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Self-Destructing DVD's Coming Soon

BrianH writes "Looks like a close cousin of everybody's favorite self-destructing video format is making a comeback. Four years after Circuit City and its Hollywood backers pulled the plug on the self-expiring DVD concept, FlexPlay Technologies has introduced the EZ-D...a 48-hour self-expiring DVD disk. The difference? This time around you don't need a special player, and "time extensions" are no longer an option. It looks like Buena Vista has already signed on to the format, so Disney, Mirimax, and all of their other companies should be using this soon. As if that wasn't bad enough, it looks like this works for music and software disks too!" Here's an older story on these technologies.

790 comments

  1. Mission Impossible by krisp · · Score: 4, Funny

    Also great for those messages that just need to self destruct. Kind of reminds me of Inspector Gadget. I'll get you next time gadget! NEXT TIME!

    1. Re:Mission Impossible by rtscts · · Score: 5, Funny

      Go Go Gadget DVD ripper..

    2. Re:Mission Impossible by Carnivorous+Carrot · · Score: 3, Insightful

      Exactly! Now those who would rip the DVDs will just have to do it very quickly.

      Meanwhile the rest of us will have a problem paying $15 for a movie we can get a "2 day pass" on.

      So:

      1. Rippers not foiled
      2. Home buyers irritated they pay good money and don't "get" the movie.

      Sounds like a piss poor excursion for the record industry.

      --
      "Has [being a kidnapped teenage girl, raped repeatedly for months] changed you?" - Katie Couric to Elizabeth Smart
    3. Re:Mission Impossible by mAIsE · · Score: 0

      If i buy it, i will make a device copy of it.

      something i dont nomrally do.

      will this make the use of /bin/dd a DMCA violation ?

    4. Re:Mission Impossible by sleeper0 · · Score: 5, Interesting

      I dont get your response, where does it say anyweher that the point of this system is to foil dvd copiers? It isn't and it doesn't. As for people paying good money and dont "get" the movie, isnt the same thing true for a rental today? This is designed to be similar to a video shop transaction.

      Down the street from me is a big vending machine/kiosk type thing that purports to rent DVDs. I havent been able to try it because it seems to require a discover card and the signup cards never seem to be there. But from looking at it it seems to have 20 movies or so available 24 hours a day for a 3 day rental.

      I am guessing that is the type of thing they want to do with expiring DVD's. If they sold 48 hour dvd rentals at airports or hotels i'm sure i would use the service from time to time. And the company and the buyer dont need to worry about where they will be in 48 hours to return it. Takes all the difficulty out of running a vending machine based rental service.

      Of course it doesnt seem like a good replacement for blockbuster, i agree with many posters that said the last thing we need is the entire world throwing out every movie they rent. But then again there are disposable cell phones for sale that serve a niche but we arent all throwing away our telephones after every call.

    5. Re:Mission Impossible by MrTangent · · Score: 2, Insightful

      This is probably the STUPIDEST THING I'VE EVER HEARD OF. Arguably more stupid than Circuit Cities proprietary pay-per-play Divx discs a few years back. Hello PEOPLE, this is just MORE garbage that is going to go into the trash piles.

    6. Re:Mission Impossible by iamhassi · · Score: 3, Interesting
      "Go Go Gadget DVD ripper.."

      Aw crap, why'd you have to go and say that?? Now if it fails FlexPlay Technologies will blame it on DVD rippers, and it'll be another reason for makers of DVD-copying software to be sued, and somehow the RIAA will stick their big nose in.

      --
      my karma will be here long after I'm gone
    7. Re:Mission Impossible by Goldberg's+Pants · · Score: 3, Insightful

      Go Go Gadget DVD ripper..

      hehehe As soon as I read the article I thought of that.

      The thing that really pisses me off with this is it's yet another disposable consumable. AKA more waste for the friggin' landfills. I mean what, exactly, is wrong with the current DVD format? I can understand the use of these for, say, screeners for video stores, and awards consideration etc... but again, this is yet another ridiculous idea to rank next to the disposable cellphone.

      Resources on this planet are not unlimited, and we're always being told to conserve and the like, and then a company comes along with a disposable format of a product that a lot of people already have.

      Question: What happens if you're watching the disk at the moment 48 hours is up? Does it slowly corrode? Just die? Can the process be stopped with, for example, freezing? Or being vacuum sealed in a bag?

      Another question: If this moronic idea is being adopted, how long before a "mistake" is made at the pressing plant, and the $40 boxed set you just shelled out on dies two days after you open it?

    8. Re:Mission Impossible by Anonymous Coward · · Score: 0

      Another reason to kep buying only _USED_ CDs and DVDs. For some reason the record and film industry wants to put itself out of business. Fine. They will not be missed

    9. Re:Mission Impossible by MyHair · · Score: 4, Interesting

      ...i agree with many posters that said the last thing we need is the entire world throwing out every movie they rent.

      I'm not exactly an environmentalist, but everything is going throw-away it seems. Swifter-type one-use dusters and mops, paper plates (don't recall the brand) now advertising that you have more time for family if you use their product and throw it away--this commercial complete with a shot of Mom doing dishes and looking over her shoulder to Dad with two kids laughing over a game or similar group activity. Disposable DVDs...sheesh.

      I remember when Compact Discs first came out; one of the promotional ideas was that it used less plastic than LPs (that's "vinyl" or "records" for you young 'uns) and cassette tapes, yet they packaged them in jewel cases several times the CD's thickness and large boxes over twice the height of the jewel case. WTF? I guess they were afraid of them being stolen. The boxes eventually shrunk but the large jewel cases are still prevalent.

      Come to think of it, my Mom made my sister and I do the dishes while she and Dad had all the fun.

    10. Re:Mission Impossible by davesag · · Score: 1

      will they provide a slot to accept and recycle the expired disks? or will they just become more landfill.

      --
      I used to have a better sig than this, but I got tired of it
    11. Re:Mission Impossible by mesach · · Score: 4, Insightful

      I dont see Blockbuster or any rental places carrying this, in fact they might be against it.

      Most of their income comes from late fee's.

      If there's no incentive to bring the movie back, they have no recourse to charge a late fee, bye bye extra income

      --
      moo.
    12. Re:Mission Impossible by Eskarel · · Score: 1
      I think Blockbuster would actually be quite interested in this if it actually works. While much of their income on older releases mat come from late fees, I doubt this is the case on new movies.

      Given the demand for good new releases, and their policy of if it's not here you rent it for free next time, Blockbuster is actually much more interested in being able to have that copy available for rent at $4 than in charging you a $1 late fee.

      For new releases(most of the extra copies of which they sell afterwards anyway), this might be great, especially if they had some way of reusing the disks or getting some sort of temporary license to create copies of them.

      As for how this would appeal to people, that would depend on how they marketed it. If people could be guaranteed to find that new release movie(and not in the "you can have it free next time" way, they'd probably be happy to use this format. Throw in some sort of discount if you eventually return the expired disc(assuming of course they can be reburned).

      Of course as is the case with all such things, the success of this format depends primarily on the ability of both the media companies and the distributors to come to a mutually profitable agreement. Of course it wouldn't prevent people who want to pirate the movies from doing so(pretty much nothing can since for every person trying to prevent it there are at least 10 equally qualified people finding a way around), but that's not really the point.

    13. Re:Mission Impossible by mobets · · Score: 4, Interesting

      Actually, they seem to support recycling: http://www.flexplay.com/recycle.html

      also in their FAQ: http://www.flexplay.com/faq.html#recycle

      --

      It was me, I did it, I moved your cheese
    14. Re:Mission Impossible by mobets · · Score: 1

      For now, it seems it is just a mailing address...
      http://www.flexplay.com/recycle.html

      I don'w know what will happen once it gets there, but at least they seem to support it.

      --

      It was me, I did it, I moved your cheese
    15. Re:Mission Impossible by plj · · Score: 2, Interesting

      I'm not exactly an environmentalist, but everything is going throw-away it seems.

      I think somebody should tell them to build such dual-layer disks, whose upper layer would be self-destructing, and lower layer normal dvd+/-rw. Such disks would be easily reusable, yet meet their original purpose from rentals' point of view.

      But wait... that would make MPAA embrace writable disks. How absolutely dreadful! To hell then with environment protection, profit!

      --
      “Wait for Hurd if you want something real” –Linus
    16. Re:Mission Impossible by Corrado · · Score: 4, Interesting

      Yea, if you mail the disk to a recycler Missouri. Using your own envelopes, stamps, time, effort. Yea, that will happen quite a bit around here.

      However, if I can toss the disk in my city recycling bin that might not be too bad...

      --
      KangarooBox - We make IT simple!
    17. Re:Mission Impossible by Blacklotuz · · Score: 1

      Disposable is GOOD! The less time we spend doing extreemly usless tasks such as washing dishes, cleaning the mop, and returning DVDs to the video store, the more time we can spend developing more advanced disposable technology! In 10-15 years we wont have to worry about silly things like smoking, drinking, or drugs. After a heavy night of drinking I can wake up and toss that pesky liver in the trash! Heck I can toss my cloths as well... and the bed... and the toilet... heck, the house will be disposable since I can just run to the local 7-11 and pick up a nanobot powered instant house in a box for $11.95.

      I wonder how long until mother earth realizes we are disposable...

    18. Re:Mission Impossible by Anonymous Coward · · Score: 0


      Heres a hammer. And a stamp. Geez-louise, come on. I wanna get enviromentally friendly, but I don't want to get off my duff?

      They already "saved" you the hassle of returning the disc.

      Whine, whine, whine

    19. Re:Mission Impossible by pfw3_1229 · · Score: 2, Informative

      Speaking as a current employee, it is true that about 40% of Blockbuster's Revenue comes from EVF (Extended Viewing Fees). Also, most stores no longer participate in "Guaranteed in Stock" movies, so I would doubt that this would be a viable option for blockbuster.

      Some movies get rented upwards of 50 times while they are on the wall, this would require having 50 times the inventory that is normally carried.

    20. Re:Mission Impossible by goofrider · · Score: 1

      "Swifter-type one-use dusters and mops, paper plates (don't recall the brand) now advertising that you have more time for family if you use their product and throw it away..."

      At least those are all paper products and hence boidegradable.

    21. Re:Mission Impossible by Anonymous Coward · · Score: 1, Informative
      Also, most stores no longer participate in "Guaranteed in Stock" movies, so I would doubt that this would be a viable option for blockbuster.

      The store where I live still has this policy, but they have to look through all the movies that were returned and not processed in addition to checking the computer for movies returned and processed. On a busy night (when they're most likely to not have something in stock), that can take a while.

      Also, a previous poster used "$1" to describe the late fee. I don't know about other places but where I live the late fee on a new release is quite a bit more than that.

      As much as I think consumerism is becoming too rampant for our society, at least Blockbuster's business model has a significant portion of reusability built in.

    22. Re:Mission Impossible by Adversive · · Score: 1

      That would be cool. Rip the disk to your hard drive, wait until the upper layer is gone, then burn it to the permanent layer. :)

      --
      Adversive
      My cat's breath smells like cat food.
    23. Re:Mission Impossible by Peale · · Score: 1

      You know, I'm glad you mentioned it. That disposable plate commercial really pissed me off.

      The brand you're looking for is Dixie.

      What really irks me is that the family has a DISHWASHER. As a family who has never had a dishwasher, but who's inlaws have one, the commercial makes no sense. I mean, really, rinse the plates, stick them in the machine, and walk away. Big deal!

      This commercial makes it out to be the hugest time consumer...ever. They should try washing dishes WITHOUT a dishwasher, by hand.

    24. Re:Mission Impossible by jargon · · Score: 3, Interesting

      Well recycling is a nice idea, but not always a good one. Most of the time, people say "recycling" when then really mean "downcycling": reusing a material after it has gone through a process that drops its quality.

      For instance, when you melt down plastic bottles, you are mixing different plastics together and introducing impurities into the "new" plastic. You now have crappy plastic. You often add some fresh material to the "recycled" material to make it usable. Overall the process is expensive, and often the chemicals used aren't terribly environmentally friendly, and you really don't know if the recycled plastic is healthy - will it off-gas into your food?

      This is true for metal and paper recycling as well - any recycling where the material hasn't been designed to be cleanly extracted and recycled.

      The best "recycling" is simple reuse. To not chuck the product, but to either refill or otherwise reuse the product.

      It does appear we are in a worsening trend of products that are designed for short use. These are poor quality products with clever marketing. My crappy plastic containers become "single use!" and now I can sell a boatload of them.

      I won't be buying disposable DVDs any time soon.

      --
      /dev/psychic: No medium found
    25. Re:Mission Impossible by JBlaze03 · · Score: 1

      I don't know what blockbuster you are going to but the late fee on a new release is not $1. You have to pay another full nights rental charge here.

    26. Re:Mission Impossible by Lord+Apathy · · Score: 1

      Rinse the plates? What is this rinse thing you talk about?

      --

      Supporting World Peace Through Nuclear Pacification

    27. Re:Mission Impossible by Anonymous Coward · · Score: 1, Insightful

      mean what, exactly, is wrong with the current DVD format?

      Macrovision ... region coding ... Unskippable intro material and malfunctioning menus ... Macauley Culkin ...

    28. Re:Mission Impossible by archnerd · · Score: 1

      I would pay an extra 50 cents for a self-destructing DVD if it meant I didn't have to be bothered with returning it.

    29. Re:Mission Impossible by Anonymous Coward · · Score: 1, Funny

      u know, a friend of mine was so "late" that the rental place offered him a reward if he returned the video :)

    30. Re:Mission Impossible by anthony_dipierro · · Score: 1

      If there's no incentive to bring the movie back, they have no recourse to charge a late fee, bye bye extra income.

      Plus if you come back to return the movie, there's a pretty good chance you're going to rent another one while you're there.

      The way this would work best for blockbuster is for them to use self-destructing DVDs and charge a fee for late or no return. Plus then they can properly send the DVDs back to the distributor for recycling.

      In other words, there's no direct benefit for the consumer. The biggest benefit is for Blockbuster. They don't have to pay $15 or so for a new DVD when someone steals or destroys one. Instead, they just pay the $0.50 or whatever recycling deposit, which they've already collected from you (as profit) when you rented. Also, they have much less in capital expenditures to keep movies in stock. A large percentage of the costs of a DVD rental business is in capital. You have to buy lots of DVDs, and you have to buy or provide yourself with insurance against people stealing DVDs from you.

      Yes, in the end, that will probably help the consumer indirectly in the form of lower prices, but I don't think this is about never having to return DVDs.

    31. Re:Mission Impossible by anthony_dipierro · · Score: 1

      Yea, if you mail the disk to a recycler Missouri. Using your own envelopes, stamps, time, effort. Yea, that will happen quite a bit around here.

      What if you just have to return the DVD to blockbuster, to receive your $0.50 deposit back?

    32. Re:Mission Impossible by nyseal · · Score: 1

      So what are we going to do about all these 'expired' DVDs floating around? I already have enough AOL/MSN coasters in my living room!

      --
      [SIG] Remember Mattel handheld games?
    33. Re:Mission Impossible by Anonymous Coward · · Score: 0

      paper plates (don't recall the brand) now advertising that you have more time for family if you use their product and throw it away--this commercial complete with a shot of Mom doing dishes and looking over her shoulder to Dad with two kids laughing over a game or similar group activity.

      That's why we have mechanical dishwashers. They take all of 2 seconds to start, and maybe 2 minutes to unload.

    34. Re:Mission Impossible by j3110 · · Score: 1

      Not really... Under fair use law, you are allowed to make one usable backup copy in case the first brakes. I wonder what they are going to do to stop this. Some one will undoubtable claim this would be a method to avoid a copy right mechanism. But this is a silly idea because it would make the federal government guilty of it's own laws, which to a normal person would mean that the DMCA was misinterpretted in order to contradict with this law. (Or maybe it does and no one in congress actually read it, but it should have specifically noted that an older law was invalid if it was contradictory. At least this is what I've seen watching CSPAN and reading a couple not so large bills myself.)

      I don't know if anyone has tried to confront the issue from this prospective, but I have seen a lot of "DVD backup" software spam in my mail box. They keep coming, so I think the RIAA/MPAA isn't ready to attack this yet. They want people to forget about this right, but it's not going to happen here :) I'm going to start using my right to back up software a lot more religiously from now on.

      Also, I think there were some court cases that allowed you to have software in multiple places for convinience as long as you weren't using both copies at once. As much as Microsoft tries to make you have a copy of Windows for every computer, you only really need one copy per number of uses. If you live alone, have a laptop, and have a workstation at work dedicated to you, you only need one copy of windows for all three machines. I forget how this came about, but it was because "it would be legal to uninstall it from work and install it at home, so since software is licensed to people, not hardware, they can use the software wherever they want provided that it isn't in use in more than one place."

      It aplies to media too. You can sell or give a DVD to a friend, and they can watch it, but you can't make a copy and have two showings at the same time. The license passes from one person to another. I don't know how the law differs between mass showing versus a showing to a few friends though.

      What bothers me most about this is that you end up paying for the right to view a movie more than once. I shouldn't have to pay for a right to see the movie more than once. All other costs should be media. After I see it in the theatre, I have paid for the content already. After this, it shouldn't be considered piracy to get a copy from a friend. Especially since I don't agree to any license at the theatre. After this, you go buy a DVD and pay for the content yet again. Then you buy the directors cut, and pay for the content yet again. It's not very ethical that everyone has to pay the same royalties 8 times. Then when I go buy a DVD-R disk to back up those movies, I pay a tax to the MPAA yet again. The MPAA wants you to pay every time you view the content, but why should you have to pay for the right to view the content more than once?

      --
      Karma Clown
    35. Re:Mission Impossible by Old+Uncle+Bill · · Score: 1

      Of course it doesnt seem like a good replacement for blockbuster

      Agreed. They definitely will not be happy about this technology. Any industry that makes 90% of its money from "late fees" will not like this at all. I think blockbuster actually making money from the rentals is a break even endeavor at best. Makes you feel all warm inside, doesn't it?

      --
      Yes, I am an agent of Satan, but my duties are largely ceremonial.
    36. Re:Mission Impossible by 72beetle · · Score: 1

      What if you just have to return the DVD to blockbuster, to receive your $0.50 deposit back?


      The whole point of the technology is to appeal to those consumers that don't want to take the dvd back to the store when they're done with it. If you're gonna return it, degrading discs would actually be BAD for the business model.

      -72

      --
      -Those who dance are considered insane by those who can't hear the music.
    37. Re:Mission Impossible by anthony_dipierro · · Score: 1

      The whole point of the technology is to appeal to those consumers that don't want to take the dvd back to the store when they're done with it.

      Where did you read that?

      If you're gonna return it, degrading discs would actually be BAD for the business model.

      Why is that? It seems like Blockbuster could buy degrading discs a lot cheaper than non-degrading ones. That would be great for those titles which appear in large quantities for a few weeks then disappear into the "Previously Viewed" bin.

    38. Re:Mission Impossible by bogado · · Score: 1

      I guess that what he meant is that this technology would create cheaper DVD for rippers and also would annoy normal users in some situations.

      This makes me remember of a brasilian dictionary that came with a copy protection that would erroneosly disable the software from time to time, so people who had bought the soft had to call suport so they would unblock it. The pirate version had a crack that would disable the protection, people with the pirated version could use the software without any glitches.

      --
      []'s Victor Bogado da Silva Lins

      ^[:wq

    39. Re:Mission Impossible by Anonymous Coward · · Score: 0

      Go Go Gadget Hazmat Container!

      I'll bet that most people never took a moment to look at the f*cky chemicals that go into making these things ... it ain't all peaches and polycarbonate, ya know.

    40. Re:Mission Impossible by Anonymous Coward · · Score: 0

      While some stuff is getting more disposible, some things are going the opposite way.

      Look at the new ziploc "reusable" plastic container thingies. They are usefull!

    41. Re:Mission Impossible by timmyf2371 · · Score: 1
      IMO it's a good application for this technology. Rent a DVD from a store/mail order and simply return in the prepaid envolope which gives you credits towards future rentals.

      Wouldn't necessarily be great for those titles which "disappear into the Previously Viewed" bin - they can sell these titles for a knockdown price. How much would you pay for a bargain DVD which doesn't play?

      Tim

      --

      Backup not found: (A)bort (R)etry (P)anic
    42. Re:Mission Impossible by Anonymous Coward · · Score: 0

      Original CD's were packaged in boxes that were 12 inches high so that they would sit neatly in the exsisting racks designed to hold the 12 inch vinyl records they were replacing. The packaging didn't last long as retailers moved to the removible plastic thingys.

    43. Re:Mission Impossible by _ph1ux_ · · Score: 1

      No, the real reason why blockbuster and any and all rental stores will not accept this - is that it doesnt fit AT ALL into their business process.

      If all of a sudden the movies were disposable, what has to happen?

      Blockbuster would have to re-stock all these movies. at every location.

      This means that they would have to create a streamlined logistic process for getting all the right movies shipped to the right stores in the right time so more people can rent them.

      This will be exceedingly expensive.

      Sure - they currently have a method of sending videos to all their stores - but not high volume random titles.

    44. Re:Mission Impossible by Anonymous Coward · · Score: 0

      It's interesting this shot up to +5, and is now down to +3.

      The -1's for overrated I can see, but a -1 for flamebait?!?!? Some of the responses were a little bit flamish, but the original post?

    45. Re:Mission Impossible by Anonymous Coward · · Score: 0

      Most blockbuster rentals today are 6 or 7 day rentals. These could fill the 2-day rental niche that they don't seem to have anymore. Could also bring in all the people that don't do blockbuster because of the late fees.

      Keep in mind blockbuster sells movies along with renting them. As long as it makes money I'm sure Blockbuster will do it instead of getting swallowed up by new technology. Blockbuster has evolved with technologies over the years, don't think they won't take advantage of it every chance they have. Maybe the RIAA and MPAA should take a page from Blockbuster's playbook instead of wasting money on stomping out civil liberties.

    46. Re:Mission Impossible by YoungFelon · · Score: 1

      I'm picturing DVD-rental vending machines which allow the customer to browse new and old releases, select a movie, and wait a moment while a high-speed DVD-writer burns the movie to a 48-hour DVD (preserving the DVDs before burning just requires an airtight container, right?). The AMR (automated movie rental) machine is connected via broadband to a host which provides the latest rentals instantly (the downloads wouldn't be instant, obvious, but it's simple to transfer a movie file the day/week before its rental release, and notify the machine to make it available on the correct day).

      This really does sicken me for some reason. Popular entertainment in general does the same thing. Am I a hypocrite for watching The Matrix tonight for the nth time?

    47. Re:Mission Impossible by Anonymous Coward · · Score: 0

      the jewel box protected the CD better than sleeves or other paper boxes of the day.

      At the time, CDs were $30 each in an age of $9-$12 LPs. Sold about the same price point as the audiophile pressings (sheffield labs direct-to-disc, Teldec Direct Metal Mastering, Mobile Fidelity Sound Labs 1/2 speed mastering, etc.)

      When you were paying 2x-3x more for the same thing, you didn't want the package to wear out or damage the product.

      Don't forget, the jewel box is repairable too.

      (and for the life of me, there are times when I think the "anti-jewel box" crowd thinks we actually don't keep that part of the package..liner notes, etc.)

      I realize today the only thing on sale at Wal-mart is the "kill whitey, rape women, get stoned" (c)rap music, so maybe today's history illiterates think that since the present is worthless that everything done before their time is as unimportant.

    48. Re:Mission Impossible by Anonymous Coward · · Score: 0

      huh blockbuster gets HUGE discounts on DVD's. They buy THOUSANDS of movies all at once. What we pay 20 dollars for they pay probably 5-10. They make that back after 2 rentals. After that its pure profit. Late fees are part of the plan. They probably have statistical analysis of how many people are 'late'. It will probably cost them marginaly less per disk to get it. But not much. Plus note how their plan works. After X number of rentals its pure profit. Late fees are a bonus. Think they will give up that bonus without a fight? Also the cost per destructo dvd would have to be about half to make money at it, and NO bonus.

      Also walk into a blockbuster. You will see HUGE bins of dvd's and vhs's for sale. Not only do they make money on rental. They then turn that same item around for about the same price that they paid for it in the first place. So that way when 'huge movie' from 6 months ago no longer needs 200 copies to keep up with demand. They can just sell em outright.

      This model only helps lower marginal revenue and increase marginal cost. It increases costs because now you have to maintain a rolling stock. In other words you have to have more shipments of items. Oh and pay to get rid of it (at least the way your talking). The way it is now your 'rolling' stock is returned by your customer. And the customer even PAYS for the return shipment. Then you offload it a year from now in the bargin bin.

      There is probably a 'shelf life' for these bad boys now too. So you have to get the things off your self in X number of days or your stuck with unsellable stock. So now you have to worry about selling it in time. Or taking a capital loss. What if the distributer sat on the thing for 2 months? When was the disk made. These are the sorts of things customers will be yelling about when it doesnt work...

      From a consumers point of view its a 'decent' idea. However people LIKE to own movies. Thats why DVD's are doing so well. The DIVX fiasco was more of a betamax/vhs feeling. DIVX was a lower quality standard being pushed as a higher quality one. Consumers basiclly called shinaigans on that one. If DIVX had the same quality as DVD it would have STILL been around. I would have bought one. Now if there is sameday DVD, Destructo DVD, then people will probably tollerate this format. However if companies try to 'milk' consumers they will see some SERIOUS backlash to it. As that is how people ended up perceiving DIVX.

      The only thing you see blockbuster yelling about is the fact that they are not getting the 'special' pricing anymore. A movie used to come out at cost 80-150 dollars. But they got it at a special price of 10 dollars. That way people wouldnt just go buy the thing. Studios realized they could make money by skipping a middle man. Blockbuster does not like that. Other than that they probably love DVD. As it can be more durable.

    49. Re:Mission Impossible by PetWolverine · · Score: 1

      Perhaps he meant, what exactly is wrong with the current DVD format, that won't be wrong with this disposable version?

      --
      I found the meaning of life the other day, but I had write-only access.
    50. Re:Mission Impossible by eam · · Score: 1

      Hasn't anyone here heard of Netflix. I've been renting DVDs online & returning by snail mail for years now.

      I can't see any value in this technology.

    51. Re:Mission Impossible by Lionelx · · Score: 1

      If the product fails to please do not buy. Folks these days want to be lead by the nose because it is easier than thinking. How do you think these companies got so big ? Ceryainly not by the quality of their products.

    52. Re:Mission Impossible by SomeoneGotMyNick · · Score: 1

      Simple....

      Just eat your dinner off of the last disposable DVD you watched.

    53. Re:Mission Impossible by pasik · · Score: 1

      Many avid movie "renters" rent movies through the mail and send them back and forth for a monthly fee. I believe that this will be cheaper and wont take anymore effort to send back. I am sure in the near future once this catches on, people will be able to recycle the DVD's at home. I think this is a great idea, and is a lot easier then renting from blockbuster.

    54. Re:Mission Impossible by dezdre · · Score: 1

      i personally feel that these recycleable discs will really take off. i like the fact that you can try out a movie that you haven't seen before. If you don't like it, you don't have to worry about being stuck with a full-priced copy of the movie.

    55. Re:Mission Impossible by alcharn · · Score: 1

      I understand your concern, it was a huge concern for me as well. But I found out that these DVDs are recyclable and the company is an advocate for that.

    56. Re:Mission Impossible by alcharn · · Score: 1

      Why do you think that BlockBuster would be selling these DVDs?? Perhaps another place could. Also, I feel that Blockbuster or any other rental place might benefit from them. I think destructive DVDs are going to be huge.

    57. Re:Mission Impossible by youknowit · · Score: 0

      it seems that you can just toss the disc in the recycling ben at your house. that wouldn't be that hard for people to do. i think the whole idea is good and it encourages innovation in the digital technology field.

  2. Ways to crack it by swtaarrs · · Score: 5, Funny

    I'm assuming the disc reacts with gasses in the air, so all you have to do to get unlimited viewing time is keep the dvd in a vacuum, nothing major.

    1. Re:Ways to crack it by Anonymous Coward · · Score: 2, Funny

      Yeah, only problem is...We can't survive in a vacuum =P Also I don't know if they make DVD players that play DVDs in a vacuum..?

    2. Re:Ways to crack it by Anonymous Coward · · Score: 5, Funny

      . . . you can also, for fun, walk around the video store with a pin.

      Poke. Poke. Poke. Poke.

      No more movies.

      Mwa ha ha ha.

    3. Re:Ways to crack it by narfbot · · Score: 5, Insightful

      What happens under different atmospheric or weather conditions? Will it, in some places, never work when opened, or in another, they will never destruct? Are you sure it's caused by reacting gasses or some maybe some kind of timer?

    4. Re:Ways to crack it by Imperator · · Score: 0
      I'm assuming the disc reacts with gasses in the air, so all you have to do to get unlimited viewing time is keep the dvd in a vacuum, nothing major.
      Nope, nothing major at all. Let me just seal off my living room and start the pumps. I hope my suit doesn't leak this time.
      --

      Gates' Law: Every 18 months, the speed of software halves.
    5. Re:Ways to crack it by polymath69 · · Score: 5, Informative
      I'm assuming the disc reacts with gasses in the air, so all you have to do to get unlimited viewing time is keep the dvd in a vacuum, nothing major.

      The story I saw this morning seemed to imply that there were two color changes involved. One, when you removed it from the envelope, to make it readable, and another 48 hours later making it unreadable again. (On rereading it, they may have meant "undecypherable to the laser" where they wrote "impenetrable to the laser"; you know how those non-techies are with language: so there may be only one color change.)

      That said, maybe you could extend the life somewhat by keeping the disk in the freezer between plays. But you know people will just copy 'em to the hard drive instead of bothering.

      --

      --
      I don't want to rule the world... I just want to be in charge of mayonnaise.
    6. Re:Ways to crack it by deglr6328 · · Score: 4, Interesting

      If the mechanism of self destruction is a chemical reaction between an added layer of dye(or whatever) and the Oxygen in the atmosphere (almost definitely how it works), then that means there will very likely be a stong unavoidable lifetime dependence on heat. DVD PLAYERS ARE HOT! And some more so than others....that =class action lawsuit from people who happen to have a brand of DVD player that runs particularly hot and whose "EZ-D's"(puke) are viewable for a much shorter time than the average.

      --
      - "Hear that?! The percolations are imminent! Cease your ingress!"
    7. Re:Ways to crack it by FuzzyBad-Mofo · · Score: 1

      Err, wouldn't putting the disc in a vacuum make it impossible to play? Unless your player is also in a vacuum chamber.. and has some kind of robotic servo which can change discs.. or you could buy a player for each disc, I suppose. Cheaper to just rip it. :)

    8. Re:Ways to crack it by BagMan2 · · Score: 2, Interesting

      Can't wait until some Taiwan DVD maker comes out with a drive that can read bad-colored discs... Especially nice if they wait until the technology is commonplace before doing so. I plan on keeping all my bad-colored discs around just in case.

    9. Re:Ways to crack it by Anonymous Coward · · Score: 0

      The FAQ from the company website says that when a disk goes bad you can tell since the inner and outer ring change color. Nothing happens when you first open the package, and they seem to imply that no color changes occur on main disk area, just the inner and outer tracks.
      maybe now i will just have to download the small expired traks instead of the whole movie. or maybe not

    10. Re:Ways to crack it by Dylan+Zimmerman · · Score: 4, Interesting

      Well, I'm wondering just what reaction they use.

      "After 48 hours of impeccable play, the DVD will no longer be readable by the DVD player". 48 hours of impeccable play implies that the reaction takes 48 hours to even get started. Somehow, I suspect that the quality will degrade rapidly as the deadline aproaches. And if it does, will we be able to claim false advertising? If the reaction is really air based, then what happens if the air has a high concentration of the reactant? That would make the DVD drcay more quikly. Would we be able to sue for our remaining few hours?

    11. Re:Ways to crack it by msaulters · · Score: 4, Interesting

      If it reacts with a gas in the air, it's probably oxygen. No vacuum necessary... Just open it in a chamber full of N2. Completely non-reactive and very cheap.

      Then cover it with a layer of clear acrylic spray. There may be some vertical deviance, but most players are made to correct for up to somewhere between .3mm and .5mm vertical dev. Translation: as long as you get an even coat, it should play nicely (unless the acrylic is permeable to O2 or has a chemical that itself reacts with the disc).

      --
      These people looked deep into my soul and assigned me a number based on the order in which I joined.
    12. Re:Ways to crack it by Anonymous Coward · · Score: 0
      If it reacts to air, (and the patent says it does) you could open it in a medium impervious to air, say a container of cooking oil. (Room temperature, of course.) I don't know how you would rip or view it in a vat of oil, but it might prevent the reaction from beginning.

      The patent says it also reacts to light and other things.

      You might try to use some type of sealer. If it is really a chemical reaction, some substance out there will halt the reaction.

      Maybe somebody better in chemistry can figure it out-

      USPTO Patent Link

    13. Re:Ways to crack it by GimmeFuel · · Score: 1

      Exactly what I was thinking when I read this. Will it last longer in a low pressure environment like in the mountains?

    14. Re:Ways to crack it by Goldberg's+Pants · · Score: 4, Insightful

      You just have to hold your breath a REAL long time...

      I think this says a lot about how ripped off we are with regular DVD's. I mean this seems to be targetted at the rental market. It appears to be an additional process in the manufacturing (at least from skimming the article I got that impression), which will increase expense, and yet it appears these will be sold at rental prices...

    15. Re:Ways to crack it by Anonymous Coward · · Score: 0

      Actually, holding your breath only makes things worse. When going from high to low pressure, the gases in your lungs will expand. If you don't exhale , the increase in volume can cause your lungs to burst.

    16. Re:Ways to crack it by Bluesman · · Score: 5, Funny

      Yeah, and the sound would suck.

      --
      If moderation could change anything, it would be illegal.
    17. Re:Ways to crack it by NeoGeo64 · · Score: 1

      Where does one find a chamber full of N2? lol

    18. Re:Ways to crack it by Jace+of+Fuse! · · Score: 4, Interesting

      Will it last longer in a low pressure environment like in the mountains?

      A few things can be assumed. First off, the estimate of 48 hours is probably just that. If the movie only lasts 48 hours, or if it happens to last 80, then it was all just chance one way or the other.

      I'm guessing they probably say 48 hours, because that is the minimum it could last. The point behind the movie is that it does decay, and it's not so much a matter of how long that decay actually takes.

      Next, if the reaction happens actually because of contact with air, then it's safe to assume that it actually NEEDS constant exposure to that air to react. If that's the case, no problem. Gloss clearcoat will easily prevent the air from reacting and can be purchased in a spray can at any hardware store. I'm suspecting that if you buy one of these movies and place it label down and give it an even, clean, and complete cover of clearcoat, the reaction will probably stop.

      --

      "Everything you know is wrong. (And stupid.)"

      Moderation Totals: Wrong=2, Stupid=3, Total=5.
    19. Re:Ways to crack it by anarchima · · Score: 1

      Wouldn't it be interesting if we watched the DVD (say within a few hours of having rented it). Then we heat it or whatever may be necessary to make it useless again (i.e. speed up the decomposition process). Then we return it to the store and say it's useless, and get a refund/new video. Cheap!

      Oh, and

      3. PROFIT!!!

    20. Re:Ways to crack it by mcrbids · · Score: 0

      There are only 10 types of people in the world; those who understand binary and those who don't. ... and those who can't count to three?

      --
      I have no problem with your religion until you decide it's reason to deprive others of the truth.
    21. Re:Ways to crack it by orthogonal · · Score: 4, Funny

      Just open it in a chamber full of N2....
      Then cover it with a layer of clear acrylic spray.


      Thanks a lot, you insensitive clod! Now you've gone and made nitrogen and clear coat illegal circumvention technologies under the DMCA.

      Now only criminals will have nitrogen and clear coat.

      And I use them everday for, uh, um, medical reasons.

    22. Re:Ways to crack it by i_am_nitrogen · · Score: 3, Insightful

      I'm wondering if they, instead of relying on the air to break it down, fill the DVD package with an inhibitor which is released when the package is opened. That way, the only way to preserve the disc would be to find out what the inhibitor is and make a chamber filled with it.

    23. Re:Ways to crack it by Anonymous Coward · · Score: 0

      heh

      Yeah. Until the whole TCPA/Palladium thing kicks in that is. ;)

    24. Re:Ways to crack it by GospelHead821 · · Score: 2, Insightful

      Even if the mechanism involves reaction with air, as long as the kinetics of the reaction are controlled only by the concentration of the coating on the DVD, then the disc should degrade at the same rate no matter where you are. For concentrations of oxygen that can support human life, it is a relatively safe assumption that oxygen is simply abundant in comparison to the amount of substance that could be contained on a surface the size of a DVD.

      --
      Virtue finds and chooses the mean.
      Aristotle, Ethica Nichomachea
    25. Re:Ways to crack it by Anonymous Coward · · Score: 1, Funny

      dumbass

    26. Re:Ways to crack it by Goldberg's+Pants · · Score: 1

      Well aren't we a Mister (or Missus) Smarty Pants:)

      Yeah yeah, I know what you say is true, but the comedy of holding your breath for the entire length of Fight Club amuses me:)

    27. Re:Ways to crack it by Anonymous Coward · · Score: 0

      When I was a kid, i badly scratched a CD so that it wouldn't play. As all was lost anyway, I decided to take a belt sander to it, then followed that with the polishing machine in the school DT labs. Contrary to all expectations, despite the CD being thinner than before, it played fine!

      If the rection is confined to a coating on the bottom of the disc, why not just remove the coating?

      Similarly, a new protective coating could easily be applied - if a CD player can cope with a less than perfect finish, then a DVD player ought to be able to cope with some unevenness in the new coating...

    28. Re:Ways to crack it by skinfitz · · Score: 1

      Just open it in a chamber full of N2.

      I believe you will find N2O is much more amusing.

    29. Re:Ways to crack it by Anonymous Coward · · Score: 0

      I wonder what would happen to one of those deep frozen discs when I put it in the DVDROM in my super-whizzy-overclocked-to-hell-and-back-hot-as-h ades PC ?

    30. Re:Ways to crack it by lylum · · Score: 1
      >And I use them everday for, uh, um, medical reasons.

      Are you sure what you take for medical reasons is not N2O?

    31. Re:Ways to crack it by genka · · Score: 1

      What about keeping it in a freezer between viewings? Low temperature slows down most chemical reactions.

    32. Re:Ways to crack it by the_real_tigga · · Score: 1

      DVD PLAYERS ARE HOT! And some more so than others...

      Enter water-cooled DVD players!

      I mean, I just saw a guy on TV yesterday who had a passive cooler on his friggin' NIC!

      --
      my .sig is better than yours.
    33. Re:Ways to crack it by einhverfr · · Score: 1

      Not all that hard then. Keep your DVD player in an environment where it is accessible from a airtight hatch in the bottom and all wires in and out are fitted to be in airtight gaskets. Then have the chamber filled with helium (or you could turn it upside down and use Argon or Krypton but that would be more expensive). But nitrogen is unreactive enough that you could probably get away with it. Now you just need a heat transfer system of some kind and as long as you store the DVD's in a similar compartmemnt you will have unlimited life. Of course, you would pay less to just buy the full version.

      --

      LedgerSMB: Open source Accounting/ERP
    34. Re:Ways to crack it by Orne · · Score: 2, Interesting

      CDs & DVDs are a thin layer of reflective material (which is the data) coated with a protective clear layer (which is why you can "scratch" a CD and still listen to it).

      From your article, it implies that the protective outer layer is now chemically treated to go "opaque" within 48 hours (from red to black) after being exposed to air, which would make it literally "impenetrable to the laser".

      The reflective layer underneath would still be readable (and still decypherable), if you could figure out how to remove the outer coatings... This would be interesting, if you could develop a chemical bath to reverse the oxidation process. Just soak it until it turns clear again, and re-use -- not ditigally "hackable", but chemically.

    35. Re:Ways to crack it by Anonymous Coward · · Score: 0

      That said, maybe you could extend the life somewhat by keeping the disk in the freezer between plays. But you know people will just copy 'em to the hard drive instead of bothering.

      Hey baby, wanna watch a movie? Let's check out the freezer.

    36. Re:Ways to crack it by blibbleblobble · · Score: 1

      "I'm assuming the disc reacts with gasses in the air, so all you have to do to get unlimited viewing time is keep the dvd in a vacuum, nothing major."

      Last I heard, it was a plastic which turns opaque after a certain exposure to the laser used to read DVDs. With something like this, you'd be pretty stupid not to make a copy of the DVD while it still played, then just use the copy as normal.

      Best stock up on blank DVDs now, before they impose a $15 'madonna's retirement fund' tax on them.

    37. Re:Ways to crack it by Uncle+Gropey · · Score: 1

      Why not just give it a clear laquer or wax coat when you open it up?

    38. Re:Ways to crack it by mindriot · · Score: 1
      If it reacts with a gas in the air, it's probably oxygen. No vacuum necessary... Just open it in a chamber full of N2. Completely non-reactive and very cheap.

      Why think in such a complicated way? All this means is you only have 48 hours to copy it. What's the deal? :-)

    39. Re:Ways to crack it by gumbi+west · · Score: 2, Interesting
      Next, if the reaction happens actually because of contact with air, then it's safe to assume that it actually NEEDS constant exposure to that air to react. If that's the case, no problem.

      Or the reaction scheme could be

      • A +air -> B -> C

      where B is the readable state and degrades on its own to C. i.e. The air makes some unstable compound that makes the disk readable and that compound just decomposes on its own (no help from air).

      The reason to believe that this is that (acording to above posts) they thought of forcing you to get air in there in the first place, so the probably thought of you excluding air (oxygen) after you started the reaction to make it readable.

      Dificult to tell with out more information.

    40. Re:Ways to crack it by CableModemSniper · · Score: 1

      Ack! Stop giving them ideas!

      --
      Why not fork?
    41. Re:Ways to crack it by The+Madpostal+Worker · · Score: 1

      I wonder how much air does it neet to react with? If you place the disc in a ziploc bag(to drastically limit the air supply) would it never expire? Would this violate the DMCA? Would plastic bags now be a circumvention tool?

      Enquiring minds want to know.

      --

      /*
      *Not a Sermon, Just a Thought
      */
    42. Re:Ways to crack it by parawing742 · · Score: 1

      It can't just slowly degrade over the 48 hours, or otherwise the DVD would start to display errors and glitches many hours before it would actually expire. I think that just one exposure to regular air starts it self-destruct process and putting it in any other kinds of gases (or a vacuum) would probably not stop whats already been started.

    43. Re:Ways to crack it by bogado · · Score: 1

      I would make the disk react to the rotation of the drive. The media could be not compleatly solid so the rotation after a few plays would blur the data.

      --
      []'s Victor Bogado da Silva Lins

      ^[:wq

    44. Re:Ways to crack it by Foolhardy · · Score: 1

      So if there is some kind of layer on the surface of the disk that becomes opaque and blocks the laser, does that mean I could use some fine-grit sandpaper and polish from one of those CD-repair kits to remove the offending layer?

    45. Re:Ways to crack it by ChaoticSilly · · Score: 1

      Or how about helium? Sure you might get a little, er, light headed during the movie, but think of what the commentary will sound like!

    46. Re:Ways to crack it by HiThere · · Score: 1

      Nah... you want to go with liquid Nitrogen cooling. Of course, that might make the disks a bit brittle...

      --

      I think we've pushed this "anyone can grow up to be president" thing too far.
    47. Re:Ways to crack it by geekee · · Score: 1

      It's probably some sort of oxidation process, so a nitrogen ambient will probably keep the disc alive for longer than 48 hrs too, and be a little easier to deal with.

      --
      Vote for Pedro
    48. Re:Ways to crack it by Anonymous Coward · · Score: 0

      What's the return policy if you buy a movie, don't open it for say a week or two for whatever reason, and then upon opening it, you find that there was a pinhole in the packaging or that it didn't get the vacuum seal or nitrogen fill (like crisco does) and it's bad from the get go.

      Since it's been a while, and you didn't see the film, and you spent some $$ to get it, can you get a refund?

    49. Re:Ways to crack it by Anonymous Coward · · Score: 0

      I'm getting the DMCA on to you. This is breach of the DMCA. Take ALL clear lacquers off the shelf now!!!

      AC

    50. Re:Ways to crack it by PetWolverine · · Score: 1

      Or, you could wait until it "expires", scrape the discolored layer off the disc, buff the resulting surface till it's nice and clear and not scratched up, and get another 48 hours of play time.

      --
      I found the meaning of life the other day, but I had write-only access.
    51. Re:Ways to crack it by thynk · · Score: 1

      so all you have to do to get unlimited viewing time is keep the dvd in a vacuum, nothing major

      Ummm... my vacuum doesn't play DVDs. Even if it did, I'd imagine the disc would get all dirty from all the dirt and dust and "stuff" that gets in the canister when I use it to clean my floors. :)

      --

      Good judgment comes from experience, and a lot of that comes from bad judgment.
    52. Re:Ways to crack it by Anonymous Coward · · Score: 0

      I'm willing to bet that the reaction involves the foil layer that contains the actual info, not the plastic disc.

      This would be similar to some of the older or cheaper CD's that oxidized after a period of time due to exposure to air, light, whatever. Today's discs don't seem to have the problem but I know for a fact that some of the very first CD's would get gunky after a time.

    53. Re:Ways to crack it by Aku+Head · · Score: 1
      The news stories that I have seen say that it contains a dye that reacts with oxygen to turn dark. Being a home brewer, I have a 5 pound tank of CO2. I spray a little gas into wine bottles to preserve the flavor. Since it is heavier than air, it forms a nice protective blanket.

      That works fine in a glass bottle, but most plastic bags are made of polyethylene and pass oxygen through like a sieve. I have some bags that hops came in that are "oxygen barrier bags." They look like the bags that disk drives come in (dark aluminum coating), but they are different. Electronics bags block moisture, but they might block oxygen, too.

      I guess I could use an empty beer keg. Just lay them in the bottom and purge the air out. I can see it now, when I have guests over to watch a movie and I have to say, "Wait a minute while I bleed the pressure off."

    54. Re:Ways to crack it by Anonymous Coward · · Score: 0

      Try poking a bag of chips in a vending machine next time you see one.

    55. Re:Ways to crack it by Anonymous Coward · · Score: 0

      It reacts to oxygen, so if you can survive, the disk can do its function, unless you have some desire to watch one on Mt Everest

    56. Re:Ways to crack it by youknowit · · Score: 0

      it seems that that these are aimed at people who are don't like renting, but don't want to spend all the money to buy the dvd. cool technology. there only three types of people in the world...those who can count and those who cant.

  3. So what? by DarkHand · · Score: 5, Insightful

    Is this really a problem for people who have access to DeCSS and a DVD burner?

    1. Re:So what? by elmegil · · Score: 1

      EXACTLY.

      --
      7 November 2006: The day Americans realized corruption and incompetence weren't addressing 11 September 2001
    2. Re:So what? by Anonymous Coward · · Score: 0

      actually, you don't need to decrypt anything to make a bit-by-bit copy. Kind of silly, if you think about it.

    3. Re:So what? by BitterOak · · Score: 5, Informative
      actually, you don't need to decrypt anything to make a bit-by-bit copy. Kind of silly, if you think about it.

      Remember though that DVDs require two decryption keys to work: one of which is stored in the player, and the other in a special area on the DVD. Blank DVDs have this key area zeroed out and can't record data on them, so unless you have a DVD press in your basement you can't make a true bit-for-bit copy which includes this vital key area. This is why decryption tools like DeCSS are necessary if you wish to copy CSS encoded DVDs on your computer.

      --
      If I can be modded down for being a troll, can I be modded up for being an orc, or a balrog?
    4. Re:So what? by AEton · · Score: 4, Insightful

      Is this really a problem for people who have access to DeCSS and a DVD burner?

      I wouldn't say "problem"--I'd say "boon". Suppose your '48-hour DVD' is flawed and only lasts 46. Are you going to:
      a) send it back with a friendly request for your remaining two hours, or
      b) cheerfully use your backup copy?
      And on the somewhat-more-illegal side, there's a definite advantage to a product you can 'rent' and never be expected to return--it's half as much hassle since you only have to go to the store once. (Unless you have to go back to return the discs, which might, according to the article, be reusable--but maybe that won't happen in the US, since America is so used to disposable appliances.) Good job preventing piracy, guys!

      --
      We recently had heard in the office over one of the Yellow Machine that's made by Anthology Solutions.
    5. Re:So what? by Anonymous Coward · · Score: 5, Informative

      also commercial dvds are typically double layer and use more than 4.7 gigs of storage. Downsampling of the video bit rate or removal of special features is usually needed.

    6. Re:So what? by drinkypoo · · Score: 4, Insightful

      Of course, if you have a DeCSSing DVD player, then you can just make copies and play them anyway. The fact is that decryption tools like DeCSS are mostly necessary if you wish to copy CSS encoded DVDs on your computer, for use anywhere else. You can copy the VOBs and play them just fine with the right software. It's making a SVCD or VCD or DivX or what have you, or making a DVD which is playable in ordinary devices, that requires DeCSSing ahead of time, rather than at play time.

      --
      "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
    7. Re:So what? by BrynM · · Score: 3, Insightful
      From what I heard on NPR, the disks can be ripped and copied. They also likened the expiration process to rust, which I thought was odd.

      It should be interesting to see how these effect the storage market and the film industry. Imagine a game that requires a CD that expires in 48 hours. How about a copy of Windows where the install disk fries itself after install? This combined with product activation would be a real pain in the ass.

      --
      US Democracy:The best person for the job (among These pre-selected choices...)
    8. Re:So what? by Midajo · · Score: 1


      They also likened the expiration process to rust

      This strongly suggests that it is, in fact, oxygen, not light, that causes the degradation.

    9. Re:So what? by Anonymous Coward · · Score: 0

      Not entirely true. DVD-Rs and -RWs have the keyblock zeroed. DVD+Rs and +RWs dont. You can burn a CSS keyblock to a DVD+R.

    10. Re:So what? by b1t+r0t · · Score: 1
      It's been long known that there are serious weaknesses in the CSS encryption that make it possible to find the encryption key, without using certain other keys, in 2^15 time. And any self-respecting DVD ripper will remove the CSS and region coding during the rip. Then you just burn the decrypted video. I've done it myself for an R3-only DVD that I own, and I even keep the ripped copy in the same case as the original disc.

      The only thing that the "master key sector" does is prevent regular people from recording videos with CSS encryption on their own, or from doing a stupid bit copy.

      --

      --
      "Open source is good." - Steve Jobs
      "Open source is evil." - Microsoft
    11. Re:So what? by Squarewav · · Score: 1, Insightful

      well the only problem I could think of is becouse the disks go bad after being exposed to air that the disks were made for basicly at 1x dvd, ripping at 16x may couse the disks to go bad before its even done ripping ( moving at such a high speed will couse the air to move faster over it and could couse the chemical to react much faster then it can handle) the workaround would be just to rip at 1x

    12. Re:So what? by fishbowl · · Score: 4, Interesting

      >Imagine a game that requires a CD that expires
      >in 48 hours.

      I imagine someone will buy it. If it is perceived as cheap ($2.00-$5.00 each time instead of $60.00 one time, works better in some people's reasoning). I wouldn't touch such a game.

      >How about a copy of Windows where the install
      >disk fries itself after install?

      Whoever chooses to buy such a thing brings the consequences on himself. I'm not sure I see a problem really. In a way, I wish Microsoft hadn't been so willing to enable copying from the beginning. Had they made it difficult to copy windows install discs, we might have seen more competition in the OS market since 95. I often wonder if more people have Windows installs that are afoul of the license, than have completely legal installs. Some days I actually wonder if one person in ten who runs Windows even has an original install CD.

      There are alternatives to Windows, but most people don't know it. If they can't afford Windows, they know they can get it free. If Microsoft actually made an effort to stop them getting it free, they would start to understand the value of the alternatives.

      --
      -fb Everything not expressly forbidden is now mandatory.
    13. Re:So what? by deathcow · · Score: 1

      Well... if you dont have a DeCSSing DVD player, your movies wont play.

      These DVD's are like any other:

      1) use DVD decrypter (free) to rip
      2) use DVDshrink (free) to transcode to DVD5 size
      3) use Nero/etc/whatever to burn a UDF disk on a DVD-R

      voila.. a copy of about any DVD, with 47 hours left before it rusts

    14. Re:So what? by Anonymous Coward · · Score: 0
      This strongly suggests that it is, in fact, oxygen, not light, that causes the degradation.

      Some writer grasps at an analogy and you take that to "strongy suggest" some hidden truth?

    15. Re:So what? by Anonymous Coward · · Score: 0
      Some days I actually wonder if one person in ten who runs Windows even has an original install CD
      I Do! Although CD's weren't used as install media back then.. I believe it was 8 3.5" floppies that I needed for the install of WFW 3.11
    16. Re:So what? by Nogami_Saeko · · Score: 1

      Just a minor correction - authoring mode DVD-Rs have the CSS area available for use, and the burners can use it to write the keys onto.

      The burners were $3,000-4,000 when last I checked, they're still pretty pricey, but much better than a press :).

      N.

      --
      "Nothing strengthens authority so much as silence." - Charles de Gaulle
    17. Re:So what? by Eideteker · · Score: 1
      Well, gee, there's also the problem of creating tens of thousands of discarded DVDs, rather than reusing the same discs.

      But you know, the environment is not a probably any more, we fixed that in the 90s.

      --
      sic
    18. Re:So what? by Blue+Stone · · Score: 2, Interesting
      This is the death of rental stores, like Blockbuster (and more unhappily, small, local rental stores.)

      Now any shop, supermarket or garage, can get into the rental business.

      Let me guess, the MPAA, or whoever doesn't mind technological advances that put other people out of business, but when it's them... well, the sky is falling.

      --
      Corporation, n. An ingenious device for obtaining individual profit without individual responsibility. - Ambrose Bierce
    19. Re:So what? by mattrix2k · · Score: 2, Interesting

      Hmmm... depends how far away your movie rental place is and how you get there. The pollution preventing by halving (or more than halving if supermarkets etc jump on the bandwagon) the use of a car may outweigh the amount of rubbish produced. Especially if they allow you to take the case next time and just put the DVD in it.

    20. Re:So what? by Anonymous Coward · · Score: 0

      Better yet, the new DVDs won't cost as much as the old ones.

    21. Re:So what? by Anonymous Coward · · Score: 0

      Yes, everyone in teh industry supports free copies for those who can't afford them. That's why warez is officially endorsed by the ESRB...

    22. Re:So what? by Anonymous Coward · · Score: 0

      Yes, everyone in teh industry supports free copies for those who can't afford them. That's why warez is officially endorsed by the ESRB...

    23. Re:So what? by drinkypoo · · Score: 1

      Completely "normal" (IE, people who are not diehard geeks) people have told me that XP annoys them because you can't install one copy on multiple machines. I don't know if there would have been more competition, but Microsoft would certainly have made more money.

      --
      "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
    24. Re:So what? by drinkypoo · · Score: 1

      There are a lot of DVDs which refuse to rip. I dare you to rip South Park Vol. 1, the original DVD, by simply clicking on things in a program. (I understand they've been repackaging the south park content differently now, so a newer DVD might actually rip.) Also a lot of the anime I have seems to eschew traditional and appropriate IFO entries in favor of emulating them through scripting to make it harder to rip.

      --
      "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
    25. Re:So what? by Zone-MR · · Score: 2, Informative

      Which used to be a pain in the ass until someone made a nice free utility called DVDShrink (freeware).

      It rips the DVD, and reencodes it on the fly. Keeps all the extras unless you choose otherwise.

      On my pc ripping a DVD and reencoding it takes 30 mins or so. Burning takes 40. In 1:30 mins my computer spits out a copy which hardly ever expires. And on a 4.3GB DVD-R the bitrate is still high enough for me not to notice any compression artifacts.

    26. Re:So what? by Anonymous Coward · · Score: 0

      Correction: By hardly ever expires, I mean it takes a long time to 'expire'. Cheap DVD-R media is known to slowly deteriorate after a few years.

    27. Re:So what? by David+E.+Smith · · Score: 1
      How about a copy of Windows where the install
      disk fries itself after install?


      Hell, I've already got one of those. Seriously. A couple years ago, I got a free (and legal, even) copy of Windows XP, and threw it on a spare system for giggles. In the middle of the install, the CD-ROM drive just popped open, without spinning down the disc first. Many scratches and concentric circles. Looks like a bullseye.


      Good thing I made a (legal, I think) backup copy of the disc first, so I could actually finish the install...

    28. Re:So what? by anthony_dipierro · · Score: 1

      Good job preventing piracy, guys!

      Good strawman argument.

      Don't be so narrowminded. Not everything is about preventing piracy.

    29. Re:So what? by blibbleblobble · · Score: 1

      "Is this really a problem for people who have access to DeCSS and a DVD burner?"

      You don't need DeCSS to copy a DVD: you can simply make a copy of the original, encrypted disk.

      DeCSS is only needed if you want to create a DVD player, or a converter.

    30. Re:So what? by swillden · · Score: 1

      also commercial dvds are typically double layer and use more than 4.7 gigs of storage. Downsampling of the video bit rate or removal of special features is usually needed.

      If you don't mind putting it on two disks, and don't mind potentially losing the nifty menus (which I generally find annoying anyway), you don't need to downsample. Each VOB file on a DVD is only about =1GB, so you don't even have to split individual files. Just copy as many as will fit onto the first disk and the rest on the second. I'd skip the VOBs containing the previews, too.

      --
      Note to ACs: I usually delete AC replies without reading them. If you want to talk to me, log in.
    31. Re:So what? by BitterOak · · Score: 1
      Just a minor correction - authoring mode DVD-Rs have the CSS area available for use, and the burners can use it to write the keys onto.

      The burners were $3,000-4,000 when last I checked, they're still pretty pricey, but much better than a press :).

      This raises an interesting point then. Why are the prices of these authoring systems so high? Is there any legislation requiring burners that can burn the key area to have a certain minimum price? Is special licensing required due to patent issues? If not, what's to stop some consumer electronics manufacturer who is not owned by a parent company that also owns a movie studio from selling DVD burners that can do true bit-for-bit copies, including key areas, and selling them at consumer level prices? I imagine they could make a fortune.

      --
      If I can be modded down for being a troll, can I be modded up for being an orc, or a balrog?
    32. Re:So what? by Anonymous Coward · · Score: 0

      Yeah. Opposed to MacOS and all those builds of Linux that were really difficult to copy. It was all part of M$'s evil plan after all.

    33. Re:So what? by ldzpn23 · · Score: 1

      The discs can be copied within the 48 hour working period.

      Although this may have an interesting effect on the film industry, I have a feeling that many that use this service will be buying the DVDs for the movies they want to rent, rather than personally purchase to keep. Some may use the service to rip DVDs, although I believe most will use it for the lack of having to return the DVD after viewing and the time and/or money it saves. Copying of the DVDs will adversely effect the industry, but will this be to the extent that the film industry will be facing serious problems in the future? I highly doubt it.

  4. would it suck? by ack154 · · Score: 1

    To forget it "expires" and put it in late and be in the middle of watching your movie and it just die? Would that happen? I would be kinda pissed, but I guess if you buy it knowing you have 48 hours, who would you complain to?

    1. Re:would it suck? by reiggin · · Score: 1
      It won't expire until you open the sealed packaging. So just don't open the thing until you're ready to watch it. You don't have 48 hours from when you buy it -- you have 48 hours from when you break the packaging open. If you RTFA, you'll see that the concept works b/c the chemical coating begins to degrade once oxygen hits it.

      I wonder what the packaging will look like? It should be absolutely minimal to keep costs down. If costs is as cheap or cheaper than rentals and/or PPV, this should work well.

    2. Re:would it suck? by kryptkpr · · Score: 1

      The idea is you keep it sealed until you want to watch it.. It probably reacts with air.

      --
      DJ kRYPT's Free MP3s!
    3. Re:would it suck? by Anonymous Coward · · Score: 0

      Well, it's not like that could happen. The playability would decline over time. First you would notice a little skipping and stuttering, but a decent player could correct for the errors. A day later, there would be too much skipping to enjoy the movie. A few days later, it wouldn't be able to recognize the disc.

    4. Re:would it suck? by Anonymous Coward · · Score: 0

      And since it's a new technology, a lot of people that buy them will immediately open them to look at them. After deciding (upon visual inspection) that they are no different than regular DVD's they'll do the customary thing and toss them into the back seat of their cars for 5 months or so.

      Then, while looking underneath their back seat for a baby bottle and moving aside some dog fesces, they'll find the long since expired disc, bring it into their house, try to play it, and cry bloody murder because "it's broken".

      After several lawsuits by people for the emotional damage of not being able to see the latest season of Sex and the City on DVD, judges will force them to carry warning labels explaining that, in bold capital letters, ONCE YOU OPEN THIS PACKAGING, YOU HAVE 48 HOURS TO VIEW THE MOVIE. AFTER 48 HOURS THE MOVIE WILL NO LONGER PLAY.

      And then the disbelieving masses will understand... "oh, so when I get home I have to watch the movie within 48 hours"!

  5. MS? by Anonymous Coward · · Score: 0, Funny

    Is there any way we can blame this all on Microsoft?

    1. Re:MS? by Anonymous Coward · · Score: 0

      Yeah an anti-piracy technique, you got 48 hours to install Windows. However, can anyone ever successfully install Windows within 48 hours? ;-)

  6. So now I don't have to return discs to Blockbuster by Marimus · · Score: 2, Insightful

    Cool,

    I hate the whole thing where you have to return rentals, now mabey those lazy folk like me will be able to rent, happy in the knowledge that we're helping create usefull landfill :)

    --
    Umm, can I submit a response later?
  7. Huh by bmorris · · Score: 0, Redundant

    "As if that wasn't bad enough?" What's so bad about this? Saves me a trip back to Blockbuster and a whole mess of late fees. What's the problem?

    1. Re:Huh by BrianRoach · · Score: 1

      What's the problem? Oh ... I dunno ... how about enough black DVDs in landfills to make the AOL marketing Dept look like amateurs?

      - Roach

    2. Re:Huh by Anonymous Coward · · Score: 0

      The problem is that there will be tons of more plastic crap in the garbage dumps. The whole idea is pathetic. It's all about laziness and greed.

  8. No problem. by ripewithdecay · · Score: 5, Funny

    It doesn't take 48 hours to rip a DVD. ;)

    1. Re:No problem. by Anonymous Coward · · Score: 0

      About 30 minutes to rip, and 30 minutes to burn with DVD X Copy.

    2. Re:No problem. by Anonymous Coward · · Score: 0

      ...but if you use Divx Pro 5.05 to encode, it could easily take that long to encode the damned thing! Seriously. And the new XviD codec (Koepi's build) is just as slow. Is it just me, or is the state of the art declining?

    3. Re:No problem. by GimmeFuel · · Score: 1

      Not an issue unless you're using one of the all-in-one ripppers. The old-fashioned way to do it is copy the decrypted VOBs to your HD and encode them there. Once the VOBs are copied, you don't need the DVD anymore - and copying them sure as hell takes less than 48 hours.

    4. Re:No problem. by Anonymous Coward · · Score: 0

      it sure does on my 286

  9. Great! by El+Neepo · · Score: 5, Funny

    Now I don't have to return the DVDs after I rent them to rip and encode. Thanks MPAA!

    1. Re:Great! by orbital3 · · Score: 5, Funny

      I know! They even give you a nice case with cover art and everything! How cool is that?

    2. Re:Great! by Merovign · · Score: 2, Interesting

      I think, as usual, the recycling problem will be solved by human ingenuity (some call it greed). We're getting awfully close to the point where "mining" old landfills for material is becoming cost-effective.

      Eventually our descendants will treat landfills like we treat salt or gold mines. Well, more like salt. They mark them, mine them, then cover them up until the next material crunch.

      It will all work out in the end.

    3. Re:Great! by xigxag · · Score: 1

      Great. Now you can spend hours sending the file to your friends, who can spend hours downloading it and spend more time transcoding it back to .vob format, and spend 3 bucks for a DVD-R to burn it onto to watch it.

      Or they can just spend a few bucks at Target and pick up the fscking "EZ-D" themselves.

      Disney et al. are betting that most people fall into the latter non script kiddy hax0r category.

      --
      There are two kinds of people: 1) those who start arrays with one and 1) those who start them with zero.
    4. Re:Great! by tftp · · Score: 2, Insightful
      who can spend hours downloading it and spend more time transcoding it back to .vob format

      Nobody would do such a thing. The DVD format is MPEG2, which is fairly old and inefficient. DivX5.x is 10 times as small, with a similar quality. So you do not need to restore it back to 7GB - all you need is to produce a 700 MB AVI file, and be happy. If you are really picky, make it larger, for two CDs. Any CD-R will do, and the download would be not too difficult (as if it's you who has to copy the bytes by hand :-)

    5. Re:Great! by Anonymous Coward · · Score: 0

      Seriously, as the alpha-geek crowd

      hahahah what a fucking dickhead! Go fuckyourself you little cunt!

    6. Re:Great! by anarchima · · Score: 1

      >Disney et al. are betting that most people fall into the latter non script kiddy hax0r category.

      You're new here, aren't you?

    7. Re:Great! by NFNNMIDATA · · Score: 1

      Of course the "recycling" is probably like when PC mfrs recycle computers - just ship em off to dump somewhere else outside the confines of US law.

    8. Re:Great! by j14ast · · Score: 0

      no he's not check out the 1 at the front of his userid
      now to get on topic we know there is no real reason for this but to cator to the utterly lazy like myself, it wont stop rippers or realy anyone with technical savy from coping them. i would sugest that we do this for books as my library is to far away to bother returnting things to but then id be showing my christian influences far to much

      --
      Damn the man!
    9. Re:Great! by petecarlson · · Score: 1

      Media companies should provide replacement media free or at cost if you can show proof of purchase of the original.

      No, You should be allowed to make a backup under fair use. If you fail to exersi*e that right, it shouldn't be their problem.

    10. Re:Great! by Bert64 · · Score: 1

      But nowadays the media producer takes steps to prevent fair use copying... And if they want to do that, they should definately provide a replacement media service.

      --
      http://spamdecoy.net - free throwaway anonymous email - avoid spam!
  10. Wasteful by Anonymous Coward · · Score: 1

    Surely we've pumped out enough of the standard plastic DVD's to create ourselves a major polution problem, without introducing this styrofoam container style throw away idea....

    That aside, since nothing stop you from ripping the movie in the mean time, it's hardly a very effective measure ^_^

    1. Re:Wasteful by joedone · · Score: 2, Funny

      What pollution problem? What they need to do is instead of just changing the DVD into something useless, they should have it create pretty pictures to hang on the wall. Then people can build DVD houses, cars, and boats...

  11. Fuck Them by Anonymous Coward · · Score: 0, Troll

    greedy capitalist assholes.

  12. Great, just great! by Grapes4Buddha · · Score: 5, Interesting

    ... and then I'm sure they'll cry victim when everybody starts copying the damn things and starts giving them all out to their friends because you can't get a permanent copy of the work.

    I'll tell ya, the first thing I would do with such a thing is to back it up. Or better yet, I would just return it after it expires and tell them that it never worked right in the first place. It's not like they could prove otherwise.

    1. Re:Great, just great! by fname · · Score: 1

      Yeah, that's the type of attitude that makes the music & movie industry so scared of piracy. Here they come up with a better way to "rent" videos (which is how it should be marketed), and the response is to claim a right to copy them?

      That's the type of comment that that industry executives love to trot out when explaining why they shouldn't allow DVD copying software to be sold, and why the DCMA needs to be toughened.

    2. Re:Great, just great! by Pitawg · · Score: 1

      I guess if there is no original, they cannot prove you "copied" anything. Must be your original work. (Nice movie, man!)

    3. Re:Great, just great! by anthony_dipierro · · Score: 1

      Or better yet, I would just return it after it expires and tell them that it never worked right in the first place. It's not like they could prove otherwise.

      Yeah, I'm sure they wouldn't suspect that you're the only person who has the same problem every single time you rent from them.

      Do you currently scratch dvds out of recognition right before you return them, and say that they were broken?

  13. I think it's a damn good idea by Lank · · Score: 1

    DVDs without scratches and no need to return the movie... Why didn't someone think of this sooner?

    --
    Gotta get me one of these!
    1. Re:I think it's a damn good idea by The+Only+Druid · · Score: 1

      Right, they did. You didn't even have to read the article, just the post, to remember the old Divx;) discs that were supposed to self-destruct some how. They failed for the same reason these will: people hate the concept, since it just wastes their time. All they're going to do is just copy the disk right away. This will just make it a hassle for rental places to constantly restock their shelves.

      --
      "Stumble before you crawl"
    2. Re:I think it's a damn good idea by Anonymous Coward · · Score: 0

      This will just make it a hassle for rental places to constantly restock their shelves.

      Why would it be any different then it is now? When I go to Blockbuster I take the case off the shelf, take it the the counter and have it checked out to my account, then return the case at a later date, where it is mixed in with all of the other returns and has to be sorted for restocking.

      With this system I take a case off the shelf, and buy it. No account to worry about, and the store does not have to restock the randomly organized returns, just replace them from the sorted stock in the back room.

    3. Re:I think it's a damn good idea by reiggin · · Score: 1

      Divx did NOT fail for this same reason. Divx failed because you needed a specific player for them and the format was confusing to customers. CircuitCity was the only major retailer of Divx as I recall. In other words, it was proprietory (SIC b/c I don't care right now).

    4. Re:I think it's a damn good idea by acidrain69 · · Score: 1

      Disclaimer: I have no F*cking clue how divx worked. I don't think the discs would fail, I think there was some sort of serial number on the disc that was recorded to a central server. I think the DIVX player had a modem in it. This is different in that the disc has some sort of chemical reaction and either gets bit rot or becomes too opaque to be read. Interesting. I don't know how accurate that can be. What if it starts dying in the middle of playback? It'll look like direcTV on a cloudy day.

      --
      -- Having a Creationist Museum is like having an Atheist place of worship
    5. Re:I think it's a damn good idea by Anonymous Coward · · Score: 1, Funny

      This is a tremendous idea!! Just think, all those crappy movies like "Maid in Manhattan" can be pressed to this kind of format, and 48hrs later, they will be out of our lives forever.

      This can't happen soon enough.

    6. Re:I think it's a damn good idea by teklob · · Score: 1

      Maybe the rental places could have some way to press the discs right when you need them. You could ask for the movie you want and they burn it onto a DVD RW or whatever. The discs could expire 48 hours after they're made, at which point you return them for your deposit, just like cans and bottles.

    7. Re:I think it's a damn good idea by uncoveror · · Score: 1

      Useless plastic disks that will be in a landfill for 3 trillion years, and might pollute the water table. Brilliant indeed! Like a boomerang, a bad idea always comes back. Has disney stopped to consider all the crying kids that parents and grandparents will have to put up with when their favorite cutesy kidsy cartoon won't play any more? They probably get off on making kids cry, after all, they produced Bambi and Old Yeller. Those make rugrats bawl their eyes out.

      --
      The Uncoveror: It's the real news.
    8. Re:I think it's a damn good idea by ZorinLynx · · Score: 1
      The big problem is that some movie studios (*cough* Disney *cough*) might find it profitable to ONLY offer their movies in this crappy expiring format, and not allow people to buy permanent copies of them. This would lead to a reduction in the availability of real DVD's, and hardcore fans of certain movies may not be able to obtain them in a permanent format.


      When DIVX (pay per view video system) was being developed, a few companies, Disney included, were going to offer "DIVX exclusive" movies. Who says they're not going to try the same thing again with this format?


      Let's just hope this doesn't catch on. At least if it does, we can still copy the discs, but it will be annoying to live in a world where you have to be a pirate to have a permanent working copy of your favorite flick.

  14. In other news... by Anonymous Coward · · Score: 5, Funny

    Inspired by HP and its printer cartriges and now Flexplay, Ford has decided to make its cars cease to function after 60,000 miles or 10 years, whichever comes first. A press release says that "this will ultimately help consumers, as older cars just aren't as safe - for the driver or others on the road." When the time runs out, strong chemicals will be released to distroy most of the cars internal components. Disabling this protection will result in prosecution under the DMCA

    1. Re:In other news... by Maul · · Score: 4, Funny

      From my experiences with Fords, 60,000 miles or 10 years would be a VAST IMPROVEMENT over their current lifespan.

      --

      "You spoony bard!" -Tellah

    2. Re:In other news... by Anonymous Coward · · Score: 0

      That may be the case with their cars, but their trucks usually last 200k+ miles.

    3. Re:In other news... by JudgeFurious · · Score: 1

      And of course sadly the new cars will not cost less than the ones we presently own. This is an unavoidable fact made necessary by the massive amount of money spent in R&D to create these new, safer automobiles.

      --
      Appended to the end of comments you post. 120 chars.
    4. Re:In other news... by Anonymous Coward · · Score: 0
      When the time runs out, strong chemicals will be released to distroy most of the cars internal components.


      Man, it would suck if you just happen to be working under the hood at the time.
    5. Re:In other news... by Anonymous Coward · · Score: 2, Insightful

      Ford, GM and American-made cars in general are built to break down almost to the day after the warranty expires.

    6. Re:In other news... by DaemonGem · · Score: 1

      I thought they did this anyway?
      -Dae

      --
      "Alle reden vom wetter. Wir nicht." - SDS Sozialistischer Deutscher Studentenbund.
      j00 4r3 3n73r1ng l337 w0r1d.
    7. Re:In other news... by BagMan2 · · Score: 3, Interesting

      Actually, if these self-expiring cars cost 1/4 what an equivalent non-expiring car would cost, sign me up. That is what we are talking about here.

    8. Re:In other news... by stratjakt · · Score: 1

      Heh, insightful. Love the I-Hate-American-Everything mods.

      I've seen many Fords, Chevys, Dodges and GMCs from the 70s still in good operating condition.

      And I'm not talking car nut stuff like Mustangs or Corvettes, I'm talking about field trucks, workhorses that truly get put through their paces. Stuff breaks, mufflers fall out, brakes wear out, struts and springs wear out. But the engine and chassis will last for every with proper maintainance.

      Now, cars built to be 'disposable' are funnily enough, a product of the "environmental movement". Hand in hand with 4 cylinder high-milage engines comes aluminum and plastic parts, engines that truly arent built to last.

      I had a Corolla where the strut mount literally rotted right through the trunk! We put it up on the lift, and the whole wheel assembly fell out all over the garage floor. I take good enough care of my vehicles, and don't drive the hell out of 'em. It was just a chinsy design.

      It's no big shock or knock against economy cars really, the thing lasted about 200,000 kms, about 8 years, thats all I expected for what I paid. If I wanted a truck for a farm or something, I'd expect it to last longer. Big engines and chassis are just more durable.

      --
      I don't need no instructions to know how to rock!!!!
    9. Re:In other news... by xigxag · · Score: 0, Redundant

      Ford has decided to make its cars cease to function after 60,000 miles or 10 years, whichever comes first.

      Funny! But seriously, if you could get a car which safely decommissioned after 60k miles, for one third the price of a similarly equipped "expiry free" car, wouldn't you jump at the chance?

      --
      There are two kinds of people: 1) those who start arrays with one and 1) those who start them with zero.
    10. Re:In other news... by Badmovies · · Score: 1

      What are you doing buying a Ford car anyway? Ford trucks on the other hand, had nothing but good experiences. My current is a 1995 F150 that runs great - just gets the regular maintenance.

      --


      Andrew Borntreger
      Champion of cinematic disasters
    11. Re:In other news... by Unominous+Coward · · Score: 1

      When the time runs out, strong chemicals will be released to distroy most of the cars internal components

      dude, what about the people inside the car?
      or do they need to be "retired" after ten years, as well?

      --
      "Smoking helps you lose weight - one lung at a time" -- A. E. Neumann
    12. Re:In other news... by rjch · · Score: 1
      I've seen many Fords, Chevys, Dodges and GMCs from the 70s still in good operating condition.
      Cars from the 70s are one thing. Cars made within the last 10/15 years are another thing altogether. Here in Australia, you see very few X series Falcons on the road anymore - cars that stopped production in aroudn 1988, but you still see more than a couple of old (60s/70s) Fairlanes and Holdens. Even the early E series Falcons (88-91 or so) are becoming less and less common.
    13. Re:In other news... by Dylan+Zimmerman · · Score: 0, Troll

      No, I wouldn't. Mostly because with my luck, it would expire right when I was in the middle of a high-speed pursuit after watching a DVD (which is probably going to be illegal in 10 years).

      Oh, yeah! I got a poke in at the DMCA! Surely I'll get a 5 Funny now!

    14. Re:In other news... by Wyatt+Earp · · Score: 1

      I have a 1991 Olds 98 with 125K on it.

      So far, so good, no major problems.

      The fellas down at the garage say it should go to 185K-200K then it'll totally die.

      I had 1987 Chevy Silverado with a Chevy 305 that last I heard had 245K on it.

      I've got a 1991 Chevy Silverado with 60K on it that has been a champ.

      My old 1989 Buick Regal went 150K before I sold it, my old 1989 Beretta GT did 130K before I wrecked it.

    15. Re:In other news... by dogfart · · Score: 1
      But seriously, if you could get a car which safely decommissioned after 60k miles, for one third the price of a similarly equipped "expiry free" car, wouldn't you jump at the chance?

      When my current car is a 1991 Toyota Corolla with 170k miles? FAT CHANCE!

      --

      "dope will get you through times of no money better than money will get you through times of no dope"

    16. Re:In other news... by Ryan+Amos · · Score: 1

      They don't do this already? Except I thought it was around 30,000 miles...

    17. Re:In other news... by Bert64 · · Score: 1

      Strange, ford has a good reputation for reliability here in europe... On the other hand, theyre about the only american manufacturer that has a huge presence in europe, atleast under the same brandname they use in the states...

      --
      http://spamdecoy.net - free throwaway anonymous email - avoid spam!
    18. Re:In other news... by yaphadam097 · · Score: 0

      This is not news. Cars are specifically engineered so that certain systems are "maintenance parts" and fail at predictable intervals. This is so that they will fail predictably rather than catestrophically when not properly maintained, or so the theory goes. The fact is that cars still fail catestrophically, and "maintenance parts" are just another way for the car manufacturer to gouge the consumer. Particularly when many maintenance parts are expensive, take a lot of labor to replace, and are manufactured through exclusive partnerships with parts companies. In addition, the engineering practice is to reduce the cost of maintenance parts as much as possible while keeping the life of the parts regular and predictable. This is not a savings that is passed on to the consumer.

    19. Re:In other news... by fishbowl · · Score: 1

      >I've seen many Fords, Chevys, Dodges and GMCs
      >from the 70s still in good operating condition.

      Outside the rustbelt, you will have no problem at all finding them from 40's, 50's, 60's and 70's.

      It's the cars made SINCE THEN that are scarce, except in junkyards. The 80's and 90's cars were definitely not built to last.

      --
      -fb Everything not expressly forbidden is now mandatory.
    20. Re:In other news... by fishbowl · · Score: 1

      >The fellas down at the garage say it should go
      >to 185K-200K then it'll totally die.

      Are they specific at all? Valves going? Cam lobes flattening? Suspension mounts rotting?

      One of my cars is a 62 VW with over a quarter million miles on it. TCO for 3 owners since new is less than $5,000.

      --
      -fb Everything not expressly forbidden is now mandatory.
    21. Re:In other news... by zurab · · Score: 1

      Actually, if these self-expiring cars cost 1/4 what an equivalent non-expiring car would cost, sign me up. That is what we are talking about here.

      The difference, of course, being that automotive industry is actually a competitive marketplace. Different companies try to provide best price, features, warranty, financing, etc. to attract and retain customers. The entertainment industry, on the other hand, is a price-fixing, we'll strip you every right you have, anti-competitive, anti-anything-consumer, control friek, and in many cases illegal cartel.

      But if you really want to compare them with cars, consider this: You buy a DVD for $20.00 - you get to keep and use it for lifetime. You rent a DVD for 4-5 days - 1/4 price - $5.00. Now, you buy a car at, say, $20,000 - you get to keep it for as long as it runs (typically less than a DVD). You rent a car for 4-5 days - and you pay 1/4 price? $5,000?

      Let's try again... You go into a Disney store and see a Lilo & Stitch "special feature" DVD for $19.99; you keep looking around and now you spot a soundtrack from Lilo & Stitch - wow... also $19.99! This makes you wonder - go into a car dealership and look at the price for Infiniti FX45 - OK, around $50,000; keep looking around in the same dealership for Nissan Murano... same price? I doubt it - it would be somewhere under $30,000.

      You get the idea.

    22. Re:In other news... by etrnl · · Score: 1

      FORD:

      Found On Road Dead... ...Driver Returns On Foot.

      That should give you an idea of the public opinion of them around here ;)

      --etrnl--

    23. Re:In other news... by GregWebb · · Score: 1

      Are American made Fords really that unreliable?

      I drive a '98 Mondeo, sold as a Contour in the US. It's got over 96k on the clock and runs fine. Far from unusual, either - when trying to buy it I was constantly tripping over 3-4 year old cars with well clear 100k.

      --

      Greg

      (Inside a nuclear plant)
      Aaaarrrggh! Run! The canary has mutated!

    24. Re:In other news... by theantipode · · Score: 0

      Hey, my Ranger went 17 years (well, a few months for me...) before the taillights shorted, brakes went, wheel fell off, and alternator killed itself all in the course of a day.

      --
      When I am king, you will be first against the wall
      With your opinion which is of no consequence at all
    25. Re:In other news... by nrublimk · · Score: 1

      And don't forget to "Fix Or Repair Daily"!

    26. Re:In other news... by Anonymous Coward · · Score: 0

      I had an Escort (cheapest car Ford made at the time) that was 15 years old and had 150k miles on it. It was still going strong until the guy I sold it to totaled it.

      I also had a 15 year old Mustang 5.0 with 160k miles on it that still got 28 MPG on the interstate. The engine had never been touched other than tune ups and oil changes.

      My current primary transportation is a Bronco with 200k miles on it. I haven't even given it so much as a tune up in several years (excluding oil changes) and it runs great.

      Whatever...

    27. Re:In other news... by mattrix2k · · Score: 1

      Why would it be a third of the price? The proportion of per-item costs to fixed costs in cars is very different to that of DVDs.

    28. Re:In other news... by PetWolverine · · Score: 1

      That's odd...my family just junked a 1992 Taurus with over 120,000 miles on it.

      --
      I found the meaning of life the other day, but I had write-only access.
    29. Re:In other news... by PetWolverine · · Score: 1

      Except that they cost more to make, and they're just selling them for a quarter on the dollar compared with other cars. This means that they're gouging the hell out of us on most of their cars.

      Stretch the analogy too far, and it breaks. It was a joke, after all.

      --
      I found the meaning of life the other day, but I had write-only access.
    30. Re:In other news... by YrWrstNtmr · · Score: 1

      General Motors has a HUGE presence, albeit under different names.

      Saab
      Opel/Vauxhall
      Cadillac
      Chevrolet's are starting to appear
      Daewoo

      Probably 500,000 cars annually

    31. Re:In other news... by Bert64 · · Score: 1

      Which is why i said "atleast under the same brandname they use in the states..."
      Whats more, Opel/Vauxhall, Daewoo and Saab are the most common in europe, Daewoo started out as a korean operation, Saab was swedish and Opel/Vauxhall is european i believe, but i`m not sure.
      With this in mind, many of the cars being sold by general motors in europe will be influenced by, if not based on, non american designs, many of these brands take advantage of the fact theyre backed by a large company that has more clout with subcontractors/suppliers, and has the financial resources to bail them out of a crisis.

      --
      http://spamdecoy.net - free throwaway anonymous email - avoid spam!
  15. better this than by Anonymous Coward · · Score: 1, Insightful

    newer versions of the dmca...

    1. Re:better this than by pdbogen · · Score: 1

      In other news:

      The DMCAv2 has a built-in self-destruct device. Powerful explosives built into the Act react to Methane, which, as we all know, is prevalent around large piles of bullshit, resulting in a massive explosion of so-called "Logical" radiation which destroys the mind of every corporate executive and corporate lawyer within a one-mile radius.

  16. good for backup copy maybe? by Anonymous Coward · · Score: 2, Insightful

    I think this is just a bad idea to make more plastic for the landfills mostly, but maybe you could have a
    cd with a backup copy of the software for short term license until you can talk to the vendor or something like that.

    Maybe a database server's source or something like that encoded with a key which is registered with the
    vendor or something like that.

    eh?

    1. Re:good for backup copy maybe? by Anonymous Coward · · Score: 0

      Landfill bad, yea, but probably less harmful than the energy saved on not having to make those midnite 100mph return deadline trips to Blockbuster.

  17. What's so bad? by Omeganon · · Score: 2, Interesting

    Besides the obvious environmental problems with creating millions of disposable DVD's (ala AOL cd's), I don't really see much bad about these. If I could buy (read rent) a DVD for $2.00 that I didn't have to bring back to a store then I'd likely do that. Or play a self-destructing game as a sample of the full game and save $48.00 if I don't like it. Looks potentially like a money saver to me.

    --
    Omeganon

    --
    Omeganon
    1. Re:What's so bad? by kryptkpr · · Score: 1

      The website claims it's recyclable.. although it doesn't mention any specifics. How the hell do you recycle an unreadable DVD anyway?

      --
      DJ kRYPT's Free MP3s!
    2. Re:What's so bad? by Ximok · · Score: 1

      Landfills? Shoot, that stuff makes great wallpaper, drink coasters, and high speed projectiles. For $5 a pop, sure, I'll burn it and I'll have a much wider variety of colors on my coffee table and walls. (Sorry Honey, I know you really wanted to have the yellow flowers, but think of it this way, now we don't have to worry about the wallpaper ruining the deposit) -Ximok

    3. Re:What's so bad? by Anonymous Coward · · Score: 2, Insightful

      Recyclable or not, the cycle itself causes allot of toxic by-product. There is the fuel burned transporting the things back to the factory, then back out to the shops, as well as the output from melting them down and remoulding them, plus the packaging to seal them up and so on..

      recycling != pollution free

      This goes for anything else you may recycle. So it is best to reuse, or, not use at all. Imagine if we could fuck off the RIAA and everyone could download their music, that would have a massive positive environmental impact (no discs needed at all, and there would be guarenteed backup on the servers, meaning no reason to burn a local copy to CD).

    4. Re:What's so bad? by CustomFort · · Score: 1

      "What's so bad" is that eventually you won't be paying 3.00 for a demo CD, you will be paying 30.00 for the full game that expires in oh say, a week. The companies who are pushing this aren't trying to find a way to make renting easier, they are trying to get the money that BlockBuster and Hollywood video get. I.E. You pay for a new DVD, or rental every 2 days.
      Since they can decide not to release their movies or music on anything else, you have 2 choices, watch the movie, paying for when you want to watch it, or just stop watching movies alltogether.
      I may just be paranoid, but I really don't think these companies are trying to Save you money....

    5. Re:What's so bad? by donkiemaster · · Score: 1

      obviously they are trying to make money. one way they can do this is offering a product that people will like and therefore buy. this product is great because everyone gets what they want, except blockbuster, netflix, and ppv that is. people get the benefits of dvd without the full price of a dvd, the hassle of returning stuff to blockbuster, waiting days to get movies from netflix, or the crappy quality of ppv. sounds like a homerun to me. if they are priced too high then people won't buy them. you aren't paranoid, you are just stupid.

    6. Re:What's so bad? by webmaestro · · Score: 1

      I just hope that they are that cheap. It probably costs only penies to make these, and they could sell so many more of them they should make them cheap. Should is the keyword. I think price will be a major factor if this takes off or not.

      Look at it from the movie companies point of view, taking out the middle man, you get paid for every copy that gets sold. And its so much easier to distribute them, they could have vending machines all over the place that could sell the newest releases. A potential problem I see is being able to get old movies.

    7. Re:What's so bad? by CoolVibe · · Score: 1
      Make sure you burn/microwave these things _outside_ because it will take a couple of weeks for the distinct odor to dissipate. Yes, even if you put the windows open...

      I found that out the hard way...

    8. Re:What's so bad? by Thinkit3 · · Score: 1

      Something of an emotional reaction from the "information wants to be free" crowd (which I'm a member of). I think it's fine...technology is always a good thing. Sounds like a cool way to send sensitive data. Problem is when you get in trouble for trying to circumvent (like Nitrogen becoming illegal as was mentioned if it prevents the destruction of the data).

      --
      -Libertarian secular transhumanist
    9. Re:What's so bad? by Anonymous Coward · · Score: 0

      you aren't paranoid, you are just stupid.
      Please mod previous post down as redundant and Flame Bait.

    10. Re:What's so bad? by geekee · · Score: 1

      The question is which is worse, throwing the disc in a landfill, or driving your car to the video store to return a disc?

      --
      Vote for Pedro
    11. Re:What's so bad? by Anonymous Coward · · Score: 0

      Please mod previous post down as stupid and stupid.

  18. Re:So now I don't have to return discs to Blockbus by MikeFM · · Score: 1

    That is why they invented GreenCine or it's lame cousin NetFlix. :)

    Good thing I rip my rentals. I won't have to worry about them expiring. Will this make rentals cheaper? Oh well, the hdd space costs more than the rental anyway. :)

    --
    At what price learning? At what cost wisdom? The price is a man's peace of mind, and the cost is his life.
  19. Just save some h/d room by Anonymous Coward · · Score: 1, Funny

    I guess I just have to remember to copy it faster than I normally do

  20. It is UnAmerican to Care about the envirmonment by Anonymous Coward · · Score: 0

    ...well at least to put the environment before profits. As for the coffee drinkers who throw away a foam cup every time, fuck them too.

  21. Re:So now I don't have to return discs to Blockbus by anonymous+loser · · Score: 1

    Try Netflix. You can watch and return movies at your leisure, and they have a much, much better selection of movies than Blockbuster.

  22. Re:So now I don't have to return discs to Blockbus by The+Only+Druid · · Score: 1

    If you read the article (which is breif, since its really just a feature description), you'd notice that the discs are recyclable after their "self-destruct".

    This means one of two things: either they're recyclable in the generic sense that most plastic trash is recyclable, or the disk itself can be re-used by the distributor.

    In the latter case, it may just mean you return a big bundle of them next time you go to rent a disk.

    --
    "Stumble before you crawl"
  23. two words: video rental by davebarnes · · Score: 1

    1. I can rent a DVD for $3 and watch it anytime over the next 2-5 days.

    2. I can buy the DVD for $15 and watch it as many times as I want over the next few years. And, I can lend it my friends and they can watch it. And, they can lend me some of their DVDs.

    3. I can pay $unknown and watch a FlexPlay DVD over the next 2 days. And then it self-destructs.

    4. Therefore, $unknown must be less than $3 for me to have ANY interest in this stupid concept.

    5. Only people who buy government-run lottery tickets will go for this. The scary part is that is a large percentage of the populace.

    --
    Dave Barnes 5 breweries within 6 blocks of my house
    1. Re:two words: video rental by Vellmont · · Score: 1

      More like you can pay $unknown for the FlexPlay DVD at your local supermarket or Target. Then play it for two days after you break the seal and never have to return it. I'd say that's worth more than $3, probbably not more than $4.

      The other thing may be that the movie studio might make more money off this deal, since they get paid for each "rental", which I don't think they do right now.

      --
      AccountKiller
    2. Re:two words: video rental by fishbowl · · Score: 1

      >4. Therefore, $unknown must be less than $3 for
      >me to have ANY interest in this stupid concept.

      I'm guessing that lots of them will be free. Or very, very cheap -- trading card cheap. With niche titles aimed at kids maybe. Expect them to be cheap as hell but with all kinds of marketing "content". Maybe even teasers for premium titles, or other self-destructing discs.

      --
      -fb Everything not expressly forbidden is now mandatory.
    3. Re:two words: video rental by matrix29 · · Score: 2, Insightful

      More like you can pay $unknown for the FlexPlay DVD at your local supermarket or Target. Then play it for two days after you break the seal and never have to return it. I'd say that's worth more than $3, probably not more than $4.

      The other thing may be that the movie studio might make more money off this deal, since they get paid for each "rental", which I don't think they do right now.


      Nope. For me the Destructo-DVD would have to cost less than $1 (75 cents for a good movie - 25 cents for the unpopular ones). Since packaging, distribution, and printing costs will jack the price up they would be charging me $1.50 and that is too much money to waste my time with for something that turns to crap in 48 hours.

      Since packaging would have to be dirt cheap I figure the best format is a paper square (like the super cheap music CDs and super incompetent software industry corporations use) with the Destructo-DVD encased within a metal foil poly flat bag with a tear strip on the edge (to keep out the air and to provide easy opening).

      Since actual production costs will also be slightly even more expensive than a regular DVD the incentive should be just to make the REAL DVDs that do not destruct at a reasonable price since the profit model is much better for the REAL DVDs by any stretch of the imagination. For example - I have a ZARDOZ DVD and it cost me $10. A Destructo-DVD version of ZARDOZ would have be sold for $0.50 for me to even barely consider buying it. The retailers cannot make a profit on the Destructo-DVD except in massive volumes and buying a truckload of "odd lots" of Destructo-DVD shipments. The storage and inventory model is increased massively for the Destructo-DVDs with little in profit to justify these "turn to crap" time-limited pieces of landfill bloat. On the upside, I can understand GE Plastics wanting this profit model as they can sell more LEXAN plastic with the justification of "a workable profit model". Meanwhile the retailers are going to have to dump their inventory bloat of unprofitable Destructo-DVDs on the Dollar Store retailers (which will probably be the only functional profit model for the mostly useless Destructo-DVDs overspilling the "odd lot" bins in Wally-World's profit model).

      I can only see people with very little money and little regard for the value of the time spent earning their money eventually purchasing the Destructo-DVDs for any reason. I cannot see the major retail chains even considering adding the Destructo-DVDs to their shelves (and quickly later to over-flowing "odd lot" bins). I cannot see anyone other than the very wealthy and the very stupid folks buying entertainment that has little in permanence (though people do still pay money to go to a movie theater to view a movie only once for their money) and much in litter value.

      --
      "Face it, a nation that maintains a 72% approval rating on George W. Bush is a nation with a very loose grip on reality.
    4. Re:two words: video rental by The+Cisco+Kid · · Score: 1

      1. You can only rent the DVD after providing the video store with your ID and credit card, and they checkyour credit record. They also have a record of every movie you've rented. You have to remember to bring it back in time, or else get charged another $3 per day you are late.

      2. You can pay $15 for a DVD, which you can watch as many times as you want, and in only one place unless you have DeCSS/etc and are able to copy it.

      3. You can pay $3 for a DVD which will only work 48 hours, that you dont have to bring back within any particular time period (hopefully if the 'return for deposit' idea catches on to encourage recycling, you can save up the expired ones for a few months, and bring them back all at once, like soda cans), that if you have DeCSS/etc are are able to copy it, you can watch it as many times as you want.

    5. Re:two words: video rental by Anonymous Coward · · Score: 0

      Buying a lottery is perfectly rational behavior. The expected value is only negative when you assume a linear utility curve. The utility curve for money is non-linear, particularly at the extremely low ($1) and moderately high (>$10 million) ranges. Some also receive ancillary benefits from the purchase other than just the money, which is to say they think it's fun, and thus no less rational than spending movies on other forms of entertainment, such as, oh, DVD rental.

      Try not to sprain your arm patting yourself on the back for your perspicacity.

    6. Re:two words: video rental by SpaceCadetTrav · · Score: 1

      After reading this, I am guessing that you would say the existence of the current DVD rental market is a figment of the world's imagination.

  24. Cheaper? by __aagmrb7289 · · Score: 1

    Oh, you think these things are gonna be cheaper? The old format cost about $20/disk. Unless they fix the cost problem this time around, it'll die the same way... unmourned.

    1. Re:Cheaper? by Chemical · · Score: 1

      You think most of that $20 cost is disc production? You're trippin'. You're paying for the movie, not for the disc. The cost of the DVD is high because movies are expensive to make. A DVD itself probably costs less than $2 to press, including the case. I would imagine these things will cost about $4 or so. About the same as Blockbuster, and a hell of a lot easier.

  25. Cool idea for rentals by Azureflare · · Score: 4, Insightful
    I like the idea for rentals, I hate having to return stuff to the video store. I have doubts whether people will actually "recycle" the used-up dvds though. Personally, I do recycle, but I wonder if other people who don't like recycling will simply toss 'em, and then we'll have a massive trash problem on our hands...

    The solution is scavenger robots, that search for used-up dvds =)

    "Hey give that back! I was using that as a coaster! GNggghhhh!!"

    1. Re:Cool idea for rentals by reiggin · · Score: 1
      We already have a massive trash problem on our hands. What's new?

      Why not just make edible DVD discs? Then, even if the movie sucks, at least I'd have a nice, chocolatey snack to appease my bitter rage.

    2. Re:Cool idea for rentals by kryptkpr · · Score: 1

      What about a refundable deposit? 50 cents.. maybe a buck. That would encourage people to recycle the disks.. Rent movies as usual, and when you have a buildup of these expired disks (enough for a rental of another movie), bring them back, and let your deposit pay for another movie! Rinse, Lather, and Repeat..

      --
      DJ kRYPT's Free MP3s!
    3. Re:Cool idea for rentals by DaemonGem · · Score: 1

      Possibly, but I thought rental stores made a lot of money off of late returns. Therefore, this wouldn't be nearly so financially feasible for them.
      -Dae

      --
      "Alle reden vom wetter. Wir nicht." - SDS Sozialistischer Deutscher Studentenbund.
      j00 4r3 3n73r1ng l337 w0r1d.
    4. Re:Cool idea for rentals by hzoli · · Score: 1

      The rentals stores would actually hate that. More than 20% of their revenues come from late fees.

    5. Re:Cool idea for rentals by andrewski · · Score: 1

      You can't really recycle a DVD. You can re-use it, and re-task it, but I don't think that there's a process for recycling them yet.

    6. Re:Cool idea for rentals by gnarled · · Score: 1

      There are very few problems in the world where the solution isn't scavenger robots, and it those cases, the solution is lasers.

      --
      I'm a firm believer in the philosophy of a ruling class. Especially since I rule. -Randal, Clerks
    7. Re:Cool idea for rentals by mark-t · · Score: 1
      I see no reason why a rental company can't insist on having the blank disc back within a certain timeframe, even if it is no longer readable by normal DVD players. And of course, the stores can still implement late charges on not returning what is, ultimately, *their* property, regardless of how useless it becomes for us.

      Those who are irritated enough by this inconvenience will buy the DVD outright anyways.

    8. Re:Cool idea for rentals by sirius_bbr · · Score: 1

      "I like the idea for rentals, I hate having to return stuff to the video store."

      Oh come on, if you can spare some time to go to the store to rent one, you surely can find some time to return it. People are getting more and more lazy these days,

      --
      this sig has intentionally been left blank
    9. Re:Cool idea for rentals by Mac+Degger · · Score: 1

      I have an even better idea...why not make 'em downloadable to start with! Zero polution, and I'd say Apple has just now proven it'll work for mp3's (which is a big 'duh'...we aqll knew it would work, but the **AA's just had to protect their business model).

      --
      -- Waht? Tehr's a preveiw buottn?
    10. Re:Cool idea for rentals by Anonymous Coward · · Score: 0

      I have doubts whether people will actually "recycle" the used-up dvds though. Personally, I do recycle, but I wonder if other people who don't like recycling will simply toss 'em, and then we'll have a massive trash problem on our hands...

      Doesn't really matter. It takes a lot more energy to recycle it than to rent it out to someone else. (you need to collect 'em some where either way)

      As someone else mentioned, recycling is usually just a slightly longer trip to the dump anyway, often the quality is degraded so you can't make the same thing again.

  26. Capitalism by z3r0n3 · · Score: 1, Troll

    This is capitalism at it's best: The people who make them get more and more money while those who purchase are forced to suffer. I don't like this idea at all.

    --
    We are but a pixel in the JPEG of life.
    1. Re:Capitalism by XxtraLarGe · · Score: 5, Insightful

      Capitalism at its best means that we consumers have the ability to reject this stupid idea and cause it to fail....

      --
      Taking guns away from the 99% gives the 1% 100% of the power.
    2. Re:Capitalism by Merovign · · Score: 1

      Capitalism is honest exhange between buyer and seller, each concerned with their own best interest. If the customer is "forced to suffer," it ain't capitalism.

      This, unfortunately, is what mixed markets are all about.

      If this is done openly, honestly, not slipped into every package without a choice, then it will fail, and die, just like the old CircuitCity/DIVX concept.

      If it is slipped into the whole product stream, we can only hope that it doesn't make it into the recordable stream, or that we have a better storage method soon.

    3. Re:Capitalism by digiZen · · Score: 1

      Actually, I don't think that this is how capitalism is supposed to work at all. Ideally, capitalism is about creating a given product (of a certain quality) the most efficiently, passing the savings on to the consumer.

      Now, I think that you'll agree that there is nothing wrong about any of that. The problem is the (un)limited monopoly that "WE THE PEOPLE" gave up to content creators. Therefore, they get to dictate to us that we should be happy buying an expiring product.

      Capitalism is against monopoly in general, and in true capitalism none of this would be allowed to occur. You would simply be able to buy a non-protected version of the film, probably for less money then you will be paying for these expiring rentals if there was no monopoly and "true" capitalism had its way. The question, of course, is whether the content creators would create 150-million dollar movies if that were the case. But that's a whole different topic of discussion.

    4. Re:Capitalism by Gerynar · · Score: 1

      I beg to differ. Capitalism is not about creating a given product effeciently and passing the savings on to the consumer. It's a social system based on the principle of individual rights.

      Lets say I create a widget that will let your car run off of water instead of gasoline. I have the right to charge however much I please for it. As my business grows, and I can improve the efficiency of my manufacturing process, I do not have to lower the prices, but I can now make even more money. There is nothing wrong with that. However, lets say that you come up with a different way of having cars run off of water and you charge less then I do. If I don't lower my prices, I run the risk of going out of business. Another choice I have is to price my widgets competively. I also have the the right to lower my prices to a point where I don't make as much of a profit (if any), but less than you can make your widgets. Eventually I may become a "monopoly". There is nothing wrong with that scenario either. But lets say I have some friends in Washington create some legislation that would outlaw your widgets. That is not right because I have taken your right to sell your widgets away from you with force.

      Capitalism is not against monoplies that come about because of a well run business, just those that use force to get rid of their competitors.

      Please see Capitalism.org for some lessons in the basic ideas of captialism. (very nice tour) They also have a nice FAQ section
    5. Re:Capitalism by Anonymous Coward · · Score: 0
      Capitalism is not against monoplies that come about because of a well run business, just those that use force to get rid of their competitors.

      That's precisely what the copyright law is: the use of force to get rid of competitors.

    6. Re:Capitalism by Gerynar · · Score: 1

      No, copyright law is to protect covered works from being looted by someone other than the copyright holder. Why should someone spend time and effort writing a song/book/play/etc... and not expect payment for the work that went into said work.

      I wouldn't want you to be making money off of something that I worked hard. You don't have the right to take my money that I could earn, unless we were to come to some sort of financial agreement that would be fair to both you and me.

      Of course, if you could point out a place where I could find information to the contrary, please post it.

      The actual copyright law
    7. Re:Capitalism by Anonymous Coward · · Score: 0

      That's what you are supposed to think. but do you remember copy-protected CD's? Now they're a standard...

    8. Re:Capitalism by Anonymous Coward · · Score: 0

      DivX died because of Capitilism, only Socialism keeps bad ideas beyond the time that they are viable.

    9. Re:Capitalism by digiZen · · Score: 1


      No, copyright law is to protect covered works from being looted by someone other than the copyright holder. Why should someone spend time and effort writing a song/book/play/etc... and not expect payment for the work that went into said work.

      I wouldn't want you to be making money off of something that I worked hard. You don't have the right to take my money that I could earn, unless we were to come to some sort of financial agreement that would be fair to both you and me.

      Of course, if you could point out a place where I could find information to the contrary, please post it.


      One man's definition of "looting" is another man's definition of "fair use". The previous post was right, the monopoly of record labels is codified in law - therefore "forced" upon us.

      Regarding your idea that you don't want to be making money off something you worked hard for: there are other ways of compensating creators of copyright work that don't involve the kind of monopoly that we've seen in the record labels.

      My favorite idea so far, championed by Lawrence Lessig, is called "forced licensing". This idea applies mostly to online downloading, although it has many off-line uses as well. Everyone using any kind of music service would pay a surchage "tax" amount of X. Some metrics company would be brought in to figure out how many people downloaded which songs. Then, the total sum collected from people, Y, would be distributed amongst all the artists in proportion to their listenership.

      Is the above idea better then the monopoly the record companies hold? I think it might. The current system doesn't work very well in the first place. For example, there are numerous cases where artists sold their creative work rights for a pittance to the record companies, who turned around, made millions, and gave absolutely ZILCH, NOTHING, NADA back to the artist. Make your own conclusions.

    10. Re:Capitalism by Anonymous Coward · · Score: 0

      What are you on about? You don't have to buy the thing.

      Besides, you're much more likely to be "forced to suffer" if you did have to watch all of the movies that come out on DVD. Being freed of that threat after 48 hours is a blessing...

    11. Re:Capitalism by Gerynar · · Score: 1

      Firstly, I have nothing against fair use, but fair use does not include completely copying my work or a significant portion thereof. Unless of course we enter into an agreement where I get a portion of your profit.

      Second, the artists who sold their rights have no more claim to said rights. They weren't forced to sell them. They had the choice whether to accept the agreement or not. They sold them to the company. Maybe they should have thought more about what they wanted out of the deal. If I sold you the rights to one of my works, I no longer have any claim to any of the money you made in the deal. It would be like me selling you the rights to a great book I wrote because I wasn't making much money. You take said rights, sell the book, promote it better than I did, and make millions. Do you now owe me a portion of the money you made on what are now your rights to the book?

      As to the forced licensing. I'm gonna have to look into it before I can say anything about it.

      And as to the 'Monopoly', what law is barring you from making your own recordings of your own music, making copies of them, packaging them, promoting their sale and making money from your efforts? A Capitlaist's view of Monopolies

      Finally, nowhere do I find "fair use" in the definition of looting.

      I am not in any way affiliated with capitalism, except that I agree with what I've read there so far

  27. Sooo by Apreche · · Score: 1

    I gets me a DVDR. Then I copies it, since it's just a standard DVD that degrades over time. Voila!

    I guess this will make DVD burners illegal, since they circumvent a copy protection mechanism. But sharpie markers hasn't faced a lawsuit yet, so I think we're ok. Damn DMCA.

    --
    The GeekNights podcast is going strong. Listen!
  28. air bubbles? by SHEENmaster · · Score: 1

    If they but a few bubbles between the label and the disc itself, the thing would destruct in a vacuum.

    Maybe an unreactive gas rather than a vacuum? Wouldn't that be easier?

    --
    You can't judge a book by the way it wears its hair.
    1. Re:air bubbles? by Wyatt+Earp · · Score: 2, Interesting

      Maybe I don't understand how pressure works but...

      If there is a bubble that pops outward under zero pressure, then wouldn't it crush under 14.7 PSI?

      From what I understand, a human won't explode in space because we are built rigid enough to survive standard air pressures so our structure won't rupture from exposure to zero.

    2. Re:air bubbles? by Anonymous Coward · · Score: 0

      The pressure of the bubble under the thin film is the same as the surrounding air pressure was when the DVD was made. However, when the DVD enters a room without no air (or any gas) pressure at all, the pressure of the bubble inside is still as high as it was before. There is no longer any (equal force) acting on the surface on the disk, which means there suddenly is a force from inside it that is so strong that the thin film pops.

      x1=>|<=x2
      As long as x1 = x2, everything's fine. When x2 disappears, x1 creates a positive resultant pressing from inside the disk.
      If you are a human, entering space and zero pressure, holding your breath, the air in your lungs will expand because there is no longer an equal or almost-equal force from outside pressing it.
      Well, sorry about my english. Hope this helps =)

    3. Re:air bubbles? by einhverfr · · Score: 1

      Maybe an unreactive gas rather than a vacuum? Wouldn't that be easier?

      Go Krypton ;-) OK, Helium would be more available, but it lacks the superman reference :-)

      --

      LedgerSMB: Open source Accounting/ERP
    4. Re:air bubbles? by Anonymous Coward · · Score: 0

      Electronics don't work well in a helium atmosphere; From an experiment we did where we tried to operate some lab equipment in a helium atmosphere, we found that helium at atmospheric pressure allows arcing at about 90V.
      Talk about blowing up some shit...

    5. Re:air bubbles? by einhverfr · · Score: 1

      Ok, back to cracking the latest Superman DVD with Krypton gas, I guess. (Krypton's elemental symbol is Kr and it is extremely non-reactive.)

      --

      LedgerSMB: Open source Accounting/ERP
  29. When will they ever learn? by Guppy06 · · Score: 1

    I mean, they should know by now that "EZ-:D" will be the name of the new video format clogging up KaZaa in two or three years.

  30. 48 hours huh? by JudgeFurious · · Score: 5, Funny

    If you can't manage to get the vobs off of there and create yourself a longer lasting copy in 48 hours you probably don't deserve anymore stolen movies IMO. At the very least you lose your honorary "Pirate" title.

    --
    Appended to the end of comments you post. 120 chars.
    1. Re:48 hours huh? by muzzmac · · Score: 3, Funny

      Hell yeah. Just think what Jack Bauer can do in just 24 hours. And he's not 1337!

  31. They're doing you a favor! by MrPerfekt · · Score: 4, Funny

    Shouldn't all copies of The Hot Chick be destroyed after 48 hours?

    --
    I just wasted your mod points! HA!
    1. Re:They're doing you a favor! by DaemonGem · · Score: 1

      I don't know, from what I've heard, 48 seconds might be 48 seconds to much.
      -Dae

      --
      "Alle reden vom wetter. Wir nicht." - SDS Sozialistischer Deutscher Studentenbund.
      j00 4r3 3n73r1ng l337 w0r1d.
    2. Re:They're doing you a favor! by Anonymous Coward · · Score: 0

      Not just copies of the movie but all copies of the writers responsible( and seed if required)!

    3. Re:They're doing you a favor! by NeoMoose · · Score: 1

      You are a genious!!!!!

  32. Open Season by Euphonious+Coward · · Score: 4, Insightful
    So now they have discs that you not only can copy, but must copy before they evaporate.

    Somebody tell me again how this reduces the impulse to bootleg? They might as well just sell the nicely-printed cover art, and let people get the bits from their friends, or wherever. (Maybe they can get AOL to send them out.)

    1. Re:Open Season by Pionar · · Score: 2, Insightful
      You're not getting the point of this. It's not to prevent bootlegging. Get that? IT'S NOT TO PREVENT BOOTLEGGING.

      It's for lazy-ass (law-abiding) people like me who don't feel like wasting a good Sunday drive going to the video store to return a movie. It should actually save people money, as the video stores won't have to spend anything to collect on past0due DVD rentals. I'm not saying it will, but it should.

      All in all, this is A Good Thing.

    2. Re:Open Season by drinkypoo · · Score: 4, Informative

      You're not getting the point either. IT'S NOT TO PREVENT HAVING TO RETURN MOVIES TO THE STORE. As has been pointed out amply in this and previous stories on similar topics (not an actual product announcement, but various stories on this which could be summed up as "coming soon to a landfill near you") video stores make a significant portion of revenues from late fees. This rarely results in them actually losing a rental sale since when people go to rent a movie, they generally have a backup plan in case the movie they want is out.

      --
      "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
    3. Re:Open Season by Elderly+Isaac · · Score: 1

      Ah, but not having to return DVDs offers a competitive advantage to stores that do decide to adopt this technology, and this could be a major selling point. Just because companies would lose late fee revenue doesn't mean no one would decide to adopt the technology.

      Are you aware of the law of supply and demand? Why are prices for products lower at some stores, intentionally lowering their revenue per purchase? Because the stores feel they can make up for the lost revenue by increasing their number of sales. The same would go for disposable DVDs. This is how markets work.

      What, do you think they want to sell these instead of regular DVDs? The industry is making a killing off of the DVD format; they don't want to dick with the sell-through power of DVD.

      The press release itself says "EZ-D's goal is to expand the overall home entertainment market by appealing to consumers whose rental consumption has diminished due to the perceived inconvenience of the current rental process."

      --

      Care to be asshole buddies?
    4. Re:Open Season by drinkypoo · · Score: 1

      The only video rental place which I expect to benefit from this is netflix. Conventional video stores won't do this until they can't avoid it.

      --
      "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
    5. Re:Open Season by nmos · · Score: 2, Insightful

      My impression is that this isn't goint to start at existing rental shops but rather in convienence stores, Wal-Mart etc.

    6. Re:Open Season by giraffecock · · Score: 0



      Simply put, this reduces the impulse to bootleg because you are going to die an overweight lonely virgin.

  33. What about DOA's by afidel · · Score: 4, Interesting

    Like any technology it will have a a certain % failure, what will the rental place do if you come back before 48 hours with a dead disk?

    --
    There are 4 boxes to use in the defense of liberty: soap, ballot, jury, ammo. Use in that order. Starting now.
    1. Re:What about DOA's by Anonymous Coward · · Score: 0

      I'm sure that the format would be cheap enough that it wouldn't be a problem to hand over another one. Really, it is not like you are getting anything for free because it is built to destroy itself anyway. If you come back every couple of days with the same title, I am sure that then you would draw some attention.
      My question is how they plan on shipping these things. I am assuming that the discs react to the heat from the read laser, but most products that arrive to your store are sent in trailers. From what I understand, the trailers can get very hot if they are not air conditioned.

      Does anyone here have any experience with the trucking industry to give any input?

    2. Re:What about DOA's by Anonymous Coward · · Score: 0

      Couldn't they just be sensitive to air? I belive the article sayed the 48 hours started when the package was opened...

    3. Re:What about DOA's by MyHair · · Score: 1

      Does anyone here have any experience with the trucking industry to give any input?

      I heard you shouldn't leave smuggled illegal immigrants in your truck for 48 hours in Texas. It gets too hot and it pisses off a lot of people.

    4. Re:What about DOA's by mark-t · · Score: 1

      More likely than not, the store would give you a free re-rental of the same movie.

    5. Re:What about DOA's by Mike+McTernan · · Score: 1

      Simple, you make the disk last for 49 hours, so even the faulty ones expire after 48 hours. No one will complain about the extra free hour

      Mike

      --
      -- Mike
    6. Re:What about DOA's by Anonymous Coward · · Score: 0

      Sorry, due to some recent reporting when I read "DOA" I immediately thought of "Dead or Alive Extreme Beach Volleyball"...

      Truly sad and completely offtopic...

  34. Humm... by zbowling · · Score: 1

    I guess I will just have to copy them faster. Ohh well... doesn't effect me. Just a waste of money for them is my opion. Havn't come acrossed one that I haven't been able to copy. You make my stuff expire that I paid for and I will make it less profitable for you in the long run evil companies. Hehehe

    --
    No.
    1. Re:Humm... by Anonymous Coward · · Score: 0

      Now that's capitalism at its best! *evil grin*

  35. Expiration by DASHSL0T · · Score: 4, Funny

    I know what else just expired: My willingness to plunk down my hard earned money supporting the music and movie industries.

    --
    Freedom Is Universal
    Linux-Universe
    1. Re:Expiration by theaphila · · Score: 1

      heh. see you at reloaded this afternoon, as you see it for the nth time.

  36. This is great news... by BitterOak · · Score: 2, Redundant
    For those of us with with a DVD burner and appropriate decryption software. We can buy movies for a few dollars instead of the typical $20-$30.

    --
    If I can be modded down for being a troll, can I be modded up for being an orc, or a balrog?
    1. Re:This is great news... by Anonymous Coward · · Score: 0

      Uh huh. What an innovative idea. There was no way of doing this before.

      I'm off to Blockbuster.

    2. Re:This is great news... by Anonymous Coward · · Score: 0

      If you don't mind illegally burning the DVD, how could you mind burning it from a rented copy??
      Renting a DVD isn't 20$-30$ AFAIK...

    3. Re:This is great news... by webmaestro · · Score: 1

      What, you couldn't rent a movie to burn it before? All this really does for you is you can get a bunch at once, and just burn them at your leisure. Just wait to open them until you have time to burn and then toss.

    4. Re:This is great news... by lgftsa · · Score: 1

      If I can be modded down for being a troll, can I be modded up for being an orc, or a balrog?

      Modding them is a fairly straightforward process, if rather messy. The hardest part is getting them to hold still while you cut the window. Assuming you're still alive afterwards, the rest is a piece of cake!

      If you color code the CCFL tubes, you can tell which ones are closest as they chase you through a maze of twisty little passages, all alike - at least until the batteries run out.

    5. Re:This is great news... by lgftsa · · Score: 1

      ...then you have to stand still, or you'll be eater by a Grue!

      (Sorry, I couldn't resist!)

  37. I don't see why this is such a bad idea by Pionar · · Score: 1

    It seems to me that this would be a great idea if it's cheap enough to mass-produce them. That way, I could rent a DVD from my local video store (no, not the evil Blockbuster) and not have to worry about late fees (which us forgetful people often incur). I would recommend expanding this to video game discs.

    Obviously, this would be a bad idea for purchasing DVDs.

    Overall, it seems like the poster hates the idea. I think he just misunderstands the technology or he thinks that this will impede his piracy attempts. It won't hurt those, you little script kiddies with your DeCSS and such. Those of us who live the legal way will applaud this new technology.

    In fact, the only thing I'm worried about is the environmental impact of all those DVDs. Then again, it doesn't seem to bother AOL all that much.

    1. Re:I don't see why this is such a bad idea by Anonymous Coward · · Score: 0

      As a person who legally bought every DVD in my collection I can tell you I have major problems with this! Environmental problems.

      This is yet one more example of our throw-away society at its best. This is not sustainable, smart, or environmentally friendly at all.

    2. Re:I don't see why this is such a bad idea by Anonymous Coward · · Score: 0
      Obviously, this would be a bad idea for purchasing DVDs.
      Overall, it seems like the poster hates the idea. I think he just misunderstands the technology or he thinks that this will impede his piracy attempts. It won't hurt those, you little script kiddies with your DeCSS and such. Those of us who live the legal way will applaud this new technology.

      I think you may be contradicting yourself... It CERTAINLY dosen't hurt the script kiddies with their DeCSS.. To the contrary, it will most likely be a blessing they can get a movie for $2 or $3 bucks thats guarenteed not to have a scratch (albeit, must copy it in 48hrs).
      It doesn't help those who collect DVDs the "legal way" as well. Considering you can get a legal one for $15 to $30 now, why in jebus' name would that price go down? (and do you think that a "collector" would consider paying for a non-returnable rental?)
      FWIW, i purchase many DVDs i have already viewed. Its not really about "testing out" a movie for me.
      So, in essence, i see it as:
      1) a waste of material that will INEVITABLE end up in a landfill in southeast asia.
      2) a way to jack prices for current DVDs.
      and 3) a cheap, reliable source for script kiddies to DeCSS a movie.
  38. Trying to put rental places out of business? by Maul · · Score: 5, Insightful

    Obviously, nobody is going to pay full price for a DVD that self destructs. This is meant as a rental replacement. However, something like this could put rental places out of business.

    Why? Rental places typically buy a certian number of new copies and rent them out repeatedly, after a few rentals the disc is paid for and it is pure profit on the disc after that, especially when you factor in the real money maker, late fees. When the movie is no longer a hot rental, they'll then just sell off their excess copies as pre-owned DVDs.

    With the self destructing DVD, rental places will continuously have to replace their stock. They will not be able to charge late fees, nor will they be able to sell excess copies they've already made money off of. Ultimately, the rental place will no longer even be necessary since you'll likely be able to buy the destructable disc at any retail outlet or direct from the company for $2 a pop.

    --

    "You spoony bard!" -Tellah

    1. Re:Trying to put rental places out of business? by Nyktos · · Score: 1
      I wonder about this myself, but then rental shops have a limited number of inventory that can be rented out at one time imposing a limit to the amount of money a certain movie can generate for a single day. With this EZ-D format, shops could potentially have limitless daily rentals.

      does this make up for lost revenue in late fee's? I don't know.

    2. Re:Trying to put rental places out of business? by HeghmoH · · Score: 4, Insightful

      Why should I care?

      We're always saying the music industry doesn't have any right to keep making money with an obsolete business model after technology has supersceded it, and that if they continue to stick with it then they deserve to die, even if it worked in the past. Well, the same thing goes for rental places. If technology comes along and puts them out of business, well, too bad. They have no fundamental right to remain.

      --
      Mod down posts with a "Free Mac Mini/iPod" sig, they're spam!
    3. Re:Trying to put rental places out of business? by nightcrawler77 · · Score: 5, Insightful

      Excellent point.

      And just imagine what happens when the public gets used to this crap: the studios permanently end the sale of DVD's and slowly inch up the pricing on these self-destructing ones. There you'll have it, the pay-per-play business model they so desire.

      That would also throw a fat wrench in the whole Fair Use/DVD copying argument...right now, we are entitled to make backups of our DVD's since we have purchsed them. But once you can no longer buy a DVD that will last more than 48 hours, what argument do you have that you should be allowed to back it up? Sadly, none...it's going to be gone in two days anyway.

      And I'm not even going to go into the issue of the waste this system would produce. I guess the MPAA's five-year plan is to have a worthless DVD sitting next to every worthless AOL CD in every landfill across America. Someone just shoot me now.

      --

      "Power corrupts, and absolute power corrupts absolutely." -- Lord Acton

    4. Re:Trying to put rental places out of business? by ArmorFiend · · Score: 1

      Well, OTOH I think the rental places will be buying these things like hotcakes. If they don't, then certainly I won't be seeing them:

      Distance to closest rental place: 0.4 mi
      Distance to 2nd closest rental place: 0.6 mi
      Distance to 3rd closest rental place: 0.7 mi
      Distance to nearest Best Buy type place: 3.8 mi

      Ah yes, did I mention I don't do cars?

    5. Re:Trying to put rental places out of business? by Anonymous Coward · · Score: 0

      Dude, chill with the conspiracy theory.

      Here's why it wont happen.

      Customers wont buy them. They're a niche product. You'll probably find them in hotel lobbies or airports.

      They wont replace blockbuster, because Blockbuster will rent for a week. Noone wants to take something home and go "quick! quick! before it rots".

      But if you have to spend the night in some dinky airport city to make a connecting flight, this might be a good alternative to Spanktro-Vision.

      The customers drive the market.

      Of course, you can also look at the fact that the tech industry absolutely dwarfs the entertainment industry. They dont get pushed around by the likes of Mickey Mouse.

    6. Re:Trying to put rental places out of business? by nightcrawler77 · · Score: 1

      You're probably right, but I always have to keep reminding myself that the general public is much, much stupider than the Slashdot crowd...and much, much larger.

      --

      "Power corrupts, and absolute power corrupts absolutely." -- Lord Acton

    7. Re:Trying to put rental places out of business? by mouselock · · Score: 2, Insightful

      What makes you think the target location is Best Buy for this type thing? Assuming it's cheap enough to produce in the first place, I expect these things will wind up in AOL-tryoutesque type boxes near, say, checkout lines in convenience stores, supermarkets, and the like. It's not going to be for selection, but rather a great way for companies to rake in more of the profit on the immediate rental boom of new releases. DVDs are DVDs. Unlike video tapes, there are no staggered rental/consumer releases by which the movie companies can recoup the "losses" incurred by folks renting instead of buying their own copies of a movie. This directly addresses that fundamental flaw in the DVD model. In addition, there are some nice marketing ideas to be imagined here. Self-destructing DVD copies of Silence of the Lambs in the Chianti portion of the wine section, anyone?

    8. Re:Trying to put rental places out of business? by jkauzlar · · Score: 1

      They won't go out of business. They'll just start selling disposable dvds instead. Both parties will get a cut off of every rental, but the rental place will never own the dvd. Now, when the price of the dvd or tape gets paid off, the rental company gets 100% of the rental fee. With the knew model, the movie industry gets a cut off of EVERY rental. Its better for the movie industry, but it won't kill the rental places.

    9. Re:Trying to put rental places out of business? by FlynnMP3 · · Score: 1

      The movie studios want this! They absolutely hate the fact that rental stores can make money of THEIR movies. Once again, it's all about the studios want the entire money revenue. From box office to after realease video sales.

    10. Re:Trying to put rental places out of business? by Have+Blue · · Score: 1

      So the big rental players (blockbuster et al) ignore this new technology, and it gets launched as an impulse buy next to the cashier. Customers confuse them with the other CDs/DVDs that you can buy and play forever, buy them and watch them unexpectedly self-destruct. Backlash, bad word-of-mouth, technology dead in the water. Just like Divx, and we were all panicking over that too.

    11. Re:Trying to put rental places out of business? by jez9999 · · Score: 1

      Actually, the more I think about this proposed business model, the less sense it makes. Think about it. At the moment, you're paying less for rentals because you physically have the disc/tape for a shorter period of time than if you'd bought it, and therefore far fewer need to be produced. Fair enough.

      But, this business model proposes that just as much material is used creating the rental DVDs as standard ones, yet you pay significantly less because it expires! Says something about the amount of money it takes them to manufacture discs, and how much markup there is.

    12. Re:Trying to put rental places out of business? by poptones · · Score: 1
      DVDs can't cost more than about 50 cents to make. When you buy a DVD you are paying for the "package" - not the materials. A "package" that last only 48 hours is obviously worth less than one that (allegedly) last "a lifetime."

      The killer is that it's also (arguably) worth more than a rental fee, since it's more convenient. Therefore I expect they'll still cost more than a rental - although they may be comeptetive with rentals, which may help reduce (first run) rental fees in the long run. I suspect rental places (like Blockbuster) may be the "prefered customers" for distributing this "technology." I think it would also allow mom-and-pop stores to carry a more diverse selection since they wouldn't need to buy multiple copies of new releases.

      When I was a kid they used to put records in cereal boxes. You might buy "special offer" boxes of Froot Loops with a "free" Archies record in the box. Now think about the similar merchandising opportunities presented by these DVDs; "Look for Neo on the box!"

    13. Re:Trying to put rental places out of business? by mark-t · · Score: 1
      With the self destructing DVD, rental places will continuously have to replace their stock. They will not be able to charge late fees, nor will they be able to sell excess copies they've already made money off of.
      How is it that you figure they wouldn't be able to charge late fees? After 48 hours, even though the disc is unusable, it is still the property of the video store. Remember, this is for *RENTALS*, not purchases. They can still charge late fees for someone not returning the disc anyways. The video stores would, most likely, return the discs to the distributors who would then recycle them to make new discs. Anyways, this technology would really only be applicable for new release movies anyways; since many video stores have longer rental times for older films, anywhere from 5 to 10 days.
    14. Re:Trying to put rental places out of business? by alonsoac · · Score: 0

      I think the difference is that new technologies which affect the music industrie's old biz models are actually improvements to the user experience. While in this case I see no real use for these DVD's. So they are f-cking the rentals for no apparent reason.

    15. Re:Trying to put rental places out of business? by dvdeug · · Score: 1

      But once you can no longer buy a DVD that will last more than 48 hours, what argument do you have that you should be allowed to back it up?

      Unless you have a contract, or they let the "implied contract" fly, you have the perfect argument to back it up - it doesn't have a long lifespan, so you have to make a copy to preserve it. Same reason you can back-up ordinary movies, except this is going from "what, do you use your DVD's as frisbees?" to "well, of course, it's going to break".

    16. Re:Trying to put rental places out of business? by Bluesman · · Score: 2, Funny

      "the general public is much, much stupider than the Slashdot crowd."

      You're new here, aren't you?

      --
      If moderation could change anything, it would be illegal.
    17. Re:Trying to put rental places out of business? by Anonymous Coward · · Score: 0

      Someone just shoot me now.

      There's an old adage that says "Never commit suicide when a homicide would solve the same problem."

    18. Re:Trying to put rental places out of business? by Anonymous Coward · · Score: 0

      How is it that you figure they wouldn't be able to charge late fees? After 48 hours, even though the disc is unusable, it is still the property of the video store. Remember, this is for *RENTALS*, not purchases
      I thought the only goal of this "technology" was to avoid the need to return the disc (and so it allowed to replace a rental with a purchase)

    19. Re:Trying to put rental places out of business? by wolverine1999 · · Score: 1

      I can imagine buying these dvd's over the internet.
      By the time the dvd arrives to Malta (3 days from the uk or a week from the usa), it will have self-destructed...

      How will these things be exported out of the usa?

    20. Re:Trying to put rental places out of business? by Our+Man+In+Redmond · · Score: 1

      We're always saying the music industry doesn't have any right to keep making money with an obsolete business model after technology has supersceded it, and that if they continue to stick with it then they deserve to die, even if it worked in the past.

      Looks like they're skipping right to the obsolete business model to save us time. What a bunch-a guys.

      --
      Someone you trust is one of us.
    21. Re:Trying to put rental places out of business? by Hanji · · Score: 1

      It's not so much stupider, as just less familiar with technology and computers specifically.

      Although I concede it can be damn hard to persaude yourself of this when you're explaining something that's trivial to you to someone for the n-teenth time - I'm well acquainted with the feeling...

      --
      A Minesweeper clone that doesn't suck
    22. Re:Trying to put rental places out of business? by HiThere · · Score: 1

      You should care because rental businesses are the only places that stock decent movies.

      If you don't watch movies, or if you like the typical hollywood product, then this doesn't apply. But if you want to watch Casablanca, or something else that you remember from years ago, you sure won't find it new.

      --

      I think we've pushed this "anyone can grow up to be president" thing too far.
    23. Re:Trying to put rental places out of business? by Anonymous Coward · · Score: 0

      Heck, the boat trip from the pressing plant in China sometimes takes more than three days! We'll obviously need faster boats.

    24. Re:Trying to put rental places out of business? by Distortal · · Score: 1

      I can see rental companies having the option to either buy them cheap with a pre-determined profit, or produce them on the premises with dedicated equipment, which would help them avoid buying stock they can't sell, depending how long it takes to burn a disc. As for returning them - if it's just a rental (ie no cover art) then the return address, complete with minimum postage code, can br printed on the back. If sleeves can be made up in-store then they could also have a bar code which, when scanned, credits your account with a dollar.

  39. Disposable/Recyclable by applef00 · · Score: 2, Interesting

    I don't have nearly as much a problem with the concept of a self-expiring disc as I do with the concept of disposability. I see that they can recycle the discs, but that you (the consumer) will have to pay postage. I think that they will have a lot more success in getting people to send the discs back to them if they are willing to pick up the tab on shipping them back. They can cut costs by not manufacturing disc blanks, the environment doesn't choke, you get a warm fuzzy feeling for doing something good. Everybody wins. My other problem is that it's called "Flexplay" when it is blatantly inflexible. Talk about a misnomer.

  40. Re:So now I don't have to return discs to Blockbus by Anonymous Coward · · Score: 0

    http://slashdot.org/article.pl?sid=03/04/23/130257

    Not if want to be guaranteed to get exactly the movies you want, when you want them.

  41. Once is enough by Hilleh · · Score: 1

    When I buy something, I like it to stay bought, thank you kindly. Being recyclable and all, I think this technology is awesome for DVD rentals.

    Note: What follows is my conjecture, not something actually announced. Just so we're clear.

    I'm just shuddering to think of what will happen when the "one year music licenses" start rolling out. Sure we'll rip it before the expiration date anyway, but it's the thought that the RIAA would defineitly try that and get away with it (with a vast majority of consumers too lazy/inept to make proper backups) that gives me that bad tingly feeling.

  42. No more late fees = Bye Bye Blockbuster by Ayandia · · Score: 1

    So let me understand. I pay a rental fee price for a DVD, then 2 days later the DVD stops working and I chuck it? Cool.

    I'll never pay another late fee, but I'll still have to rent a movie twice sometimes because I couldn't watch it before my time was up. Still cheaper.

    Didn't Blockbuster make most of their money in late fees? Hmm...sounds like technology they'll hate to see in use.

  43. Planned obsolescence? by SixDimensionalArray · · Score: 2, Interesting

    I don't know about anybody else - but the fact that this could be used to make DVDs simply "stop working" after so long seems to cry out "planned obsolescence". As an example, maybe they make a new generation of DVDs only lasts 6 months before it wears out (and don't tell us). That would generate a lot of profit if somebody's DVD stopped working and they really liked it (they'd either have to go buy it again, or get it copied). Ick. -6d

    1. Re:Planned obsolescence? by Merovign · · Score: 2, Interesting

      This is the key. This will be done, and probably soon. Probably randomly, maybe 50% of the discs at first, CDs, DVDs.

      How would you tell, unless there was a leak, an informant? And a credible one, with proof?

      And how long before this tech gets into the recordable disc stream? Might the blank disc makers start using this to sell more discs? Might some of this material be included late in the process to make discs that fail randomly on small portions of the surface? As sabotage, perhaps?

      The worst part of any conspiracy theory is when you discover that it is true.

  44. Haha, brilliant! by Anonymous Coward · · Score: 0

    It's funny *and* true!

    1. Re:Haha, brilliant! by General+Sherman · · Score: 1

      It's bad to talk to yourself. Maybe try being funny next time, instead of posting an off-topic troll. I mean, this has NOTHING to do with Apple, this is about self-destructing DVD's.

      --
      - Sherman
  45. But this is better... by Nyktos · · Score: 1

    It's the same idea (AFAIK), but this doesn't require that you own some stupid player to play the things. The old Divx idea was it's own standard/format and required a Divx player. This EZ-D stuff you can play in your DVD player... big plus, I'm sold.

  46. Re:Great, just great! - uhh... by santakrooz · · Score: 3, Insightful

    Gotta love it.

    "The first thing I will do is make an illegal copy, then I will return it and ask for my money back by lying and saying that it never worked."

    I'm no angel, but what ever happened to ethics? Are we now so numb to piracy that stealing and lying are considered the "first thing" one would do?

    Am I the only one who thinks there is something just a little cracked in the general conscience?

    -sk

  47. Re:Great, just great! - uhh... by EvilSporkMan · · Score: 1

    Ethics don't save any money/get free stuff. They're just self-imposed limitations on personal gain in order to feel like one is "a good person". To echo Mr. Johnathon Swift, no matter your ethics/breeding/birth/nobility/state-of-being-Jesu s-Christ-himself, you're still full of shit. (literally)

    --
    -insert a witty something-
  48. Nobody cares about polution? by anagama · · Score: 5, Insightful

    This is just a cheap excuse to avoid digital distribution. Downloading the movies would be cooler, and more enviro.

    It seems the polution comments are not getting modded up. Why? How many billions of these things are going to be produced? Where does plastic come from for the most part (hint - we just had a war over this stuff)? And recycling? Just how easy is it separate the thin metal film from the plastic? Besides that, if these things are reactive to air - the article mentions that they begin to expire as soon as their opened - that would suggest some sort of strong plastic/foil packaging.

    Scrap the crap - just put it up for download.

    --
    What changed under Obama? Nothing Good
    1. Re:Nobody cares about polution? by HeghmoH · · Score: 5, Insightful

      Of course nobody cares about the pollution, think about this for one second, it's not a very large problem.

      In my household, we go through a couple of good-sized garbage bags a week. Even if we rented fifty movies every week it would hardly make a noticeable addition to our trash output. Even if you only count the nondegradable trash, an average movie watcher's rental consumption will not come close to touching the amount of other stuff they already throw away.

      --
      Mod down posts with a "Free Mac Mini/iPod" sig, they're spam!
    2. Re:Nobody cares about polution? by jez9999 · · Score: 1

      Ummmmm... that's BS. I would think 50 movies a week would fill up at least another good sized garbage bag with nondegradable trash (plastic box, plastic packaging, plastic disc). That's a 50% addition to your waste.

    3. Re:Nobody cares about polution? by MyHair · · Score: 1

      (hint - we just had a war over this stuff)

      The war wasn't about the oil. It was about freeing the Iraqi people from the human rights abuses and brining democracy to them just like our other allies have like our good allies and trading partners Saudi Arabia and China.

    4. Re:Nobody cares about polution? by Adam9 · · Score: 1

      So a little more useless trash won't hurt. Right.
      This is about as bad as disposable cell phones.

    5. Re:Nobody cares about polution? by mark-t · · Score: 1
      It was about freeing the Iraqi people from the human rights abuses and brining democracy to them
      I'd be curious to see if you'll still be thinking that in 10 years when the USA still hasn't taken their military forces out of Iraq (under the so-called pretense of keeping the peace).

      I know that Hussein had to be stopped, but really, it was just a convenient excuse that had the distinct advantage of being genuinely applicable to the situation.

    6. Re:Nobody cares about polution? by MyHair · · Score: 1

      I thought everything after what you quoted was clearly sarcastic. Saudi Arabia and China democratic and human rights conscious? You must have at least thought I was on drugs or stupid.

      I was joking.

      The war wasn't about that. I'm not quite sure yet what it was about, but it wasn't about making life better for Iraqis. The Bush administration had a woody for Saddam ever since 9/11/01, and before that Bush was (in my opinion) too isolationist. They kept hinting at terrorist ties, but I haven't heard anything particularly convincing about that yet. Besides, with a state enemy like Iraq the threat of nuclear or other mass force retaliation is a decent deterrent to hostilities. Al Qaeda's a bitch because you can't nuke them if they step too far over the line.

      Oil's an easy answer and compelling because of Bush's and Cheney's ties, but their isolationist stance before 9/11 counters this idea for me.

      I'd be curious to see if you'll still be thinking that in 10 years when the USA still hasn't taken their military forces out of Iraq (under the so-called pretense of keeping the peace).

      I can't imagine the US public (including me) standing for keeping peacekeeping forces in hostile territory that long, at least not in the occupying type force they currently exist in Afghanistan and Iraq. Then again maybe I should brush up on my WWII history and see how long we occupied West Germany and Japan, but in those cases the infrastructure and military were basically demolished; here in Iraq the public is more or less healthy and diverse (men and women) and the surrounding states aren't happy we're there and except for the Sunis apparently feel empowered, not conquered. I don't see a long term US occupation. At some point we'll either withdraw or escalate.

    7. Re:Nobody cares about polution? by Bluesman · · Score: 1

      Y'all need to read the excellent New York Time Magazine article on Recycling. Published sometime in 1996-97 I believe. The last time I tried to search for it there was a fee for the article, but you might have better luck.

      The gist of it was that we don't really have a garbage problem, that when you think of your trash output you're seeing it uncompressed, and that recycling is actually much more detrimental to the environment than simply throwing the trash away (think about the emmissions produced to recycle a piece of plastic, it's substantial).

      One of the stats mentioned in the article was that if the compressed garbage output of the entire U.S. for the next millenium was dumped into a single landfill 100 yards deep, the space required would be about 250 (I think) square miles.

      The article delves into the sanitation industry which loves the lucrative recycling contracts and how politically expedient it is to institute recycling programs, based on a lot of misinformation passed about recycling in schools and such.

      It's an interesting read.

      --
      If moderation could change anything, it would be illegal.
    8. Re:Nobody cares about polution? by MyHair · · Score: 1

      I know that Hussein had to be stopped, but really, it was just a convenient excuse that had the distinct advantage of being genuinely applicable to the situation.

      In my other reply I forgot to add the old saying: "The first casualty of war is the truth." The Iraqi freedom thing was propoganda BS but also a normal and expected part of war, just like Baghdad Bob insisting that the US is being slaughtered as A10's fly overhead and Fox News is broadcasting live from the palace, although I was confused by Baghdad Bob's persistence that late in the game. I was glued to the set hoping US soldiers would walk on camera while he was on the air.

    9. Re:Nobody cares about polution? by shepd · · Score: 1

      >The war wasn't about the oil. It was about freeing the Iraqi people from the human rights abuses and brining democracy to them just like our other allies have like our good allies and trading partners Saudi Arabia and China.

      No, it wasn't about any of that. The fact is the American president himself stated it was about one purpose: To oust Saddam Hussein on the knowledge he had WMDs. I can find the speech, if you'd like.

      Not that a single WMD has EVER been discovered in Iraq, apart from anything the US already gave him to fight Iran in the 80's (oh, the irony that the US is planning to target them now too). Basically, the US president needs to resign for starting a baseless war with a country. He's not just a liar... he's a liar that's willing to kill over 3000 innocent Iraqi civilians to cover it up.

      Heads up to any other countries: Gifts from the US come with strings attached. Don't take their Trojan Horses.

      --
      If you could be told what you can see or read, then it follows that you could be told what to say or think - BoC
    10. Re:Nobody cares about polution? by DLWormwood · · Score: 1
      One of the stats mentioned in the article was that if the compressed garbage output of the entire U.S. for the next millenium was dumped into a single landfill 100 yards deep, the space required would be about 250 (I think) square miles.

      I've seen these stats before, and while I believe them to be true, there's one major problem that makes that 250 square miles a hassle.

      NIMBY

      That waste space, to be properly accessable (read: economical) to our transportation infrastructure, must be evenly distributed across the US. And who wants to live next to a garbage dump?

      --
      Those who complain about affect & effect on /. should be disemvoweled
    11. Re:Nobody cares about polution? by Eideteker · · Score: 2
      Listen, genius. The question is not to recycle these discs or to throw them out. The idea is not to make them 'disposable' in the first place. It's really a stunning reflection that all of 5 or so comments in a sea of hundreds mention the environmental impact, whereas the rest of you are worrying about rights that will be severely curtailed if the manufacture of plastics becomes regulated, or if, y'know, we become extinct. Regardless of what you actually "think" is going to happen, something will, even if you're just (as one person above put it) throwing out 5-10 discs every week. In one household. Out of one hundred, two hundred, three hundred million.

      What bothers me is that proposals like this one have no controls; there is no review where someone says, "Hey, this stuff will have negative environmental impact. You can't do it unless you can show us some numbers quantifying the repercussions."

      Now I remember why I used to stay away from /. Right now, I hate you all, and I'll be in my room sulking.

      --
      sic
    12. Re:Nobody cares about polution? by wossName · · Score: 1

      People like you probably work for this company. The thought that maybe it would be a good idea not to produce so much waste never crossed your mind, right ?

      Simply because my trash is conveniently removed from my sight doesn't incite me to go produce some more. Of course I also have a good amount of trash in my bin every week, but I want it to go down, not up !

      Am I the only one who thinks that the concept of single-use DVDs is so absurd that there must be something seriously wrong with the people who came up with it ?

      --
      Someone is wrong on the Internet!
    13. Re:Nobody cares about polution? by pdbogen · · Score: 1

      Most plastics nowadays are non-petroleum-based synthetics. Word.

    14. Re:Nobody cares about polution? by Anonymous Coward · · Score: 1

      Wow, I live in Europe and our 4 person household goes through *one* 30 liter bag a week. And we're using quite a bit of convenience food products and the like. Are you're products coming in some sort of triple protection packaging to survive a reentry in the earth atmosphere or what?

    15. Re:Nobody cares about polution? by Anonymous Coward · · Score: 0

      Do you have any sources to back this claim up? Where does plastics come from then?

    16. Re:Nobody cares about polution? by crazysim · · Score: 0

      Rented 50 movies a week? How about throwing 50 movies a week?

    17. Re:Nobody cares about polution? by rabidcow · · Score: 1

      Even if you only count the nondegradable trash, an average movie watcher's rental consumption will not come close to touching the amount of other stuff they already throw away.

      So is that a good thing or a bad thing? It sounds like increasing the trash volume is the last thing we should do.

      I'll bet most of that is stuff that "would hardly make a noticeable addition to our trash output." Enough raindrops will get you a flood.

    18. Re:Nobody cares about polution? by MyHair · · Score: 1
      I guess I should've added at the end, but I thought the references to Saudi Arabia and China as democratic and free of human rights abuses were sufficient.

      No, it wasn't about any of that. The fact is the American president himself stated it was about one purpose: To oust Saddam Hussein on the knowledge he had WMDs. I can find the speech, if you'd like.


      I agree with you that that is the official purpose, but I was never fully convinced that was the real reason, nor was I convinced that oil/money was the real reason as many claim (but I thought the Iraqi first war was because of that). Something just never quite added up for me; there's more than meets the eyes here. But I'm not saying it's necessarily bad in the big general sense from the US point of view. Perhaps we have/had intelligence of something really sinister there that couldn't (and can't yet) be publicly disclosed due to implications of 'friendly' allies. Perhaps we're treading carefully around information that could spark a large scale conflict between Israelis and Arabs.

      Furthermore from the start I've thought that North Korea is a more imminent threat. AFAIK they don't have as much to loose by going nuts with nukes or Seoul-bound artillery. Saddam at least had a decent infrastructure and tons of money even with the sanctions.

      Heads up to any other countries: Gifts from the US come with strings attached. Don't take their Trojan Horses.


      I have to agree on that one for now. Since WWII our diplomacy and military been far more focused on containing communism and promoting US business interests than in the general welfare of humanity. I'm not saying we should be the green, tree-hugging love-everyone country, but we're way way too focused on promoting American businesses when the free market should be making the decisions, and I think US Government interference sometimes weakens our free market positions by stifling innovation in favor of protecting the 'old guard' companies that aren't adapting to market changes. It bothers me that in the US laws (copyright law and DMCA are examples) seem to be passed to legislatively maintain business models that are becoming technologically obsolete. In the early 1900's were there laws to require car purchasers to buy buggy whips too?
    19. Re:Nobody cares about polution? by HeghmoH · · Score: 2, Insightful

      Oh yeah, like I work for this company.

      Look, I think this idea is just as idiotic as the next guy thinks. It's dumb, it's wasteful, and it's again giving consumers something they don't want. But attacking it on the basis of the amount of waste it produces is just silly. There are lots of other things to attack if you're worried about waste.

      --
      Mod down posts with a "Free Mac Mini/iPod" sig, they're spam!
    20. Re:Nobody cares about polution? by totally · · Score: 1

      Yes, this is another egregious waste of resources. Lets create another mass market consumable that automatically turns into trash with all the trashy infrastructure to support it. Freshness sealed dvd's...

      Trash is a purely human invention and one that will ultimately destroy us. Every other creature on the planet creates resusable waste except for us. An excellent book about this is Cradle to Cradle: Remaking the way we make things.

    21. Re:Nobody cares about polution? by Gandalf_Greyhame · · Score: 1

      Talk about complete stupidity! I cannot believe the rampant abuse of the environment which you are so willing to accept. I mean, haven't we destroyed enough of the world already? Look at this place. Only the human race could f**k up a planet with such precision in such a (relatively) short time. We should be proud of ourselves in this

      I just cannot believe that I am reading this crap.

      I live in Victoria, Australia. Here we have an Australian Rules Football oval (these ovals are about twice the size of an American football field) called the MCG. It is rather large, and is having one of the stands rebuilt at the moment, but that is besides the point. Right at this moment the rubbish that is disposed of in Victoria (not the rest of the country, just Victoria) is enough to fill this football field up many times in the course of a year. Add disposable discs to the mix... There is only 4 million people in Victoria, but if everyone only bought 1 disposable disc per year this would just be disastrous.

      I just hope that this is properly considered, but somehow I doubt that it will be. We live in a disposable world. Why don't we just dispose of people/companies/corporations like these.

      --
      I am not stubborn. I am right!
    22. Re:Nobody cares about polution? by shepd · · Score: 1

      >In the early 1900's were there laws to require car purchasers to buy buggy whips too?

      Surprisingly, the laws for vehicles back then were _really_ wacky. Basically, in many states, you had to pay someone to walk in front of your vehicle waving a flag to warn horse driven vehicles you were approaching...

      Kinda takes the fun out of driving, doesn't it? ;-)

      --
      If you could be told what you can see or read, then it follows that you could be told what to say or think - BoC
    23. Re:Nobody cares about polution? by Anonymous Coward · · Score: 0

      What? You're asking an envirowhacko to DO ARITHMETIC?

      You're new at this game, aren't you? :-)

    24. Re:Nobody cares about polution? by Anonymous Coward · · Score: 0

      I mean, haven't we destroyed enough of the world already?

      We haven't destroyed ANY of the world. It's all still right here, the last time I looked.

      Look at this place.

      Nothing wrong with it that I can see.

      There is only 4 million people in Victoria, but if everyone only bought 1 disposable disc per year this would just be disastrous.

      You failed arithmetic in school, didn't you?

    25. Re:Nobody cares about polution? by Gandalf_Greyhame · · Score: 1

      No no no, my little anonymous coward, we HAVE destroyed the world. You may be living in a little fairytale world where everything is fine and lovely, but if you just look outside at all the damage we have caused... If you cannot see anything wrong, then you are a blind man. I pity you.

      As for the bit about me failing arithmetic in school, what does the fact that 4 million disposable discs (being 1 disc per person in Victoria, per year) have with that comment you moron. Lets just check a ROUGH estimate as to how high a stack of these discs would be. The average disc is about 1mm thick. This is getting even easier, even you could probably do this. Now that means that the pile would be (assuming a single stack of discs) 4 million millimeters high. Just because you are an obvious incompetent I will convert this to a number which you MIGHT be able to comprehend. This stack would be 4000 meters high, or 4km. I am not sure how far that is in miles, but I will attempt to convert to feet for you. Note that this figure will not even be close, since I don't come from a backwards country that is stuck with using the imperialist system of units. We use SI units...

      4000 meters = about 13333 feet and 4 inches even a dipshit like you could see that this is NOT a good thing...

      --
      I am not stubborn. I am right!
  49. Expired brains by __aafkqj3628 · · Score: 1

    I wonder where the brains are that thought of this scheme. Probably expired after their 48-hour use period.

  50. Suicidal DVD's by Bonewalker · · Score: 5, Funny
    I can just hear them now, poor little DVD's...engineered to die, but screaming "I want to live!"

    So, I oblige. *Inserts DVD into DVD-R*

    I don't call it ripping...I call it saving lives, one movie at a time.

    1. Re:Suicidal DVD's by Large+Green+Mallard · · Score: 1

      Painful to live in fear, isn't it?

      Nothing is worse than having an itch you can never scratch.

      Wake up! Time to die!

  51. OK for rental companies... by TheRealStyro · · Score: 1

    Should be ok for rental companies - no mussing around with returns. Rent it, watch it, dump it. Nobody'll care except for ecology nuts, and by the number of SUVs on the road nobody cares about ecology anyway.

    Might be interesting if the big studios get into this, then get some big retailers into selling them, then the DVD burner market will really heat up. Those of us with burners can make some side $$$ by copying shows onto non-expirable DVD-Rs and selling them out in front of those big retailers selling the expirable DVDs.

    --
    1. Re:OK for rental companies... by canajin56 · · Score: 2, Funny

      So, you're going to stand outside a rental store selling illegal copies of movies? Good luck with that...

      --
      ASCII stupid question, get a stupid ANSI
    2. Re:OK for rental companies... by Anonymous Coward · · Score: 0

      Maybe you should stop being a little white pansy and avoiding the scruffy looking minority types hanging around parking lots. You'd be surprised what you can pick up. Don't buy the speakers from the guys in the white van, that's a ripoff.

    3. Re:OK for rental companies... by etcpasswd · · Score: 1

      The reason why DVD rentals cost less than buying a DVD is that, the DVD at Block Buster is usually rented out more than once (and sold later). I don't see these use-and-throw DVDs as "rentals".

  52. So say I play the movie at the 47th hour? by McQuaid · · Score: 1

    Get to see half a movie? Will my player freak out?

    1. Re:So say I play the movie at the 47th hour? by telstar · · Score: 1

      I'll tell you what happens. After the first 60 minutes, the director's lighting budget runs out.

  53. i'm not that stupid by ack154 · · Score: 1

    I did RTFA, captain planet... I realize that it's not until you open it. I'm not that stupid. But it's habit for me to open a new DVD when I get it, even if I'm not going to watch it. I would be worried about doing that with this, and then I'd be fucked. Point being that people forget these things.

    1. Re:i'm not that stupid by reiggin · · Score: 1

      The package would be marked accordingly and if you ignore those warnings, you probably deserve to lose your $$$. It's like opening a package of raw meat just to take a look when you have no intention of cooking it for a few days. You just don't do it. That simple.

  54. The Stakes are Open by jeffasselin · · Score: 3, Interesting
    How long until someone finds a way to defeat it?

    No really. If it's a software thing, shouldn't be too hard. If it's physical, like reacting to a catalyst, there is most likely some way to treat the discs so that they will remain usable longer...

    --
    If he explores all forms and substances Straight homeward to their symbol-essences; He shall not die.
    1. Re:The Stakes are Open by circusnews · · Score: 1

      You know, I have this weird gut feeling that its going to turn out being as easy as useing a standard CD cleaner or a spray of some common household chemical to stop this reaction.

  55. $$ off Late Returns by DaemonGem · · Score: 1

    I thought that many rental places, as well as Libraries, made most of their money from Late Charges on movies. With this new system, all that valuable income would be lost. I personally can't see why any video rental store would wish to sign on to this thing.
    -Dae

    --
    "Alle reden vom wetter. Wir nicht." - SDS Sozialistischer Deutscher Studentenbund.
    j00 4r3 3n73r1ng l337 w0r1d.
    1. Re:$$ off Late Returns by Large+Green+Mallard · · Score: 1

      Video libraries are legally obliged to buy special rental-rights versions of videos an I assume DVDs, which are about 3 x the retail cost of the item. If there were low takens, all that would be needed is to increase the price of these disks.

      When technology and business meet in a situation which favors the business, you can be assured consumers/the little guy will get screwed :)

  56. My real issue here is... by Buzz_Litebeer · · Score: 1

    They are trying to stop people from using it longer correct? What happens when people figure out how to copy them?

    Sure, they are in the same boat as before, but the problem is, the people that they are most concerned about arent going to be stopped at all by these if they can copy them and have a near perfect copy residing on their computers...

    --
    If you don't vote, you don't matter, so don't waste your time telling me your opinion
    1. Re:My real issue here is... by Doc+Hopper · · Score: 2, Insightful

      The point is not to prevent copying. It is to destroy the movie rental business, or at least give the studios a much larger take. It's another "magic bullet" that the large studios have been looking for to bring in to eliminate the annoying rental houses that detract from their profits.

      The nifty fringe benefit may be to eventually destroy the "fair use" argument used by those defending cracking of their security algorithms. If you defeat the protection on the disc (using one or more of the techniques already discussed here), you were only licensed it for 48 hours -- you have no fair use rights beyond that time limit. Ditto for duping a copy to your hard disc. Yeah, rip all you like for 48 hours, but if you're prosecuted, you have zero rights to that media after that time window expires.

      I'm concerned about the recyclability factor, but not so much about the introduction of the media. From where I sit, it will probably play out a lot like phone cards. Yeah, there's a certain segment of the population that uses disposable phone cards rabidly. There are others that use them on an as-needed basis, and still others (like myself) that have never used a disposable phone card and never intend to. The studios know that people like to watch movies once a year or whatever, and they'd be stupid to ignore that segment of the population.

      And if it doesn't drive the price of real DVD's up, why should I care? I'm not a huge fan of the MPAA or RIAA, but neither am I averse to rewarding them for publicizing quality entertainment that I really enjoy. The release of Evanescence's album, "Fallen", has me totally spellbound right now. And I'm really not the kind of person to normally listen to an album over and over...

      Anyway, that's a tangent. There are a lot of "stick it to the MP/RIAA"-types here on Slashdot, and for them the self-destructing, cheap DVDs will be a boon. For those of us who feel a desire to reward artists legitimately for the enjoyment we get from their craft, we'll still have all the old options left...

  57. Incentive by Anonymous Coward · · Score: 0

    Incentive to buy a DVD burner, and burn it. They're getting cheap too now, and disks are down to $1 a disk w/rebates!

  58. A couple things. . . by mharris007 · · Score: 1

    First of all, what does this Lexan material do after 48 hours? Does it desinigrate? What if the disc doesn't last the full 48 hours, are they liable for the remaining time on the disc?
    I'm also curious to the cost of these discs, and wondering if they will provide a viable option for production companies to record on.
    Finally, I just have issues with the usefulness of a self-destructing DVD, I know it would be nice for trials of software and stuff, but honestly, I can't see them being that useful.

    Just my $0.02

    --


    ---
    Mike
    I'm going to kick the next person that I see with their karma rating in their sig.
    1. Re:A couple things. . . by surprise_audit · · Score: 1

      I just hope that when the material degrades, it does so safely. If it gives off any kind of fumes or melts down, it could make a big mess of the inside of your DVD player. Never mind any warnings there might be on the wrapper, you can guarantee that it wouldn't be long before someone's player got trashed...

    2. Re:A couple things. . . by Anonymous Coward · · Score: 0

      Ok, guys, let's see possible ways of desintegrating ;)

      1. No fumes, flames or acids, or whatever, cause it can damage your drives hard. No need to pay $$$ for every DVD-rom, screwed by such disk.
      2. Also i seriously doubt the way of oxidizing or something like that - it is an exponentual process - and u cant take into account all conditions - what if i try to read the disk at the Everest? should i suck hard, cause it will live for 3 minutes, for example? :)
      3. i think its something like magneticaly oriented domens, which destroy after some time...

      Or just intelligent "1"'s and "0"'s, told to wait for 48 hours, and then start a party, messing everytning up? this is more reliable, IMO ;)

      if

  59. This is great news! by SuperBanana · · Score: 1, Redundant
    Ford has decided to make its cars cease to function after 60,000 miles or 10 years, whichever comes first

    Wow! What great news! That's what, double their usual lifetime?

  60. Great! by vought · · Score: 4, Insightful

    Duh...I want DVD...two dollah at checkout register...works once...what a bargain!

    More disposable crap to fill up the landfills with. I'm sure glad our kids are going to have to solve the problem of a throwaway society.

    I guess it'd be too much to ask them to make the discs out of something degradeable or to include a mailer for recycling - but instead, they place the burden on the consumer to recycle the discs by asking us to mail the discs in off our own volition. Something I'm sure we all have time to do.

    In other words, these discs will NEVER get recycled.

    Seriously, as the alpha-geek crowd, we should do our part to dissuade everyone we know from even thinking of buying these.

  61. Heres how I'd do it: by lpret · · Score: 3, Insightful

    I would do a refund thing: charge 8 bucks for the disc, and give 5 bucks for the emptied disc. This would more than encourage recycling, yet keeping the low cost.

    --
    This is my digital signature. 10011011001
    1. Re:Heres how I'd do it: by BrynM · · Score: 2, Interesting

      The hard part about that is cash on hand. Let's say X2 gets released in this format today. Think of the refund deluge two or three days from now. You have to have a lot of cash on hand (customers want cash, not credit) or balance your real time income to the rush (customers won't wait for you to go to the bank). Any store manager would hate that policy.

      --
      US Democracy:The best person for the job (among These pre-selected choices...)
    2. Re:Heres how I'd do it: by rc5-ray · · Score: 1

      It seems that their point is:

      We believe consumers will enjoy the benefits of EZ-D without the inconvenience of making extra trips, returning movies, and paying late fees."

      Having dedicated recycling sites, while nice, negates points (1) and (2) in their statement. If the consumer has to run out to recycle the movie, why not have them recycle it at the rental store.

      Oh wait? Now this is like the "old" way of renting movies.

    3. Re:Heres how I'd do it: by maddh · · Score: 1

      I don't think there is much you can do with a used DVD either. You get a deposit back on a beer keg because they reuse it, same with bottles and cans, they have valuable materials in them.
      A blacked out DVD disc really won't do anything. (i don't think they would recycle the material either considering how optically clean the end product needs to be)
      matt

    4. Re:Heres how I'd do it: by darien · · Score: 1

      To be fair, the big difference between this and the "traditional" rental model is that this way, although you can recycle the disc if you want, you won't be charged any more if you simply bin it. Since they're selling to Americans, they've probably guessed that 99% of people will take the path of minimum effort. Offering a recycling service allows them to keep the moral high ground, whilst having to do very little extra work.

    5. Re:Heres how I'd do it: by The+Only+Druid · · Score: 1

      RTFA. They explicitly state the recyclability. Moreover, there's a discussion of this right above your post.

      I have no idea why you'd post this, since you clearly didn't read either the posts above you or the article itself.

      --
      "Stumble before you crawl"
    6. Re:Heres how I'd do it: by Anonymous Coward · · Score: 0

      lots of materials don't get recycled back into what they were, including glass, metals and plastic. Most notable is paper. Most papers are recycled into low grade paper, toilet paper, and cheap cardboard, since you can't get decent laserprint paper out of them.

    7. Re:Heres how I'd do it: by pasik · · Score: 1

      Hey that sounds pretty interesting. I just hope that as the technology and the plastic they are using becomes more popular we can just dispose of them at home or at a local recycling place. But your idea seems pretty cool, i just dont know if people will trust a SECURITY for such a minor item. May turn people off from this concept and just turn them back to blockbuster, but hey its a thought.

  62. I just... by FuzzzyLogik · · Score: 1

    won't buy or rent any of these. simple as that, they won't make money off me, in the mean time i'll go download the movie so they can lose more money before they come to their senses. did the same thing with TurboTax, then complained about it ;)

  63. Let the fun begin by heli0 · · Score: 1

    Disney to Begin Renting 'Self-Destructing' DVDs

    The discs stop working after a change in color renders them unreadable. They start off red, but when they are taken out of the package, exposure to oxygen turns the coating black and makes it impenetrable by a DVD laser.

    Don't these people realize that we actually ENJOY developing methods to get around this stuff. People will have ways of applying a protective coating (open package submerged, apply coating, what is concentration 02 in water[~6ml 02/L]?) to prevent exposure of the surface to O2.

    It may have taken a few dozen engineers at 3M two years to perfect, but my guess is that it will take a few thousand determined geeks about one month to circumvent.

    And worst case is that we can't circumvent it and people simply have to spend a few hours ripping them.

    --
    Whenever the offence inspires less horror than the punishment, the rigour of penal law is obliged to give way...
    1. Re:Let the fun begin by heli0 · · Score: 1

      Hate to reply to myself, but that should be GE not 3M.

      --
      Whenever the offence inspires less horror than the punishment, the rigour of penal law is obliged to give way...
    2. Re:Let the fun begin by Cheerio+Boy · · Score: 1

      Can you say "non corrosive scratch resistant coating"?

      I thought you could...

      ;-)

      Seriously, aren't there already things like this out there? There's got to be some sprayable laminate that coats the DVD and seals it. If it is truly an oxidation method then spraying the whole DVD with some sealer stops this process easily.

      *TV ad voice*
      DVD Guard! Stops EZ-DVDs dead in their tracks!


      Another "magic marker" solution brought to you by our friends at RIAA/MPAA.

      --

      "Bah!" - Dogbert
  64. They keep missing the point. by Keith+Russell · · Score: 4, Insightful

    How long is it going to take for companies like this to realize it? turn-around traffic is way too important to rental stores for disposable media to work. IIRC, Blockbuster claimed that a full 1/3 of their rental business comes from turn-arounds.

    For those unfamiliar with the term, it refers to a customer returning one video and renting another, usually on impulse, in the same visit to the store. Obviously, if there's no returns, there's fewer opportunities to visit the store. Thus, fewer rentals, impulse or planned. Needless to say, that's a Bad Thing when rentals are your business. And how much of an impact is a constant flow of disposal DVDs going to have on inventory management?

    It was a loser with Circuit City DIVX. Earlier generations of self-destructing media were losers. No matter how much they improve the materials, it won't stop being a loser until they can make up for the lost traffic at Blockbuster and Hollywood.

    --
    This sig intentionally left blank.
    1. Re:They keep missing the point. by Chemical · · Score: 1

      I dunno. When I rent a movie, I usually only get 1 or 2, because that's all I can fit into a two or three day period. But if these things were available, I might buy 10 movies at a time and watch them at my convenience. The countdown doesn't start until you open the package. If these things become popular, it will definitely change people's movie renting habits, but that doesn't necessarily spell doom for big rental chains.

    2. Re:They keep missing the point. by Anonymous Coward · · Score: 0

      You're also missing a point. This scheme takes the multiple-rental-per-copy money away from Blockbuster, Hollywood, et. al. and places it back in the coffers of the media producers. With that kind of control over distribution and return on investment, do you honestly think they give a damn that video rental places will go belly up?

    3. Re:They keep missing the point. by nmos · · Score: 1

      Will video stores have any choice?

    4. Re:They keep missing the point. by psykax · · Score: 1

      Also think about the effect of disposable DVDs on the environment... There's no way I would have enough coffee mugs to turn them all into coasters!

    5. Re:They keep missing the point. by mathd · · Score: 1

      Well, simple, just do like they do for bottles. Charges a extra and give it back for return. Let's say you charge 4$ for a dvd and give 2$ back for the sake of recycling. Then the consumers come back and the tree lovers are happy.

    6. Re:They keep missing the point. by xigxag · · Score: 1

      It seems to me that you are missing the point. This technology is in no way comparable to DIVX. What made DIVX suck, from a "consumer rights" POV, is that it required you to give up your privacy (and a phone jack) to utilize it. But "EZ-D" doesn't have that problem. These discs will be just as anonymous as regular DVDs. Their only drawback is that they don't last "forever." Big deal. Alkaline batteries don't last forever either, or paper plates, or light bulbs, or cut roses. People accept this tradeoff for lower prices and convenience, but they can always dish out for rechargeable batteries, china dishes, gas lamps and potted plants if they wish. Choice is good.

      Which brings us to the other problem with DIVX -- It was an attempt to diplace the nascent legitimate DVD format. It was meant to restrict choice, not add to it. However, this technology is at best an adjunct to DVD. At this point in time the market for DVD's with added features galore is large and entrenched. And there's no way to watch all those cut scenes and commentaries in 48 hours. So Hollywood isn't looking to alienate those customers willing to pay full price for the extras discs. They're just looking to capture the additional market of those people who might pay 5 or 10 bucks to pick up a flick or two at the grocery store or 7-11.

      --
      There are two kinds of people: 1) those who start arrays with one and 1) those who start them with zero.
    7. Re:They keep missing the point. by BrookHarty · · Score: 1

      Not just turn around, Block buster makes a killing on late fees. This will really hurt the Rental companies.

      BTW, sounds like this would work on Playstation/Xbox games too. How about getting the real game with a magazine that lasts 2 days. (I guess people wouldnt open the games till friday night.) And PC Games would also work.

    8. Re:They keep missing the point. by Squarewav · · Score: 1

      thats easy, just put a 1$ deposit/recyceling fee, say for example you you get the movie you pay 4$ and when you return the disk they give you 1$ back, so not only are you back at the store you have at least a 1$ back to get another movie, plus this will solve most of the eviromental problems people bring up

    9. Re:They keep missing the point. by jez9999 · · Score: 1

      Their only drawback is that they don't last "forever." Big deal. Alkaline batteries don't last forever either, or paper plates, or light bulbs, or cut roses.

      The fundamental difference is that the makers of the above products at least manufacture them to last *as long as possible*. This is manufactured *to expire*, which is lame. Are people really gonna be stupid enough to try and use it after 48 hours, realise it's expired, and not say "erm... they could have made this for the same cost and made it last forever! What the !!! are we paying for here???" OK, don't answer that.

    10. Re:They keep missing the point. by ross.w · · Score: 1

      You are assuming that these things can be recycled. Otherwise, what difference does it make in the scheme of things if you throw it out, or if you take it back to the store, collect your deposit, and they throw it out?

      Either way, it ends up in the landfill.

      --
      If my call is important, why am I talking to a recording?
    11. Re:They keep missing the point. by Bluesman · · Score: 1

      That's an excellent point, but I guess you're paying for the convenience of not having to return rental movies.

      It's a way to meet consumer demand. From the customer's point of view, he's paying the same amount for a rental and having to do less work since he doesn't have to return it.

      Same thing happens when you buy a CPU. We all realize that the only difference between some of the chips is a few jumper settings to impose speed penalties artificially. But the manufacturer does that to match consumer demand while being able to offer a range of models. Is that wrong? Maybe, but at least in that case, you can get a slightly slower PC for cheaper while the rabid fans of speed pick up the tab by buying the fastest version.

      It's a mixed blessing.

      --
      If moderation could change anything, it would be illegal.
    12. Re:They keep missing the point. by Spy+Hunter · · Score: 1

      This is not intended to help rental stores. This is intended to kill them. That way the studios get all the profit from "rentals" as well as sales.

      --
      main(c,r){for(r=32;r;) printf(++c>31?c=!r--,"\n":c<r?" ":~c&r?" `":" #");}
    13. Re:They keep missing the point. by drew · · Score: 1

      you may lose the turnaround, but i think you would gain an impulse buy factor- if people see two or three movies they like and can't decide which one to rent, with this new system they could just get all of them and not worry about having time to watch them all within the next two days.

      i have a list right now of around a dozen movies i've been intending to watch for a while, but never got around to. if something like this were around now, i'd probably be willing to go grab all twelve of them for $3 a piece or so and just leave them sitting on my shelf until i felt like watching them. of course, whether i would get them at my neighborhood blockbuster or just pick them up the next time i go to best buy is another question...

      also, as somebody mentioned before, these would considerably lower the breakeven point, at least on new releases. given the price a rental place has to pay for it's movies (hint: it's not the same $15 movie you grab off the shelf at best buy) they have to rent them out about 30 times or so before they break even. for new releases i'm sure they would much prefer to take $.5 of every sale and be able to return the unsold ones back to the distributor than to try and figure exactly where the balance is in terms of getting enough movies to cover demand without getting so many they'll never break even. then they could just keep two or three of the "real" dvds around to rent out after the initial demand dies down.

      --
      If I don't put anything here, will anyone recognize me anymore?
    14. Re:They keep missing the point. by HiThere · · Score: 1

      Really? To me it seems that it would merely stop the current customers from being customers. How often do I go to a movie? (Hint: not bloody often!) When I rent movies, I generally rent a bunch at once, and then play them back over time. Then they need to be returned. This breaks that entire cycle... I usually prefer to surf. With this, surfing is what I would be doing, not watching movies.

      If I have to go out and get it whenever I want to see it, why bother? My wife goes to the movie rental place to get old Black Stallion movies. If they're for sale, she'll buy them. Seeing it once isn't the same as having it like a book.

      --

      I think we've pushed this "anyone can grow up to be president" thing too far.
    15. Re:They keep missing the point. by Spy+Hunter · · Score: 1

      This doesn't break anything. They will continue to sell non-crippled DVDs for the same price, and they will sell these crippled ones for the price of a rental. People will buy them because of the convenience of never having to return them and never having to pay late fees. There might be some lost business overall because people don't have to come back to the store to return them, but the studios won't care because right now rental stores get the profits from repeat business like that, not the studios.

      --
      main(c,r){for(r=32;r;) printf(++c>31?c=!r--,"\n":c<r?" ":~c&r?" `":" #");}
    16. Re:They keep missing the point. by Anonymous Coward · · Score: 0

      I can see the street bums collecting these things now. "Hey mister, got any of them returnable DVD's?" With a two buck deposit they would only have to scavage three or four to get a bottle of the good stuff!
      Hooray for technological inovation!

      Me

  65. The Matrix CD by DaemonGem · · Score: 2, Funny

    Buena Vista: "You hear that, Mr. DVD? That is the sound of inevitability. It is the sound of your death. Goodbye, Mr. DVD."
    Mr. DVD: "My name is ... DVD-R!!!"
    -Dae

    --
    "Alle reden vom wetter. Wir nicht." - SDS Sozialistischer Deutscher Studentenbund.
    j00 4r3 3n73r1ng l337 w0r1d.
  66. Anarchism... by Anonymous Coward · · Score: 0

    ...at ITS BEST allows us to exploit the fuck out of it.

  67. I like this idea....you know why..... by kashmirzoso · · Score: 1

    Good bye BLOCKBUSTER!! Fucking crooks....

  68. Reaction to air confirmed by m00nun1t · · Score: 2, Informative

    According to MSNBC, the process is "similar to rusting", confirming our suspicions that it is a reaction to the air. They also say it's a perfectly normal DVD in the interim, so bring on DeCSS.

  69. Sounds Like by Arbogast_II · · Score: 1

    Doesnt sound like much of a dilemna for a Linux Computer... People with Windows have umlimited cash anyways, so money dont matter to them... :)

    --


    HenryJamesFeltus.com
  70. Re:So now I don't have to return discs to Blockbus by anonymous+loser · · Score: 1

    Thanks, I read that article when it came out. In fact I did a lot of my own additional analysis on the data (I think the author credited me when he updated his paper) and found that you can get 5 rentals/month on a basic account with no trouble, and only minor problems occur with 6. Also, the queue lag vs. rentals/month is determined by how much you are paying. That is, if you want to rent more movies per month, then upgrade your subscription to a higher level, and you will continue to have high availability in your queue.

    On the empirical evidence side, I've had no troubles at all getting any movie I want in a timely fashion from Netflix.

  71. Gentelmen, start your rippers! by parkanoid · · Score: 1

    Bah, just rip it before it expires :)

    1. Re:Gentelmen, start your rippers! by Forkenhoppen · · Score: 1

      Perhaps.

      My guess is that this is probably just a stop-gap to get us hooked on this method of rental. Then when the next DVD format comes out, they'll make sure it has a new encryption format that takes longer than 48 hours to break into on a 50GHz PC.

      But that's just being deathly cynical. Honestly, there are a lot of advantages to this format:
      - Cheap rental
      - You don't have to return it within a certain amount of time; you can keep it as long as you want before you break the packaging. Think of it as a time-shifted movie rental.
      - Recyclable
      - Works in current DVD players

      The only thing I'd be worried about is the packaging. I wouldn't want to accidentally get one that wasn't still "fresh." Perhaps they'll have a window on them that you can look through, to see if they're still fresh or not; that'd certainly be handy. Even better, maybe they could have a small sample of the color-changing material in said window, so that it would serve as an early-warning indicator if the package were punctured recently. (Like, say, 10-15 seconds?) That'd help while buying at the store. Or on your way home from the store, if you accidentally scraped it with your keys or dropped it or something..

      (Pssst. If it wasn't patented before, and someone patents this idea now, I'm kickin' yer ass. Consider this prior art, blah blah blah. ;)

    2. Re:Gentelmen, start your rippers! by arose · · Score: 1

      But forget about your DVD collection, if this ever catches on you have to buy your favorite movie over and over again.

      --
      Analogies don't equal equalities, they are merely somewhat analogous.
    3. Re:Gentelmen, start your rippers! by parkanoid · · Score: 1

      Well, it's mostly aimed to (IMO) replace regular dvds/vhs used for rental.

    4. Re:Gentelmen, start your rippers! by arose · · Score: 1

      Nice to be naive.

      --
      Analogies don't equal equalities, they are merely somewhat analogous.
  72. Rats..... by Tsali · · Score: 1

    My plans to run DeCSS with my Commodore-64 are now spoiled... 48 hours isn't enough time to get all the bits through the tape drive.

    --
    This space for rent.
  73. Oh Shit! DON'T TELL INTUIT by asscroft · · Score: 1

    You'll have 48 hours to finish and file your taxes.

    --
    because I have been enjoined by this Holy Office to abandon the false opinion which maintains that the Sun is the centre
  74. Re:I Won't touch this crap by pickup22 · · Score: 2, Insightful

    And crap it is. I'm no environmentalist but the last thing we need is more garbage. If they had some recycling plan in place where the DVSs could be returned (even if its not as convenient as a video store) I might consider it. Otherwise it is one of the most obviously wasteful plans I've heard of in recent years. I wouldn't mind collecting 10-20 of them and dropping them off somewhere - it would still be easier than rental but as is I'll never tough it.

    --
    God, I wish I could think of a sig!
  75. More garbage for the Landfill by Anonymous Coward · · Score: 0

    Yet another technological triumph for out throwaway society..hurrah

  76. How's different than regular self-destructing DVDs by Anonymous Coward · · Score: 0

    Considering the cr@ppy quality of most DVDs
    and how easily scratched they get, how will
    you tell the difference? My kid plays a DVD
    4 times and it's trashed.

    And, of course, it's illegal to make a backup.

  77. Re:Great, just great! - uhh... by moncyb · · Score: 4, Funny

    what ever happened to ethics? Are we now so numb to piracy that stealing and lying are considered the "first thing" one would do?

    Well...it works for the MPAA and RIAA. I guess the "consumers" are catching up. ;-)

  78. Not a problem... by telstar · · Score: 1

    Just remind me to pay for this by check signed with my disappearing ink...

  79. Just what we need more senceless waste. by Anonymous Coward · · Score: 0

    maybe they can put the disposable CD in 6 layers of plastic wrap..

    RETARDS... stop making usless products..

  80. I disagree by poptones · · Score: 5, Insightful
    I think widespread use of this tech could really drive the sale of huge-GB hard drives.

    Speaking as someone more than 30 miles from the nearest "good" rental shop, I really hope this catches on.

  81. The stores might not like this by Anonymous Coward · · Score: 0

    They want the customers to come back return the disc and while they're there pick up another.

    If this disc just expired and they never had to go back, the dvd library would lose the repeat business.

    While it would be good for people that might decide to hire a DVD if they couldn't be bothered taking it back it would more likely be a service you would need to pay extra for.

    Getting (advertising for ) new customers is expenstive. It's much cheaper to get the repeat business.

    regards,

    Chris Caston

  82. Good Morning Mr Phelps by thumbtack · · Score: 2, Funny

    The movie you are watching is one of the "blah, blah, blah blah", This DVD will self destruct in 2 days. Should you object, Disney will deny all disavow all knowedge.

  83. Longer than 48 hours? by BagMan2 · · Score: 1

    I got the impression from the article that they may be able to tune the technology to expire in whatever length of time they want, which opens up other purchasing possibilities.

  84. So... by dswensen · · Score: 1

    Does this mean we will be seeing a "Special Economic Suicide Edition" of all the movies out there now?

    Or will they just be "Straight to Landfill" releases a la The Onion?

  85. I am not so sure. by PotatoHead · · Score: 1

    As I recall, they did not like the rental business very much in the beginning.

    Given the money made by these chains, maybe they still don't like them, but have had to live with them until now...

    This model is a lot closer to pay per view than the rental one is. In the end, they DO want pay per view in every venue they can get it.

    You know some stores are selling DVD media at pretty low prices --even for new release.

    That expectation devalues DVD in general. How much are these going to cost?

    $5.00? Probably not worth it for two days. $2.00?

    Maybe they can work hard at keeping these at $4.99 while slowly raising the prices of the normal DVD media...

    Something to think about.

  86. So if it's cheap enough to do this... by Anonymous Coward · · Score: 0

    Then why aren't non-degrading (cheaper produced) DVD costs down around rental fee costs? This proves that they can do it for around the same $$$... so the argument of "We can't make money" has just been blown away by one of the greediest members of the MPAA.

  87. here's an idea by MoFoYa · · Score: 1

    if they want to make it easier on the person renting a dvd (no returns), and also not waste material and landfill space or recycle costs, then: they should just include an postage paid envelope with your rental.

    rent it, watch it, copy it....or whatever
    then pop it into the mailbox and forget about it.

    it just occured to me though that someone might steal it from your mailbox. but thats federal property right? you would probably get stuck with the bill anyway, but, thats another issue.

    1. Re:here's an idea by fishbowl · · Score: 1

      "they should just include an postage paid envelope with your rental."

      Of course, you must realize that the cost of the return postage is greater than the margin on the product itself.

      --
      -fb Everything not expressly forbidden is now mandatory.
  88. yet more nonsense. by gacp · · Score: 1

    They make shit, I won't buy. What's the point?

    I only wish this pirates^H^H^H^H^H^H^Hstudios and recording companies would die off already, since they are unwilling or incapable of finding a new business model.

    --
    ``L'imagination au povoir.''
  89. EXPLOIT: Ziplock baggie in freezer! by Anonymous Coward · · Score: 0

    EXPLOIT: Ziplock baggie in freezer!

    (Or just fill ziplock with non-oxygen based gas such as pure nitrogen, the same gas we use to protect the us constitution and other documents from oxygen)

    Exploit should be 100% effective, but every two hours of play degrades it further unless you put your player in a nitrogen environment and perhaps keep it cold.

    These things have been around ages but are all based on oxygen.

    I saw them in testing in a dvd plant in boston area.

    this message vialotes DCMA!!!! HA! freedom of speech "my ass"!

  90. Re:Great, just great! - uhh... by miu · · Score: 3, Insightful
    Am I the only one who thinks there is something just a little cracked in the general conscience?

    Nope, I'm baffled by how acceptable theft has become. I know the big media companies are bad and want to restrict our rights, but that does not justify consuming their product and not paying for it.

    The attitude of "if I can get away with it then I should do it" seems to be everywhere.

    --

    [Set Cain on fire and steal his lute.]
  91. Ripping by Anonymous Coward · · Score: 0

    Luckfully it doesn't take 48 hours to rip a dvd, even less for a cd.

  92. Increase the time with chemicals? by Tiger+Smile · · Score: 1


    I don't knoiw the specifics of how it could be done, but someone out there will create a new "EZ-D Extender" or "EZ-D Clean" which will reverse the blackening of the disk.

    I ONLY WISH IT WAS ME!!!!

    -- James Dornan

    --
    -- Prepared at the direction of, or to be sent to Legal Counsel, in anticipation of litigation. Attorney Client Pri
  93. Sign me up by BagMan2 · · Score: 1

    My bet is that they will get greedy and end up killing the technology by overpricing it. Their mindset will go a little like this. Well, they are paying upwards of $4 to rent a DVD at blockbuster now and they have to hassle to return it and it may not be there, so we ought to be able to charge $5 for these things.

    Blockbuster won't buy into this, they get something like half their revenue from late fees. But, this isn't really targetted toward blockbuster, this is a way for the movie studios to directly cut in on blockbusters gig.

    Right now, Blockbuster will buy one DVD movie and rent it out 50 times. The movie studios make a one time fee of maybe $10. With the new scheme they can get $1 from each of the 50 copies, and consumer usage will go way up to boot.

    How many times have you gone to the rental store and found out they were out of the new-release you wanted, so you ended up not renting anything, and never bothered to ever rent it again? How many times have you found 5 movies that you wanted to rent, but knew you would only have time to watch 2 of them within the 2-5 day rental period?

    The biggest hassle of the rental business is managing the rental process, getting the movies returned and restocked, blah blah blah. These are so simple, every retailer on the planet (including 24 hour/day grocery stores) will have a complete selection of the latest movies. You can haphazardly pick up everything you might possibly want to ever see and just have it sitting around for those times when you are bored.

    I see no downside here, unless it drives the price of permanent DVD's higher by canabalizing standard DVD sales.

    1. Re:Sign me up by Sandman1971 · · Score: 1

      Right now, Blockbuster will buy one DVD movie and rent it out 50 times. The movie studios make a one time fee of maybe $10

      This is actually incorrect (or was, as my information is dated 3-4 years). I had a friend who managed a Blockbuster. The studio took a (small) cut from each and every rental. So it's not just a one time fee (at least, it wasn't 3-4 years ago, with VHS. Might be completely different now).

      --
      It's better to burn out than to fade away
  94. The FlexDestructoDVD Action Thriller Movie! by Merovign · · Score: 1

    I can just see an industry-funded movie about a race to get some meaningless thing done before the DVD expires.

    Actually, more like a 48-hour scavenger hunt with clues on the expiring DVD.

    Which no one will buy because who wants a DVD that self-destructs?

    In a year, there will be cases of hundreds of unopened expiring DVDs one sale on eBay for the cost of delivery.

    I hope.

  95. Will this affect release dates for regular DVDs? by Therlin · · Score: 2, Interesting

    I can see it now. We'll be able to buy these 48 hr movies for a few dollars but we'll have to wait a few months to be able to purchase the standard always-lasting DVD.

    I know that's how VHS works, but I've been spoiled by DVD and I don't want to go back to that. For me DVD purchases are impulse buys. If I rent a movie first, I'm much less likely to buy it later on. If I'm forced to buy a 48-hr movie instead of buying the unlimited disc, I'll buy considerably less movies in the long run.

  96. I really don't care.... by Penguin2212 · · Score: 1

    Personally, I don't care too much because it makes it one less trip to return the DVD's I rent. However, I would certianly be pissed if an attempt was ever made to replace a more permanant media.

  97. Records self-destruct by sklib · · Score: 2, Insightful

    I guess vinyl records last a bit longer than 2 days, but if you play one enough, it will wear down, especially in the old days. Then you've got to go get a new one. I'm sure back before tapes, repeat record purchases were at least a noticeable boost in a record company's profits.

    --
    -S
  98. How appropriate by jjoyce · · Score: 1

    Self-destroying discs for a self-destroying industry.

    1. Re:How appropriate by pair-a-noyd · · Score: 1

      "Self-destroying discs for a self-destroying industry. "

      Could we possibly be so lucky????

  99. 5 Day Rentals by The+Jonas · · Score: 1

    Most of the video stores where I live give a 5-day rental. If the disc is unusable after the first 2 days (assumng I open it within the first 48 hours of rental) then the way I see it they must either provide me with more discs to cover the rental period or change the terms of their agreement which might drive me away from doing business with them. All of this, of course, assumes this technology will be heavily used in the reatil sector, whereas this tech. could be better used as promo/giveaway discs for new movies/music/software, etc...

    1. Re:5 Day Rentals by mark-t · · Score: 1

      Five day rentals aren't uncommon, but are usually not done for new releases. Obviously, any titles that they rent for five days would not be using this technology anyways.

  100. huge amount of waste...? by antsquish · · Score: 1

    With the existing rental system there isn't much in the way of waste - DVDs get rented, brought back, and continue to circulate until they get sold off as "used" stock.

    With these limited-lifespan DVD's, instead we're just going to generate a huge amount of disposable waste -- something we already have way to much of these days!

    1. Re:huge amount of waste...? by webmaestro · · Score: 1

      What about the exhaust your car generates from the return trip to the rental store. Heck, even the initial trip, because these could easily be delivered in the mail. At least these can be recycled, unlike your car exhaust.

      Now don't go talking about your electric car or anything, because the electricity for your electric car has to come from somewhere, and unless your getting it from wind power, solar, or hydro-electric (chances are you answered no) you still are polluting.

  101. Thank you by M.C.+Hampster · · Score: 1

    For a most insightful comment. I like the entitlement attitude of the original poster:

    ... while those who purchase are forced to suffer

    Oh woe is me! I now have the option of renting a movie and don't have to return it! I am so oppressed! I suffer so! Oh those nasty corporations hook me on their entertainment from my childhood so I have no choice but to consume their videos in near-perfect digital quality in my own home! And I must pay for this! Oh woe is me!

    --
    Forget the whales - save the babies.
  102. Re:Great, just great! - uhh... by Anonymous Coward · · Score: 0

    Yes, that attitude seems to be everywhere, especially in government, big business, etc. :)

  103. Re:Great, just great! - uhh... by cpt+kangarooski · · Score: 2, Interesting

    Why not?

    Copyright is basically a bargain between authors and the public (which includes authors as well).

    The idea is that the public wants certain desires it has fulfilled more than they would be without any copyright law at all. It grants a certain extent of copyrights in order to come out ahead. The authors often like this as well, so it's win-win.

    But there are two limits: First, that if the public isn't doing better than they otherwise would be, why should they have that copyright system? Shouldn't they change it to something that better suits them? Second, the public needn't even bother having one at all. True, we'd all probably be better off with a copyright system that was just right. But we can decide not to bother, in whole or in part.

    So if everyone really does feel that it's okay to copy creative works and not pay for them under some circumstances -- and we realize that this will have certain consequences and we're alright with that -- then perhaps we ought to do that.

    --
    -- This and all my posts are in the public domain. I am a lawyer. I am not your lawyer, and this is not legal advice.
  104. Re:Great, just great! - uhh... by santakrooz · · Score: 1

    :o/ Ya, I've waxed that one a few times - but regardless of the what/how/why of ethics, there is still a basic right and wrong in the world. Stealing something is wrong and lying for personal gain is wrong. There are certainly different degrees of right and wrong, it's never completely black and white, and sometimes it's justified to do something that's wrong, and sometimes a victimless wrong may not be so bad - my comment was more on a general level, I'm just scratching my head as to why the "first thing" people think of now is "how can I cheat or lie" to get personal gain when it comes to things like movies, software, games, etc... -sk

  105. Probably light by BurKaZoiD · · Score: 1

    It would make more sense if it reacted to light than gases, and the bottom of the disc slowly darkened until it was unusable. Of course, you might very well be facetious, and I just don't have my boots on. >;^)

  106. You, sir, are a criminal genious... by Anonymous Coward · · Score: 0

    Petty and literal-minded, but a genious nonetheless. =)

  107. I don't normally do this... by M.C.+Hampster · · Score: 1

    ... but "The Stakes are Open"? What the hell does that mean?

    --
    Forget the whales - save the babies.
    1. Re:I don't normally do this... by jeffasselin · · Score: 1
      My Mind was somehow badly wired when I wrote that, and transliterated from the French (my native language).

      I thought "Les paris sont ouverts", and somehow, instead of writing down the English equivalent (Place your bets), I translated literally. Happens to me sometimes both ways, as I use English and French about equally.

      This is totally off-topic but I thought your observation skills warranted an explanation...

      --
      If he explores all forms and substances Straight homeward to their symbol-essences; He shall not die.
  108. eBay Scam by torre · · Score: 1
    Some Film Name here
    Quality is excellent
    Running Time: 110 mins.
    Language: English

    Directed by some guy
    Cast: Some People

    Ejoy contless hours with this action packed extras loaded DVD. Package includes slightly used EZ-D based DVD in excelent condition, no scratches and comes with the mind condition packaging. The DVD was recently purchased a month a go, and watched three weeks ago...

    Enjoy the movie!.

    Cheers
    Seller.

    1. Re:eBay Scam by Large+Green+Mallard · · Score: 1

      You forgot the obligatory "Good luck bidding" / "God bless america" / Innapropriately placed American flags (why have you chosen to hang an american flag behind this Cisco GSR12k you're trying to flog?) / "Only bidders with positive feedback accepted" / "Member of eBay power sellers" / etc.

      eBay is teh suck :)

    2. Re:eBay Scam by CausticWindow · · Score: 1

      Yeah, or "Will under no circumstances ship to France!". I've seen it.

      --
      How small a thought it takes to fill a whole life
    3. Re:eBay Scam by Large+Green+Mallard · · Score: 1

      Haha yeah :) So you hate the french government so much that you don't want its people to send you money?

      Ok.. so then I guess you can understand why people say they hate america and all americans as opposed to america's government then?

    4. Re:eBay Scam by CausticWindow · · Score: 1

      Not me. I said I've seen just that on eBay.

      --
      How small a thought it takes to fill a whole life
  109. Come on, its only for renting by Anonymous Coward · · Score: 0

    How come everyone is completely missing the point? The idea is to provide an alternative to conventional _rental_ of DVDs, not sell them normally while restricting use. As long as the price is about the same as a regular rental, it seems like a perfectly good idea. It would be a problem if self-destructing DVDs started to replace normal sales at full prices, but I don't get the feeling that that is the plan. (The other obvious issue is the environmental cost. They claim the discs would be recycled, but who knows exactly what that means.)

  110. Late fees, you bastard! by raehl · · Score: 1

    You just reminded me that I forgot to return that blockbuster new release before I left the state for the weekend...

    There goes $12. Bah. Could have just bought the stinking thing.

  111. Waiting to see the final price tag. by Anonymous Coward · · Score: 0

    Well the only good thing that could come of this is the fact we can see a cheaper DvD compared to the more expensive counter parts. We can also use some commen sense to figure out the process of creating this CD will be more expensive.

    SOOO, if they could utilize and bring to market this technology for DvD's and Cd's and sell at a price considerably less then we know they can actually afford to lower the price on current stocks.

  112. Consumerism by DJ+Rubbie · · Score: 0

    Another great example of the "use it and toss it" philosophy for useful objects. Is anyone going to recycle a DVD? Given the fact that nobody really keeps all the pop cans and paper for recycling if a recycling box / station is not within walking distance, I highly doubt it.

    As if our trash problems are not severe enough.

    --
    Please direct all bug reports to /dev/null
  113. too bad the content is crap.... by Anonymous Coward · · Score: 0

    ...now if the hollywood movie machine could actually produce content for audiences over 14 ....

  114. Oh great! by pair-a-noyd · · Score: 1

    More crap to clog up our landfills..
    What wonderful foresight these folks have.
    And I wonder what sort of toxins these things leech out over time as they sit in the ground, usually right over the local water table....

    Stupid bastards. They only care about that bottom line, more money, total profit. To hell with the enviroment, as long as the fat cats at the top of the food chain get fatter than they already are. They don't care about anything or anyone else..

    Just boycott this crap and kill it off like the last wonderturd they laid....

    1. Re:Oh great! by aaaurgh · · Score: 1

      Bloody right, boycott the lot of them, but write to the rental companies/producers/etc. and tell them you're going to boycott them otherwise they'll blindly continue down that route.

      As if we don't already have enough coasters of out-of-date software around the place, what with all the freebies on the magazines, this is just the icing on the cake(!)

      I just measured my pile of redundant disks (I refuse to chuck them, though I'm still unsure what to make with them, mobiles are so crass) - the pile is 46.5cm high and that doesn't include the unreadables which I have turned into coasters.

      --

      Go permanent? In your dreams and my worst nightmares.
    2. Re:Oh great! by AnimeFreak · · Score: 1

      Isn't the point of a business the "bottom line?"

  115. the next 2 seasons of 24 by Auron · · Score: 1

    I can just see the next 2 seasons of 24....Jack trys to crack the DVD before it expires!! how exciting!!

  116. Damn damn damn! by Call+Me+Black+Cloud · · Score: 3, Funny

    This comes out just after I finished installing a dvd player to watch in my hyperbaric chamber.

  117. Re:Will this affect release dates for regular DVDs by pair-a-noyd · · Score: 1

    Um, what happens to my 5 day rentals now??
    It looks like I'm gonna be screwed out of 3 days now...

  118. This tape will selfdestruct in... by porksodas · · Score: 1

    Will there be an old guy counting down the seconds before it self-destructs ?

    And will the disk start to smoke?

  119. i dont care by Anonymous Coward · · Score: 1, Funny

    i would never consider this form of entertainment, i prefer my movies last a little longer than a chocolate bar

    1. Re:i dont care by Graspee_Leemoor · · Score: 1

      " i would never consider this form of entertainment, i prefer my movies last a little longer than a chocolate bar"

      If your chocolate bars currently last longer than your movies then you must eat pretty damn slowly.

      graspee

  120. Coasters by Anonymous Coward · · Score: 0

    "Hey give that back! I was using that as a coaster! GNggghhhh!!"

    I got one of those coasters a couple of years ago with a new PC - It is called the "Windows ME" cd. The bots can have it...

  121. Recycling by Wyatt+Earp · · Score: 2, Interesting

    Yea, but I thought it was decided that proper landfilling and burning was cheaper and better for the environment than recycling.

    http://www.telegraph.co.uk/news/main.jhtml?xml=/ ne ws/2003/03/02/wrecyc02.xml

    Throw away the green and blue bags and forget those trips to the bottle bank: recycling household waste is a load of, well, rubbish, according to leading environmentalists and waste campaigners.

    In a reversal of decades-old wisdom, they argue that burning cardboard, plastics and food leftovers is better for the environment and the economy than recycling.

    They dismiss the time-consuming practice - urged on householders by the Government and "green" councils - of separating rubbish for the refuse collectors as a waste of time and money.

    1. Re:Recycling by compuserf · · Score: 1

      > Yea, but I thought it was decided that proper
      > landfilling and burning was cheaper and better
      > for the environment than recycling

      Yes, but polycarbonate (used in all CDs) does not burn in air. So all those AOL CDs and use-once DVDs will stay in the trash forever.

    2. Re:Recycling by Wyatt+Earp · · Score: 1

      "Yes, but polycarbonate (used in all CDs) does not burn in air. So all those AOL CDs and use-once DVDs will stay in the trash forever."

      Grinding stuff up that isn't suitable for burning and then landfilling it is what the Swedes say is the right thing to do.

    3. Re:Recycling by zenyu · · Score: 1

      In a reversal of decades-old wisdom, they argue that burning cardboard, plastics and food leftovers is better for the environment and the economy than recycling.
      Yes probably, cardboard is recyclable, but is probably better burned or composted, most plastics are easy to recycle, but also relatively easy to make, and are hard to seperate. Food leftovers are better burned.

      They dismiss the time-consuming practice - urged on householders by the Government and "green" councils - of separating rubbish for the refuse collectors as a waste of time and money.
      Yes, the Telegraph does, but taking their advice on the environment is a bit like taking energy saving tips from Exxon. Not on your list was first pulping paper like the stuff that comes out of your printer and from snail mail, also not on your list metal.. Aluminium rich soil is shipped from Australia to energy rich Iceland for processing. Most metals have to be extracted from the ground with a high cost in lives and environmental damage from the chemical leaching processes. It makes all the sense in the world to recycle them.

      But as an environmentalist I'm a bit upset with all this talk about how to recycle these things, it's hardly worth it and you have to be living in a dream world if you think recyling is some magic cure all for waste. You would use more resources returning them then you could ever get back in even the most efficient operation. The reason for these things is to displace income from rental shops to the movie studios. The environmental solution would be to just let people download these things in the first place.

      I don't think these things will take off anyway, only blockbusters will be available on these discs and people demand choices, even when they chose the blockbuster 90% of the time. And FOX will run a special on how to copy these things, it's perfectly legal; The DMCA explicitly allows copies of material that is about to disintigrate.

  122. It's for lazy-ass, CONSUMERIST Americans by Anonymous Coward · · Score: 0

    Your disposable lifestyle is dooming the all of us. It is definately not A Good Thing for the majority of all movie rentals to end up as garbage. This isn't paper we're talking about, it's fucking plastic, which requires non-renewable fossil fuels, and takes eons to degrade. Now I'm hardly someone that anybody would mistake for a leftwing environmentalist, but it doesn't take a hippie to see that Americans are addicted to creating garbage, and their tolerance seems to be growing.

    1. Re:It's for lazy-ass, CONSUMERIST Americans by Elderly+Isaac · · Score: 1

      Did you read the article? They are recyclable.

      --

      Care to be asshole buddies?
    2. Re:It's for lazy-ass, CONSUMERIST Americans by JanneM · · Score: 1

      Of course, I would not be the least surprised if cd-media is included in the european directive on electronics trash (I'm too lazy to confirm at the moment). This means you need to dispose of it 'properly' - and the store is legally obliged to take care of any cd:s you bring them. In the abscence of a collection system for these (and other electronics), you end up getting the worthless cd:s back to the store anyway. And yes, the member states are free to impose a recycling charge on these if the stores and/or manufacturers can't show that they are collecting a sufficient proportion of them. /Janne

      --
      Trust the Computer. The Computer is your friend.
    3. Re:It's for lazy-ass, CONSUMERIST Americans by mattrix2k · · Score: 1

      OK so it's a product specifically targeted at lazy people ... but they'll bother to recycle them? Yeah ....

  123. wrong there bud by Anonymous Coward · · Score: 1, Informative

    On these new discs there's actually no copy-prevention mechanism besides CSS, which has been around for a very long time already. DVD burners aren't illegal because they don't circumvent copy-prevention mechanisms, and they are quite useful to the home-movie afficionados like me.

  124. Yeah! Support *The Man*! [nt] by Anonymous Coward · · Score: 0

    Nothing to see here folks.

  125. End of the local rental store. by Lairdsville · · Score: 3, Insightful
    If this takes off, I can imagine buying these DVD's in the supermarket or anywhere. Anyone could sell them because you would not need to support the whole rental infrastructure.

    Glad I don't own a rental store, this could be the end of the business.

    1. Re:End of the local rental store. by retro128 · · Score: 1

      Well you could always start selling self destructing DVD's!

      --
      -R
  126. Confused...? by Wastedlife.com · · Score: 1

    So wait, if you can mass produce dvd's that are "more sophisticated in design" than current dvd's -- for a rental fee of $1 or $2 bucks, then why cant a $15-$22 dollar dvd be produced for that? Even Microsoft will let you install a copy of windows OVER and OVER. I guess that the MPAA thinks that you should have to pay more since you can watch it as many times as you want by buying it.

    1. Re:Confused...? by Anonymous Coward · · Score: 0

      In a DVD, the prices are all for the "intellectual property" which costs the bulk of the price, each DVD costs under $.10 to be manufactured

  127. Re:I don't see the point here by Herr_Nightingale · · Score: 1

    I think everybody here has totally missed the point - rental stores WON'T be handing these things out, because
    A) they make 80% of their money from overdue rentals - what will they do to get that lost income back, push more chips/chocolate into fat Americans? Not possible.
    B) current rentals are $3 for a new release, so the new disc will have to be cheaper than that to make a dent, which means that
    C) they are more expensive to rent out, since each disc can only be used once and stock must be maintained.

    What idiot rental store owner will want these things? It's a dead end.

  128. Some movies I'd like to see forever disposable by dogfart · · Score: 1

    Will they put all of John Travolta's movies on self destructable media? Please please please...

    --

    "dope will get you through times of no money better than money will get you through times of no dope"

  129. They just don't get it. by taustin · · Score: 1

    EZ-D's goal is to expand the overall home entertainment market by appealing to consumers whose rental consumption has diminished due to the perceived inconvenience of the current rental process.

    As DIVX demonstrated, the reason the rental market has "diminished" isn't because of the inconvenience. It's because of the price. All changes to business model are made to increase revenues. Consumers know that. Some increase revenues by decreasing costs. Some do so by screwing consumers out of more money. With the MPAA or RIAA, it's safe to assume that all changes are intended to do the latter, because they simply can't conceive of the former.

    And rentals cost too much now, compared to simply buying the DVD.

    But the won't learn. Not from this, and not from too-expensive "streaming video that can't be recorded" schemes. They're just too stupid.

  130. waiting... by tabby · · Score: 2, Insightful

    I guess I won't bother buying a DVD player then and just wait until iDVD can connect to Apples EDVD store to download the latest and greatest.

    --
    I've experiments to run, there is research to be done on the people who are still alive.
  131. You keep missing the point. by adolf · · Score: 1

    The primary mover of self-destructive media will not be Blockbuster and friends, but Wal-Mart and other department stores.

    Such retail outlets could care less about people coming back to the store to return rented media, because folks are already due back in a few days when they need to buy more condoms, beer, food, and - if they liked the movie - a real DVD of it at 5x the price.

    Besides increasing same-store sales, it gives them a part of the rental market, without them having to actually rent/clean/repair/chase/bill anything. Retail inventory control is cake compared to that which a rental business must go through.

    In closing, I'd like to submit that your assertion of reduced turnaround business at Blockbuster as being somehow indicative of a "loser" product is completely baseless, unsupportable, and lacking of any attachment to reality.

    Here's to fair-use DVD-R backups of $2.99 Disney films, paid for with good ol' anonymous cash.

  132. Those who don't learn from the past.... by Restil · · Score: 3, Insightful

    Hey.. if they want to blow another $100 million to try it again, go ahead. I personally would have figured it out the first time, but that's just me.

    -Restil

    --
    Play with my webcams and lights here
  133. No more late fees by evil_roy · · Score: 1

    That's a good thing

  134. Great! by Bert64 · · Score: 2, Insightful

    So now when i want a copy to keep, "yours to keep forever" as the disney advert says... i`m FORCED to use DeCSS to copy the dvd..
    But how about the expiring media we already have? movie companies expect you to buy new copies if the media gets damaged (happens eventually even if your carefull.. not to mention accidents and kids) or stolen (this is why i only have burnt cds in my car)
    Media companies should provide replacement media free or at cost if you can show proof of purchase of the original.

    --
    http://spamdecoy.net - free throwaway anonymous email - avoid spam!
  135. Expiring Operating System install disks... by canwaf · · Score: 1

    If Windows was on an Expiring Media Format... does that mean that their EULA expires after 48 hours too?

  136. We bring this on ourselves by aerogeek · · Score: 1

    Environmental impact aside, this is a decent idea for rentals. But why is the first thought on everyone's mind, "so I'll just need to rip it within 48 hours"? Say what you will about the nefarious plans of RIAA/MPAA; sometimes their paranoia makes sense. And the rest of the time, I'm busy fuming that they're still too paranoid to release a majority of albums on iTunes or Rhapsody.

  137. Pressure by hackwrench · · Score: 2, Informative

    You're looking at pressure the wrong way. It isn't the zero pressure that's actually the problem. Its the pressure of the gas in the bubble. The same thing with human beings.

    1. Re:Pressure by Zeinfeld · · Score: 1
      You're looking at pressure the wrong way. It isn't the zero pressure that's actually the problem. Its the pressure of the gas in the bubble. The same thing with human beings.

      The whole bit about humans exploding in a vaccum is false. Arthur C Clarke did a whole thing about this, that is why they don't have people exploding in 2001 when HAL severs their air line.

      Besides, it would be much easier to put the disk in a nitrogen atmosphere than a vaccum. Nitrogen is practically inert at normal temperatures and pressures. Thats why the Harber process to fix nitrogen took so long to develop.

      --
      Looking for an Information Security student project suggestion?
      Try http://dotcrimeManifesto.com/
    2. Re:Pressure by Mac+Degger · · Score: 1

      Actually, there is quite some debate over what would happen to a human exposed to vacuum. The simple answer is "we don't know", 'cause it's never happened before.

      As for the whole pressure thing...it's not pressure per se which matters, it's the pressure differential which would make things go 'pop'. OTOH, due to the workings of the ideal gas law, our internal fluids could boil, or we could expand enough to make that not happen...but because there's no empirical evidence, we don't know which of the variable terms (pressure, volume and temperature [n and R remain constant]) would change first, worst and to what degree if a body where exposed to vacuum.

      --
      -- Waht? Tehr's a preveiw buottn?
    3. Re:Pressure by Jonner · · Score: 1

      Yeah, you can survive for about a minute in outer space if you hold your breath, leaving plenty of time for an extremely improbable rescue. :)

    4. Re:Pressure by squiggleslash · · Score: 1
      This is true, however parts of your body most likely would explode in a vacuum. It's just your body wouldn't explode like tomato with a bomb in it. Your muscles would, however, as would your lungs.

      I'm a scuba diver, and one of the first things you learn about are decompression related injuries, such as the bends. Every thirty feet you decend, you add one atmosphere of pressure. Go up, and air that's circulating in your body - nitrogen in your muscles, air in your lungs, wants to expand too. Go up THREE FEET (ie 1/10 of an atmosphere difference in pressure) holding your breath, and there's already enough pressure in your lungs to cause serious damage for many people. Go up thirty - again holding your breath, and your lungs are attempting to hold back pressure that'd be equivalent to you putting twice as much air in your lungs at the surface as you'd usually have.

      And that's not the only injury. There's also the bends. Under normal circumstances, nitrogen is being circulated around your body and especially within the muscles. If you significantly increase or decrease the pressure of that nitrogen in a short space of time, the nitrogen cannot escape by the usual ways and builds up as bubbles. These can then explode.

      So, no, in a vacuum it's reasonable to say that, as 2001 implies, your body would blast open. But inside your body, your muscles would rip and your lungs would explode, probably with the air going immediately out of your mouth as the only open passage. The chances of you surviving in any real sense are pretty close to zero. You may, technically, not die straight away, but that's another issue.

      --
      You are not alone. This is not normal. None of this is normal.
    5. Re:Pressure by Zeinfeld · · Score: 1
      I'm a scuba diver, and one of the first things you learn about are decompression related injuries, such as the bends. Every thirty feet you decend, you add one atmosphere of pressure.

      Yeah, I don't think that anyone was claiming that being in a vaccum was a good thing. Sure if you depressurized fast it could blow out your eardrums. You would probably get nitrogen bubbles in your blood and internal organs would probably start bleeding.

      You would also have a mild case of death from the lack of oxygen.

      But they certainly would not have any difficulty finding you all in one piece to put in the coffin.

      --
      Looking for an Information Security student project suggestion?
      Try http://dotcrimeManifesto.com/
    6. Re:Pressure by Anonymous Coward · · Score: 0

      No, you have to release your breath, so that your lungs don't rupture from the pressure.

    7. Re:Pressure by Hanji · · Score: 1

      Please - as any reader of The Hitchhiker's Guide to the Galaxy can tell you, it's only 30 seconds. :)

      --
      A Minesweeper clone that doesn't suck
    8. Re:Pressure by Jonner · · Score: 1

      Yeah, you're right; I failed to consult the Guide before posting. Silly me.

  138. Early failure? by lgftsa · · Score: 2, Interesting

    OK, it seems to be a process of oxidization which renders the disk unreadable.

    How about making it fail early by placing it in a vessel of pure O2?

    Under pressure.

    And warm it up a bit, just for kicks.

    How fast could you make this thing fail? 24h? 12h? 2h?

    Tip: Don't get it too warm, and avoid using a flame as your heat source!

    1. Re:Early failure? by Vulture_ · · Score: 1
      Five seconds. Put it in a microwave on high for that length. Pretty fireworks, as a bonus.

      If you insist on destroying it with O2, place it in a chamber with pure O2 under sufficient pressure to crush the disc.

      Really, challenging people on how fast they can destroy something is pretty dumb. Humanity has always been really good at destroying things. An atomic bomb, for example, can destroy a city in seconds, but to create one in that time period is unfathomable.

      --

      The only way the typical /.er can pick up a chick is with a forklift. -- AC

    2. Re:Early failure? by lgftsa · · Score: 1

      You're missing the point. Read my post. I explicitly said "early failure". At no time did I ask how to destroy a CD in an obvious and recognisable manner.

      Read other people's posts. The main thrust of the discussion involving how the technology works is questioning the method, accuracy and repeatability of the technique.

      I was suggesting a method to cause early failure of the media which (should) be indistinguishable from a normal 48 hour oxidization time.

      If you don't have something constructive to add, SHUT THE HELL UP.

  139. You don't need a vacuum by AnotherBrian · · Score: 4, Informative

    Depending on what gas in the air causes the reaction, it's probably the oxygen or nitrogen.

    If the reactant is oxygen or nitrogen just place the dvd player in an open box with a piece of dry ice or another source of CO2. The CO2 is heaver than air so if you don't disturb it, the CO2 will stay in the box. If it's not O2 or N, bolt the box to the ceiling and fill it with helium.

    1. Re:You don't need a vacuum by asobala · · Score: 1

      Yeah. Probably not going to be nitrogen, thinking about it, given its tremendous oxidating powers :-)

    2. Re:You don't need a vacuum by einhverfr · · Score: 1

      CO2 might be corrosive under certain circumstances-- it reacts with water vapor to produce carbonic acid.

      Better to use Helium, Neon, Krypton or Argon. Of you are looking for something heavier than air, you could use radon, but this is not recommended ;-)

      --

      LedgerSMB: Open source Accounting/ERP
    3. Re:You don't need a vacuum by ddimas · · Score: 1

      OR... You could spring for a DVD Burner and avoid the whole problem.

  140. So it activates on contact with the air... by n1m1tz · · Score: 1

    ... then would it not make sense then to either a) remove the activating layer (probably difficult to achieve) or b) apply an additional layer to prevent the oxidation (process assumption) of the polymer from occuring (much easier).

    A very quick search of the net revealed a few products that promise to do just that. I find it interesting that for a bottle of of sealant ($25) which covers 300+ discs I have to potential to add an additional 8.3 cents to the cost of whatever their "rental" pricing might be. Jeez, I'll be a pessimist and assume I'd use 10x the normal amount; I still can coat a dvd for less than a dollar. Hmmm, sounds like a great way to get a movie for $5.00 (assumption) and keep the movie even longer....

    Does anyone in the movie industry have just half a brain? I sincerly hope that the oxidation process is activated by the dvd laser and not contact with the air...

    --
    G
  141. Re:Great, just great! - uhh... by Anonymous Coward · · Score: 0

    What if "certain consequences" means that talented artists are less likely to produce creative works? And no, it wouldn't just be Jerry Bruckheimer productions that would cease to exist.

  142. workarounds: by acidrain69 · · Score: 3, Insightful

    Submerge the disc in an oxygen-poor environment. Someone already noted nitrogen. Possibly water (I guess it depends on the chemical reaction), oxygen gas is O-O, water is H-O-H, depending on the chemical they use it may not react with the oxygen in the water. Watch DVD, submerge in tupperware DVD holder until next viewing cycle :)

    CD/DVD layer cleaners. Those Dr. Fixit things that clean scratched CD's. The chemical has to be exposed to oxygen, why can't you just scratch off the opaqueness? Kind of a reverse write-over-the-copy-protection-on-the-CD-with-a-sh arpie.

    Least cost-effective: Open the DVD in a vacuum and put it in it's player, in a vacuum. :)

    Seriously though, unless these are recycleable, I hope they fail miserably. What a huge waste of resources. More crap to throw away. What irresponsibility. What happened to ethics? Corporate responsibility? I guess you save some gas not having to return them tho. It better be cheaper than renting, cuz I live a quarter mile from a blockbuster. I don't mind renting and returning every once in a while.

    More chemistry to think about: Is it the oxygen that bonds to the disc that makes the disc opaque? Or does it bind and pull whatever off the disc causing it to be unreadable, kind of like an oxygen wash? Would another chemical binding cause the disc to not be opaque and never fail? I'm no chemist, I only have a rudimentary understanding of the underlying forces. Your thoughts?

    --
    -- Having a Creationist Museum is like having an Atheist place of worship
    1. Re:workarounds: by Anonymous Coward · · Score: 0
      acidrain69 writes:
      What a huge waste of resources. More crap to throw away. What irresponsibility.
      What happened to ethics? Corporate responsibility?
      The irony is that in the oh so politically correct world of Disney, eco-subtexts to a story line are absolutely de rigueur. Now millions and millions of "ecologically sensitive" people will be watching and tossing eco-themed movies manufactured out of some really nasty petrochemical processes.
    2. Re:workarounds: by FFFish · · Score: 1

      The plastic used in CDs/DVDs is water-permeable. Submersing your DVDs -- or even just keeping them near your shower -- will degrade them.

      --

      --
      Don't like it? Respond with words, not karma.
  143. Re:Great, just great! - uhh... by miu · · Score: 1
    First, that if the public isn't doing better than they otherwise would be, why should they have that copyright system? Shouldn't they change it to something that better suits them?

    The "something better" being advocated here is better only for the consumer. There are two particapants in this transaction, the consumer is happy to get something for free, but the producer has no incentive to create anything (or share it if he did).

    So if everyone really does feel that it's okay to copy creative works and not pay for them under some circumstances -- and we realize that this will have certain consequences and we're alright with that -- then perhaps we ought to do that.

    The problem is that there is nothing more than a desire to get something of value for free on the part of the consumer in this case. This is not making a back up copy, or lending a movie to a friend, this is you renting the right to view a movie for 48 hours and cheating. The author (or owner) of the creative work is not paid what he is owed.

    How is that anything other than theft?

    --

    [Set Cain on fire and steal his lute.]
  144. One possible serious use... by m0ng0l · · Score: 3, Interesting

    Would be samples of games for various systems. If they can get / keep the price down low enough (say under $5), this might work. See a new game for you PS2/XBox/GameCube/PC, but aren't sure you'll enjoy it enough to warrant dropping $40+? By the trial disk. You now have 48hrs to try the game. Probably wouldn't work as well / at all for the PC, as all I need to do is copy the disk, and then find a no-CD crack for it, and I never need to buy it, but might work for the consoles. However, for movies? No way. I thought DivX (the Circuit City one) blew chunks, and am glad it died a (fairly) quick death. Unless you either sell me these disks for under $2, OR give me a VERY large discount AT THE REGISTER when I buy a non-expiring copy of the same movie, I would not buy ANYTHING in this format. As I said, NO mail-in rebate crap, as I would not want to wait 3-4 months for a rebate. Jason A.

    --
    Do you see the FNORDS? I refuse to post anonymously, as I am fireproof!
    1. Re:One possible serious use... by prockcore · · Score: 1

      There's already a better solution to this. Demo discs. Nintendo and Sony both sell demo discs (or give them away with purchase). There's about 5-10 games on each disc, with about 1 playable level from each game.

      It's friendlier for the environment, a great marketing tool, and certainly a better solution.

    2. Re:One possible serious use... by lordperditor · · Score: 1

      These companies want the demo disc to get as wide a distribution as possible, having it self destruct would seriously undermine that aim. They want lots of people to play that demo disc, not stop them.

  145. Consumers are inherently criminal. by rice_burners_suck · · Score: 5, Funny
    Hmmm... By leveraging innovative technologies, content providers streamline compelling enterprise solutions.

    And this is definitely a COMPELLING solution. The way I see it, every product should self destruct after 48 hours. Bought a computer? Well, a $2,000 computer should be the first thing to self destruct after 48 hours. The warranty card would read, "This warranty expires 47 hours and 59 minutes and 59 seconds and 999 milliseconds after you make up your mind to buy a computer, and not even this particular one!"

    Bought a new car? They should attach explosives all over the car... don't worry, 48 hours after leaving the dealership, a buzzing sound will alert you and your passengers that you must exit the vehicle, and then the car will drive itself under automated control to a safe part of the desert before exploding. And yes, you still have to pay off the financing for the new vehicle. In fact, dealers will be extra innovative in this respect: You'll simply subscribe to receive a new car every 48 hours and your bank account will simply be debited for the $25,000 or whatever the MSRP is for each occasion. If you don't have that amount of money at the bank, the dealer will provide an alley for you to prostitute yourself in order to earn the money. In fact, it will become federal LAW that you MUST prostitute yourself in order to pay for self-destructing products, as it is the God given right of multinational corporations to enjoy eternal perpetually increasing profits, and it will simultaneously be illegal to prostutute yourself, thus putting you in a situation that you will go to jail no matter what you do, and you will have to subscribe to a new "eMafia" protection service to avoid such arrest. It will obviously be illegal to bypass any devices that make the car blow up after 48 hours, and if you do so, you'll get more time in jail than a murderer or a rapist. In fact, to make the justice system more balanced in light of today's enormous piracy problems, murder charges and rape charges will be reduced to misdemeanors, because those crimes aren't all that bad, but if you God-forbid copy an album so you can perform the horrendous crime against humanity, a thousand times worse than any genocide this world has ever seen, the criminal act of listening to an album that you paid 20 bucks for... you should be beaten nearly to death but simultaneously kept alive, and tortured, and made to suffer the worst of all sufferings of the world combined and then some, because you are the dirtiest, slimiest, shittiest, more horrible criminal this world has ever seen, and shame on you.

    Oh yeah... Houses will be made to self destruct in 60 hours, to compensate for the fact that you need to move your belongings in before they self destruct.

    1. Re:Consumers are inherently criminal. by tenyaku · · Score: 1

      Wait, wouldn't the prostitutes self-destruct too?

  146. Overkill much? by Anonymous+DWord · · Score: 5, Funny

    Christ. Trust a geek to come up with a plan for bolting a helium-filled DVD-playing box to the ceiling to avoid the ELEVEN DOLLARS a brand-new DVD costs. Or are we doing this because we can? Slashdot makes me laugh sometimes.

    --
    "If he thinks he can hide and run from the United States and our allies, he's sorely mistaken." Bush on bin Laden
    1. Re:Overkill much? by NeoGeo64 · · Score: 1

      ROFL. I think it's because they want to see if they can crack it.

    2. Re:Overkill much? by pdbogen · · Score: 1

      First season of Deep Space Nine costs >$100. :/
      (That's over $375,000 Canadian!)

    3. Re:Overkill much? by Anonymous Coward · · Score: 0

      $11 I am over here in Australia, we pay easily $30+ for a DVD... theiving mongrels. And that all comes back to the region coding system. GRRRRR

  147. New technology is better then outlawing old by n8j · · Score: 2, Insightful

    I'm surprised that all of the comments here are negative. True, attempts at this sort of thing have failed before, but just because the MPAA is supporting something doesn't mean it's a horrible idea. For one, I don't think blockbuster's lost business is much of a problem. They, much like the music industry have a business model that is being made obsolete by new technology. Admittedly, expiring DVD's might be an attempt by the movie industry to get your money, but personally I am happy to see new technology being innovated that give you incentive to buy there movies (convenience) as opposed to the MPAA trying to make it so we are unable to use the technology we already have (P2P, DVD writing) to prop up an obsolete business model.

  148. how about coating? by DHR · · Score: 1

    What if you just sprayed some clear coating on the dvd to protect it from air? Would that affect the laser reading it?

  149. Re:Great, just great! - uhh... by BlueJay465 · · Score: 2, Interesting

    The RIAA and MPAA are hoping to hell that it is only the geeks who are ripping these movies and CD's to a non-protected format. They do NOT want the general consumer to find out how to do it.

    And all it would take is for someone major like FOX News to do a story about how this "brand new technology" has been cracked 5 seconds out of the jewel case due to existing technology like DeCSS. That would blow the whole thing wide open and raise awareness on how to be able to keep what you pay for.

    Poor xxAA, I weep for thee!

  150. So WTF is wrong with Slashdot???? by nzyank · · Score: 0, Offtopic

    I submitted this story hours earlier than the one that got posted and it got rejected, just like every other thing I've ever posted. No reason of course. Do I have to subscribe to get something posted? Like THAT's ever gonna happen. Bite me /. editors. Really. For that matter 98% of /. readers can bite me, too. Always moaning about how evil MS is and how great you are because you take the so-called high road of Linux. Read up on Darwinism. MS will be around long after most of the Linux startups. Mark

  151. Killer Application by MyHair · · Score: 0

    I just thought of the killer application for this: Porn.

    Just like the magazine in a brown wrapper these things can be mailed to eager beavers discretely and encourage repeated purchases. Porn DVDs are fairly expensive, but they could sell these fairly cheaply for LOTS of repeat business to customers who are nervous about adult shops and rental places (where you have to go there TWICE and usually pay a huge deposit to rent).

    I'll bet that's what's behind this.

  152. Re:Great, just great! - uhh... by cpt+kangarooski · · Score: 2, Insightful

    The "something better" being advocated here is better only for the consumer.

    Well, as it is the public that is sacrificing something in order to grant a copyright to begin with, it doesn't seem inappropriate for them to be the only people that count.

    However, you're underestimating what the public wants. Essentially there are two goals. First, the public wants works created. Original and derivative works. Second, the public wants to use them. And not to merely use them, but to be able to get them for free, copy them, change them, distribute them, base derivative works upon them, etc.

    So you're right: this would trade off some added satisfaction for the second goal in exchange for less satisfaction of the first. However, bear in mind that there is some addition satisfaction of the first goal in the form of derivative works.

    Sometimes expanding copyrights will leave the public better off than before; other times it will be harmful. Sometimes reducing copyrights will leave the public better off than before; other times it will be less better off.

    Note the subtle difference -- it's because at our baseline, where there is no copyright at all, there is nevertheless satisfaction of the first goal somewhat, and total satisfaction of the second. Too much copyright, however, might be able to reduce the overall public benefit below the baseline, due to overprotection inhibiting the creation of original works (perhaps because they're labeled derivative by entrenched interests) and of course as we've seen, inhibiting public use, in the broad sense above.

    Basically, there's some optimal point out there, and the idea is to find it and stay atop it. At the moment, I think we're overprotective and have overshot the optimal point.

    And as already noted, there is another option. To set aside taking pains to balance the system, and instead just satisfying specific goals. Perhaps due to administrability issues. If people wanted noncommercial copying to be legal, even though this might prevent the optimal point from being reached, so long as it is above the baseline, I don't have a serious problem with that.

    In short: if fewer works are created, but everyone is overall happier and better off -- so be it. Some things come at too high a price.

    The problem is that there is nothing more than a desire to get something of value for free on the part of the consumer in this case.

    That is in fact the entire purpose of the copyright system to begin with.

    The author (or owner) of the creative work is not paid what he is owed. How is that anything other than theft?

    Well, assuming we're dealing with legal reforms, the question is in error. The author isn't owed anything to begin with if the law doesn't extend his copyright that far.

    And theft of course is a pejorative that really has no place here. It doesn't describe what's going on in a legal sense, and the only reason people bother to invoke the T-word at all is to make a cheap character attack. Would it kill you to use the proper term? Aren't your arguments strong enough to work without slurs?

    --
    -- This and all my posts are in the public domain. I am a lawyer. I am not your lawyer, and this is not legal advice.
  153. Re:Great, just great! - uhh... by cpt+kangarooski · · Score: 1

    Heh. That would be nice.

    But yeah -- that is EXACTLY the consequence I anticipate. Sometimes, however, it is acceptable. Because we're overall better off without those works. I don't mean that as a bit of cultural snobbery.

    Rather, I mean that if the loss of some original works coincides with an increase in derivative works, and an increase in public use (broadly defined), then the overall public benefit might nevertheless be greater despite the loss of those works.

    That only is true, though, if we have been been granting excessive copyrights, since this draws us closer towards the optimal balance point. If we are not granting enough copyrights, such an action would be harmful.

    Personally, I think we're on the side of excess right now, and it would benefit everyone to reduce copyright protections somewhat. But your opinion as to where we stand might differ.

    --
    -- This and all my posts are in the public domain. I am a lawyer. I am not your lawyer, and this is not legal advice.
  154. This is great! by Frodo420024 · · Score: 1

    This means that fewer people will waste their time (and limited, that is) on the second-rate offerings from Disney. More power to the other entertainment companies.

    --
    I'm in a Unix state of mind.
  155. surely you exaggerate by moogla · · Score: 1

    XviD on a PIII 1.2GHz encodes (striaght from the VOBs) at 1/3rd realtime in 2-pass mode. While it's not blistering fast, its easy to queue up overnight.

    --
    Black holes are where the Matrix raised SIGFPE
  156. Yes, they keep missing the point. by mark-t · · Score: 1
    (The other posters in this topic, not the companies that developed this technology)

    When a video store rents something to you, the thing they rent to you remains their property, and so they can still charge late fees for not returning the defunct disk on schedule.

    Is it really so hard to understand?

  157. Re:Great, just great! - uhh... by rossifer · · Score: 2, Insightful

    The "something better" being advocated here is better only for the consumer.

    At this point, better only for the consumer shouldn't be a stretch. Don't forget that the original argument for copyright is to maximize the value of the public domain. By encouraging authors to produce works that will later enter the public domain and benefit everyone, that is. From the current state of the laws, we could back all the way out to registered copyrights with one extension and your argument is still valid, but just as irrelevant.

    The fundamental issue is that moral and legal are not the same thing and these laws are the perfect example of that observation. In general, law is a tool for society to express a consensus morality (simplistically, it's right for people to be compensated for their work). In copyright law, however, that good idea got hijacked by people with the funds to get the law to say "It's mine and you can't have it ever." Just about everyone interested enough to pay attention to the issue recognises the imbalance of the laws and the reaction is predictably rebellious. When a law doesn't represent consensus morality, we naturally become scofflaws.

    So with an attitude even more brazen than most people have about ignoring speed limits, we as a society have decided that copying most works is not wrong, even though we are aware that it's illegal. With the laws so far beyond ridiculous, the right question is not to wonder why people are happily copying DVD's, but to wonder who thought that these laws could possibly reflect morality or influence behavior?

    But then, a quick analysis quickly leads to the conclusion that the DMCA was not intended to reflect morality but to simply keep money in the hands of the moneyed. Which is a crying shame, since most of the benefit of capitalism comes when there are serious financial consequences for failing to provide competitive value to your customers. As Marx should have taught us, when the playing field can be changed to benefit those with capital, you don't have capitalism any more. It's mercantilism and it's our modern reality.

    Regards,
    Ross

    I'm not a Marxist, but his criticisms of the system of his day were quite cogent. He was objecting to moneyed interests levering government influence to further their own interests at the expense of their employees, their customers, those who had to live near their stinking polluted plants, etc. He just happened to believe that all of that was part and parcel of capitalism when instead it's an unfortunately common corruption of capitalism.

  158. I kinda like this idea. by Viewsonic · · Score: 1

    I would definately watch a lot of movies this way if it were actually cheaper than renting them for 5-7 days.. If these only last 48 hours, and you dont have to return them, that means no late fee's which is good. As long as they're around $1 or $2 a movie for 48 hours i'd be okay with it. Anything more and it would be a very very dumb idea.

  159. I had an idea using these..... by Lord_Dweomer · · Score: 1
    that would be useful for marketing types (not all marketing is evil mind you). Imagine degradable dvds that offered a glimpse of content from the new cable tech that lets you choose from multiple shows on one channel. Granted, this is very time specific.......ie. it wouldn't work well when dvd copying becomes much more commonplace, but this type of thing would definitely give a sense of urgency to average joe-consumer to get the service if they like it "hey, i enjoyed watching tv like this...i guess i need to get the service if i want to see me (or at least different episodes cuz nothing would stop them from getting another disc if they really wanted). Just an idea, but just because an invention has some potential bad uses, don't be so quick to completely condemn it.

    --
    Buy Steampunk Clothing Online!
  160. Re:Great, just great! - uhh... by miu · · Score: 1
    Well, as it is the public that is sacrificing something in order to grant a copyright to begin with, it doesn't seem inappropriate for them to be the only people that count.

    The public is granting the right to control a creative work for some period of time. This gives the creator a chance to make some money, gives the public the chance to enjoy the work, and gives the public complete control of the work when copyright expires. That seems like a good basis for a fair system.

    If you take the period of control away from the creator then the system is no longer fair, the public is granting nothing to the creator.

    However, you're underestimating what the public wants. Essentially there are two goals. First, the public wants works created. Original and derivative works. Second, the public wants to use them. And not to merely use them, but to be able to get them for free, copy them, change them, distribute them, base derivative works upon them, etc.

    The existence of copyright does not prevent people from releasing their work directly into the public domain. These two goals could be fulfilled with public domain works, but the public seems to have a preference for professional works produced with the expectation of payment.

    I recognize that there are many issues with the current infinite copyright, restricts on fan fiction, restrictions on media transfer, etc. But I don't think removing copyright is ever going to happen or that it would even be a good idea.

    --

    [Set Cain on fire and steal his lute.]
  161. Re:So what? - a lot of you are missing the point by Anonymous Coward · · Score: 0

    guys this isn't a technology that will have any type of effect on piracy. it won't help pirates or deter them. if you want to copy a dvd, you can rent a real one for probably the same price as the self destructing ones. it doesn't take 48+ hours to rip a dvd.

    i can see this kind of dvd being preferred by grocery stores, online rental companies, airports, and possibly even gas stations. this is perfect for them. i think it would be a smart move to buy stock in these companies who are developing the new dvd's.

  162. Re:Great, just great! - uhh... by evilviper · · Score: 1
    The attitude of "if I can get away with it then I should do it" seems to be everywhere.

    No, no, no... The attitude is:

    It would be legal if not for corrupt politicians, and I'm tired of getting screwed over by big media companies.


    There is a huge difference.
    --
    Slashdot gets worse every day... Pipedot: News for nerds, without the corporate slant
  163. bang! by Anonymous Coward · · Score: 0

    Consider yourself shot.

  164. Why recycling is rubbish by bj8rn · · Score: 1

    One simple reason: It gives people an excuse to produce more garbage ("hell, it will be recycled anyway").

    --
    Hell is not other people; it is yourself. - Ludwig Wittgenstein
  165. Re:Great, just great! - uhh... by miu · · Score: 1
    At this point, better only for the consumer shouldn't be a stretch. Don't forget that the original argument for copyright is to maximize the value of the public domain. By encouraging authors to produce works that will later enter the public domain and benefit everyone, that is. From the current state of the laws, we could back all the way out to registered copyrights with one extension and your argument is still valid, but just as irrelevant.

    I understand the original reason for copyright. My point is that if there is no possibility of making money creating content then fewer people will create content. Many valuable works of art, literature and film would never have been produced without a profit motive.

    As I've stated before I recognize that there are many problems with modern US copyright, but abolishing copyright or making unauthorized copies is not the answer.

    --

    [Set Cain on fire and steal his lute.]
  166. * sigh * by NeoGeo64 · · Score: 1

    This makes me miss the days of VHS and dubbing.

  167. Environment? Market? by gad_zuki! · · Score: 3, Interesting

    >This is designed to be similar to a video shop transaction.

    Okay, lets assume this isn't a hamfisted attempt to push DRM down the throat of Joe Sixpack. While all these useless DVD discs pile up in the local landfill, someone out there is getting a pizza delivered.

    I wonder what's best for the long-run? A peapod-like video store or 48-hour DVDs? You still have to drive out to the store to buy the DVD in the first place.

    Also, video stores makes a lot, if not most of, their money off late fees. I wouldn't expect these things to be that much cheaper than the offerings at your local video store.

    Also, where exactly is the market for this? People too lazy to goto the video store AND who also don't have pay-per-view AND don't want to subscribe to NetFlix? Yeah right, I'm sure these 800 people are going to love DRM-DVD.

  168. Try to remember something.. by Anonymous Coward · · Score: 0

    ..capitalism needs educated consumers to continue to function.

    The DIVX rejection was a fluke, nothing more.

    1. Re:Try to remember something.. by anarchima · · Score: 1

      Capitalism also needs cheap labour from the 3rd world so we can fuckin exploit them to hell and have a nice condo with a view of the lake and all the latest techno gizmos.

  169. Re:Great, just great! - uhh... by cpt+kangarooski · · Score: 1

    Well, I wasn't discussing not granting copyrights. I had been talking about -- though not proposing -- that noncommercial copying be exempted. Thus, people could share data via P2P, but you still couldn't charge people for such things. Commercial exploitation of the work, which will pretty typically include anything involving physical media, would still be exclusive.

    At any rate, the point I was trying to make is simply that there is a continuum of copyright protection. It's possible to scale back without getting rid of the entire thing.

    --
    -- This and all my posts are in the public domain. I am a lawyer. I am not your lawyer, and this is not legal advice.
  170. So do you hate blockbuster? by delmoi · · Score: 1

    All this is is a more efficent way to rent a movie. No one is going to pay $15 for these things.

    --

    ReadThe ReflectionEngine, a cyberpunk style n
  171. Film Industry by mcc · · Score: 4, Funny

    It should be interesting to see how these effect the storage market and the film industry. Imagine a game that requires a CD that expires in 48 hours.

    Hmm.. When I first read that, I misinterpreted your mention of the "film industry" to mean they'd use this as a plot point.

    NEXT SUMMER.. IT'S JAMES BOND.. IN A RACE AGAINST TIME!

    [M] James Bond, we need you to get this DVD to a scientist held prisoner in a North Korean jail!
    [James Bond] Sounds too easy. What's the catch?
    [M] You only have 48 hours-- before the DVD's copy-protection makes it disintegrate!

    And of course james bond slams the dvd into the north korean prisoner's imac with 5 seconds left before the disk oxidizes or whatever, after which we get to see a tense moment while COPYING FILE appears on screen and a progress bar tries to outrun the dying DVD while the seconds tick down... will it be copied in time?

    Find out, in ..
    007: JAMES SCREWS SOME CHICKS AND THINGS BLOW UP
    [[ This film is not yet rated ]]

    1. Re:Film Industry by pdbogen · · Score: 1

      You left out a major plot point:

      [Q] James, I have this necktie for you that automatically turns into a noose. It may come in handy. And even though I've said this every day for the past 70 years, and you never have, please try to bring it back in one piece.

    2. Re:Film Industry by Anonymous Coward · · Score: 0

      Only you forgot the region coding would screw him. 5 seconds to spare, not enough time to patch the DVD drive to read region 2 DVDs! Bugger.

  172. Video stores will die without late fees! by Dr.+Spork · · Score: 1

    I swear I must have paid more in late fees than I ever paid for video rentals. I bet I'm not alone. Late fees are an important revenue stream for video stores. Since there is no chance of them collecting late fees on these disposable disks, they will definitely have to charge each customer more per rental. And that's saying nothing about the actual cost of the disposable disk itself...

  173. Yahoo! by Anonymous Coward · · Score: 0

    Yippee! Something else for the landfill! Right next to those paper phones and all those failed attempts at Floppy Disk Enterprises (TM) ;)

  174. Rob Schneider is... by cemysce · · Score: 1

    ...a carrot!

  175. Re:I don't see the point here by Anonymous Coward · · Score: 0

    A)[snip]"Not possible."

    Don't underestimate the bandwidth of a fat American.

  176. You are what's wrong with SlashDot by Anonymous Coward · · Score: 0
    Hmm...where to begin? First: Is it possible that your worship of M$ is somehow related to the fact that your story was rejected? Second: Isn't subscribing free? (I'd subscribe if I had enough to say.) Third: M$ is evil and Linux is the high road. Linux is not a startup. Linux is a patriotic movement to overthrow the M$ dictatorship. Linux will be around long after it alone kills M$. You have no idea what we software developers and Linux users are fighting for. I doubt this will change your mind, but try going here anyway.

    P.S. I'm absolutely certain you will be one of the first casualties of the war against the "software" companies. I'm also certain that you will not be missed. Good riddance to bad rubbish!!

    1. Re:You are what's wrong with SlashDot by Rev+Saxon · · Score: 1

      Actully I thought the idea behind /. was an open exchange of ideas. So you are as guily as he is. Will linux replace M$? Maybe, maybe not. Sure its more powerful crashes less....all that crap. But on a fundamental level, there is no reason to swich over to it if all you use a computer for is to surf the internet. Or do your taxes. Hell, good luck getting most tax software to word under linux. Wait, make that MOST software working under it. So shut up and go back to your cave. It may be better, but its not the way for most people.

      --
      I am that much more enlightened and proportionally disillusioned
    2. Re:You are what's wrong with SlashDot by nzyank · · Score: 1

      Thanks Rev Saxon. That guy (who most notably left his post anonymously) obviously didn't get it. I hate MS as much as the next guy. I've used both professionally (software engineer). Damn, I even MET Linus and told him how great Linux was at Linux World 2001 at NYC. What I was *really* bitching about was trying to submit valid posts and getting every one rejected and then seeing the latest one rejected just to be accepted by someone else a little later in the day. That guy (and I hope he reads this) sounds like one of those moronic 'Linux Rulz because it's kewl!' guys. Fucking idiot.

  177. So in other words... by Joey7F · · Score: 1

    ...we have a limited time to rip it to divx?

    --Joey

  178. Something I haven't seen mentioned here yet... by Kyn · · Score: 1

    Perhaps out of environmental concerns, this won't work out for mass produced DVD rentals. But I believe that more and more professional movie critics will be receiving DVDs of this type for review. Just a thought.

  179. God, please release these! by nate+nice · · Score: 1

    Sure, sucks for some people but really there will be so many hacks out for this. I'll be able to "rent" music for a dollar an album and crack it. It's not like the data can be destroyed, and if even if it can you have to be able to some how crack it and use it. What a joke. Will people actually fall for this?

    --
    "If you are a dreamer, a wisher, a liar, A hope-er, a pray-er, a magic bean buyer ..."
  180. Gotta love the entertainment industry.... by Vampyre_Dark · · Score: 1

    First they dug their own graves...
    Now they are shooting themselves in the head.

    hmm..

  181. Re:So now I don't have to return discs to Blockbus by Anonymous Coward · · Score: 0

    Sorry, I just don't get it. You would think these "special" DVDs cost more to produce yet they sell them for cheaper than a normally priced movie? If this is true then why do I have to pay $20 for a DVD that lasts a lifetiem instead of 48 hours? If I could buy a DVD for as much as I could rent one, then I'd own a ton of DVDs. Just kind of strange.

  182. MOD PARENT UP, GENIUS! by Anonymous Coward · · Score: 0

    Ahahahahahahahahahaha!
    +5 HIGH-LARIOUS!
    Get it ? ITS FROM TEH MATRIX!

  183. Re:Environment? Market? by DennyK · · Score: 5, Insightful

    Can't speak for the 799 others, but I'd like this. If I could pick up a 48-hour DVD for a few bucks, that'd be a good deal to me. I don't have pay-per-view, I hate making two trips to Blockbuster for a single movie, and Netflix is a bad deal unless you rent at least four or five movies a month. There just aren't that many movies I'd like to see. Plus, since you don't need to have a rental system in place, they could stick these things anywhere: 7-11, grocery stores, Wal-Mart...all places I usually go anyway. I'd love to be able to pick up an occasional movie "rental" when I stop for gas or groceries, without having to worry about returning it by such-and-such a date. It's like DivX without the expensive equipment, the invasive privacy issues, or the hassle. Pretty cool stuff, actually.

    And what's with all the yelling about DRM? I hate overly-restrictive DRM as much as anyone, but how is an essentially normal DVD that just stops playing after 48 hours any worse than a normal DVD that you have to give back to Blockbuster tomorrow? DivX, with all its nonstandard technology, "activation" crap, etc. was ugly. But this EZ-D thing you can play in any DVD player, there's no one tracking what you're doing with it...what's the big deal? It's not like these are going to replace real DVDs in the market. This technology is made to target renters, not buyers...

    DennyK

  184. Mission Possible by Anonymous Coward · · Score: 0

    As if that wasn't bad enough, it looks like this works for music and software disks too!

    Bad enough? This sounds great. They're actually going to GIVE you a disc to keep at Blockbuster (or wherever)? Let's count the benefits:

    A. No need to return the disc.
    B. No late fees!!!!!!!!!!!!!!
    C. No returns means they can't have a fixed number of rental discs that circulate. This ought to improve availability, i.e. on Saturday night.
    D. All those chemists can start contributing. Can't be more than a week before somebody figures out what house-hold products form a suitable "anti-expiration" sealant.

    What are these people thinking????

    1. Re:Mission Possible by Anonymous Coward · · Score: 0

      Add to that the unnecessary ecological waste. Sounds pretty irresponsible if you ask me!

  185. There's an easy answer to this sort of evil... by NerveGas · · Score: 1


    Don't buy them. Educate everyone you can, so that they won't buy them.

    If they don't make money, they'll go away... just like Divx did.

    steve

    --
    Oh, you're not stuck, you're just unable to let go of the onion rings.
  186. There goos earth by Anonymous Coward · · Score: 0

    Wel, did they think about the enviromental waste this causes!

    Concerned reader...

  187. burn it by shione · · Score: 1

    Good thing dvd recorders are coming down so you can make a permanent copy of what you OWN. These corporate nazis will have to try harder than this.

  188. 48 hours means I can give the "DVD" to my friends. by mib · · Score: 4, Insightful

    This could be a great rental-fee saver for my friends and I.

    If I unseal the movie and watch it in 3 hours, it still has 45 hours of life left. I can then pass it on to someone else to watch because, unlike regular rentals, I don't have to trust them to return it.

    I have a feeling video stores are not going to like this. Or do they get the majority of their money from people without friends?

    - mib

  189. Re:Great, just great! - uhh... by JohnFluxx · · Score: 1

    I gave up caring when I knew that it was illegal to watch dvd's in linux, and illegal to put any tracks from my cd's onto my mp3 player. (The UK doesn't have fair use - we aren't allowed to copy cd's _at all_.

    I was going to buy a music cd for my gf, and the one she wanted had "Does not work on pc's" on it. So I had no choice but to download it off the internet so she could listen to it on her laptop (poor students etc)

    And on top of all of this, I hear so many stories that the money I pay doesn't even get distributed fairly between those who helped make it.

    So I personally gave up caring about paying for music and dvd's. With the exception of the occasional dvd (southpark/simpson, since I have downloaded so many episodes, I feel it only right to buy a few dvd's, and I really want to buy animatrix despite having already downloaded it because I think it's very cool. I'll have to wait for my credit card to work again.)

  190. Re:Open Season on Rental Stores! by mabhatter654 · · Score: 1

    The real goal is to kill off rental altogether! They pick one or two big rental chains to sponser and the rest die off. The movie houses can sell them thru anyone with this tech--netflix would be killer for them because they could keep all the profit! And they get a pay-per-view customer base. Video rental and return is a anomaly they've been trying to kill for years.

  191. Environmental problems? by winchester · · Score: 2, Insightful

    Maybe this is my European mindset, but how will this affect the environment? First of all, the production of optical media is quite environmentally unfriendly, and second, how much people will actually return a DVD like that? Imagine the extra amount of waste...

  192. Think out of the box by anshil · · Score: 1

    Let's think about the concept of renting a movie at all.

    We are usually so integrated in our daily world, we rarly have the time to step out once in a while and think over it a bit of the box. (reflect)

    Why is the time limited you are allowed to use a movie? On a rental store this has a solution, since there is only one movie tape, you borrow, give it back, and the next once borrows, etc.

    So whats the concept of renting? Do borrow a material a finite time, and return it so the next one can take use of it.

    Now as usually our thinking is based on corporal things. However data is not, it can be copied at zero cost. So is the concept of 'renting' data not a bit out of place?` Why is it necessary to limit the time your allowed to have the data?

    So the future might be, you will be paying differently in relation of the time you are allowed to keep the data.

    In my personal valuation this is an oppression.
    --------------------

    My humble opinion to this all. Our social system, sense of justice and from this derived also the legal system has evolved for thousend of years since the romans. And it works quite well for bodied things, things that are need at least work to be copied.

    However today the general concept of "things" is expanded over data, not taking account of it's special traits. (Namely beeing able to be copied at zero cost).

    I think it will take primary just time to have a good system to evolve to handle these things in the best interest of our social community.

    However secondly more important it needs us all to be able to think out of the box. To question the rules we were raised up, if they truely apply well to this concept. Right now we've just different interests clashing on each other.

    I personally think the law of property which is in it's way in place since the romans does not well handle the concept data, However the roman concept might be a value,( free translated from my german) "the same rule equally, the different rule unequally"

    --

    --
    Karma 50, and all I got was this lousy T-Shirt.
  193. Re:Great, just great! - uhh... by Loki_1929 · · Score: 2, Insightful

    You know, I got about halfway through your post before discerning whether you were talking about consumers infringing copyrights or multi-national conglomerates price-gouging and price fixing.

    I pay for t-shirts, cds, tickets, etc to support local, unsigned bands. But when it comes to the major media companies, I'm going to play their game until they either play fairly or die. I prefer the latter.

    They want to hike up the price for CDs to rates so high even the FTC can't stand it? No problem; I'll just make sure that the CD gets spread around a bit to compensate. They want to screw over artists who are too small to fight back? No problem, I'll simply refuse to montarily support the lying bastards.

    You see, you don't get that this isn't about theft, or copyright infringement, or intellectual property. This is a cat and mouse game between the average Joe and massive multi-nationals. They started this little game, and now the average Joe has the technology to fight back. I support the rights of artists to profit from their works so they may continue to produce them full time. I support the securing of those rights via copyright. I support the general idea and original intent of intellectual property. What I do not support is the crminal enterprises which use copyright, patent, and intellectual property laws as a weapon to hold artists and consumers hostage. What I do not support is the abuse by these criminal enterprises of the laws and the judicial system to further their solitary purpose: bleeding the world dry of all possible disposable income through all means necessary.

    My attitude has nothing to do with "getting away with it". There are a lot of things I could get away with, which I choose not to do. No; I choose to do what I do out of a conscious effort to level the playing field. I see no problem with robbing the crooks to fullfill the original intent of securing rights to intellectual property - the advancement of art and entertainment for the benefit of the general public.

    Call it piracy, call it infringement, call it theft, call it whatever you like; I call it winning one for the home team, and we're by no means finished yet. The stricter the laws they lobby for, the harder they push to control the masses, the more people like me will backlash against them. If Hilary Rosen wants to claim she's starving because of myself and those like me, I have this to say to her: Let her eat cake.

    --
    -- "Government is the great fiction through which everybody endeavors to live at the expense of everybody else."
  194. Recycled? by soliaus · · Score: 1

    As in re-burning? Personally I cant wait to put a good Linux distro on that shitty movie I rented.
    Seriously though, you have to think about this, is it copyable. In theory, it would be as a regular DVD for the first 48 hours, so I would assume the answer is yes.
    Now you must consider the new age hackers (er, crackers for that matter) would come up with some form of reversing it, even if it is a chemical change in the dvd. For all I know though, it could be as simple as throwing it in the microwave for a few mins to "burn" the data on it permanently. Or, you might simply be able to write a stream of 0's onto it from a cdrw burner which has been modified. As impractical, and stupid as that sounds...I really have no clue as to the specs of the technology. Time to pull out the old phone and "ask" them.

    --
    Speaking at Defcon 12 - Credit Card Networks Revisted: Pen
  195. Re:Great, just great! - uhh... by jcoy42 · · Score: 1

    And on that note, I have just stolen your .sig.

    Not because I wanted it, but because I could.

    --
    Never trust an atom. They make up everything.
  196. Re:Movie company compensation for rentals by Xoder · · Score: 1

    While the movie companies do not directly get compensation for rentals, rental tapes and DVDs cost significantly more than consumer tapes and DVDs. Something on the order of $100 to $250 depending on the film.

    Incidentally, I found this out when I was looking to buy a copy of Barenaked in America. I found out the company licensed it exclusively to Blockbuster and subsequently went out of business. The only copies available for purchase were rental tapes, and they were really effin expensive.

    --
    The previous sig has been removed due to /. protecting your best interests
  197. The real cost to press a DVD? by Anonymous Coward · · Score: 0

    I think this will be intresting, it will show the real cost of pressing DVD's. which would be intresteing to know.. if they did the same thing for music cds, the whole argument on how much cd's should cost would end.

    This has evem more striking implactions if they can vary the amount of time it take for a cd/dvd to kill itself.. temporary licence for a month then the KEY CD/DVD dies and you cant use that software any more.. sure technicly inclined people will hack it, but it will deter people..

    I think this technology will have a very small niche area, and that area whon't actually be for mainstream DVD movies. I cant think of too many Video Stores wanting to use this altrenitive.

  198. is it just me by m1chael · · Score: 1

    or is this a dupe with all references to divx replaced by dvd ;P

    --
    I know you are psychotic, but please make an effort.
  199. Oh drats by drix · · Score: 4, Funny

    Damn! If only there existed some sort of device that would copy a DVD in less than 48 hours, a so-called 'DVD-copier'. May thee rot in the depths of technological hell, Flexplay Corporation and your cursed, foolproof technology.

    --

    I think there is a world market for maybe five personal web logs.
  200. Great post (NT) by poptones · · Score: 1

    OK.. I lied. So there is a line of text here...

  201. Ez-DiVX by iamacat · · Score: 1

    I hope they have considered the effect of computer DVD drives and DivX/DVD-R copies of the movie that might not self destruct. But if it somehow worked - great idea. Choices are always good. Just imagine Blockbuster where you don't have to return movies.

    1. Re:Ez-DiVX by mattrix2k · · Score: 1

      Classic case of not seeing the wood for the trees. You can already rip a movie that your rent at the moment!

  202. News for Nerds. Stuff that mattered last year. by Anonymous Coward · · Score: 0

    Good to see that Slashdot is keeping up with technology:

    http://www.cnn.com/2002/TECH/ptech/11/22/bond.dv d/

    Next week's topic: Potential Fraud at Enron?

  203. bad, in what way? by jeanjean83 · · Score: 1

    "As if that wasn't bad enough, it looks like this works for music and software disks too!" Bad you say? The only bad thing I can think of is that they would cost too much. If that is the case, you either have too little money, or they aren't worth it. Either way, nothing bad about the actual concept. ---- How big is big? Well, if its bigger than 4294967296, then it's big.

  204. Not really by YuppieScum · · Score: 2, Informative

    A DVD or VHS used for rental typically costs six times more than a retail copy.

    At (for example) GBP60 for a new movie on VHS (as Rainman was on it's release), the tape has to be rented 120 times at GBP2 just to break even on the purchase price - that's every night for 3 months - to say nothing of the store overhead.

    Now add to this the fact that you can never have just *one* copy of a new release on the shelf, or your customers will go elsewhere.

    This is why your corner video store HAS to charge late fees, and sell off pre-rental tapes... and why they get annoyed at customers who complain about paying a GBP10 late fee and then won't return the tape, saying "That's what the tape costs, why shouldn't I keep it?"...

    The economics of a single video rental shop are marginal (pardon the pun) - the bread and butter is made not from A-list movie releases, but B-list and back catalogue material, as well as actual "retail" meterial like snacks and drinks.

    Now, consider instead the disposable DVD scenario: the economics change from the rental to pure retail model.

    Instead of having to buy 5 copies at GBP60 each and rent them 600 times at GBP2 a time to break even, they can buy 200 disposables at GBP1.50 each and make a guaranteed GBP0.5 on each sale.

    Even better, if 50 customers want to see the new Vin Diesel exploderama on the day it is released, they can, and they don't need to go to your competitor.

    Plus, the opportunity of "sale or return" on stock arises, so the video store can hold a thousand copies of "Things Exploding" on the day of release, and send back any used copies for credit.

    Finally, expect this "disposable format" to only be used for A-list titles in the first 3 months or so of their release, and subsequently revert to standard "long life" format.

    In fact, it's a shame that this didn't/couldn't happen a long time ago, as Blockbuster would never have got a foothold in the market.

    --
    This sig left unintentionally blank.
    1. Re:Not really by belroth · · Score: 1
      At (for example) GBP60 for a new movie on VHS (as Rainman was on it's release), the tape has to be rented 120 times at GBP2 just to break even on the purchase price - that's every night for 3 months - to say nothing of the store overhead.
      Err, 60/2 = 30 rentals to recoup purchase cost, ignoring fixed overheads etc.
      Finally, expect this "disposable format" to only be used for A-list titles in the first 3 months or so of their release, and subsequently revert to standard "long life" format.
      Expect this to replace normal DVDs if the studios can get away with it. They see the public as the cash cow that keeps on giving.
      In fact, it's a shame that this didn't/couldn't happen a long time ago, as Blockbuster would never have got a foothold in the market.
      I rent DVDs from my local library at ukp2.50 per week. Not as large a choice but far more convenient for me.
      --
      I hereby inform you that I have NOT been required to provide any decryption keys.
    2. Re:Not really by yy1 · · Score: 1

      You don't think that Hollywood will just cut out the blockbuster/rental middleman? I already see heavily promoted DVD's in gas stations (Vin Diesel XXX) and older movies in Supermarkets, this would be perfect for that impulse buy type of market.

      Also I see vending machines selling these, as they could put them anywhere you see soda machines or other types of vending machines and just pump them out that way.

      The whole thing hinges on the fact that there is no way to stop them from going bad, but if someone finds out you can just spray it with some common household product (like the felt tip pen for cds) the whole issue will go away and they will be back to the drawing board.

      I agree they will probably only use this for the movies they are currently promoting, as I think people won't want to buy older movies in a one-use type of situation, so there will always be something like netflix and Blockbuster, but I think the studios will use this to get a bigger cut of the movies that just come out.

      --
      Because, sometimes they just have to touch the stove.
      -YY1
  205. nonsense... 10-15 years by poptones · · Score: 1
    Means a car made around 1990. I have an 87 5.0 Mustang (LX) that was bought new, "broken in" by driving the MassPike from NYC to Boston in Got a '92 Lincoln TC here with over 100,000 miles on it and, despite not being well taken care of by the previous owner, it should last another 200,000 miles easy. Got a '91 pickup in pretty much the same shape.

    Anyone who knows cars will tell you the cars made in the last decade keep running like no others. Those "classic" cars you see on the road (like the old Falcons and Mustangs) are kept where they are today through lots of TLC. Old Mustangs and Falcons had glove boxes and air ducts in the dash made out of goddamn cardboard because it was cheap and light and plastic wasn't a mature "technology" in 1965; you'll be hard pressed to find a (US) Falcon that hasn't lost at least part of it's floors to rust, and I can't recall my parents ever keeping a car past 60,000 miles back in the 60's and 70's - by the time they had 80,000 miles on'em they were money pits.

    I realize aussie cars are a bit of a different breed than US cars (they seem to have kept the drivetrains from the 60's much longer, which likely explains the lower durability) but today (in the US) you can buy an american car with 100,000 miles on the clock and expect, if it was well cared for, to take it at least that many miles again. It may not look pretty; the door panels may rot away from the sun and the dash may split - but today's american cars, if well maintained, have a useful lifetime just as long as the "classic" Mercedes of the 70's enjoyed - but for a lot less money.

    If only they would learn to put the damn EGR valve in a sane place...

    1. Re:nonsense... 10-15 years by thynk · · Score: 1

      Those "classic" cars you see on the road (like the old Falcons and Mustangs) are kept where they are today through lots of TLC.

      This is not true in every instance. Yes, maybe a 1970 'tang that's worth 100 billion because it's in cherry condition is that way because the owner babies it. My 1970 Dodge D200 gets driven very seldom because I don't have a lot of need for it, but when I do drive it I abuse the crap out of it, and it's taken me less than $500 (including replacement tires) to keep her running for the last 5 years. Not a bad investment when my ex g/f's car has had over a grand put into it in the last year and still stalls (but only at night and only in the summer). She's about to give up on it - if anyone in Colorado knows of a VERY (sub $500) cheap car that's ugly but runs well, drop me an email.

      Guess different models and differnt owners will treat their cars differnently and get different results out of them.

      --

      Good judgment comes from experience, and a lot of that comes from bad judgment.
  206. Try this experiement by Anonymous Coward · · Score: 0
    Go to your kitchen trash bin. Ok, empty it onto your floor and sort out all the contents. Now, anwser this question. What percent of your trash consists of used CD cases?


    Anyways, I don't know about you, but I save all those old CD cases. You can't find cases made that sturdy anymore.

  207. It's not the air. . . by Fantastic+Lad · · Score: 2, Interesting
    I seriously doubt the trigger mechanism is gas-related. That would mean all one needs to do is spray, (as somebody already suggested), the disk with a plastic coating of some sort. 3M the disk into immortality. I'm sure a company charged with coming up with a paranoid scheme of self-destructing media is smart enough to out-wit the average Slashdotter armed with a spray can.

    I'm betting that the disk is made with photo-sensitive plastic, and that the envelope it comes in is sealed against light, not air.

    To activate the disk, (to make it readable), you probably need to let it expose for a while, (like a Polaroid snapshot), and then 48 hours later, after the initial exposure, the chemical photo-alters beyond the range readable by the average disk player.

    Not a bad system. --If you're a paranoid media company charged with keeping a stranglehold on knowledge.

    If you want to crack such a system, you'll need to own a computer with ripping software. Luckily, this will remain a possibility forever, since the National Security State wants people to remain distracted with all the dumb movies and bullshit media designed to keep their attention away from the actual important things going on in the world.

    The best way to lock down a geek? Give them a technical puzzle and 'forbid' them from solving it. You could sell pig-shit to a nerd if you encrypted it first.


    -FL

    1. Re:It's not the air. . . by Zan+Zu+from+Eridu · · Score: 1

      Same thoughts over here. The photochemical reaction doesn't even have to be triggered by some external lightsource, it could be triggered by the DVD laser itself. The discs would be in a readable state when you buy them (in a lightsealed package) and by first playing them you would start the selfdestruct process. Exposing them to bright light would also start or speed up this process.

    2. Re:It's not the air. . . by PhxBlue · · Score: 1

      I'm sure a company charged with coming up with a paranoid scheme of self-destructing media is smart enough to out-wit the average Slashdotter armed with a spray can.

      Are you kidding? They're probably still trying to figure out how to defeat the Slashdotters armed with Sharpie pens.

      --
      !#@%*)anks for hanging up the phone, dear.
  208. Oh Great... by Ann+Elk · · Score: 1

    ...now Microsoft software can fail before you install it...

  209. Pollution much? by theantipode · · Score: 0

    Not to be totally redundant, I have to point out the fact that not every place supports recycling - my surrounding towns do on-street pickup, but we don't, the closest thing we have is a redemption center which is just for bottles and cans. That doesn't even matter, because most of the items I see in the recycling bins by the street are milk jugs and soup cans, no newspapers, no various other plastics, nothing.

    I'm not a big eco-freak, but I'd rather see the oil they're using go towards gasoline. At least that's a necessity (especially for my V8, heh) for pretty much everyone.

    If there isn't a redemption value on these, nobody will recycle them.

    --
    When I am king, you will be first against the wall
    With your opinion which is of no consequence at all
  210. Some more thoughts. . . by Fantastic+Lad · · Score: 2, Insightful
    Somebody posted. . .

    I swear I must have paid more in late fees than I ever paid for video rentals. I bet I'm not alone. Late fees are an important revenue stream for video stores. Since there is no chance of them collecting late fees on these disposable disks, they will definitely have to charge each customer more per rental. And that's saying nothing about the actual cost of the disposable disk itself...

    --Which I think is an interesting point!

    Mind you, (when I last checked, and this was years ago), the average cost of a new video cassette of a recent movie release purchased by a video rental store was about $100. --All those rows of the latest Bruce Willis film represent a one or two thousand dollar investment for your local Schlock Buster. This expense will clearly not be an issue with a disposable medium.

    Which is interesting! The video rental market, if this meidum is adopted, will transform into something resembling the book or direct comics market, where disks are paid for by the retailer at a discount on the 'cover' price, which is then paid in full by the customer.

    --And here's the best part; There will probably be some system whereby disks are returnable after a set period of time if they don't sell. (Talk about time-sensitive media!) Which means that the selection in the average video store will become even worse. Yay for that. Now, more than ever, our media libraries will be as limited as people's memories. People will watch what they are directed to watch. (You can have your car in any color, so long as it's black.)

    Hopefully, this will only spur on the media pirate market, which will almost certainly NOT sell self-destructing media. --In this sense, China is a good example of the free market driving in a sensible direction. Go out to a Chinese mall sometime and look at the pricing scheme on DVD's and VCD's. Pirating is rampant, with stolen disks costing only about $5 each. Strangely enough, the official media companies, (in Asia at any rate), don't seem to be suffering much, still making lots of movies with huge sales. --They have been able to compete, selling new and offical disks for about $8. Which would you rather own? A half-assed copy or a well made real copy for a couple of dollars more? Instead of buying no DVD's when I last visited a mall, I bought 4, one of which was an official disk. That's exactly $8 more than I would have normally spent.

    And this is exactly the way a free market is supposed to work! Pirating is the American way. Too bad the American is no longer the American way. --Through state sanctioned monopolies and the whiney, patent-based outlawing of competetion, the US has managed to become a communist state, (and without any of the benefits of communism, no less!)

    What a joke.


    -FL

  211. storage and stock requirements or production runs? by darewreck · · Score: 1

    If something like this was to be used either for a rental (no return neccessary) or a pay-per-view market, what would the production runs be like? Rental stores only have so much storage space and a self-destructing DVD that doesn't get returned would require the store to purchase and stock hundreds more of the same title. How would this keep the prices down? Before a rental could be rented say 100 times for a one time purchase. Now you have to buy 100 DVDs and hope to god that they *all* get rented. Something just doesn't seem thought out here (and it may be me).

  212. my post by Graspee_Leemoor · · Score: 1

    I know that this technology isn't supposed to replace rental stores, but what no-one has pointed out yet is another money-making factor in the rental model: When you make the trip to return the film you rented you may well make an impulse rental of another film.

    graspee

  213. M$ has been doing that for years by crovira · · Score: 1

    with their software and file formats.

    --
    MSBPodcast.com The opinions expressed here are my own. If you don't like 'em... Think up your own stuff.
  214. Why not... by eat+potato · · Score: 0

    Why not have it decay into a regular DVD-RW?

    It would start as a DVD-RW with the movie on it, and then with the magic chemical on top. After 48 hours, rather than making it unreadable, it triggers a reaction that erased the DVD.

    Then it could be used in a vanilla DVD burner for anything.

    That gets rid of all the environmental problems: When you're done watching it, reuse it!

  215. Re:Great, just great! - uhh... by belroth · · Score: 2, Insightful
    I understand the original reason for copyright. My point is that if there is no possibility of making money creating content then fewer people will create content. Many valuable works of art, literature and film would never have been produced without a profit motive.
    More still were created without thought to copyright - Michaelangelo, Leonardo, Bach etc were paid to produce works of art, copyright wasn't an issue, but there was profit. Some of the most valuable paintings didn't get the painter any money - I'm thinking particularly of van Gogh here. Shakespeare made money without copyright. Copyright seems to be the present apotheosis of the profit motive, maybe it shouldn't be.
    As I've stated before I recognize that there are many problems with modern US copyright, but abolishing copyright or making unauthorized copies is not the answer.
    But reform of copyright law rather than abolition may make for a more equitable relationship between creator and public. The situation with music is that copyright law benefits primarily publishers and not artists, the creator is not being suitably recompensed and the public is not benefiting either.
    Bad laws foster disrespect for the law, and there is a distinction between legal and ethical. Laws allowed slavery (not just in the US, and people all of ethnic origins have been enslaved), women did not have the vote, there are many bad laws - how many residents of states which outlaw oral sex respect that law? Convicts were transported to Virgina and Australia for petty theft...
    Civil disobedience is a respected form of protest - now a few geeks copying dvds isn't necessarily civil disobedience a la Gandhi, but if most of the population of the US accepts this behaviour- then that law must fall. The copyright laws should be adjusted back to the previous state - the life of the creator plus a few years, and the principle of First Sale should be enshrined in law.
    If EULAs are unlawful for books, then are they lawful for software? Both are published works protected by copyright, First Sale should apply here too. Software should not have any less protection than other copyright works (which have too much anyway), but it should definitely have no more.
    --
    I hereby inform you that I have NOT been required to provide any decryption keys.
  216. 48 hours by upt1me · · Score: 1

    A think 48 hours will be plenty for the pirates to get a copy made.

  217. They will NEVER learn by salesgeek · · Score: 1

    The Destruct-O-DVD will only encourage more copying. The main reason many people copy is for backup purposes. This plays right to the instinct most consumers have to get their money's worth and not be ripped off.

    --
    -- $G
  218. This will never fly, by imadork · · Score: 2, Interesting
    many people have commented on various methods to make the disc last longer. Spraying chemicals in a vaccum, or other methods.

    They may be outside the capability of the average consumer, but if anyone figures out a way of doing it cost-effectively in volume, then there's a business opportunity there;
    Step 1: buy a self-destructing rental for $5,
    Step 2: run it through your process which you've got down to $4/disc
    Step 3: sell it for $15.
    Step 4: Profit!

    Sure, it may be of dubious legality, and will be made definitively illegal in the U.S.. But that will not stop some shady organizations from trying to espablish a huge grey market in the U.S. or elsewhere!

    You think that's unrealistic? Well, disposable camera producers are fighting a similar problem. Disposable cameras typically get returned to the manufacturer for recycling. But several "businesses" started buying used camera bodies for $.10 each directly from photo developing places and re-loading them with film and re-selling them on the grey market. The big disposable camera producers are pissed off about this and fire off lawsuits left and right when they find someone doing this, but there's not much more they can do. Everyone involved is just trying to make a profit: the manufacturer can try to buy back the camera at $.15, but someone will offer $.20, and how much profit do you thing those camera manufacturers really make per unit?

  219. back to books by cybersekkin · · Score: 1

    of course if they dont apply this technology to paperbacks and the page turns black and unreadable 48hrs hours after cracking the cover-of course the books have always been more interesting than the movies anyway (opps I just got modded down to lesser geek because I like paper)

  220. Simply DON'T buy these products! by Zathras11 · · Score: 3, Insightful

    It worked with DivX. The reason that failed
    was that MOST people avoided it. If you ever
    see a product you want that is only available
    in this new EZ-D format, contact the company
    and tell them that you are not only not buying
    it, but that you will not buy any of their
    other products either, until they stop using
    that system. When enough of us do that, they
    will have a simple choice; stop using the
    system and have out money, or continue to use
    that system and NOT have our money. I believe
    that like DivX, they will choose our money...

  221. Spray on laquer to stop reaction by ealbers · · Score: 2, Informative

    Just get a can of clear laquer and spray the surface
    It will dry translucent and stop any further reaction with the air.

    1. Re:Spray on laquer to stop reaction by axxackall · · Score: 1
      I think laquer dried surfice is not perfectly flat and that can give problems with readings. Also, it's possible that the technology start internaal reaction after being triggered by air contact.

      I wonder, which air component is that trigger. I can put one my DVD player to a place where there will be a gas without such component.

      --

      Less is more !
  222. Sweet! by Vidiot3k · · Score: 3, Funny

    This sounds great! Just imagine, no more late pornos! Don't you just hate it when you've got your S.O. at the rental place and they ask for a late fee on "Lesbo Love Fest #69"

  223. The Best Way to Watch Memento by Vegan+Pagan · · Score: 1

    Now we can really feel like Leonard!

  224. The lesson is TurboTax, not DiVx by ediron2 · · Score: 1

    Hey, let the big corporations build these things. They did it before and they'll regret it again.

    The analogy here is anti-piracy. For the last year, I have railed loud and long to everyone I met because I *KNOW* how to kick a corporation's ass when the subject is copy-protection^h^h^h^hprevention. One simply has to tell every joe-shmoe that this new something sucks, and go into detail.

    So, the moment that I learned that TurboTax was using this shit, what did everyone do? They ranted, they bitched, and I even used a bit of FUD (I *very* intentionally would leave out the part where after a year the Product Craptivation (tm) would be turned off). Result: Intuit (who I used to adore for being an example of a little guy surviving in a war against Microsoft) took it in the shorts, financially. I (after over a decade of loyalty on tax software) am using TaxCut.

    Evidence is STRONG that since introducing Product Crapivation (tm) even Microsoft is getting hammered. That's right... the ALMIGHTY-CANT-LIVE-WITHOUT-IT Microsoft can't overwhelm the public disdain for uncopyable stuff! There are plenty of paranoids that think Intuit will ALTER their Product Craptivation (tm) to something less insidious and nasty, but I'm here to tell you that MOST people will grumble unless a bypass is obvious.

    And, given a choice, people will base buying decisions on this. It happened before in the first golden age of copy protection, it will happen again.

    Oh, and the analogy to hold (Ediron's Rule) does involve DiVx a bit: if a 'feature' is universally rejected once (divx, or copy-protection), it will probably fail on subsequent reintroductions (self-destructing DVD's, or product activation).

    And retailers are going to HATE having customers come back in with a disc that is unreadable in less than the warranted 48 hours. If a small army of pissed-off customers isn't enough to kill this idea, the lawyers that flock to this sort of mess will make bank until the idea dies dies dies.

    ----
    Funny thing is, I'm looking forward cloning these disks onto never-expires media. More on that in a new post!

  225. Copy it by t_allardyce · · Score: 2, Interesting

    I thought the prime time for ripping CD's and DVD's was as soon as you got them out of the box? that way there are fewer scratches and less chances of errors (ok modern error correction is pretty good but still..) So this is another pointless technology? well atleast now people will have a real reason to "backup for personal use"

    --
    This comment does not represent the views or opinions of the user.
  226. Put some windex on it! by ediron2 · · Score: 3, Funny
    Wouldn't it be the funniest thing if the countermeasure for this special degrading coating was to...
    Put some windex on it ?

    Seriously, does anyone think that some little startup has so completely exhausted the realm of human knowledge in proving there are no countermeasures? I doubt it.

    There's nothing like 5 billion people looking for a Something-for-Nothing win to subvert a concept like this.

  227. Re:48 hours means I can give the "DVD" to my frien by PimpNinjaWannaBee · · Score: 0

    I have a feeling video stores are not going to like this. Or do they get the majority of their money from people without friends?

    Yes.

  228. Chemistry by Anonymous Coward · · Score: 3, Informative

    Everyone seems to be interested in the chemistry behind this, but the article posted here does not go in-depth about this, which has lead to many misunderstandments.

    We will never know what happens exactly, as this will obviously be a trade secret. I will buy a DVD like this as soon as they are available, even though I don't have a player for it. Just to see the effects of changing the environment in which the DVD is kept, and see if it slows down or speeds up the process.

    Let's summarize:

    There are two technologies, SpectraDisc and Flexplay.

    Both Flexplay and SpectraDisc add a chemical time bomb to DVDs that begins ticking once the package is open and the discs are exposed to air.

    SpectraDisc applies an outer chemical layer to the disc that begins evaporating and changing in color as the expiration time nears.

    Flexplay integrates its chemicals into the inner layers of the disc.

    SpectraDisc DVDs turn blue. Flexplay discs also turn darker, becoming so opaque that the laser inside a DVD player no longer can read the disc. Eventually, the laser beam is not reflected anymore, because the disc has become too dark.

    Spectra Science won't say exactly how its technology works, just that the chemical reaction is similar to how litmus paper works. Once the disc is put in the player and is hit by the DVD laser, it starts a process that eventually turns the disc blue, and blocks the DVD player's ability to read the disc.

    SpectraDisc's self-destructing DVDs can be reused if a new coat of the play-limiting chemicals is reapplied. Apply those chemicals, and your DVD works again.

    Flexplay's discs can only be broken down and recycled as plastic waste. Without opening the Flexplay package, the DVD will become unreadable after a year. Which means the reaction also occurs in the wrapping, although a lot slower.

    None of these technologies disable the possibility to be copied. A DVD can be ripped in about half an hour, and no technology is built in to stop you from doing that. But you can also copy a rented VHS. In fact, this is renting, it's just that "giving it back" is replaced by "making it unreadable", which has the same result: you once had a working copy, and a bit later, you don't.

    1. Re:Chemistry by BrynM · · Score: 1
      misunderstandments

      Are these the things the guy next to Moses got?

      God: "You get the ten commandments. Go start religion in my name."
      Moses: "Thank you."
      Guy Next to Moses: "Well, what do I get?"
      God: "Here are the 10 misunderstandments then. Go start religion in everyone else's name."

      --
      US Democracy:The best person for the job (among These pre-selected choices...)
  229. Won� t work by Anonymous Coward · · Score: 0

    Someone will find out that some kind of spray or coating (or even clear tape) actually delays or stops the rusting process.

  230. damnit by alexandre · · Score: 1

    We'll only have 48 hours to rip it now... :)

  231. More Money for Disney by joelil · · Score: 2, Insightful

    Think about it. Now Disney has a way of milking more money from you. If you have kids then you will know what I am talking about. Kids' don't watch the movie once or twice they watch it until they can recite the movie word for word. Come to think of it I know some adults that are like that too. If they make this into the DVD sales then your movie expires after say 6month then your kids are wanting to watch the movie but it has expired. So you run down to the store to buy another copy. Or if they start counting the number of times the movie is watch. Expires after 4 viewings. This could get ugly.

    --
    Never underestimate the power of stupid people in large numbers.
  232. make it worse? by Anonymous Coward · · Score: 0

    now not saying this is to foil piracy as it's clearly not. but won't this encourage piracy. now instead of paying three to five dollars to rent a movie and copy it. now you drop a buck in a vending machine and copy it for even less. Thus the DVD hacker on a budget could double or triple the number of movies copied.

    not to mention the ungodly environmental impact of throwing away even more discs. AOL is doing enough damage already.

  233. What about defective packaging? by belroth · · Score: 1

    I'm wondering what will happen when a batch goes out with defective packaging so that they arrive at the retailer already expired.
    Good luck returning defective goods, it sounds like a nightmare for customer and retailer.
    Maybe they will cost little enough that lawsuits won't be an issue? Oh, maybe not, perhaps a class action suit for 10 Million USD for emotional distress? this could be fun.

    --
    I hereby inform you that I have NOT been required to provide any decryption keys.
  234. how it works by infocalypse1 · · Score: 3, Informative

    Take a look at the following US Patents: 6537635 and 6511728. My best guess is that their first gen disc uses the Silver/Aluminum redox effect. This is dead easy to block, and, moreover, is reversible. This stuff could be a lot of fun to play with. (p.s., the full text of the patents is available on the US PTO database- use any search engine to get the URL)

  235. Exposure to air? Unlikely. by Peale · · Score: 3, Interesting

    A lot of people are speculating that exposure to air is what will cause these disks to cease working. My hypothesis would be an exposure to light.

    After being exposed to light, the disk then takes approximately 48 hours for the chemical agent to cure. It's probably some derivative of silver nitrate (used in photographs) and will opaque the disk, and the laser will then be unable to read it.

    Just my .02

  236. What's Wrong With This? by Luminous · · Score: 2, Insightful

    Everyone is railing against this as if it is doing some personal harm when all this is about is allowing rentals without worrying about returning the DVD.

    Now grocery stores can sell DVDs in the check out lane for $5. When you want to watch it, you take it out of the package and now you have two days to see the movie. No one in their right mind would watch Lord of the Rings special extended ultramega DVD this way as it takes a week to watch all the extra stuff, but for Disney Cartoon #a004-d this is perfect.

    It isn't about anti-copying really, it is about not having to set up a system to track returns. My only key concern is they've set up a shelf-life for media that stores now have to worry about. So instead of having a copy of every possible movie, the stores will only stock the movies that get rented constantly. So much for getting "Escape to Witch Mountain" on DVD this way.

    --
    This is not the way to build a lasting empire.
  237. Meanwhile... by Perianwyr+Stormcrow · · Score: 1

    ...they STILL don't have curbside recycling in Delaware. Dorks.

    --

    What we call folk wisdom is often no more than a kind of expedient stupidity.-Edward Abbey

  238. disposable society by f00zbll · · Score: 2, Interesting

    All this tells me is corporate america loves disposable society where everything moves towards use once and throw away. There is no way in hell I'm going to fork out 2 or 5 dollars for once of these lame DVD's. Hell, i will gladly pay 25 to order DVD's from Canada, UK or any other country that treats consumers like human beings. Disney can take their straight to video crap and blow it out their rear. Disney hasn't made anything good in the last 8 years and never will until the idiot CEO is kicked out of office. Eisner has done everything in his power to ruin the company walt built. for those who don't remember, disney was created so that both parents and kids could find entertainment. He made the point of making his movies intelligent and thoughtful. Not moron, thoughtless pieces of snot.

  239. these would be ok if..... by zogger · · Score: 1

    ...the dvds they burnt the data on, that automagically timed out, was also edible. Then, no probs with disposal!

    --of course, then we'd have to open source "cracker" it anyway, and because it was originally coded under e-vile borg riaa and mpaa, and we'd have to deal with their "pretzel" logic. And no matter how much they complained, it would be apparent to see how they had "sugar coated" their responses, in order to get the consumer to "eat" their products.

    Given that,I dunno, now I'm not so sure if I can "digest" what their purpose is here. Throw away "fast food" entertainments have as much appeal as SPAM. Maybe as a snack once in awhile, hate to have my entire pantry stocked with such edibles though, I prefer "real food".

  240. It gets even more fun... by Perianwyr+Stormcrow · · Score: 1

    Remember that not all trash goes to the landfill- incinerators are a common destination for all the junk nowadays. This is just about as bad for our planet as one can get- not only do you not get the secondary resale benefits of recycling (many municipal recycling centers don't just break even... the Chinese buy all the recycled trash and sell it back to us again in reconstituted form,) you also get to suck down whatever nasty chemicals comprised the items. That is, if you're a person economically disadvantaged enough to live in the city, they never build these devils in the suburbs.

    --

    What we call folk wisdom is often no more than a kind of expedient stupidity.-Edward Abbey

  241. Re:Exposure to air? Unlikely. by Zone-MR · · Score: 1

    Probably wont work that well, as people who keep them in a moderatly dark area will end up with a much longer life, and if someone accidentally leaves a disk for a minute on a table in direct sunlight might end up with a borked disk.

    Exposure to air sounds more reasonable. They likened it to rust. I assume oxidation causes the data area to deteriorate.

    Problem is this will be a gradual proccess however its done, and you will be likely to end up with DVDs which have a lot or read errors after a while, rather than being fully watchable, or not at all.

    Not that I care much. Ripping and reencoding a DVD to fit on a DVD-R takes all of 30 mins using DVDShrink. If this technology means I can get good films as cheap promos, and I can easilly defeat the protection, im all for it ;)

  242. or porn by stego · · Score: 1

    At the indie store at which I used to work, most of the $$ was late fees and porn.

  243. Honestly... by Anonymous Coward · · Score: 0

    What is the problem with a self-destructing disk? It probably saves the environment as much in pollution (because we don't have to drive BACK to the rental store) as it creates in a disposable disk.

  244. Missing the flipping obvious aren't we?? by reality-bytes · · Score: 1


    Rip it the first time you play it?!

    Gawd Ormighti!

    --
    Ripping an new rectum in the fabric of spacetime.
  245. Re:Environment? Market? by RicktheBrick · · Score: 1

    I would never use this product there are two more attractive alternatives that should be used instead. I think that with broadband and compression should make movie on demand better. No disk to make or throw away. Another is with the cost of removable hard drive getting lower I do not see why one could not purchase one and take it to the local video rental store and have a movie copied onto that hard drive. Software to prevent more copies and to limit the time of viewing could be circumvented but so could this new device.

  246. And then what? by FU_Fish · · Score: 1

    Oh good, the landfills aren't full enough and this recycling fad has really slowed their growth. Throwing out every movie we rent ought to help destroy our planet all that much faster.

  247. How this model will collapse by stwrtpj · · Score: 1

    This business model will collapse in short order, and here's how:

    Picture Joe Familyman. He's stretching the budget to make ends meet for his family. He sees these movies out on disposable DVDs for a fraction of the normal cost. He spies a DVD in this format of a movie that Junior really wants to see because all his friends have seen it and (using typical 5-10 year old logic) you're a total dork if you don't see it.

    So Joe Familyman buys the DVD, plays it for Junior, who loves it. Two days later, the DVD goes out in the trash.

    A week or two later, Junior wants to see the movie again (I'm basing this prediction on what others have told me about their children wanting to see favorite movies and shows over and over ad nauseum). But, alas, the movie was thrown out. So Junior throws a tantrum. So Joe Familyman buys the movie again.

    Lather, rinse, repeat. Same thing happens another week down the road, at which point Joe Familyman says "fuck this" (though probably not in front of Junior -- think of the children, and all that), and goes and buys the permanent version.

    Naturally, given many children's proclivities, this is when Junior will lose all interest in the movie because his peers have now all decided that it sucked after all since something better came along, but you see my point.

    --
    Karma: Frotzed (mostly due to the Frobozz Magic Karma Company)
  248. Funny, but Devil's Advocate... by daveschroeder · · Score: 1

    You're listing the full selling price for all these things that "self-destruct"...the analogy would be accurate if you took into account the fact that you can still presumably buy and keep the DVD for full price, or you can "buy" the self-destructing version for a couple of bucks, akin to renting a movie. Plus, you don't have to return it.

    Is most peoples' problem here not that this could be a viable and convenient replacement for the rental process, but that this technology exists in the first place?

    1. Re:Funny, but Devil's Advocate... by rice_burners_suck · · Score: 1
      If the RIAA, MPAA and other such viral organizations could have their way, I believe that ALL products would become self-destructing versions and you could no longer own anything. Every product you could buy, down to your toaster, would come with a license agreement that tells you what you can and can't do with the thing... And yes, I believe that if things continue this way, then one day, "crimes" against corporations (say, toasting a bagel from a company your toaster manufacturer is trying to crush for bottom line purposes) will result in stronger and longer sentences from the courts than violent crime against people.

      The big shots in corporations really do believe that they are rightfully entitled to stay in business forever and to grow and increase profits forever as well. Anything that prevents a multinational from gaining more power over the consumer (whether it is technology, new consumer trends, a new competitor, etc.) should be illegal, in their view, including the little guys who are trying to make a living.

    2. Re:Funny, but Devil's Advocate... by HiThere · · Score: 1

      Interesting. I'm starting to believe that anything that damages the multinationals should be legal.

      That is, of course, a gross overstatement. But the direction is certainly correct. I no longer consider what the laws say when considering what if moral. Only when considering what is safe. And things that I would consider grossly immoral if committed against individuals, even agains Mr. Gates, I consider quite moral when committed against abusive corporations. (Not, be it noticed, when committed against moral corporations, of which a few still seem to exist...you need to check each case separately.)

      The reason for this is that I do not feel that groups that suborn the law via bribery are entitled to any protection under the law. And I consider corporate soft-money contributions to be bribery. Also various other unethical but legal ways for organizations to influence the legislature, even though the legislature is not supposed to represent them (which is why Mr. Gates doesn't personally fall under the same ruberic as does, e.g., MicroSoft).

      --

      I think we've pushed this "anyone can grow up to be president" thing too far.
  249. I think we're looking at the wrong picture here by Anonymous Coward · · Score: 0

    what environmental consequences are we going to suffer from simply throwing away millions of discs every week? can they be recycled? if so, how much does it cost? we might find out later on that it is cost prohibitive and therefore most people will just throw them away. americans already throw too much away, its like economical slash and burn. it sickens me to see the entertainment industry continuously offer products that only contribute to the planets waste problem

  250. Abrasive ripping. by herberts · · Score: 1

    Looks like a job for the great SkipDoctor! At least if the special chemical is just on a layer and not dissolved in the platic.

  251. No... by SuperKendall · · Score: 2, Informative

    It's because the obvious next step is content that ONLY comes out on this media... like a movie your kids really want to watch. Think they are not this stupid/greedy? Then you don't know the Disney of today and its ilk.

    A very plausible scenario is releasing a time-decay DVD version of a cartoon months before a full DVD... and also making the price of full DVD's a lot higher because there is a time-limited version.

    It will be good for rental stores though, no returns...

    Personally, instead of trying to thwart the physical medium I think I would tend to just copy the data if it were all that important to me!!

    --
    "There is more worth loving than we have strength to love." - Brian Jay Stanley
  252. what's to stop us from... by v1 · · Score: 1

    Lexan is not gas-permeable. So if there is something that's taking down the disc by exposure to something in the atmosphere, it can't be sanwiched in the middle of the disc. So it's either (A) eating away the media layer (top, just under the label) or it's reacting with something on the underside to block the read laser. I'm going to assume it's not attacking the data layer because of the difficulty in getting exposure past the label that covers the data layer.

    If we then assume it's on the bottom, then what's to stop me from buying a $25 CD polisher kit from my local music store, and buff off that clouded layer? Forget ripping, I'll just keep the DVDs and play them as much as I like.

    And then how long will it be before the RIAA moves to get CD scratch removers banned under the DMCA?

    --
    I work for the Department of Redundancy Department.
  253. Probably not Nitrogen by ebuck · · Score: 1

    Considering the extreme amount of energy required to break the triple bond between the two Nitrogen molecules, it's probably not nitrogen.

    If it were, then those DVDs would have enough potential energy to be hazardous, if not a convienent form of fuel.

  254. That's OK. by Anonymous Coward · · Score: 0
    I'll only nead to read it once.

    ~~~

  255. Better than Blockbuster by truegreen · · Score: 1

    Most of you are missing the point. This technology eliminates late fees and the hassle of returns. Just buy the disc at a supermarket or convenience store and watch when you want to watch. Most movies aren't worth watching more than once anyway. Sounds like a winner to me.

    1. Re:Better than Blockbuster by v1 · · Score: 1

      >Most movies aren't worth watching more than once anyway.

      That's an opinion though. I, for example, have a large CD wallet full of my purchased DVDs, and over 90% of them have been watched many many times. There's a big business in purchased CDs. I see this as a way to get a $28.00 DVD for more like $5.00, and I have to admit it would be quite tempting.

      I wonder how they would attempt to make this illegal? License the movie to me? Probably. Since otherwise, if I've actually -bought- it and -own- the copy, I can do whatever I want with it, including defeating the expiration system.

      Off-topic: I hate licensing. It gives the owner (?) too much control. What's next? Licensed computer hardware? Licensing should be abolished.

      --
      I work for the Department of Redundancy Department.
  256. Re:Great, just great! - uhh... by anthony_dipierro · · Score: 1

    Nope, I'm baffled by how acceptable theft has become.

    Theft has always been acceptable. It just used to be harder to do it without getting caught.

    I know the big media companies are bad and want to restrict our rights, but that does not justify consuming their product and not paying for it.

    Depends on your values. Some people believe in "eye for an eye, tooth for a tooth." Some people believe that just because their parents were poor they shouldn't be forced to accept a lower standard of living than those whose parents were rich.

    Others are content to live their life as a proletarian working all day for a system with no real chance to ever enjoy most of the benefits offered by "the big media companies." You appear to be in that category. But not everyone is.

  257. Various thoughts on this... by LinuxTek · · Score: 2

    Probably no one will read this because its old news, but...

    The technology cannot be hacked by programmers who would want to view the disc longer because the mechanism which closes the viewing window is chemical and has nothing to do with computer technology.

    Two things: who cares about the orignal disc? 'Programmers' (now every programmer is also a cracker, according to MSNBC) will just copy it to a new non-degrading media. And of course, there will be real 'hackers' that will figure out the chemical reaction and a way to prevent it.

    The technology used is called Lexan, and probably holds a patent, which can be viewed and figured out. When the article says recycled does that mean it will degrade? or does it mean it can be returned to factory to 'reset' the coating? it it's the latter, then we'll probably figure it out on our own sonner or later.

    Who really benefits from this schema? not rental stores, which usually depend on late fees and impulse-rental that comes when returning the video. Probably only the distribution houses. Which brings another point. I assume this process adds a cost to the manufacturing and packaging of the DVD, yet the final price will have to be lower than a normal one (I'd guess between 5-10 dollars). So that means that the real profit comes from normal DVDs for the higher margin in the sale. Then, if they just lowered the prices for normal DVDs, they'd still make more money and not pollute the environment with useless DVDs.

    Just some thoughts for now.

    --
    Signatures are supposed to be funny?
  258. COOL! by doublem · · Score: 1

    I didn't know Ford could build cars that lasted that long!

    --
    "Live Free or Die." Don't like it? Then keep out of the USA
  259. That Long? by doublem · · Score: 1

    No. They should expire in 15 minutes.

    No. Make that 15 seconds.

    Ug.

    --
    "Live Free or Die." Don't like it? Then keep out of the USA
  260. When I took computer ethics by ebuck · · Score: 1

    When I took computer ethics the first things that I learned was that the incredible maze of laws and restrictions made things that promoted the public good mostly illegal.

    Company A is out of business and company B uses their product but requires fixs the the code which company B somehow has a copy of? Do you fix it? NO! You would be infringing on the debtors of company A! End result company B suffers because the debtors of company A might some day sell off the assets of company A to someone who miracalously could make a profit off of the product (unlike failed company A) and provide the same service you would provide (but compensate the debtors by paying them for the product).

    No where in the class did the idea of the greater common good appear, something that I believed was core to ethical behavior. But then again, I've only taken COMPUTER ethics.

    When an ethics class has to identify itself differently from a standard ethics class by stating, "No this is COMPUTER ethics", then perhaps there isn't anything ethical about it at all.

  261. Re:Great, just great! - uhh... by Anonymous Coward · · Score: 0

    Am I the only one who thinks there is something just a little cracked in the general conscience?

    When business and government rediscover ethics, I'll reinstate mine. Until then, it's counter-productive to my personal well-being to allow myself the luxury of ethics.

  262. Re:Great, just great! - uhh... by anthony_dipierro · · Score: 1

    The "something better" being advocated here is better only for the consumer.

    Most content producers I know are also the biggest consumers.

  263. Recycling these things costs! by MyHair · · Score: 1
    How big a percentage of people do you think will mail them to recycle them? Especially since they have to pay?

    In the link you provided they refer recycling to the GreenDisk company without linking to them. I looked them up.

    I haven't found DVD recycling yet, but for CD, floppy disk and video tape recycling it says:

    3. Pack your disks, CDs and videotapes in a shipping carton.
    4. ...
    5. Weigh the package(s) and calculate your cost for recycling as follows:
    ($0.10 per lb. with a $5.00 minimum charge) Fill in weight and cost below.


    I was a half-assed recycler when I lived in an area with curbside pickup or recycle pickup at an apartment, but in Plainfield, Indiana my apartment doesn't have recycle bins. After a few months of throwing away my plastics and aluminum I felt a little guilty and investigated recycling. The nearest recycling dropoff is 15 miles away. Screw 'em, I'm tossing them until it's more convenient.

    Here is a description of recycling pressed CDs, but it says this process is patented. I recall reading somewhere that CDR's and CDRW's data layers cannot be recycled, but they chip up the discs and the data layer flakes or otherwise separates, but I can't find a link to that info right now. (Too lazy.)

    My "dvd recycle | recycling" Google search (without quotes) brought FlexPlays link up as the first listing and nothing that looks like a process on page one.

  264. Re:Environment? Market? by Anonymous Coward · · Score: 0

    Well, like the grandparent said, there are 800 of you lazy fucks.

  265. Bye Bye Blockbuster by truegreen · · Score: 1

    Finally, someone solved the problem of late fees and rushing back to the video rental store after watching movies. How many millions of hours and gallons of gasoline have been wasted returning videos? If these DVDs cost around the same as a rental, I will never rent again. A winner!

  266. We need self destructing musicians by dogfart · · Score: 1

    As a start, this band has already perfected the self-combusting drummer

    --

    "dope will get you through times of no money better than money will get you through times of no dope"

  267. Better for the environment than driving by truegreen · · Score: 2, Insightful

    If you drive more than 1 mile to the rental store to return a DVD, then this technology is BETTER for the environment than rentals. 1 mile ~ 1/20 of a gallon of gasoline burned up in smoke 1 EZD ~ much less than 1/20 of a gallon of plastic, plus it can be recycled. This technology could save millions of gallons of gas and tons of CO2, CO and NOx. (Not to mention millions of wasted hours driving.) Sounds like an improvement to me.

  268. The only reason you think this is a good idea is.. by Fubar411 · · Score: 1

    DVD burners are now a reality. Back in 1998, when we were fighting the good fight against Divx, Disney wouldn't release anything on DVD. We rallied on websites like www.hometheaterforum.com and the now defunct dvdforum.com. We'd make visits to Circuit City to see what kind of lies...er marketing they were using and try to inform the public that their ability to own a licensed copy of a film was in jeopardy.

    So even if you think this is a good idea just because you and use your Studio 3-2-1 software again, think of the consequences. Disney does not want you to be able to own a DVD, they came into the fold kicking and screaming before "Disney DVD" became a reality.

    In 1998, the public obviously wasn't ready to accept time destruct DVDs and Divx failed. But this is yet another attempt to get the public to accept the rental-only model. Just because you can burn a backup (for now) doesn't make it any less sinister.

  269. Re:Great, just great! - uhh... by ddimas · · Score: 2, Insightful

    You can't rob a thief.

  270. The real danger by Anonymous Coward · · Score: 0

    The studio will only release destructable DVD so the consumers need buy again and again if they want to watch the movie again. No more permanent DVD.

    1. Re:The real danger by truegreen · · Score: 1

      Studios have both rentals and permanent discs now.

      Why would EZD change that?

      There will probably be regular DVDs, with extra features, etc. for people who want to watch a movie over and over and then the EZD for people who just want to watch it one night.

  271. One time pads by Cozminsky · · Score: 2, Interesting

    This is a great way to make a 1 time pad. Just put a random bunch of 1s and 0s on 2 discs with this tech. Then when you have a sensitive message to send you encode it with this disc, which then self destructs after 2 days. If the time could be made shorter it would be good. But it would be pretty obvious if someone had peeled off the protective layer that your message had been compromised. The only danger would be if the media was somehow readable after the rusting process with a special treatment or the like.
    I guess you could always make doubly sure by damaging the disk further.

  272. Re:Great, just great! - uhh... by Anonymous Coward · · Score: 0
    The relationship used to be based on mutual gain: we would get movies, they would get money. Everyone won.

    Then one side decided to defect from the agreement and stop acting in good faith. They started deploying copy protection schemes. They bought laws to legitimize those schemes and to increase the terms of copyright.

    It became an us-vs-them thing. When one side declares war, it insane for their "enemy" to just pretend that nothing is wrong. When someone shoots at you, shoot back! This is not bad ethics; it is good ethics. Ethics are alive and well. Tit for tat, and all of that.

    If the entertainment industry would like to go back to mutually beneficial agreements between them and their customers, and they would like to start raking in big money again, all they have to do is this:

    1. Go to Washington with a suitcase of money
    2. Get Senators Hollings, Hatch, Berman, etc high on cocaine and spent from fucking hookers
    3. Give them some cash for their old age
    4. Order them to repeal all the copyright-related laws that were passed in the 1990s
    5. Declare that customers are no longer an enemy, and that the entertainment industry is once again Open For Business.
    6. Profit
  273. What's the harm in burying discs anyhow? by NotQuiteReal · · Score: 1

    This is not a troll, I really want to know. Does the plastic leach some chemical or something? The disc seem like they'd be pretty inert to me. On the subject of landfills - why don't we put landfills for nasty stuff on a downgoing subduction plate, where "in the long run" the stuff ends up in the earths magma to be recycled?

    --
    This issue is a bit more complicated than you think.
    1. Re:What's the harm in burying discs anyhow? by truegreen · · Score: 1

      good point.

      The total volume from even millions of DVDs is pretty small anyway. It's much less than the gas wasted just to return a DVD.

      I suspect that once people think about it, some of the knee jerk reactions will change.

  274. Landfills by Anonymous Coward · · Score: 0

    Time to find sites for more landfills........

    1. Re:Landfills by njrugger · · Score: 1

      do your research. they're recyclable.

  275. Re:Landfills not needed by truegreen · · Score: 1

    By my rough calculations, 100 million DVDs would take up less space than a small house -- not exactly a huge landfill problem, compared to say, SUVs, pepsi bottles, grocery bags, etc. On the other hand, millions of people driving to the blockbuster each time they rent a disc generages millions of tons of pollution and wastes millions of gallons of gasoline. If you actually think about it, this product is better for the environment than the alternative.

  276. I'd avoid acrylic by siskbc · · Score: 1
    Then cover it with a layer of clear acrylic spray. There may be some vertical deviance, but most players are made to correct for up to somewhere between .3mm and .5mm vertical dev. Translation: as long as you get an even coat, it should play nicely (unless the acrylic is permeable to O2 or has a chemical that itself reacts with the disc).

    Yep, an airbrush would work. With mine, three passes from about 8 inches away gives 200 nm (about), so you could go apeshit with the thing and never get 300 microns.

    I wouldn't use acrylic - it's going to be fairly permeable to oxygen, and some of the solvents you might use to dissolve it contain oxygen as well. I would use something like polypropylene (soluble in xylene), which is fairly resistant to oxygen.

    Question still becomes, how long can you extend the lifetime? I'm still not betting on forever. However, as I have access to a variety of polymers, solvents, and airbrshes, I'll be playing with this when it comes out. ;)

    --

    -Looking for a job as a materials chemist or multivariat

  277. I can't wait until they apply this to books, by spanky555 · · Score: 1

    games, software, and music. Then everyone who wants to actually OWN any sort of content for even legitimate re-use can be considered a criminal.

    Ayn Rand was right: governments have to create criminals. Well, in this case, it's a group of corps, but it's the same notion, and only the government can enforce crappy legislation like DMCA, anyway.

    Rest assured that I will NEVER buy this movie media format. Let's just hope this goes the way of Divx and the dodo bird.

    1. Re:I can't wait until they apply this to books, by truegreen · · Score: 1

      Why the paranoia?

      More choice is good for consumers and the essence of free markets.

      Studios will keep selling regular DVDs, just like they do now, even though rentals also exist.

      EZD just gives us all more choices and more freedom. Freedom from rushing back, from late fees, from wasteful driving. Freedom to be with my family a bit more.

      Heck, it should be called the freedom disc.

    2. Re:I can't wait until they apply this to books, by Anonymous Coward · · Score: 0

      ...should be called the freedom disc.

      French disk that fries itself into toast.

      sorry.

  278. Would you want pepsi bottles with late fees? by truegreen · · Score: 1

    Here a thought experiment:

    What if all pepsi bottles had to be returned within a 2 day "drinking period" or else the consumer would face a "late penalty" for not bringing the bottle back?

    Would the extra driving be good for the environment, even if the bottles were re-used? They have more plastic than a DVD after all. Would it be good for consumers?

    Would you try to stop pepsi if they said they would introduce a no-return pepsi bottle (like we have now)?

    I don't get some of the anger at the EZD idea.

    It sounds like a big improvement over the current wacky video rental system.

    1. Re:Would you want pepsi bottles with late fees? by pasik · · Score: 1

      WOW...i find your analogy to be very interesting. I also agree with you that this is a great idea and the anger is a bit ridiculous. I look forward to this becoming the NEW THING for movie viewing and hope it catches on. As for the environment, you said, DRIVING to return VS. SENDING IT to get disposed...COMMON...this is a great idea..

    2. Re:Would you want pepsi bottles with late fees? by njrugger · · Score: 1

      great point! everyone think about that when you're driving your Tahoe to return that movie to blockbuster.

    3. Re:Would you want pepsi bottles with late fees? by pasik · · Score: 1

      I read that The Hot Chick, The Recruit, 25th Hour and I think Aida are some of the first few that will come out on this format. I def hope this catches and and some of the bad press subsides. I think this is a great idea. Makes my life alot easier haha.

  279. Actually this could be a GOOD THING! by Whatchamacallit · · Score: 3, Insightful

    Yup, as others have posted, here is a list of things that this would be useful for.

    1. Mail Order DVD movies on the cheap.
    2. DVD Vending Machines
    3. Buy a disposable DVD at the video store instead of renting get's you a quality disc that isn't scratched so it won't skip! (this really pisses me off when I rent DVD's).
    4. Cheaper for video stores to stock more copies!
    5. No more late fees!
    6. Hotels could save money and offer more choices by selling disposible DVD's instead of video on demand pay per view. Basic DVD players are cheap too.

    Seems like a good idea to me. Just make sure they don't degrade until you open the package and it's OK with me.

    This won't kill the regular DVD's that are for sale.

    Not so great for video games as you generally want more time then 48 hours. But I don't rent games to play to win. I rent to try it out before I buy it. If it sucks, I don't buy a copy. If I find I really like the game I buy it. There's a whole lot of crappola PS2 titles out there so I've been burned before and I don't have time to read all the reviews and keep up on the latest one hit wonder game title. I also don't have 48 hours to play the game non-stop, I have a job and girlfriend so that's out.

    1. Re:Actually this could be a GOOD THING! by alcharn · · Score: 1

      Those are all great ideas. After reading your response, I agree. I think these new DVDs are going to be really effective and convenient.

  280. Actually this would be pretty cool by Charcharodon · · Score: 1

    No return DVD rentals! Just pitch it after watching it a couple of times.

  281. Re:The only reason you think this is a good idea i by Anonymous Coward · · Score: 0

    if they get rid of regular dvd's, i'll put the self destruct ones in my drive, rip them to my computer, and burn myself vcd's.

    or download them

  282. It's to stop Blockbuster by rossz · · Score: 1

    The movie industry hates when anyone but themselves make money off of movies. They don't like the fact that Blockbuster is a successful business. To them, blockbuster is stealing their money. Self-destructing dvds is an attempt to put the movie rental shops out of business.

    I wonder what they'll do when they figure out that Walmart makes money selling dvds?

    --
    -- Will program for bandwidth
    1. Re:It's to stop Blockbuster by pasik · · Score: 1

      Dont you think everyone is trying to make money, and you and me as consumers should just worry about convienence, and let the companies battle it out for the money. Thats what a capitalistic government is based on, and this will only help us and lower the costs for us to see movies. I think its great and cannot wait to get the first one and see how it works.

    2. Re:It's to stop Blockbuster by rossz · · Score: 1

      I didn't say I was against the whole idea. I'm just a little unsure of it. First, it seems to give more control to the movie industry (though they aren't as bad as the record industry - not yet). Second, that's a lot of plastic going into the landfill. Third, being a clerk at blockbuster isn't exactly a great job, but for some, it's all they can get.

      However, there is a nice convience factor to disposable DVDs, but is it worth it considering the negative aspects?

      --
      -- Will program for bandwidth
    3. Re:It's to stop Blockbuster by njrugger · · Score: 1

      This idea seems to just present an alternative to renting through Blockbuster....not to take jobs! As far as the landfills!?!? They have a recycling program being offered.......think about that when you turn the ingnition on in that Tahoe to drive the 20 minutes to return that movie.......

    4. Re:It's to stop Blockbuster by ldzpn23 · · Score: 1

      i agree. the convenience of not having to return them AND the fact that they are recycleable are both bonuses to this idea. if they werent recycleable then this would be another story. however, i bet there will be a number of people who dont recycle them, at least the program is offered and hopefully will be enforced. as long as the DVD works in all DVD players and they will not "screw up" the system in anyway, i think its a great alternative to renting. it will save gas, money, and you have a point... "think about when you turn the ignition to drive the 20 minutes to return that movie..."

    5. Re:It's to stop Blockbuster by youknowit · · Score: 1

      i think this is one of the better alternative to renting. it also keeps people from taking them off the net. people will have a cheap way to find out whether a movie is worth buying. you might be able to eventually buy them at video stores, so it wont be taking them down.

  283. And they expect people not to copy their media? by Oestergaard · · Score: 1

    How can they be developing concepts like expiring media, and still expect to discourage people from copying (backing up) copyrighted media?

  284. Re:Exposure to air? Unlikely. by Peale · · Score: 1

    Possibly the agent could be activated by the laser, as opposed to ambient light. This then would be activated by the first use, as opposed to when the package is opened.

  285. Re:Great, just great! - uhh... by Anonymous Coward · · Score: 0

    > That would blow the whole thing wide open and raise
    > awareness on how to be able to keep what you pay for.

    How to keep what you pay for? But you paid for a rental. You didn't pay for keeping it forever. As long as purchase is an option, I see no reason to treat rental as this horrible thing. I really like the idea of rental time limits based on non-technological control measures.

    Just because you have something in your hands, doesn't mean it's 'yours'.

  286. How to get granny to copy DVDs by Anonymous Coward · · Score: 0

    Seriously,

    Can anyone think of a better way to encourage proliferation of DVD copying technology / know how?

  287. When I stop for groceries... by yerricde · · Score: 1

    I'd love to be able to pick up an occasional movie "rental" when I stop for gas or groceries, without having to worry about returning it by such-and-such a date.

    That is, unless your grocery store is next door to a video store that offers 7-day rentals.

    --
    Will I retire or break 10K?
  288. Re:So what? - a lot of you are missing the point by Anonymous Coward · · Score: 0

    guys this isn't a technology that will have any type of effect on piracy.

    Sure it will. It will condition DVD purchasers to purchase a blank DVD at the same time that they purchase a self-destructing DVD, and to copy the DVD before it becomes unreadable.

    I started watching a movie last night, but got tired, turned it off, and went to bed. I'm not going to be around tonight, so I probably won't get to watch the rest of the DVD until tomorrow. If this particular DVD had been one of these self-destructing DVDs, I would be ripping that DVD right now, so I could finish watching the movie later, and that copying would most certainly be considered fair use if ever challenged.

    This would be a completely new activity for me. I have never copied a DVD, because I have never had a need to do so. This product would create a reason, out of nowhere, for me to adopt a mode of behavior that the movie industry desparately doesn't want people to adopt -- purchasing DVD copying software and copying movie DVDs.

    if the studios have any common sense whatsoever they will not only not adopt this technology, but work to somehow make it illegal. It completely undermines their business model.

  289. red to black with O2 by Anonymous Coward · · Score: 0

    http://news.excite.com/tech/article/id/326498|tech nology|05-16-2003::19:44|reuters.html

    it is indeed oxygen. This is my favorite quote:
    "The technology cannot be hacked by programmers who would want to view the disc longer because the mechanism which closes the viewing window is chemical and has nothing to do with computer technology."

    Chemistry has nothing to do with computer technology eh? and physics has nothing to do with biology, and math has nothing to do with astronomy, and ketchup doesn't go well with ice cream...

    I'm willing to wager that certain players won't like red media. I've found that even some new CD players don't like certain blue-green hues, this highly unstandard red will probably cause some problems as well.

  290. A leak in the packaging? by Anonymous Coward · · Score: 0

    What happens when there is a minor leak in the packaging of the disposable DVD? These things start to degrade as soon as they are exposed to air....how many, with the cheap packaging we find everywhere now-a-days are going to have that microscopic hole/tear where air gets in ...and guess what! your dvd is unplayable straight out of its wrapper!!

  291. What a great boon to piracy! by pjh3000 · · Score: 1

    So now instead of renting a DVD and making a copy that sits on your shelf in a generic looking package, then having to drive back to the store to return it, you can now buy a nifty looking package to sit on your self, just make a quick copy of the DVD before it expires. After all, isn't the packaging one of the reasons to buy legitimate media?

  292. Do this with paintings and books? by cbogart · · Score: 1

    Self-deteriorating paper could finally end the reign of piracy by selfish people who pay the artist *once* then continue enjoying the work *many times* over the course of *years*. Van Gogh's heirs ought to get a quarter every time I glance at a print of one of his paintings, and self-destructing paper might be a good way to approximate that.

  293. Pay for limited use media w/ limited use currency. by Pinback · · Score: 1

    What we need is a chemical that you can spray on your local currency that will make it turn to dust in 48 hours.

    That way both parties loose the benefits of the exchange in 48 hours.

  294. Inspector Gadget by ChesireKat · · Score: 1

    Reminds me of Inspector gadget. This message will self destruct in 10 seconds. What if you give your boss a cd of a draft MPEG4 of the next infomercial you want to release and it self destructs before he gets to see it. That excuse will become to your boss as "my dog ate my homework" has to your teachers.

    --
    ~Just keep eating, porky. Fat people are harder to kidnap.
  295. "The DVD darkens..." by zanderredux · · Score: 1
    Two things:

    1. According to the video clip shown in their web site, it seems that the disk turns blue (or black, whatever). So it might still play on my Playstation 2, right?
    2. If such thing went to market on a broad basis, then I imagine that there should be some legal way to enforce recycling of these disks. In the other hand, manufacturing costs (including the cost of recycling) would make this product unfeasible -- unless customers are forced to pay the cost of recycling. Either way, I do not see this as an economically optimal solution...
  296. Re:Great, just great! - uhh... by Clockwurk · · Score: 1

    The relationship used to be based on mutual gain: we would get movies, they would get money. Everyone won.

    Then one side decided to defect from the agreement and stop acting in good faith. They started deploying copy protection schemes. They bought laws to legitimize those schemes and to increase the terms of copyright.


    Actually, the comsumers are largely the ones that stopped acting in good faith. Consumers are the ones that downloaded millions of music tracks when Napster was around. Copy-protected CDs came about as a direct result, not of fair-use, but of illegal copying and distribution.

    On slashdot the popular cry is "The antiquated business of the xxAA will kill them" and other similar sentiments. If consumers truly want the entertainment industry to go back to mutially beneficial agreements, stop stealing music. If the xxAA didn't know for certain that any un-protected music would be downloaded by millions, they would stop aggressively pursuing new techniques (which requires effort and $$$) and do things the way they did it before. The entire reason the RIAA makes CDs that don't work on computers is because they know damn well that they would be all over Kazaa in about 10 minutes if they didn't.

    Both sides of the fair-use table need equal protection. Obviously consumers want to be able to play their CDs in their car or on their PC, but as far as thats concerned, consumers gave up that right when they trampled all over the creators right to profit (copyright) by sharing thousands of files with millions of others. Consumers have in large numbers decided that they don't want to pay for music (their end of the bargain), but are surprised when the the RIAA decides that it has little interest in supporting their side of the deal, offering fair-usable content(non-DRM content, CDs playable on anything). If consumers want fair-use, they need to use media fairly. This doesn't include copying software for friends, this doesn't include sharing music with millions on Kazaa, and it sure as hell doesn't include copying rented DVDs.

    5. Declare that customers are no longer an enemy.

    Consumers will always (and should always) be considered an enemy by the xxAA when they exploit every single concession and good faith act ever attempted by the media companies. You want an example?? How about the slashdot article regarding the new apple iTunes store?? Probably a third of the comments were about ways to remove the DRM so that the songs could be used illegally (either shared on P2P or for more copies than were purchased). Why should any organization make any attempt to reconcile when the other side has no intent of ever honoring those terms? Consumers don't give a flying fuck if artists and producers ever see a dime, they want free music (hence the slashdot logic "It's better that the artist get no money when I download stuff off KazaA than the 10% the RIAA gives them").

    I agree with just about every point you made about benefitting both parties, except that it is not the xxAA that has gone too far, it is the millions of consumers (if you can call them that) that repeatedly break the law and take content that they are not entitled to.

    When one side declares war, it insane for their "enemy" to just pretend that nothing is wrong.

    Just as equally insane as expecting the xxAA to stand idly by and watch as consumers steal their content. Ethics are indeed alive and well, but not with the "how-can-I-cheat-the-system slashdot crowd"

  297. What about defective product. by MrLint · · Score: 1

    There is going to be some percentage of these things that have broken seals. What happens whensomeone gets one of these home and doenst open it for a week and it dont work, and then another week goes by before you get to return it? (people have real lives and they *dont* revolve around DVDs). I can hear the backlash now abot stores not taking back these thigns as defective because the consumer has no way of proving it. "Well its past it 48 hour time period, you must have opened it"

  298. Re:Environment? Market? by Anonymous Coward · · Score: 0

    Just where is this blockbuster you are going to that it's too difficult to make two trips?

  299. Of course that's their STORY. by sulli · · Score: 2, Interesting

    As it was for DIVX. And we all know how many of those were recycled (hint - more than expected, since most of the discs were never bought!)

    --

    sulli
    RTFJ.
  300. Fox News is part of the MPAA by yerricde · · Score: 1

    And all it would take is for someone major like FOX News to do a story

    You'd be more likely to get a coverup than a story out of Fox "We distort, you comply" News because Fox News's parent company owns a major American movie studio.

    MSNBC, on the other hand, is the only major American cable news outlet not affiliated with an MPAA member. Microsoft could even spin the story to push Windows Media over DVD as a "stronger digital restriction solution".

    --
    Will I retire or break 10K?
  301. Bad Technology by Anonymous Coward · · Score: 0

    If they can make it degrade in 48 hours, they can probably make it degrade over a longer period of time. Just wait until "regular" DVD's and CD's are made from stuff like this that degrades within a year or two and, due to DRM etc, can't be backed up. (Yes, I know anything can be backed up if you know how. Not everyone knows how.)

    **AA: "We didn't know it would do that! Guess you'll have to buy another one now. We're just trying to keep prices low for your benefit."

    1. Re:Bad Technology by mr10012 · · Score: 1

      I don't think anyone will take away regular DVDs! That would be stupid, as it would make lots of consumers angry. Most people don't watch a movie more than a couple of times anyway. I think what is really going on is that they studios are trying out still another way to make people watch more movies. If consumers like it, it will stick around. If consumers don't, it will die like DIVX. For all the debates, in the end what really killed DIVX is that not enough consumers bought it.

    2. Re:Bad Technology by pasik · · Score: 1

      I dont think this can be compared to DIVX because that used special DVD players, this uses your regular player. This is a great idea and i am def. going to use it.

  302. The 13th Amendment by yerricde · · Score: 1

    In fact, it will become federal LAW that you MUST prostitute yourself

    I recognize an attempt at a joke, but...

    Not gonna happen. The United States had a little tiff about involuntary servitude back in 1865, resulting in a couple amendments to its constitution, one of which allows "neither slavery nor involuntary servitude" on United States soil.

    --
    Will I retire or break 10K?
  303. Remember the old retail adatage by linuxislandsucks · · Score: 1

    The cusotmer is always right even in these DRM TIMES!

    --
    Don't Tread on OpenSource
  304. AOL paved the way by greenmonk · · Score: 1

    AOL's immense free cd campaign has already conditioned we Americans to blindly disregard an obvious immense numerical waste of computer discs. Most people wont think twice about dumping these divx-redux things...

  305. Re:Environment? Market? by Anonymous Coward · · Score: 0

    The "yelling" about DRM is because it will give the companies a new excuse for using it. After all, a disposable DVD wouldn't do them much good if the customer just made a "backup" of it during the 48 hours. Hence it will give them more reason than before to continue their attempts at shoving DRM down our throats*.

    *Collective our. I don't watch DVDs, videos, movies, or TV, so don't bother with any ad hominem attacks about "claiming the right to steal." I oppose the usage of DRM because it sets a dangerous precedent in eroding fair-use and because it is likely to result in legislation requiring it.

  306. Sure... right... uh-huh... PFFFFFFFFTTTTTTT!!!!!!! by Anonymous Coward · · Score: 0

    talented artists are less likely to produce creative works

    <sarcasm>Everybody knows the sad, sad story of how the Grateful Dead had to quit playing and get day jobs after all the evil concert tapers eliminated their ability to make a profit.</sarcasm>

  307. screw the environment - more plastic in landfill by Roach · · Score: 0

    yet another disposable product

  308. why dont they... by 159753 · · Score: 1

    make you return the case covers. This would solve the problems of profits for the movie rental late fees, kinda discourage piracy, and solve a little of the environmental problems that would arise from this stupid as idea.

  309. Re:Great, just great! - uhh... by PetWolverine · · Score: 1

    The public is granting the right to control a creative work for some period of time. This gives the creator a chance to make some money, gives the public the chance to enjoy the work, and gives the public complete control of the work when copyright expires. That seems like a good basis for a fair system.

    You've missed his point. We didn't force the creators of those works to create them; they create of their own accord. They usually create something with the expectation of getting something in return, and our current system makes sure they get it. The only reason for our current system is so that more people will create stuff, because there's an incentive to do so.

    If we get rid of copyright law, then we're not stealing anything from anybody. Basically, if you don't see any profit to be made by making music or movies, go into some other business, make your living some other way. Some people will still try to satisfy the public's need for such things, so we'll still get some satisfaction of goal #1 (stuff being created) and full satisfaction of goal #2 (we can use that stuff as we see fit). Total lack of copyright is bad for the public because this "baseline" satisfaction of goal #1 is much lower than what we currently enjoy, etc., etc. But total lack of copyright isn't stealing from the artists, because without copyright law there are no promises that they'll get anything for their work anyway. So, if they do it, they do it, and if nobody pays them for it, there's nothing to complain about, because nobody promised to pay.

    Captain Kangaroo makes a good point, in that there's nothing inherently "correct" about our current copyright system, right down to its very existence. The point of copyright is to serve the public good by slightly curbing satisfaction of goal #2 while greatly increasing satisfaction of goal #1. The fact that the artists get paid for their work is essentially a means to an end, not an end in itself, as it is commonly construed.

    --
    I found the meaning of life the other day, but I had write-only access.
  310. Re:Great, just great! - uhh... by PetWolverine · · Score: 1

    I'm not a Marxist, but his criticisms of the system of his day were quite cogent.

    As I understand it, Marx himself wasn't a Marxist.

    His ideas got twisted and manipulated into what is known as Marxism, to the point that he disagreed with the people who claimed to be espousing his own views.

    Just food for thought. I agree with your post.

    --
    I found the meaning of life the other day, but I had write-only access.
  311. It's not the tech that bothers me. by mrmeval · · Score: 1

    http://www.byrum.org/aol/101disks.htm

    I can live with that, it's the fanatical persecution of those that want to tinker with it even when that tinkering isn't profit motivated.

    This would be the same as any other consumable product, watch it an pitch it. I would prefer a disk that disovled to biodegradable sludge as I have enough AOL frisbees to litterally make indestructable housing for the homeless or to pave roads.

    BTW, does anyone have a device to press these disks into a fribee shape? Using a heat gun and pliers is tedious. (TIC) ;-)

    --
    I'd go on a Vegan diet but the delivery time from Vega is too long. --brownkitty
    1. Re:It's not the tech that bothers me. by pasik · · Score: 1

      I am pretty sure that these DVD's are recycalable. On the FlexPlay website there is an address in MO. that you are supposed to send them to and they dispose of them. I am definately gonna use these and hopefully as they become popular we can dispose of them at home. As for the AOL CD's i would check ebay for a frizbee maker, that would be great haha.

  312. copy.... by DannyiMac · · Score: 1

    But a copy of the content on the DVD won't expire. *WINK* *WINK*

    --
    - Danny
  313. More Garbage (ad infinitum) by GavMan · · Score: 1

    Like I said before regarding the previous posting of this story on slashdot:

    "... it is criminal to come up with an "new" idea that profits proportionally to the amount garbage generated."

    Can it be possible that these "inventors" avoid getting the ridiculous amount of junk mail Cd's that the rest of us get through magazines and post?

    Surely making them at least reusable would go a little small step to "their" justification in enforcing content control.

    --
    --- espresso yourself ---
    1. Re:More Garbage (ad infinitum) by mr10012 · · Score: 1

      I agree that it is best to avoid generate more garbage. But also this product reduces driving to the video store to return my DVD. I know I always do that the last minute, so avoiding to drive 3 miles each way saves me a third of a gallon of gas and lots of pollution. Not to mention all the times I have been 2 minutes late and get stuck with $4 late fee. For some people this technology is not worth it, but for me it will be great. I hated DIVX because I did not want anybody to keep track of every movie I watch, but many times I do not rent because I know I will end up with a late fee. And I don't want to spend $240 a year for Netflix. But they should put a deposit on these things so that more are recycled. Or make them biodegradable. My 2 cents.

    2. Re:More Garbage (ad infinitum) by pasik · · Score: 1

      I think disposal will get easier as this idea catches on and gets more popular. Plus, as i have seen others say, the fact that you dont have to drive to get the movie reduces pollution so that that sense its better. i know thats pushing it, but this idea is alot more convienent. I think its great and as an avid movie viewer, this will def. reduce my cost from blockbuster, netflix, and GAS haha.

  314. Self-Destructing DVDs by Anonymous Coward · · Score: 0

    If this ever comes to pass, I predict it will die a horrible, flaming death like Divx...and probably a lot sooner.

  315. 100% Foolproof Crack: DON'T BUY THEM by serutan · · Score: 1

    Says it all.

  316. Waste? Or is this really green? by edhall · · Score: 1
    I guess you save some gas not having to return them tho.

    Bingo!

    Even at 30 miles per gallon, a two-mile trip to return a video to a nearby rental store is going to use more petrochemicals and (probably) produce more polution than the production and discarding of the DVD itself.

    What's weird is (for instance) people driving 15 miles each way to recycle 50 pounds of glass bottles. Hell, even a Toyota Prius isn't going to make that sort of thing cost-effective.

    There are a lot of reasons to dislike this idea. Environmentalism isn't one of them.

    -Ed
  317. Re:So now I don't have to return discs to Blockbus by mjeppsen · · Score: 1

    This technology would work nicely for NetFlix...they'll save a bundle on return shipping. Here's hoping they pass on the savings.

  318. Re:Environment? Market? by pasik · · Score: 1

    I dont think it matters how far it is, i think this just makes your life easier. If they start selling these EZ-D's at all stores like Wal-Mart or any Grocery store, you can just get it there and forget about RETURNING IT. Also, if you are going on a trip somewhere and want to rent a movie you dont have to worry about coming home in time to return it. How much better can you get than that?

  319. DVD Sales doubled since last year by serutan · · Score: 1

    Yeah, like they really need this technology to save floundering DVD sales from those nasty pirates. According to this article the DVD Entertainment Group recently reported Q1 sales for 2003 are up 93% over last year. Here's the opening paragraph:

    The DVD Entertainment Group reported another record quarter for DVD last month, with the industry shipping 231.7 million DVD titles to retail in the first three months of 2003 -- a 93 percent increase over shipments in the first quarter of last year.

    So I ask you, when an industry is experiencing record sales growth, what better time to start really pissing off the customers who are buying all those DVDs?

  320. alternative to paying for late fees by pinballbeta · · Score: 1

    not that i'm lazy, but there are occasions when i do not return my dvds on time, so the idea of a self-destructing movie will save me $ in the long run. divx failed to help me save $ and now instead of wasting 20 bucks on lates fees i can buy a movie for 5 dollars and recycle it.

    1. Re:alternative to paying for late fees by grantn108 · · Score: 1

      I would have to agree with you. Sometimes it is just a pain in the butt to rent a movie and have to run up (literally) to the video store to get it in before the determined time. I think I am going to try this. Plus you can recycle the discs so it won't hurt the environment.

  321. more waste! by Anonymous Coward · · Score: 0

    what a great idea to increase the waste polution

    1. Re:more waste! by pasik · · Score: 1

      I find environmental activists very interesting. I dont understand some of the logic behind opposing new things like this b/c of the environment. First off, this will save us 2 trips to blockbuster, therefore you will save gas, lower emitions, and save the environment. Second, this will make our life as consumers and movie lovers much easier, and cheaper. And finaly, as this catches on, I am sure we will be able to dispose of these DVDs with our plastics at home. I think this is a great idea, and think we should try it out and see how it goes.

  322. Re:So now I don't have to return discs to Blockbus by pasik · · Score: 1

    i have tried netflix, and i think this is gonna be a much better idea. You dont have to be SUBSCRIBED and try to get a certain amount of movies a month to get your moneys worth. Just buy it for under 5 bux and thats it, no stings attached. I think it'll be great...def cant wait for this to come out. I hear there are some new releases coming out on this format this summer. Should be interesting.

  323. -Greenpeace is gonna love this one by Anonymous Coward · · Score: 0

    I'm suprised Micro$haft hasn't marketed disposable computers yet.

    1. Re:-Greenpeace is gonna love this one by pasik · · Score: 1

      If i am reading your post correctly, it sounds like you dont like MSFT and think they are just out to make money. I think that companies do try to make money, but at the same time, compete to make things more consumer friendly, and make our life easier. I believe this new idea of 48 hour dvds will make our life easier, and make movies cheaper. I cant wait to try this out, and find new technology very interesting and exciting. I think people should embrace new things and experiment with it. If it fails, oh well, us as consumers wont lose a thing if that happens. We have nothing to lose.

  324. Re:Movie company compensation for rentals by davebarnes · · Score: 1

    True for VHS tapes. Not true for DVDs.
    The studios and rental outfits made a deal with tape. Tapes were sold at high prices to rental stores and the stores kicked money back to the studios on each rental.
    DVDs cost the stores the same (or less) as you pay at BestBuy.
    Therefore, for Blockbuster, the margins on DVDs are immensely greater than on tape. That is why Bloackbuster will shift to DVDs as fast as it can.

    --
    Dave Barnes 5 breweries within 6 blocks of my house
  325. Great if... by ldzpn23 · · Score: 1

    This will be a good thing if:

    1. cheaper than renting
    2. cheaper than pay-per-view
    3. offer movies you want to rent (rather than buy) - so selection size and type
    4. availability - offered in a number of outlets
    5. recyclable (AND IT IS!)

    Hey, no late fees and they are said to work in any DVD-player or game console. I will try it!