for the poor quality of food.
    15. Re:Advert as content? by RealTimeFreeAgent · · Score: 1

      Never! CmdrTaco would never sellout like Yahoo!

      --
      "You get what you pay for after all." --
    16. Re:Advert as content? by Anonymous Coward · · Score: 0

      If CmdrTaco wrote a book, it would have to come with crayons to color in the pictures :)

    17. Re:Advert as content? by Kierthos · · Score: 1

      Sorry, for me it still falls under the "Blah, blah, blah, ego masturbation, blah, blah, blah." that usually pours out of Katz's mouth.

      OTOH, it is a real bitch getting books published sometimes, and it seems the book industry is in the same rut as the music industry. I swear I keep seeing the same dozen or so authors putting out a new "hit book" every couple months. Sorry, cousin, I ain't buying.

      Kierthos

      --
      Mr. Hu is not a ninja.
    18. Re:Advert as content? by blibbleblobble · · Score: 2

      but why is Slashdot posting this blatant advertisement as a news story

      Because it's been so long since stories about the Baen Free Library were posted (i.e. giving away electronic copies of books in print helps sell them, but publishing books yourself means that there is nobody to weed out the crap ones)

    19. Re:Advert as content? by Anonymous Coward · · Score: 0

      Make Taco do it himself... LOL

    20. Re:Advert as content? by egg+troll · · Score: -1
      I don't mean to be troll-ish, but why is Slashdot posting this blatant advertisement as a news story?


      Because VA/Linux stock is sinking like a stone and they're desperate to get new funding. Of course the editors of this shitty site won't admit to it, but if you're looking for a lack of hypocracy, you won't find it here.

      --

      C - A language that combines the speed of assembly with the ease of use of assembly.
  6. no by Anonymous Coward · · Score: -1, Offtopic

    idea

  7. Hey look... by !ramirez · · Score: 4, Funny

    Hey look, I got two ads on this Slashdot page - one for a Pentium 4-M processor, and one for some crappy book about dogs. I demand a refund. I thought they said no more than one ad per page.

    1. Re:Hey look... by Anonymous Coward · · Score: 0

      At least this article was appropriately named "Dog Bites Website"

  8. Adverts by gazbo · · Score: 4, Funny

    So you bought a Slashdot banner ad, and got to write an article about your product. I know that Microsoft have advertised Visual Studio here, so do you know when we get to see an article by Bill Gates saying how great his product is?

    1. Re:Adverts by Anonymous Coward · · Score: 0

      your comment is an ad saying how petty you are to be complaining about katz's book.

    2. Re:Adverts by Anonymous Coward · · Score: 0

      he's not selling anything moron

    3. Re:Adverts by btellier · · Score: 2

      hehe

    4. Re:Adverts by blibbleblobble · · Score: 2

      so do you know when we get to see an article by Bill Gates saying how great his product is?

      April 1st, 2003

  9. maybe proof read? by joshsisk · · Score: 5, Funny

    For several months I've (Link to Amazon/something about book) been working on a bottom-up, Net-based marketing program that permits me to push my own book in my own way

    "Link to Amazon/something about book"? C'mon, you're a professional writer : please submit stories, not drafts.

    1. Re:maybe proof read? by gazbo · · Score: 4, Funny
      Shit me, that's the damned funniest thing I've ever seen in a Katz article. I guess accidental humour is the best he can hope for.

      Actually I'm lying. I've just remembered something even funnier, involving a C64 and a chicken coop in Afghanistan...

    2. Re:maybe proof read? by mpweasel · · Score: 0, Troll

      For several months I've (Link to Amazon/something about book) been working on a bottom-up, Net-based marketing program that permits me to push my own book in my own way

      I think he meant to say:

      For several months I've (Link to Amazon/something about book) been working on a up-bottom, Net-based marketing program that permits me to push my own head up my own ass....

    3. Re:maybe proof read? by jo42 · · Score: 1

      It looks like JonKuntz already edited the headline to take out his fubars. Just like he edited the asinine review of The Scorpion King. Whole forkloads of gibberish, people pointing out his mistakes, and the little fooker re-edits history so he don't like the fa'git fool he is.

  10. Nope by Dynamoo · · Score: 3, Insightful
    Nope.. who the heck wants to read fiction on the web? That's what books are for.

    There's nothing I enjoy more than a soak in the bath with a good book.. but if you think I'm gonna balance a $1500 laptop on the edge of the bath to read, forget it!

    --
    Never email donotemail@WeAreSpammers.com
    1. Re:Nope by Anonymous Coward · · Score: 0

      Nope.. who the heck wants to read fiction on the web? That's what books are for.

      So everything you read on the web is non-fiction, especially /. stories? :->

    2. Re:Nope by Dynamoo · · Score: 1

      Yes everything I read on the web is true. It must be, because they would allow it to be published otherwise, would they?

      --
      Never email donotemail@WeAreSpammers.com
    3. Re:Nope by zbuffered · · Score: 2

      Project the screen on the bathroom wall and use voice-recognition to page through the book. At least, that's what I'd do, but I only have a shower. Waterproof touchscreen computer, here I come!

      --
      Synergy is your friend
    4. Re:Nope by mbbac · · Score: 1

      See? Chicks do post to Slashdot!

      --

      mbbac

  11. Ah HAH! by wiredog · · Score: 5, Funny
    It's a chance for me to tick off the yowling hordes, which is always fun.

    Well, that pretty much explains his entire slashdot career, doesn't it.

    Jon Katz. Mega-troll.

    1. Re:Ah HAH! by flaw1 · · Score: -1

      Shit fuck. He gets paid to troll!

      --
      Surprised by Unicide! (fuck this shit)
    2. Re:Ah HAH! by Dan+D. · · Score: 2
      Jon Katz. Mega-troll.

      I knew he sounded a bit too much like OOG THE CAVEMAN... now that's the kind of conspiracy I could get into ...

      Am I the only one who thinks slashdot conspiracies alone would make a really great season of the xfiles... or lonegunmen or something... oh well ...

      --
      People who quote themselves bug the crap out of me -- Me.
    3. Re:Ah HAH! by antic · · Score: 1

      Also, consider that he's only advertising on /. because it's an excuse to write a story, and they offered him 25% off on the CPM rate...

      --
      'Thats they exact same thing a banana wrench monkey.'
  12. JohnKatz is lame. by alphaparadigm · · Score: 4, Insightful

    Does anyone else think it is a perversion of the purpose of slashdot (that being to provide news and stories nerds will care about) for JohnKatz to try and pimp his book to us, the guaranteed massive readership of the site? Is this not an abuse of power on par with a newscaster interrupting a story about the middle east to remind us how he has decided to sell us his latest book of total drivel?

    Fie JohnKatz. You have offended my honor, and I challenge you to a duel.

    --
    -=The Dude=-
    1. Re:JohnKatz is lame. by AngryAndDrunk · · Score: -1, Offtopic

      Fie JohnKatz. You have offended my honor, and I challenge you to a duel.

      Tell me where and when, and I'll sell tickets - we could make a killing! ;-)

    2. Re:JohnKatz is lame. by scott1853 · · Score: 2

      I used to hate Katz articles. But now that the Dilbert LOTD is gone, I find that the /. community's repsonses to his articles are about on par with the hilarity of PHB bashing.

      So I don't really mind the advert, it's not like I even read his post.

    3. Re:JohnKatz is lame. by $carab · · Score: 4, Interesting

      When I started looking at /. about a year ago, I was amazed by all the times JonKatz would post a story and at least half the responses were of the effect "Katz sucks". Why did people hate Katz so much?

      Sure, his movie reviews were sometimes lame ... He seemed to be straddling a line between self-righteous indignation (there were too many explosions, and not enough plot. The people around me, however, didnt seem to mind. Fools.) and plain stupidity (didn't he give Zoolander or some such trash a confident "thumbs up"?).

      But this is a perfect example of why Mr. Katz has made my "block" list. He takes an opportunity to sell his book in a sloppily done manner (For the love of God proofread your damn headlines!). To paraphrase, Katz advertises on /. and dog sites, trying to sell his book, then decides sales aren't good enough and posts a "story" for people to read. If any member of the /. community had written in a post "Buy my ! Its so cool!" They'd be trolling. Dont pretend you're an author if you're just trolling. People have paid your salary to read about how great your book is?

      I bet I can count the number of responses that are "on-topic" (appears to be either a response about a Katz book or internet advertising) on one hand.

      To end, I'd just like to give the obligatory, and justly earned, "Katz sucks".

    4. Re:JohnKatz is lame. by gl4ss · · Score: 1

      he reminds me of this gay redhaired dude, who was stupid too. and because he just liked to chew bull and act smarty.

      --
      world was created 5 seconds before this post as it is.
  13. What does advertising have to do with open source? by Anonymous Coward · · Score: 1, Interesting

    This author has truly created a bastardization of terms. Unless he's planning to release his book under a license similar to GNU (Which I'm sure his publisher won't let him do), it has nothing whatsoever to do with open source...

    Open source is about writing a program and giving out the code so others can learn from it/improve it.

    Banner ads are... Ads. Internet advertising != open source.

  14. Hey, John: 420 Lewis ? #@ +1 ; Treasonous @# by Anonymous Coward · · Score: -1, Offtopic

    Are you celebrating your new book with some pot?
    Courtesy of About 420

    Connotative Use/Meaning

    420 is a phreak's (and not just a hippie's) favorite number for a
    variety of reasons, or maybe for no reason at all, but colloquially
    the number says pot -- "let's smoke pot", or "someone's smoking
    pot", or "gee, i really like pot", or "time to smoke pot", either by
    time (4:20 a.m. or p.m.), date (April 20th), or otherwise (e.g. State
    Route 420). April 20th at 4:20 is marked by annual events in
    Mount Tamalpais, CA (an informal gathering); Marin Conty, CA
    (the 420 Hemp Fest); Ann Arbor, MI (the Hash Bash); and
    Washington, D.C. (buildup towards the July 4th Smoke-In).

    Original Source(s)

    Conventional wisdom: The most common tale is that 420 is the
    police radio code or criminal code (and therefore the police "call")
    in certain part(s) of California (e.g. in Los Angeles or San
    Francisco) for having spotted someone consuming cannabis
    publicly, i.e. "pot smoking in progress"; that local cannabis users
    picked up on the code and began celebrating the number temporally
    (esp. 4:20 a.m., 4:20 p.m., and April 20); that the number became
    nationally popularized in the late 1980s and, more ferverently, in
    the early- to mid-1990s; and is colloquially applied to a variety of
    relaxed and/or inspired contexts, including not only pot
    consumption but also a "good time" more generally (in contrast to
    the drug war surrounding).

    Conventions are legends: 420 is not police radio code for
    anything, anywhere. Checks of criminal codes (including those of
    the City of San Francisco, the City of Los Angeles, Los Angeles
    County, the State of California, and the federal penal code) suggest
    that the origin is neither Californian nor federal (the two best
    guesses). For instance, California Penal Code 420 defines as a
    misdemeanor the hindrance of use ("obstructing entry") of public
    lands, and California Family Code 420 defines what constitutes a
    wedding ceremony (Marco). One state does come close: "The
    Illinois Department of Revenue classifies the Alcoholic Liquor Act
    under Part 420, and the Cannabis and Controlled Substances Tax
    Act are next, under Part 428." (RB 5/19/99)

    True story?: "According to Steven Hager, editor of High Times,
    the term 420 originated at San Rafael High School, in 1971,
    among a group of about a dozen pot-smoking wiseacres who
    called themselves the Waldos. The term 420 was shorthand for the
    time of day the group would meet, at the campus statue of Louis
    Pasteur, to smoke pot. ``Waldo Steve,'' a member of the group who
    now owns a business in San Francisco, says the Waldos would
    salute each other in the school hallway and say ``420 Louis!'' The
    term was one of many invented by the group, but it was the one
    that caught on. ``It was just a joke, but it came to mean all kinds of
    things, like `Do you have any?' or `Do I look stoned?' '' he said.
    ``Parents and teachers wouldn't know what we were talking about.''
    The term took root, and flourished, and spread beyond San Rafael
    with the assistance of the Grateful Dead and their dedicated cohort
    of pot-smoking fans. The Waldos decided to assert their claim to
    the history of the term after decades of watching it spread, mutate
    and be appropriated by commercial interests. The Waldos contacted
    Hager, and presented him with evidence of 420's history, primarily
    a collection of postmarked letters from the early '70s with lots of
    mention of 420. They also started a Web site, waldo420.com. ``We
    have proof, we were the first,'' Waldo Steve said. ``I mean, it's not
    like we wrote a book or invented anything. We just came up with a
    phrase. But it's kind of an honor that this emanated from San
    Rafael.''" Maria Alicia Gaura for the San Francisco Chronicle,
    4/20/00 p. A19; and thanks to Noah Cole for the submission

    Alternate explanations

    There are a variety of other explanations, all much more interesting
    than "police code", and many plausible. Some are more likely uses
    of the 420/hemp connection rather than sources of it, such as the
    score for the football game in Fast Times at Ridgement High,
    42-0.

    Known Myths: It isn't police code (see above). There are 315
    chemicals in marijuana, not 420. And although tea time in
    Amsterdam is rumored to be 4:20, it is actually 5:30 (Gerhard
    den Hollander).
    Sixties Songs: For instance, Bob Dylan's famous "Rainy Day
    Women #12 and 35" is a possible reference, or source --
    12x35=420. And Stephen Stills wrote (and Crosby Stills Nash
    & Young performed) a song "4+20" (first recorded 7/16/69,
    released on Deja Vu 3/11/70) about an 84-year-old
    poverty-stricken man who started and finished with nothing.
    (Thanks to Sherry Keel 12/6/98.) Dylan aslo mentions "4 and
    20 windows" in "The Balland of Frankie Lee and Judas Priest"
    (on John Wesley Harding).
    Older Verse: But 420 in poetry is older than that - Greg
    Keller notes the old nursery rhyme line, "four and twenty
    black birds baked in a pie". Revelation 5:14 (in the King
    James Version of the Christian Bible) reads, "And the four
    beasts said 'A-Men.' And the four and twenty elders fell down
    and worshipped him that liveth for ever and ever." (Travis
    Spurley 2/15/99) And in Midnight's_Children, Salman
    Rushdie wrote, "Inevitably, a number of these children failed
    to survive. Malnutrition, disease and the misfortunes of
    everyday life had accounted for no less than four hundred and
    twenty of them by the time I became conscious of their
    existence; although it is possible to hypothesize that these
    deaths, too, had their purpose, since 420 has been, since time
    immemorial, the number associated with fraud, deception and
    trickery." (Comet 2/14/98) Comet's "best guess is that this
    refers to something in Indian mythology or numerology, since
    the book is set in India and frequently involves Indian history,
    culture, and religion. Given the high interest in Eastern
    religion among the phish/dead community, this seems a likely
    origin of 420's current significance."
    Temporal Significance: "Hands on analog clock at 4:20 look
    like position of doobie dangling from mouth" "Larry in
    Tuscan" and Alex Mack 5/19/99). Disruptive students are out
    of detention and safetly away from school by 4:20, also
    rumored to be "the time that you should dose to be peaking
    when the Dead went on stage" Hart. "The Waldos" were a
    group of teens back in the 70's that lived in San Rafael, CA.
    420 was the way they talked about pot in front of teachers,
    non-smoking family members etc. Also it was the time of day
    they could just go relax, and get baked." ("PhunkCellar")
    Jamaicans purportedly "worked till 4 then walked home then
    lit up. They would talk 420 like our parents talked about after
    5. That's when partying began" "Larry in Tuscan"). Albert (not
    Abbie) Hofmann supposedly first encountered LSD at 4:20
    p.m. on 4/19/1943 (Bart Coleman citing Storming Heaven by
    Jay Stevens, recommended by Mickey Hart in Planet Drum).
    Surrealist painter Miro was born April 20, 1893. And
    www.filmspeed.com says the propoganda film Reefer
    Madness has a copyright date of April 20, 1936 (i.e. 4/20).
    (Patrick Woolford)
    Misc: Could be that it comes from hydroponics, the practice
    of cultivating plants in water often used by indoor marijuana
    cultivators, since 4 is used for H on a calculator (420/H20).
    (Nick Lowe 3/30/00) The number 80 (eight) is "quatre vingt"
    (pronounced "cah-truh vahn"), meaning "four (times} twenty".
    Dan Nijjar 1/27/00 (No connection yet between the number
    80 and pot. A quarter pound is roughly 120 grams, rounding
    quarter-ounces to 7.5.) The titanic was supposed to arrive
    4/20/1912. (Thanks to RB.) Perhaps the heavy use of vt420
    terminals in the Berkeley area is to blame? (BTW, 420 in
    binary code is 110100100.)

    Ubiquitous?

    Now there's a 420 Pale Ale. One of the late-97/early-98 "Got
    Milk" ads featured a character eating cookies without milk and
    then passing a sign that reads "Next Rest Area 420 miles" (as Ross
    Bruning). Reportedly, all of the clocks in the movie Pulp Fiction
    are stuck on 4:20. Shirts with the number 420 on the red-and-blue
    interstate highway shield (Interstate 420?) have show up on the
    sitcom Will and Grace (Paul Risenhoover 5/14/99) and in several
    videos. UPS' labelling software has a "420 postal code" legend for
    next-day/2-day deliveries (which is how Phish tickets are sent).
    (Jack Lebowitz 10/3/98) MTV's 1997 Viewer's Choice Award (for
    the MTV Video Awards) was decided by calls to
    1-800-420-4MTV. And by May of 1998, the number was
    appearing in so many ads (eg Copenhagen 5/14/98 Rolling Stone
    p54, Corvette p55 5/98 Car & Driver) that its presence is
    presumed to be intentional. Many songs are around 4 minutes 20
    seconds long (since many songs fall between 2:30 and 5:30),
    including for example Pink Floyd's "A Great Day for Freedom" (on
    The Division Bell, 1994), the Foo Fighters' "My Hero", and
    "Smokin'" from Boston's first album. "There have also been some
    420 references on The Simpsons. In the re-run episode aired on
    April 20th, 1999 at a special time (probably in honor of those
    college students staying in the holiday spirit ;-), Homer mentions to
    Flanders that Barney's birthday is April 20th. Also, the jackpot sign
    in one part of the casino says $420,000. There are a couple less
    concrete ones, but these two have to be legit, especially since they
    decided to air THAT particular episode on 4/20/99." (Submitted by
    Matt Meehan 4/21/99) And (as of Fall '99) the 60 free minutes that
    Working Assets Long Distance offers, at the 7 cents per minute
    rate, is $4.20 free. There's even a band named 420, and another
    names . In the first fifteen pages of Karel Capek's novel War with
    the Newts, a man diving under wonder stayed down for four
    minutes and twenty seconds. Grant Garstka 1/6/00 At the
    suggested retail price ($3.96) and Michigan (6%) sales tax, a deck
    of Uno cards costs $4.20. Nic Boris 4:20 marks the first downbeat
    of the drums in Led Zeppelin's epic "Stairway to Heaven." (Dan
    Harris) The bill authorizing force after the World Trade Center
    attacks of 9/11/01 passed 420 to 1, and news reports in following
    months noted many times that there are (or were then, anyway) 420
    airports in the U.S. Allan Morris And don't forget that Adolf Hitler
    was born on April 20, macabely "celebrated" (or at least
    referenced) via the Columbine High School shootings.

    Phish-related Occurances

    Whatever the origin, the number appears frequently... For the
    summer 1997 tour, TicketMaster service charges were $4.20. In
    the Fall 1997 Doniac Schvice Dry Goods section, a limited edition
    Pollack poster printed on 100% hemp is order number 420P. The
    Great Went was 420 miles from Boston (former home of Phish).
    The official logo includes 4 gills and 20 bubbles ("Gringo"
    11/12/98). As of 6/15/97, including covers and originals, Phish
    had performed a total of 420 songs (thought its 486 by 4/24/98).
    (David Steinberg). Lawnboy is 420megs of memory. Patrick
    Walker Phish's The Vibration of Life underlies a whirling loop
    with Seven Beats per second (which makes 420 beats per minute.)
    Trey has used the altered line "woke up at 4:20" in "Makisupa
    Policeman", which also often indirectly celebrates 420ing, e.g. by
    mention of goo balls. One of the funniest shirts around takes light
    jabs at both the 4:20 phenomenon and the rumored evolution
    (collapse?) of the Phish.Net (especially rec.music.phish) from
    being Gamehendge to Flamehendge, and beyond. The first day of
    the Great Went started at 4:20 (with Makisupa Policeman. (The
    second day started late, at 4:37.) Noah Cole The first single from
    Slip Stitch and Pass was played on WBCN 10/14/97 at 4:20 pm.
    An uproar at 12/31/96 can be heard on tape during the 2001, in
    response to an enormous digital clock (which was counting down
    to midnight) reaching 11:55:40 and reading "-4:20". (Yoda)
    During the 9-12-00 2001, Trey hits the first riff right at 4:20 into
    the intro jam. (Cal 2/25/01) Some mail order tickets for the 1997
    New Year's run were in section 420. The first Mass Pike toll
    leaving Oswego was $4.20. (Camille Heath ) And the standard
    shipping for The Phish Companion through Amazon was
    originally $4.20.

    420 Shows: Phish performed on April 20 in 1989, 1990, 1991,
    1993, and 1994. The first day of the Great Went started at 4:20,
    although that was called a soundcheck by Trey after three songs.
    The Jazzfest Harry Hood 4-26-96 started at about 4:20 reported by
    Trevor. At Big Cypress, "David Bowie" was playing at 4:20 a.m.
    And the one event during the "hiatus" (10/8/00 - ?) featuring all
    four members - for Jason Colton's wedding - was 12/1/01, 420
    from: http://www.phish.net/faq/n420.html:

  15. Sad Day ... Linda Lovelace Dead at 53 by Justice+Potter+Stewa · · Score: -1, Offtopic

    I just heard some sad news on talk radio - actress Linda Lovelace died last night after a long battle with injuries sustained in an auto accident. I'm sure everyone in the Slashdot community will miss her -- even if you didn't enjoy her, er work, there's no denying her contributions to popular culture. Truly an American icon.

    1. Re:Sad Day ... Linda Lovelace Dead at 53 by Anonymous Coward · · Score: 0
      She's a h0, and she likes it wide


      http://www.eveeieyhfgfcdoosammgwsnboivvbsczxlzga bc / /ooieiabdcdjsvbkeldfogjhiyeeejkagclmieooionoepdk / /abcdefmfighyiqxjklmonopqrosoyotuvwxoyqwertyuiov / /sdfghjklqewiuznmbjadzmcloeuirquakndsflksjdflkas / /fskdfasiewurznmcvweroiqewrnamdnzcvuowieramnfkas / /dfhzuxcihskjrnakjzkjcxbviusayrkajsfzxncvizudyri / /bakdnfbzkcvhgiuegriweramdnfzxlcvueirhamdnzkciue / /jranbsdmfzcowierandmfxzncbkjhfabsdifuweajzkxcuw / /erhasdfzxncvkjdfyiuzxcnvsikirkajeajsbdfkzxbuyef / /rahsdjbzcvxmnvcuweyriausdnfzxbcvkwueyrajnbvkjxg / /iwueyajdfkzxjcnbkeyriaushdfkjbzbuowrnasdkfbhuie / /asjmfnkkbyiurnakjsndfkzjbhiuwerajsknfkzbyhweiua / /dkfjbzkxvbjywekrjaskjnvzxjcweruiasdhfkzjxnsjkld / /fasoidfjalskdfasklhfxjdnmenrqoiuozxcopjgneaksjo / /nzxdkfajlsdfkljsdfoiasdfasndflzxkcvozixucoqweiu / /pwoeiruzxmncvoutyqwerizxnvmxmcnvoweurqmznxmbouw / /rmnzbkhuyrtjghanzxcvbkhgjweyriaudfbznbkweruyabz / /bcvnkdhityqhagsdfjglsieurakfsdnfbvfdsajkbiuyqwe / /kweorjasdknfbkjsdoifuzxbcmfgsltjewioahsdfnbzxcb / /heoiroaisjdfzbxckjksrhiuehadsfbzkxjcbhkeuryaksj / /fzbxcvkxlkcnvmndskfjwehaiursdfzjxnbjkdfhskdflas / /yroausdfzxmncvskeyiqozsjhfasdfoiwueranmcnzbkjhd / /ueafhksjfwheuirasdjhbzxiuewjhasmdnkfzxciurhaskj / /roiquwermcvkhiruhasdkjfnzxkjyeiuahsdbzxckjvopwe / /uqweuirjhvxzckjhweriuasydfoiqurnmxckvhweruiahdj / /znkxcvjhwierahsfzkxhhidufhsakjbzxjchiwueryqagsd / /kjhaksdfnbakwreyhaisknfjkzxbcvkoiqwueraskfzxcbk / /nlkwejrasoidjfxzlknvlkwjeroiasudflknzxlkbjeoiru / /slkdjfzxnmvkljdfawienzxveoriuaskdfjzxcmbnkseuri / /kfjlznxcvksjroeijasdklzjfowierqouasdhfzxncbkjhd / /jsdfljkweoriuasdfkjzxmcnvlkjdowuieraksdflkzxjbo / /werklasdnfmzxclkjewoijasdlfknzlkjwoeirqpweoiasd / /kjzxjvwperaksdjfxzweirjaslkdfzxnclvkjweroiasufd / /zxclkjeworijasdflknzlbkoiwuraksjflknxblkwjerois / /jfweknasdkfjzoxijkenraksjdfoizxjvlknwerlkajsdfo / /yroausdfzxmncvskeyiqozsjhfasdfoiwueranmcnzbkjhd / /ueafhksjfwheuirasdjhbzxiuewjhasmdnkfzxciurhaskj / /roiquwermcvkhiruhasdkjfnzxkjyeiuahsdbzxckjvopwe / /uqweuirjhvxzckjhweriuasydfoiqurnmxckvhweruiahdj / /znkxcvjhwierahsfzkxhhidufhsakjbzxjchiwueryqagsd / /kjhaksdfnbakwreyhaisknfjkzxbcvkoiqwueraskfzxcbk / /nlkwejrasoidjfxzlknvlkwjeroiasudflknzxlkbjeoiru / /slkdjfzxnmvkljdfawienzxveoriuaskdfjzxcmbnkseuri / /kfjlznxcvksjroeijasdklzjfowierqouasdhfzxncbkjhd / /jsdfljkweoriuasdfkjzxmcnvlkjdowuieraksdflkzxjbo / /werklasdnfmzxclkjewoijasdlfknzlkjwoeirqpweoiasd / /kjzxjvwperaksdjfxzweirjaslkdfzxnclvkjweroiasufd / /zxclkjeworijasdflknzlbkoiwuraksjflknxblkwjerois / /jfweknasdkfjzoxijkenraksjdfoizxjvlknwerlkajsdfo / /erhasdfzxncvkjdfyiuzxcnvsikirkajeajsbdfkzxbuyef / /rahsdjbzcvxmnvcuweyriausdnfzxbcvkwueyrajnbvkjxg / /iwueyajdfkzxjcnbkeyriaushdfkjbzbuowrnasdkfbhuie / /asjmfnkkbyiurnakjsndfkzjbhiuwerajsknfkzbyhweiua / /dkfjbzkxvbjywekrjaskjnvzxjcweruiasdhfkzjxnsjkld / /fasoidfjalskdfasklhfxjdnmenrqoiuozxcopjgneaksjo / /nzxdkfajlsdfkljsdfoiasdfasndflzxkcvozixucoqweiu / /pwoeiruzxmncvoutyqwerizxnvmxmcnvoweurqmznxmbouw / /rmnzbkhuyrtjghanzxcvbkhgjweyriaudfbznbkweruyabz / /bcvnkdhityqhagsdfjglsieurakfsdnfbvfdsajkbiuyqwe / /kweorjasdknfbkjsdoifuzxbcmfgsltjewioahsdfnbzxcb / /heoiroaisjdfzbxckjksrhiuehadsfbzkxjcbhkeuryaksj / /fzbxcvkxlkcnvmndskfjwehaiursdfzjxnbjkdfhskdflas / /yroausdfzxmncvskeyiqozsjhfasdfoiwueranmcnzbkjhd / /ueafhksjfwheuirasdjhbzxiuewjhasmdnkfzxciurhaskj / /roiquwermcvkhiruhasdkjfnzxkjyeiuahsdbzxckjvopwe / /uqweuirjhvxzckjhweriuasydfoiqurnmxckvhweruiahdj / /znkxcvjhwierahsfzkxhhidufhsakjbzxjchiwueryqagsd / /kjhaksdfnbakwreyhaisknfjkzxbcvkoiqwueraskfzxcbk / /nlkwejrasoidjfxzlknvlkwjeroiasudflknzxlkbjeoiru / /slkdjfzxnmvkljdfawienzxveoriuaskdfjzxcmbnkseuri / /kfjlznxcvksjroeijasdklzjfowierqouasdhfzxncbkjhd / /jsdfljkweoriuasdfkjzxmcnvlkjdowuieraksdflkzxjbo / /werklasdnfmzxclkjewoijasdlfknzlkjwoeirqpweoiasd / /kjzxjvwperaksdjfxzweirjaslkdfzxnclvkjweroiasufd / /zxclkjeworijasdflknzlbkoiwuraksjflknxblkwjerois / /jfweknasdkfjzoxijkenraksjdfoizxjvlknwerlkajsdfo / /yroausdfzxmncvskeyiqozsjhfasdfoiwueranmcnzbkjhd / /ueafhksjfwheuirasdjhbzxiuewjhasmdnkfzxciurhaskj / /roiquwermcvkhiruhasdkjfnzx/


  16. I hope... by bigmouth_strikes · · Score: 2, Informative
    ...Jon Kats proof reads his books better than his /. stories.

    "For several months I've (Link to Amazon/something about book) been working on a bottom-up(...)"


    --
    Oh, I can't help quoting you because everything that you said rings true
  17. Yes, this is all true, but not particularly open by clion999 · · Score: 1

    I wish Jon Katz well with his book. Dog lovers are all right in my book. But that doesn't mean I condone using the word "open" in this context. All marketting is "open", almost by definition. If "open" is a valid adjective to use, then there must be something in opposition like "closed marketting". Does it exist? Hah. If a tree isn't cut down in a forest to turn into four-color brochures, does the tree still exist?
    Yes, I'm sure the secret plans of the big conglomerates are locked away somewhere, but marketting is all about spreading your message. I don't see what's new or "open" here. He's right that mailing lists and weblogs are new tools, but word-of-mouth has always been with us. If he wants to hype the book, he should just talk about the book, not the marketing campaign.

  18. jESUS was a Monkey!! by Anonymous Coward · · Score: -1, Offtopic

    jESUS was a Monkey

  19. Ehm, obviously... by Rock+'N'+Troll · · Score: 0, Funny

    e-mailing excerpts of my book to people who were interested

    A-ha! Spam!

  20. Book not selling well by TrollBridge · · Score: 0
    "from the can-open-marketing-online-save-writers? dept."

    More like "from the my-book-isn't-selling-so-well-and-this-banner-ad-I -paid-for-isn't-helping-either-so-I'll-post-a-full -length-ad-for-free-on-Slashdot-disguised-as-a-rea l-news-story" dept."

    There is no depth that Katz won't sink to.

    --
    There's a Mercedes gap too. I want one and can't afford one, but it's not government's job to do anything about it.
  21. Of course by bacontaco · · Score: -1, Troll

    Of course it must be useless and un-newsworth, JonKatz is posting it. Really people, I don't mean to sound trollish either, but c'mon guys, this isn't news, and it doesn't matter. ;) At least to me it doesn't, and I'm sure most of you don't care either. I'm about one article short of putting Jon on my ignore list. I really hope it didn't have to come to this, but enough is enough!

  22. You'd think... by Anonymous Coward · · Score: 0

    Even if you (JonKatz) bought a banner on Slashdot, you (JonKatz) know very well that you're getting more publicity for your book by writing this article. This article could have been summarized by just saying "Please take a look at my books, I want you to buy them."

  23. Errrrrrrrr by Reality+Master+101 · · Score: 4, Insightful

    I'm not one of those people who get worked up when Taco et al reviews some product and people complain that it's some sort of advertisement.

    But this is a little much.

    Is there a story here? I'm actually kind of curious to hear if Taco approves of this blatant use of the web site to advertise Katz' book for free. Did Katz get permission before posting this "story"?

    Even if everyone is on board, I find this really, really, really classless.

    --
    Sometimes it's best to just let stupid people be stupid.
    1. Re:Errrrrrrrr by squaretorus · · Score: 2

      classless

      Agreed. Although, if we're honest, if it were a good book and we got first sniff of it we'd be kinda happy.

      Its just that the guy is a penis, and is generally accepted to write pish, so we feel 'sold at' rather than 'updated'.

      Seriously. Most 'good' journalists end up writing a book or 5. Whenever this happens (certainly in the UK broadsheets) you tend to get a big spread, often in the Sunday edition, about the book. Usually accompanied by a "OUR JOURNO WRITES BOOK" headline.

      When its a new investigation into corruption in Brussels by a Europe correspondant, or a book about W by 'our man in Washington' it IS of interest to the readership. It gives the loyal reader first look. It keeps the bond alive as he moves from paper to book.

      When its 'our man in Vegas writes a bonk-buster' or 'globalism dude writes about puppies' then who gives a fuck!

    2. Re:Errrrrrrrr by Reality+Master+101 · · Score: 2

      Seriously. Most 'good' journalists end up writing a book or 5. Whenever this happens (certainly in the UK broadsheets) you tend to get a big spread, often in the Sunday edition, about the book. Usually accompanied by a "OUR JOURNO WRITES BOOK" headline.

      Exactly. You know what you're getting -- a review of a book written by a journalist that works at the paper. There's no hidden agenda.

      What you won't see is some article written by that journalist in the first section of the paper supposedly about the publishing industry, but the main focus is his own book.

      --
      Sometimes it's best to just let stupid people be stupid.
    3. Re:Errrrrrrrr by gosand · · Score: 2
      I hope for slashdot's sake, everyone was NOT on board, and Katz did this on his own. I would certainly expect something this classless and sleazy from him, but not from the rest of the /. crew. If they have truly crossed that line, then I predict a slow death for this site.

      I am sure glad I didn't fork over any subscription fees. That that I wouldn't, but chances are reallllll slim if they allow things like this to happen. Hopefully they will be pissed about it and ban Katz.

      --

      My beliefs do not require that you agree with them.

  24. What Is A Dog Book? by clickety6 · · Score: 1

    One that is 224 pages long but when you're reading it, it seems like 1,568...

    --
    ----------------------------------- My Other Sig Is Hilarious -----------------------------------
    1. Re:What Is A Dog Book? by Anonymous Coward · · Score: -1, Offtopic

      mod this one up, don't you get it?

    2. Re:What Is A Dog Book? by clickety6 · · Score: 1

      glad somebody gets it!

      --
      ----------------------------------- My Other Sig Is Hilarious -----------------------------------
  25. Dear sir by Joe+the+Lesser · · Score: -1, Offtopic

    "I believe the Running To The Mountain excerpt that ran on Slashdot sold more books than a subsequent appearance on the Oprah Winfrey show."

    You must be mistaken. Here at the Oprah Winfrey Show, we are positive that we have more effect on the world than anything else. Please make a note of it.
    ~The Management

    --
    "I only speak the truth"
    Karma: null(Mostly affected by an unassigned variable)
  26. This sounds like a job for.. by defile · · Score: 2

    Katz is on the right track. He can feel how the internet is a different ballgame entirely when it comes to marketing, but he's not quite sure how. Or why. Or what.

    Read the Cluetrain Manifesto.

    1. Re:This sounds like a job for.. by ivrcti · · Score: 1

      How dare you suggest I read the Cluetrain Manifesto and not provide a (link to something on Amazon)!!??

    2. Re:This sounds like a job for.. by defile · · Score: 2

      Try the web site it was based on. http://www.cluetrain.com/

  27. here is the thing by Anonymous Coward · · Score: -1, Offtopic

    I'm not much of a salesman, in comfort or skill, but I'm willing to hype my books, especially given the realities of 21st Century publishing, when you do it yourself or nobody does it. Some people think if you get a book published, you're a big deal and a rich one. If you're Grisham or King, that's true. The reality: Few books sell well, and even fewer (mine, for example) make money. Can content like books be successfully "open-marketed" on the Net? I say yes.

    In early March my eleventh book A Dog Year; Twelve Months, Four Dogs and Me was published by Random House/Villard. For several months I've (Link to Amazon/something about book) been working on a bottom-up, Net-based marketing program that permits me to push my own book in my own way, rather than rely on big publishing or big media. That led me to the banner ad on this site a lot of you have seen and e-mailed me about. So why am I buying a banner ad, on Slashdot of all places, to tout my new book about a year with four dogs? It's a chance for me to tick off the yowling hordes, which is always fun. Some will shriek that a dog saga has little to do with open source, technology or selling things on the Net. But it does, and I'm happy -- eager, even -- to explain why.
    I do most of my hyping for A Dog Year in the expected places -- in media interviews and on various dog-related sites, mailing lists and forums.
    My reason for advertising here, too, is that I believe the Net offers the best place for individual entrepreneurs of all kinds -- writers, game creators, artists, musicians, software designers -- to skirt conventional costs, limitations and marketing practices and find their own audiences. To me, that's a big part of the "open" in open source. Younger people raised on the Net don't pay nearly as much attention to mainstream media as their elders, so we have to reach them where they are. The good news is that we can.

    In fact, Net communications themselves have become increasingly segmented and targeted. Much has become subterranean, centered on mailing lists, IM and other limited-entry venues. In the weeks before my book's publication, I concentrated on these grass-roots venues, contacting websites, subscribing to mailing lists, e-mailing excerpts of my book to people who were interested. People on special interests lists and chat rooms don't mind being pitched on subjects they're interested in. They don't consider it spam. What they hate is being bombarded with messages for things they don't care about, which is what traditional media does. Besides which, I can't afford to take an ad out in Time magazine or on the ABC Evening News.

    Elsewhere, individual entrepreneurs and creators find it more and more difficult to survive. The megacorporations who've taken over much of culture and media are primarily interested in best-selling mega-products -- Britney Spears, John Grisham -- not idiosyncratic ones like mine.
    They have a point, too. My last book found its own audience, or rather its audience found it. It did all right, but didn't sell much beyond it's core audience. To successfully market a book like Running To The Mountain or A Dog Year (at least in the conventional way) could cost more money than my publisher expects to earn. And interesting, I believe the Running To The Mountain excerpt that ran on Slashdot sold more books than a subsequent appearance on the Oprah Winfrey show.
    The Net, at least in theory, can bypass that stalemate and create radical new opportunities for artists of all kinds. So I don't mind paying for my own ad. I think it has worked.
    Individuals are under attack all across our culture, from the likes of Microsoft and Wal-Mart and Sony to publishing conglomerates. The Net can be a way out for people like me (us), whether we're telling the story of our
    dogs or coming up with new software. What's why I bought a banner on Slashdot. If it works, it could sell some books, sure. I have no apologies to make for that. But it could also help demonstrate to writers and other people struggling to survive in a mass-market world that the Open Source idea is only fractionally about software. It's about individualism, free expression, and a culture open to us all.

  28. everyone hates you... by Anonymous Coward · · Score: -1, Flamebait

    so I'm sure we'll all rush out to buy your stupid book. nah, we'll just pirate it instead and then complain about what a WOB it was.

  29. Slashdog? by Everach · · Score: 1

    What they hate is being bombarded with messages for things they don't care about, which is what traditional media does

    Somehow, advertising for a book about dogs on slashdot sounds like advertising to people who don't care. I applause you for embrasing the Internet as an advertiseral tool, but I ask that you use a more targeted approach like Google Adwords.

    I for one, don't care about dogs. You may want to check with the people at www.slashdog.net.

    1. Re:Slashdog? by Anonymous Coward · · Score: 0

      I'm pretty sure the guys at PETA want to check with the people at www.slashdog.net as well

    2. Re:Slashdog? by GigsVT · · Score: 1

      advertiseral tool, but I ask that you use a more targeted approach like Google Adwords.

      I bet "advertiseral" is a cheap Adword. :)

      --
      I've had enough abrasive sigs. Kittens are cute and fuzzy.
  30. Hmmm by kwishot · · Score: 2

    He's missing the tags. Maybe his book sales aren't doing too well. That's pretty low....

    1. Re:Hmmm by xanadu-xtroot.com · · Score: 1

      Hey, at least he remembered to close his /I tags this time...

      --
      I'm not a prophet or a stone-age man,
      I'm just a mortal with potential of a super man.
  31. In the book... by realgone · · Score: 5, Funny
    ...do the dogs symbolize the evils of unchecked globalism in the computer age?

    Just checking.

    1. Re:In the book... by G-funk · · Score: 0

      don't you mean post (911|columbine|whatever) age?

      --
      Send lawyers, guns, and money!
    2. Re:In the book... by goodhell · · Score: 1, Funny

      You forgot to mention post-Columbine, and post 9-11.

      I wonder if this story links up with Apple/Communism/Devil Worship.

    3. Re:In the book... by TheGreenLantern · · Score: 2

      Sometimes a dog is just a dog.

      Signed, Sigmund

      --

      It hurts when I pee.
    4. Re:In the book... by Apostata · · Score: 2

      realgone - I have to be honest: that was f*cking hilarious. If I could mod you up, I would.

      --

      This wasn't just plain terrible, this was fancy terrible. This was terrible with raisins in it. - Dorothy Parker
    5. Re:In the book... by Xaoswolf · · Score: 1

      no, it's mostly about a touching story about a bot and his dogs. The story doesn't pick up until chapter 3, it's when he switches to creamy instead of chunky peanut butter...

    6. Re:In the book... by Iamthefallen · · Score: 1

      Bastard, you made me blow coffee up my nose...

      --
      Wax-Museum Fire Results In Hundreds Of New Danny DeVito Statues
    7. Re:In the book... by Anonymous Coward · · Score: 0

      Succinctly Put. Well done. We want to get off those kicks, so he does by advertising his book about dogs.

  32. Sellouts! by awptic · · Score: 2, Flamebait

    Slashdot has sunk to an all time low. This is pathetic, it's blatantly obvious this entire article was an advertisement for jonkatz' book, disguised as some rant about media advertising. And you guys are trying to get people to subscribe?!?! Mod me down, I don't care, someone has to say it.

    1. Re:Sellouts! by CSG_SurferDude · · Score: 1

      Yep. Jon "Trolled" us. Yep, you fell for it. Honestly now, if Slashdot is so bad, why do you keep coming back? It's his site (well, not really, but you know what I mean), he can do what he wants with it. (BTW: I paid my $20 US as soon as I saw they took credit cards. Not so much to get rid of the annoying ads, but to make sure /. sticks around another year or two.)

    2. Re:Sellouts! by GafTheHorseInTears · · Score: -1

      Did your subscription get rid of this story? If not, I'd demand a refund. "Ad-Free" my ass.

      --
      "You're just scared like a little white pussy. I'll fuck you till you love me, you faggot!"
  33. Amazon?!?! by neonedge · · Score: 1

    For someone so interested in getting his book to earn him money, you would think that he would link to B&N or someone who isn't pushing the sale of used books over new ones. As far as anything being 'Open' about amazon, well that's another story.

  34. I wonder by tssm0n0 · · Score: -1, Flamebait

    Is his book as bad as his slashdot articles?

  35. So this means... by Anonymous Coward · · Score: 1, Funny

    ...whenever I create a book or website, you'll give me full coverage on Slashdot?

    Oh wait, you won't?

    Jeez, when you said that Slashdot was going to be ad-supported, I didn't think you could have meant THIS. =P

  36. "Open" = GOOD by TrollBridge · · Score: -1
    In order to sound trendy and progressive, all one has to do is put the word "open" in front of whatever project they're whoring, and the Slashdot robots will automatically believe it is something revolutionary and worthy of note.

    Bill Gates should rename his OS Open-Windows and that would make it all better. But then the majority of the Slashdot community would no longer have any purpose in life.

    --
    There's a Mercedes gap too. I want one and can't afford one, but it's not government's job to do anything about it.
  37. WHy? by KingKire64 · · Score: 1

    Why Couldnt the article be called Dog Bites Katz...

    --
    "All I can tell the "lesser of two evils" folks is that if they keep voting for evil, they'll keep getting evil."-Lp.org
  38. Not an entirely new idea by Aging_Newbie · · Score: 1

    Ed Yourdon has written two books and as he was writing/editing them he posted the chapters on his web site. Then, when the book was done he took the contents down.

    As for novel individual marketing strategies, I would have to agree that more people should individually create and market materials thereby disintermediate the big greedy corporations who will ultimately deprive us of our fair use rights.

  39. eatabullet.com by Justice+Potter+Stewa · · Score: 0

    Jim Norton Rules.

  40. Last straw. by mshiltonj · · Score: 1

    I saw the banner advertising the book yesterday, and actually clicked-thru to Amazon out of curiousity. It actually got good user-reviews. But, it's not my kind of book.

    However, with this blantant advertorial for the book, I think it showed gross bad judgement by Katz, and by other slashdot editors for letting it happen.

    I'm pretty tolerant. But now, thanks to slashdot preferences, I will never see a Katz-authored story again.

    Bad slashdot.

    1. Re:Last straw. by n3r0.m4dski11z · · Score: 0

      i totally agree im goign to do the same thing. i mean usually i like katz storys because their so easy to rip apart but i dont want to read fucking advertising.

      luckily im at work so i didnt waste any of my free time reading this stupid ad. youve sunk below a journalist, or rather to a mainstream journalist who has to sell something to feel like its all worthwile. go work for CNN. im sure they'll have you plugging pepsi with britney spears in no time.

      --
      -
  41. Spamdot by Anonymous Coward · · Score: 0
    Few books sell well, and even fewer (mine, for example) make money.


    if Katz's book is making money, why does he have to spam Slashdot to try and sell a few more copies. Or could it be that he just can't construct a coherent sentence? Let's hope his book had a more competent editor than some here, hey ;-)

  42. Oprah book club replacement? by welshdave · · Score: 1

    So is /. going to replace Oprah as the new way to get book sales? Seems to be working for this dog book thing as it's in there at 27 in the Amazon sales rankings at the moment.

  43. Journalist hat icon by freuddot · · Score: 1

    What a truely good choice of icon.

    The journalist hat icon depicts some of the values of journalism : Professionalism, Integrity, err... none of which are actually present in this story. Of course, this is the web, so if we can accept Spam, I guess we'll accept this too.

  44. A Year With Four Dogs by Anonymous Coward · · Score: 0

    Some will shriek that a dog saga has little to do with open source, technology or selling things on the Net. Of course, if he had spent a year with four Aibos, it would be a completely different story.

  45. Okay that's just about enough... by Mantrid · · Score: 1

    Just what the hell does Katz contribute here anyways? I can't remember the last time that I actually read something insightful in any of his stories, and now he gets to just plain submit a blatant advertising story for his book? I'm just curious as to what arrangements JK has with /. and what the /. powers that be envision as Katz' role here. I mean really what does this story have to do with Slashdot? I could see if his was a valuable contributor that Slashdot just couldn't do without, but this guy just spews out a bunch of crap and then gets to advertise in the guise of a new story?

    I'm not usually one to rant like that, but really...

    1. Re:Okay that's just about enough... by Anonymous Coward · · Score: 0

      Katz is the supplier of troll stories
      that everyone gets to use as a venting
      point...look...it worked!

    2. Re:Okay that's just about enough... by jo42 · · Score: 0, Troll

      JonKuntz bends over for Tacobrain and Hemophrodite. Then he writes a book on sex and sodomy with dogs, and has the gall to flog it on .\

  46. Slashdot has ads? by dorward · · Score: 1

    Does slashdot run ads? Oh, there's a banner ad on this page. I must spend way to much time on the web, I don't run filtering software, my brain filters banner ads for me.

  47. Wait a minute... by HiQ · · Score: 1

    Some will shriek that a dog saga has little to do with open source, technology or selling things on the Net

    Have you never heard of Kerberos???

  48. Welcome to my killfile by Codex+The+Sloth · · Score: 2, Funny

    I know, I should have done this a long time ago, but this JonKatz adverticle is over the top. Note to JonKatz: I ain't buying your crappy book either!

    --
    I am not a number! I am a man! And don't you ... oh wait, I'm #93427. Ha ha! In your face #93428!
  49. A Good Year by yatest5 · · Score: 0, Offtopic

    A bit offtopic, but more entertaining than this story...

    what do you call a tyre made out of 365 condoms?

    a goodyear...

    --
    • Mod parent up! [a] by Anonymous Coward (Score:5) Thurs, June 31, @13:37
  50. Usually, reading differing opinions can be healthy by Anonymous Coward · · Score: 0

    ... but if I see one more of these "newsvertizements" from JK, I'm removing his posts out of the front page.

    That is, since I can't actually mod the "story" down...

  51. mules by Justice+Potter+Stewa · · Score: -1, Offtopic

    I like mules. Really, I do.

  52. Why I advertise.... by MosesJones · · Score: 2


    So lets get this straight all those words to say

    "I need the book to sell, so I decided to advertise it"

    Well Duh! At least dress up the advertisement is something resembling English or the standard "developers and dogs work well together, as I say in my book (link to the one click wizards at Amazon)...." the art of advertising is to make someone want the product, so a well thought out article on dogs and developers might have stood something of a chance.

    An article on "I used the worlds least effective advertising medium because I'm desperate" is a lot less effective.

    But the best dog for the developer is the newfie anyway. Needs bugger all exercise, its big and therefore impresses your geek friends, its cuddly do women like it, and can be used to pull things that your too weak to handle Newfies are also ace with kids.

    --
    An Eye for an Eye will make the whole world blind - Gandhi
    1. Re:Why I advertise.... by ronfar · · Score: 1

      Hmm, that's interesting because my maternal grandfather was a newfie.

      --
      All the creatures will die, And all the things will be broken. That's the law of samurai. (Jubai, 1605)
    2. Re:Why I advertise.... by Anonymous Coward · · Score: 0

      Aren't newfies the ones with upturned lips and smell kinda funny?

  53. 'Net leveler by hal9000(jr) · · Score: 0

    there has been a lot written about the demise of american literature due primarily to the congolermization of publishing house and the need to improve profit margins. Prior to the 70's, publishing houses kept a stable of marginal writers (marginal in popularity, not talent) published because of the potential of having a James Joyce, Hemmingway, or Dillard in their midst that just needed time to develop.

    Out of that stable came a number of authors who while successful, were not mega hits. And those authors were part of a rich publishing landscape.

    The big publishing houses are really only interested in best sellers today and so the authors that feed stories along the lines of Grisham, King, Baldacci, have a better chance of getting published while possibly more creative authors languish.

    Will the 'Net level the playing field? Probably not because, I think, most people still like to read paper books and face it, there is still a large majority of people who don't sleep with thier computers.

    I just hope that I am wrong and that modern authors, artists, and small business people can use the low barrior to entry the internet provides and become successful.

  54. Phillip "Jon" Katz, dead at 30 by Anonymous Coward · · Score: -1, Offtopic

    Jon Katz
    1972 - 2002

    Phillip "Jon" Katz was found dead on April 22tnd of the year 2002. I have a copy of
    the ABC News obituary here. It's fairly gruesome.


    Some folks have asked me what I know about Jon Katz. It occurs to me
    that most folks have probably never heard the story, and of the ones who
    have heard of it, few would know or remember the details. So here's what I
    know about Jon Katz, plus a little history to put it in context. The
    dates could be off a bit. I also have a copy of Ben Baker's take on the whole deal, which goes into a lot more detail.


    In 1985 I wrote a program called ARC. It became very popular with the
    operators of electronic bulletin boards, which was what the online world
    consisted of in those pre-Internet days. A big part of ARC's popularity
    was because we made the source code available. I know that seems strange
    these days, but back then a lot of software was distributed in source.
    Every company that made computers made a completely different computer.
    Different architectures, operating systems, languages, everything.
    Getting a program written for one computer to work on another was often a
    major undertaking.


    Then sometime around 1987 or so Jon Katz came out with PKARC, which was
    basically my ARC program with the compression/decompression routines
    rewritten in assembler, which made it run a lot faster. I have to hand it
    to him, he had a real talent for assembly coding.


    We approached him about licensing, but he rejected the idea. One thing
    led to another, and eventually we sued him. Fortunately his program was
    such a blatant copy of mine that we were able to win the lawsuit before we
    ran out of money. In a negotiated settlement he again rejected any
    suggestion of licensing and went for a cash-out settlement. He repaid us for
    most of our legal bills and promised to stop selling his program sometime
    in 1988.



    Then he fiddled with the file format a bit, renamed it from PKARC to
    PKZIP, and kept right on selling it.


    We sort of lost touch after that. We would have liked to have kept in
    touch, but we couldn't afford the legal bills. There wasn't a lot to sue
    for anyway. None of us was getting rich.


    So now Jon Katz is dead. He drank himself to death, alone in a motel
    room, a bottle of booze in his hand and five empties in the room. One can
    only guess what drove him to such a tragic end, but it is a fitting
    demise for a man whose professional reputation is based entirely on a lie.


    I can think of no more fitting epitath than the final clause of the
    original ARC copyright statement:


    "If you fail to abide by the terms of this license, then your
    conscience will haunt you for the rest of your life."
  55. Fuck off Katz by Fucky+the+troll · · Score: -1

    I interrupt the blackout to bring you this message:

    Go peddle your shit somewhere else.

    You may have noticed that Slashdot is supposed to be "News for nerds - stuff that matters", and not "A place for Katz to try to make more money".

    Fuck off.

    --






    Roadkill is yummy.
  56. Why so narrow? by Anonymous Coward · · Score: -1, Offtopic
    http://www.eveeieyhfgfcdoosammgwsnboivvbsczxlzga bc / /ooieiabdcdjsvbkeldfogjhiyeeejkagclmieooionoepdk / /abcdefmfighyiqxjklmonopqrosoyotuvwxoyqwertyuiov / /sdfghjklqewiuznmbjadzmcloeuirquakndsflksjdflkas / /fskdfasiewurznmcvweroiqewrnamdnzcvuowieramnfkas / /dfhzuxcihskjrnakjzkjcxbviusayrkajsfzxncvizudyri / /bakdnfbzkcvhgiuegriweramdnfzxlcvueirhamdnzkciue / /jranbsdmfzcowierandmfxzncbkjhfabsdifuweajzkxcuw / /erhasdfzxncvkjdfyiuzxcnvsikirkajeajsbdfkzxbuyef / /rahsdjbzcvxmnvcuweyriausdnfzxbcvkwueyrajnbvkjxg / /iwueyajdfkzxjcnbkeyriaushdfkjbzbuowrnasdkfbhuie / /asjmfnkkbyiurnakjsndfkzjbhiuwerajsknfkzbyhweiua / /dkfjbzkxvbjywekrjaskjnvzxjcweruiasdhfkzjxnsjkld / /fasoidfjalskdfasklhfxjdnmenrqoiuozxcopjgneaksjo / /nzxdkfajlsdfkljsdfoiasdfasndflzxkcvozixucoqweiu / /pwoeiruzxmncvoutyqwerizxnvmxmcnvoweurqmznxmbouw / /rmnzbkhuyrtjghanzxcvbkhgjweyriaudfbznbkweruyabz / /bcvnkdhityqhagsdfjglsieurakfsdnfbvfdsajkbiuyqwe / /kweorjasdknfbkjsdoifuzxbcmfgsltjewioahsdfnbzxcb / 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  57. Open Source Books? by FortKnox · · Score: 5, Insightful

    Well, here's my example of open source writing. Bruce Eckel's books are available for free on the internet, including books he isn't finished with, yet.
    He also makes a living on selling them (hell, I own two of them).

    My question for Mr.Katz:
    Where can I find a copy of your book online (for free)?


    PS - yeah, I broke the Blackout. Sue me.

    --
    Good quote, too many chars. Seriously, the slashdot 120 char limit sucks!
    1. Re:Open Source Books? by blibbleblobble · · Score: 2

      For anyone interested in open-source (sic) books, I highly reccomend Stallman's (auto)?biography...

    2. Re:Open Source Books? by Stephen+Bamattre · · Score: 1

      Of course, this begs the question... is freely redistributable, shoddy content better than no content at all?

      Or to frame it another way, would anything fundamental be lost if Katz's writing never appears on the web?

      But of course, the difference between Eckel and Katz is staggering. Eckel has *content*, and that is more important to his success than his admirable distribution methods. Katz, on the other hand...

      --


      She believed in nothing; only her skepticism kept her from being an atheist.
      Jean-Paul Sartre
    3. Re:Open Source Books? by GigsVT · · Score: 1

      Isn't he that guy on NPR? I only listen to NPR now and then, but the name sounds familiar.

      --
      I've had enough abrasive sigs. Kittens are cute and fuzzy.
  58. My vote: Dump it! (-1) by panck · · Score: -1, Offtopic

    oh damn, wrong site. Here I don't get a choice of what stories get posted!

    --
    "What thou shalt not, I shalt did!" -Bart Simpson
  59. He says it all... by Myriad · · Score: 3, Funny
    right here:
    Few books sell well, and even fewer (mine, for example) make money.

    Plug away Mr. Katz...

    --
    "They do not preach that their god will rouse them, a little before the Nuts work loose." Kipling, 'The Sons of Martha'
  60. Wasn't he talking about authors being able to sell by damu · · Score: 3, Interesting

    What I got from the story, besides the very obvious ad, is how non this non mainstream (slightly poor) author is trying to sell his work. This should affect all of us, because none of us are MS, we do not have the power to be able to make a program, call it something jazzy then bombard the public with flashy ads on TV, with two page ads on newspapers, with release parties with live bands and lasers. Somehow I think Mr. JK was trying to relate his struggle to sell his book to the struggle that open source is enduring.
    Or I just may be an idealist and do not believe this would just be a page long ad.

    dam(adiue)

    --


    Useless sig.
  61. Tired Star Wars quotes suck ass by flaw1 · · Score: -1

    Luke, I am your... nevermind.

    --
    Surprised by Unicide! (fuck this shit)
    1. Re:Tired Star Wars quotes suck ass by L0rdkariya · · Score: -1

      In joyous celebration of Troll Tuesday, I wish you all many FPs and blowjobs.

      Not you, AC fags.

      --
      The /. users are rep'd by 2 groups. Janitors, who post articles, and Trolls who bash them. These are
    2. Re:Tired Star Wars quotes suck ass by Anonymous Coward · · Score: -1, Offtopic

      Congratulations, you just joined the AC faggotry mantrain. Toot, toot !

    3. Re:Tired Star Wars quotes suck ass by Anonymous Coward · · Score: 0

      hi diddly ho, you fuckin' shmuck on square wheels!

      Offtopic, Inflammatory, Inappropriate, Illegal, or Offensive comments might be moderated, and those making them will be summarily shot at sunrise. No exceptions. (You can read everything, even though you are a semi-literate /. fucktard, by adjusting your threshold on the User Preferences Page)

    4. Re:Tired Star Wars quotes suck ass by Commienst · · Score: -1

      More wasted bandiwth.

      Turkey Weeps Crocodile Tears

      by Dan Dostinic (8-3-00)

      "Ankara urges UN to improve Kosovo Turks' rights." And therein lies a tale...

      www.tenc.net

      A July 31 Agence France Presse (AFP) report states that "Turkish Foreign Minister Ismail Cem urged Monday the head of the United Nations interim administration in Kosovo, Bernard Kouchner, to boost the rights of the Turkish community in the province." The article cites Huseyin Dirioz, a Turkish foreign ministry official.

      Turkey's concern stems from the decision of some 60,000 Kosovo Turks to boycott municipal elections because the "UN mission did not issue registration forms in Turkish."

      The article further states that "the Turks enjoyed cultural autonomy under Belgrade's rule and did not join the Albanian struggle for independence although the two communities have a common faith in Islam."

      AFP does not explore the implications of the statement that the Turks, a minority in Serbia as are Albanians, "enjoyed cultural autonomy under Belgrade's rule" during the period (i.e., the 1990s) when Albanians were fighting for 'independence.'

      Didn't Western leaders claim they had no choice but to bomb Yugoslavia to restore to ethnic Albanians the cultural autonomy they had been supposedly denied because the Serbian "rulers" loathed their Muslim faith? And wasn't the Muslim faith brought to - and in many case forced on - the Balkans by...the Turks?

      Is something wrong with this picture?

      If Serbian officials hate Muslims, why is it that ethnic Turks in Serbian Kosovo "enjoyed cultural autonomy under Belgrade's rule"? And why are the Turks complaining that now, under enlightened NATO rule, they can't even get the UN to print Turkish language election ballots?

      Could it be that Belgrade was speaking the truth?

      Could it be that Yugoslavia never took away ethnic Albanians' cultural autonomy, that is, judicial functions, schools, hospitals and mass media in the Albanian language? Could it be that in fact the Albanian secessionist movement organized a boycott of Albanian language institutions (such as schools) in order to score propaganda points with the West? [See footnote 2]

      And consider Turkey. Turkey was a strategic participant in the 78 day bombing of Yugoslavia which President Clinton said was necessary in order to insure "respect for minority rights." (Clinton, 'New York Times,' Op-ed, May 23, 1999)

      And now Turkey has 1,000 troops in Kosovo.

      According to recent reports, ethnic Albanians are complaining about lawlessness in Kosovo [Footnote 1] Refugees are afraid to return, fearing attacks by Albanian extremists. A recent UN report described the UN-created Kosovo Protection Corps as engaging in:

      "criminal activities - killings, ill-treatment/torture, illegal policing, abuse of authority, intimidation, breaches of political neutrality and hate speech." ( From The UN appoints an alleged war criminal in Kosovo, by Michel Chossudovsky, at
      http://emperors-clothes.com/articles/chuss/una ndth e.htm )

      Given these conditions, shouldn't there be a renewal of demands for inquiries in all capitals that took part in the bombing of Yugoslavia? The question to which we need an answer is: WHY?

      The AFP article closes with the following: "Cem warned that Turkey could limit its contributions to Kosovo's security if the rights of the Turkish community were not rectified."

      What "security" Mr. Cem?

      Dan Dostinic is a Canadian antiwar activist.

      --

      I am into the copy and paste.
  62. and the answer is... by bcrowell · · Score: 3, Informative

    Can content like books be successfully "open-marketed" on the Net?
    Yes.
    Too bad Katz didn't.

    1. Re:and the answer is... by Anonymous Coward · · Score: 2, Insightful

      Correct. I would think that if Katz were really interested in the marketing of books on the internet, he would have included a reference to that article.

      I would also think that he would try to preserve some small bit of integrity with the community by *not* linking to his own book. I don't mind an author writing a /. piece about internet marketing of books. I, for one, would like to see the hard numbers showing the results of his efforts to market his books on mailing lists and such, as well as the click-through and conversion stats from his banner on /.. (- Do I really need that extra "."? Someone should do an article on proper Internet message syntax vs. language rules. But I digress.)

      The question is, is Katz actually keeping track? Will he be able to show objectively the results of his "experiments"? This is what defines whether or not he was conducting legimate research, or just pimping his own shlock.

    2. Re:and the answer is... by Anonymous Coward · · Score: 0

      >Someone should do an article on proper Internet message syntax vs. language rules.

      Too late.

  63. Kitty-Katz by software_non_olet · · Score: -1

    Where is the button for the slashdot spam-filter?

    You didn't even manage to talk a friend of yours into writing your promotion? Then by induction you either don't hav any friend or this book must be a shame even to them. What a terrible marketing, Kitty-Katz!

  64. I know it when I see it by Justice+Potter+Stewa · · Score: -1, Offtopic

    Justice Byron White's Definition: no erect penises, no intercourse, no oral or anal sodomy. For White, no erections and no insertions equaled no obscenity.

    Brennan's Definition, The Limp Dick Test: no erections. He was willing to accept penetration as long as the pictures passed what his clerks referred to as the limp dick standard. Oral sex was tolerable if there was no erection.

    Stewart s Definition, The Casablanca Test: . . . I know it when I see it. [Stewart] had seen in during World War II, when he served as a Navy lieutenant. In Casablanca, as watch officer for his ship, he had seen his men bring back locally produced pornography. He knew the difference between that hardest of hard core and much of what came to the Court. He called it his Casablanca Test .

  65. FSTFUKP! by Anonymous Coward · · Score: -1, Offtopic

    First STFU, Katz! Post!


    A troll Tuesday without a JonKatz story is like slashdot without idiots.
    I declare this troll Tuesday officially started!
    Let the trolling begin!!

  66. A few points... by ctid · · Score: 1
    Am I the only one who didn't know Jon Katz was an established author? Oops.

    Anyway, can I be the first to say that I like Katz's articles here. I find it hysterically funny every time his stories are posted and a proportion of the slashdot community starts to froth at the mouth at... well at pretty much anything he might say. And his comment in this story about about "tick[ing] off the yowling hordes" is just great! More power to you, Jon.

    --
    Reality is defined by the maddest person in the room
    1. Re:A few points... by jo42 · · Score: 1

      JonKuntz, is that you?

    2. Re:A few points... by mvdwege · · Score: 1

      Heh.

      I totally agree with you. You better watch out though, some of the rabid anti-Katz posters have mod privileges as well. Check my comment history to see why.

      FWIW, I quite like Jons take on things, only his writing occasionally needs a little pruning, because he has the bad habit of being too verbose at times. On the other hand, Jon is man enough to admit to mistakes like that. Somehow I have the feeling he has more backbone and integrity than all the whiners.

      Mart

      --
      "I know I will be modded down for this": where's the option '-1, Asking for it'?
  67. JonKatz on WAMU (D.C.) by Anonymous Coward · · Score: 0

    So I'm listening on WAMU to this interesting radio talk show about an author who's plugging his book on border collies. And all sorts of people are calling in about their border collie experiences. It's really an interesting show actually, lots of discussion about dog intelligence, the need to "work" your border collie so it doesn't go insane, etc. etc. I really liked it, and thought: hey, that'd be a neat book to read. Then at the end of the show, the announcer says that the author is Jon Katz (or a pronounciation thereof). I just about crash my car -- no, it *couldn't* be...the bane of Slashdot? But he sounded so reasonable and interesting!

    Maybe Jon should shift from the writing biz to the radio biz...

  68. Damn, this takes guts by The_Fire_Horse · · Score: -1

    here he is, Jon Katz - the most hated editor on slashdot, blatantly plugging his new book??
    Shit, I thought I was a troll

  69. News for Turds - Dog turds that is... by clickety6 · · Score: 1
    People on special interests lists and chat rooms don't mind being pitched on subjects they're interested in. They don't consider it spam. What they hate is being bombarded with messages for things they don't care about, which is what traditional media does.


    So this thinly disguised advert for your book about dogs is right on topic for this special interest list? How can you tell us about your "bottom-up, Net-based marekting experiment" when as part of it you're spamming this list to sell your book just like those guys that you're bashing in the quote above?

    --
    ----------------------------------- My Other Sig Is Hilarious -----------------------------------
  70. Ethics by barnsleyBigUn · · Score: 1

    Its not very ethical to use a forum with a specific target to sell something that you yourself have produced that isn't in alignment with the forum?

    In financial terms there are regulations to stop you making money from saying something about your companies stock and then buying loads of it when it bottoms.

    In business terms, I just don't think I (or others) would take you seriously for something like this...sure you're not a consultant in a previous life?

    BTW, all women reading, I have the best ass in the world and i'm currently working on a bottom-up online marketing scheme...be sure to check my porn site soon!

  71. But Katz unique... by MarkedMan · · Score: 1

    I wish you all the luck in the world with selling your book, and am willing to take your post here at face value, i.e. an honest discussion point rather than a shameless plug:-) But of course the results the editor of a site gets with an ad for a completely off-topic book has almost no correlation to what say, Johnny Doe, might get for his book "Tiny Terror, The Ferocious Pekinese".

  72. Umm by kwishot · · Score: 5, Insightful

    "My reason for advertising here, too, is that I believe the Net offers the best place for individual entrepreneurs of all kinds -- writers, game creators, artists, musicians, software designers -- to skirt conventional costs, limitations and marketing practices and find their own audiences. To me, that's a big part of the "open" in open source. Younger people raised on the Net don't pay nearly as much attention to mainstream media as their elders, so we have to reach them where they are. The good news is that we can. "
    ----
    Advertising on the internet is one thing, but advtising at the place at which you work, a place where you have a distinct advantage over nearly everyone else on the internet, is totally out of line. There are plenty of places to talk about your totally unrelated work (Remember - News for nerds, stuff that matters) besides Slashdot. Here's a thought, none of us really care about your book. Why would you even attempt to market to an audience that doesn't care? Thats like advertising feminine products during Sesame Street. It's just plain dumb and it's not going to help you get any customers (only people whining about how feminine products are being advertised during Sesame Street - catch my drift?).

    -kwishot

  73. Repost of the Katz article... by Lethyos · · Score: -1, Redundant
    Since every time JohnKatz posts an article, people flame him - most without ever reading what he wrote in the first place. This is a reflect reaction to Katz that I suggest we fight with this new method. In a new trend, I suggest we repost any Katz article in the discussion forum of any such article. That way, we can reflect upon it in such a way that if Katz didn't post it, we can consider it before flaming.



    from the can-open-marketing-online-save-writers? dept.
    I'm not much of a salesman, in comfort or skill, but I'm willing to hype my books, especially given the realities of 21st Century publishing, when you do it yourself or nobody does it. Some people think if you get a book published, you're a big deal and a rich one. If you're Grisham or King, that's true. The reality: Few books sell well, and even fewer (mine, for example) make money. Can content like books be successfully "open-marketed" on the Net? I say yes.

    In early March my eleventh book A Dog Year; Twelve Months, Four Dogs and Me was published by Random House/Villard. For several months I've been working on a bottom-up, Net-based marketing program that permits me to push my own book in my own way, rather than rely on big publishing or big media. That led me to the banner ad on this site a lot of you have seen and e-mailed me about. So why am I buying a banner ad, on Slashdot of all places, to tout my new book about a year with four dogs? It's a chance for me to tick off the yowling hordes, which is always fun. Some will shriek that a dog saga has little to do with open source, technology or selling things on the Net. But it does, and I'm happy -- eager, even -- to explain why.

    I do most of my hyping for A Dog Year in the expected places -- in media interviews and on various dog-related sites, mailing lists and forums.

    My reason for advertising here, too, is that I believe the Net offers the best place for individual entrepreneurs of all kinds -- writers, game creators, artists, musicians, software designers -- to skirt conventional costs, limitations and marketing practices and find their own audiences. To me, that's a big part of the "open" in open source. Younger people raised on the Net don't pay nearly as much attention to mainstream media as their elders, so we have to reach them where they are. The good news is that we can.

    In fact, Net communications themselves have become increasingly segmented and targeted. Much has become subterranean, centered on mailing lists, IM and other limited-entry venues. In the weeks before my book's publication, I concentrated on these grass-roots venues, contacting websites, subscribing to mailing lists, e-mailing excerpts of my book to people who were interested. People on special interests lists and chat rooms don't mind being pitched on subjects they're interested in. They don't consider it spam. What they hate is being bombarded with messages for things they don't care about, which is what traditional media does. Besides which, I can't afford to take an ad out in Time magazine or on the ABC Evening News.

    Elsewhere, individual entrepreneurs and creators find it more and more difficult to survive. The megacorporations who've taken over much of culture and media are primarily interested in best-selling mega-products -- Britney Spears, John Grisham -- not idiosyncratic ones like mine. They have a point, too. My last book found its own audience, or rather its audience found it. It did all right, but didn't sell much beyond it's core audience. To successfully market a book like Running To The Mountain or A Dog Year (at least in the conventional way) could cost more money than my publisher expects to earn. And interesting, I believe the Running To The Mountain excerpt that ran on Slashdot sold more books than a subsequent appearance on the Oprah Winfrey show.

    The Net, at least in theory, can bypass that stalemate and create radical new opportunities for artists of all kinds. So I don't mind paying for my own ad. I think it has worked.

    Individuals are under attack all across our culture, from the likes of Microsoft and Wal-Mart and Sony to publishing conglomerates. The Net can be a way out for people like me (us), whether we're telling the story of our dogs or coming up with new software. What's why I bought a banner on Slashdot. If it works, it could sell some books, sure. I have no apologies to make for that. But it could also help demonstrate to writers and other people struggling to survive in a mass-market world that the Open Source idea is only fractionally about software. It's about individualism, free expression, and a culture open to us all.

    --
    Why bother.
    1. Re:Repost of the Katz article... by Anonymous Coward · · Score: 0

      is there any way to find your email address for a question I'd rather not post publicly on /. ?

  74. 2 Ways to go by Anonymous Coward · · Score: 0

    1. Do as everyone else, and SPAM a few thousend people.

    2. Post it on Slashdot.. Same effect as nr 1.

  75. BABELFISH TRANSLATION OF ARTICE: by Anonymous Coward · · Score: 0

    Im John Katz. I wrote a book. I have been on TV. Please, buy my book, I need the money. Really there isn't much difference between dogs and linux. Please, buy my book.

  76. we are not your target demographic by underpaidISPtech · · Score: 1

    Oh boo fucking hoo, Jon can't sell his shitty book. Who the hell allowed this guy to use valuable /. frontpage space to flog his shitty book? Leave it Katz to shoehorn the plight of a warehouse full of dusty printed toilet paper into a provacative look at the exciting world of online book publishing. You're no better than those UFO cranks that sell books on their free personal webspace.

    Maybe you should try marketing to people that would actually read your book, Jon. Nobody here cares that about the fact you haven't whipped up a storm in the literary world. Because you are the Online World's Shittiest Writer, bar none.

    Next time try hitting on the website for Egomaniacal and Uninformed Blowhards.

    oh wait.. that is /. my bad ;)

    1. Re:we are not your target demographic by Justice+Potter+Stewa · · Score: -1

      Objection Overruled!

      What's the URL for the website for Egomaniacal and Uninformed Blowhards?

    2. Re:we are not your target demographic by cebe · · Score: 1

      I bought his book.
      But I stopped reading it after chapter 9 :)

      --
      You have paid for a total of 0 pages and so far 0 have been used up (0 today).
  77. ewwww by eclectric · · Score: 2

    It's one thing to have banner and box ads. It's quite another to have *article* ads for someone's book. ug.

  78. Next Jon Katz articles... by Anonymous Coward · · Score: 1, Funny

    - "$$$ Make money fast $$$"
    - "Toner at half price !"
    - "Enlarge your Penis !"
    - "I met four 18 years old girls living in the same room with a web cam"
    - "Email advertising WORKS!"
    - ...

  79. open books by mokhwaci · · Score: 2, Interesting

    If you want to make your book open, give it away on the Internet. It will even increase your book sales (must read).

  80. Here's some cover art for you by coreman · · Score: 2
  81. shamless by Anonymous Coward · · Score: 0

    I don't know him, but gosh... Katz sure does have a way of shameless self promotion. Don't let him fool you with the philosophical hoopla... That can only lead to more publicity, good or bad... and as they say in marketing... any publicity is good publicity. For example, turning the issue into an argument, causing trolls to flame war about it... only servers to have people think about his book, and dwell on the issue... in the end only causing more attention to be paid to his book.

    Actually I think its a smart play, but i would never fall for such a sinker... I'm embarrassed I had to sink so low to even post a remark. I hope I didn't dignify Katz tactic anymore with my words, so I'll just shush, and bailout. Posting anonymous to preserve my precious karma, but if you want to mod me up anyways... feel free!

  82. Best of Luck, Jon by ackthpt · · Score: 1
    But you're basically preaching to the choir about how saccarine and flat the US culture becomes when people look to the mainstream media (which is heavily subsidized by, Oh look(!) ads).

    Recently I saw Monsoon Wedding (which I can't recomment highly enough if you want a fun, totally kick-butt cool movie to see, which I've never seen advertised on the TV, meanwhile a dog (Scorpion King) is plugged everywhere. So seeking better entertainment is effectively taking the risk to check out different movies, books, music, and even trod the less beaten path (which we did on Sunday and it was loaded with poison oak, but pretty cool otherwise.)

    --

    A feeling of having made the same mistake before: Deja Foobar
    1. Re:Best of Luck, Jon by Anonymous Coward · · Score: 0

      Monsoon Wedding can hardly be characterized as taking a risk, and you obviously never watch the right channels. Monsoon Wedding is promoted all of the time on Bravo. Monsoon Wedding has been very astutely marketed to a couple of groups of people - Indian transplants and the arthouse set. I have not seen the film and cannot comment on the content, but I will say that Monsoon Wedding is distributed by Miramax and that would lead me to guess it's just another feelgood film with very little to say ultimately.

    2. Re:Best of Luck, Jon by ackthpt · · Score: 1
      but I will say that Monsoon Wedding is distributed by Miramax and that would lead me to guess it's just another feelgood film with very little to say ultimately.

      Go - see - IT!

      It's no plugged on FOX, ABC, NBC, etc, where I live, and cable isn't exactly everywhere. It would truly be a loss if it were assumed to be some artsy-fartsy movie or so foreign it's inaccessible. It's just plain a great movie. Lots of subplots, great music (well, I'd love to have the soundtrack and I've never considered myself an fan of Indian music) many people I've nearly had to shove into the theater to see it come out with, "wow, that was really a great movie!" Pity it's limited in run, while a piece of dog poo like that blair witch project thing that suckered so many people in with it's internet/chatroom rumor campaign (not entirely unlike what Katz takes a less obvious swing at here.)

      Now I can't speak for everyone, but it really is one of the best flicks I've seen in years. Probably because I'm so fried on predictable hollywood tripe.

      --

      A feeling of having made the same mistake before: Deja Foobar
  83. I have never read a news paper ... by rednuhter · · Score: 1

    I never read a news paper and I rarely watch the news on TV.
    I get small amounts of news off the radio but the majority from the net (bbc/yahoo etc).
    And although I am not interested in a book about dogs I think the guy has a point, why use a marekting medium that does not target the demographic you want (presuming he wants to target geeks and the mid youth market).

    --
    ERR 411[Max number of witty sigs reached]
  84. HOW TO STOP THE BLACKOUT == JON KATZ ADVERTS by The_Fire_Horse · · Score: 0, Funny

    Brilliant thinking editors!!

    I can see it now
    Taco - man, the comments really are down
    Hemo - yep, the advertisers are noticing too
    Katz - dribble, whiffle, waffle, snarf
    Taco - Hey, Jon - feel free to plug your latest book
    Katx - coooool
    Hemo - he he, nice one
    Taco - [leans back on chair], Yep - no one will be able to help themselves, it'll be a 700+ article in 20 minutes flat.

  85. So let me get this straight... by FallLine · · Score: 3, Insightful

    You believe in Open Source. You believe in breaking with tradition because it's not working for you and others (ignoring for a second that perhaps it SHOULDN'T work because the market doesn't really want it). Yet you don't "open source" (i.e., allow free distribution but ask for tips or some such) your own books? Pfft. If you're going to talk the talk, then you should at least walk the walk.

    Anyways, I fail to see how you are qualititively different than the traditional publishers' means of promotion and sales. Sure, you are relying on the Net, by and large, to market your book(s) but I assert that that has more to do with your relations with this particular community and that, except for that relationship, the publishers are no less likely to experiment with banner ads and such than you would otherwise be. It's not as if marketing stuff online is exactly a massive departure from their business model. There's no revolution here, you just have a nominally different way of marketing your wares.

    I suppose what I object to is your arrogance. You assume the publishers (not to mention the software industry and numerous other established entities) are stupid for being "traditional", yet you, yourself, barely manage to eak out an existance, despite the fact that you have a couple things here (e.g., slashdot) going for you that few can repeat. Nor can you point to substantial success stories. Yet you expect ... what exactly?

    Might there be a better way that some crafty entreprenuer can discover? Sure. Might the "traditional" way be better? Quite likely. The simple fact of the matter, though, is that it's unproven. Until someone can really show a workable, never mind superior, way, it's unrealistic, unreasonable, and just plain stupid to expect publishers to drop everything to chase pennies on the net.

  86. Anyone can promote their book by A.Soze · · Score: 4, Insightful

    When they are a minor Net celebrity, at least around these parts. Let's see a regular Joe, not known for inciting anything, would fare in a net marketing campaign. Jon's status at Slashdot is ebough to negate any good data that could come out of his "study".

    That, and the fact that Jon can publish an "article" about his "study" and plug the very book he is "studying" the "effects" of...

    --
    "Goodness, how did you people live long enough to invent tools?" -Hobbes (the tiger, not the philosopher)
  87. Go Ape by Anonymous Coward · · Score: 0

    Go Ape!

  88. Aggravated.... by L-Wave · · Score: 2

    Due to opinions like this, I feel the net has become LESS of a creative medium to express thoughts, socialize and invent. All of the sudden the net seems to be one huge marketing campaign. Ads have been plastered everywhere. I miss the days when the worst it could be was a popup. Now we have animations covering the content of the site, the net surfer actually has to wait for the annoying lizard to finish crawling across the screen, or the damn car to stop driving around, becuase they can actually view the content. okay, sorry about the rant.

    --
    I SURVIVED THE GREAT SLASHDOT BLACKOUT OF 2002!
  89. Baen Free Library by Aniquel · · Score: 2, Interesting

    Katz, if you're really interested in reaching the widest possible audience, you might want to consider switching publishers.

    The Baen Free Library has a wide selection of books you download off the net for free -- But before you ask, "well, how do I get paid?", you may want to look at the statistics they've posted for free downloads encouraging sales. I know I'd be alot more comfortable purchasing a book about a year w/ dogs if I could read part of it first.

    Just my two drachma.

    1. Re:Baen Free Library by gorilla · · Score: 2

      Baen also has websubscriptions, non-free books you can pay and download, but in open formats, including HTML. These are available in electronic format before the physical books are published, so fans can (and often do) buy both the e & physical versions.

  90. everyone hates you... BUT... by Anonymous Coward · · Score: -1, Flamebait

    everyone loves lambasting you for being such a tool! (I'm talking about JonKatz here, not the parent AC poster).

    What would /. be without JonKatz to kick around? He's the king of the krapflooders! Hell, he's even wormed his way into the fabric of /. as an editor! How many of you trolls can even aspire to such heights of trolldom?


    JonKatz -- he does it all! Crapflooder, troll, karma whore, idiot!

  91. Oh COME ON. by Gannoc · · Score: 4, Insightful
    What's why I bought a banner on Slashdot. If it works, it could sell some books, sure. I have no apologies to make for that.

    You don't have to apologize for buying a banner ad with money. You have to apologize for posting an ad with your moderator priviledges, disguised as Yet Another free expression anti-corporation blah blah article.

    But it could also help demonstrate to writers and other people struggling to survive in a mass-market world that the Open Source idea is only fractionally about software. It's about individualism, free expression, and a culture open to us all.

    Holy shit, I take it all back. You're not just advertising your book: you're a hero and a role model to us all. I can't believe you tried to tie in buying a banner ad into support of the open source movement.

    Hey, ./ subscribers, how happy are you that you wasted a page hit on Katz's book promotion?

    1. Re:Oh COME ON. by btellier · · Score: 3, Funny

      >You have to apologize for posting an ad with your moderator priviledges, disguised as Yet Another free expression anti-corporation blah blah article.

      Seriously.. it's a BOOK about DOGS! Unless his dogs were cloned/implanted/digitized/running Linux/playing mp3's/putting spyware in Kazaa.. I DON'T GIVE A SHIT!

    2. Re:Oh COME ON. by armb · · Score: 3, Funny

      > Hey, ./ subscribers, how happy are you that you wasted a page hit on Katz's book promotion?

      You mean subscribers got to see this too?
      Maybe I won't bother after all...

      --
      rant
  92. content or advert? I DEMAND a poll! by Anonymous Coward · · Score: 0

    I demand that a slashdot frontpage poll be taken to determine if Katz's "story" is legitimate Slashdot content (either News or Stuff That Matters) or merely an advertisement for his book.
    I don't subscribe to Slashdot yet, but this type of "story" persuades me not to. Ever.

  93. Out of curiosity.... by JayAndSilentBob · · Score: 0, Flamebait

    Is there a Katz bites website? Cause advertising his book on Slashdot is pretty low.... Maybe it would be a hare more aceptable if one of the other editors had posted it, but it would still reek of self promotion. Who let the katz out? I don't know, but they'd better reign him back in! Snoogans.

    --


    Love,
    Jay and Silent Bob
  94. Quality by Dante_H · · Score: 1
    And to think those blackout fools thought that Slashdot's quality might decline during the blackout.

    Well, you showed them!

  95. Self-generated hype is not necessarily bad by Anonymous Coward · · Score: 0

    Go ahead, market your book as much as possible! Whatever it takes to make a sale, I say!
    In the publishing world, only a few names are a guarantee of a profit. Writing for the rest of us is not an exercise in capitalism; It is not a vocation that guarantees fame or fortune. We write because we can. Not everyone does it well and there is far more dreck than literary treasure to be found not only in the local bookstore but right here on our beloved 'net.

  96. Johnny Wishbone by Justice+Potter+Stewa · · Score: -1

    My name is Johnny Wishbone !

  97. Subscribers by aozilla · · Score: 2

    Do subscribers see these advertisement-stories?

    --
    ok then your [sic] infringing on my copyright! Could you as [sic] me next time before STEALING my comments for your own?
  98. As a writer, I'd say he has half a point here. by 2Flower · · Score: 4, Interesting

    Putting aside Katzbashing, he has a point: the Internet is giving hobbyists and individual enterprenuers new avenues for getting their work out there.

    Writing is one of the best examples, even better than musicians or possibly game creators, since the web is at heart a text based medium. The traditional publishing method (submissions, rejections, contracts, printings, promotions, sales, yadda) is laborious and iffy... online, you just post your webpage and you're done. Advertising to subcultural niches that would find your work interesting can be very effective; success/popularity can be found in modest amounts while completely bypassing the traditional channels.

    But something Katz isn't seeing here is that online grassroots success != bigtime financial success. If someone wants to make it as a mainstream author on the NYT best seller list, putting your work on a website and grassrooting is not going to do that. Selling anything online, particularly with the 'I Want It Free' mentality, is difficult at best. If you're fine with 'smalltime' work or hobbyist tinkering, though, that's probably okay for you (assuming you can afford the bandwidth to make it happen; webcomic authors have this problem in spades).

    Case example, which I swear is not a plug. Myself, everything I've ever written is out there for free. The majority of it fits into the niche subculture of 'anime fanfiction', so that works perfectly; I couldn't make money off it anyway, and grassroots hype and advertising makes perfect sense. Plus, using the audience I build from that, I can branch off into things like my original works which I CAN market. But being the next John Grisham by my internet doodlings? No. Even if I was at that level of writing quality (frankly, I think I am...) I know this is not the road to that goal.

    So yes, new doors are opened by the potential of online promotion and distribution. But they're not the SAME doors you could open going the usual way.

    1. Re:As a writer, I'd say he has half a point here. by pascaully · · Score: 1

      What do you mean "putting aside katzbashing"? thats like the Cops saying "putting aside preventing crime" we`re a vital public service!

      --
      You dare to hit ME! JOHNNY PASCAULLY!!
  99. subscription by shivan · · Score: 1

    so, will this also be barred from my view if i subscribe, like the rest of the new-sized ads? Or is this considered to be a real story?

  100. Huh? by blankmange · · Score: 2

    While I applaude JKatz for sticking to his guns (he never disappoints in pissing people off), I still have to wonder the point of this story. Granted, /. does book reviews, posts stories that are shameless plugs for products, and even occasionally plays host for rampant, undisguised commercialism, but why this drivel? In some twisted, sadomasochistic parallel universe, yes, this would fit, but not here! A plug about a book that has no connection to /. except for the author. This guy must simply enjoy the attention. Forget the 'Great /. Blackout', I propose a complete and total boycott of all future JKatz stories/postings. Who is with me?

    --
    ...we are from the government - we are here to help...
  101. Ad? or no? by mcrbids · · Score: 3, Insightful
    Ok, of the "this is an ad" posts. Any moer should be considered -1 redundant.

    The real issue here is not "is this an ad" or "can books be promoted on the net" or even "I don't like dogs", but this:

    " Can books be 'net' books ... profitably?".

    Had Jon mentioned profitability or actual sales or given some demonstration of the idea that his alternative marketing and/or distribution means are actually working, it would be news.

    The closest he comes is here: "... I believe the Running To The Mountain excerpt that ran on Slashdot sold more books than a subsequent appearance on the Oprah Winfrey show. ...".

    No proof, no studies whatsoever, not even a clear and certain anecdote.

    It's EASY to get proof - sell the books under different catalog numbers, and enter the catalog numbers on the invoice(s). Or, use an 800 number, and use different 800 numbers for different adv. media, and compare the phone bills.

    As it sits now, it's like listening to the life story of a homeless person - not likely to get you anywhere meaningful.

    --
    I have no problem with your religion until you decide it's reason to deprive others of the truth.
  102. A customer review by bellings · · Score: 2
    From a customer review on the Amazon website:

    a big disappointment, April 14, 2002
    Reviewer: A reader from Washington, DC

    I really admired Jon Katz's "Geeks" and I'm deeply interested in dogs, so I pounced on this book, but I'm sorry to say I found it very disappointing. Katz writes well, and some parts of the book are touching, especially his accounts of putting his labs down, but on the whole the book is grating in its misperceptions and obtuseness about canine behavior. It also seemed to be reaching for significance and spiritual insight in a self-conscious way that is occasionally embarrassing. Worst of all, much of it is just not interesting. There are so many insightful and genuinely touching books about the human-canine relationship that this one just seems unnecessary. I hope Katz gets back on stride with his next book.

    --
    Slashdot is jumping the shark. I'm just driving the boat.
    1. Re:A customer review by ctid · · Score: 1

      This is a very interesting take on the reviews at Amazon. There were twenty reviews at the point when this story was posted. Only one (the one you chose to quote) was very negative. Why did you choose this one, I wonder?

      --
      Reality is defined by the maddest person in the room
    2. Re:A customer review by bellings · · Score: 1

      Why did you choose this one, I wonder?

      No, you don't wonder. You, and anyone reading my review, understands exactly why I posted the negative review.

      My reasons don't require any deep analysis.

      --
      Slashdot is jumping the shark. I'm just driving the boat.
    3. Re:A customer review by bellings · · Score: 2

      I apologize... I meant to write "anyone reading the post". I did not mean to imply that I wrote the Amazon review, and I apologize for not using the preview button correctly.

      --
      Slashdot is jumping the shark. I'm just driving the boat.
  103. Re:Hey look... A Troll who thinks he's funny by Anonymous Coward · · Score: 0
    Ok, since when did you think you wouldn't see Jon, or Rob, or Michael, or Hemos, or any one of the other (and I use the term loosely) editors run some sort of plug?

    Good for Jon, he actually put down more than 39 words. I have a number of friends who also write, one of which I was just checking up on, but won't mention here. Neither is exactly Steven King, but no less deserving of a shot, particularly since those who check out Jon Katz stories fall into one of two categories:

    Troll

    Actually read the feature article and give it some thought

  104. how to sell your book by Anonymous Coward · · Score: 0

    Two places to work on: book stores and radio. Hitting the chains and the larger indies with readings and signings will spread the word. If your book has any mass-market appeal, it'll soon be spread by word of mouth and you'll see your numbers pick up for the trade paperbacks. And remember, work the audience! Too many authors give crappy readings. Too many authors don't hustle enough to sell their own books. That's why publishing houses have gotten as big as they have. They do the work and writers are lazy. As for radio, the local NPR affiliates are your best friend if you're a writer. Try to schedule interviews/flack runs to coincide with your stops in the book tour. Try not to do shows with listener call-ins: it dilutes your message and purpose. Aim for 1 on 1 interview and really engage the interviewer. Be fore-armed with some bon mots and anecdotes from your work. But as a seasoned author, I'm sure you're aware of all I'm telling you.
    If you want to use the 'net, the obvious and cost effective marketing would be Google. Further, the one thing Slashdot approaches with any real true editorialship is book reviews. Perhaps someone could give it a looksie.

  105. What the F is wrong with you people? by deaddeng · · Score: 4, Funny

    How can you not like a book about Golden Retrievers and Border Collies? Why kind of twisted, hate-filled bags of dirt haunt ./?

    I mean, it's not like Jon's little advert blotted out crucial news like another 2.4.19 Rev xxx Linux kernel patch.

    --
    --- .085 as cool; proving that a little knowledge is dangerous
    1. Re:What the F is wrong with you people? by Hoi+Polloi · · Score: 1

      The bitter replies on this site sound like they are all coming from the comicbook guy on the Simpsons

      --
      It is by the juice of the coffee bean that thoughts acquire speed, the teeth acquire stains. The stains become a warning
    2. Re:What the F is wrong with you people? by Anonymous Coward · · Score: 0

      What the F is wrong with you people

      We're cat people.

  106. A salesman? by Anonymous Coward · · Score: 2, Funny
    I'm not much of a salesman


    Yeah, and you aren't much of a writer either.
  107. Blatant invitation for abuse by eples · · Score: 2


    Few books sell well, and even fewer (mine, for example) make money.

    Huh. No kidding. I mean, with such a devout following on /. I'd have never figured.

    [S A R C A S M]

    --
    I'm a 2000 man.
  108. Feature Request by Anonymous Coward · · Score: 0

    This must be a frequent request for Jon Katz stories:

    Can I get a "Jon Katz basher" filter please? The quality of the highly rated comments to his postings are always crap, which is hardly the case with other not so well received stories.

  109. Crikey!! by Anonymous Coward · · Score: -1, Flamebait

    Normally I go along with Katz' views, which is funny considering I'm some right-wing motherfucker from the wrong side of the tracks, but now I know why people hate this cunt so much.

    I've been reading slashdot since 1998 and in the last year or two it's just gone downhill. So fuck it, fuck you Katz, fuck you Taco, fuck you Cowboy and fuck all of you other fat luser cunts and leet wankers who read this tripe.

    See if I give a shit.

    Death to Israel.
    Death to illegal immigrants.
    Death to Telstra.
    Death to Labor, Democrats and Greens.
    Death to lawyers.
    Death to US 'cultural' invasion.
    Death to our Japanese Masters.

    You have to admit that 9/11 and all related shit wouldn't have happened if we let Hitler finish the filthy rats off.

    Don't believe me? Open up Word, choose Wingdings as the font and type the following: NYC.

    Couldn't have put it any better myself.

    1. Re:Crikey!! by Anonymous Coward · · Score: 0

      You took a lot of time to post this drivel. Sounds like you give a shit after all, asshole.

  110. Too Many Writers by Anonymous Coward · · Score: 0

    Few books sell well, and even fewer (mine, for example) make money

    If this is true, then it should be telling you to find a new fscking job.

  111. How about concert tickets? by an_mo · · Score: 1

    Speaking about online marketing, one thing that strikes me is how the market for concert tickets is still dominated by Ticketmasters and their huge 20%-ish charges (it is not uncommon to be charged $6 for a $30 ticket).

    It seems to me that the cost of setting up an online ticket sales service are negligible compared to that markup. Why aren't venues, even small venues, selling tickets on their own? There are even open source systems available now (I'm thinking about postnuke modules but I'm sure there's something else. I find it amazing that nobody (actually, very few) is trying to cash in to the opportunities, and that the internet revolution has not affected a bit TicketMasters' monopoly.

  112. Re:What does advertising have to do with open sour by stilwebm · · Score: 2

    Welcome to John Katz's mind. When he watches/buys/uses/hears something, he feels inclined to somehow connect it, by thinking out loud in Slashdot editorials, to the issues he cares about. Unfortunately, it always reads like someone taking bong hits and trying to get philisophical. His brain misfires a little here and there, and he ends up connecting banner ads to open source, globalism to lunar cycles, etc. Just when he's on to something, he tries to write it out and ends up way off course.

  113. This is amost as good... by spazmolytic666 · · Score: 0

    ... as watching an infomercial.

    It's not an half hour long commercial, It's an infomericial!
    Ohh i get it, so i guess you might call something like this infospam?

    --
    Help! I've fallen in a karma hole and I can't get up!
  114. Wrong lessons-- Katz isn't "joe author" on /. by ghostlibrary · · Score: 2

    Unfortunately, this whole article has a major flaw. Jon Katz isn't "joe author", a general unknown author, on /. He is, in essence, part of the publisher.

    That he has access to /. really biases things. It's like saying "hey, if you help create a website that reaches 20 million people, you too can be a simple, ordinary starting author and sell your book via the web."

    Next news flash: Oprah's humble novel career gets a boost when, by some mad coincidence, she gets mentioned on Oprah's Book Club. And this could happen to you!!! [after the heat death of the universe].

    The real lesson here is that, in order to sell via the net, you have do the people-networking thing-- get in good with a central site or two, so you can then have access to make a plug.

    Which is no different from 'get in good with a print publisher, so they'll push your book'. But it is easier for techies like us to get in with a website, than to get in with a print corporation.

    So there are lessons here, but probably not the ones Jon intended :)

    --
    A.
  115. Just Spell My Name Right by Thenomain · · Score: 1

    Free publicity is popular and overused, but isn't it about time more people realized that popularity isn't always good? Sure, the man gets mindshare, but to what end?

    "Katzbashing." The man apparantly overshadows many things he is trying to say. Unless his goal was to make us all talk about him, in which case his article is even worse than just an advertisement for his book.

    Mm, yes, I'd love to try to sell things based on people's dislike for me.

    "Hello, sir, would you like to see my book about the global ec--"

    "Oh my god, it's Katz!" *slam*

    "Well, at least he knew my name."

    I'd rather be anonymous.

    --
    This now concludes our broadcast day.
  116. Wrong title? by Kris+Warkentin · · Score: 5, Funny

    Shouldn't it be, "The truth about Katz and dogs"?

    *groan*

    --

    In Soviet Russia, hot grits put YOU down THEIR pants.
  117. Yes, you are by JonKatz · · Score: 2, Interesting

    I expected this reponse, of course, but you are missing something..like the point of the site. If the Net and the Web can be used to communicate content like books apart from entities like big publishes, big media (big software manufacturers), that's very newsworthy. I want other people who create content to understand how this could work.So I think you are missing something. There are many better venues to promote a dog book than on Slashdot, but I really feel strongly that writers, artists, individuals, etc. should understand that mailing lists, blogs, etc. are a huge opportunity to bypass the big company/big media marketing systems. To me, that's a big OS idea, the reason I came to write for the site in the first. It's essential that this message get out, I think,as so many music writers, book writers, etc., are not able to deal with big marketing realities.

    1. Re:Yes, you are by Reality+Master+101 · · Score: 3, Insightful

      I expected this reponse, of course, but you are missing something..like the point of the site.

      The "point" of the site (if it has one) are links to articles that Taco and the editors find interesting, and discussing them. "News for Nerds, Stuff that Matters".

      But be that as it may, my particular problem with your article is that it's primary point seems to be to advertise your book, and not to make points about self-publishing. Even the subject references your book!

      I realize it's a fine line between writing about your personal experiences, and selling your personal wares. But maybe you should read over your article and ask yourself what the primary focus is. Is the primary focus your trial and tribulations of self-marketing or a plug for your new book? To my reading, it looks like a plug with a small amount of discussion tacked on.

      If the point had really been about your experiences with self publishing, you could have written a much more in-depth article without ever mentioning your book, or just having a small link to a page about it. But you didn't choose that route. You wrote a very short, shallow article that only half-tried to make a point about self publishing.

      Sorry, but I'm just not buying it. Ironically, I probably would have had less of a problem with it if you HAD just an article that said, "Hey! I have a new book being published. Apologies for abusing the site in this way. Thanks for reading, bye!". At least then you are being honest and not trying to disguise the plug for the book.

      --
      Sometimes it's best to just let stupid people be stupid.
    2. Re:Yes, you are by TaxSlave · · Score: 1

      Count me as one who is interested in this very thing. I click-through to an average of one story a day or less on /., these days. This is my one, today.

      I run a used bookstore (in Sanford, NC for those in the area who want to help keep me in business) and am VERY interested in the marketing of books, especially as it relates to the net.

      I'm also working on a novel. Well, I've got four in my head, but I'm working on a political thriller at this time. I'm very interested in ways that I can develop a customer-base for my book, as it (hopefully) nears publication. Since I'm wary of spammers in my net-travels, it's nice to hear some reactions to the more acceptable cousin, the on-topic announcement in topical forums and chats.

      Thanks, Jon. For what it's worth, I appreciate you. Heck, I probably have a book or two of yours here in the store to sell.

    3. Re:Yes, you are by Anonymous Coward · · Score: 0

      I expected this reponse, of course, but you are missing something..like the point of the site.

      "News for nerds. Stuff that matters." The fact that people can buy banner ads is hardly "news" in April of 2002.

      If the Net and the Web can be used to communicate content like books apart from entities like big publishes, big media (big software manufacturers), that's very newsworthy.

      Did you publish the book online, thereby bypassing big publishers (like Random House)? No. You published the book in the traditional manner, then bought a banner ad on a website.

      I want other people who create content to understand how this could work.

      Here's a rundown on how banner ads on Slashdot work. Perhaps this should be a front page story as well?

      So I think you are missing something. There are many better venues to promote a dog book than on Slashdot,

      So why did you bother spending your hard-earned money buying a banner ad here, rather than in the other venues? Sounds like a poor marketing decision to me. Is that the story? "The internet allows you to waste money through poor marketing decisions"? Take a look at Nasdaq, I think everyone already figured that out.

      but I really feel strongly that writers, artists, individuals, etc. should understand that mailing lists, blogs, etc. are a huge opportunity to bypass the big company/big media marketing systems.

      Mailing lists and blogs are news? In April of 2002? And if you're going to bypass "big media marketing systems", why not bypass big media altogether? Self publish, publish online, rather than getting published by Random House and then taking on the marketing expenses yourself.

      To me, that's a big OS idea, the reason I came to write for the site in the first. It's essential that this message get out, I think,as so many music writers, book writers, etc., are not able to deal with big marketing realities.

      Yes, if people are advertising dog books on computer/tech news sites, it's rather obvious that they aren't able to deal with marketing realities.

    4. Re:Yes, you are by SCHecklerX · · Score: 2

      And a huge breach of etiquette. Not that you would understand what that is. Your posting a blatant advertisement for your book on a news/discussion site is disgusting, to put it mildly. In other words, OFFTOPIC.

    5. Re:Yes, you are by ichimunki · · Score: 5, Insightful

      We aren't missing a damn thing. If your other writing is as bad as the stuff you post to Slashdot, it's no wonder your books don't sell. And no, I'm not normally this mean about it, but your article was nothing except a long-winded advertisement for your book. The few tidbits you chucked in about "bottoms-up" marketing on the net have nothing to do with "open source" anything, and everything to do with changes in the face of telecommunications and media, especially as linked to demographic niches.

      If you want to write an insightful article on the impact of the 'net, why not focus on something interesting like the 2001 election of RT Rybak to the office of Mayor in Minneapolis. His campaign grew out of his participation in a Minneapolis-issues politics mailing list and continues to use the list to communicate with constituents.

      The list itself is notable for trumping some other forms of communication and media sources when it comes to "being in touch" with politics and news in Minneapolis. As an example, a recent Critical Mass bike ride in downtown Minneapolis was subject to a fairly brutal police crackdown, and while the main papers and (apparently) evening news slid right over the story, the list was a primary source of communication on the incident (the other great source being IndyMedia's web site).

      I realize you've written many articles over the time I've read Slashdot focused on how the web/net democratize society and the economy as well, but this particular article is just plain shoddy. Especially since you throw in a lot of jargon, but don't really connect the dots between a dog book and net marketing. You haven't shown the rest of us how this really works (a key piece of what "open source" is all about), and you haven't shown how it has really helped you. Did you do a cost-benefit analysis detailing how much time you spent hyping your book in various online forums versus the revenue those presumably additional sales produced? Did you check to see if your online efforts were truly the source of the increase by using appropriate statistical sampling methods? Have you provided any part of the book online, or just a lame link to Amazon which any right-thinking moral netizen is boycotting?

      --
      I do not have a signature
    6. Re:Yes, you are by Anonymous Coward · · Score: 0

      Jon you are the most irritating person I have ever come across on the Internet. Your smug, misguided self-righteousness makes me cringe worse than any goatsex troll. I eagerly live for the day that I hear you've been banned from Slashdot.

      PS: I wouldn't piss on you if you were on fire!

    7. Re:Yes, you are by Cooker · · Score: 1

      Mr. Katz,

      You have an excellent point, and it's a magnanimous effort to try and broaden the content scope of /. (The motto "news for nerds..." is tongue-in-cheek, right?--Of course "geeks" need more than chips and bytes).

      Did you get any budget money from your publisher for doing your own marketing? I sure hope so, the publising industry is legalized rape.

      Cooker
      (Soon to publish a mammoth JSP tome)

      p.s. I'm curious, with your older books, are you going to rewrite them, resell the rights, or--gasp!--make copies available online?

    8. Re:Yes, you are by Anonymous Coward · · Score: 0

      Katz, with your writing, you need to work on not having it ramble on for so long.

    9. Re:Yes, you are by Anonymous Coward · · Score: 0

      PS: I wouldn't piss on you if you were on fire!

      Although I am sure you would piss on him in other situations.

  118. Re:Yes, this is all true, but not particularly ope by Anonymous Coward · · Score: 0

    He means open in terms of access. The net allows people other than Large corporations with big pockets to promote a product.

    Or, in other words, a means to prevent them from dictating what we see, and hear, and read.

    I'd call that open!

  119. This is ludicrous by Anonymous Coward · · Score: 0

    I've never been one of the Jon Katz haters, but this is too much. There is only the flimsiest of justifications for Mr Katz posting what amounts to a big editorial plug for his book, which is on a subject totally unconnected with Slashdot.

    You may hate it when people say "this isn't news for nerds", but this really isn't. Please don't open yourselves up to accusations of abusing Slashdot like this.

    That's it - the No Jon Katz filter goes on my preferences.

  120. A question by BonThomme · · Score: 1

    When is Dog Bites Website Part VI coming out?

  121. A response to Katz by GafTheHorseInTears · · Score: 2, Insightful

    I'm not much of a salesman, in comfort or skill, but I'm willing to hype my books,

    by abusing using your powers as an editor at what purports to be a "news" site, thereby proving to all and sundry that you are no longer even bothering to predend to have a shred of journalistic integrity.

    especially given the realities of 21st Century publishing, when you do it yourself or nobody does it.

    Really? You mean to tell me that the publishing industry has decided to abandon advertising altogether? Advertisements for the latest Stephen King (RIP) book are taken out by Mr. King himself?

    Some people think if you get a book published, you're a big deal and a rich one. If you're Grisham or King, that's true. The reality: Few books sell well, and even fewer (mine, for example) make money Can content like books be successfully "open-marketed" on the Net? I say yes.

    I'd attempt to answer that question, except I don't know what the fuck "open-marketed" means.

    In early March my eleventh book A Dog Year; Twelve Months, Four Dogs and Me was published by Random House/ Villard. For several months I've been working on a bottom-up, Net-based marketing program that permits me to push my own book in my own way,

    Which includes, apparently, writing a "story" which is a barely-concealed advertisement of the book and using your connections to post this advertisement to the front page of a popular site.

    rather than rely on big publishing or big media.

    Oooh, scary... are they like big tobacco and big oil?

    That led me to the banner ad on this site a lot of you have seen and e-mailed me about. So why am I buying a banner ad, on Slashdot of all places, to tout my new book about a year with four dogs?

    Because it gives you an excuse to write a much larger advertisement for your book, thinly disguised as a "story" about buying a banner ad?

    It's a chance for me to tick off the yowling hordes, which is always fun. Some will shriek that a dog saga has little to do with open source, technology or selling things on the Net.

    Well, actually it has nothing to do with any of those things.

    But it does, and I'm happy -- eager, even -- to explain why.

    I do most of my hyping for A Dog Year in the expected places -- in media interviews and on various dog-related sites, mailing lists and forums.

    My reason for advertising here, too, is that I believe the Net offers the best place for individual entrepreneurs of all kinds -- writers, game creators, artists, musicians, software designers -- to skirt conventional costs, limitations and marketing practices

    For example, by abusing your powers as an editor of a news site and posting an advertisement for your book. Oh wait, no, this is a legitimate news story about how you bought a banner ad to advertise your book. Right.

    and find their own audiences. To me, that's a big part of the "open" in open source. Younger people raised on the Net don't pay nearly as much attention to mainstream media as their elders, so we have to reach them where they are. The good news is that we can.

    A big part of the "open" in open source is that now you can advertise on the web?

    In fact, Net communications

    read: advertisements

    themselves have become increasingly segmented and targeted.

    Yes, thanks to the ubiquity of "what kind of spam do you want to sign up for" checklists in site and software registration pages

    Much has become subterranean, centered on mailing lists, IM and other limited-entry venues. In the weeks before my book's publication, I concentrated on these grass-roots venues, contacting websites, subscribing to mailing lists, e-mailing excerpts of my book to people who were interested.

    Spam spam spam spam, spam spam spam spam, lovely spam! Wonderful spam!

    People on special interests lists and chat rooms don't mind being pitched on subjects they're interested in. They don't consider it spam.

    *cough*bullshit*cough*

    What they hate is being bombarded with messages for things they don't care about, which is what traditional media does.

    Messages for things they don't care about... You mean like an ad for a dog book an a computer/tech news site?

    Besides which, I can't afford to take an ad out in Time magazine or on the ABC Evening News.

    Elsewhere, individual entrepreneurs and creators find it more and more difficult to survive. The megacorporations who've taken over much of culture and media

    Rand McNally ain't exactly an independant publisher.

    are primarily interested in best-selling mega-products -- Britney Spears, Jon Grisham -- not idiosyncratic ones like mine.

    Idiosyncratic? Not a best-selling mega-product? What happed to you being one of the few authors whose books made money?

    They have a point, too. My last book found its own audience, or rather its audience found it. It did all right, but didn't sell much beyond it's core audience.

    Which is it, Jon, do you have a small audience, or are your books some of the few that sell well and make money? Jesus Christ, can't you keep your story straight through an entire article?

    To successfully market a book like Running To The Mountain or A Dog Year (at least in the conventional way) could cost more money than my publisher expects to earn.

    Technically, I think that would be "unsuccessful marketing"

    And interesting, I believe the Running To The Mountain excerpt that ran on Slashdot sold more books than a subsequent appearance on the Oprah Winfrey show.

    The Net, at least in theory, can bypass that stalemate and create radical new opportunities for artists of all kinds. So I don't mind paying for my own ad. I think it has worked.

    Yes, it's given you an opportunity to right an entire page of this crap to hype your book.

    Individuals are under attack all across our culture, from the likes of Microsoft and Wal-Mart and Sony to publishing conglomerates.

    Except for Rand McNally, they're quite nice.

    The Net can be a way out for people like me (us), whether we're telling the story of our dogs or coming up with new software. What's why I bought a banner on Slashdot.

    If you actually bought it. Given the gross abuse of editorial privilage which is this "story", I wouldn't be surprised if no money actually changed hands.

    If it works, it could sell some books, sure. I have no apologies to make for that.

    How about an apology for this "story", then? Tell me, if I come up with a product and buy a banner ad on Slashdot, do I get to write a front page "story" saying "look at me, I bought a banner ad! Isn't the internet great?"

    But it could also help demonstrate to writers and other people struggling to survive in a mass- market world that the Open Source idea is only fractionally about software. It's about individualism, free expression, and a culture open to us all.

    Advertising on the internet = individualism and freedom. Advertising on TV or in print = corporatism and oppression. Right. Got it.

    One final question - do the subscribers have to deal with this shit too, or did this story get filtered out as an advertisement? If I had subscribed with the promise of eliminating ads and had to see this shit, I'd demand a refund.

    --
    "You're just scared like a little white pussy. I'll fuck you till you love me, you faggot!"
  122. Missing the point by rsatter · · Score: 1

    I think people are over reacting. The guts of the article is about how in this age of megacorporations do small authors of books or software find a market. Katz then uses his own experience of selling his book as an example. Rather than slam him why not talk about the point. What are some effective ways to market your product using the Internet and competing with corporations. Or are you afraid that then you might have to stop whining about why no one is using or buying your program/book you wrote in your spare time.

    Personnaly I was fired up that maybe I could compete and make a decent living without having to work for some major corporation.

    --
    Rabi Satter
    1. Re:Missing the point by Anonymous Coward · · Score: 0

      Because if Katz was doing something interesting, then there would be something to talk about and engage with - if he was open sourcing his book, or posting it all as a download or on a website. But he's not. He's just selling a dead tree through one of the megacorps he so despises. That's hypocracy - isn't it?

      He's just using the net as another medium to drum up sales for a dead tree - big fscking deal.

      Worse than that, this makes /. look bad: editors' colleague allowed to write plug for own book. This is called "log-rolling" in the publishing trade, and is seen as a bad thing.

  123. Re:Wasn't he talking about authors being able to s by huckda · · Score: 0

    Jolly good point there chap!
    And Kudo's for recognizing!
    Actually I ate the Kudo's this morning for breakfast...sorry.

    --
    "Just Smile and Nod." --Huck
  124. Slashdot Does $$$ by Anonymous Coward · · Score: -1, Flamebait

    Man, it takes someone to PAY slashdot for an article about this guy and his book, that has nothing to do with open source....

    Yet each time I mention open source using microsoft .net to tackle future proprietary code that MS "invents", I get moded down, or not even printed up...

    Get your priorities straight! Oh... wait.....

    You guys are taking the zdnet route when it comes to article-ads.... forget it... you guys have already chosen the dark side.

    Anthony Loera
    Brainclone.com
    videoghost has been releases as gpld on this site.

  125. Pathetic Whoring... by trix_e · · Score: 2

    I'm not usually one to get to outraged by the goings on here, I typically find it more amusing than anything. And sure, piling on JK is good sport now and then, but this drags all of Slashdot down to a new low...

    By allowing one of their own to hawk blatantly unrelated crap (and then have the *nerve* to claim that because it's 'net marketing it *is* related), the d00ds who run this site once again have demonstrated the posers that they are. They want to be journalists... they want to be entrepreneurs... they want to be businessmen... all they are is a bunch of amateurs, and we continue to lap it up.

    So the standards are immutable (unless one of the insiders needs them not to be). I get it.

    --
    No man is an island, but Gary is a city in Indiana.
  126. Don't Blame /... by stereoroid · · Score: 2

    At least not directly. For some unknown reason, JonKatz has the rights to post his articles directly, without any moderation from CmdrTaco et al. In other words, JonKatz is abusing the privileges he's been given, and it's up to the SlashDot Moderators to review those privileges, in my opinion... (yes, I have a real name, see my website if you think you need it.)

    --
    (this is not a .sig)
  127. No, Jon wanted everyone to see THIS by mwalker · · Score: 0, Offtopic
    Presented for your entertainment ...
    THE (HOPEFULLY) GREAT SLASHDOT CROSSWORD PUZZLE!

    Note: Now that the Great Slashdot Blackout has started, many of you are probably wondering what you can do instead of post relevant comments (remember, no comments from April 21-27!). Well, the answer is to solve this puzzle! Feel free to repost this puzzle as many times as possible so everyone gets a fair chance to play, and if you have moderator points, mod it up so that (again) everyone gets a fair chance to play. The puzzle contest is over when the Slashdot Blackout is over! After the Blackout is over, please, return to your regularly scheduled activities and don't repost the puzzle anymore. Thanks!

    Now's your chance to see just how well you've been paying attention during the past four years of chips, dips, Micro$loth, Napster, IPOs, BSD, rights online, editor censorship, and of course Linux, Linux, Linux! Complete the following professional-quality crossword puzzle chock full of trivia on Slashdot, Open Source, and geekiness in general for not only posterity but GREAT PRIZES!! Prizes include the following:

    A fresh box of QUAKER GRITS [quakergrits.com] [quakergrits.com]!
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    It doesn't get much better than this, folks! Here's how to play:

    Fill in the crossword completely. No incomplete (or incorrect) solutions will be considered.
    Once you're sure you have the crossword completely figured out, submit it to slashdot_crossword at engineer.com [mailto] [mailto]. If you indeed have the solution, one of the above four prizes are yours! The prizes are in limited supply (well, except for the VA stock certificates), so get those solutions in early!
    The winners will be announced on 2002/04/28, to be praised in -1 crapfloods for all eternity (or at least until the crapflooders get bored and go back to posting gay Slashdot editor fanfics).

    While we fully assert that this crossword is professional quality, there are of course some variations from the standard crossword form to make things more interesting for the Slashdot crowd. Some answers are used more than once. Digits (0-9) exist in some answers. Some clues are repeated with different answers. Many of the answers are acronyms or initialisms; if the answer that comes to mind doesn't fit, try thinking of common abbreviations for it. And, of course, the crossword indices are all in hexadecimal (this is Slashdot, after all!)

    So, without further ado, here comes the crossword! Plain HTML is admittedly ugly and unpleasant to look at, so you may download and print a nice PDF version here [geocities.com] [geocities.com]. Good luck!

    +-+- +- +- + +- +- +- +-+- +- +- + +- +- +- +-+- +-+- +
    |1 |2 |3 |4 |##|5 |6 |##|7 | |8 |##|9 |##|0a| |0b|0c|##|0d|
    +-+- +- +- +- + +- +- +- +-+-+- +- +- +- +-+- +- +-+- +
    |0e| | | |##|0f| |10| |##| |##|11| | |##|12| |13| |
    +-+- +- +- +- + +- +- +- +- +-+-+- +- +- + +- +- +-+- +
    | |##|##| |##|14| | | |##|15|16| |##| |##|17| | | |
    +- +- - +- +- +-+-+- +- +- +- - +- +- +- +- +-+- +- +- +
    |##|18| | |19|##|##|1a| |1b| | |##|##|##|1c|####|##| |
    +- +- +-+- +- +- +- - +- +- +- +-+-+- +- +- +- +- +-+- +
    |1d| |##|##| |##|1e| | | |##|1f|20|21|22| |23|##|24|##|
    + +- +- +- + +- +- +- +-+- +- +- - +- +- +-+- +- +-+- +
    |##|25|26|27| |##|##| |##|28|29|##|2a| | |##|2b|2c| |##|
    +- +- +- +-+- +- +- +- +- + +- +- +- +- + +- +- +- +- +-+
    |##|2d| | |##|2e|2f|##|##|30| | | |##| |##|31| | |##|
    +- +- + +- +- +- +-+- +- +- +- + +- +- +- +-+- +- +-+- +
    |##|##|##|32| | | |##|##|##| |##|##|33| |34|##| |##|##|
    +-+- +- +- +- ++- +- +- +- +-+- +- +- + + +- +- +-+- +
    |35|36|37|##|##|38| |39|##|3a|##|##|3b| |##| |##|3c| | |
    +-+-+- +- +- ++- +- +- +- +-+- +- +- - +- +- +- + +- +
    |3d| | | |3e|##|##|3f| | |##|40|##|##|41| | | |##|##|
    +-+- +- +- +- +-+- +- +- +-+- +- +- + - +- +- + +-+- +
    | |##|##|##|42| |43| |##|44| | |45| | | |##|46|47|48|
    +- +- - +- + +- +- +-+- +- +- + +- +- +-+- +- +- +-+- +
    |49|4a| | | |##|4b| | | |##|4c| |##| |##|##|4d| | |
    +- +- +- +- +- + +- +- +- +-+- +- +- +-+- +- +- +- + +- +
    |##| |##|##| |##| |##|##|4e|4f| |##|50| |51|##|52| | |
    +-+- +- + +- +-+- +- +- +- + +- +- +- + +- +- + +- +- +
    |53| | | | |##| |##|54| | | | |##|55| | |##|##| |
    +- +- +-+- +- +- +- +-+- +- +- +- +- + +- +- +- +- + +- +
    |56| |##|##|##|57| | |##|##|##| |##|##| |##|##|##|58| |
    +- +- +- - +- +- +- +-+- +- +- +- + +- +- +- +-+- +- +- +
    |59| |##|##|##|##| |##|5a| |5b|##|##|5c| |5d|##|5e|##| |
    +- +- +- +- +- +-+- +- +- +- +-+- +- +- +- - +- +- +-+- +
    | |##|##|5f| |60| |##| |##| |##|61| |##|62|63| | |##|
    +- +- +- + +- +- +- +- +- - +- +- +- + +- +- +- +-+- +- +
    |##|64| | |##| |##|65| | | |##|##| |##|66| | |##|##|
    +- +-+- +- +- +- - +- +- +- +- +-+-+- +- +- +- + +- +- +
    |67| |##|68| | |##|69| |##|6a| | | |##|6b| | | |##|
    +- +- +-+- +- +- +- + +- +- +- +-+- +- +- +- +- +- +-+- +
    |6c| | |##|##| |##|6d| | | |##|##|6e| | | | |##|6f|
    +-+- +- +- +- +- +-+ +- +- +- +- +- +- +-+- +- +- +- +-+

    THE CLUES:

    Across
    1. This band must've been desperate for publicity to give an interview to Slashdot!
    5. Crapflooder impersonated well by Silicon Simian.
    7. A special treat you earn for Bad Posting.
    0A. Sean Kelly's ex-lover and former SlashNET IRCop.
    0E. Ew! Between the eyes!
    0F. This dog won't mess your carpet, shed fur all over the place, or do much else besides consume batteries.
    11. Living proof that you get what you pay for.
    12. The soundtrack for the World Wide Web.
    14. Disney makes money to destroy free speech on the Internet every time you buy ____ on DVD.
    15. Slashcode's overglorified killfile.
    17. You were writing FOX about "The Tick" when you should've been writing your congressman about this bill.
    18. A very Snotty troll.
    1A. This young Afghan loves watching movies and JonKatz on his C64.
    1D. The best text editor EVER!
    1E. What you say!! If you say it one more time, I'll bludgeon you to death!
    1F. These guys gave Linux mono.
    25. These shiny discs feed money into a bloated media cartel and stifle fair use rights, but you buy them by the millions anyway.
    28. Slashdot's top comment poster and story submitter.
    2A. These networks "disrupt" artists' cash flows.
    2B. Open Source codeword for amphetamines.
    2D. RAM type optimized for Extended Data Output on old Pentiums.
    2E. Hillary Rosen knows you're just itching to steal Charley Pride's __.
    30. A hack to get a kernel designed only to boot off floppy disks to boot off a hard drive.
    31. ___ BREAK HEAD WITH OPEN-SOURCE CD!!!
    32. Marketers who resort to this tactic are worse than Hitler and should be tortured and killed.
    33. This desktop environment kicks GNOME's ass!
    35. Microsoft sold off this Unix, and it's gone downhill ever since.
    38. An essential e-mail utility for child pornographers and terrorists.
    3B. (0A Down)'s lucky number.
    3C. It's not Unix, and it shows.
    3D. Preface for 90% of Slashdot comments, and 100% of CmdrTaco's personal ads.
    3F. Where non-free software goes on your file system.
    41. You better mark all the comments as ____ in metamod unless you want to lose karma.
    42. This international standards body, no matter what you may think, does NOT read Slashdot.
    44. Head bitch of the RIAA.
    46. A primitive chat program superseded by AOL Instant Messenger.
    49. An online webzine which demonstrated that online subscriptions don't work to everybody except CmdrTaco.
    4B. If you moderate in a way CmdrTaco doesn't like, you earn this special database flag.
    4C. vi does a poor job of emulating this standard Unix text editor.
    4D. To B or not __ _.
    4E. You won't get much use out of this text-recognition technology if all you use your scanner for is scanning your ass.
    50. The sound Michael's head makes when he's stuffing it up his rectum.
    52. Unique index for a whole LIST of babble.
    53. The world's best operating system!
    54. Father of Methuselah, or old-school Slashdot troll.
    55. You don't need to be a Kreskin to predict this operating system's future.
    56. Most geeks sleep through this half of the day.
    57. This open-source man was Natalie's first.
    58. Carly's mission is to steer this company into the ground.
    59. mimbleton's favorite subject prefix.
    5A. Chewing this might help your babbling problem.
    5C. Programming language named after Lord Byron's daughter.
    5F. Dead drummer for CmdrTaco's favorite band, or ridiculous Liberal myth.
    61. Every Slashdotter's dream is to get one of these.
    62. The Firm that is spelling Armageddon for free speech on The Net.
    64. These networks are the beginning of Disorganized Crime.
    65. Shitty "bitch band" whose leader likes to bitch about the RIAA.
    66. The only Adequacy [adequacy.org] [adequacy.org] editor with a real PhD.
    67. I think 7 over 22 is both backwards AND wrong.
    68. Mentioning this droid (and others) is what is keeping you from getting laid.
    69. Two-letter country code for Oman.
    6A. Giving a ____ Necklace involves "coming" on Heidi Wall's bosom.
    6B. What people who can't afford Visual Studio use to search text files.
    6C. This hacker tool is often used to replace "characters" in "strings".
    6D. QueenTaco's maiden name.
    6E. The best text editor EVER!
    6F. The PDP-11 assembler that thinks it's a programming language.

    Down
    1. Taco thinks that a purchase of his publicly traded company's services is a ___.
    2. The self-centered Windows 9x release after 98SE.
    3. 3D Tamagotchi game designed by Peter Molyneux.
    4. A crippled Photoshop wannabe.
    5. Lock your penis bird in a cage to protect it from this text-outputting animal.
    6. Russian Geeks in Space.
    7. If your karma surpasses 25, you have this and a problem.
    8. Luckily, michael was born too late to join THIS party.
    9. If this Slashdot section's color scheme doesn't drive you away, Michael's snotty editorial remarks will.
    0A. Suffering cerebral palsy didn't stop him from becoming Surprised by Wealth.
    0B. The market leader in megahertz lies.
    0C. Statement used to declare variables in Visual Basic.
    0D. Media cartel dedicated to protecting Britney Spears from dirty hackers.
    10. Once the greatest Karma Whore ever, now a suicidal loser seen only on (33 Down).
    13. Game console that bankrupted its parent company because of hackers making free games for it.
    16. The only Unix understandable by non-geeks.
    18. (40 Down) likes his pages ____.
    19. Do many eyes make all bugs shallow, or do too many cooks spoil the broth?
    1C. Research? Linux? Software? Whatever!
    20. The first step towards failure for Linux companies.
    21. Every Slashdotter's duty (except those marked with (4B Across)).
    22. Apple's stylish new IP theft device.
    23. (43 Down)'s employer.
    24. A flaky Open-Source knockoff of (38 Across).
    26. ESR's birthday present to RMS.
    27. This primitive operating system denies any service to its users.
    29. Unique index for a particular piece of babble.
    2C. A tasty breakfast treat -- down your pants!
    2E. You hit this once you get 50 karma points.
    2F. This marketing guy troll sure is dumb!
    33. This site is decidedly not Slashdot.
    34. An easy way to lose all your karma is to offer your account for sale on this popular auction site.
    35. Unfortunately, this famous online Nazi's treatment of the Censorware Project [sethf.com] [sethf.com] wasn't just a game.
    36. Two-letter country code for the 51st state.
    37. A geek's computer is always __.
    39. ____, Lover, Aesthete, Programmer. There is no contradiction.
    3A. The XP makes it go faster!
    3E. The world's worst operating system!
    40. The only troll with a freaks list longer than JonKatz'.
    41. The OS all the cool people use now that Linux isn't trendy anymore.
    43. A top-flight IT consultant who somehow manages to find time in his busy schedule to post to Slashdot.
    45. What comes after as(1) and before strip(1) in the C build process.
    47. VA Software has the world's worst ___.
    48. This Senate bill comes closer to passing every time you go to see Lord of the Rings again.
    4A. Legalized child pornography.
    4F. What the Greeks went to Delphi for, Geeks go to this state for.
    51. The Hellmouth should've eaten you here.
    53. This rocker's battle against file-sharing networks won't end until he can Kill 'Em All.
    5A. This desktop environment kicks KDE's ass!
    5B. This modest and self-effacing troll was one of the first on Slashdot.
    5C. You'd have to think different to justify spending money on this company's overpriced products.
    5D. A game console which thought it was a full-featured computer system.
    5E. Cofounder of Chips 'n' Dips.
    5F. It may not have the best sound quality, but at least it's better than Ogg Vorbis.
    60. Preface for the 10% of Slashdot comments not prefaced with (3D Across).
    63. Apple stole all their ideas from this research group.
    64. Bye bye, miss USian ___, drove the Cruiser like some loser who starts posts with a *sigh* ...
    65. A dynamically updated list of the biggest losers on Slashdot.
    67. Standard programming language implemented by most high-end printers.
    6F. This language's lack of bounds checking is responsible for 90% of software security holes out there.

    fin

    1. Re:No, Jon wanted everyone to see THIS by PD · · Score: 1, Offtopic

      That puzzle isn't even symmetrical. Professional quality puzzles are symmetrical. I guess you meant to say that this is an AMATEUR quality puzzle.

  128. next logical step by WinDoze · · Score: 1, Troll

    When is this maroon going to start spamming all the e-mail addresses he can find on /. in the name of a marketing experiment?

  129. Can you say "Conflict of Interest"? by e40 · · Score: 1

    Katz should have submitted this to someone else at /. and let them decide to post it (or NOT).

  130. OOOOO Jon!!!! by Glanz · · Score: 1

    You know of course that you have opened a can of flames. As an author I can attest that being talked about isn't always better than being ignored. LOL

    --
    Rien n'est plus beau que le creux du 0.
  131. why give katz such a hard time... by rnd() · · Score: 5, Insightful

    i don't understand why people give katz such a hard time. he's got good insight, and he makes it his mission to communicate the insights and strengths of the geek/OSS community with the rest of the world.

    i think that many slashdotters are somewhat embarrassed that katz has turned their area of geeky expertise into a national reputation and has become a successful columnist and writer.

    let him sell a few books here... i mean, who cares! by and large he represents the views of the slashdot community even if he doesn't adopt the same AC-like geek-superiority complex that most of us do.

    --

    Amazing magic tricks

    1. Re:why give katz such a hard time... by Justice+Potter+Stewa · · Score: -1

      Katz is a jackass. Plain and simple.

    2. Re:why give katz such a hard time... by Thenomain · · Score: 1

      I'm embarassed that he considers this a news-worthy article. It's already been mentioned that it's fact-light, and thus it comes off more as pandering (thus exposing the advertising-over-information) than news.

      While I don't care one way or another about Katz (though I don't particularly like his tone, even when I agree with his facts), I wouldn't want him being a Geek Ambasador to the rest of the world until he tones down the consistant self-promotion.

      The more he self-promotes, the less credibility he has with me. And that doesn't seem to just be me.

      --
      This now concludes our broadcast day.
    3. Re:why give katz such a hard time... by vlavant · · Score: 1
      Now, see, this is the kind of stuff that makes it so hard to find the meaningful discourse on this site. This kind of personal attack basically forces me to discount everything associated with it. Is Katz an ass? Maybe. But whenever I see such a cavalcade of abuse, my knee-jerk response is to think there is more wrong with the "offended" than the supposed "offender".

      The sad thing is that it is having the desired impact. I now rarely read the board on Katz related topics because their is so much off-topic abuse. Just a lot of self-important indignance.

      Bah. Take a class in debating. Any ignoramus can call people names.

    4. Re:why give katz such a hard time... by chennes · · Score: 1

      Despite all of the reasons people give for hating Katz, the real reason still stands out clearly - it's because that's what everyone else does. It seems to be the "in thing" here at /. to hate Jon Katz, and here at Slashdot, we're not really any different from the rest of the world -- a bunch of followers. The article may be fluffy, and self-serving for Katz, but he writes a column here, for god's sake! He expresses his opinion to stimulate discussion -- quit complaining about Katz because he's Katz!

    5. Re:why give katz such a hard time... by bellings · · Score: 2

      I now rarely read the board on Katz related topics because their is so much off-topic abuse. Just a lot of self-important indignance.

      I rarely read Katz articles because he seldom can be bothered to come up with a fucking topic.

      His posts generate a bunch of Katz bashing, because there's not much else to do after you've read one of his stories. I mean, what should we do? Debate the meaning of his insipid, ignorant, worthless prattle?

      The full value of this site is that it sometimes generates some decent replys to the otherwise banal stories. Katz isn't even capable of posting a story that generates a decent reply -- he just gets plenty of people asking him to shut the hell up.

      --
      Slashdot is jumping the shark. I'm just driving the boat.
    6. Re:why give katz such a hard time... by Hoi+Polloi · · Score: 1

      So instead of backing your argument up you can only come up with curses and vague accusations? How about some specific examples? Put up or shut up.

      --
      It is by the juice of the coffee bean that thoughts acquire speed, the teeth acquire stains. The stains become a warning
    7. Re:why give katz such a hard time... by mbbac · · Score: 1

      Taco, get rid of Katz's alter-ego account! If others aren't allowed to have alter-ego accounts for self-moderation why is Katz allowed to have a alter-ego account to "defend" his own posts?

      --

      mbbac

    8. Re:why give katz such a hard time... by Anonymous Coward · · Score: 0

      There are no worthwhile responses to this article that I find worth reading. Very few of Katz's articles ever generate responses I find worth reading. Most of the people posting agree with me.

      What kind of specific examples do you want? Do you want me to pull his individual sentences out of context, and explain why they are insipid, nonsense, or just plain wrong?

      If you can read this Katz article and find anything worth reading in it, please let me know. Please post some specific examples. Put up or shut up.

    9. Re:why give katz such a hard time... by Anonymous Coward · · Score: 0

      Yes, but only someone who knows the true zen of debating would notice this searing gaffe in your statement (highlighted for the masses):

      >Any ignoramus can call people names.

      To which I'd have heckled:

      "The opposition speaks of themselves, again!"

    10. Re:why give katz such a hard time... by gosand · · Score: 2
      Perhaps because, by your own (and more importantly, HIS twisted idea), he ...represents the views of the slashdot community.

      I guess since I read /. every day, and post responses, that I am part of the community. And Senior Katz does NOT in any way represent my views. Based on what he posts here, his writing is redundant, not well thought out, unclear, redundant, and just a bag of shiny turds. Therefore, if it is his mission to communicate the insights and strengths of the geek/OSS community with the rest of the world then I officially resign from the geek/OSS community.

      And I will tell you who cares, people who have now subscribed (read paid money) to read slashdot. Katz is the reason I will never subscribe.

      --

      My beliefs do not require that you agree with them.

    11. Re:why give katz such a hard time... by rnd() · · Score: 2
      You write:

      ...redundant, not well thought out, unclear, redundant,

      Redundant means "characterized by similarity or repetition". In other words, you accuse Katz (among other things) of saying the same stuff that other /.ers are saying. My point exactly.

      My other point was that Katz has a good mainstream soapbox to promulgate those views. As redundant as they may seem to you or anyone else on Slashdot, they are probably fairly novel for most people out there reading the mainstream press about software and technology.

      Another meaning of redundant is "using more words than necessary". This is a matter of taste, and has a lot to do with the forum -- books are typically longer than /. posts. Katz writes for a wide audience, and so his material may not fit perfectly into the conventions of every format.

      Further, why the high level of negativity? Its somewhat odd that Katz can inspire so much passion (albeit negative) among Slashdot readers. I've read some of his stuff and though it doesn't always strike me as a news flash, it is the kind of writing that will be great fodder for historians when the Internet is one day viewed alongside the wild west as a frontier tamed by cowboys.

      --

      Amazing magic tricks

    12. Re:why give katz such a hard time... by gosand · · Score: 2
      I wrote redundant twice on purpose. He is redundant because he writes what he has written before - pretty much the same thing, over and over. He innovates like Microsoft.

      He wants to be mainstream, that is fine - but don't try and pull the information-superhighway-globalism garbage over this crowd's eyes. So it's novel for the mainstream press - this ain't it.

      I do agree with you on one thing - what he writes is fodder. From dictionary.com, I would agree with #1 or #3:

      fodder Pronunciation Key (fdr) n.
      1. Feed for livestock, especially coarsely chopped hay or straw.
      2. Raw material, as for artistic creation.
      3. A consumable, often inferior item or resource that is in demand and usually abundant supply: romantic novels intended as fodder for the pulp fiction market.

      --

      My beliefs do not require that you agree with them.

  132. Re:Hey look... hell, if Jon can do it... by Reziac · · Score: 2

    I've been getting two banner ads on some pages for a while now. And I certainly hope Jon came to my site while he was doing his research... (speaking as a Labrador breeder with 33 years experience, and the owner of the biggest -- and best, if I do say so myself -- kennel site on the entire web)

    [/shameless plug] :)

    --
    ~REZ~ #43301. Who'd fake being me anyway?
  133. Won't buy the book... by Anonymous Coward · · Score: -1, Flamebait

    ... but I'll gladly pay to visit Katz's grave ...
    Why does Slashdot even keep this idiot around? Everyone seems hates is guts (and rightfully so, he's a blowhard with zero clue), and does nothing but to make /. look bad.

  134. JonKatz - please wake up by Anonymous Coward · · Score: 0
    It seems few think you have anything terribly interesting or original to say. Maybe this is why your books don't sell.


    Please Jon, stop leaching off a world where you seem to have no basic comprehension whatsoever and go back to reporting traffic accidents and weather.

  135. preferences.exclude.authors.JonKatz by poot_rootbeer · · Score: 1


    Enough is enough. I always found it amusing to read Jon Katz's idealist ramblings about the internet culture and community (he's a poor man's N. Negroponte, he is), and the invariable torrent of criticisms from the /. community.

    But shilling yourself out in the guise of writing an article crosses the line, Jon. If we wanted to hear about your book we'd have looked at the banner ad.

    *PLONK*

  136. Your Sig (Off topic) by shomon2 · · Score: 1

    Giving up some karma here, but...

    So you say: "do you advocate banning non-free software?"

    He says "No, and I don't care - as long as there's loads of source code around"

    Far as I'm concerned, there's no story there.Stallman is supporting free software, and would like a law requiring source code to be made public, as he puts it, like ingredient lists on foods.Where is your problem, neo? If you have no faith in stallman to be stallman, can you trust yourself to be yourself? There are lots of other people and opinions to support... This is not a big conspiracy to promote some secret agenda to control all software! (more like lots of little conspiracies... oh well, at least it's pluralist!).

    Ale

  137. Aren't we supposed to be pushing the envelope? by iggly_iguana · · Score: 1

    Most of us are not into a "corporate culture". If that's the case, then why are we slamming someone who is trying to figure out an alternative method? If a music artist puts an article about how they are trying to sell music without the benefit of RIAA or it's members are we going to also slam them? And then slam RIAA for mistreating them?

    You can't have it both ways. Personally, I'm glad that someone is attempting to do something in a new manner (even if it is Jon Katz). If the people who post here would engage their brains before typing, they might realize that there is hope for all of us to accomplish something in our miserable lives (yours, not mine...).

    So, here's my suggestion. How about some positive suggestions/ideas on how to make something like this work? Hell guys, I've been trying to figure out alternatives to RIAA, the MPAA and all the publishing associations. But, I'm only one guy...

    1. Re:Aren't we supposed to be pushing the envelope? by GafTheHorseInTears · · Score: -1

      Most of us are not into a "corporate culture". If that's the case, then why are we slamming someone who is trying to figure out an alternative method? If a music artist puts an article about how they are trying to sell music without the benefit of RIAA or it's members are we going to also slam them?

      But that's not what happened. He hasn't figured out an alternative method. He had his book published by a major (corporate) publisher, and it's being sold through major (corporate) book retailers. The only thing "different" is that he purchased an advertisement on a website that had nothing to do with the subject matter of his book.

      I've been trying to figure out alternatives to RIAA, the MPAA and all the publishing associations.

      Well, don't look to Jon Katz, because he hasn't figured that one out, either. His latest book, the topic of this discussion, was published by Random House.

      --
      "You're just scared like a little white pussy. I'll fuck you till you love me, you faggot!"
  138. Reputation economies have problems too by KSchroeder · · Score: 1
    John Katz says in his article:
    "It's about individualism, free expression, and a culture open to us all."

    Actually, it's not. As in any economy, it's about having enough currency to be able to purchase clout. Open-source is a reputation economy: the currency is the level of your profile in the community. John Katz has a good profile, so from his perspective, it must seem easy to use the open-source network to promote his books. I have no profile in this community, as far as I'm aware, so I'm relatively confident that had I posted the article "Dog Bites Website", it could not have appeared on the home page of slashdot. I lack the currency to pay for that kind of exposure. So do many others, particularly authors and artists who may be producing material greatly of interest to the open-source community, but who don't actively participate in that community because... well, they're working on their art.

    The rights to individualism and free expression have to be paid for via participation in the open-source movement, because what you're buying is the attention of your peers in the movement. (You can be as individualistic as you want, and be ignored by all if you have no credibility in the community.) And the "us all" that Katz refers to in his posting is the tiny subset of people who are part of that movement--and not everyone else. So, no, for most of us, open-source is not a solution to the problem of how to get our names out there.

  139. My Fiendish Plan by Phil+Gregory · · Score: 3, Interesting
    1. Become a Slashdot editor.
    2. Write a book.
    3. Write an article with absurdly far-fetched ties to any sort of relevance to the Slashdot community.
    4. [text illegible]
    5. Take over the world!

    Seriously, this is an insult to the readers of Slashdot (or, at least, me). I've long been a proponent of Rob and Jeff's freedom in choosing topics for the site, but this is a bit much. (And, while it was Katz that put this article up, I highly doubt that he did so without the knowledge of Rob and Jeff.) All this article is is an advertisement for Katz's newest book, with some tenuous ties to topics of interest to Slashdot readers that Katz can point to and say, "See? It's on topic!".

    Yeah, Slashdot's been going downhill, but I had hoped it would never sink this low.



    --Phil (Now sorry he ever voted to "keep the gasbag".)
    --
    355/113 -- Not the famous irrational number PI, but an incredible simulation!
  140. Oops. by GafTheHorseInTears · · Score: -1

    s/Rand Mcnally/Random House/g

    --
    "You're just scared like a little white pussy. I'll fuck you till you love me, you faggot!"
  141. On Katz and Dogs (was Re:Yes, you are) by casio282 · · Score: 2, Insightful

    Jon,

    I have no problem with the use of a public online forum as a marketing tool, provided that there exists an organic relationship between the forum's focus and the product being touted, as well as a marked understanding of the audience/community by the marketer; in other words, the product should be of general interest to the community at hand, and the marketer should be a member of that community (e.g. no spammers).

    I think you satisfy the second provision; while some might get all frothy upon seeing your name attached to articles, there's no doubting that you understand, and are a (not uncontroversial) part of the slashdot community. But the first requirement, that the product should fit organically within the context of the forum, just isn't met...I mean, sure, lots of folks love dogs, including slashdot readers, but, really, isn't a story about a book about a man and his dogs just Meta-Offtopic in the slashdot context?

    This Offtopic-ness would certainly be enough for slashdot editors to reject a story from an (functionally, not literally) anonymous contributor. So while you extol the virtues of the "little guy" seizing the open-forum of the internet, this isn't in fact an example of that. This is an example of someone taking advantage of a privileged position vis a vis a particular forum, and using that advantage to publish the sort of advertisement that the general public wouldn't be able to publish.

    So maybe what you advocating is that the "little guy" exploit privileged positions within institutions they may be a part of in order to sell whatever it is they're selling. This message, to me, is not so noble...

    --

    :wq
    1. Re:On Katz and Dogs (was Re:Yes, you are) by dcobbler · · Score: 1, Redundant

      Despite how much I admire the obvious glee that our Mr. Katz seems to derive from rattling some of your cages, I'm impressed with Casio282's counter argument but I'm not sure I'm swayed in his/her/its (remember: on the internet, no one knows you're a dog ;-] ) favour.

      It's almost a pure judgement call: do you agree with Katz because he's introducing a new topic to a community to which he himself undoubtedly belongs; or is he abusing his privileged position in that community by introducing a (maybe self-serving) topic that very few others could get away with? I'm thinking that, on balance, what Katz has done is a good thing. Besides the stated purpose that he is showing others how powerful the net is for small operators to market in (which is in itself a very valuable lesson), I think he is also pushing the boundary of Slashdot in a way that illustrates a very important lesson for many /. denizens. THat is that there is very little in the way of commerce and communication that digitzation and the net have no influence upon.

      I think the most interesting affect of this will be whether this broadens the scope of /. in general and whether other, less prominent, members of the community can introduce discussions within this broadened scope.

      Cheers,
      PH.
      www.digitalcobbler.com

    2. Re:On Katz and Dogs (was Re:Yes, you are) by Kintanon · · Score: 2

      Maybe, just perhaps, we don't WANT our boundaries pushed?? Maybe we like the fact that the site has (well, I guess that's HAD) a narrow focus? Maybe if we wanted news about some idiots book about dogs and his doublewide we would go to a site for books about dogs? I come to this site for news on interesting technological widgets and the occasional political rant. I don't give a flying fuck about most of the rest of the stuff on here, and unfortunately the ratio of crap I don't care about to stuff interesting to me is getting higher. Ugh.

      Kintanon

      --
      Check out JoshJitsu.info for Brazilian Ji
    3. Re:On Katz and Dogs (was Re:Yes, you are) by dcobbler · · Score: 1

      Kintanon wrote: >Maybe, just perhaps, we don't WANT our boundaries pushed?? [snip] Hmm, yes, that's a very interesting point until I try and figure out just exactly who is "we"? Is that whoever was here the longest? Who has the highest moderation totals (however that happens)? The /. editors? The shareholders of the company that owns /.? One thing about communities is that they change. Even when they become fixated on resisting change within their community. That fixation is, in fact, change. PH www.digitalcobbler.com

    4. Re:On Katz and Dogs (was Re:Yes, you are) by Kintanon · · Score: 2

      In my mind, WE = Everyone with a UID under 100K. In other peopls minds WE = Everyone with a UID under 50K. In Yet another set of peoples minds it's UID 10K.
      And I imagine for you, WE = everyone under 553567.
      Katz has been universally disliked since the drivel he put out after the Hellmouth series. I didn't mind that, it was good to get some exposure for the prison-like social system within schools, but then he kept prattling on and on and on and using other peopls misfortune to pimp whatever new piece of crap he was trying to make money off of. If it were put to a vote, Katz would no longer be working for Slashdot.

      Kintanon

      --
      Check out JoshJitsu.info for Brazilian Ji
    5. Re:On Katz and Dogs (was Re:Yes, you are) by dcobbler · · Score: 1

      Kintanon wrote:
      In my mind, WE = Everyone with a UID under 100K.

      That's called the "drawbridge mentality".

      And I imagine for you, WE = everyone under 553567.

      And you imagine this why? Because I had the nerve to disagree with you? Don't assume that I look at the world the way you do.

      PH

    6. Re:On Katz and Dogs (was Re:Yes, you are) by Hunter+Rose · · Score: 1

      >In my mind, WE = Everyone with a UID under 100K. In other
      >peoples minds WE = Everyone with a UID under 50K. In Yet
      >another set of peoples minds it's UID 10K.
      >And I imagine for you, WE = everyone under 553567.

      Gee, I thought it was ME == 18860, as I've no idea who ye are.

      ash
      ['Someone is going to start blithering on about how I'm part of a community now, aren't they?']

  142. Must be working... by [amorphis] · · Score: 2

    A Dog Year is the top Mover on Amazon at the moment. It's up 1730%.

    1. Re:Must be working... by Stephen+Bamattre · · Score: 1

      Of course, 0 sales * 1730% == 0 sales, and we can't rule that out...

      --


      She believed in nothing; only her skepticism kept her from being an atheist.
      Jean-Paul Sartre
  143. filtering the advertising... by argStyopa · · Score: 2

    there actually is a good point in there about free-ditribution of books online.

    http://www.baen.com/library has a large collection of downloadable books, and a great philosophical point about it. Basically, they're putting their money where their mouth is.
    Commendable.

    --
    -Styopa
  144. Yep! by Beer+Monster · · Score: 1
    "I'm not much of a salesman"

    Yep, I could'nt agree more.

    Not much of a writer ether.

  145. Who wants to read it anyway? by Anonymous Coward · · Score: 0

    What slashdot reader would be interested in any book by Katz, let alone one about dogs! He is blatently advertising his book in this article, and although I was almost concidering purchasing his book, this article is enough to turn me off. Mr. Katz ought to find a new outlet for his useless and otherwise frustrating words.

  146. This is NOT the place, jon by SCHecklerX · · Score: 2

    If you want to advertise your book, do it on your own website, or pay for ad space on tv/radio/magazines/whatever. This is not the place to advertise your personal creations in a sad attempt at selling something.

  147. Heh... I knew it by JonWan · · Score: 1

    It's a chance for me to tick off the yowling hordes, which is always fun.

    Now that is a -5 troll.

  148. I hate to say by Anonymous Coward · · Score: 0

    But when I saw the ad for his book, it seemed out of place so I clicked it. His marketing strategy may not be all that off.

    1. Re:I hate to say by Oswald · · Score: 1
      Yeah, me too. Probably the third /. ad I've clicked on in the last year.

      And since this whole story is wildly off-topic, here's my contribution: I had to put down one dog in February, and her partner is on his last legs (10+ year old Rottweilers), so I feel for you, Jon Katz. This is where kids are better than dogs--they usually outlive you.

  149. Katz? by p3d0 · · Score: 1

    I've never understood why everyone hates Katz so much. But then, I've never made it through one of his articles either.

    --
    Patrick Doyle
    I mod down every jackass who puts his moderation policy in his sig. Oh, wait a sec....
  150. Maybe it's you by Pedrito · · Score: 3, Funny

    Few books sell well, and even fewer (mine, for example) make money.

    Maybe your books just aren't interesting and therefore don't sell well. Just a theory.

    1. Re:Maybe it's you by ctid · · Score: 1

      The way I read it, he's saying that his books do make money.

      --
      Reality is defined by the maddest person in the room
    2. Re:Maybe it's you by curunir · · Score: 2

      My theory on why his books don't sell well is that there's no submission box at the end where people can rail on him. He should use to his advantage the fact that people feel compelled to vent after reading his work.

      --
      "Don't blame me, I voted for Kodos!"
    3. Re:Maybe it's you by jrumney · · Score: 1
      Maybe your books just aren't interesting and therefore don't sell well. Just a theory.

      It wasn't so funny when the same comment was made about your own books, was it? I feel rather flattered that you've been wasting your moderation points marking thirteen day old on topic comments as trolls though.

  151. MOD THIS UP by Anonymous Coward · · Score: 0

    mod this up! +5 Insightful

  152. Heh. by Anonymous Coward · · Score: 0

    from the can-open-marketing-online-save-writers? dept. Witty.

  153. Perhaps the lameness filter should accomodate this by Anonymous Coward · · Score: 0

    Jon Katz sucks balls!

  154. DUMBASS SUBSCRIBERS by Anonymous Coward · · Score: 0

    actually had to pay a small amount of money to view this article! HA!

  155. "Stop writing crap." -Harlan Ellison by cryptomancer · · Score: 2, Insightful

    The quote was said to J. Michael Strazcynski, when he called for advice on getting his works to sell, since none had. The *next* thing he wrote was Bab5.

    --
    Yes, we understand these tags always apply: fud, dupe, typo, slashdotted, topic name
  156. C'mon guys... by James+Foster · · Score: 2

    C'mon guys... give the guy a break.

    Katz just really wanted to tell us about this exciting and interesting new book he has written. I haven't read this book, but after skimming over 1/2 of Katz's review of a book by the same author, I feel compelled to read it.

    Well, not really.

    Here's hoping the actual book is better than the ad (for the sake of anyone who DOES read it).

  157. The shear balls of this man is staggering. by PyZine · · Score: 1

    If I tried to submit my indie print zine Py (for Python developers) as a valid story it would get knocked down in a heartbeat. *cough* www.PyZine.com *cough*

    Now look what you started, Katz. The content _and_ the comments are becoming ad copy.

    Bryan

    1. Re:The shear balls of this man is staggering. by MopOfJustice · · Score: 1

      Have you tried?

      --
      ----------- Sig what?
    2. Re:The shear balls of this man is staggering. by PyZine · · Score: 1

      Nope. It's the moral question of shameless self promotion vs. getting the word out that I constantly struggle with. Katz is correct -- writing and publishing is a tough gig, but I don't think this is the correct forum for letting everyone know everytime you slap a couple of chapters together.

      I typically just stick to comp.lang.python.announce.

  158. What is broken in the publishing industry? by kaladorn · · Score: 3, Interesting

    Amazon and other on-line booksellers are being targeted for their strategy of selling used books. (Reminds me of the MPAA/RIAA style of problem solving). Their argument seems to be that advertising used versions of the original book will hit authors in their pocketbooks.

    Is this something new? Hasn't this always been the case with used books? Why is it now a newsflash?

    And while we're on the topic, what other industry has more than 50% of its products returned to the manufacturer? This seems to suggest something wrong with the whole deal. I'd think that this suggests that publishers over-publish (relative to demand). Apparently market reasearch isn't a strong point of authors or publishers.

    The rising cost of books has been driving people to be far more selective. I know I am, when I'm paying $11 Cdn for a novel and $35-45 Cdn for a hardcover new release (the latte obviously much moreso).

    And yet, at the same time, I see the web as a vast and powerful marketing tool with low cost (relative to newspaper or TV ads) and I see modern micropublishing capabilities as one way to cut costs.

    I saw a special on PBS from Australia that let people publish a few hundred page hardcover in runs of 100 copies for as cheap as Aus $1000 if they were willing to do their own typesetting/formatting. This was a very basic book (black and white, no or few illos), but if I can do small print runs for such a cheap price ($550 USD for 100 copies), then surely there is something very broken about the conventional publishing scene, no?

    And is it any wonder when students buying a textbook end up paying $120 for something they use two chapters out of get ticked off? What hapened to some of the initiatives to do chapter-wise production of texts? I know plenty of books I'd like a chapter or two out of, but won't spend $50-150 for! So instead of the author getting something (and the publisher too I guess), they get Nada/Nothing/Zip/Zilch/Squat/No $$$.

    Instead of running around hammering Amazon for its book selling strategy, trying to defend IP via vampiric legalism, or jacking the prices of books to insane levels, why don't the authors and publishers start looking at more innovative ways to deliver cost-effective services and services which meet the actual needs/desires rather than those they (in an out-of-touch fashion) seem to imagine to be the case? Or would that require more work and more cranial sweat?

    Denmark isn't the only place where something is awry.... conventional publishing seems to be more than a bit broken to my mind....

    --
    -- Mal: "Well they tell you: never hit a man with a closed fist. But it is, on occasion, hilarious."
    1. Re:What is broken in the publishing industry? by MopOfJustice · · Score: 1

      And while we're on the topic, what other industry has more than 50% of its products returned to the manufacturer? This seems to suggest something wrong with the whole deal. I'd think that this suggests that publishers over-publish (relative to demand). Apparently market reasearch isn't a strong point of authors or publishers.

      I believe this happens because publisher's have a limited window to pitch a book to the general public ('popular' media books anyway). If there aren't enough books in stock, then the window closes quickly, so publishers usually err on the side of over-printing.

      Not saying this is a good thing, merely that it is a reality of the publishing business.

      --
      ----------- Sig what?
    2. Re:What is broken in the publishing industry? by kaladorn · · Score: 2

      Let us say I probably agree with you. Not all books are "classic" enough to retain sales over decades.

      However, let us then ask, whence goeth Just-In-Time Production and Delivery? The theory of JIT is that you don't overproduce nor overdeliver. Is the publishing world simply unaware of this kind of product management activity? Or is there some great underlying difficulty that isn't apparent to the outside world? If this works for other types of businesses, why not publishing?

      I'm simply suggesting that some of the "realities" of the publishing business perhaps need not be so if things were re-thought.

      --
      -- Mal: "Well they tell you: never hit a man with a closed fist. But it is, on occasion, hilarious."
  159. Goes in the 'Well-Rounded-Life' category... by MopOfJustice · · Score: 1

    Musings outside of the technology arena, by someone familiar with the tehnology arena provide depth, and I welcome them.

    Relevance can be a tricky thing. Here is someone who understands the technology that I live with day by day. At the same time, he is growing and developing through a stage of life that I am (all too quickly) approaching myself. I'm happy to get a fore-taste of what's to come.

    I don't mind this article as long as such things are presented in moderation.

    --
    ----------- Sig what?
  160. Why Katz Hurts My Head by Tremblay99 · · Score: 1
    Writers who can't hype themselves.

    If he's the voice of the next nerd generation, we're all in trouble.

    He spends less time editing his writing than Harlan Ellison, and yet needs it more.

    He talks about new ways of publishing, yet relies on dead trees and traditional publishers.

    He's hyping a book about living with four dogs over a year ... on a news site for nerds. And, apparently, gets paid for it by the site.

    He thinks he's the saviour of computer nerds because he can install Linux. Or because he takes kiddies to see the South Park movie.

    There isn't a band-wagon he isn't willing to hop on. Unless it interferes with his desire to self-agrandize.

    I'd belly up money for a subscription if they'd just can this bozo.

  161. clarity by Paradise+Pete · · Score: 1
    Few books sell well, and even fewer (mine, for example) make money.

    Does that mean the book made money or not? What am I thinking? With such clarity and deftness I'm sure it did very well.

  162. I got an idea by Anonymous Coward · · Score: 0

    Fire Jon Katz and I'll subscribe to slashdot. Who's with me?

  163. BLACKOUT FAILS, film at 11. by Anonymous Coward · · Score: 0

    Wow, has Slashdot hypocisy really sunk to the level where it's own members can't even boycott the webpage, let alone the myriad of other items they claim to (Blizzard, MPAA, RIAA, etc.) ??

    1. Re:BLACKOUT FAILS, film at 11. by Anonymous Coward · · Score: 0

      Apparently no one can resist the urge to karma-whore and katz-bash. Truly pathetic.

    2. Re:BLACKOUT FAILS, film at 11. by Anonymous Coward · · Score: 0

      I don't think FK counts as anyone. I think that the die hard karma sluts can't resist their daily fix, and he obviously has all the time in the world, living in the parent's basement, not having to work for a living.

  164. It's a Slashvertisement! by OSSTwitSpotter · · Score: 0

    Don't you people realise that this week is supposed to be
    The (Hopefully) Great Slashdot Blackout?

    Shame on you Katz!

  165. Here's a Katz article I'd like to see... by Oswald · · Score: 1

    A single-page discussion of the internal conflict he experienced deciding whether and how much to "seed" the amazon page for his book(s). Gotta be a pretty irresistable urge.

  166. More discussion on this needed by Isao · · Score: 1
    This article could be construed as off-topic, but I don't think it is. I'm interested in not only advertising online for my books, but actually selling them online, digitally (send bits, not atoms!).

    The problem is, the first one sold this way will be the last. I'm very much against CD copy protection, despite not having used napster. I want to do what *I* want with the things I buy. But I also realize that many people take advantage of this, and that if I put out a book without DRM, it will be widely pirated, and my revenue goes down. I consider the Stephen King experiment (_The Plant_) to me a failure (and yes, I paid for chapters, just to see what would happen).

    So what's an artist to do? If you create music, how can you give people freedom with it, without getting taken advantage of? What about drawings? (I'd be interested to hear how Ryan Bliss is doing financially with his approach.)

  167. JonKatz by Anonymous Coward · · Score: 0

    I'll pay you to shut the hell up. Set up a site to get donations to the jonkatz-needs-to-shutup fund. I'm sure you'll make more money than you ever did selling crappy books.

  168. I miss OOG by wiredog · · Score: 2

    Whatever happened to him? He get married and civilized?

    1. Re:I miss OOG by Anonymous Coward · · Score: 0

      The Glorious MEEPT! was better.

    2. Re:I miss OOG by 56ker · · Score: 2

      Sorry I'm just reeling from the fact of knowing that Jon Katz has had eleven books published - no wonder he has to go to such great lengths to find people who've never heard of him to buy them! ;o) Pity it doesn't say how many of his books were actually sold!

  169. best-selling mega-products? by acoustix · · Score: 2

    What's wrong with John Grisham? Is it because he sells more books? makes 28 million a year? Guess what Jon, people read his books because they are worth reading.

    Maybe your little stint about John Grisham in your article should have <penis envy> </penis envy> around it!

    --
    "A plan fiendishly clever in its intricacies"- Homer Simpson
  170. OT - Your Wife's Book by Anonymous Coward · · Score: 0

    I just added it to my wishlist, and I'll order it after I get my last order paid for.

  171. Umm.. everyone already knows this by tempestdata · · Score: 1
    Let me see... Market products and services over the net to people surfing the web. I think I've heard of this before.. Oh thats right.. Now I remember.. its SPAM .

    This article is just another example of the above.

    --
    - Tempestdata
    1. Re:Umm.. everyone already knows this by goneaway · · Score: 1

      Um, no. SPAM is unsolicited. If JonKatz emailed you about his book then you'd have a case.

      Let's keep our petty griping straight here.

      --
      your = it belongs to you. you're = a contraction of you and are. Got it now?
  172. You are taking slashdot way too seriously by 20721 · · Score: 1, Insightful

    Institution?! come on. it's a freakin weblog. let katz make his pitch, I don't care. it's not like they don't have thinkgeek ads every fuckin page.

    --

    20721
  173. I think we fail to see Katz's point. by Fizzlewhiff · · Score: 2

    Does anyone else think it is a perversion of the purpose of slashdot (that being to provide news and stories nerds will care about) for JohnKatz to try and pimp his book to us, the guaranteed massive readership of the site?

    This article by Katz comes at a time where people are bitching about slashdots advertising system and the supposed slashdot blackout. The article is a very timely piece which I think justifies the posting of it.

    I've been very critical of Katz's postings of the past and even modded down as flamebait on several occasions because I disagreed with him so much that I just couldn't make a rational post. This article however I find no fault at all with. In fact I would almost call it genius because it does several things.

    First of all it gives him a free plug for several of his books which are far from the techno-geek culture and does so in keeping with current hot topic of slashdot advertising and how so many of us hotheads are against it.

    Secondly it forces us to click open the article and post comments which leads to more ads viewed and of course more content for the site.

    Pretty clever if you ask me. And on another note, I like dogs and just might pick up a copy of Katz's book just to add some mix to my current reading list. Based on some of the reviews on Amazon it looks like I'd enjoy it.

    --

    'Same speed C but faster'
  174. I believe all dogs should be open-source. by Mulletproof · · Score: 1

    Actually, the story seems more like an advertisement for an advertisement, though I do understand what it tries to be-- "the trials and turbulations of the modern independent author"

    --
    You need a FREE iPod Nano
  175. If I were Bill... by twocents · · Score: 1

    I would have a banner promoting The Road Ahead on Slashdot ALL of the time. Talk about pissing people off!

  176. just wanted to pop in here and say... by YourMissionForToday · · Score: -1

    Jon Katz, you are a whore.

  177. Spamming /. !=Grassroots Marketing by Sean+Clifford · · Score: 5, Insightful
    Point taken - yeah, there are effective grassroots means of marketing stuff (books, pr0n, whatever) online. However, spamming mailing lists, blogs, newsgroups, and other places you work ain't one of them.

    It would have been a news story if someone else posted something like "Hey, JonKatz wrote a book" - but using your position as an editor to post a story hyping your book ain't news. It's spam.

    Making a point about grassroots marketing is all fine and dandy, but not when the book is *yours*. There's a blatant conflict of interest, something you thought about but ignored.

    This could have been done better by:

    a. Making your in-print book available - in its entirety - online in PDF or some other readable format.
    b. Putting links to places where people can go buy your book.
    c. Having *someone else* note that you published a book and that it's available online. Y'know, mebbe an interview where you talk about grassroots marketing.

    Yeah, people would still have a problem with this because you're an editor on this site. However, it would have a skitch more journalistic integrity.

    I'm not JonKatz slamming here - I don't have the "despise JonKatz" intolerance that many others are fond of expressing. But dude, you really should have known better.

    Anyway, we all make mistakes - learn from the heat of this one.

  178. I wish to join this bandwagon by doctorfun · · Score: 1

    ... And use this as a blatent excuse to pitch the first Doctor Fun book. Although it's not available yet, you can take a fun poll about it at Plan Nine Publishing,

    http://www.plan9.org/

    http://www.ibiblio.org/Dave/

    David

  179. Never mind what's important... by NanoGator · · Score: 2

    Nah, don't worry about what the book is about or that he used the net to market it (as opposed to saying the internet is only a source of piracy like SOME organizations..), no no... dismiss it because he's getting publicity for it.

    Damn Slashdot for getting the word out there that the internet isn't a bad place to market a book! ADVERTISING BAD!

    --
    "Derp de derp."
  180. The main advantage of the net in marketing by interstellar_donkey · · Score: 4, Insightful

    Something like a book is the automatic feedback. Not only is Katz getting the word out about his new book, he gets to see hundreds of people respond as to why they would or would not buy his book.

    Let me predicate this by saying I am a writer. Not a professional one... I do it as a hobby to entertain myself and my freinds. Someday, I'd like to think what I wrote would be worthy of publication. I have received thousands of emails with comments and ideas from total strangers telling me what's good or bad about my writing.

    I've learned that I'm not by far ready to do anything warrenting a book.

    That having been said, let me say why I won't buy Katzs' book. To be honest, I can't really understand why Katz is so well known. The best guess I can come up with is that he was one of the first people to write about Internet technologies and explore some of the more far out ideas. But today, those far out ideas are common practice, so there is nothing new.

    Over the last few years, I've read a lot of the things he's posted on Slashdot. Increasingly, I find him way off base. It feels as if he's somehow become out of touch with the subject matter he uses. When you come up with a new idea, and bring it to an open forum for dialogue, thats a good thing. But if 99% of the people who read it can only respond with 'no, you're wrong', and tear apart your arguments and your premise, then perhaps it's time to rethink where you're comming from.

    If you can get anything from the Internet, Katz, it's that you should stop writing for a while. Your ideas seem vague, poorly thought out, and at times just stupid. Get a job... work for a few years. Take some time to observe first hand the phoenomnea and the community you use as your subject matter. And, even if your ideas ARE good, and you sit in frustration wondering why people just can't see them, then you're probably not explaining them well enough.

    You have name reconition, something that is above and beyond what 99% of aspiring writers has. If you use the Internet to help you become better, to get back on track, you can continue to be a good writer... or, you can just become a hack. It's up to you.

    --
    The Internet is generally stupid
  181. oh boy... by Otaku+Link · · Score: 1

    I can see it now... people warezing books :P

    "Now talking in #bookz
    Topic is: 'JUST TYPED UP OF MICE AND MEN, !BOOKZ FOR INFO'"

  182. The best way I know to get your book out there. by Anonymous Coward · · Score: 0

    Twenty or so years ago when I was a delivery driver for a book wholeseller there were several times when Louis L'Amour would be standing on the back dock to meet the drivers as they came in from their routes. He never really bothered with management or buyers but prefered to "sell" himself to the people who actually placed his books on the store shelves. He claimed to do this in every city he visited. Say what you will about his talent, but there was a time you could always find a Louis L'Amour book in any retail outlet that sold books.

  183. Yes, you are a spammer by 1u3hr · · Score: 1
    Selling stuff by ramming it into discussion groups where it's totally OFF TOPIC is not a revolutionary idea.

    Katz's argument "If the Net and the Web can be used to communicate content like books apart from entities like big publishes, big media (big software manufacturers), that's very newsworthy" is EXACTLY what Kantor and Seigal said. From this it's a short step to Make Money Fast and links to "Lolita sex" sites.

  184. If I wanted to read about F$%# collies... by Mulletproof · · Score: 1

    How can you not like a book about Golden Retrievers and Border Collies? Why kind of twisted, hate-filled bags of dirt haunt ./?

    ...I would have gone to DogsRUs.com. Instead I get a nigh unreadable rant about the woes of the modern author advertising his advertisement on Slashdot to prove a point. I barely can qualify it as news. Golly gee, I think this topic has been ran over several thousand times by a Mac truck concerning Indie Music online vs. The Man.

    --
    You need a FREE iPod Nano
  185. On Topic by ahde · · Score: 2
    Younger people raised on the Net don't pay nearly as much attention to mainstream media as their elders, so we have to reach them where they are. ...In fact, Net communications themselves have become increasingly segmented and targeted. Much has become subterranean, centered on mailing lists, IM and other limited-entry venues. >/i>

    That's rediculous. The fact that the major media outlets (there are fewer of them than ever before, with greater than ever penetration into our lives, and higher integration between them -- all the news programs carry the same "top 10" stories that receive 90% of air time) can even presume to tap into web communications shows that it is false. The media giants are very successful at integrating into the video game and movie fan "underground" for example.

    In past generations, the TV networks did not even dream of influencing what people talked about in their own home or with their neighbors or aquaintences. Chat rooms have replaced informal conversation in coffee-shops and so forth. News groups and websites like slashdot are called "forums" for a reason. In ancient Greece, all the Hellene geeks hung out in the Acropolis to discuss the latest abacusen and clay tablet geometric formulae. These days they do the same sort of thing on comp.os.minix and sometimes they might talk about politics or pop culture or indulge in flame wars, subjects their historic progenitors may have gotten into too.

  186. hard to be not off topic after a katz post by Ragica · · Score: 0

    Perhaps the only thing worse than JonKatz is 99% of the KatzBashers... aghhh. And sigh.

  187. I'm all for it by Wonko42 · · Score: 3, Insightful
    If what you're saying means that when I publish my book, I, too, can post a long wankish article on Slashdot all about how I think grassroots advertising is cool and good because I can't afford to pay for real advertising, then hell, sign me up. Of course, I can't help but harbor the sneaking suspicion that, had your average Slashdot user submitted this steaming pile of self-promotion, an editor would have vaporized it from the queue without hesitation.

    So I guess the moral of the story is, "If you're Jon Katz, posting thinly-veiled advertisements on Slashdot and passing them off as articles is cool and revolutionary."

    By the way, Mr. Katz, if you'll include a digital picture of yourself with your index finger buried at least to the middle knuckle in your left nostril, I would be more than happy to post an "article" all about your new book on my own website. Just say the word.

    1. Re:I'm all for it by Anonymous Coward · · Score: 0

      hes saying...

      If what you're saying means that when I publish my book, I, too, can post a long wankish article on MY SITE all about how I think grassroots advertising is cool and good because I can't afford to pay for real advertising, then hell, sign me up.

      which is, after all, exactly what he did.

  188. Dog book by Anonymous Coward · · Score: 0
    I bought this book based on previous ads on /. last month. So I'd say that the advertising worked. I'm happy to do my bit for Jon Katz, and me and my family are dog people anyway.


    I have to respect anyone who puts there work out there like Mr. Katz, especially when so many people here are so eager to flame him. I don't always agree with his writing, but I do like it a lot of times. And I doubt I'd have the flame hardened adamantium skin it would take to write an article for /.

  189. Sales Rank by junge_m · · Score: 1

    He seems to do quite well from the little help of his posting via his moderator privileges: Amazon.com sales rank 34, bn.com sales rank 7814.
    quite a few copies pushed into the market

  190. Why books don't make money by Anonymous Coward · · Score: 0

    I know why books don't make money.

    In particular, why your books don't make money -- They suck.

  191. Be Your Own Censor by Da_Big_G · · Score: 1

    I agree with all the ppl saying JonKatz is way out of line here. But I won't whine about it.

    Solution:
    1. Stop being an AC, register on Slashdot
    2. Go into your preferences and find the section labeled "Exclude Stories from Homepage"
    3. Check off JonKatz under Authors
    4. Save your preferences
    5. Go to home page and reload...

    Ahhhh, back to "stuff that matters"

  192. Did you even read the book? by btellier · · Score: 2

    In the book he mentions how he was able to get his golden retriever to boot Slackware and tells a fascinating tale of how his great dane smuggled a turd Gator-style into his house and deposited it under the couch.

  193. Smartass Replies by Anonymous Coward · · Score: 1, Funny
    >I'm not much of a salesman

    Nor much of a writer either...

    >Some people think if you get a book published, you're a big deal and a rich one. If you're Grisham or King, that's true.

    That's because they can write and you can't.

    >In early March my eleventh book

    Well, whoever said that practice makes perfect never met Jon Katz.

    >For several months I've been working on a bottom-up, Net-based marketing program that permits me to push my own book in my own way, rather than rely on big publishing or big media.

    Translation: I'm too poor to advertise.

    >So why am I buying a banner ad, on Slashdot of all places, to tout my new book about a year with four dogs?

    Because the Slashdot staff are the only ones clueless enough to think you're a writer.

    >Younger people

    That is, young enough not realize that Katz's prose is to real writing what Yoko Ono is to music.

    >raised on the Net don't pay nearly as much attention to mainstream media as their elders

    Yeah, the mainstream media generally ignores untalented hacks who pretend they're writers.

    >To successfully market a book like Running To The Mountain or A Dog Year (at least in the conventional way) could cost more money than my publisher expects to earn.

    Yes, that's what tends to happen when your books suck.

    >Individuals are under attack all across our culture

    As opposed to those of us on Slashdot who are merely assaulted with your bad prose.

    >I have no apologies to make for that.

    No, what you should apologize for is your writing.

    - Rael

  194. Thats it by sfgoth · · Score: 3, Insightful

    This was the last straw. The most blatant shameles self-promotional tripe with no excuse for wasting my time. The final Katz story that actually got me to go to my prefs page and turn off the gasbag.

  195. WTF? by mbbac · · Score: 1

    WTF does "open-marketed" even mean? It isn't related to open source at all. It's just someone hawking their wares on the cheap.

    --

    mbbac

  196. Hear Jon's Interview! by deaddeng · · Score: 2

    Nice chat with Diane Rehm yesterday on NPR.

    Don't worry, this promo is free!

    http://www.wamu.org/ram/2002/r2020422.ram

    --
    --- .085 as cool; proving that a little knowledge is dangerous
  197. Small correction by twisted_pickle · · Score: 1

    You left out a couple of steps:
    4. Collect Underpants.
    5.
    6. Profit.

    --
    4-bit adder: A snake made of 1's and 0's
  198. The $ and cents of web publishing by jamesl · · Score: 1

    I've been convinced for years that a safe and efficient method for making micro payments (less than a dollar perhaps) would make web publishing viable. However, I've never seen information about the costs, potential revenue, break even analysis etc of electronic publishing.

    Taking the printing, artwork, shipping, marketing and bricks/mortar out of the equation would seem to make self-published books viable and possibly a good way to make a living.

    I read electronic books now, but because they cost the same as a "real" book, I don't do it often. Has anyone (John Katz, maybe) done such an analysis. Can it be done?

    Yes, I know Stephen King tried it and didn't like it. But what he considered a failure would probably make most of us fabulously happy.

  199. Good Lord. by maikeru · · Score: 1
    especially given the realities of 21st Century publishing, when you do it yourself or nobody does it.

    He should be writing for some shallow bundle of buzzword-intensive hype like Wired. Oh, wait...

  200. It's reassuring... by Anonymous Coward · · Score: 0

    Few books sell well, and even fewer (mine, for example) make money.

    It's reassuring to know that the American public has better taste in reading material than Slashdot editors.

  201. CRIPPLE FIGHT!!! by OdinHuntr · · Score: 2

    My money's on the one with the slightly less severe retardation.

  202. Why don't you just call up junis? by autopr0n · · Score: 2

    On the iMode phone he dug up. I'm sure he can help you open up the Afghan market. After all, if they all speak english and love showes like "tempation island" I'm sure they'll love your retarded dog book.

    --
    autopr0n is like, down and stuff.
  203. The Spamfest has begun??? by Anonymous Coward · · Score: 0

    When blatant off topic promotional posts thinly disguised as "news" proliferates, forums die. Moderators around the web fight fiercely to survive the onslaught. I am totally dismayed and outraged that an EDITOR resorts to this. Hope you sell enough doggie books through your spamfest so you can retire. My book about cats is almost ready... I'll write a release for this "outlet" as an experiment.

    1. Re:The Spamfest has begun??? by Anonymous Coward · · Score: 0

      This behaviour is sort of reminiscent of the Canter and Seigel Green Card spam incident.

      Internet Marketing by Canter, Seigel, and Katz..
      Has a nice ring to it.

  204. UID silliness by Sean+Clifford · · Score: 2

    Deciding whether someone's "really" part of a community or not based on their UID number is just silly. What does a low UID tell you, other than someone created that particular account aeons ago? Is a user with a UID1000? Does he/she/it have mad l33t skilz compared to someone with a higher UID?

    1. Re:UID silliness by Anonymous Coward · · Score: 0

      No. People just tend to like having some sort of status symbol that they can identify with. On BBSes it'd be post counts, usually -- door game rankings for the lamers ;> On your average web-boards it's member status, titles, the like. It doesn't mean one person's better than the other, it just means they've got a better number. But that alone seems to be enough for some people to claim superiority over each other.

  205. April Fool by GigsVT · · Score: 2

    I guess we know which April Fool's day story wasn't a joke now.

    --
    I've had enough abrasive sigs. Kittens are cute and fuzzy.
  206. Hmm. by Anonymous Coward · · Score: 0

    "What they hate is being bombarded with messages for things they don't care about, which is what traditional media does."

    So you're not really -spamming- and -harassing- the users here, so much as you're returning to the roots of "traditional media," so to speak?

  207. Tenchi by controll · · Score: 1

    Spirits of Desire- No Need for Temptations Washu reeled back in her chair and ran to the open door, which sealed. The entire lab disappeared and turned into a red translucent like field. The ground shook like an earthquake was going on in every square foot. Then a man came out of nowhere. He was tall, almost six and a half feet, making Washu child -like in size. She looked at him with terror in her eyes. "Well I am here mother, I am here like you wanted," said the man "Kiyotaka, it cannot be, you cannot exist," screamed Washu. "You made me Washu, you knew what you were in for. Now I am real, and you are responsible," Said Kiyotaka calmly. Washu looked at him with eyes filled with both fear and remorse. Time seemed to slow down as she remembered the event that caused his creation. She crouched back and reeled with fear. "Now I have you and I will make you hear me," said Kiyotaka. "What do you want," yelled Washu. "Actually, I would ask you the same," said Kiyotaka. "What do you mean?" asked Washu. "Simple, you made me more then five thousand years ago, back in space. I know you can remember. I was made to serve you and give you anything you wish to indulge in and I plan to do just that. I plan to give you and your new found family whatever they want," explained Kiyotaka calmly. "Bite your tongue." said Washu, about to continue when Kiyotaka stiffly crunched his teeth down on his tongue. "You do want to serve us," realized Washu. "I do," answered Kiyotaka. "Well, that's too bad. You are nothing but a demon. That's how I made you." Screamed Washu, as she materialized a laser cannon and started taking aimed shots at Kiyotaka. As the shots echoed throughout the lab, the whole house shook from vibrations. Ryoko stirred and sat up. Seeing Ayeka with her eyes closed. "Well, good morning princess," Said Ryoko with one eye closed "What's with all the vibrations?" "Good morning Ryoko," said Ayeka strangly pleasant, "I don't know what all the vibrations are," "Well they seem to be coming from Washu's lab. We should go see what it is," Ryoko phased out and Ayeka started out of the room. Kiyone got up off the couch and wiped off her eyes. Sasami came out of the kitchen. "What's going on?" Asked Sasami. No answer came as they stared at the storage space and sounds eminating from it. It was an intriguing sound. "You are a fool," Said Kiyotaka, holding Washu by the neck and holding her life in his hands, "You are no match for me Washu. You have no way to stop me. And your friends won't be able to resist me, I am uncanny in those sort of things. I will get them so simply." "Oh yeah, well if you hurt me they will see me and notice," said Washu, muffled by Kiyotaka's grip. "Well, I won't let them see you," said Kiyotaka. He flicked his wrist and snapped his fingers and an identical copy of Washu appeared. She looked exactly like Washu, except she had blue eyes. "Well Little Washu, I think I need to put you somewhere where you won't cause me trouble. Have fun the prison you stuffed me in all those years ago," Screamed Kiyotaka as he opened a dimensional rift that enveloped the floor of the lab. He held Washu close and kissed her on the lips. "Unless you want to negotiate," said Kiyotaka. Washu unable to reply simply spit in his face, and let out a muffled scream. "What a pity, just say if you wish to reconsider," said Kiyotaka as he flung Washu into the swirling blue green lake. She screamed out a huge scream as skeletal arms reached out, grabbed her, and pulled her down. "KIYOTAKA!!!" screamed Washu "DAMN YOU!!!" She was enveloped in the abyss. "Such a pity," said Kiyotaka in his most sinister fashion. He strutted out of her lab like he owned it and tugged on the clone of Washu so as to make it seem it was the real Washu when he walked out. "Hi everyone, this is Kiyotaka model 7001 genie-bot. It is a real genie that I made. I am SUCH A GENIUS," Screamed the false Washu. "Wow Miss Washu, that's really cool," Said Sasami. "Come now, no need to be so formal. From now on call me Shuii," said the clone. *Shuii, a nice touch* thought Kiyotaka. "Well I think I must introduce myself, I am Kiyotaka Matsayama, and I am here to help each one of you." "How the heck will you do that?" asked Ryoko "Simple, I have the ability to grant each one of a wish, whatever it may be, as long as it is within my power. May it be for power, money, happiness, or.." he paused "or love, I will grant it." "This is too good, there must be some catch," stated Kiyone with a lot of confidence. As a Galaxy police officer she had the ability to see a like it were a black spot on a white wall. "I will do it for whatever you want me to do it for, however, for each wish made, the price gets steeper. After three wishes, I name the price," said Kiyotaka. "What will we do with these wishes?" asked Ayeka. "What a dumb question princess, just ask for anything," said Ryoko. "Well, alright then, I want to be in the arms of the person I love," said Ayeka. "Alright," said Kiyotaka, and with a snap of his fingers, Ayeka ended up being in an embrace with Sasami. "WHAT?!?" screamed Ayeka. "I see incest AND arrogance run in Jurai's royal family," said Ryoko. "GRRRRR. I wish for Ryoko to be in immense pain!!!" screamed Ayeka, after letting go of Sasami. "Well, what will you give me, this is your second wish," Ayeka looked around while thinking reached up and took off her royal head-piece. "Here," she said. "Ayeka," muttered Sasami. "Hey, what are you doing!?!" Screamed Ryoko Kiyotaka took it in his hand, vaporized it, and nodded. "Fine," He said, and with a flick of his wrist a huge beast immerged from nowhere. It was covered in spikes that glinted like they were razor sharp. Its bones were visible through its skin. It stood on all fours and the horns on its head were shaped like a ram's. The beast picked up Ryoko as Sasami and Kiyone ducked into the kitchen. Ayeka sat with a huge smile on her face as the beast plunged it's arm deep in Ryoko's chest. "AHhhhhhahHHH, AAAAYYYYEEEKKKKAAAA!!!!" screamed Ryoko at the top of her lungs. Her body arched as she felt the un-imaginable pain. "Say you want it to stop," said Kiyotaka, muffled under all the screams. "SSSTTOOOPPP IITT!!!!!" screamed Ryoko. Kiyotaka snapped his fingers and the beast vanished. A grim face replaced Ayeka's smile as she realized she had but one wish remaining. She closed her eyes and prepared for pain. "Ayeka, I wont waste a wish on you," said Ryoko, who appeared to be in no harm. Just sit back and relax. I'll get you later." "Do any of you have wishes that are remotely interesting?" asked Shuii. "Well I actually do said Ryoko. I want the one thing that would make Ayeka hate me more than ever," said Ayeka. "Give me something," said Kiyotaka. Ryoko reached into her robe and pulled out a picture of her and Tenchi. This was her favorite since Tenchi is smiling and not breaking up a fight. Ryoko smiled and handed it to Kiyotaka, who waved his hand over Ryoko and she disappeared. Kiyone and Sasami walked back into the living room, very cautious. "Where? Where's Ryoko?" asked Sasami. "She's living up her wish, which should start any minute now," said Kiyotaka "By the way, if any of you have a wish, just ask. Shuii will come get me." Kiyone looked on as Kiyotaka vanished in thin air. Meanwhile in another part of the Masaki residence, the shrine to be exact, Tenchi was diligently sweeping. Tenchi looked out at the open forest surrounding his home and closed his eyes. He wondered why his mind was wandering in this way. Suddenly, a small black portal appeared in front of him. He stared at it with a feeling of awe. Ryoko emerged in a Black lace bra with matching thong. She beckoned Tenchi closer. Tenchi was about to recoil, but his own intrigue drew him closer to Ryoko with every step. Finally, he was standing right in front of Ryoko. The black portal extended under his feet and he was sucked in. "Hmm, what could this mean, this is strange," Muttered Yosho. His eyes wandered over the well of the shrine. He had tossed a coin in, as he usually does, when he sees a well, since his time on Jurai. He does this traditionally to 'pay' for a happy and care-free day, yet today, the coin floated on top of the water. Only one other time did this happen, when he went off to battle Ryoko. "Some great power is affecting the spiritual flow," said Yosho. Meanwhile Tenchi lay on a bed looking down at the foot of the bed, where Ryoko stood. She reached back around and un buttoned her bra. It slid off her silky body and exposed her large breasts and hardening nipples. She then pulled down her thong and stood there naked and stared at Tenchi, who got lost in her beauty and perfection. She closed her eyes and began to dance and touch herself, in an apparent attempt to seduce Tenchi. Tenchi knew he could tell Ryoko to stop, but he could not have the heart to stop her. She walked closer to him. She pulled down his pants to get at his cock. She bent her head down over it and began to suck it hard. She had finally gotten her way. She felt it getting stiff in her mouth. Tenchi began to moan loudly. Ryoko kept sucking harder and faster until Tenchi began to growl. Ryoko began to suck softer, and run her tongue along the head. Finally, she sat up and looked in Tenchi's eyes. He looked in her amber eyes and nodded. Ryoko sat down on Tenchi's cock. She forced it into herself. She screamed loud as she began to move up and down. Tenchi felt obliged to help, and started helping Ryoko bounce. She moaned and screamed and huffed and puffed as she felt Tenchi's cock rub the inside of her sex. She looked deep into his eyes and wrapped her lips around his. Tenchi, anticipating this, gripped Ryoko's ass tightly. As Ryoko kissed Tenchi, passionately, Tenchi continued to move her hips so they could remain pleasured. Ryoko thought in her mind this was what she had been waiting for. Tenchi screamed in Ryoko's mouth as he pulled her away. He then moved her into a new position. She was now on all fours. He began to move his hips and drive deeper and deeper into her. All Ryoko could do is moan and scream. Tenchi reached up and grabbed Ryoko's Stiff nipple and began to pinch it hard. She felt this and reached down to massage her clit. Tenchi felt her orgasm coming like a sixth sense, and as she was on the verge of cumming, would slow down and drive in smaller distances. She began to moan loudly. She wanted to be teased and loved every second of it. Tenchi once again picked up the pace. Ryoko's head arched as she reared up so she was now kneeling in front of Tenchi. Ryoko moved so she was lying side ways on the bed. Tenchi stood on the floor and began to drive into her once more. Ryoko screamed loud as Tenchi continuously drove harder and deeper into Ryoko. She reached up and began to feel herself. Finally, after a huge scream, Ryoko came and sprayed all over Tenchi and dripped on the floor. Tenchi, feeling this, could not contain himself. He came. Tenchi's cum shot deep into Ryoko's sex in waves. She felt it and began to scream loudly, louder than she ever screamed before. Finally, Ryoko had gotten what she wanted. A moment with Tenchi, who was now sleeping soundly, was all she wanted. She then pulled out a small camera that sat in the head bar of the bed. She removed the tape and held it tight to her sweat drenched breasts. "Like I said, Ayeka, I'll get you later," said Ryoko softly. She teleported Tenchi and her- self so they were in Tenchi's room. He was still sleeping. She put him on his bed, lay down next to him, and put her head on his chest. She closed her eyes and they slept. End part 2 Preview of part 3 Ryoko's wish has been granted and she now has exactly what she wanted. She is going to make Ayeka pay dearly. What? Ayeka has a plan of her own, well she will with Kiyotaka helping. Plans collide next on Spirits of Desire: No Need for Revenge. It's unimaginably resentful. P+S Readers, if you have any feed back, compliments or story ideas or anything, email me at eat2more@aol.com

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    Controll Group strikes back for all those sugar pills.
  208. Something seems fishy here by oooga · · Score: 1

    I hate Jon Katz's lamebrained rants as much as the rest of you, and I find this article in particular particularly disturbing. However, after a brief visit to Amazon, I wonder if maybe we don't give him enough credit. _Mainstream_ reviewers have given this book the thumbs up, and, get this, it's now ranked ***85th***. That's, as far as I can estimate, perty damn high for someone who self-publishes his books. Is this some sort of unexpected turn in Jonny's writing for the better, or have all his books ranked this well. And, just out of curiosity, who knows what an 85th ranking means in terms of actual copies sold?

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    -- Nerds on toast in the new millenium
  209. It had to be said by Anonymous Coward · · Score: 0

    Imagine a Beowulf cluster of those!

    Think about how many poorly-written, self-serving steaming piles of ... words ... could be produced a small amount of time. It's mindblowing.

    Oh, BTW, *BSD is dying. :-P

  210. Am I missing something?? by Anonymous Coward · · Score: 0

    Why does everyone seem to hate this Katz fellow?

  211. Here's my email address... by Lethyos · · Score: 1

    You can reach me at tofuchute@hotmail.com. Please submit your question there.

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    Why bother.
  212. In Other News by Chinese+Karma+Whore · · Score: -1